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GasBuddy: Fueling Its Digital Platform for Agility and Growth

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Gasbuddy: fueling its digital platform for agility and growth description.

GasBuddy is a 15-year-old mobile app-led company, providing gas station and pricing information to drivers and selling ads to fuel stations and convenience store owners. Though the GasBuddy Mobile App has received many awards and often ranks among the top-three travel apps in downloads, competitive pressure is building. Recognizing the competitive shifts, its parent company, UCG, brings in a new management team that is steeped in start-up experience spanning payments, convenience stores, social and mobile media, digital transformation, point of sale systems, modern technology platforms, agile development, and UI/UX. The new team recognizes that speed as well as agility will be essential for future growth. The case takes readers through the company's cultural, digital platform, and product line changes, including a bold entry into the payments industry. The changes support the company's evolved branding and a new multi-sided platform (MSP) business strategy. Early changes across the three areas - culture, digital platform, and product line - are put to the test during highly destructive Hurricanes Harvey and Irma.

Case Description GasBuddy: Fueling Its Digital Platform for Agility and Growth

Strategic managment tools used in case study analysis of gasbuddy: fueling its digital platform for agility and growth, step 1. problem identification in gasbuddy: fueling its digital platform for agility and growth case study, step 2. external environment analysis - pestel / pest / step analysis of gasbuddy: fueling its digital platform for agility and growth case study, step 3. industry specific / porter five forces analysis of gasbuddy: fueling its digital platform for agility and growth case study, step 4. evaluating alternatives / swot analysis of gasbuddy: fueling its digital platform for agility and growth case study, step 5. porter value chain analysis / vrio / vrin analysis gasbuddy: fueling its digital platform for agility and growth case study, step 6. recommendations gasbuddy: fueling its digital platform for agility and growth case study, step 7. basis of recommendations for gasbuddy: fueling its digital platform for agility and growth case study, quality & on time delivery.

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Case Analysis of GasBuddy: Fueling Its Digital Platform for Agility and Growth

GasBuddy: Fueling Its Digital Platform for Agility and Growth is a Harvard Business (HBR) Case Study on Technology & Operations , Texas Business School provides HBR case study assignment help for just $9. Texas Business School(TBS) case study solution is based on HBR Case Study Method framework, TBS expertise & global insights. GasBuddy: Fueling Its Digital Platform for Agility and Growth is designed and drafted in a manner to allow the HBR case study reader to analyze a real-world problem by putting reader into the position of the decision maker. GasBuddy: Fueling Its Digital Platform for Agility and Growth case study will help professionals, MBA, EMBA, and leaders to develop a broad and clear understanding of casecategory challenges. GasBuddy: Fueling Its Digital Platform for Agility and Growth will also provide insight into areas such as – wordlist , strategy, leadership, sales and marketing, and negotiations.

Case Study Solutions Background Work

GasBuddy: Fueling Its Digital Platform for Agility and Growth case study solution is focused on solving the strategic and operational challenges the protagonist of the case is facing. The challenges involve – evaluation of strategic options, key role of Technology & Operations, leadership qualities of the protagonist, and dynamics of the external environment. The challenge in front of the protagonist, of GasBuddy: Fueling Its Digital Platform for Agility and Growth, is to not only build a competitive position of the organization but also to sustain it over a period of time.

Strategic Management Tools Used in Case Study Solution

The GasBuddy: Fueling Its Digital Platform for Agility and Growth case study solution requires the MBA, EMBA, executive, professional to have a deep understanding of various strategic management tools such as SWOT Analysis, PESTEL Analysis / PEST Analysis / STEP Analysis, Porter Five Forces Analysis, Go To Market Strategy, BCG Matrix Analysis, Porter Value Chain Analysis, Ansoff Matrix Analysis, VRIO / VRIN and Marketing Mix Analysis.

Texas Business School Approach to Technology & Operations Solutions

In the Texas Business School, GasBuddy: Fueling Its Digital Platform for Agility and Growth case study solution – following strategic tools are used - SWOT Analysis, PESTEL Analysis / PEST Analysis / STEP Analysis, Porter Five Forces Analysis, Go To Market Strategy, BCG Matrix Analysis, Porter Value Chain Analysis, Ansoff Matrix Analysis, VRIO / VRIN and Marketing Mix Analysis. We have additionally used the concept of supply chain management and leadership framework to build a comprehensive case study solution for the case – GasBuddy: Fueling Its Digital Platform for Agility and Growth

Step 1 – Problem Identification of GasBuddy: Fueling Its Digital Platform for Agility and Growth - Harvard Business School Case Study

The first step to solve HBR GasBuddy: Fueling Its Digital Platform for Agility and Growth case study solution is to identify the problem present in the case. The problem statement of the case is provided in the beginning of the case where the protagonist is contemplating various options in the face of numerous challenges that Gasbuddy Platform is facing right now. Even though the problem statement is essentially – “Technology & Operations” challenge but it has impacted by others factors such as communication in the organization, uncertainty in the external environment, leadership in Gasbuddy Platform, style of leadership and organization structure, marketing and sales, organizational behavior, strategy, internal politics, stakeholders priorities and more.

Step 2 – External Environment Analysis

Texas Business School approach of case study analysis – Conclusion, Reasons, Evidences - provides a framework to analyze every HBR case study. It requires conducting robust external environmental analysis to decipher evidences for the reasons presented in the GasBuddy: Fueling Its Digital Platform for Agility and Growth. The external environment analysis of GasBuddy: Fueling Its Digital Platform for Agility and Growth will ensure that we are keeping a tab on the macro-environment factors that are directly and indirectly impacting the business of the firm.

What is PESTEL Analysis? Briefly Explained

PESTEL stands for political, economic, social, technological, environmental and legal factors that impact the external environment of firm in GasBuddy: Fueling Its Digital Platform for Agility and Growth case study. PESTEL analysis of " GasBuddy: Fueling Its Digital Platform for Agility and Growth" can help us understand why the organization is performing badly, what are the factors in the external environment that are impacting the performance of the organization, and how the organization can either manage or mitigate the impact of these external factors.

How to do PESTEL / PEST / STEP Analysis? What are the components of PESTEL Analysis?

As mentioned above PESTEL Analysis has six elements – political, economic, social, technological, environmental, and legal. All the six elements are explained in context with GasBuddy: Fueling Its Digital Platform for Agility and Growth macro-environment and how it impacts the businesses of the firm.

How to do PESTEL Analysis for GasBuddy: Fueling Its Digital Platform for Agility and Growth

To do comprehensive PESTEL analysis of case study – GasBuddy: Fueling Its Digital Platform for Agility and Growth , we have researched numerous components under the six factors of PESTEL analysis.

Political Factors that Impact GasBuddy: Fueling Its Digital Platform for Agility and Growth

Political factors impact seven key decision making areas – economic environment, socio-cultural environment, rate of innovation & investment in research & development, environmental laws, legal requirements, and acceptance of new technologies.

Government policies have significant impact on the business environment of any country. The firm in “ GasBuddy: Fueling Its Digital Platform for Agility and Growth ” needs to navigate these policy decisions to create either an edge for itself or reduce the negative impact of the policy as far as possible.

Data safety laws – The countries in which Gasbuddy Platform is operating, firms are required to store customer data within the premises of the country. Gasbuddy Platform needs to restructure its IT policies to accommodate these changes. In the EU countries, firms are required to make special provision for privacy issues and other laws.

Competition Regulations – Numerous countries have strong competition laws both regarding the monopoly conditions and day to day fair business practices. GasBuddy: Fueling Its Digital Platform for Agility and Growth has numerous instances where the competition regulations aspects can be scrutinized.

Import restrictions on products – Before entering the new market, Gasbuddy Platform in case study GasBuddy: Fueling Its Digital Platform for Agility and Growth" should look into the import restrictions that may be present in the prospective market.

Export restrictions on products – Apart from direct product export restrictions in field of technology and agriculture, a number of countries also have capital controls. Gasbuddy Platform in case study “ GasBuddy: Fueling Its Digital Platform for Agility and Growth ” should look into these export restrictions policies.

Foreign Direct Investment Policies – Government policies favors local companies over international policies, Gasbuddy Platform in case study “ GasBuddy: Fueling Its Digital Platform for Agility and Growth ” should understand in minute details regarding the Foreign Direct Investment policies of the prospective market.

Corporate Taxes – The rate of taxes is often used by governments to lure foreign direct investments or increase domestic investment in a certain sector. Corporate taxation can be divided into two categories – taxes on profits and taxes on operations. Taxes on profits number is important for companies that already have a sustainable business model, while taxes on operations is far more significant for companies that are looking to set up new plants or operations.

Tariffs – Chekout how much tariffs the firm needs to pay in the “ GasBuddy: Fueling Its Digital Platform for Agility and Growth ” case study. The level of tariffs will determine the viability of the business model that the firm is contemplating. If the tariffs are high then it will be extremely difficult to compete with the local competitors. But if the tariffs are between 5-10% then Gasbuddy Platform can compete against other competitors.

Research and Development Subsidies and Policies – Governments often provide tax breaks and other incentives for companies to innovate in various sectors of priority. Managers at GasBuddy: Fueling Its Digital Platform for Agility and Growth case study have to assess whether their business can benefit from such government assistance and subsidies.

Consumer protection – Different countries have different consumer protection laws. Managers need to clarify not only the consumer protection laws in advance but also legal implications if the firm fails to meet any of them.

Political System and Its Implications – Different political systems have different approach to free market and entrepreneurship. Managers need to assess these factors even before entering the market.

Freedom of Press is critical for fair trade and transparency. Countries where freedom of press is not prevalent there are high chances of both political and commercial corruption.

Corruption level – Gasbuddy Platform needs to assess the level of corruptions both at the official level and at the market level, even before entering a new market. To tackle the menace of corruption – a firm should have a clear SOP that provides managers at each level what to do when they encounter instances of either systematic corruption or bureaucrats looking to take bribes from the firm.

Independence of judiciary – It is critical for fair business practices. If a country doesn’t have independent judiciary then there is no point entry into such a country for business.

Government attitude towards trade unions – Different political systems and government have different attitude towards trade unions and collective bargaining. The firm needs to assess – its comfort dealing with the unions and regulations regarding unions in a given market or industry. If both are on the same page then it makes sense to enter, otherwise it doesn’t.

Economic Factors that Impact GasBuddy: Fueling Its Digital Platform for Agility and Growth

Social factors that impact gasbuddy: fueling its digital platform for agility and growth, technological factors that impact gasbuddy: fueling its digital platform for agility and growth, environmental factors that impact gasbuddy: fueling its digital platform for agility and growth, legal factors that impact gasbuddy: fueling its digital platform for agility and growth, step 3 – industry specific analysis, what is porter five forces analysis, step 4 – swot analysis / internal environment analysis, step 5 – porter value chain / vrio / vrin analysis, step 6 – evaluating alternatives & recommendations, step 7 – basis for recommendations, references :: gasbuddy: fueling its digital platform for agility and growth case study solution.

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CUSTOMER SUCCESS STORY

Gasbuddy boosts revenue growth by helping drivers fuel better in real time.

GasBuddy created its mobile app to help drivers across the U.S., Canada and Australia find the best-priced stations with the amenities they need.

The Boston-based startup keeps GasBuddies coming back to the app by continuously investing in new features and programs—including Pay with GasBuddy and GasBack—that make life on the road cheaper and easier. But new features and loyalty programs don’t add much value without rapid adoption. Generating user excitement is critical to driving up engagement, increasing the number of daily active users and growing revenue through its affiliate marketplace.

gasbuddy case study solution

Millions of drivers use GasBuddy to find gas stations based on real-time fuel prices, amenities, ratings and more. The startup’s fuel savings program, Pay with GasBuddy, has saved drivers over $8 million at the pumps.

Using mobile messaging, GasBuddy expanded its marketing reach by 60%. On days GasBuddy sends notifications via Airship, the company sees a big boost in program enrollments and transactions within its GasBack affiliate marketplace. 

Mobile App Push Notifications, In-App Messages, Message Center, Automation, Optimization, Real-Time Data Streaming

Airship provides the marketing team with all of the tools we need to smartly segment and personalize messages to GasBuddies to drive valuable business results.”

gasbuddy case study solution

Driving Amazing Business Results Through Timely, Relevant Messaging

  • Location-Based Offers Multiply Marketplace Transactions GasBuddy integrates Radar with Airship to trigger location-based alerts. App users automatically get a limited-time GasBack offer when they enter a geofenced retail location.
  • Message Center Expands Marketing Reach Using an in-app message center, GasBuddy is able to expand its reach beyond email to market loyalty programs.
  • Cross-Channel Reengagement Via Real-Time Data Streaming GasBuddy sends data from Airship to Salesforce Marketing Cloud to automatically trigger cross-channel reengagement campaigns.

gasbuddy case study solution

Generating Traffic and Conversions with Airship

Amazon Net Present Value

Middle east turnaround, pestel case analysis, shared leadership, personalization marketing, channel management, human resource management and artificial intelligence, customer journey design principles & solution, forecasting & risk management in real estate, gasbuddy: fueling its digital platform for agility and growth net present value (npv) / mba resources.

  • GasBuddy: Fueling Its Digital Platform for Agility and Growth
  • Technology & Operations / MBA Resources

Introduction to Net Present Value (NPV) - What is Net Present Value (NPV) ? How it impacts financial decisions regarding project management?

NPV solution for GasBuddy: Fueling Its Digital Platform for Agility and Growth case study

Npv = present value of future cash flows less project’s initial investment, case description of gasbuddy: fueling its digital platform for agility and growth case study.

GasBuddy is a 15-year-old mobile app-led company, providing gas station and pricing information to drivers and selling ads to fuel stations and convenience store owners. Though the GasBuddy Mobile App has received many awards and often ranks among the top-three travel apps in downloads, competitive pressure is building. Recognizing the competitive shifts, its parent company, UCG, brings in a new management team that is steeped in start-up experience spanning payments, convenience stores, social and mobile media, digital transformation, point of sale systems, modern technology platforms, agile development, and UI/UX. The new team recognizes that speed as well as agility will be essential for future growth. The case takes readers through the company's cultural, digital platform, and product line changes, including a bold entry into the payments industry. The changes support the company's evolved branding and a new multi-sided platform (MSP) business strategy. Early changes across the three areas - culture, digital platform, and product line - are put to the test during highly destructive Hurricanes Harvey and Irma.

Case Authors : Clare M. Gillan Huang

Topic : technology & operations, related areas : entrepreneurship, it, mobile, calculating net present value (npv) at 6% for gasbuddy: fueling its digital platform for agility and growth case study.

Years              Cash Flow     Net Cash Flow     Cumulative    
Cash Flow
Discount Rate
@ 6 %
Discounted
Cash Flows
Year 0 (10026539) -10026539 - -
Year 1 3453526 -6573013 3453526 0.9434 3258043
Year 2 3968876 -2604137 7422402 0.89 3532286
Year 3 3956206 1352069 11378608 0.8396 3321707
Year 4 3225143 4577212 14603751 0.7921 2554615
TOTAL 14603751 12666651

The Net Present Value at 6% discount rate is 2640112

Different methods of capital budgeting.

Capital Budgeting Approaches

Methods of Capital Budgeting

There are four types of capital budgeting techniques that are widely used in the corporate world – 1. Internal Rate of Return 2. Payback Period 3. Profitability Index 4. Net Present Value

Apart from the Payback period method which is an additive method, rest of the methods are based on Discounted Cash Flow technique. Even though cash flow can be calculated based on the nature of the project, for the simplicity of the article we are assuming that all the expected cash flows are realized at the end of the year. Discounted Cash Flow approaches provide a more objective basis for evaluating and selecting investment projects. They take into consideration both – 1. Timing of the expected cash flows – stockholders of Gasbuddy Platform have higher preference for cash returns over 4-5 years rather than 10-15 years given the nature of the volatility in the industry. 2. Magnitude of both incoming and outgoing cash flows – Projects can be capital intensive, time intensive, or both. Gasbuddy Platform shareholders have preference for diversified projects investment rather than prospective high income from a single capital intensive project.

Formula and Steps to Calculate Net Present Value (NPV) of GasBuddy: Fueling Its Digital Platform for Agility and Growth

NPV = Net Cash In Flowt1 / (1+r)t1 + Net Cash In Flowt2 / (1+r)t2 + … Net Cash In Flowtn / (1+r)tn Less Net Cash Out Flowt0 / (1+r)t0 Where t = time period, in this case year 1, year 2 and so on. r = discount rate or return that could be earned using other safe proposition such as fixed deposit or treasury bond rate. Net Cash In Flow – What the firm will get each year. Net Cash Out Flow – What the firm needs to invest initially in the project. Step 1 – Understand the nature of the project and calculate cash flow for each year. Step 2 – Discount those cash flow based on the discount rate. Step 3 – Add all the discounted cash flow. Step 4 – Selection of the project

Why Technology & Operations Managers need to know Financial Tools such as Net Present Value (NPV)?

In our daily workplace we often come across people and colleagues who are just focused on their core competency and targets they have to deliver. For example marketing managers at Gasbuddy Platform often design programs whose objective is to drive brand awareness and customer reach. But how that 30 point increase in brand awareness or 10 point increase in customer touch points will result into shareholders’ value is not specified. To overcome such scenarios managers at Gasbuddy Platform needs to not only know the financial aspect of project management but also needs to have tools to integrate them into part of the project development and monitoring plan.

Calculating Net Present Value (NPV) at 15%

After working through various assumptions we reached a conclusion that risk is far higher than 6%. In a reasonably stable industry with weak competition - 15% discount rate can be a good benchmark.

Years              Cash Flow     Net Cash Flow     Cumulative    
Cash Flow
Discount Rate
@ 15 %
Discounted
Cash Flows
Year 0 (10026539) -10026539 - -
Year 1 3453526 -6573013 3453526 0.8696 3003066
Year 2 3968876 -2604137 7422402 0.7561 3001040
Year 3 3956206 1352069 11378608 0.6575 2601270
Year 4 3225143 4577212 14603751 0.5718 1843986
TOTAL 10449362

The Net NPV after 4 years is 422823

(10449362 - 10026539 )

Calculating Net Present Value (NPV) at 20%

If the risk component is high in the industry then we should go for a higher hurdle rate / discount rate of 20%.

Years              Cash Flow     Net Cash Flow     Cumulative    
Cash Flow
Discount Rate
@ 20 %
Discounted
Cash Flows
Year 0 (10026539) -10026539 - -
Year 1 3453526 -6573013 3453526 0.8333 2877938
Year 2 3968876 -2604137 7422402 0.6944 2756164
Year 3 3956206 1352069 11378608 0.5787 2289471
Year 4 3225143 4577212 14603751 0.4823 1555335
TOTAL 9478908

The Net NPV after 4 years is -547631

At 20% discount rate the NPV is negative (9478908 - 10026539 ) so ideally we can't select the project if macro and micro factors don't allow financial managers of Gasbuddy Platform to discount cash flow at lower discount rates such as 15%.

Acceptance Criteria of a Project based on NPV

Simplest Approach – If the investment project of Gasbuddy Platform has a NPV value higher than Zero then finance managers at Gasbuddy Platform can ACCEPT the project, otherwise they can reject the project. This means that project will deliver higher returns over the period of time than any alternate investment strategy. In theory if the required rate of return or discount rate is chosen correctly by finance managers at Gasbuddy Platform, then the stock price of the Gasbuddy Platform should change by same amount of the NPV. In real world we know that share price also reflects various other factors that can be related to both macro and micro environment. In the same vein – accepting the project with zero NPV should result in stagnant share price. Finance managers use discount rates as a measure of risk components in the project execution process.

Sensitivity Analysis

Project selection is often a far more complex decision than just choosing it based on the NPV number. Finance managers at Gasbuddy Platform should conduct a sensitivity analysis to better understand not only the inherent risk of the projects but also how those risks can be either factored in or mitigated during the project execution. Sensitivity analysis helps in –

Understanding of risks involved in the project.

What can impact the cash flow of the project.

What are the uncertainties surrounding the project Initial Cash Outlay (ICO’s). ICO’s often have several different components such as land, machinery, building, and other equipment.

What are the key aspects of the projects that need to be monitored, refined, and retuned for continuous delivery of projected cash flows.

What will be a multi year spillover effect of various taxation regulations.

Some of the assumptions while using the Discounted Cash Flow Methods –

Projects are assumed to be Mutually Exclusive – This is seldom the came in modern day giant organizations where projects are often inter-related and rejecting a project solely based on NPV can result in sunk cost from a related project. Independent projects have independent cash flows – As explained in the marketing project – though the project may look independent but in reality it is not as the brand awareness project can be closely associated with the spending on sales promotions and product specific advertising.

Negotiation Strategy of GasBuddy: Fueling Its Digital Platform for Agility and Growth

References & further readings.

Clare M. Gillan Huang (2018) , "GasBuddy: Fueling Its Digital Platform for Agility and Growth Harvard Business Review Case Study. Published by HBR Publications.

Case Study Solution & Analysis

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What is Harvard Business School (HBS) Case Method

Harvard Business School (HBS) Case Method, a renowned approach to business education, using business case studies in the field of marketing, sales, leadership, technology, finance, enterpreneurship, human resources, and more .

Core Principles:

  • Real-World Dilemmas: HBS cases delve into genuine business challenges faced by companies, exposing students to the complexities and uncertainties of real-world decision-making.
  • Active Participation: Students are not passive recipients of knowledge. The case method emphasizes active participation through case discussions, fostering critical thinking and analysis.
  • Developing Judgment: There are often no single “correct” answers in case studies. The focus is on developing sound judgment by weighing evidence, considering various perspectives, and making well-supported recommendations.
  • Diversity and Collaboration: Diverse backgrounds and experiences enrich case discussions. Students learn from each other as they analyze the case from different viewpoints.

Structure and Implementation:

  • Pre-Class Preparation: Effective case study learning hinges on thorough preparation. Students are expected to read and analyze the case beforehand, identifying key issues, conducting research, and formulating potential solutions.
  • Case Discussion: The case discussion in class is the heart of the method. The instructor facilitates a dynamic discussion, encouraging active participation from all students.
  • Open-Ended Questions: Instead of spoon-feeding answers, instructors pose open-ended questions that stimulate critical thinking and analysis.
  • Cold Calling: The HBS method is known for its “cold calling” technique, where professors randomly call on students to respond, promoting active engagement and preparation.
  • Socratic Dialogue: Instructors often employ the Socratic method, asking probing questions to challenge assumptions, encourage deeper analysis, and draw out student reasoning.

Benefits of the HBS Case Method:

  • Develops Critical Thinking Skills: Grappling with complex business problems and analyzing diverse perspectives strengthens critical thinking abilities.
  • Enhances Communication Skills: Active participation and clear articulation of ideas within case discussions hone communication skills.
  • Sharpens Analytical Abilities: Students learn to dissect complex situations, identify key drivers, and weigh evidence effectively.
  • Promotes Decision-Making Confidence: The case method fosters the ability to make well-reasoned decisions under uncertainty.
  • Builds Leadership Skills: Active participation in discussions and persuasively advocating for solutions develops leadership potential.
  • Prepares Students for Real-World Business: The case method equips students with the knowledge and skills to navigate the complexities of real-world business environments.

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How to Write a Great Case Study Solution | HBR Case Study Assignment Help

A top-tier Harvard Business School (HBS) case study solution comprises a thorough analysis, strategic insights, and actionable recommendations. The solution is not just an academic exercise but a practical approach to solving real-world business problems. Here’s an illustration of what the best Harvard case study solutions comprise, along with a detailed checklist to ensure excellence.

Key Components of a Harvard Case Study Solution

Comprehensive Understanding of the Case

  • Summary of the Case : Provide a concise summary that outlines the key issues, stakeholders, and objectives. This sets the stage for deeper analysis.
  • Problem Identification : Clearly define the main problem or decision point that the case presents. This includes understanding the underlying causes and the broader business context.

Detailed Analysis

  • Qualitative Analysis : Evaluate qualitative factors such as organizational culture, leadership styles, and market conditions. This helps in understanding the non-quantifiable aspects that impact the business scenario.
  • Quantitative Analysis : Use data and financial metrics to analyze the business performance. This includes profit margins, cost structures, revenue streams, and other relevant financial indicators.
  • SWOT Analysis : Conduct a SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis to provide a structured view of the internal and external factors affecting the business.

Strategic Alternatives

  • Generation of Alternatives : Develop multiple strategic alternatives to address the identified problem. Each alternative should be feasible and align with the company’s goals and resources.
  • Evaluation of Alternatives : Assess each alternative based on criteria such as cost, feasibility, impact, and alignment with the company’s strategic objectives. Use quantitative data where possible to support the evaluation.

Recommended Solution

  • Selection of the Best Alternative : Choose the most viable solution from the generated alternatives. Justify the choice with clear, logical reasoning and supporting evidence.
  • Implementation Plan : Develop a detailed implementation plan that includes steps, timelines, resources required, and potential risks. This ensures the recommended solution is actionable and practical.
  • Contingency Plan : Outline a contingency plan to address potential challenges or risks that may arise during the implementation phase.

Reflection and Learning

  • Lessons Learned : Reflect on the case study process and the key lessons learned. This includes insights into decision-making, strategic thinking, and the application of business concepts.
  • Future Implications : Discuss the broader implications of the case study for the industry and future business scenarios.

Checklist for a Great Harvard Case Study Solution

Comprehensive Understanding

  • Clearly summarized the case
  • Identified the main problem and stakeholders
  • Understood the broader business context
  • Conducted qualitative analysis (organizational culture, market conditions, etc.)
  • Performed quantitative analysis (financial metrics, data analysis)
  • Completed a SWOT analysis
  • Generated multiple feasible alternatives
  • Evaluated alternatives based on relevant criteria
  • Supported evaluations with data and logical reasoning
  • Selected the most viable alternative with a strong justification
  • Developed a detailed and practical implementation plan
  • Created a contingency plan to manage potential risks
  • Reflected on the case study process
  • Identified key lessons learned
  • Discussed future implications for the industry and business practices

At Fern Fort University creating a top-tier Harvard case study solution involves a methodical approach to understanding the case, performing detailed analysis, generating and evaluating strategic alternatives, and providing actionable recommendations. By following this structured process, our case solution writing experts deliver solutions that are best in class.

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Step 2: Upload the Case Study PDF

Once the guidelines are uploaded, clients are required to upload the case study PDF. This document contains the case study that needs to be analyzed and solved. Providing the case study in its PDF format allows the writer to thoroughly review and understand the context, background, and specifics of the problem at hand. This step ensures that the writer has all the necessary materials to begin the in-depth analysis.

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After the initial submission of guidelines and the case study, the next step involves direct communication between the client and the case study solution writer. This conversation is pivotal as it allows for clarification of any ambiguities and discussion of project deliverables. The writer can ask questions to gain a deeper understanding of the client’s needs, while the client can provide additional insights or preferences. This step ensures that both parties are on the same page and that the writer can tailor the analysis and solution to meet the client’s exact expectations.

Step 4: Delivery of the Case Study Solution

Upon completion of the analysis and drafting of the case study solution, the writer delivers the final product to the client. The delivery includes a comprehensive report that outlines the problem, detailed analysis, proposed solutions, and actionable recommendations. The case study solution is presented in a clear, structured format that is easy to understand and implement. This step marks the culmination of the writer’s efforts and provides the client with a well-crafted solution that addresses all the guidelines and expectations .

Step 5: Improvements (If Required)

After the delivery of the case study solution, clients have the opportunity to review the document and request any necessary improvements. This step ensures that the final product meets the client’s satisfaction and adheres to all specified requirements. The writer makes the required adjustments based on the client’s feedback, fine-tuning the analysis and recommendations as needed. This iterative process guarantees that the case study solution is of the highest quality and fully aligned with the client’s expectations.

Importance of Each Step in the Process

Filling the form and uploading guidelines.

This initial step is critical as it sets the direction for the entire project. Clear and detailed guidelines ensure that the writer understands the scope, objectives, and specific requirements, reducing the risk of misalignment and ensuring a focused approach.

Uploading the Case Study PDF

Providing the case study in its original format ensures that the writer has all the necessary context and background information. This step is crucial for a thorough understanding of the problem and accurate analysis.

Communication with the Writer

Direct communication allows for clarification of any doubts and ensures that both the client and the writer have a mutual understanding of the project deliverables. This interaction is essential for tailoring the solution to meet the client’s specific needs.

Delivery of the Solution

Delivering a comprehensive and well-structured case study solution provides the client with actionable insights and recommendations. This step showcases the writer’s expertise and ensures that the client receives a valuable product that addresses the case study’s challenges effectively.

Requesting Improvements

The opportunity for revisions ensures that the final product meets the client’s expectations and adheres to all requirements. This step adds a layer of quality assurance, ensuring client satisfaction.

The case study writing service process at Fern Fort University is designed to deliver high-quality, tailored solutions through a structured and client-focused approach. Each step in the process is carefully crafted to ensure clarity, thorough analysis, and client satisfaction. By following this comprehensive process, Fern Fort University guarantees that clients receive insightful and actionable case study solutions that meet their specific needs and contribute to their academic or business success.

Professional Case Study Writers | Business Case Study Writing Service

Fern Fort University’s professional case study solution writers have the following attributes that can help you to boost your academic and professional growth --

1. Analytical Skills : Professional case study solution writers at Fern Fort University possess exceptional analytical skills. They can break down complex problems into manageable parts, identify key issues, and understand the underlying factors influencing the situation. This enables them to provide a deep and insightful analysis that addresses the core of the problem.

2. Research Proficiency : Our writers excel in conducting thorough and rigorous research. They are adept at gathering relevant data from credible sources, including academic journals, industry reports, and case-specific documents. Their research proficiency ensures that the case study solutions are well-informed and supported by solid evidence.

3. Critical Thinking : Critical thinking is a hallmark of Fern Fort University’s writers. They evaluate information from multiple perspectives, assess the validity of sources, and develop logical, well-reasoned conclusions. This skill allows them to craft nuanced solutions that consider various possible outcomes and implications.

4. Writing Clarity : Our writers are known for their clear and concise writing style. They present complex ideas in an understandable manner, ensuring that the case study solutions are accessible to a broad audience. This clarity helps communicate the findings and recommendations effectively.

5. Industry Knowledge : Writers at Fern Fort University have a deep understanding of the industries they write about. Whether it’s finance, healthcare, technology, or any other sector, they bring industry-specific insights that enrich the case study analysis and make the solutions relevant and practical.

6. Attention to Detail : Attention to detail is critical in case study writing, and our writers excel in this area. They meticulously ensure the accuracy of data, adherence to guidelines, and completeness of the analysis. This thoroughness prevents errors and enhances the credibility of the solutions.

7. Problem-Solving : Our writers are skilled problem-solvers. They go beyond identifying issues by proposing actionable and realistic solutions. Their recommendations are practical and tailored to the specific context of the case study, providing clients with clear steps to address the challenges.

8. Communication Skills : Effective communication is vital for conveying complex ideas and solutions. Writers at Fern Fort University are adept at communicating their findings and recommendations clearly and persuasively. They can articulate their points in a way that resonates with stakeholders.

9. Time Management : Delivering high-quality case study solutions within tight deadlines is a standard practice at Fern Fort University. Our writers are efficient and organized, managing their time effectively to meet deadlines without compromising on the quality of their work.

10. Adaptability : Our writers are highly adaptable, capable of tailoring their approach to meet the unique needs of different cases and clients. Whether it’s a change in scope, new information, or specific client preferences, they adjust their strategies to deliver customized and relevant solutions.

Fern Fort University’s professional case study solution writers deliver comprehensive, insightful, and actionable case study solutions that meet the highest academic and professional standards.

Where Can I Find a Case Solution for Harvard Business Cases or HBR Cases? | Pre-written Solutions

At Fern Fort University, you can find comprehensive case analysis solutions for Harvard Business School (HBS) or Harvard Business Review (HBR) cases. These solutions are different from custom case study solutions. They are provided to help clients to prime their research and analysis. These pre-written HBR case study solutions are designed to help you in several ways:

  • Thorough Analysis : Each solution includes a detailed examination of the case, identifying key issues, challenges, and opportunities.
  • Structured Approach : The solutions are organized in a clear, logical manner, making it easier for you to follow and understand the analysis process.
  • Actionable Recommendations : Practical and realistic recommendations are provided, offering clear steps to address the case’s problems.
  • Insightful Learning : By studying these solutions, you gain insights into effective problem-solving techniques and strategic thinking.

How Pre-Written Solutions Can Help You:

  • Time-Saving : Access to pre-written solutions saves significant time that you would otherwise spend on researching and writing.
  • Learning Tool : These solutions serve as excellent learning tools, helping you understand how to approach case analysis methodically.
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  • Quality Reference : High-quality solutions can act as a benchmark for your own case study analyses, ensuring you maintain a high standard.
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  • Professional Development : These solutions also help in professional settings by demonstrating how to tackle real-world business challenges effectively.

By leveraging the pre-written case study solutions from Fern Fort University, you can enhance your academic and professional capabilities, ensuring that you are well-prepared to address complex business problems.

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GasBuddy Fueling Its Digital Platform for Agility and Growth Case Analysis and Case Solution

Posted by Peter Williams on Aug-09-2018

Introduction of GasBuddy Fueling Its Digital Platform for Agility and Growth Case Solution

The GasBuddy Fueling Its Digital Platform for Agility and Growth case study is a Harvard Business Review case study, which presents a simulated practical experience to the reader allowing them to learn about real life problems in the business world. The GasBuddy Fueling Its Digital Platform for Agility and Growth case consisted of a central issue to the organization, which had to be identified, analysed and creative solutions had to be drawn to tackle the issue. This paper presents the solved GasBuddy Fueling Its Digital Platform for Agility and Growth case analysis and case solution. The method through which the analysis is done is mentioned, followed by the relevant tools used in finding the solution.

The case solution first identifies the central issue to the GasBuddy Fueling Its Digital Platform for Agility and Growth case study, and the relevant stakeholders affected by this issue. This is known as the problem identification stage. After this, the relevant tools and models are used, which help in the case study analysis and case study solution. The tools used in identifying the solution consist of the SWOT Analysis, Porter Five Forces Analysis, PESTEL Analysis, VRIO analysis, Value Chain Analysis, BCG Matrix analysis, Ansoff Matrix analysis, and the Marketing Mix analysis. The solution consists of recommended strategies to overcome this central issue. It is a good idea to also propose alternative case study solutions, because if the main solution is not found feasible, then the alternative solutions could be implemented. Lastly, a good case study solution also includes an implementation plan for the recommendation strategies. This shows how through a step-by-step procedure as to how the central issue can be resolved.

Problem Identification of GasBuddy Fueling Its Digital Platform for Agility and Growth Case Solution

Harvard Business Review cases involve a central problem that is being faced by the organization and these problems affect a number of stakeholders. In the problem identification stage, the problem faced by GasBuddy Fueling Its Digital Platform for Agility and Growth is identified through reading of the case. This could be mentioned at the start of the reading, the middle or the end. At times in a case analysis, the problem may be clearly evident in the reading of the HBR case. At other times, finding the issue is the job of the person analysing the case. It is also important to understand what stakeholders are affected by the problem and how. The goals of the stakeholders and are the organization are also identified to ensure that the case study analysis are consistent with these.

Analysis of the GasBuddy Fueling Its Digital Platform for Agility and Growth HBR Case Study

The objective of the case should be focused on. This is doing the GasBuddy Fueling Its Digital Platform for Agility and Growth Case Solution. This analysis can be proceeded in a step-by-step procedure to ensure that effective solutions are found.

  • In the first step, a growth path of the company can be formulated that lays down its vision, mission and strategic aims. These can usually be developed using the company history is provided in the case. Company history is helpful in a Business Case study as it helps one understand what the scope of the solutions will be for the case study.
  • The next step is of understanding the company; its people, their priorities and the overall culture. This can be done by using company history. It can also be done by looking at anecdotal instances of managers or employees that are usually included in an HBR case study description to give the reader a real feel of the situation.
  • Lastly, a timeline of the issues and events in the case needs to be made. Arranging events in a timeline allows one to predict the next few events that are likely to take place. It also helps one in developing the case study solutions. The timeline also helps in understanding the continuous challenges that are being faced by the organisation.

SWOT analysis of GasBuddy Fueling Its Digital Platform for Agility and Growth

An important tool that helps in addressing the central issue of the case and coming up with GasBuddy Fueling Its Digital Platform for Agility and Growth HBR case solution is the SWOT analysis.

  • The SWOT analysis is a strategic management tool that lists down in the form of a matrix, an organisation's internal strengths and weaknesses, and external opportunities and threats. It helps in the strategic analysis of GasBuddy Fueling Its Digital Platform for Agility and Growth.
  • Once this listing has been done, a clearer picture can be developed in regards to how strategies will be formed to address the main problem. For example, strengths will be used as an advantage in solving the issue.

Therefore, the SWOT analysis is a helpful tool in coming up with the GasBuddy Fueling Its Digital Platform for Agility and Growth Case Study answers. One does not need to remain restricted to using the traditional SWOT analysis, but the advanced TOWS matrix or weighted average SWOT analysis can also be used.

Porter Five Forces Analysis for GasBuddy Fueling Its Digital Platform for Agility and Growth

Another helpful tool in finding the case solutions is of Porter's Five Forces analysis. This is also a strategic tool that is used to analyse the competitive environment of the industry in which GasBuddy Fueling Its Digital Platform for Agility and Growth operates in. Analysis of the industry is important as businesses do not work in isolation in real life, but are affected by the business environment of the industry that they operate in. Harvard Business case studies represent real-life situations, and therefore, an analysis of the industry's competitive environment needs to be carried out to come up with more holistic case study solutions. In Porter's Five Forces analysis, the industry is analysed along 5 dimensions.

  • These are the threats that the industry faces due to new entrants.
  • It includes the threat of substitute products.
  • It includes the bargaining power of buyers in the industry.
  • It includes the bargaining power of suppliers in an industry.
  • Lastly, the overall rivalry or competition within the industry is analysed.

This tool helps one understand the relative powers of the major players in the industry and its overall competitive dynamics. Actionable and practical solutions can then be developed by keeping these factors into perspective.

PESTEL Analysis of GasBuddy Fueling Its Digital Platform for Agility and Growth

Another helpful tool that should be used in finding the case study solutions is the PESTEL analysis. This also looks at the external business environment of the organisation helps in finding case study Analysis to real-life business issues as in HBR cases.

  • The PESTEL analysis particularly looks at the macro environmental factors that affect the industry. These are the political, environmental, social, technological, environmental and legal (regulatory) factors affecting the industry.
  • Factors within each of these 6 should be listed down, and analysis should be made as to how these affect the organisation under question.
  • These factors are also responsible for the future growth and challenges within the industry. Hence, they should be taken into consideration when coming up with the GasBuddy Fueling Its Digital Platform for Agility and Growth case solution.

VRIO Analysis of GasBuddy Fueling Its Digital Platform for Agility and Growth

This is an analysis carried out to know about the internal strengths and capabilities of GasBuddy Fueling Its Digital Platform for Agility and Growth. Under the VRIO analysis, the following steps are carried out:

  • The internal resources of GasBuddy Fueling Its Digital Platform for Agility and Growth are listed down.
  • Each of these resources are assessed in terms of the value it brings to the organization.
  • Each resource is assessed in terms of how rare it is. A rare resource is one that is not commonly used by competitors.
  • Each resource is assessed whether it could be imitated by competition easily or not.
  • Lastly, each resource is assessed in terms of whether the organization can use it to an advantage or not.

The analysis done on the 4 dimensions; Value, Rareness, Imitability, and Organization. If a resource is high on all of these 4, then it brings long-term competitive advantage. If a resource is high on Value, Rareness, and Imitability, then it brings an unused competitive advantage. If a resource is high on Value and Rareness, then it only brings temporary competitive advantage. If a resource is only valuable, then it’s a competitive parity. If it’s none, then it can be regarded as a competitive disadvantage.

Value Chain Analysis of GasBuddy Fueling Its Digital Platform for Agility and Growth

The Value chain analysis of GasBuddy Fueling Its Digital Platform for Agility and Growth helps in identifying the activities of an organization, and how these add value in terms of cost reduction and differentiation. This tool is used in the case study analysis as follows:

  • The firm’s primary and support activities are listed down.
  • Identifying the importance of these activities in the cost of the product and the differentiation they produce.
  • Lastly, differentiation or cost reduction strategies are to be used for each of these activities to increase the overall value provided by these activities.

Recognizing value creating activities and enhancing the value that they create allow GasBuddy Fueling Its Digital Platform for Agility and Growth to increase its competitive advantage.

BCG Matrix of GasBuddy Fueling Its Digital Platform for Agility and Growth

The BCG Matrix is an important tool in deciding whether an organization should invest or divest in its strategic business units. The matrix involves placing the strategic business units of a business in one of four categories; question marks, stars, dogs and cash cows. The placement in these categories depends on the relative market share of the organization and the market growth of these strategic business units. The steps to be followed in this analysis is as follows:

  • Identify the relative market share of each strategic business unit.
  • Identify the market growth of each strategic business unit.
  • Place these strategic business units in one of four categories. Question Marks are those strategic business units with high market share and low market growth rate. Stars are those strategic business units with high market share and high market growth rate. Cash Cows are those strategic business units with high market share and low market growth rate. Dogs are those strategic business units with low market share and low growth rate.
  • Relevant strategies should be implemented for each strategic business unit depending on its position in the matrix.

The strategies identified from the GasBuddy Fueling Its Digital Platform for Agility and Growth BCG matrix and included in the case pdf. These are either to further develop the product, penetrate the market, develop the market, diversification, investing or divesting.

Ansoff Matrix of GasBuddy Fueling Its Digital Platform for Agility and Growth

Ansoff Matrix is an important strategic tool to come up with future strategies for GasBuddy Fueling Its Digital Platform for Agility and Growth in the case solution. It helps decide whether an organization should pursue future expansion in new markets and products or should it focus on existing markets and products.

  • The organization can penetrate into existing markets with its existing products. This is known as market penetration strategy.
  • The organization can develop new products for the existing market. This is known as product development strategy.
  • The organization can enter new markets with its existing products. This is known as market development strategy.
  • The organization can enter into new markets with new products. This is known as a diversification strategy.

The choice of strategy depends on the analysis of the previous tools used and the level of risk the organization is willing to take.

Marketing Mix of GasBuddy Fueling Its Digital Platform for Agility and Growth

GasBuddy Fueling Its Digital Platform for Agility and Growth needs to bring out certain responses from the market that it targets. To do so, it will need to use the marketing mix, which serves as a tool in helping bring out responses from the market. The 4 elements of the marketing mix are Product, Price, Place and Promotions. The following steps are required to carry out a marketing mix analysis and include this in the case study analysis.

  • Analyse the company’s products and devise strategies to improve the product offering of the company.
  • Analyse the company’s price points and devise strategies that could be based on competition, value or cost.
  • Analyse the company’s promotion mix. This includes the advertisement, public relations, personal selling, sales promotion, and direct marketing. Strategies will be devised which makes use of a few or all of these elements.
  • Analyse the company’s distribution and reach. Strategies can be devised to improve the availability of the company’s products.

GasBuddy Fueling Its Digital Platform for Agility and Growth Blue Ocean Strategy

The strategies devised and included in the GasBuddy Fueling Its Digital Platform for Agility and Growth case memo should have a blue ocean strategy. A blue ocean strategy is a strategy that involves firms seeking uncontested market spaces, which makes the competition of the company irrelevant. It involves coming up with new and unique products or ideas through innovation. This gives the organization a competitive advantage over other firms, unlike a red ocean strategy.

Competitors analysis of GasBuddy Fueling Its Digital Platform for Agility and Growth

The PESTEL analysis discussed previously looked at the macro environmental factors affecting business, but not the microenvironmental factors. One of the microenvironmental factors are competitors, which are addressed by a competitor analysis. The Competitors analysis of GasBuddy Fueling Its Digital Platform for Agility and Growth looks at the direct and indirect competitors within the industry that it operates in.

  • This involves a detailed analysis of their actions and how these would affect the future strategies of GasBuddy Fueling Its Digital Platform for Agility and Growth.
  • It involves looking at the current market share of the company and its competitors.
  • It should compare the marketing mix elements of competitors, their supply chain, human resources, financial strength etc.
  • It also should look at the potential opportunities and threats that these competitors pose on the company.

Organisation of the Analysis into GasBuddy Fueling Its Digital Platform for Agility and Growth Case Study Solution

Once various tools have been used to analyse the case, the findings of this analysis need to be incorporated into practical and actionable solutions. These solutions will also be the GasBuddy Fueling Its Digital Platform for Agility and Growth case answers. These are usually in the form of strategies that the organisation can adopt. The following step-by-step procedure can be used to organise the Harvard Business case solution and recommendations:

  • The first step of the solution is to come up with a corporate level strategy for the organisation. This part consists of solutions that address issues faced by the organisation on a strategic level. This could include suggestions, changes or recommendations to the company's vision, mission and its strategic objectives. It can include recommendations on how the organisation can work towards achieving these strategic objectives. Furthermore, it needs to be explained how the stated recommendations will help in solving the main issue mentioned in the case and where the company will stand in the future as a result of these.
  • The second step of the solution is to come up with a business level strategy. The HBR case studies may present issues faced by a part of the organisation. For example, the issues may be stated for marketing and the role of a marketing manager needs to be assumed. So, recommendations and suggestions need to address the strategy of the marketing department in this case. Therefore, the strategic objectives of this business unit (Marketing) will be laid down in the solutions and recommendations will be made as to how to achieve these objectives. Similar would be the case for any other business unit or department such as human resources, finance, IT etc. The important thing to note here is that the business level strategy needs to be aligned with the overall corporate strategy of the organisation. For example, if one suggests the organisation to focus on differentiation for competitive advantage as a corporate level strategy, then it can't be recommended for the GasBuddy Fueling Its Digital Platform for Agility and Growth Case Study Solution that the business unit should focus on costs.
  • The third step is not compulsory but depends from case to case. In some HBR case studies, one may be required to analyse an issue at a department. This issue may be analysed for a manager or employee as well. In these cases, recommendations need to be made for these people. The solution may state that objectives that these people need to achieve and how these objectives would be achieved.

The case study analysis and solution, and GasBuddy Fueling Its Digital Platform for Agility and Growth case answers should be written down in the GasBuddy Fueling Its Digital Platform for Agility and Growth case memo, clearly identifying which part shows what. The GasBuddy Fueling Its Digital Platform for Agility and Growth case should be in a professional format, presenting points clearly that are well understood by the reader.

Alternate solution to the GasBuddy Fueling Its Digital Platform for Agility and Growth HBR case study

It is important to have more than one solution to the case study. This is the alternate solution that would be implemented if the original proposed solution is found infeasible or impossible due to a change in circumstances. The alternate solution for GasBuddy Fueling Its Digital Platform for Agility and Growth is presented in the same way as the original solution, where it consists of a corporate level strategy, business level strategy and other recommendations.

Implementation of GasBuddy Fueling Its Digital Platform for Agility and Growth Case Solution

The case study does not end at just providing recommendations to the issues at hand. One is also required to provide how these recommendations would be implemented. This is shown through a proper implementation framework. A detailed implementation framework helps in distinguishing between an average and an above average case study answer. A good implementation framework shows the proposed plan and how the organisations' resources would be used to achieve the objectives. It also lays down the changes needed to be made as well as the assumptions in the process.

  • A proper implementation framework shows that one has clearly understood the case study and the main issue within it.
  • It shows that one has been clarified with the HBR fundamentals on the topic.
  • It shows that the details provided in the case have been properly analysed.
  • It shows that one has developed an ability to prioritise recommendations and how these could be successfully implemented.
  • The implementation framework also helps by removing out any recommendations that are not practical or actionable as these could not be implemented. Therefore, the implementation framework ensures that the solution to the GasBuddy Fueling Its Digital Platform for Agility and Growth Harvard case is complete and properly answered.

Recommendations and Action Plan for GasBuddy Fueling Its Digital Platform for Agility and Growth case analysis

For GasBuddy Fueling Its Digital Platform for Agility and Growth, based on the SWOT Analysis, Porter Five Forces Analysis, PESTEL Analysis, VRIO analysis, Value Chain Analysis, BCG Matrix analysis, Ansoff Matrix analysis, and the Marketing Mix analysis, the recommendations and action plan are as follows:

  • GasBuddy Fueling Its Digital Platform for Agility and Growth should focus on making use of its strengths identified from the VRIO analysis to make the most of the opportunities identified from the PESTEL.
  • GasBuddy Fueling Its Digital Platform for Agility and Growth should enhance the value creating activities within its value chain.
  • GasBuddy Fueling Its Digital Platform for Agility and Growth should invest in its stars and cash cows, while getting rid of the dogs identified from the BCG Matrix analysis.
  • To achieve its overall corporate and business level objectives, it should make use of the marketing mix tools to obtain desired results from its target market.

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Hussain, S., Khattak, J., Rizwan, A., & Latif, M. A. (2013). ANSOFF matrix, environment, and growth-an interactive triangle. Management and Administrative Sciences Review, 2(2), 196-206.

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Kim, W. C., & Mauborgne, R. (2004). Blue ocean strategy. If you read nothing else on strategy, read thesebest-selling articles., 71.

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Lin, C., Tsai, H. L., Wu, Y. J., & Kiang, M. (2012). A fuzzy quantitative VRIO-based framework for evaluating organizational activities. Management Decision, 50(8), 1396-1411.

Nixon, J., & Helms, M. M. (2010). Exploring SWOT analysis – where are we now?: A review of academic research from the last decade. Journal of Strategy and Management, 3(3), 215-251.

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Porter, M.E. (1979, March). Harvard Business Review: Strategic Planning, How Competitive Forces Shape Strategy. Retrieved July 7, 2016, from https://hbr.org/1979/03/how-competitive-forces-shape-strategy

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GasBuddy Case Study

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  • GasBuddy: Fueling Its Digital Platform for Agility and Growth
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Definition of SWOT Analysis

What is SWOT Analysis & Matrix? How you can use SWOT Analysis for GasBuddy: Fueling Its Digital Platform for Agility and Growth

At EMBA PRO , we specialize at analyzing & providing comprehensive, corporate SWOT Analysis of GasBuddy: Fueling Its Digital Platform for Agility and Growth case study. GasBuddy: Fueling Its Digital Platform for Agility and Growth "referred as Gasbuddy Platform in this analysis " is a Harvard Business Review (HBR) case study used for MBA & EMBA programs . It is written by Clare M. Gillan Huang and deals with topics in areas such as Technology & Operations Entrepreneurship, IT, Mobile SWOT Analysis stands for – Strengths, Weaknesses, Opportunities, and Threats that Gasbuddy Platform encounters both internally and in macro environment that it operates in. Strengths and Weaknesses are often restricted to company’s internal - resources, skills and limitations. Opportunities and Threats are factors that are analyzed in view of the prevalent market forces and other factors such as social, health & safety, economic , legal & environmental, technological, and political. According to global executive survey done by Harvard Business Review & Brightline Initiative – Only 20% of the strategic targets set by organizations are realized. Rest 80% of the strategic targets are not achieved because of incomprehensive planning, limited resource allocation, and poor execution. The successful organizations such as Gasbuddy Platform are the one who able to predict market trends better than others, provide resources to develop products and services to leverage those trends, able to counter competitors’ threats, and meet customers’ expected value proposition.

Case Description of GasBuddy: Fueling Its Digital Platform for Agility and Growth Case Study

GasBuddy is a 15-year-old mobile app-led company, providing gas station and pricing information to drivers and selling ads to fuel stations and convenience store owners. Though the GasBuddy Mobile App has received many awards and often ranks among the top-three travel apps in downloads, competitive pressure is building. Recognizing the competitive shifts, its parent company, UCG, brings in a new management team that is steeped in start-up experience spanning payments, convenience stores, social and mobile media, digital transformation, point of sale systems, modern technology platforms, agile development, and UI/UX. The new team recognizes that speed as well as agility will be essential for future growth. The case takes readers through the company's cultural, digital platform, and product line changes, including a bold entry into the payments industry. The changes support the company's evolved branding and a new multi-sided platform (MSP) business strategy. Early changes across the three areas - culture, digital platform, and product line - are put to the test during highly destructive Hurricanes Harvey and Irma.

Case Authors : Clare M. Gillan Huang

Topic : technology & operations, related areas : entrepreneurship, it, mobile, case study solution & analysis of gasbuddy: fueling its digital platform for agility and growth, pestel / pest / step analysis of gasbuddy: fueling its digital platform for agility and growth case study, urgent - 12hr.

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What are the Four Elements of SWOT Analysis? How to use them for GasBuddy: Fueling Its Digital Platform for Agility and Growth case study?

The four key elements of SWOT analysis are - Strengths, Weaknesses, Opportunities & Threats . Gasbuddy Platform can use strengths to create niche positioning in the market, can strive to reduce & remove weaknesses so that it can better compete with competitors, look out to leverage opportunities provided by industry structure, regulations and other development in external environment, and finally make provisions and develop strategies to mitigate threats that can undermine the business model of Gasbuddy Platform.

Opportunities Threats


Using Gasbuddy Platform strengths to consolidate and expand the market position.


Gasbuddy Platform can use two approaches - building on present strengths, or analyze the trend and build processes to two pronged market penetration approach.



Building strategies based on consumer oriented product development and marketing approach.


Gasbuddy Platform should just get out of these business areas and focus on strength and threats box , or on weakness and opportunities box.

For more detailed SWOT Matrix strategy please go through the detailed analysis of strengths, weaknesses, opportunities, and threats in next section.

What are Strengths in SWOT Analysis

Strengths - GasBuddy: Fueling Its Digital Platform for Agility and Growth

Strengths are the Gasbuddy Platform capabilities and resources that it can leverage to build a sustainable competitive advantage in the marketplace. Strengths come from positive aspects of five key resources & capabilities - financial resources, activities & processes, physical resources such as land, building, human resources, and past experiences and successes .

- Successful Go To Market Track Record – Gasbuddy Platform has a highly successful track record of both launching new products in the domestic market but also catering to the various market based on the insights from local consumers. According to Clare M. Gillan Huang , Gasbuddy Platform has tested various concepts in different markets and come up with successful Technology & Operations solutions.

- Robust Domestic Market that Gasbuddy Platform Operates in - The domestic market in which Gasbuddy Platform is operating is both a source of strength and roadblock to the growth and innovation of the company. Based on details provided in the GasBuddy: Fueling Its Digital Platform for Agility and Growth case study – Gasbuddy Platform can easily grow in its domestic market without much innovation but will require further investment into research and development to enter international market. The temptation so far for the managers at Gasbuddy Platform is to focus on the domestic market only.

- Strong Brand Equity and Brand Awareness – Gasbuddy Platform has some of the most recognized brands in the domestic market it operates in. According to Clare M. Gillan Huang , brand recognition plays a significant role in attracting new customers looking for solutions in Entrepreneurship, IT, Mobile adjacent industries.

- High Margins – Gasbuddy Platform charges a premium compare to its competitors. According to Clare M. Gillan Huang of GasBuddy: Fueling Its Digital Platform for Agility and Growth case study, this has provided Gasbuddy Platform resources to not only thwart competitive pressures but also to invest into research and development.

- Strong Balance Sheet and Financial Statement of Gasbuddy Platform can help it to invest in new and diverse projects that can further diversify the revenue stream and increase Return on Sales (RoS) & other metrics.

- Strong relationship with existing suppliers – As an incumbent in the industry, Gasbuddy Platform has strong relationship with its suppliers and other members of the supply chain. According to Clare M. Gillan Huang , the organization can increase products and services by leveraging the skills of its suppliers and supply chain partners.

- First Mover Advantage – Gasbuddy Platform has first mover advantage in number of segments. It has experimented in various areas Entrepreneurship, IT, Mobile. The Technology & Operations solutions & strategies has helped Gasbuddy Platform in coming up with unique solution to tap the un-catered markets.

What are Weakness in SWOT Analysis

Weakness- GasBuddy: Fueling Its Digital Platform for Agility and Growth

Weaknesses are the areas, capabilities or skills in which Gasbuddy Platform lacks. It limits the ability of the firm to build a sustainable competitive advantage. Weaknesses come from lack or absence of five key resources & capabilities - financial resources, activities & processes, physical resources such as land, building, human resources, and past experiences and successes .

- Project Management is too focused on internal delivery rather than considering all the interests of external stakeholders. This approach can lead to poor public relation and customer backlash.

- Low Return on Investment – Even though Gasbuddy Platform is having a stable balance sheet, one metrics that needs reflection is “Return on Invested Capital”. According to Clare M. Gillan Huang in areas Entrepreneurship, IT, Mobile that Gasbuddy Platform operates in the most reliable measure of profitability is Return on Invested Capital rather than one favored by financial analysts such as – Return on Equity & Return on Assets.

- Implementation of Technology in Processes – Even though Gasbuddy Platform has integrated technology in the backend processes it has still not able to harness the power of technology in the front end processes.

- Inventory Management – Based on the details provided in the GasBuddy: Fueling Its Digital Platform for Agility and Growth case study, we can conclude that Gasbuddy Platform is not efficiently managing the inventory and cash cycle. According to Clare M. Gillan Huang , there is huge scope of improvement in inventory management.

- Lack of Work force diversity – I believe that Gasbuddy Platform is not diverse enough given that most of its growth so far is in its domestic market. According to Clare M. Gillan Huang , this can reduce the potential of success of Gasbuddy Platform in the international market.

- Lack of critical talent – I believe that Gasbuddy Platform is suffering from lack of critical talent especially in the field of technology & digital transformation. Gasbuddy Platform is struggling to restructure processes in light of developments in the field of Artificial Intelligence (AI) and machine learning.

What are Opportunities in SWOT Analysis

Opportunities- GasBuddy: Fueling Its Digital Platform for Agility and Growth

Opportunities are macro environment factors and developments that Gasbuddy Platform can leverage either to consolidate existing market position or use them for further expansion. Opportunities can emerge from various factors such as - political developments & policy changes, economic growth, technological innovations, increase in consumer disposable income, and changes in consumer preferences .

- Growing Market Size and Evolving Preferences of Consumers – Over the last decade and half the market size has grown at brisk pace. The influx of new customers has also led to evolution of consumer preferences and tastes. This presents Gasbuddy Platform two big challenges – how to maintain loyal customers and how to cater to the new customers. Gasbuddy Platform has tried to diversify first using different brands and then by adding various features based on customer preferences.

- Increase in Consumer Disposable Income – Gasbuddy Platform can use the increasing disposable income to build a new business model where customers start paying progressively for using its products. According to Clare M. Gillan Huang of GasBuddy: Fueling Its Digital Platform for Agility and Growth case study, Gasbuddy Platform can use this trend to expand in adjacent areas Entrepreneurship, IT, Mobile.

- E-Commerce and Social Media Oriented Business Models – E-commerce business model can help Gasbuddy Platform to tie up with local suppliers and logistics provider in international market. Social media growth can help Gasbuddy Platform to reduce the cost of entering new market and reaching to customers at a significantly lower marketing budget. It can also lead to crowd sourcing various services and consumer oriented marketing based on the data and purchase behavior.

- Reducing Cost of Market Entry and Marketing into International Markets – According to Clare M. Gillan Huang, globalization along with boom in digital marketing and social media has considerably reduced the risks of market entry and marketing in international market.

- Changing Technology Landscape – Machine learning and Artificial Intelligence boom is transforming the technology landscape that Gasbuddy Platform operates in. According to Clare M. Gillan Huang , Gasbuddy Platform can use these developments in improving efficiencies, lowering costs, and transforming processes.

- Lucrative Opportunities in International Markets – Globalization has led to opportunities in the international market. Gasbuddy Platform is in prime position to tap on those opportunities and grow the market share. According to Clare M. Gillan Huang , growth in international market can also help Gasbuddy Platform to diversify the risk as it will be less dependent on the domestic market for revenue.

What are Threats in SWOT Analysis

Threats- GasBuddy: Fueling Its Digital Platform for Agility and Growth

Threats are macro environment factors and developments that can derail business model of Gasbuddy Platform. Threats can emerge from various factors such as - changes in consumer preferences, political developments & policy changes, increase in consumer disposable income, technological innovations, and economic growth .

- Government Regulations and Bureaucracy – Gasbuddy Platform should keep a close eye on the fast changing government regulations under the growing pressure from protest groups and non government organization especially regarding to environmental and labor safety aspects.

- Growing Protectionism - Gasbuddy Platform should hedge the risk against growing protectionism ranging from – storing data into international market to diversifying risk by operating into countries at different economic cycle.

- Increasing costs component for working in developed market because of environmental regulations – Gasbuddy Platform has to deal with these costs as governments are trying to levy higher environmental taxes to promote cleaner options. For Gasbuddy Platform it may result into higher logistics costs and higher packaging costs.

- Credit Binge post 2008 Recession – Easy access to credit can be over any time, so Gasbuddy Platform should focus on reducing its dependence on debt to expand. The party has lasted for more than a decade and rollback from Fed can result in huge interest costs for Gasbuddy Platform.

- Squeezing Middle Class in Developed and Developing World – The growing inequality is one of the biggest threat to not only globalization but also to capitalism. Gasbuddy Platform first hand witnessed the impact of it where it has seen lower demand of its products from middle class customers in US and EU market.

- US China Trade Relations – Gasbuddy Platform has focused on China for its next phase of growth. But there is growing tension between US China trade relations and it can lead to protectionism, more friction into international trade, rising costs both in terms of labor cost and cost of doing business.

5C Marketing Analysis of GasBuddy: Fueling Its Digital Platform for Agility and Growth

4p marketing analysis of gasbuddy: fueling its digital platform for agility and growth, porter five forces analysis and solution of gasbuddy: fueling its digital platform for agility and growth, porter value chain analysis and solution of gasbuddy: fueling its digital platform for agility and growth, case memo & recommendation memo of gasbuddy: fueling its digital platform for agility and growth, blue ocean analysis and solution of gasbuddy: fueling its digital platform for agility and growth, marketing strategy and analysis gasbuddy: fueling its digital platform for agility and growth, vrio /vrin analysis & solution of gasbuddy: fueling its digital platform for agility and growth, pestel / step / pest analysis of gasbuddy: fueling its digital platform for agility and growth, case study solution of gasbuddy: fueling its digital platform for agility and growth, swot analysis and solution of gasbuddy: fueling its digital platform for agility and growth, references & further readings.

Clare M. Gillan Huang (2018) , "GasBuddy: Fueling Its Digital Platform for Agility and Growth Harvard Business Review Case Study. Published by HBR Publications.

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  5. GasBuddy Case Study

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  6. GasBuddy Case Study

    gasbuddy case study solution

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  1. Case Study Archives

    Discover innovative solutions for your business and explore industry insights and trends, best practices, market research and more with GasBuddy's thought-leadership reports and white papers for the fuel and convenience store industry. Categories. White Papers. Reports ... Case Study. Campanda.com Success Story. Published May 7, 2018 ...

  2. Case Study Solution of GasBuddy: Fueling Its Digital Platform for

    Case Study Solutions Background Work. GasBuddy: Fueling Its Digital Platform for Agility and Growth case study solution is focused on solving the strategic and operational challenges the protagonist of the case is facing. The challenges involve - evaluation of strategic options, key role of Technology & Operations, leadership qualities of the ...

  3. GasBuddy Fueling Its Digital Platform for Agility and Growth Case Study

    If the current cost of the investment is higher than the value calculated through DCF, the opportunity should be rejected. GasBuddy Fueling Its Digital Platform for Agility and Growth DCF can also be calculated using the following formula: DCF= CF1/ (1+r)^1 + CF2/ (1+r)^2 + CF3/ (1+r)^3 + …CFn/ (1+r)^n. In the formula:

  4. PDF GasBuddy Case Study Airship

    INDUSTRY. High Tech. PRODUCTS. Mobile App Push Notifications, In-App Messages, Message Center, Automation, Optimization, Real-Time Data Streaming. s Fuel Better in Real TimeOver 80 million drivers use the GasBuddy mobile app to locate the best-priced stations wi. h the amenities they need. The Boston-based startup keeps GasBuddies coming back ...

  5. GasBuddy Case Study

    Millions of drivers use GasBuddy to find gas stations based on real-time fuel prices, amenities, ratings and more. The startup's fuel savings program, Pay with GasBuddy, has saved drivers over $8 million at the pumps. Using mobile messaging, GasBuddy expanded its marketing reach by 60%. On days GasBuddy sends notifications via Airship, the ...

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    At Oak Spring University, we provide corporate level professional Net Present Value (NPV) case study solution. GasBuddy: Fueling Its Digital Platform for Agility and Growth case study is a Harvard Business School (HBR) case study written by Clare M. Gillan Huang. The GasBuddy: Fueling Its Digital Platform for Agility and Growth (referred as ...

  7. GasBuddy: Fueling Its Digital Platform for Agility and Growth Change

    HBR Change Management Solutions Technology & Operations Case Study | Clare M. Gillan Huang Case Study Description. GasBuddy is a 15-year-old mobile app-led company, providing gas station and pricing information to drivers and selling ads to fuel stations and convenience store owners.

  8. GasBuddy: Fueling Its Digital Platform for Agility and Growth VRIO

    EMBA Pro VRIO / VRIN Analysis Approach to GasBuddy: Fueling Its Digital Platform for Agility and Growth Case Study. At EMBA PRO, we provide corporate level professional Marketing Mix and Marketing Strategy solutions.GasBuddy: Fueling Its Digital Platform for Agility and Growth case study is a Harvard Business School (HBR) case study written by Clare M. Gillan Huang.

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    1. Introduction. This case study presents a detailed strategic analysis of GasBuddy Fueling Its Digital Platform for Agility and Growth. The case analysis covers key managerial and strategic issues that GasBuddy Fueling Its Digital Platform for Agility and Growth is currently facing due to challenging internal and external environments.

  10. GasBuddy Fueling Its Digital Platform for Agility and Growth Case

    Introduction of GasBuddy Fueling Its Digital Platform for Agility and Growth Case Solution. The GasBuddy Fueling Its Digital Platform for Agility and Growth case study is a Harvard Business Review case study, which presents a simulated practical experience to the reader allowing them to learn about real life problems in the business world.

  11. GasBuddy: Fueling Its Digital Platform for Agility and Growth

    EMBA Pro Statistics / Quantitative Solution for GasBuddy: Fueling Its Digital Platform for Agility and Growth case study. GasBuddy is a 15-year-old mobile app-led company, providing gas station and pricing information to drivers and selling ads to fuel stations and convenience store owners. Though the GasBuddy Mobile App has received many ...

  12. Publications

    Discover innovative solutions for your business and explore industry insights and trends, best practices, market research and more with GasBuddy's thought-leadership reports and white papers for the fuel and convenience store industry. ... Case Study. Interstate Batteries Success Story. Published May 7, 2018. ... GasBuddy collaborated with ...

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    Your solution's ready to go! Our expert help has broken down your problem into an easy-to-learn solution you can count on. Question: Gasbuddy: Fueling Its Digital Platform for agility and growth. Questions for the GasBuddy Case Report: 3. As the case mentions, GasBuddy faces competitive pressure from navigational services such as Google Maps.

  14. Solved I choose this case study GasBuddy: Fueling Its

    I choose this case study. GasBuddy: Fueling Its Digital Platform for Agility and Growth GasBuddy is an established app-led company in the travel app industry. They are facing competitive pressure that has led a new management team to make changes across areas of culture, digital platform, and product line; these changes are tested during the ...

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  18. Fuel Supply Chain: Allied Petroleum Case Study

    Solution Overview - PDI TransPac. TransPac, part of PDI TouchStar's integrated end-to-end fleet management solutions, provides a robust technology framework that simplifies ongoing workforce automation and delivers operational efficiency across the oil and gas supply chain. TransPac enables you to boost operational efficiencies with ...