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The Best Strategic Planning Tools: A Comprehensive List [2024]

Strategic planning is key to steering your organization toward its goals. With the right tools, you can analyze various internal and external factors to set clear objectives, make informed decisions, and adapt to changing conditions.

However, finding the right planning model can be difficult with so many options available. In this guide, we'll cover some of the best strategic planning tools for 2024.

Whether you need to align your team's efforts, foster innovation, or prepare for what's ahead, these tools can help you build a strategy that fits your organization’s needs.

Main Takeaways From This Article:

• Strategic planning tools come in various forms, such as frameworks, software, and templates, each designed to streamline different aspects of the planning process.
• The strategic planning process is essential for aligning an organization's actions with its long-term vision, with tools playing a critical role at each stage.
• Popular strategic planning models like the Balanced Scorecard, SWOT Analysis, and Porter's Five Forces offer structured approaches to guide decision-making and strategy execution.
• Choosing the right strategic planning model depends on your organization's goals, challenges, and environment, with some situations benefiting from a combination of models.
• Strategic planning software, such as Spider Impact, is crucial for implementing and monitoring strategies effectively, ensuring that plans are executed and adjusted as needed.

What Is a Strategic Planning Tool?

A strategic planning tool helps organizations create, implement, and monitor their strategic plans. These tools guide the process, from analyzing the current environment to setting goals and tracking progress.

Strategic planning tools come in various forms, including:

• Frameworks and Models: Structured approaches like the Balanced Scorecard, SWOT Analysis, and Porter's Five Forces help define objectives, analyze data, and develop strategies.
• Software Solutions: Digital platforms that streamline planning , enabling collaboration, data management, and real-time performance tracking with features like dashboards and reporting.
• Templates and Worksheets: Simple resources for organizing thoughts, gathering information, and documenting plans during the initial stages.

The main purpose of these tools is to make strategic planning more efficient and aligned with organizational goals. They help visualize data, identify risks and opportunities, and ensure everyone is working toward the same objectives.

Understanding the Strategic Planning Process

To effectively use strategic planning tools, it's important to understand the key stages of the process and how different tools support each phase.

• Defining the Mission and Vision: Start by clearly articulating the organization's mission (core purpose) and vision (future goals). This foundational step ensures that all planning activities are aligned with the organization's overall objectives.
• Conducting a Situational Analysis: Next, assess internal strengths and weaknesses , as well as external opportunities and threats. Tools like SWOT Analysis help provide a comprehensive view, guiding organizations to focus on key areas.
• Setting Strategic Goals: With an understanding of the environment, set specific, measurable, and time-bound goals. Strategic planning tools help align these goals with the mission and vision, directing efforts toward desired outcomes.
• Developing Strategies and Tactics: After setting goals, outline specific actions, assign responsibilities, and set timelines. Tools like the Balanced Scorecard or OKR frameworks break down goals into actionable steps.
• Implementation: Put the plan into action by deploying resources and coordinating efforts across teams. Using a strategic management model for projects and performance tracking tools is crucial here to ensure effective and timely execution.
• Monitoring and Evaluation: Continuously monitor progress and evaluate the effectiveness of strategies. Track key performance indicators (KPIs) and make necessary adjustments. Tools with real-time dashboards and reporting capabilities help organizations stay agile and responsive.

Strategic Planning Models and Frameworks

Strategic planning models offer structured approaches to help organizations develop and execute their strategies. These frameworks simplify complex decision-making by providing clear methods for analyzing data using financial and operational metrics, setting objectives, and aligning activities with strategic goals. Below are some widely used strategic models that can support your organization's success.

Balanced Scorecard (BSC)

The Balanced Scorecard (BSC) helps align business activities with organizational vision and strategy by evaluating performance across four critical perspectives:

• Financial : Monitors metrics like revenue growth and profitability to ensure strategic initiatives contribute to financial health.
• Customer : Measures customer satisfaction and retention to gauge how effectively the organization meets client needs.
• Internal Processes : Assesses operational efficiency to ensure processes are optimized in support of strategic goals.
• Learning and Growth : Focuses on innovation, employee development, and cultural improvements to drive continuous organizational progress.

This balanced approach encourages a comprehensive view, preventing an undue focus on financial outcomes alone.

SWOT Analysis

SWOT Analysis is a simple yet powerful tool that identifies an organization's internal strengths and weaknesses, along with external opportunities and threats. It provides a holistic view of factors that can influence an organization’s success:

• Strengths: What does the organization do well? What unique resources or capabilities provide a competitive edge?
• Weaknesses: Where could the organization improve? What limitations might hinder progress?
• Opportunities: What external trends or changes could the organization capitalize on?
• Threats: What external challenges could negatively impact the organization?

By thoroughly analyzing these elements, organizations can craft strategies that leverage strengths, address weaknesses, capitalize on opportunities, and mitigate potential threats.

Porter's Five Forces

Porter's Five Forces model analyzes an industry's competitive environment to help organizations understand the factors affecting profitability and strategic positioning. The model examines five key forces:

• Bargaining Power of Buyers: How much influence do customers have on prices and quality demands?
• Bargaining Power of Suppliers: How much control do suppliers have over input costs and material availability?
• Threat of New Entrants: How easy is it for new competitors to enter the market and challenge established players?
• Threat of Substitutes: How likely are customers to switch to alternative products or services?
• Competitive Rivalry: How intense is the competition among existing players in the industry?

Understanding these forces enables organizations to develop strategies that strengthen their industry position, counter competitive threats, and enhance long-term profitability.

Objectives and Key Results (OKR)

Objectives and Key Results (OKR) is a goal-setting framework that helps organizations set clear, measurable objectives and track progress through defined key results. It ensures that all team members are aligned with the organization's strategic goals.

• Objectives: Specific, qualitative goals that are inspiring and direction-setting.
• Key Results: Quantitative measures that track progress toward objectives are clear, specific, and time-bound.

The OKR framework fosters transparency and accountability, with regular reviews of progress, allowing organizations to remain agile and responsive to change.

Scenario Planning

Scenario Planning is a strategic method used to prepare for potential uncertainties by developing multiple future scenarios. It helps organizations anticipate and plan for various challenges and opportunities.

• Developing Scenarios: Create a range of possible future scenarios based on different assumptions about key factors like economic conditions or technological changes.
• Analyzing Impacts: Understand the potential impact of each scenario on the organization, identifying risks and opportunities.
• Formulating Strategies: Develop flexible strategies that can adapt to different future conditions.

Scenario Planning is particularly valuable in volatile environments, equipping organizations with the foresight to effectively navigate unexpected changes.

Hoshin Kanri (Hoshin Planning)

Hoshin Kanri, also known as Hoshin Planning, is a strategic methodology that ensures alignment between strategic goals and operational activities, enabling the entire organization to work toward shared objectives.

• Policy Deployment: Strategic goals are broken into actionable tasks deployed throughout the organization, ensuring alignment at every level.
• Continuous Improvement: Incorporates continuous improvement (Kaizen) into the planning process, allowing for regular feedback and adjustments.
• Catchball Process: A back-and-forth communication method between different organizational levels to refine and clarify goals, ensuring mutual understanding.

Hoshin Kanri focuses on strategic alignment and continuous improvement, helping organizations achieve long-term goals while remaining adaptable to change.

Blue Ocean Strategy

Blue Ocean Strategy encourages organizations to create uncontested market space, making the competition irrelevant through innovation and differentiation.

• Value Innovation: The core of Blue Ocean Strategy —pursuing both differentiation and low cost to create significant value for the organization and its customers.
• Strategic Canvas: A tool to map the current market landscape and identify where the organization can stand out by offering unique value.
• Four Actions Framework: Rethinks industry assumptions to determine which factors should be reduced, eliminated, raised, or created to break away from the competition.

By focusing on innovation, Blue Ocean Strategy helps organizations move beyond existing market boundaries to capture new demand.

VRIO Framework

The VRIO Framework evaluates an organization’s resources and capabilities to determine if they can provide a sustainable competitive advantage based on four attributes:

• Value: Does the resource help the organization exploit opportunities or neutralize threats?
• Rarity: Is the resource rare and not widely available to competitors?
• Imitability: Is the resource difficult for competitors to imitate or replicate?
• Organization: Is the organization structured to capitalize on this resource?

When a resource meets all four criteria, it can contribute to a sustainable competitive advantage, positioning the organization to outperform competitors over the long term.

Issue-Based Strategic Planning

Issue-Based Strategic Planning is a focused approach that addresses immediate issues and challenges, helping organizations resolve specific problems quickly.

• Identifying Issues: Start by identifying the most pressing challenges, such as financial difficulties, operational inefficiencies, or external threats.
• Developing Actionable Plans: Create targeted, detailed plans to address these issues, specifying steps, responsibilities, timelines, and resources.
• Implementation and Monitoring: Implement the plans and closely monitor progress to ensure effective resolution of the issues.

This framework is ideal for organizations needing to respond quickly to environmental changes or overcome specific obstacles to success.

Gap Planning

Gap Planning, also known as Gap Analysis, helps organizations identify the difference between their current state and desired future state. The focus is on understanding where the organization is now, where it wants to be, and what needs to happen to bridge that gap.

• Assessing the Current State: Analyze the organization’s current capabilities, resources, and performance.
• Defining the Desired Future State: Set strategic objectives or desired outcomes, such as market expansion or increased revenue.
• Identifying the Gap: Determine the differences between the current state and the desired future state, such as resource shortages or process inefficiencies.
• Developing Strategies: Create action plans to close the gap and achieve strategic objectives.

Gap Planning is particularly useful for organizations aiming to transform operations or achieve specific strategic goals.

Alignment Strategic Planning

The Alignment Strategic Planning Model ensures that all parts of an organization are working cohesively toward strategic goals. This model emphasizes aligning resources, capabilities, and activities with the organization's mission and vision.

• Mission and Vision Alignment: Clearly define the mission and vision, ensuring they are understood across the organization.
• Aligning Resources and Capabilities: Review resources and activities to ensure they support strategic goals. This may involve reallocating resources or adjusting processes.
• Continuous Monitoring: Regularly monitor alignment and make adjustments as needed to keep the organization on track.

This strategic planning model is particularly effective for large organizations or those undergoing significant changes, where unified direction is essential.

Vision-Based Planning

Vision-Based Planning centers around a clear and compelling vision statement that guides all strategic goals and initiatives. The focus is on having a strong, guiding vision that inspires and directs the organization's efforts.

• Creating the Vision Statement: Craft a vision statement that articulates the organization’s long-term aspirations, aligning with core values.
• Aligning Strategic Goals: Develop goals and initiatives that directly support the vision, ensuring every action contributes to making the vision a reality.
• Engaging the Organization: Communicate the vision effectively to ensure all team members are motivated to contribute.

This model is ideal for organizations aiming to inspire and unify their teams around a shared purpose.

Ansoff Matrix

The Ansoff Matrix, or Product/Market Expansion Grid, is a strategic tool used to explore growth opportunities by focusing on product and market combinations. It offers four strategies:

• Market Penetration: Increase market share with existing products in existing markets through marketing, pricing, or customer service enhancements.
• Market Development: Enter new markets with existing products, targeting new geographical areas or customer segments.
• Product Development: Create new products to serve the existing market, ideal for companies looking to innovate within their current customer base.
• Diversification: Enter new markets with new products, which can involve related or unrelated diversification.

The Ansoff Matrix aids organizations in systematically exploring growth strategies while assessing potential risks.

PEST Analysis

PEST Analysis is a tool used to analyze the external factors that impact an organization’s performance and decision-making. PEST stands for Political, Economic, Social, and Technological factors:

• Political Factors: Government policies, regulations, and legal issues that affect business operations, such as tax policies or trade restrictions.
• Economic Factors: Economic conditions like growth, inflation, and interest rates that influence consumer behavior and demand.
• Social Factors: Cultural, demographic, and societal trends that affect consumer needs, such as lifestyle shifts or changes in social values.
• Technological Factors: Technological advancements that affect the competitive landscape, including automation, R&D, and innovation.

PEST Analysis helps organizations anticipate challenges and opportunities, enabling informed strategic decisions and adaptability to external changes.

Which Strategic Planning Model Is Right for You?

Choosing the right strategic planning model depends on your organization's goals, resources, and business environment.

For aligning daily activities with long-term objectives, the Balanced Scorecard may be the best choice. If your focus is on handling uncertainty, Scenario Planning can prepare you for multiple future possibilities. If innovation and market differentiation are your priorities, the Blue Ocean Strategy might be most suitable.

The ideal model fits your organization's specific needs and can adapt as those needs evolve. Assess your current challenges and long-term goals to select the model that will most effectively guide your strategy.

Should You Switch or Combine Strategic Planning Models?

If your current model no longer aligns with your strategic objectives or fails to address emerging challenges, it may be time to consider switching. For instance, if your organization is expanding into new markets, the Ansoff Matrix could help focus on growth strategies.

Combining models can also be highly effective. For example, you might use SWOT Analysis for initial assessments and the Balanced Scorecard to track performance across various business perspectives. A hybrid approach can offer a more comprehensive framework, addressing a broader range of strategic challenges.

Ultimately, whether you choose to switch or combine models should be based on a thorough evaluation of your strategic needs, organizational culture, and desired outcomes.

Exploring Strategic Planning Software

To effectively implement strategic planning models, organizations often rely on specialized software solutions. Different types of software cater to various aspects of the planning process:

• Balanced Scorecard Tools : Platforms like Spider Impact help track key performance indicators (KPIs) across different business perspectives, ensuring activities are aligned with strategic goals.
• Project Management Software : These tools assist in setting milestones, managing tasks, and monitoring progress, ensuring that projects align with broader strategic objectives.
• Scenario Planning Tools : These applications allow organizations to model potential outcomes and prepare for future uncertainties, supporting informed decision-making.
• Collaboration Platforms : Enhance communication and coordination among teams, ensuring that everyone is aligned and working towards shared goals.

Should you ever feel the need to switch strategic planning models, your chosen solution should be able to adapt to your organization's key internal elements to ensure successful outcomes.

Elevate Your Strategic Initiatives with Spider Impact

Strategic planning is vital for aligning your organization's goals and actions and enhancing your internal processes' organizational capacity, but without the right tools, even the best-laid plans can go astray. Spider Impact elevates your strategic initiatives by providing a centralized platform that seamlessly integrates planning, execution, and performance tracking.

From creating dynamic strategy maps to monitoring KPIs in real-time, Spider Impact ensures every department is aligned and focused on achieving your organization's key objectives. By automating data updates and providing powerful business intelligence, Spider Impact helps you stay agile and make informed decisions.

Ready to transform your strategic planning process? Book a live demo today to see Spider Impact in action.

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Blog Business 8 Best Business Plan Software for 2024

8 Best Business Plan Software for 2024

Written by: Krystle Wong Jan 01, 2024

Gone are the days of staring at blank pages and struggling to structure a business plan effectively. With user-friendly interfaces and a wide range of business plan templates catering to various industries, creating business plans that are polished, professional and data-driven can now be done in a fraction of the time.

For startups, business plan software guides them through the crucial early stages with comprehensive business plan templates and financial modeling tools. Established businesses on the other hand benefit from the software’s collaborative features, enabling seamless teamwork as they pivot, innovate and pursue new growth opportunities.

In this article, let’s delve into exploring the seven best business plan software for 2024. Whether you’re an aspiring entrepreneur with a groundbreaking idea or a seasoned business owner ready to elevate your enterprise to new heights, these software solutions have all you need to create a solid business plan.

Click to jump ahead:

What is a business plan software?

• 7 Best business plan software for 2024

Factors to consider when choosing a business plan software

7 steps to create your own business plan, business plan software faq, key takeaway.

A Business plan software is a specialized digital tool designed to assist entrepreneurs, startups and established businesses in creating, organizing and presenting comprehensive business plans. 

Business plan software significantly reduces the time and effort required to create a comprehensive business plan . The availability of business plan templates, financial modeling tools and automated features streamlines the process of business planning and eliminates the need for starting from scratch.

Some advanced business planning software even integrates market research capabilities. This feature provides users with access to market trends, industry benchmarks and relevant data. Access to such data helps users make informed decisions and demonstrate a thorough understanding of their target market.

8 Best business plan software for 2024 

1. venngage.

Venngage specializes in transforming traditional business plans into captivating visual stories. Visuals can communicate complex information effectively, ensuring your ideas stand out and resonate with your audience.

When it comes to business planning, conveying your ideas with impact is just as important as the content itself. In this digital age, visual storytelling has emerged as a powerful way to captivate audiences and leave a lasting impression. That’s where Venngage steps in.

With a rich library of templates, Venngage offers a variety of themes and styles to suit different industries and business types. Customize your business plans with our user-friendly drag-and-drop tools by adding your brand elements, customizing colors, fonts and visuals to make your business plan truly unique. Check out our library of sample business plans to get started today.

However, while Venngage excels in visual storytelling, it might not be the go-to tool for in-depth financial forecasts and analysis. Users seeking extensive financial modeling might want to complement Venngage with a comprehensive business planning tool.

Pricing options:

Create your first 5 designs with Venngage for free and upgrade to a premium or business plan for $10/month per user and $24/month per user respectively to enjoy premium features. For larger teams who need extra support, controls and security, the enterprise plan starts from $499/month for 10+ seats.

Can I collaborate with team members using this business plan software?

Yes, absolutely! Venngage offers collaborative features that allow you to work seamlessly with multiple team members when creating business plans. You can invite team members to join your Venngage account and they can contribute to the design process in real time. 

Can I export my business plan to different file formats?

Upgrade to a premium or business plan on Venngage to export your professional business plan to different file formats. After designing your business plan, you can choose to export it as a high-quality PDF document, which is ideal for sharing and printing. Additionally, Venngage allows you to export your business plan as an image file (PNG or JPG), making it easy to use in presentations or on your website. 

Is this business plan software suitable for startups or established businesses? 

Venngage is great for entrepreneurs and businesses looking to enhance their business plans with visually engaging infographics and visual assets.

Instead of sharing a lengthy, 50-page document that may bore your audience and fail to effectively convey your message — present your business plan with infographics. Here’s how you can create a business plan infographic that will wow your readers and showcase your business at its best. 

2. LivePlan

Source: Screenshot from LivePlan

In the realm of business planning software, LivePlan stands out as a reliable and user-friendly tool. With a focus on seamless financial forecasting and budgeting capabilities, LivePlan streamlines the planning process, helping businesses transform their visions into reality.

The software’s financial forecasting tools provide users with the ability to project revenue, expenses and cash flow accurately. This financial insight is invaluable for making informed decisions and setting realistic goals.

For hassle-free data integration, the business plan software offers seamless integration with accounting software . This feature allows users to import financial data effortlessly, saving time and reducing manual data entry.

While LivePlan excels in financial planning and user-friendliness, some users may find the customization options for design and layout to be limited. For businesses seeking highly tailored visual aesthetics, LivePlan’s template-based approach might be less ideal.

The standard plan is available at $20/month for monthly billing and $15/month for annual billing. For businesses seeking extensive financial tools to support their operations and growth, the Premium plan costs $20 for the first month and $40/month (monthly billing) or $30/month (annual billing) for subsequent months.

LivePlan facilitates seamless collaboration among users within your account, allowing multiple individuals to work on the same plan concurrently. To prevent conflicting edits, LivePlan restricts access to specific sections, allowing only one user to edit at a time while others observe the locked section.

You can export your business plan by using the print to PDF feature. This generates your plan content in a standard file format compatible with Adobe Reader and other free reader programs. Alternatively, you can export your plan to Microsoft Word (2007 or later).

A great tool for small businesses, startups and entrepreneurs looking for easy-to-use software with solid financial planning tools.

3. Upmetrics

Upmetrics is an AI-powered business planning software that helps businesses of all sizes and industries write their business plan.

With Upmetrics AI Assistant, you can write your plan faster, get answers to any business-related queries, and prepare financial forecasts in no time. 

Besides, the subscription includes access to 400+ sample business plans, various informative guides, and video tutorials to keep your business plan writing process on track. 

Additionally, it has collaborative features, so that everyone on the team can share their insights. Not just that, the software provides you with an AI pitch deck generator, so you can make a stellar pitch.

As an AI business plan builder , Upmetrics is suitable for entrepreneurs, startups, and small businesses to write their plans at any stage. Although it has various cover page designs and immense customization options, it might still lack visual appeal. 

Pricing plan options 

• Starter plan – $7 monthly 
• Premium plan – $14 monthly 

Yes, you can collaborate with your team members while using Upmetrics. It offers collaboration tools that allow you to work effortlessly with your team on the business plan. You can invite team members to collaborate, assign tasks, and track the progress together. 

You can download your business plan as a PDF or directly as a document in Word. Besides, you can share the business plan directly to any email, and they will get the viewer access to the plan. 

Upmetrics is a versatile business planning software suitable for startups and established businesses. But its financial planning features, step-by-step guidance, and AI Assistant make it more useful for startups writing business plans for the first time.

4. BizPlan by Startups.com

Source: Screenshot from BizPlan

If you’re a startup aiming to raise investments, BizPlan is the one for you. As a universal professional business plan builder, BizPlan offers the added advantage of seamless integration with all the tools within the Startups.com network.

Designed with startups in mind, BizPlan’s step-by-step approach allows you to break down the entire scope of work into manageable steps and the built-in Progress Tracker tool keeps you on track towards success.

Once you subscribe, BizPlan opens the door to utilizing all the tools offered by Startups.com, making it a one-stop shop for your entrepreneurial needs. Whether it’s lifetime access to the service, connectivity to Findable to attract financial investments, a wealth of online educational programs or the ability to connect multiple owners to a single account, BizPlan delivers comprehensive support.

While the business plan software offers an array of benefits, it’s essential to consider the possible downsides. The absence of a free version and a mobile app, along with a lack of industry-specific templates for business plans may be worth considering before making your decision

Pricing plan options:

• Monthly plan ($29 per month)
• Annual plan ($20.75 per month or $249/year)
• Lifetime access (one-time fee of $349)

Bizplan encourages collaboration with partners, team members, advisors and subject matter experts by allowing threaded comments throughout the entire plan. It provides control over who can access sensitive financial data and enables convenient cloud-based access from anywhere.

Bizplan provides multiple options for sharing your business plan with others. You can generate an online version of your plan, which can be set as private by default or made publicly accessible through a unique shareable URL. Additionally, Bizplan offers the option to create a custom-branded PDF of your business plan. 

BizPlan is great for entrepreneurs and small businesses who value a vast collection of resources and need support in financial analysis.

Source: Screenshot from Enloop

Enloop emerges as one of the best business plan tools for startups, catering to entrepreneurs who crave a streamlined planning process. With the ability to automatically generate basic text for each section of your plan, Enloop saves time and effort in crafting your business vision.

A highlight of the business plan tool is its automatic generation of financial projections, offering accurate insights based on your entered data. This powerful feature empowers entrepreneurs to make informed decisions and project future outcomes with confidence.

For those with a penchant for strategic thinking, Enloop’s “what-if” scenario analysis becomes an invaluable tool. It allows users to explore various business strategies and assess their potential impact on plan outcomes, enabling sound decision-making.

Enloop doesn’t stop at generating numbers; it goes a step further by providing a business plan grading system. This insightful feature assesses plan quality, giving users valuable feedback to refine and enhance their business plans.

However, it’s essential to consider the software’s limitations as customization and design options are relatively limited. Additionally, the basic version of Enloop might not meet the needs of all users, as it lacks certain advanced features. 

• Seven day free trial (no credit card required)
• Detailed plan ($19.95/month or $11/month when billed annually)
• Performance plan ($39.95/month or $24/month when billed annually)

Enloop’s online business plan writing app lets you invite and collaborate with anyone on your business plans using the ‘Invite & Share’ feature.

Enloop allows you to download your business plan in PDF format whenever you’re ready. The plans remain accessible in your paid account, encouraging regular updates to keep track of your business’s health and have an up-to-date plan ready for financing needs.

Suitable for entrepreneurs seeking a tool that simplifies financial forecasting and scenario analysis.

6. PlanGuru

Source: Screenshot from PlanGuru

PlanGuru’s standout feature lies in its ability to forecast all three financial statements – income statement, balance sheet and cash flow statement so that users can make data-driven decisions.

Creating detailed analyses becomes a breeze with PlanGuru’s general ledger import utilities, allowing seamless historical data import. The software facilitates budget vs actual reporting and enables building rolling forecasts with just a few clicks each month.

Unlimited budgeting flexibility is another advantage offered by the business plan builder. Users can craft simple high-level small business budgets or delve into intricate multi-department operating budgets with ease.

With scenario analysis capabilities, PlanGuru empowers users to interpret the financial impact of specific events accurately. This feature enables making critical investments and strategic decisions with confidence, knowing thorough due diligence has been performed.

Given its sophisticated features, PlanGuru may be more suitable for financial professionals and analysts looking for in-depth financial analysis and budgeting tools. Users not familiar with financial modeling may face a steeper learning curve when utilizing Enloop’s robust capabilities.

• Single entity ($99/month or $75/month when billed annually)
• Multi-department consolidations ($299/month or $225/month when billed annually)

You can add up to 3 users with the multi-department consolidation plan. Additionally, all plans allow you to add on $29/month (billed monthly) or $25/month (billed annually) for each extra user.

What other apps does PlanGuru integrate with?

The cloud-based platform is also accessible as a Windows-based desktop version, giving you the freedom to choose the format that suits you best. Additionally, PlanGuru seamlessly integrates with MS Excel, QuickBooks Online and Xero, providing further flexibility and convenience in using the software.

The cloud-based version is suitable for SMBs or nonprofits budgeting for a single entity while the multi-department consolidations plan is for companies with multiple departments needing consolidated budgets.

7. Business Sorter

Source: Screenshot from Business Sorter

With Business Sorter’s card sort system, crafting the foundation of your plan becomes a breeze. Featuring 273 cards covering various business situations, the business plan generator offers flexibility, allowing users to customize their plan by adding their cards or modifying existing ones, tailoring the plan to their specific needs.

The platform also provides the convenience of viewing your plan on any device, including smartphones, which not many business plan apps have. Additionally, guidance is at hand with Business Sorter as the software provides valuable tips and advice for every key step, empowering users to implement their business strategy with confidence.

While Business Sorter excels in its interactive features, it may not offer as extensive financial analysis tools as other business plan software. For businesses requiring advanced financial modeling capabilities, Business Sorter might not fully meet their requirements.

• For small teams with up to 3 users ($10/month or $80/year)
• For medium teams with up to 10 users ($30/month or $240/year)
• For large teams with up to 30 users ($80/month or $640/year)
• For enterprises with unlimited users (custom pricing)

Your business plan can be edited by only one user at a time. When a user opens a plan, it automatically locks to prevent any data loss and remains locked until the user finishes their work and exits the plan.

You can print each business plan directly from the plan summaries on your dashboard. 

Suitable for both entrepreneurs and businesses looking for an interactive and visually appealing planning approach.

9. AchieveIt

Source: Screenshot from AchieveIt

AchieveIt stands as a versatile software for business plans, designed to simplify the planning process for businesses of all sizes and planning methods. With AchieveIt, you can easily build plans, ensuring alignment and engagement among your employees and optimizing plans for seamless execution.

Regardless of your preferred planning method, AchieveIt empowers you to construct plans effortlessly, providing a flexible solution for any planning use case. The software ensures your plans are well-aligned with your organization’s objectives, engaging all team members for successful plan execution.

The business plan tool provides robust tracking and reporting features, allowing businesses to monitor the progress of their plans and measure performance against set goals. Users can create customized dashboards to visualize key performance metrics, making it easier to identify trends and insights.

That said, In comparison to most business plan software, AchieveIt’s pricing might be relatively higher with its extensive features. On top of that, for users new to strategic planning software, AchieveIt may present a learning curve during the initial adoption phase.

The business plan software packages for AchieveIt varies based on factors like organization size, required functionality and the number of users. AchieveIt being an enterprise-level software offers custom pricing to cater to the specific needs of each business. For accurate pricing details, it’s best to contact their sales or customer support team.

AchieveIt allows team members, stakeholders and advisors to have shared access to the platform, providing them with visibility into the latest updates and progress on the plans. Users can assign tasks to team members and track their progress within the platform. 

Can AchieveIt integrate with existing systems?

AchieveIt’s Data Integration API lets you import key metric data from existing systems, saving time and reducing errors by eliminating the need for data entry in multiple places.

AchieveIt is best suited for medium to large-sized businesses and organizations that require a comprehensive and collaborative strategic planning platform. It caters to teams and enterprises seeking to improve their planning processes, track performance and drive organizational alignment to achieve business objectives effectively.

No idea what your business plan should look like? Check out these business plan examples for inspiration. 

When searching for the best business planning software, you may be wondering — what features should I look for in business plan software? You want to make sure it meets your specific requirements and streamlines the planning process effectively. Here are the top six factors to consider:

Ease of use

The software should have a user-friendly interface that simplifies the process of creating a business plan. Look for intuitive navigation, clear instruction and a layout that makes it easy to input and organize your information.

Features and business plan templates

Check the range of features and business plan templates the software offers. Look for a diverse selection of business plan templates catering to various industries and business types. The software should provide essential sections like executive summaries, market analysis, financial projections and more.

Financial modeling tools

Your business plan software should allow you to input financial data and generate accurate and comprehensive financial projections. These business plan creation tools are vital for assessing the financial viability of your business.

Collaboration and sharing

If you’ll be working with a team or seeking feedback from others, consider software that enables real-time collaboration and easy sharing. The ability to work together seamlessly can enhance productivity and improve the quality of your business plan.

Built for fast-moving teams that need to be on the same page, Venngage’s real-time collaboration enables you to polish your design with your team in real time, leave comments on each other’s work,and save your designs in one shared folder. With your  Venngage Business  account, you can easily invite and manage your team members to collaborate on a design, all in real time.

Security and data protection

Since a business plan contains sensitive information, prioritize software that prioritizes security. Ensure that the software uses encryption and data protection measures to keep your data safe from unauthorized access.

Exporting and sharing options

Check the software’s export options. You’ll likely want to share your business plan with others, so ensure it can be exported in popular formats like PDF or PowerPoint.

Are you an entrepreneur starting a new business or expanding your existing business? This guide on how to create a small business plan might come in handy for you. 

Creating business plans can be a crucial step in setting your entrepreneurial vision on the right track. To help you through the process, here are 7 steps to guide you in crafting a comprehensive business plan:

Step 1: Executive summary

Start with an attention-grabbing executive summary. This section provides an overview of your business. In your executive summary, make sure to highlight your mission, goals, products or services, target market and the unique value you offer. Keep it concise, yet compelling.

Step 2: Company description

Give a detailed description of your company. Explain your business’s history, its legal structure (e.g. sole proprietorship, LLC, corporation) and the reasons why your business will succeed in the market.

Step 3: Market analysis

Conduct thorough market research to understand your industry, target market and competition. Identify your ideal customers, their needs and preferences. Analyze your competitors and highlight your competitive advantages.

Step 4: Products and Services

Describe your products or services in depth. Explain their features, benefits and how they meet the needs of your target customers. Emphasize what sets your offerings apart from the competition.

Step 5: Marketing and sales strategy

Outline your marketing and sales strategies to reach your target audience. Explain your promotional activities, pricing strategies, distribution channels and sales tactics. Detail how you plan to acquire and retain customers.

Step 6: Financial projections

Project your financial performance over the next three to five years. Include estimated revenue, expenses and cash flow. Detail your startup costs and funding requirements if applicable. Be realistic and supported by market research.

Step 7: Implementation plan

Create a detailed roadmap for executing your business plan. Set specific goals and milestones. Break down tasks and assign responsibilities. Include timelines and a plan for measuring progress.

A great tip here is to start with a well-structured outline. This guide on how to create a business plan outline will help you in creating your blueprint to easily identify your business’ resource needs, including finances, personnel and equipment. 

Is my business data safe with business plan software?

Most reputable business plan software providers prioritize data security and employ encryption and other measures to keep your business data safe from unauthorized access.

What are the benefits of using business planning tools?

Business planning tools offer time efficiency, professional presentation, error reduction, collaborative features and accessibility, making it easier to create a comprehensive business plan that impresses investors and stakeholders.

Do I need any specific skills or expertise to use business plan software?

No, many business plan software solutions are designed to be user-friendly, requiring no specific skills or expertise. They often come with templates and step-by-step guidance to assist you through the planning process.

In the dynamic landscape of 2024, businesses are on the lookout for innovative tools to stay ahead of the curve and drive their growth. These 7 business plan software picks for 2024 offer a wide range of features, from user-friendly interfaces and real-time collaboration to sophisticated financial analysis tools and customizable dashboards.

Whether you’re looking for user-friendly platform business planning tools that aligns with your business planning processes or a business plan writing software that allows you to tailor the business plan according to your industry, goals and unique requirements — I’m quite certain I’ve got them all covered. 

The value of these business plan software options lies not only in their efficiency but also in their ability to save time and reduce errors. By integrating with existing systems through Data Integration APIs, users can seamlessly import key metric data, eliminating redundant data entry and streamlining the process.

If you’re still unsure about which is the right business plan software for your business, you can always take advantage of free trials or video tutorials and demos offered by software providers. Testing the platform firsthand will give you a practical understanding of its usability and suitability for your business.

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10 Best Strategic Planning Software Tools in 2024

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February 14, 2024

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Building a strategy takes a huge amount of effort and time. You need to build your vision for the business, set your goals accordingly, and outline how you’ll get there. The number of variables and uncertainties involved, along with the long planning horizon, can quickly turn the creation of that strategic plan into a headache.

The good news is that it doesn’t have to be. With the right strategic planning software, capturing and tracking key metrics makes it easier for teams to prioritize the right work.

What is Strategic Planning?

What should you look for in strategy software, 2. achieveit, 4. charthop, 5. lucidspark, 9. clearpoint strategy, 10. peoplebox.

A strategic planning process involves outlining the vision for your organization’s future along with the direction everyone needs to take to get there. The ultimate goal is a formal strategic plan that lets everyone know exactly what they’re working toward.

Every industry and organization approaches planning and progress tracking in different ways. But strategic planning always includes a few core components.

To start, you need a future vision. That’s exactly where leadership sees your organization end up in the future, and it helps stakeholders visualize progress over time.

Then you need to identify the more specific goals that the organization needs to accomplish on the way to fulfilling the vision. They’re still high-level, overarching goals that everyone uses to prioritize their work , track performance, and daily tasks.

Finally, you need a plan of action, the approach you’ll take to accomplish your strategic plan. This final step can become complex as it reaches into the day-to-day tactical plans of every organizational unit.

When going through our list of the best strategic planning software below, you’ll quickly notice just how different they are in their attempts to help you plan more effectively and strategically. Every complete solution you research, however, should include at least a few core strategic planning features on one centralized dashboard:

• Organization: Data visualization capabilities and tools to organize complex timelines, using tools such as Gantt charts or flowcharts
• Flexibility: More free-flowing dashboards and interfaces, such as whiteboard templates, that enable brainstorming and creative thought early in the process
• Customization: Customizable features that allow you to make the software work for your strategic planning process and track progress
• Agility: The ability to adjust on the fly is necessary, keeping potential contingency plans in mind
• Team-focused: Collaboration tools that allow more than one user to contribute to the project, especially in virtual environments where the strategy planning team may be distributed remotely
• Integration: Integration options with other tools, including those you use for project execution or secondary plans, such as product roadmaps ; this sets the stage for a complete product management solution
• Reporting: Customized performance reports to help monitor key performance indicators and optimize resource management throughout all of your strategic initiatives

Not every tool you find will be equally strong in these features and benefits. The key, then, is finding strategic planning software that matches your specific business game plan, situation, and environment.

The 10 Best Strategic Planning Software Tools to Use in 2024

It’s tough to make an argument for anything other than strategic planning to be the most important process in your organization. Tactics without the strategy behind them likely won’t succeed. These tools can simplify creating that strategy and streamline the process for everyone involved.

ClickUp is the perfect strategic planning software for any organization. It provides a comprehensive suite of tools to help teams organize plans, prioritize tasks, and manage projects. Plus, its visual strategic planning templates give project managers a jumpstart in the creation process.

And if you’re looking for a complete product management solution, ClickUp integrates with thousands of other work apps to streamline portfolio management into one central hub!

ClickUp best features

• A huge library of templates, including Gantt charts, visual timelines, whiteboards, board views, and ClickUp’s Strategic Roadmap Template !
• ClickUp Goals feature that allows you to turn your organizational vision into measurable and intuitive goals you can track and work on directly in the software
• Interactive Dashboards that allow key users to view organizational analytics and adjust their strategic plans
• A visual and user-friendly interface that works largely on dropdowns and drag-and-drop, enabling anyone involved in the planning to contribute
• Integrated document management that can house the outcome of the strategic planning process—the written plan—in a centralized and easily accessible space
• Communication tools that enable multiple members of the organization to collaborate on the planning process from beginning to end

ClickUp limitations

• The comprehensive nature of the software and its many features can make for a longer learning curve for new users
• This is a desktop-first strategic planning software; while there are some mobile capabilities and a mobile app, its functionality will always be most effective on desktop devices
• The pre-built automation can sometimes be limiting, causing some users to request more customized automation opportunities

ClickUp pricing plans

• Free Forever: A free service for users
• Unlimited: $7/month per user
• Business Plus: $19/month per user
• Enterprise: Contact for pricing

ClickUp ratings and reviews

• G2: 4.7/5 (2,000+ reviews)
• Capterra: 4.7/5 (2,000+ reviews)

The first dedicated strategic planning tool on our list, AchieveIt focuses on automating and digitizing the planning process. That includes not just creating plans but also monitoring them across the organization and toward long-term success.

The planning process becomes more visible and transparent across the organization. With the intuitive dashboard, everyone remains on the same page regarding the goals, what they’ve achieved, and what they still need to do.

AchieveIt best features

• Planning templates optimized for industries, including healthcare, government, education, banking, manufacturing, and more
• A visual dashboard for users to keep track of both the planning and execution process across the organization
• A scorecard system to measure ongoing progress toward particular strategic goals
• An extensive knowledgebase complete with both video and written content to simplify onboarding and starting your planning process
• Close vendor-client relationships that lead to strong customer support and a higher chance of using the software successfully

AchieveIt limitations

• Limited ability to customize some fields in the templates and dashboards depending on the customization needed
• Fewer integrations than some leading software solution tools on this list, making it more difficult to plan and track outside the platform
• The pre-built reporting functions can be somewhat limiting, requiring time spent on custom reports in many industries

AchieveIt pricing plans

• Core: Contact for pricing
• Plus: Contact for pricing
• Pro: Contact for pricing

AchieveIt ratings and reviews

• G2: 4.5/5 (45 reviews)
• Capterra: 4.7/5 (21 reviews)

Built by former strategic organizational leaders, Elate helps others streamline their strategy sessions and planning. Like most of the best strategic planning tools , it focuses on three stages: planning, execution, and success tracking.

Each stage focuses on ongoing cross-unit alignment and optimization to keep your business on track.

Elate best features

• Set objectives and strategic goals in the platform, then communicate them to your larger teams via integrations, such as Slack and Microsoft Teams
• Create a unified dashboard view of your strategic plan that users and everyone else in the organization can easily see and reference
• Monitor the status of the plan’s execution through real-time success and progress reports in the platform
• Use the intuitive interface for easy planning without getting off target

Elate limitations

• The intentional simplicity of the product can sometimes be a limitation for more complex planning processes
• External data can be difficult to import into the software, which doesn’t always read typical file types
• There is currently no integration with project management tools, such as ClickUp, Asana, or Monday, that could lead to more complex execution projects

Elate pricing plans

• Contact for pricing

Elate ratings and reviews

• G2: 4.9/5 (11 reviews)
• Capterra: No reviews recorded

As a people management tool, ChartHop offers a digital solution for effectively tracking, analyzing, and understanding your workforce. It centralizes data such as employee information, roles, skills, and performance metrics, providing a holistic view of your organization.

By having access to this comprehensive dataset, you can gain valuable insights into your workforce and make informed decisions regarding resource allocation, talent development, and organizational strategy.

ChartHop best features

• A comprehensive employee and people management tool that provides all the depth and insights you need for strategic planning
• Integration abilities into other websites, such as your organization’s intranet
• A great mix of user experience and customizability to create an easy tool for all employees and leadership alike

ChartHop limitations

• There are so many features that it can be easy to lose the overview of what matters most in managing your people and plans
• The search function within the platform has some bugs and doesn’t always return comprehensive results
• Reports could use more segmentation abilities to analyze individual employees and data groups in greater detail

ChartHop pricing plans

• ChartHop Basic: Free for up to 150 employees
• ChartHop Standard: $8/month per employee
• ChartHop Premium: Contact for pricing

ChartHop ratings and reviews

• G2: 4.2/5 (98 reviews)
• Capterra: 4.6/5 (65 reviews)

Strategic planning almost always has to start with creative brainstorming and ideation. That’s where a tool like Lucidspark, which thrives on its virtual whiteboarding features, truly shines. Companies, including Google, General Electric, and NBC Universal, use it in the strategic planning process.

Lucidspark best features

• Strong desktop and mobile capabilities that make whiteboarding and collaboration simple in any situation
• An integrated chat function that allows multiple users working on the same whiteboard to stay in real-time contact
• Templates from decision trees to roadmaps that make getting started in the planning process simple

Lucidspark limitations

• Somewhat limited features and templates for any multi-layered planning process
• Pricing is not listed publicly, and some reviews have called it out as more expensive than other whiteboarding tools

Lucidspark pricing plans

Lucidspark ratings and reviews.

• G2: 4.5/5 (2,000+ reviews)
• Capterra: 4.7/5 (350+ reviews)

Designed specifically for small businesses, Empiraa employs an established strategic framework that’s easy to integrate your organization and plan into. Simplicity is front and center for all users involved, whether you’re creating a vision or collaborating toward achieving that vision.

Empiraa best features

• Simplicity is intentional throughout, and this makes Empiraa one of the easiest tools available to start your planning process
• Streamlined functionality for switching directions or changing alignments to account for shifting business environments
• Artificial Intelligence (AI) integrations that use industry trends and data to suggest both business goals and strategies help achieve these goals

Empiraa limitations

• Simplicity is its downfall in scenarios where more complex tools and integrations, such as basic task management or calendar functionality, become necessary
• Lacks a clone function to quickly duplicate content, features, or set-up items when creating more complex or multiple plans and reports

Empiraa pricing plans

• Empiraa Starter: $4.90/month per user
• Empiraa Pro: $13.90/month per user
• Empiraa Max: $23.90/month per user

Empiraa ratings and reviews

• G2: 5/5 (1 review)
• Capterra: 5/5 (1 review)

Similar to ClickUp, Hive integrates strategic planning with more task-oriented project management. It has goal and milestone features, visualization tools, and an easy ability to move directly from the more overarching goals and strategy into managing individual projects connected with them. Meanwhile, Hive Pages is a dashboard specifically designed for strategic tracking.

Hive best features

• Robust templates that come with full customizability, allowing you to build repeatable processes that help the planning process
• Centralized and automated reporting and tracking of your goals to keep everyone who needs to stay in the loop involved
• Automated notifications for every aspect of the strategic planning process, maximizing visibility when building or adjusting the plan

Hive limitations

• The chat function is a great collaboration tool in theory, but some users report lost messages that make it less reliable than other collaboration tools
• The mobile app exists largely for checking tasks and notifications and doesn’t have the same functionality as the website and desktop app

Hive pricing plans

• Free: A free service for users
• Teams: $12/month per user

Hive ratings and reviews

• G2: 4.6/5 (400+ reviews)
• Capterra: 4.5/5 (150+ reviews)

Envisio is designed to manage complexities. What makes it especially unique is its focus on planning transparency when it comes to external stakeholders, who take on a more significant role in these industries compared to most others.

Envisio best features

• A customizable plan structure that allows every organization to account for its nuances and complications in the process
• The ability to build multiple plans on a single account, enabling especially complex healthcare and nonprofit organizations to better manage their strategic planning infrastructure
• Fully customizable public dashboards that can generate automated reports to email lists and sign-ups who are interested in the execution of the plans

Envisio limitations

• The platform is still evolving, which means new features or layout changes can pop up unexpectedly for users
• A single plan with custom pricing makes it difficult to plan exactly how much you’ll need to spend on this software without in-depth engagement

Envisio pricing plans

Enivisio ratings and reviews.

• G2: 4.6/5 (10 reviews)
• Capterra: 4.7/5 (26 reviews)

ClearPoint Strategy builds its business model on AI automation, and its strategic planning solution is no different. An AI assistant helps organizations with any type of strategic planning, including balanced scorecards, GTSM planning mechanisms, and beyond. The software also automates the execution of that planning process through automated tasks, notifications, reporting, and more.

ClearPoint Strategy best features

• An AI-enabled budget forecasting that adds a tangible component to the strategic planning process without any calculations needed
• A fully customizable dashboard that helps all levels of management in both the planning and execution of the plan
• Plenty of customization possibilities, including custom fields and reports, that allow for a more personalized planning process

ClearPoint Strategy limitations

• A relatively long learning curve, thanks in part to features, such as AI, that aren’t always intuitive to set up at the beginning compared to other strategic planning solutions
• Relatively rigid time frames with a standard monthly cadence that is difficult to change in the software

ClearPoint Strategy pricing plans

Clearpoint strategy ratings and reviews.

• G2: 4.7/5 (100+ reviews)
• Capterra: 4.9/5 (38 reviews)

How does your people strategy connect to your business strategy? Find out with Peoplebox. It’s a performance management platform that combines traditional strategic planning tools with those that improve employee engagement and performance management.

Peoplebox best features

• Performance management tools that allow you to see where and how your teams are performing, which you can connect to your strategic forecasting efforts
• Objectives and Key Results (OKR)-focused software that’s especially beneficial for organizations using the OKR approach to strategic planning
• Automated notifications for any red flags that may impede business progress or employee performance

Peoplebox limitations

• User roles are not always well-defined, with all users being able to create company-wide goals that can confuse the reporting
• Integrations are still in development, currently limiting the software to a relatively self-contained planning platform

Peoplebox pricing plans

• Professional: $7/month per user
• Premium: $15/month per user

Peoplebox ratings and reviews

• G2: 4.5/5 (250+ reviews)
• Capterra: 4.7/5 (120+ reviews)

Ready to Start Mastering Your Business Strategy?

ClickUp offers features such as collaboration tools, goal tracking, and real-time data analysis. This allows you to monitor progress and make adjustments as needed. You can also invite stakeholders and assign tasks to ensure everyone is working towards the same end goal. With ClickUp’s help, your team will reach its objectives faster than before.

Start with a free ClickUp Workspace and leverage strategic planning features for your next project!

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Home > Business > Business Startup

• 5 Best Business Plan Software and Tools in 2023 for Your Small Business

Data as of 3 /13/23 . Offers and availability may vary by location and are subject to change.

We are committed to sharing unbiased reviews. Some of the links on our site are from our partners who compensate us. Read our editorial guidelines and advertising disclosure .

A business plan can do a lot for your business. It can help you secure investors or other funding. It can give your company direction. It can keep your finances healthy. But, if we’re being honest, it can also be a pain to write.

Luckily, you don’t have to start from scratch or go it alone. Business plan software and services can help you craft a professional business plan, like our top choice LivePlan , which provides templates, guidance, and more.

You’ve got quite a few choices for business plan help, so we’re here to help you narrow things down. Let’s talk about the best business plan tools out there.

• LivePlan : Best overall
• BizPlanBuilder : Most user-friendly
• Wise Business Plans : Best professional service
• Business Sorter : Best for internal plans
• GoSmallBiz.com : Most extra features
• Honorable mentions

Business plan software 101

The takeaway, business plan software faq, compare the best business plan software.

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LivePlan: Best overall business plan software

Data as of 3 /13/23 . Offers and availability may vary by location and are subject to change. *With annual billing

LivePlan has been our favorite business plan software for a while now, despite the stiff competition.

There’s a lot to like about LivePlan. It has pretty much all the features you could want from your business plan software. LivePlan gives you step-by-step instructions for writing your plan, helps you create financial reports, lets you compare your business’s actual financials to your plan’s goals, and much more. And if you ever need inspiration, it includes hundreds of sample business plans that can guide your writing.

LivePlan software pricing

But the best part? You get all that (and more) at a very competitive price. (You can choose from annual, six-month, or monthly billing.) While LivePlan isn’t quite the cheapest business plan builder out there, it’s not too far off either. And if comes with a 60-day money back guarantee. So there’s no risk in trying LivePlan out for yourself.

With a great balance of features and cost, LivePlan offers the best business plan solution for most businesses.

BizPlanBuilder: Most user-friendly

Need something easy to use? BizPlanBuilder fits the bill.

BizPlanBuilder doesn’t have a flashy, modern user interface―but it does have a very clear, intuitive one. You’ll be able to see your plan’s overall structure at a glance, so you can quickly navigate from your title page to your market trend section to that paragraph on your core values. And as you write, you’ll use a text editor that looks a whole lot like the word processing programs you’re already familiar with.

BizPlanBuilder software pricing

Data effective 3/13/23. At publishing time, amounts, rates, and requirements are current but are subject to change. Offers may not be available in all areas.

BizPlanBuilder also offers lots of helpful guidance for actually writing your plan. It gives you pre-written text, in which you just have to fill in relevant details. It offers explanations for what information you need to include in each section of your plan and way. It even gives you helpful tips from experts, so you’ll have all the information you need to plan like a pro.

So if you want planning software with almost no learning curve, you’ll like BizPlanBuilder.

Wise Business Plans: Best professional service

• Custom quote

Unlike all the other companies on this list, Wise Business Plans doesn’t offer software. Instead, it offers professional business plan writing services―meaning someone does all the hard work for you.

Now, you might think that sounds expensive―and you’re probably right (you have to request a custom quote for your plan). But there’s a lot to be said for expertise, and Wise Business Plans has plenty of that. Your business plan will get written by an experienced writer (with an MBA, no less). They’ll get information from you, do their own research, and then write your plan. You get one free revision, and you can always pay for more.  

Wise Business Plans service pricing

Your end result will be a polished, entirely original business plan. (You can even get printed copies.) And best of all, you won’t have to spend your precious time working on the plan yourself. Wise Business Plans takes care of all the hard parts, and makes your business look good while doing it. Sounds like a service worth paying for, right?

Put simply, if you want the most professional business plan possible, we recommend using Wise Business Plans’s writing service.

Business Sorter: Best for internal plans

Many businesses need plans to show to people outside the company (to get financing, for example). But what if you just need a plan for internal use? In that case, we suggest Business Sorter.

Business Sorter uses a unique card-based method to help you craft the perfect business plan. (You can watch a demo video to see how it works.) You’ll plan some of the usual things, like finances and marketing. But Business Sorter also lets you make plans for specific teams and team members. It also emphasizes more internal matters, like operations, that might get overlooked in a business plan for outsiders.

Business Sorter software pricing

After you’ve made your business plan, Business Sorter also helps you stay accountable to it. You can create tasks, give them deadlines, and assign them to team members―giving you basic project management tools to make sure your business plans become business actions. (Oh, and did we mention that Business Sorter has the lowest starting prices of any software on this list?)

It all adds up to a business plan software that works great for internal planning.

GoSmallBiz: Most extra features

Want to get way more than just business planning software? Then you probably want GoSmallBiz.

See, GoSmallBiz offers business plan software as part of its service―but it’s just one part of a much bigger whole. You also get everything from discounts on legal services to a website builder to a CRM (customer relationship manager) to business document templates. And more. In other words, you get just about everything you need to get your startup off the ground.

GoSmallBiz software pricing

Don’t worry though―you still get all the business planning help you need. GoSmallBiz gives you business plan templates, step-by-step instructions, and the ability to create financial projections. And if you get stuck, GoSmallBiz will put you in touch with experts who can offer advice.

If you want business planning and much, much more, give GoSmallBiz a try.

• PlanGuru : Best financial forecasting
• EnLoop : Cheapest tool for startups

We recommend the software above for most business planning needs. Some businesses, though, might be interested in these more specialized planning software.

Honorable mention software pricing

PlanGuru: Best financial forecasting features

PlanGuru is pretty pricey compared to our other picks, but you might find its forecasting features worth paying for. It has more forecasting methods than other software (over 20) plus it lets you forecast up to 10 years.

EnLoop: Cheapest tool for startups

EnLoop doesn’t have our favorite features or interface, but it does have really, really low pricing plus a seven-day free trial. It's the most affordable software for startup business planning and still provides all the essential features like financial analysis, team collaboration, charting, and more.

Data as of 3 /13/23 . Offers and availability may vary by location and are subject to change. * With annual billing

Several of our previous favorite planning software, including BusinessPlanPro and StratPad, seem to have gone out of business.

A business plan is a written, living document that tells the story of your business and what you plan to do with it. It serves as the source of truth for you—the business owner—as well as potential partners, employees, and investors, but it also serves as a roadmap of what you want your business to be.

Why you need a business plan

While some small-business owners don’t see the point of creating a formal business plan, it can have some concrete benefits for your business. For example, one 2016 study found that business owners with written plans are more successful than those that don’t. 1

Still too vague? Then let’s get specific.

If you ever seek business funding (from, say, banks, angel investors , or venture capitalists ), you’ll have to prove that your business deserves the money you want. A formal business plan―complete with financial data and projections―gives you a professional document you can use to make your case. (In fact, most potential investors will expect you to have a business plan ready.)

Even if you’re not seeking funding right now, a business plan can help your business. A formal plan can guide your business’s direction and decision making. It can keep your business accountable (by, for example, seeing if your business meets the financial projections you included). And a formal plan offers a great way to make sure your team stays on the same page.

What to include in your business plan

Not all business plans are created equal. To make a really useful business plan, you’ll want to include a number of elements:

• Basic information about your business
• Your products/services
• Market and industry analysis
• What makes your business competitive
• Strategies and upcoming plans
• Your team (and your team’s background)
• Current financial status
• Financial and market projections
• Executive summary

Of course, you can include more or fewer elements―whatever makes sense for your business. Just make sure your business plan is comprehensive (but not overwhelming).

How business plan software can help

With so many elements to include, business plan creation can take a while. Business plan software tries to speed things up.

Most business plan software will include prompts for each section. In some cases, you can just fill in your business’s specific information, and the software will write the text for you. In other cases, the software will give you specific guidance and examples, helping you write the text yourself.

Plus, business plan software can help you stay organized. You’ll usually get intuitive menus that let you quickly flip through sections. So rather than endlessly scrolling through a long document in a word processor, you can quickly find your way around your plan. Some software even lets you drag and drop sections to reorganize your plan.

Sounds way easier than just staring at a blank page and trying to start from scratch, right?

Choosing business plan software

To find the right business plan builder for your business, you’ll want to compare features. For example, would you rather write your own text, getting prompts and advice from your software? Or would you rather go with a fill-in-the-blank method?

Likewise, think about the elements you need. If your plan will have a heavy focus on finances, you’ll want to choose business plan software with robust financial projection features. If you care more about market and competitor analysis, look for software that can help with that research.

You may also want to find business plan software that integrates with your business accounting software . Some plan builders will import data from Xero, QuickBooks, etc. to quickly generate your financial data and projections.

And of course, you’ll want to compare prices. After all, you always want to end up with software that fits your business budget.

The right business plan software can make your life easier. With LivePlan ’s wide breadth of features and online learning tools, you can’t go wrong. Plus, BizPlanBuilder 's one-time pricing makes it easy to invest while Business Sorter has a low starting cost. And if you're business is looking to grow, GoSmallBiz and Wise Business Plans will scale with you.

But of course, different companies have different needs. So shop around until you find the software that’s best for you and your business.

Now that you've got a business plan, take a look at our checklist for starting a small business.  It can help you make sure you have everything else you need to get your startup off to a good start!

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Creating a business plan can take anywhere from a couple hours to several weeks. Your timeline will depend on things like the elements you choose to include, whether you use software or hire a writing service, and how much research goes into your plan.

That said, much of the business plan software out there brags that it can help you create a fairly detailed plan in a few hours. So if you’re going the software route, that can help you set your expectations.

If you want to get the most out of your business plan, you should update it on a regular basis―at least annually. That way, you can continually refer to it to inform your company’s strategies and direction.  

At the very least, you should update your business plan before you start looking for a new round of funding (whether that’s with investors or lenders).

Thanks to business plan software, you can easily write your own business plan rather than pay someone to do it for you. And in most cases, software will cost you less than a professional business plan service.

There are some times you might want to go with a service though. If time is tight, you might find that it’s worth the cost of a service. Or if you’ve got big investor meetings on the horizon, you might want the expertise and polish that a professional service can offer.

Ultimately, you’ll have to decide for yourself whether business plan software or a business plan service will work better for your company.

Methodology

We ranked business plan software and tools based on features, pricing and plans, and connections to project management and other services. The value of each plan and service, along with what it offers, was a big consideration in our rankings, and we looked to see if what was offered was useful to small businesses or just extra. The final thing we looked at was the ease of use of the software to see if it's too complex for small businesses.

At Business.org, our research is meant to offer general product and service recommendations. We don't guarantee that our suggestions will work best for each individual or business, so consider your unique needs when choosing products and services.

Sources 1. Harvard Business Review, “ Research: Writing a Business Plan Makes Your Startup More Likely to Succeed .” Accessed March 13, 2023.

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20 top strategic planning tools and frameworks [templates & examples]

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If you want homemade bread, you need access to the right appliances and ingredients. And if your strategic plan is a loaf of sourdough, your strategic planning tools are the measuring spoons, the framework is the recipe, and your model is the oven. Each component works together to create the desired result.

Whether it’s baking fresh bread or increasing revenue or customer satisfaction, all goals take strategic planning initiatives — and in some cases, all-purpose flour — to accomplish. Let's go over the 15 most popular frameworks and five of our favorite strategic planning tools to achieve organizational success.

What is strategic planning?

The goal of developing a strategic plan is to communicate where your organization wants to go and determine what each team member needs to do to help get it there. Strategic planning helps your organization develop and document action items for carrying out the company vision and achieving business goals. 

While there are several models that can help you determine opportunities, priorities, and overall objectives, most strategic planning processes follow five general steps:

• Identify your organization’s vision
• Assess your current internal and external environments
• Outline goals
• Determine stakeholder responsibilities
• Measure and assess outcomes

Regardless of the process you choose, each of these steps will lead to the next, allowing you to build out a comprehensive strategic plan.

15 types of strategic planning frameworks

Strategic planning frameworks help teams with brainstorming in order to create specific goals from an overall vision. Frameworks are essentially roadmaps to take teams from ideas to actions. You don’t necessarily need to use a framework within a model — just like you don’t necessarily need to follow a recipe to bake a loaf of bread — but it helps you produce the best outcome. And don’t feel limited to using only one framework within a particular model.

Although it’s not a complete list, the 15 frameworks listed below are some of the most commonly used.

1. Balanced scorecard

Created by Dr. Robert Kaplan and Dr. David Norton, the balanced scorecard is designed for organizations that want to focus on their business as a whole, rather than solely on financial performance. It helps give leadership teams a look at how their operations are performing, particularly within quick timelines.

When using the balanced scorecard, you’ll reference four factors to set goals and assess performance:

• Customers or clients: How your users perceive your business
• Internal processes: Your organization’s efficiency when developing quality products or services
• Organizational capacity: Your company culture and the ways in which your business can improve and grow
• Financial capacity: Your organization’s potential profitability and the effectiveness of resource allocation

Once you determine where your organization stands with regard to the factors above, you can develop specific goals, measurable objectives, and the steps you’ll need to take to achieve these.

2. Objectives and key results (OKR)

Objectives and key results (OKR) is a straightforward strategic planning framework used to translate overarching business goals into specific measurable objectives. It helps you define:

• Objectives: Identify three to five time-bound goals you want to achieve.
• Key results: Determine three to five quantitative outcomes per objective.

The OKR framework helps your team build connections between their individual contributions and your company’s success. Your team should shoot for a 70% key result success rate . If they’re hitting 100% right out of the gate, your organization’s goals weren’t ambitious enough.

Related: OKRs vs. KPIs: What’s the difference?

3. SWOT analysis

A SWOT analysis is a framework for strategic planning that helps you identify your organization’s internal strengths and weaknesses and external opportunities and threats. You should use the SWOT framework at the beginning of your strategic planning process to align stakeholders and provide a common lens through which to view your company’s current position.

List your strengths, weaknesses, opportunities, and threats within the four quadrants of a 2x2 box. Once outlined, your team can seek connections between quadrants that will inform your strategy. The goal of the SWOT framework is to help you create a strategy that takes advantage of growth opportunities but also prepares for worst-case scenarios.

4. PEST or PESTLE analysis

A PEST analysis is a strategic planning framework that helps teams analyze external political, economic, sociocultural, and technological factors that could impact your business goals. It could also be modified to include legal and environmental elements (PESTLE).

Like a SWOT analysis, considering each factor of PEST or PESTLE within your industry environment gives your team advanced warning about any significant or immediate threats to your organizational goals. It also enables teams to pinpoint business opportunities within each of the framework’s factors.

5. Gap analysis

The gap analysis framework should be used to compare where your organization currently stands with where you want it to be and help you understand how to bridge the gap between the two. 

With the gap analysis framework — also called the strategic planning gap, need assessment, or need-gap analysis — you’ll be able to determine weak points and root causes (or potential causes) of performance issues by comparing what you’re currently doing with what you intend to do. It helps you identify internal organizational deficiencies and create a plan that addresses them.

6. VRIO framework

The VRIO framework helps you identify your organization’s competitive advantages and is composed of four elements:

• Value: Do your resources help increase revenue or decrease costs, resulting in business value?
• Rarity: Is there a lot of competition in the market for your resources? Are other companies able to create your products and services using these resources?
• Imitability: Could a competing organization copy your products and services easily?
• Organization: Does your organization have the right systems in place to capitalize on your resources?

By analyzing these elements, you’ll be able to refine your organization’s vision and create a plan that helps you meet your customers’ needs.

7. Porter’s Five Forces

Developed in 1979 by Michael Porter, the Five Forces strategic planning framework helps you identify and understand the factors that put competitive pressure on your organization.

The five forces are:

• Bargaining power of buyers: If the same products and services are offered elsewhere with minimal differences in quality, consumers will have the power to influence pricing.
• Bargaining power of suppliers: If there are fewer product or service alternatives for consumers, suppliers like large retailers will have the power to drive down costs.  
• Threat of new entrants: What are your industry’s barriers to entry? New companies in your marketplace will increase pressure on the cost of your products and services.
• Threat of substitute products or services: Can consumers easily substitute a competitor’s product or service for yours? Your business offerings need to create value.
• Rivalry among existing competitors: How'll your competitors’ growth impact your business? The more competition in the marketplace, the harder it'll be to create value with your business offerings.

These forces determine how economic value is divided among your competitors, so using this framework for strategic planning will help you identify your company’s position in the industry.

8. 7S model

The 7S model was developed by McKinsey consultants, and it emphasizes the value of strategically aligning internal departments with business processes. The key elements organizations should be looking to align include:

• Strategy: Your organization’s business plan for outperforming your competitors supported by your company’s mission and vision.
• Structure: How your internal departments and teams are organized; the chain of command.
• Systems: The procedures, daily duties, and technical infrastructure your organization uses to perform.
• Shared values: The beliefs and norms that guide your business decisions and actions; these reflect your company’s work ethic.
• Style: The way management and other stakeholders approach leadership.
• Staff: How employees are sought out and trained and what motivates them; your workers’ general capabilities.
• Skills: Your team members’ capabilities; the level of employee competence. 

The 7S model encourages leadership teams to explore the interconnectedness of these elements within the company and look for inconsistencies or areas of weakness. Once you’ve noted the areas that need to be strengthened, you can work toward realigning these elements to accomplish strategic goals in your organization.

Related: Tactical vs. strategic planning: Why you need both

9. Ansoff Matrix

The Ansoff Matrix framework was developed to help companies plan their growth strategies. The base for this framework is a 2x2 matrix with “products” on the x-axis and “markets” on the y-axis.

Each box within the matrix corresponds to a particular growth strategy. These are:

• Market penetration: Sell an existing product in an existing market.
• Market development: Sell an existing product in a new market.
• Product development: Sell a new product in an existing market.
• Diversification: Sell a new product in a new market.

Each business strategy is increasingly risky, with diversification being the biggest swing. The Ansoff Matrix helps organizations with financial decision-making and developing an action plan for business growth.

10. Boston Consulting Group (BCG) matrix

This matrix was developed by the Boston Consulting Group (BCG) in the early 1970s to help companies categorize products or business units based on their market growth rate and relative market share. The BCG matrix helps you prioritize resource allocation by identifying where to invest, divest, or maintain products or business units.

The four groups under the BCG matrix include:

• Stars: Products with a high market share in a fast-growing market. These top performers need investment to maintain growth.
• Cash cows: Products with a high market share in a slow-growth market. They churn out cash and require minimal investment.
• Question marks: Products or business units with a low market share in a high-growth market. They have the potential to be stars if given high investment.
• Dogs: Products with low market share in a stagnant market. They often drain resources and are candidates for divestment.

11. Feature market analysis

Feature market analysis is a strategic approach used to assess the potential of new product features or innovations in the market. 

Key steps in feature market analysis typically include:

• Segmentation: Identifying specific market segments or customer groups with distinct needs and preferences to target with new features.
• Market needs: Gathering data on customer preferences, pain points, and trends through surveys, interviews, focus groups, or other methods.
• Competitor analysis: Studying competitors' products and features to understand what is currently available in the market and identify gaps or areas for differentiation.
• Feature prioritization : Evaluating potential features based on criteria such as customer demand, feasibility, competitive advantage, and alignment with the overall product strategy.

12. Lean canvas

The lean canvas is a one-page strategic management framework adapted from the Business Model Canvas by Ash Maurya. It helps startups and entrepreneurs efficiently develop and iterate on business strategy. 

Lean canvas provides a structured framework for identifying key elements of a business model, including:

• Problem: Describes the top three problems your customers face.
• Solution: Outlines your solution to the identified problems.
• Key metrics: Lists the key performance indicators (KPIs) you'll use to measure success.
• Unique value proposition: States the unique value your product or service offers to customers.
• Unfair advantage: Highlights any strengths or advantages that give your business an edge over competitors.
• Customer segments: Identifies the target customer segments for your product or service.
• Channels: Specifies the channels through which you'll reach and acquire customers.
• Revenue streams: Details how your business will generate revenue.
• Cost structure: Outlines the fixed and variable costs associated with running your business.

13. Four corners analysis

The four corners analysis, developed by Michael Porter, helps you understand a competitor's intent, objectives, and strengths. It addresses four core questions:

• Drivers : This corner examines the driving forces behind your competitors' actions, such as market trends, customer preferences, and industry dynamics.
• Current strategy: This corner looks at your competitor's current strategy, including its objectives, goals, and the tactics it employs to achieve them.
• Management assumptions: This corner explores your competitors' beliefs and assumptions on market conditions and competitive dynamics.
• Capabilities and resources: This corner evaluates the competitor's strengths and weaknesses, such as technology, talent, brand reputation, and financial resources.

14. Pareto analysis

Pareto analysis helps you prioritize tasks, issues, or factors based on the principle that a small number of inputs (20%) typically lead to a large majority of outputs (80%).

During the strategic planning process, you often identify multiple issues or challenges you need to address to achieve your goals. With Pareto analysis, you focus on the ones that have the most significant impact on your organization's performance or objectives.

15. The 3 horizons model

This strategic framework is developed by McKinsey to help you balance focus between short-term optimization, medium-term innovation, and long-term transformation. 

The three horizons represent different timelines and levels of innovation:

• Horizon 1: Represents products, services, and business models that drive current profitability and performance. The focus is on optimizing operations and improving efficiency.
• Horizon 2: Includes emerging opportunities and initiatives that have the potential to become significant contributors to future growth and profitability.
• Horizon 3: Represents disruptive innovations and future possibilities that have the potential to reshape industries and create entirely new markets.

5 great strategic planning tools

Strategic planning tools are software programs that help teams put frameworks into action. There are many tools out there, each offering a unique specialty or perspective.

There's no one platform that's perfect for every single company. But these five are all exceptional at helping companies build their strategic plans. Find the one that best fits your company to help with planning.

Not to brag, but… Mural’s visual work platform makes strategic collaboration easier. It gives teams the tools — like custom templates and asynchronous collaboration features (like anonymous voting) — to outline business goals, identify key performance metrics, and measure results.

Mural’s templates for strategy and alignment help teams start the planning process by providing structure for frameworks like OKR or SWOT analysis . And each template features facilitation assistance to walk your team through strategic planning activities .

Cross-functional collaboration is easy in Mural — in real time or asynchronously. The anonymous voting feature, for example, lets teams come to a consensus and reach internal alignment quickly. 

ClickUp is a project management tool that helps teams prioritize tasks and organize strategic plans.

ClickUp offers templates like matrices and visual timeliness so you’re able to plug in content quickly, process this information, and start coming up with plans faster.

There’s also a feature called ClickUp Goals that helps teams break objectives down into smaller tasks using Targets or ways to measure each item. These targets include number, true/false, currency, and task.

ClickUp is comprehensive, but the pre-built automations may be limiting to some users if too many are triggered at the same time or if your organization requires more customization.

Hive marries task management with strategic planning by helping teams manage complex timelines, large-scale projects, and workflows.

Hive has goal-setting and milestone-tracking features that help teams set task dependencies, follow progress, and share reports with relevant stakeholders. Its visualization tools allow you to toggle between overarching organizational goals and individual teammate objectives. 

You can use the Hive Pages feature as a dashboard for your workspace’s hub. You can set Pages as public or private, add and customize widgets within your Pages, and even export Pages to non-Hive users.

A chat function is available within the tool, but some users have reported losing messages within the platform. So, some may find other collaboration tools more reliable for communication.

Airtable is a next-generation platform that gives teams the power of relational databases in the form of user-friendly spreadsheets. It lets users organize, collaborate on, and store strategic plans within these databases.

Airtable offers an OKR tracking template that helps align teams and manage goals while maintaining accuracy. It also includes a Sync feature that updates workflows seamlessly across teams.

Airtable is a flexible tool but may have limitations, like lagging, when dealing with complex projects or datasets. Data processing functions and complicated calculations could lead to slower response times within the platform.

Trello is a Kanban-based project management tool. Its intuitive design features boards and cards, which can be used to structure strategic models and frameworks. 

Trello offers board templates for project and task management that provide organizational structures to help teams outline deliverables and assign tasks. It also features Timeline and Calendar views, so it’s easy to envision goals and schedule deadlines.

Power-Ups are Trello board features that allow you to use your favorite third-party apps directly within the platform. However, some users may find that combining Power-Ups from different vendors may cause friction in Trello’s functionality.

Bring your organization’s vision to life

There’s no one best framework or strategic planning tool — the right options for you'll depend on your organization’s vision, mission, and available resources. 

Regardless of methodology, most strategic planning begins with analyzing your current internal business environment and external factors, developing specific objectives, and creating action items to achieve these goals. 

Not sure where to start your strategic planning? Mural's template library includes preformatted, customizable frameworks (like this radar template !) to get your team on the path to success.

Related blog posts

The 5 steps of the strategic planning process

How to hold effective strategic planning meetings

6 strategic planning activities for your organization

Related blog posts.

The best mind mapping tools as of 2024

How to use reverse brainstorming with your team

What is a flowchart? Examples, tips, and templates

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Featured Reads

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• 7 strategic planning models, plus 8 fra ...

7 strategic planning models, plus 8 frameworks to help you get started

Strategic planning is vital in defining where your business is going in the next three to five years. With the right strategic planning models and frameworks, you can uncover opportunities, identify risks, and create a strategic plan to fuel your organization’s success. We list the most popular models and frameworks and explain how you can combine them to create a strategic plan that fits your business.

A strategic plan is a great tool to help you hit your business goals . But sometimes, this tool needs to be updated to reflect new business priorities or changing market conditions. If you decide to use a model that already exists, you can benefit from a roadmap that’s already created. The model you choose can improve your knowledge of what works best in your organization, uncover unknown strengths and weaknesses, or help you find out how you can outpace your competitors.

In this article, we cover the most common strategic planning models and frameworks and explain when to use which one. Plus, get tips on how to apply them and which models and frameworks work well together. 

Strategic planning models vs. frameworks

First off: This is not a one-or-nothing scenario. You can use as many or as few strategic planning models and frameworks as you like. 

When your organization undergoes a strategic planning phase, you should first pick a model or two that you want to apply. This will provide you with a basic outline of the steps to take during the strategic planning process.

During that process, think of strategic planning frameworks as the tools in your toolbox. Many models suggest starting with a SWOT analysis or defining your vision and mission statements first. Depending on your goals, though, you may want to apply several different frameworks throughout the strategic planning process.

For example, if you’re applying a scenario-based strategic plan, you could start with a SWOT and PEST(LE) analysis to get a better overview of your current standing. If one of the weaknesses you identify has to do with your manufacturing process, you could apply the theory of constraints to improve bottlenecks and mitigate risks. 

Now that you know the difference between the two, learn more about the seven strategic planning models, as well as the eight most commonly used frameworks that go along with them.

1. Basic model

The basic strategic planning model is ideal for establishing your company’s vision, mission, business objectives, and values. This model helps you outline the specific steps you need to take to reach your goals, monitor progress to keep everyone on target, and address issues as they arise.

If it’s your first strategic planning session, the basic model is the way to go. Later on, you can embellish it with other models to adjust or rewrite your business strategy as needed. Let’s take a look at what kinds of businesses can benefit from this strategic planning model and how to apply it.

Small businesses or organizations

Companies with little to no strategic planning experience

Organizations with few resources 

Write your mission statement. Gather your planning team and have a brainstorming session. The more ideas you can collect early in this step, the more fun and rewarding the analysis phase will feel.

Identify your organization’s goals . Setting clear business goals will increase your team’s performance and positively impact their motivation.

Outline strategies that will help you reach your goals. Ask yourself what steps you have to take in order to reach these goals and break them down into long-term, mid-term, and short-term goals .

Create action plans to implement each of the strategies above. Action plans will keep teams motivated and your organization on target.

Monitor and revise the plan as you go . As with any strategic plan, it’s important to closely monitor if your company is implementing it successfully and how you can adjust it for a better outcome.

2. Issue-based model

Also called goal-based planning model, this is essentially an extension of the basic strategic planning model. It’s a bit more dynamic and very popular for companies that want to create a more comprehensive plan.

Organizations with basic strategic planning experience

Businesses that are looking for a more comprehensive plan

Conduct a SWOT analysis . Assess your organization’s strengths, weaknesses, opportunities, and threats with a SWOT analysis to get a better overview of what your strategic plan should focus on. We’ll give into how to conduct a SWOT analysis when we get into the strategic planning frameworks below.

Identify and prioritize major issues and/or goals. Based on your SWOT analysis, identify and prioritize what your strategic plan should focus on this time around.

Develop your main strategies that address these issues and/or goals. Aim to develop one overarching strategy that addresses your highest-priority goal and/or issue to keep this process as simple as possible.

Update or create a mission and vision statement . Make sure that your business’s statements align with your new or updated strategy. If you haven’t already, this is also a chance for you to define your organization’s values.

Create action plans. These will help you address your organization’s goals, resource needs, roles, and responsibilities. 

Develop a yearly operational plan document. This model works best if your business repeats the strategic plan implementation process on an annual basis, so use a yearly operational plan to capture your goals, progress, and opportunities for next time.

Allocate resources for your year-one operational plan. Whether you need funding or dedicated team members to implement your first strategic plan, now is the time to allocate all the resources you’ll need.

Monitor and revise the strategic plan. Record your lessons learned in the operational plan so you can revisit and improve it for the next strategic planning phase.

The issue-based plan can repeat on an annual basis (or less often once you resolve the issues). It’s important to update the plan every time it’s in action to ensure it’s still doing the best it can for your organization.

You don’t have to repeat the full process every year—rather, focus on what’s a priority during this run.

3. Alignment model

This model is also called strategic alignment model (SAM) and is one of the most popular strategic planning models. It helps you align your business and IT strategies with your organization’s strategic goals. 

You’ll have to consider four equally important, yet different perspectives when applying the alignment strategic planning model:

Strategy execution: The business strategy driving the model

Technology potential: The IT strategy supporting the business strategy

Competitive potential: Emerging IT capabilities that can create new products and services

Service level: Team members dedicated to creating the best IT system in the organization

Ideally, your strategy will check off all the criteria above—however, it’s more likely you’ll have to find a compromise. 

Here’s how to create a strategic plan using the alignment model and what kinds of companies can benefit from it.

Organizations that need to fine-tune their strategies

Businesses that want to uncover issues that prevent them from aligning with their mission

Companies that want to reassess objectives or correct problem areas that prevent them from growing

Outline your organization’s mission, programs, resources, and where support is needed. Before you can improve your statements and approaches, you need to define what exactly they are.

Identify what internal processes are working and which ones aren’t. Pinpoint which processes are causing problems, creating bottlenecks , or could otherwise use improving. Then prioritize which internal processes will have the biggest positive impact on your business.

Identify solutions. Work with the respective teams when you’re creating a new strategy to benefit from their experience and perspective on the current situation.

Update your strategic plan with the solutions. Update your strategic plan and monitor if implementing it is setting your business up for improvement or growth. If not, you may have to return to the drawing board and update your strategic plan with new solutions.

4. Scenario model

The scenario model works great if you combine it with other models like the basic or issue-based model. This model is particularly helpful if you need to consider external factors as well. These can be government regulations, technical, or demographic changes that may impact your business.

Organizations trying to identify strategic issues and goals caused by external factors

Identify external factors that influence your organization. For example, you should consider demographic, regulation, or environmental factors.

Review the worst case scenario the above factors could have on your organization. If you know what the worst case scenario for your business looks like, it’ll be much easier to prepare for it. Besides, it’ll take some of the pressure and surprise out of the mix, should a scenario similar to the one you create actually occur.

Identify and discuss two additional hypothetical organizational scenarios. On top of your worst case scenario, you’ll also want to define the best case and average case scenarios. Keep in mind that the worst case scenario from the previous step can often provoke strong motivation to change your organization for the better. However, discussing the other two will allow you to focus on the positive—the opportunities your business may have ahead.

Identify and suggest potential strategies or solutions. Everyone on the team should now brainstorm different ways your business could potentially respond to each of the three scenarios. Discuss the proposed strategies as a team afterward.

Uncover common considerations or strategies for your organization. There’s a good chance that your teammates come up with similar solutions. Decide which ones you like best as a team or create a new one together.

Identify the most likely scenario and the most reasonable strategy. Finally, examine which of the three scenarios is most likely to occur in the next three to five years and how your business should respond to potential changes.

5. Self-organizing model

Also called the organic planning model, the self-organizing model is a bit different from the linear approaches of the other models. You’ll have to be very patient with this method. 

This strategic planning model is all about focusing on the learning and growing process rather than achieving a specific goal. Since the organic model concentrates on continuous improvement , the process is never really over.

Large organizations that can afford to take their time

Businesses that prefer a more naturalistic, organic planning approach that revolves around common values, communication, and shared reflection

Companies that have a clear understanding of their vision

Define and communicate your organization’s cultural values . Your team can only think clearly and with solutions in mind when they have a clear understanding of your organization's values.

Communicate the planning group’s vision for the organization. Define and communicate the vision with everyone involved in the strategic planning process. This will align everyone’s ideas with your company’s vision.

Discuss what processes will help realize the organization’s vision on a regular basis. Meet every quarter to discuss strategies or tactics that will move your organization closer to realizing your vision.

6. Real-time model

This fluid model can help organizations that deal with rapid changes to their work environment. There are three levels of success in the real-time model: 

Organizational: At the organizational level, you’re forming strategies in response to opportunities or trends.

Programmatic: At the programmatic level, you have to decide how to respond to specific outcomes or environmental changes.

Operational: On the operational level, you will study internal systems, policies, and people to develop a strategy for your company.

Figuring out your competitive advantage can be difficult, but this is absolutely crucial to ensure success. Whether it’s a unique asset or strength your organization has or an outstanding execution of services or programs—it’s important that you can set yourself apart from others in the industry to succeed.

Companies that need to react quickly to changing environments

Businesses that are seeking new tools to help them align with their organizational strategy

Define your mission and vision statement. If you ever feel stuck formulating your company’s mission or vision statement, take a look at those of others. Maybe Asana’s vision statement sparks some inspiration.

Research, understand, and learn from competitor strategy and market trends. Pick a handful of competitors in your industry and find out how they’ve created success for themselves. How did they handle setbacks or challenges? What kinds of challenges did they even encounter? Are these common scenarios in the market? Learn from your competitors by finding out as much as you can about them.

Study external environments. At this point, you can combine the real-time model with the scenario model to find solutions to threats and opportunities outside of your control.

Conduct a SWOT analysis of your internal processes, systems, and resources. Besides the external factors your team has to consider, it’s also important to look at your company’s internal environment and how well you’re prepared for different scenarios.

Develop a strategy. Discuss the results of your SWOT analysis to develop a business strategy that builds toward organizational, programmatic, and operational success.

Rinse and repeat. Monitor how well the new strategy is working for your organization and repeat the planning process as needed to ensure you’re on top or, perhaps, ahead of the game. 

7. Inspirational model

This last strategic planning model is perfect to inspire and energize your team as they work toward your organization’s goals. It’s also a great way to introduce or reconnect your employees to your business strategy after a merger or acquisition.

Businesses with a dynamic and inspired start-up culture

Organizations looking for inspiration to reinvigorate the creative process

Companies looking for quick solutions and strategy shifts

Gather your team to discuss an inspirational vision for your organization. The more people you can gather for this process, the more input you will receive.

Brainstorm big, hairy audacious goals and ideas. Encouraging your team not to hold back with ideas that may seem ridiculous will do two things: for one, it will mitigate the fear of contributing bad ideas. But more importantly, it may lead to a genius idea or suggestion that your team wouldn’t have thought of if they felt like they had to think inside of the box.

Assess your organization’s resources. Find out if your company has the resources to implement your new ideas. If they don’t, you’ll have to either adjust your strategy or allocate more resources.

Develop a strategy balancing your resources and brainstorming ideas. Far-fetched ideas can grow into amazing opportunities but they can also bear great risk. Make sure to balance ideas with your strategic direction. 

Now, let’s dive into the most commonly used strategic frameworks.

8. SWOT analysis framework

One of the most popular strategic planning frameworks is the SWOT analysis . A SWOT analysis is a great first step in identifying areas of opportunity and risk—which can help you create a strategic plan that accounts for growth and prepares for threats.

SWOT stands for strengths, weaknesses, opportunities, and threats. Here’s an example:

9. OKRs framework

A big part of strategic planning is setting goals for your company. That’s where OKRs come into play. 

OKRs stand for objective and key results—this goal-setting framework helps your organization set and achieve goals. It provides a somewhat holistic approach that you can use to connect your team’s work to your organization’s big-picture goals.  When team members understand how their individual work contributes to the organization’s success, they tend to be more motivated and produce better results

10. Balanced scorecard (BSC) framework

The balanced scorecard is a popular strategic framework for businesses that want to take a more holistic approach rather than just focus on their financial performance. It was designed by David Norton and Robert Kaplan in the 1990s, it’s used by companies around the globe to: 

Communicate goals

Align their team’s daily work with their company’s strategy

Prioritize products, services, and projects

Monitor their progress toward their strategic goals

Your balanced scorecard will outline four main business perspectives:

Customers or clients , meaning their value, satisfaction, and/or retention

Financial , meaning your effectiveness in using resources and your financial performance

Internal process , meaning your business’s quality and efficiency

Organizational capacity , meaning your organizational culture, infrastructure and technology, and human resources

With the help of a strategy map, you can visualize and communicate how your company is creating value. A strategy map is a simple graphic that shows cause-and-effect connections between strategic objectives. 

The balanced scorecard framework is an amazing tool to use from outlining your mission, vision, and values all the way to implementing your strategic plan .

You can use an integration like Lucidchart to create strategy maps for your business in Asana.

11. Porter’s Five Forces framework

If you’re using the real-time strategic planning model, Porter’s Five Forces are a great framework to apply. You can use it to find out what your product’s or service’s competitive advantage is before entering the market.

Developed by Michael E. Porter , the framework outlines five forces you have to be aware of and monitor:

Threat of new industry entrants: Any new entry into the market results in increased pressure on prices and costs. 

Competition in the industry: The more competitors that exist, the more difficult it will be for you to create value in the market with your product or service.

Bargaining power of suppliers: Suppliers can wield more power if there are less alternatives for buyers or it’s expensive, time consuming, or difficult to switch to a different supplier.

Bargaining power of buyers: Buyers can wield more power if the same product or service is available elsewhere with little to no difference in quality.

Threat of substitutes: If another company already covers the market’s needs, you’ll have to create a better product or service or make it available for a lower price at the same quality in order to compete.

Remember, industry structures aren’t static. The more dynamic your strategic plan is, the better you’ll be able to compete in a market.

12. VRIO framework

The VRIO framework is another strategic planning tool designed to help you evaluate your competitive advantage. VRIO stands for value, rarity, imitability, and organization.

It’s a resource-based theory developed by Jay Barney. With this framework, you can study your firmed resources and find out whether or not your company can transform them into sustained competitive advantages. 

Firmed resources can be tangible (e.g., cash, tools, inventory, etc.) or intangible (e.g., copyrights, trademarks, organizational culture, etc.). Whether these resources will actually help your business once you enter the market depends on four qualities:

Valuable : Will this resource either increase your revenue or decrease your costs and thereby create value for your business?

Rare : Are the resources you’re using rare or can others use your resources as well and therefore easily provide the same product or service?

Inimitable : Are your resources either inimitable or non-substitutable? In other words, how unique and complex are your resources?

Organizational: Are you organized enough to use your resources in a way that captures their value, rarity, and inimitability?

It’s important that your resources check all the boxes above so you can ensure that you have sustained competitive advantage over others in the industry.

13. Theory of Constraints (TOC) framework

If the reason you’re currently in a strategic planning process is because you’re trying to mitigate risks or uncover issues that could hurt your business—this framework should be in your toolkit.

The theory of constraints (TOC) is a problem-solving framework that can help you identify limiting factors or bottlenecks preventing your organization from hitting OKRs or KPIs . 

Whether it’s a policy, market, or recourse constraint—you can apply the theory of constraints to solve potential problems, respond to issues, and empower your team to improve their work with the resources they have.

14. PEST/PESTLE analysis framework

The idea of the PEST analysis is similar to that of the SWOT analysis except that you’re focusing on external factors and solutions. It’s a great framework to combine with the scenario-based strategic planning model as it helps you define external factors connected to your business’s success.

PEST stands for political, economic, sociological, and technological factors. Depending on your business model, you may want to expand this framework to include legal and environmental factors as well (PESTLE). These are the most common factors you can include in a PESTLE analysis:

Political: Taxes, trade tariffs, conflicts

Economic: Interest and inflation rate, economic growth patterns, unemployment rate

Social: Demographics, education, media, health

Technological: Communication, information technology, research and development, patents

Legal: Regulatory bodies, environmental regulations, consumer protection

Environmental: Climate, geographical location, environmental offsets

15. Hoshin Kanri framework

Hoshin Kanri is a great tool to communicate and implement strategic goals. It’s a planning system that involves the entire organization in the strategic planning process. The term is Japanese and stands for “compass management” and is also known as policy management. 

This strategic planning framework is a top-down approach that starts with your leadership team defining long-term goals which are then aligned and communicated with every team member in the company. 

You should hold regular meetings to monitor progress and update the timeline to ensure that every teammate’s contributions are aligned with the overarching company goals.

Stick to your strategic goals

Whether you’re a small business just starting out or a nonprofit organization with decades of experience, strategic planning is a crucial step in your journey to success. 

If you’re looking for a tool that can help you and your team define, organize, and implement your strategic goals, Asana is here to help. Our goal-setting software allows you to connect all of your team members in one place, visualize progress, and stay on target.

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What is management by objectives (MBO)?

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🤖 Free Business Plan Generator (AI-Powered)

Starting a business is an exciting journey, filled with aspirations and ambitions, yet crafting a solid business plan can sometimes feel like navigating through a dense fog. The AI-Powered Business Plan Generator shines a light on this path, offering a straightforward way to outline your vision, strategies, and financial forecasts. By providing customized, coherent business plans, this tool assists in laying down the foundation of your entrepreneurial dream, ensuring every aspect is addressed. It simplifies the planning process, enabling you to focus on bringing your business idea to life with confidence and clarity.

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Writing a business plan can often feel like navigating through a dense forest without a map. You know your destination—securing investment, defining your business strategy, or setting clear objectives—but the path isn't always clear. Enter the AI-powered business plan generator, a tool designed to illuminate the way forward. This guide will walk you through the essentials of crafting a comprehensive business plan, touching upon the traditional elements that captivate stakeholders. In the final stretch, we'll introduce how an AI-powered business plan generator can streamline this process, making it more accessible and less time-consuming.

How to create a Business Plan

Now that you're familiar with the executive summary, let's tackle how you can create the rest of your business plan.

You can start manually by outlining your plan's structure and filling in the details step by step, or opt for a business plan generator to streamline the process.

Either method requires careful consideration of each section to ensure your plan is thorough and compelling.

Manual Methods for creating a Business Plan

You'll start with the Executive Summary, distilling your business idea into a compelling snapshot that captures attention.

Next, you'll outline your Company Overview, providing a clear picture of who you are and what you stand for.

Then, lay out your Business Objectives, Products and Services, and your Market Analysis Approach to build a solid foundation for your plan.

Executive Summary Essentials

Although it's often crafted last, the Executive Summary stands as the crucial opener of your business plan. It distills key aspects such as your mission, product highlights, and financial ambitions for quick investor insight. It encapsulates your company's essence for investors and maps out the business plan development milestones.

Ensure it crisply outlines your executive summary, underscoring the company's financial goals. This will help capture investors' attention right off the bat.

Company Overview

Begin your company overview by detailing your business's foundational elements, including its name, location, and the team driving its operations.

Here's what to include:

• A clear description of your business structure and ownership.
• The mission statement that defines your business's purpose.
• An outline of the products or services you offer.
• Background information that paints a picture of your company's history and objectives.

Business Objectives

To set your business on the path to success, start by defining clear and measurable objectives that reflect both your immediate and long-term aspirations.

Align your business objectives with strategic objectives to meet financial goals.

Conduct market research to fine-tune your target market strategies .

Ensure company goals are realistic and adaptable, setting a course for growth and market competitiveness.

Regular updates keep your plan relevant.

Products and Services

After setting clear business objectives, focus on articulating the core of your offering by detailing the products and services your business provides. Your description should also include:

• Unique features and benefits of each product or service.
• Specific products' competitive advantages.
• Your strategy for sales, distribution, and supply chain.
• Trademarks and market placement for your products and services.

Market Analysis Approach

A thorough market analysis is crucial for your business plan as it reveals the dynamics within your target market and guides your competitive strategy .

You'll identify potential customers, understand established market trends, and analyze how competitors differentiate themselves.

This knowledge shapes your sales plan and informs your marketing and sales efforts, highlighting opportunities in an otherwise crowded marketplace and showcasing your grasp of the competitive landscape.

Marketing and Sales Strategies

Crafting a marketing and sales strategy requires precise identification of your target customers to ensure your message resonates and spurs action. Here's how to proceed:

• Define your target market for the new product.
• Develop a pricing and sales channel approach.
• Design a marketing plan with promotional tactics.
• Analyze market trends to refine your strategy.

Stay focused on meeting customer needs and differentiating from competitors.

Financial Analysis and Projections

Diving into the financials, you'll need to gather historical data and conduct a thorough analysis of revenue streams , costs, and profit margins to inform your projections for the next three to five years.

Your financial plan hinges on these insights.

Operations Plan

To ensure your business runs like a well-oiled machine, start by mapping out your key operational processes and procedures. Your operations plan is a vital section of your business plan. Here's what to include:

• Outline technology's role in business operations.
• Develop a comprehensive staffing plan.
• Establish a robust inventory management system.
• Implement quality control measures to provide additional assurance of product or service excellence.

Funding Requirements

Having established the operational foundations of your business, let's now focus on determining the capital necessary to fuel your growth and operational needs.

Outline your funding requirements by presenting clear financial data, including projected income, balance sheets, and cash flows.

You'll need this to secure funding from venture capital firms or potential investors, ensuring they grasp how their capital will propel your business towards its targets.

Appendices and Exhibits

When crafting your business plan, don't overlook the appendices and exhibits; these sections provide the substantiating details that reinforce your proposal's integrity. Include:

Documents that outline key personnel qualifications and experience.

Details on intellectual property, such as patents.

Additional information for financial institutions, like credit histories.

Contracts, leases, or other legal documents relevant to your business.

Using a Business Plan Generator

You might wonder why you'd use a Business Plan Generator—these tools streamline the planning process, making it easier for you to focus on the core aspects of your strategy.

To get started, you'll follow a series of steps that help structure your executive summary, goals, and market analysis within a proven framework.

The benefits are clear: using a generator can save you time and provide you with a professional, investor-ready plan.

Steps to use the Business Plan Generator

To create a business plan using a generator, start by selecting a template that aligns with your industry and business type.

Here are the steps to use a business plan generator:

• Identify Your Business Details : Start by providing the name of your business and the industry it operates in. This foundational step sets the stage for the tailored guidance the generator can offer.
• Describe Your Offerings : Clearly articulate what products or services your business sells or offers. This will help the generator understand the value proposition of your business.
• Define Your Target Audience : Specify who your ideal customers are, including demographic information. Understanding your target audience is crucial for creating a focused and effective business plan.
• Outline Your Marketing Plan : Detail your strategies for promoting your business. This includes how you plan to reach your target audience and differentiate yourself from competitors.
• Detail Your Operational Strategy : Explain how your business will operate on a day-to-day basis. Include information on your supply chain, logistics, and any other operational details.
• Provide Financial Information : Input how much money you need to start your business and project how much revenue it will generate. This financial planning is critical for assessing the feasibility of your business idea.
• Set Business Objectives : List what you aim to achieve with your business in the short term and the long term. These goals will guide the direction of your business strategy.
• Click on Generate : After entering all the necessary information, click the "generate" button to create your personalised business plan. This plan will be tailored to the specifics of your business, providing a roadmap for success.

Benefits of using a Business Plan Generator

Harnessing a business plan generator can significantly streamline the process, saving you both time and effort as you craft a detailed blueprint for your venture.

Here are the benefits:

• Provides a structured framework to write a business plan efficiently.
• Helps identify opportunities in new markets.
• Enhances financial literacy through budgeting and forecasting tools.
• Clarifies business objectives, aiding in communication with stakeholders.

Tips for Creating a Business Plan

When crafting your business plan these tips collectively form a comprehensive business plan, providing a roadmap for your business and presenting a compelling case to investors and lenders.

Here are the tips for creating a business plan:

• Articulate your mission and vision succinctly.
• Outline your offerings and financial ambitions.
• Provide a snapshot of your business's financial health and market potential.
• Clarify the business structure ( sole proprietorship , partnership, corporation).
• Highlight ownership details.
• Showcase key employees, emphasizing their expertise.
• Define short- and long-term goals for your business.
• Align goals with your strategic direction.
• Establish a direct link between financing needs and future growth.
• Describe your offerings and emphasize how they meet market needs.
• Support claims with market research.
• Demonstrate a thorough understanding of your competition.

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Strategic Leadership: The Essential Skills

• Paul J. H. Schoemaker,
• Steve Krupp,
• Samantha Howland

The storied British banker and financier Nathan Rothschild noted that great fortunes are made when cannonballs fall in the harbor, not when violins play in the ballroom. Rothschild understood that the more unpredictable the environment, the greater the opportunity—if you have the leadership skills to capitalize on it. Through research at the Wharton School and […]

Reprint: R1301L

The more uncertain your environment, the greater the opportunity—if you have the leadership skills to capitalize on it. Research at the Wharton School and at the authors’ consulting firm, involving more than 20,000 executives to date, has identified six skills that, when mastered and used in concert, allow leaders to think strategically and navigate the unknown effectively. They are the abilities to anticipate, challenge, interpret, decide, align, and learn. This article describes the six skills in detail and includes a self-assessment that will enable you to identify the ones that most need your attention. The authors have found that strength in one skill cannot easily compensate for a deficit in another. An adaptive strategic leader has learned to apply all six at once.

The storied British banker and financier Nathan Rothschild noted that great fortunes are made when cannonballs fall in the harbor, not when violins play in the ballroom. Rothschild understood that the more unpredictable the environment, the greater the opportunity—if you have the leadership skills to capitalize on it. Through research at the Wharton School and at our consulting firm involving more than 20,000 executives to date, we have identified six skills that, when mastered and used in concert, allow leaders to think strategically and navigate the unknown effectively: the abilities to anticipate, challenge, interpret, decide, align, and learn. Each has received attention in the leadership literature, but usually in isolation and seldom in the special context of high stakes and deep uncertainty that can make or break both companies and careers. This article describes the six skills in detail. An adaptive strategic leader—someone who is both resolute and flexible, persistent in the face of setbacks but also able to react strategically to environmental shifts—has learned to apply all six at once.

• PS Paul J. H. Schoemaker is the former research director of the Wharton School’s Mack Institute and a coauthor of Peripheral Vision (Harvard Business Review Press, 2006). He served as an adviser to the Good Judgment Project.
• SK Steve Krupp is Senior Managing Partner at Decision Strategies International, Inc.
• SH Samantha Howland , a senior managing partner at DSI, leads its Executive and Leadership Development Practice.

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More From Forbes

Strategic business plans: why this success-focused tool is a must-have.

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Joseph, Director at  Wise Business Plans , has overseen 15K written business plans, raising over $1Bn in funding in more than 400 industries.

Owning, building and growing a business is a game of strategy from start to finish. It is as intricate as any chess match. From positioning your service or product for maximum impact to skillfully deploying your team, the comparisons to being a general on the battlefield practically write themselves.

Strong companies are led by equally strong business owners and managers. But one of the secrets to creating and maintaining that necessary leadership strength is having a plan that lights the way toward securing success.

A strategic business plan is indispensable for entrepreneurs and others looking to move ahead of the competition and survive the melee created by competing market forces. Let's go over the three main reasons why a strategic business plan is special and should have a place in your company's competitive arsenal.

A strategic business plan is about creating specific goals and setting out the steps you'll follow to accomplish them.

One of the main things that set a strategic plan apart from other useful business tools is its focused and very functional nature. A strategic plan is about identifying a destination — your goal — and then determining the best steps to take to reach it as quickly and efficiently as possible. Think of it as the instruction manual for building the intricate inner workings of something complex and unique: your business.

A well-crafted strategic plan is like a spear — its primary purpose is to reach the target.

I and my team like to describe a company's main business plan as a road map. It sets up signposts and markers, plans the best route for creating and sustaining a business, and lays the groundwork for the journey to ownership. Your general plan can be expansive, covering a lot of ground and showcasing different areas of interest related to your company's structure, purpose and concept. But a strategic plan is different. It's more streamlined, and it leads to just one place: the goal (or group of goals) you've identified and hope to accomplish swiftly. Your main business plan is a tour, moving through many ideas; your strategic plans walk with a purpose in a straight line to your objective.

Depending upon your goals, you need both a general business plan and a strategic plan — or many strategic plans.

Because strategic plans are intended to help you reach short- to mid-range goals in a certain timeframe, they're not created to help you build your business from the ground up. Your main, general business plan lays the foundation and raises the frame to support the structure of your company. It's a vital not-to-be skipped step in planting, growing and nurturing a business that will thrive. Your strategic plan (or plans) address very specific areas of growth, weakness or structure. Think of them as prescriptions that improve the health of your company.

Success is about understanding when to move forward, when to hang back and when to dodge. A strategic plan for your company is one of the best ways to ensure that every move you make gets you closer to your business goals.

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A better way to drive your business

Managing the availability of supply to meet volatile demand has never been easy. Even before the unprecedented challenges created by the COVID-19 pandemic and the war in Ukraine, synchronizing supply and demand was a perennial struggle for most businesses. In a survey of 54 senior executives, only about one in four believed that the processes of their companies balanced cross-functional trade-offs effectively or facilitated decision making to help the P&L of the full business.

That’s not because of a lack of effort. Most companies have made strides to strengthen their planning capabilities in recent years. Many have replaced their processes for sales and operations planning (S&OP) with the more sophisticated approach of integrated business planning (IBP), which shows great promise, a conclusion based on an in-depth view of the processes used by many leading companies around the world (see sidebar “Understanding IBP”). Assessments of more than 170 companies, collected over five years, provide insights into the value created by IBP implementations that work well—and the reasons many IBP implementations don’t.

Understanding IBP

Integrated business planning is a powerful process that could become central to how a company runs its business. It is one generation beyond sales and operations planning. Three essential differentiators add up to a unique business-steering capability:

• Full business scope. Beyond balancing sales and operations planning, integrated business planning (IBP) synchronizes all of a company’s mid- and long-term plans, including the management of revenues, product pipelines and portfolios, strategic projects and capital investments, inventory policies and deployment, procurement strategies, and joint capacity plans with external partners. It does this in all relevant parts of the organization, from the site level through regions and business units and often up to a corporate-level plan for the full business.
• Risk management, alongside strategy and performance reviews. Best-practice IBP uses scenario planning to drive decisions. In every stage of the process, there are varying degrees of confidence about how the future will play out—how much revenue is reasonably certain as a result of consistent consumption patterns, how much additional demand might emerge if certain events happen, and how much unusual or extreme occurrences might affect that additional demand. These layers are assessed against business targets, and options for mitigating actions and potential gap closures are evaluated and chosen.
• Real-time financials. To ensure consistency between volume-based planning and financial projections (that is, value-based planning), IBP promotes strong links between operational and financial planning. This helps to eliminate surprises that may otherwise become apparent only in quarterly or year-end reviews.

An effective IBP process consists of five essential building blocks: a business-backed design; high-quality process management, including inputs and outputs; accountability and performance management; the effective use of data, analytics, and technology; and specialized organizational roles and capabilities (Exhibit 1). Our research finds that mature IBP processes can significantly improve coordination and reduce the number of surprises. Compared with companies that lack a well-functioning IBP process, the average mature IBP practitioner realizes one or two additional percentage points in EBIT. Service levels are five to 20 percentage points higher. Freight costs and capital intensity are 10 to 15 percent lower—and customer delivery penalties and missed sales are 40 to 50 percent lower. IBP technology and process discipline can also make planners 10 to 20 percent more productive.

When IBP processes are set up correctly, they help companies to make and execute plans and to monitor, simulate, and adapt their strategic assumptions and choices to succeed in their markets. However, leaders must treat IBP not just as a planning-process upgrade but also as a company-wide business initiative (see sidebar “IBP in action” for a best-in-class example).

IBP in action

One global manufacturer set up its integrated business planning (IBP) system as the sole way it ran its entire business, creating a standardized, integrated process for strategic, tactical, and operational planning. Although the company had previously had a sales and operations planning (S&OP) process, it had been owned and led solely by the supply chain function. Beyond S&OP, the sales function forecast demand in aggregate dollar value at the category level and over short time horizons. Finance did its own projections of the quarterly P&L, and data from day-by-day execution fed back into S&OP only at the start of a new monthly cycle.

The CEO endorsed a new way of running regional P&Ls and rolling up plans to the global level. The company designed its IBP process so that all regional general managers owned the regional IBP by sponsoring the integrated decision cycles (following a global design) and by ensuring functional ownership of the decision meetings. At the global level, the COO served as tiebreaker whenever decisions—such as procurement strategies for global commodities, investments in new facilities for global product launches, or the reconfiguration of a product’s supply chain—cut across regional interests.

To enable IBP to deliver its impact, the company conducted a structured process assessment to evaluate the maturity of all inputs into IBP. It then set out to redesign, in detail, its processes for planning demand and supply, inventory strategies, parametrization, and target setting, so that IBP would work with best-practice inputs. To encourage collaboration, leaders also started to redefine the performance management system so that it included clear accountability for not only the metrics that each function controlled but also shared metrics. Finally, digital dashboards were developed to track and monitor the realization of benefits for individual functions, regional leaders, and the global IBP team.

A critical component of the IBP rollout was creating a company-wide awareness of its benefits and the leaders’ expectations for the quality of managers’ contributions and decision-making discipline. To educate and show commitment from the CEO down, this information was rolled out in a campaign of town halls and media communications to all employees. The company also set up a formal capability-building program for the leaders and participants in the IBP decision cycle.

Rolled out in every region, the new training helps people learn how to run an effective IBP cycle, to recognize the signs of good process management, and to internalize decision authority, thresholds, and escalation paths. Within a few months, the new process, led by a confident and motivated leadership team, enabled closer company-wide collaboration during tumultuous market conditions. That offset price inflation for materials (which adversely affected peers) and maintained the company’s EBITDA performance.

Our research shows that these high-maturity IBP examples are in the minority. In practice, few companies use the IBP process to support effective decision making (Exhibit 2). For two-thirds of the organizations in our data set, IBP meetings are periodic business reviews rather than an integral part of the continuous cycle of decisions and adjustments needed to keep organizations aligned with their strategic and tactical goals. Some companies delegate IBP to junior staff. The frequency of meetings averages one a month. That can make these processes especially ineffective—lacking either the senior-level participation for making consequential strategic decisions or the frequency for timely operational reactions.

Finally, most companies struggle to turn their plans into effective actions: critical metrics and responsibilities are not aligned across functions, so it’s hard to steer the business in a collaborative way. Who is responsible for the accuracy of forecasts? What steps will be taken to improve it? How about adherence to the plan? Are functions incentivized to hold excess inventory? Less than 10 percent of all companies have a performance management system that encourages the right behavior across the organization.

By contrast, at the most effective organizations, IBP meetings are all about decisions and their impact on the P&L—an impact enabled by focused metrics and incentives for collaboration. Relevant inputs (data, insights, and decision scenarios) are diligently prepared and syndicated before meetings to help decision makers make the right choices quickly and effectively. These companies support IBP by managing their short-term planning decisions prescriptively, specifying thresholds to distinguish changes immediately integrated into existing plans from day-to-day noise. Within such boundaries, real-time daily decisions are made in accordance with the objectives of the entire business, not siloed frontline functions. This responsive execution is tightly linked with the IBP process, so that the fact base is always up-to-date for the next planning iteration.

A better plan for IBP

In our experience, integrated business planning can help a business succeed in a sustainable way if three conditions are met. First, the process must be designed for the P&L owner, not individual functions in the business. Second, processes are built for purpose, not from generic best-practice templates. Finally, the people involved in the process have the authority, skills, and confidence to make relevant, consequential decisions.

Design for the P&L owner

IBP gives leaders a systematic opportunity to unlock P&L performance by coordinating strategies and tactics across traditional business functions. This doesn’t mean that IBP won’t function as a business review process, but it is more effective when focused on decisions in the interest of the whole business. An IBP process designed to help P&L owners make effective decisions as they run the company creates requirements different from those of a process owned by individual functions, such as supply chain or manufacturing.

One fundamental requirement is senior-level participation from all stakeholder functions and business areas, so that decisions can be made in every meeting. The design of the IBP cycle, including preparatory work preceding decision-making meetings, should help leaders make general decisions or resolve minor issues outside of formal milestone meetings. It should also focus the attention of P&L leaders on the most important and pressing issues. These goals can be achieved with disciplined approaches to evaluating the impact of decisions and with financial thresholds that determine what is brought to the attention of the P&L leader.

The aggregated output of the IBP process would be a full, risk-evaluated business plan covering a midterm planning horizon. This plan then becomes the only accepted and executed plan across the organization. The objective isn’t a single hard number. It is an accepted, unified view of which new products will come online and when, and how they will affect the performance of the overall portfolio. The plan will also take into account the variabilities and uncertainties of the business: demand expectations, how the company will respond to supply constraints, and so on. Layered risks and opportunities and aligned actions across stakeholders indicate how to execute the plan.

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Trade-offs arising from risks and opportunities in realizing revenues, margins, or cost objectives are determined by the P&L owner at the level where those trade-offs arise—local for local, global for global. To make this possible, data visible in real time and support for decision making in meetings are essential. This approach works best in companies with strong data governance processes and tools, which increase confidence in the objectivity of the IBP process and support for implementing the resulting decisions. In addition, senior leaders can demonstrate their commitment to the value and the standards of IBP by participating in the process, sponsoring capability-building efforts for the teams that contribute inputs to the IBP, and owning decisions and outcomes.

Fit-for-purpose process design and frequency

To make IBP a value-adding capability, the business will probably need to redesign its planning processes from a clean sheet.

First, clean sheeting IBP means that it should be considered and designed from the decision maker’s perspective. What information does a P&L owner need to make a decision on a given topic? What possible scenarios should that leader consider, and what would be their monetary and nonmonetary impact? The IBP process can standardize this information—for example, by summarizing it in templates so that the responsible parties know, up front, which data, analytics, and impact information to provide.

Second, essential inputs into IBP determine its quality. These inputs include consistency in the way planners use data, methods, and systems to make accurate forecasts, manage constraints, simulate scenarios, and close the loop from planning to the production shopfloor by optimizing schedules, monitoring adherence, and using incentives to manufacture according to plan.

Determining the frequency of the IBP cycle, and its timely integration with tactical execution processes, would also be part of this redesign. Big items—such as capacity investments and divestments, new-product introductions, and line extensions—should be reviewed regularly. Monthly reviews are typical, but a quarterly cadence may also be appropriate in situations with less frequent changes. Weekly iterations then optimize the plan in response to confirmed orders, short-term capacity constraints, or other unpredictable events. The bidirectional link between planning and execution must be strong, and investments in technology may be required to better connect them, so that they use the same data repository and have continuous-feedback loops.

Authorize consequential decision making

Finally, every IBP process step needs autonomous decision making for the problems in its scope, as well as a clear path to escalate, if necessary. The design of the process must therefore include decision-type authority, decision thresholds, and escalation paths. Capability-building interventions should support teams to ensure disciplined and effective decision making—and that means enforcing participation discipline, as well. The failure of a few key stakeholders to prioritize participation can undermine the whole process.

Decision-making autonomy is also relevant for short-term planning and execution. Success in tactical execution depends on how early a problem is identified and how quickly and effectively it is resolved. A good execution framework includes, for example, a classification of possible events, along with resolution guidelines based on root cause methodology. It should also specify the thresholds, in scope and scale of impact, for operational decision making and the escalation path if those thresholds are met.

Transforming supply chains: Do you have the skills to accelerate your capabilities?

In addition to guidelines for decision making, the cross-functional team in charge of executing the plan needs autonomy to decide on a course of action for events outside the original plan, as well as the authority to see those actions implemented. Clear integration points between tactical execution and the IBP process protect the latter’s focus on midterm decision making and help tactical teams execute in response to immediate market needs.

An opportunity, but no ‘silver bullet’

With all the elements described above, IBP has a solid foundation to create value for a business. But IBP is no silver bullet. To achieve a top-performing supply chain combining timely and complete customer service with optimal cost and capital expenditures, companies also need mature planning and fulfillment processes using advanced systems and tools. That would include robust planning discipline and a collaboration culture covering all time horizons with appropriate processes while integrating commercial, planning, manufacturing, logistics, and sourcing organizations at all relevant levels.

As more companies implement advanced planning systems and nerve centers , the typical monthly IBP frequency might no longer be appropriate. Some companies may need to spend more time on short-term execution by increasing the frequency of planning and replanning. Others may be able to retain a quarterly IBP process, along with a robust autonomous-planning or exception engine. Already, advanced planning systems not only direct the valuable time of experts to the most critical demand and supply imbalances but also aggregate and disaggregate large volumes of data on the back end. These targeted reactions are part of a critical learning mechanism for the supply chain.

Over time, with root cause analyses and cross-functional collaboration on systemic fixes, the supply chain’s nerve center can get smarter at executing plans, separating noise from real issues, and proactively managing deviations. All this can eventually shorten IBP cycles, without the risk of overreacting to noise, and give P&L owners real-time transparency into how their decisions might affect performance.

P&L owners thinking about upgrading their S&OP or IBP processes can’t rely on textbook checklists. Instead, they can assume leadership of IBP and help their organizations turn strategies and plans into effective actions. To do so, they must sponsor IBP as a cross-functional driver of business decisions, fed by thoughtfully designed processes and aligned decision rights, as well as a performance management and capability-building system that encourages the right behavior and learning mechanisms across the organization. As integrated planning matures, supported by appropriate technology and maturing supply chain–management practices, it could shorten decision times and accelerate its impact on the business.

Elena Dumitrescu is a senior knowledge expert in McKinsey’s Toronto office, Matt Jochim is a partner in the London office, and Ali Sankur is a senior expert and associate partner in the Chicago office, where Ketan Shah is a partner.

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10 Important Business Skills Every Professional Needs

• 23 May 2019

Understanding essential business concepts and tools can benefit all professionals.

For example, it’s critical for business owners to ensure all members of their organizations are equipped with skills like critical thinking, time management, and effective communication to ensure daily operations run smoothly and reach business goals.

Here’s an overview of why it’s important to improve your business skills and ten you should prioritize to advance your career.

Access your free e-book today.

Why Is It Important to Improve Your Business Skills?

A foundation in business can not only lead to greater confidence in the workplace but open the door to a myriad of career opportunities. For those who've broadened their knowledge by taking a Harvard Business School Online course , the experience has led to such outcomes as:

• More responsibility at work
• A promotion or title change
• Greater attention from recruiters
• The ability to transition into a new field

If you want to achieve similar objectives in your career, here are ten business skills you should develop.

Business Skills Every Professional Needs

1. an understanding of economics.

A baseline knowledge of economics can be valuable in any industry. In addition to an in-depth understanding of pricing strategies and market demand, studying economics can provide a toolkit for making key decisions at your company.

For Nicholas Grecco , a former CORe participant who works as an educator and healthcare administrator, the lessons learned in Economics for Managers were instrumental in helping his organization invest in solar energy.

“I knew investment in solar was a good opportunity, but the concept of willingness to sell (WTS) helped me to understand and explain why,” Grecco says. “Because of extra incentives from the city program and group purchasing power, the electrical contractors were willing to sell solar energy systems for a much lower price than usual, thereby increasing our consumer surplus. By explaining WTS, I was able to convince the owner to move forward with this project.”

Related: A Beginner’s Guide to Value-Based Strategy

2. Data Analysis Skills

Research shows that an increasing share of firms—including Microsoft, Uber, and Blue Apron —use analytics to generate growth and improve their services and operations.

According to LinkedIn, analytical reasoning is one of the most sought-after hard skills in today’s job market. Knowing how to summarize datasets , recognize trends, and test hypotheses can provide an analytical framework for approaching complex business problems and help you make informed decisions that benefit your firm.

“Using data analytics is a very effective way to have influence in an organization,” says HBS Professor Jan Hammond , who teaches the online course Business Analytics . “If you’re able to go into a meeting, and other people have opinions, but you have data to support your arguments and recommendations, you’re going to be influential.”

3. Financial Accounting Skills

Accounting know-how can be beneficial to your career, even if you’re not in a numbers-focused role. While it can seem like an intimidating subject, it’s far more approachable than you might think.

Concepts such as cash flow and profitability are useful for understanding your organization’s performance and potential, while knowing how to read and interpret a balance sheet is critical for communicating financial results .

Pankaj Prashant , an engineer who took CORe, says the principles he learned in Financial Accounting helped him build on his technical background and advance his career.

“I’ve been keeping track of my company’s annual reports, and the accounting that I learned helps me in understanding where the business may head in the future,” Prashant says. “I’ve also been tracking a few other companies for investment purposes, and I’ve realized I can make more informed decisions with my improved knowledge of company financials.”

Related: 7 Business Skills Every Engineer Needs

4. Negotiation Skills

Whether you’re just beginning your professional journey or operating at a senior level, it pays to be an effective negotiator. In a report by the World Economic Forum , negotiation was identified as one of the top 10 people skills needed to thrive in the future workforce.

Honing your deal-making skills can not only help secure value for your organization at the bargaining table but for yourself when advocating for a higher starting salary or raise .

There’s no one-size-fits-all approach to crafting a successful negotiation strategy . The key, according to HBS Professor Mike Wheeler , who teaches Negotiation Mastery , is to be open to improvisation and plan to think on your feet.

“However you happen to see yourself as a negotiator, most people you deal with likely have a different style, at least to some degree,” Wheeler says. “To succeed, therefore, you must be agile. That means flexing yourself so that you deploy different skills depending on the situation and whom you’re dealing with.”

Related: What’s Your Negotiation Style?

5. Business Management Skills

Strong managerial skills are intrinsically linked to organizational performance. A study by Gallup found that managers account for 70 percent of variance in employee engagement, underscoring the need for companies to develop leaders who drive team productivity and morale.

For seasoned and aspiring managers alike, it’s valuable to know how to lead meetings and communicate organizational change . Equally important is being aware of the common missteps team leaders make.

In the case of Monica Higgins , a public relations account director, taking the online course Management Essentials was a way to augment her managerial knowledge and develop a fresh outlook in her role.

“I'm more aware of looking at things through a larger lens, from a variety of perspectives,” Higgins says. “I've always been a fan of asking thoughtful, learning questions—as opposed to making declarations—and I'm now a big fan of playing devil's advocate.”

Related: 7 Effective Ways to Become a Better Manager

6. Leadership Skills

Whether you hold a management position or not, leadership skills are vital to workplace success. While some people think of leadership and management as one and the same, there are differences between the two . Whereas management is centered on implementing processes, leadership is more focused on the people and vision that guide change.

In addition to honing your management skills, building your leadership skills can be beneficial in any profession. From learning to keep calm during times of pressure to developing your own leadership style , these skills can help you understand how to bring your vision to life and position your team for success.

7. Effective Communication

In any business setting, professionals rely on communication to coordinate efforts and accomplish organizational goals. Ineffective communication—or a lack of communication altogether—can prove catastrophic.

Along with developing your skills, a large contributor to success is understanding and adapting to others' communication styles. Other key communication skills include active listening, empathy, and reading body language.

8. Emotional Intelligence

Emotional intelligence is another essential business skill, and research shows it’s a leading indicator of performance in the workplace. According to a study by TalentSmart , 90 percent of top performers have a high degree of emotional intelligence.

Emotional intelligence is commonly broken down into four concepts: self-awareness, self-management, social awareness, and relationship management. In short, this skill refers to your ability to understand your emotions and recognize and influence those of others.

No matter your industry or position, having awareness of yourself and those around you can enable you to have more control over your interactions and effectively accomplish goals.

9. Decision-Making Skills

All professionals need strong decision-making skills to navigate complex workplace challenges. For those specifically working in business or management, the need for such skills is even greater.

Determining how to allocate resources, which employees comprise a team, and how to implement a new organizational initiative are all decisions that need careful consideration. With the growing number of tools and resources that can be used to capture data, managers can fuel their processes with valuable insights to make data-driven decisions and generate better outcomes.

Related: 8 Steps in the Decision-Making Process

10. Networking

Networking is another critical business skill that all professionals should exercise.

Whether you want ideas or advice on a specific challenge or are preparing for a career change, the people who make up your professional network can be valuable resources.

Related: How Leaders Develop and Use Their Network

To make the most of your network, be open to opportunities to step out of your comfort zone and build new relationships. Once you have your network in place, it’s important to maintain relationships you’ve formed and find new ways to expand your web of contacts.

How to Improve Your Business Knowledge

If you aim to advance your career, the value of business skills can’t be overstated. In addition to hard skills (such as financial accounting and an understanding of economics), you need soft skills (such as emotional intelligence and leadership) as your organization grows.

No matter your industry, knowledge of essential business concepts can help you better understand your organization’s performance and acquire the tools needed to spearhead initiatives and drive strategic decision-making.

Do you want to take your career to the next level? Explore our online business essentials courses . Download our free flowchart to choose the right course for you.

This post was updated on August 19, 2022. It was originally published on May 23, 2019.

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Business Planning and Performance Management: The Human Element in Maximizing Software Solutions

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Our rapidly changing business environment is the reason companies increasingly depend on advanced software solutions to streamline and enhance their business planning and performance management. These systems integrate financial, operational, and strategic data, providing real-time insights, accurate forecasting, and robust scenario modeling. However, while these tools offer significant capabilities, their true potential is unlocked through the proficiency and expertise of the individuals using them.

This article explores the essential human capabilities necessary for effectively leveraging business planning and performance management software, with a focus on finance, operations, and human resources professionals. It highlights the crucial attributes needed to interpret data, foster collaboration, and navigate complex strategic decisions within these systems.

Balancing Technology with Human Expertise

Software platforms for business planning and budgeting provide powerful tools for efficiency and strategic decision-making. However, the expertise of the professionals using these tools is irreplaceable. A combination of technical proficiency and human-centered skills, such as

• data interpretation
• strategic thinking
• effective communication
• adaptability
• collaboration
• attention to detail
• and problem-solving

ensures that businesses can not only meet their performance goals but also thrive in a dynamic and data-driven environment.

Key Competencies for Effective Use of Business Planning Software

Professionals who develop these competencies alongside their technical expertise will be better positioned to harness the full potential of business planning tools, ensuring that data-driven insights translate into strategic actions that support the long-term success of the organization:

1. Proficiency in Data Interpretation

Modern performance management platforms process vast amounts of information, offering insights through dashboards, predictive analytics, and various modeling tools. However, this data is only as valuable as the user’s ability to understand and interpret them accurately. Mastering data interpretation has become a fundamental ability for professionals across all sectors.

Finance professionals, for instance, must be adept at identifying patterns in financial forecasts, understanding the implications for budgeting and investment decisions. Similarly, HR managers need to analyze workforce data to plan for hiring and resource allocation. This competence in deciphering complex data ensures that users can translate raw numbers into actionable strategies that align with broader business objectives.

2. Strategic Thinking and Scenario Modeling

One of the standout features of performance management platforms is their ability to simulate multiple strategic scenarios. Scenario modeling allows businesses to forecast various outcomes, considering different variables and market conditions. This requires professionals to think beyond the present, applying strategic foresight to plan effectively for the future.

Finance departments, for example, can simulate the financial impact of expansion or economic downturns, while HR teams can model future staffing requirements. Strategic thinking enables professionals to make informed, long-term decisions based on the data generated by these tools, helping to mitigate risks and capitalize on opportunities.

3. Effective Communication of Insights

Data and analysis generated by business management systems must be clearly communicated to decision-makers across the organization. Effective communication ensures that the insights gained from these platforms inform broader business strategies and are acted upon appropriately.

For example, finance professionals need to convey financial projections and budget analyses in a way that is easily understood by non-financial stakeholders, such as department heads or executives. This often involves distilling complex data into key insights, focusing on the business implications and recommended actions. Clear, concise communication ensures that data-driven insights are not just understood but also implemented effectively within the organization.

4. Flexibility and Ongoing Learning

As technology continues to evolve, with innovations in AI, machine learning, and automation, professionals using business planning software must remain adaptable. The ability to quickly learn new tools, features, and best practices is critical for staying ahead in a constantly changing landscape.

This attribute is particularly important in finance, HR, and operations, where regular updates to software platforms can introduce new functionalities that streamline workflows or enhance predictive capabilities. Whether it’s adopting AI-powered forecasting tools or learning new methods of reporting, professionals who are open to continuous learning and adaptable to change will be better positioned to extract maximum value from these systems.

Crucial Skills in Areas Using Business Planning Software

1. Cross-Departmental Collaboration

A central strength of enterprise management software is its ability to integrate data from various departments, fostering a unified approach to business planning. This requires professionals to collaborate across departments, ensuring that plans and performance metrics are aligned with the company’s overall strategy.

Collaboration is especially critical when it comes to finance, HR, and operations. For instance, HR teams need to work closely with finance to align workforce planning with the company’s financial resources, while operations teams must ensure that their resource needs are met within budgetary constraints. Effective collaboration fosters a holistic approach to decision-making, where every department is working toward shared goals based on accurate, integrated data.

2. Attention to Detail for Precision

Accuracy is a key factor in financial and operational planning. Modern software platforms can automate many processes and reduce errors – however, the user’s attention to detail remains critical to ensuring the reliability of inputs and outputs. Precision in data management prevents mistakes that could lead to flawed forecasts or reports.

Finance professionals, for instance, must meticulously check data for accuracy before it is used in forecasting or budgeting. Similarly, operations managers need to ensure that performance metrics accurately reflect real-time conditions on the ground. Paying close attention to these details ensures that automated systems continue to provide reliable and actionable insights.

Good to know: Advanced software helps users maintain accuracy by providing validation tools, automated alerts for discrepancies, and real-time updates to ensure that the data being used is reliable and up-to-date.

3. Problem-Solving in the Face of Uncertainty

Even with advanced forecasting and planning capabilities, unexpected challenges will arise. Problem-solving remains a vital skill for professionals using business management systems, enabling them to respond proactively to issues uncovered during the planning process.

Operations managers, for example, may need to adjust production schedules or resource allocation when forecasts shift unexpectedly, while finance teams may need to rework budgets in response to external economic factors. Problem-solving involves leveraging the tools within the software to explore alternative solutions, collaborate with colleagues, and make decisions that keep the business on track, even in the face of uncertainty.

About the Author

Linda Carter is a marketing specialist and passionate blogger based in New York. She is in love with everything related to art. Her travel, lifestyle, career, and entertainment-related content has been featured on high-authority websites and online magazines. She received her BA in business from Hunter College, and since then she is trying to inspire as many people as possible with her writing. 

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We worked with a central team to create a robust yet agile planning process and support to enable better strategic decisions by cross-functional teams. We focused on the strategic decisions teams needed to make, the key tools they could use to guide thinking, and clear ways of working to get there. We facilitated strategic challenge sessions to enable prioritisation about what would enable the best patient outcomes and business results.

Integrated planning driven by the power of collaboration at KP Snacks

We introduced a planning process to support better cross-functional integration and strategic alignment. This enabled the right category, customer and brand inputs and metrics to inform decision-making and customer engagement at the right time, and a greater connection and oversight across the brand and innovation portfolio. The approach is now core to brand growth, constantly adapting to business and category need.

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We don’t believe in one-size-fits-all or ‘land and leave’. As expert, collaborative partners committed to real impact and change, we’re with you from start to finish.

We begin with extensive engagement to understand your needs, supported by our business planning expertise and insight into current best practice, to recommend what’s right for you.

Expert, collaborative partners

We partner with you to design the right processes, ways of working, outputs, toolkits and measurement frameworks, and ensure that they’re thoroughly tested and fit-for-purpose. Simple, consistent and collaborative is usually best, supporting focus and clarity and helping teams to spend their time on what matters – the key choices they must make.

Engaging and inspiring

And we engage and inspire your teams to create insightful, impactful plans, embedding them into the way teams work day-to-day. We have a range of proven techniques to do this, from ‘live action’ planning workshops to digital programmes supported by best practice toolkits.

Common to all is support and coaching from experienced consultants, delivery at the right place and time within the business cycle, and a focus on teams making the right, informed decisions together, embedding business planning skills through the organisation .

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Types of Skills for Business Development Managers

Strategic sales and marketing, networking and relationship management, negotiation and persuasion, market analysis and business intelligence, project management and strategic planning, leadership and team empowerment, top hard skills for business development managers.

Empowering growth through strategic sales expertise, analytical prowess, and cutting-edge CRM and business intelligence capabilities.

• Sales Funnel Management
• CRM Software Proficiency
• Financial Modeling and Analysis
• Market Analysis and Segmentation
• Lead Generation and Prospecting Techniques
• Negotiation and Contract Management
• Business Intelligence Tools
• Strategic Planning and Forecasting
• International Business and Cross-Cultural Communication
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Top Soft Skills for Business Development Managers

Harnessing creativity, emotional intelligence, and strategic acumen to build relationships, lead teams, and secure business growth opportunities.

• Strategic Thinking and Planning
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• Emotional Intelligence and Empathy
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Most Important Business Development Manager Skills in 2024

Strategic business planning, customer relationship management (crm), networking and partnership building, market analysis and competitive intelligence, value proposition and persuasion, financial acumen, project management and execution, digital proficiency and technological adaptability.

Show the Right Skills in Every Application

Business development manager skills by experience level, important skills for entry-level business development managers, important skills for mid-level business development managers, important skills for senior business development managers, most underrated skills for business development managers, 1. active listening, 2. cultural intelligence, 3. resilience, how to demonstrate your skills as a business development manager in 2024, how you can upskill as a business development manager.

• Master Data Analysis Tools: Develop proficiency in data analytics software to interpret market trends and customer behavior, enabling data-driven decision-making.
• Expand Your Technological Competency: Stay abreast of emerging technologies that can impact your industry and learn how to leverage them for business growth.
• Enhance Strategic Planning Abilities: Take advanced courses in strategic management to refine your ability to plan and execute long-term growth strategies.
• Build a Robust Professional Network: Actively network with industry professionals through online platforms and in-person events to open doors to new opportunities and collaborations.
• Improve Negotiation and Persuasion Skills: Enroll in workshops or simulations that focus on advanced negotiation tactics and persuasive communication to close deals more effectively.
• Adopt a Consultative Sales Approach: Learn the nuances of consultative selling to better understand client needs and foster long-term relationships.
• Focus on Leadership Development: Participate in leadership programs or find a mentor to cultivate the skills necessary to lead and inspire your team.
• Stay Informed on Global Market Dynamics: Keep up with international business news and economic trends to anticipate and capitalize on global opportunities.
• Embrace Customer Relationship Management (CRM) Systems: Gain expertise in advanced CRM platforms to streamline customer interactions and enhance customer experience.
• Invest in Personal Branding: Build your personal brand online to establish credibility and attract potential clients and partners.

Skill FAQs for Business Development Managers

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What Is Prince2 Project Management?

PRINCE2, which stands for PRojects IN Controlled Environments, is a project management methodology that helps organizations effectively manage projects from start to finish. PRINCE2 provides a structured framework for project management, with defined processes and roles for project team members. It is widely recognized and used worldwide, particularly in the UK and Europe. By following the principles of PRINCE2, organizations can ensure that projects are delivered on time, within budget, and to the satisfaction of stakeholders. With its emphasis on control, flexibility, and continuous improvement, PRINCE2 is a valuable tool for any organization looking to improve its project management practices.

Fundamentals Of Prince2 Project Management

1. Principles: PRINCE2 is based on seven principles that guide the project management process.

2. Themes: PRINCE2 also consists of seven themes that must be addressed throughout the project lifecycle. Each theme plays a crucial role in ensuring the success of the project.

3. Processes: PRINCE2 defines a set of processes that should be followed during the project lifecycle. By following these processes, project managers can effectively manage and deliver their projects.

4. Roles And Responsibilities: PRINCE2 clearly defines the roles and responsibilities of the key stakeholders involved in a project. This includes the project manager, who is responsible for the overall management of the project, as well as the project board, team manager, and project assurance. Having clearly defined roles helps ensure accountability and effective communication within the project team.

5. Flexibility: One of the key advantages of PRINCE2 is its flexibility. The framework can be tailored to suit the specific needs of a project, regardless of its size or complexity. This adaptability allows project managers to apply PRINCE2 principles and processes in a way that best fits their project environment.

6. Certification: PRINCE2 certification is widely recognized and highly regarded in the project management industry. By obtaining PRINCE2 certification, project managers can demonstrate their expertise and commitment to best practices in project management.

Benefits Of Using PRINCE2 For Project Management

1. Clear Structure: One of the primary advantages of PRINCE2 is its clear and defined structure. The methodology outlines a step-by-step process for initiating, planning, executing, and closing a project. This structured approach helps project managers and team members understand their roles and responsibilities, leading to better coordination and communication throughout the project lifecycle.

2. Focus On Business Justification: PRINCE2 emphasizes the importance of continuously evaluating the business justification for the project. By regularly reviewing the project's business case, decision-makers can make informed choices that contribute to the project's success.

3. Risk Management: Effective risk management is crucial for project success, and PRINCE2 provides a comprehensive framework for identifying, assessing, and mitigating risks throughout the project. By proactively managing risks, project teams can minimize potential threats and seize opportunities that arise, ultimately increasing the chances of project success.

4. Flexibility And Scalability: PRINCE2 is a flexible methodology that can be tailored to suit the specific needs and requirements of a project. Whether it's a small-scale project with a limited budget or a large, complex initiative involving multiple stakeholders, PRINCE2 can be scaled up or down to ensure project success. This adaptability makes PRINCE2 suitable for a wide range of projects across different industries.

5. Improved Communication: Communication is key to project success, and PRINCE2 places a strong emphasis on effective communication among project stakeholders. The methodology provides tools and techniques for facilitating clear and timely communication, ensuring that everyone is aware of their roles, responsibilities, and project progress. Improved communication leads to better decision-making, increased collaboration, and, ultimately, project success.

6. Focus On Quality: Quality management is integral to PRINCE2, with an emphasis on delivering products or services that meet the stakeholders' requirements and expectations. By incorporating quality management practices into the project lifecycle, project teams can ensure that deliverables are of high quality, leading to customer satisfaction and a positive project outcome.

7. Continuous Improvement: PRINCE2 encourages a culture of continuous improvement by promoting lessons learned and sharing best practices. By reflecting on past projects, identifying areas for improvement, and implementing changes, organizations can enhance their project management processes and increase overall efficiency and effectiveness.

In summary, PRINCE2 project management is a structured approach that focuses on dividing projects into manageable stages, highlighting the importance of clearly defined roles and responsibilities, and emphasizing the need for regular reviews and continued business justification. For further information on PRINCE2 project management, please refer to our website or consult with one of our certified experts in the field.