Creative Writing: What It Is and Why It Matters

By: Author Paul Jenkins

Posted on Published: January 13, 2023  - Last updated: January 15, 2023

Categories Writing

Writing can be intimidating for many people, but creative writing doesn’t have to be. Creative writing is a form of self-expression that allows writers to create stories, characters, and unique settings. But what exactly is creative writing? And why is it important in today’s society? Let’s explore this further.

How We Define Creative Writing

Creative writing is any form where writers can express their thoughts and feelings imaginatively. This type of writing allows authors to draw on their imagination when creating stories and characters and play with language and structure. While there are no boundaries in creative writing, most pieces will contain dialogue, description, and narrative elements.

The Importance of Creative Writing

Creative writing is important because:

  • It helps us express ourselves in ways we may not be able to do with other forms of communication.
  • It allows us to explore our creativity and think outside the box.
  • It can help us better understand our emotions by exploring them through storytelling or poetry.
  • Writing creatively can also provide much-needed escapism from everyday life, allowing us to escape into a world of our creation.
  • Creative writing helps us connect with others by sharing our experiences through stories or poems they can relate to. This way, we can gain insight into other people’s lives while giving them insight into ours.

Creative Writing: A Path to Mental and Emotional Wellness

Writing is more than just a way to express your thoughts on paper. It’s a powerful tool that can be used as a form of therapy. Creative writing has been shown to improve emotional and mental well-being.

Through creative writing, we can gain insight into our emotions, develop self-expression and communication skills, cultivate empathy and understanding of others, and boost our imagination and creativity.

Let’s examine how creative writing can relieve stress and emotional catharsis.

Stress Relief and Emotional Catharsis

Writing has the power to reduce stress levels significantly. Writing about our experiences or about things that are causing us anxiety or distress helps us to release those complicated feelings constructively. By expressing ourselves through creative writing, we can work through the emotions associated with stressful situations without having to confront them directly.

This is especially helpful for people who struggle to share their emotions verbally or in person.

Improved Communication and Self-Expression

Creative writing is also beneficial for improving communication skills. Through creative writing, we can explore our thoughts and feelings more intensely than by speaking them aloud. This allows us to think more clearly about what we want to say before actually saying it out loud or in written form, which leads to improved self-expression overall.

Additionally, writing out our thoughts before speaking aloud allows us to articulate ourselves better when communicating with others—which is essential for healthy personal and professional relationships.

Increased Empathy and Understanding of Others

Through creative writing, we can also increase our empathy towards others by exploring different perspectives on various topics that may be unfamiliar or uncomfortable for us—such as racism, homophobia, sexism, etc.—and allowing ourselves the opportunity to see the situation from someone else’s point of view without judgment or bias. This helps us become better communicators and more understanding individuals overall.

The Professional Benefits of Creative Writing

Creative writing is a powerful tool that can help you communicate better and more effectively in the professional world. It can also help you develop various skills that prove invaluable in many industries. Whether you’re looking to build your résumé or improve your communication, creative writing can effectively achieve both.

Let’s take a closer look at how creative writing can benefit your career.

Preparing Students for Careers in Writing, Editing, and Publishing

Creative writing is the perfect foundation for anyone interested in pursuing a career in writing, editing, or publishing. It teaches students the basics of grammar and composition while allowing them to express their ideas in imaginative ways.

Creative writing classes also allow students to learn from professionals who have experience as editors, agents, and publishers. They can use this knowledge to learn creative writing, refine their craft and gain valuable experience before entering the job market.

Improving Skills in Storytelling and Marketing for Various Careers

Creative writing teaches students to think critically about stories and craft compelling narratives that draw readers in. This skill is precious for those who wish to pursue careers outside traditional writing roles—such as marketing or advertising—where storytelling is key.

People who understand the fundamentals of creative writing will be able to create persuasive copy that resonates with readers and effectively conveys a message.

Enhancing Team Collaboration and Leadership Skills

Creative writing isn’t just about expressing yourself through words; it also provides an opportunity to practice working collaboratively with others on projects. Many creative writing classes require students to work together on group projects, which helps them develop essential teamwork skills such as communication, critical thinking, problem-solving, and creativity.

As they work together on these projects, they will also gain confidence in their ability to lead teams effectively—an invaluable asset no matter what industry they pursue after graduation.

Uncovering the Power of Creative Writing

Creative writing has become an increasingly powerful force in shaping our society. Creative writing has many uses, from preserving cultural heritage to promoting social change.

Preserving Cultural Heritage with Creative Writing

Creative writing has long been used to preserve and share cultural heritage stories. This is done through fictional stories or poetry that explore a particular culture or group’s history, values, and beliefs. By weaving these stories in an engaging way, writers can bring a culture’s history and traditions to life for readers worldwide. This helps bridge cultural gaps by providing insight into what makes each culture unique.

Promoting Social Change & Activism with Creative Writing

Creative writing can also be used for activism and social change. Writers can craft stories that help promote awareness about important issues such as poverty, race relations, gender equality, climate change, and more.

With the power of words, writers can inspire readers to take action on these issues and work towards creating positive change in their communities.

Through creative writing, writers can raise awareness about important topics while fostering empathy toward individuals who may be facing difficult or challenging situations.

Fostering Creativity & Innovation with Creative Writing

Finally, creative writing can foster creativity and innovation in various fields. For example, businesses can use creative copywriting techniques to create compelling content that captures the attention of customers or potential investors.

Aspiring entrepreneurs can use storytelling techniques when pitching their ideas or products to potential partners or investors to make their cases more persuasive and memorable.

By harnessing the power of words through creative writing techniques, businesses can create content that resonates with their target audience while inspiring them to take action on whatever message they’re trying to convey. It often aids the overall creative process.

Frequently Asked Questions

What are the benefits of creative writing.

Creative writing has many benefits, both for the writer and the reader. For the writer, it can be therapeutic, helping them to explore their emotions and better understand themselves. It can also be used as entertainment or communication, allowing them to share their ideas with the world. For the reader, creative writing can provide enjoyment, escapism, and insights into the human condition.

How can I improve my creative writing skills?

There are several ways you can improve your creative writing skills. Firstly, make sure you allow yourself time to write regularly. Use a writing prompt to inspire a short story. Secondly, read as much as you can; great writers are also great readers. Thirdly, experiment with different styles and genres to find one that suits you best. Fourthly, join a writers’ group, writing workshop, or creative writing program to get feedback from other writers. Finally, keep a journal to track your progress and reflect on your work as a creative writer.

What is the importance of imagery in creative writing?

Imagery is an important element of creative writing, as it helps to create a more vivid picture for the reader. By using sensory and descriptive language, writers can transport readers into their stories and help them relate to their characters or themes. Imagery can bring a scene alive with detail and evoke emotion by helping readers create strong visual images in their minds. Furthermore, imagery can help make stories more memorable by giving readers a deeper connection with the characters or setting.

What are the elements of creative writing?

The elements of creative writing include plot, character, dialogue, setting, theme, and point of view. The plot is the structure or main storyline, while the character is the personage involved in this story. Dialogue includes conversations between characters to give insight into their emotions and relationships. Setting refers to the place or time in which a story takes place, while theme explores deeper meanings behind a story’s narrative. Finally, point of view defines how readers experience a story through first-person or third-person omniscient narration.

What’s the difference between creative writing and other types of writing?

The main difference between creative writing and other types of writing is that it allows the writer to create their own story, characters, settings, and themes. Creative writing also encourages writers to be inventive with their style and use descriptive language to evoke emotion or bring stories alive in readers’ minds. Other academic or technical writing types typically involve more research-based information and are usually more objective in their presentation. Additionally, most forms of non-creative writing will have stricter rules regarding grammar, structure, and syntax.

What is the golden rule of creative writing?

The golden rule of creative writing is to show, not tell. It’s the core creative writing skill. When it comes to creative writing, it’s essential to use descriptive language that immerses readers in the story and allows them to experience the events through their emotions and imaginations. This can be done through metaphors, similes, sensory language, and vivid imagery.

How important is creativity in writing?

Creativity is essential in writing as it allows writers to craft a unique story and evoke emotion from the reader. Creativity can bring stories alive with fresh perspectives and exciting plot lines while creating an escape for readers and giving them more profound insights into the human condition. Writers who combine creativity with technical aspects such as grammar, structure, language usage, and flow will create pieces that capture their audience’s attention and provide an enjoyable reading experience.

Writers.com

Why learn creative writing? Truthfully, creative writing is one of the most misunderstood disciplines in the 21st century. When people think of a creative writing course, they often imagine a group of lofty, out-of-touch people who wear argyle sweater vests and have unproductive conversations about abstract concepts.

In reality, nothing could be further from the truth: the best writing classes remain engaged with the real world, and the skills gained in a creative writing course apply to nearly every facet of daily life.

If you’re wondering whether it’s worth picking up a course in fiction, nonfiction, or poetry, we have five reasons to learn creative writing. But first, let’s talk about what actually happens in a creative writing course.

The Basics of a Writing Workshop

Whether you’re enrolled in a poetry, fiction, or nonfiction writing class, you can expect the following writing process – at least in a quality writing course like the ones at Writers.com.

  • Weekly prompts and writing exercises to sharpen the precision and necessity of each word you use.
  • Constructive critiques from a community of writers who are each growing their writing skills alongside you.
  • A creative space to explore new ideas, experiment with language, and arrange words in new and exciting ways.
  • Focused writing instruction from a master of the craft.

The benefits of creative writing come from engaging with the course material, the writing prompts, and the other class members. These elements help you become a better writer, both in creative realms and in everyday life. How? No matter what form of writing, a creative writing class pushes you to connect ideas and create effective narratives using the best words – and that skill translates into real world success.

The Benefits of Creative Writing

1. why learn creative writing: improved self-expression.

Improving your writing skills leads to stronger communication. When you practice finding the right word in a story or poem, you engage the same parts of your brain that are active in everyday writing and speaking. A creative writing course subconsciously turns you into a more effective communicator.

The importance of precise language and self-advocacy translates well into both interpersonal relationships and working environments. Take it from this expert on how writing and self-advocacy results in career and leadership success.

2. Why Learn Creative Writing: Job Success

This brings us to our next point: great writing leads to job success. Of course, your boss probably isn’t expecting you to write emails in the form of a short story or a sonnet – though if they are expecting this, you have a pretty cool boss.

In reality, almost every job requires some sort of written work, whether that’s simple written communication or something more elaborate, like publishing data or marketing materials. In a creative writing class, you practice the style and grammar rules necessary for effective writing, both within the realms of literature and in career-related writing. Sharpening your writing and creativity skills might just land you your next promotion.

3. Why Learn Creative Writing: Improved Thinking Skills

Strong writing leads to strong thinking. No matter what type of writing you pursue, learning how to write is another form of learning how to think.

That might seem like a bold claim, so think about it this way. Without language, our thoughts wouldn’t have form. We might not need language to think “I’m hungry” or “I like cats,” but when it comes to more abstract concepts, language is key. How would you think about things like justice, revenge, or equality without the words to express them?

When you hone in on your ability to find choice, specific words, and when you work on the skills of effective storytelling and rhetoric , you improve your ability to think in general. Good writing yields great thinking!

4. Why Learn Creative Writing: Empathy

Reading and writing both rely on empathy, especially when it comes to being an effective workshop participant. When we read and write stories, we situate ourselves in the shoes of other people; when we read and write poetry, we let language navigate us through emotion.

The importance of creative writing relies on empathy. We practice empathy whenever we listen to another person’s life story, when someone tells us about their day, and when we sit down with a client or work partner. When we write, we practice the ability to listen as well as to speak, making us more effective communicators and more compassionate human beings.

5. Why Learn Creative Writing: It’s Fun!

In case you’re not convinced that a writing course is right for you, let’s clarify one more fact: creative writing is fun. Whether you’re in a fiction writing course, starting a memoir, crafting a poem, or writing for the silver screen, you’re creating new worlds and characters. In the sandbox of literature, you’re in control, and when you invest yourself into the craft of writing, something beautiful emerges.

The Importance of Creative Writing

Simply put, creative writing helps us preserve our humanity. What better medium to explore the human experience?

To learn creative writing, like any art form, requires compassion, contemplation, and curiosity. Writers preserve the world as they observe it in stories and poetry, and they imagine a better world by creating it in their works.

Through the decades, literature has explored society’s profound changes. Literary eons like the Naturalist movement and the Beat poets responded to the increase in Western Industrialization. Confessional poets like Virginia Woolf helped transform poetry into a medium for emotional exploration and excavation. And, genre movements like the cyberpunk writers of science fiction helped popularize the idea of an “information economy.”

Thus, the importance of creative writing lies in its ability to describe the world through an honest and unfiltered lens. Anyone who engages in creative writing, no matter the genre or style, helps us explore the human experience, share new ideas, and advocate for a better society. Whether you write your stories for yourself or share them with a wide audience, creative writing makes the world a better place.

Jobs for Creative Writers

Because creative writing isn’t a STEM discipline, many people don’t think that learning it will help their job prospects. Why learn creative writing if it doesn’t make any money?

In fact, nothing could be further from the truth. Creative writing skills are much sought after on resumes, since both creativity and the ability to write are soft skills in decline. Additionally, if you’re considering a career change—or ready to start one!—these are some popular jobs for creative writers.

  • Average Starting Salary: $51,000
  • Demand: High
  • Skills needed: creativity, grammar, timeliness

Copywriters help companies put their branding into words. A copywriter might write emails, blogs, website content, or ad copy that encompasses the company’s voice and purpose. Copywriting requires you to write in a mix of styles and forms, flexing your writing muscles in new and exciting ways.

Grant Writer

  • Average Starting Salary: $50,000
  • Skills needed: storytelling, research, argumentation

Nonprofits and research facilities rely on local and national grants to fund their projects. Grant writers help secure that funding, writing engaging grants that tell the organization’s story in an engaging, tailored, and convincing way. Creative writers will enjoy the opportunity to tell a meaningful story and create positive community change through this career.

Communications/Public Relations Specialist

  • Skills needed: creativity, communications, social media

A communications specialist helps drive a company’s image through various social channels. They may help create a positive narrative for their company through blogs, journalist outreach, social media, and other public-facing avenues. Much like copywriting, a PR specialist helps weave an effective story for a company.

  • Average Starting Salary: $55,000
  • Demand: Medium/High
  • Skills needed: creativity, storytelling, organization, self-reliance

The dream job for many writers is to write and sell books. Being a novelist is an admirable career choice—and also requires the most work. Not only do you have to write your stories, but you also have to market yourself in the literary industry and maintain a social presence so that publishers and readers actually read your work. It’s a tough business, but also incredibly rewarding!

Reasons to Learn Creative Writing: Finding a Writing Community

Finally, creative writing communities make the writing struggle worth it. The relationships you foster with other creative writers can last a lifetime, as no other group of people has the same appreciation for the written word. Creative writing communities create transformative experiences and encourage growth in your writing; if there’s one reason to study creative writing craft, it’s the friendships you make in the process.

You don’t need a class to start writing, but it’s never a waste of time to learn the tools of the trade. Creative writing requires the skills that can help you in everyday life, and a creative writing course can help.

At Writers.com, we believe that creative writing can transform both individual lives and the world at large. See the importance of creative writing for yourself: check out what makes our creative writing courses different , then take a look at our upcoming course calendar today.

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Sean Glatch

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Would like to apply for a course to write a novel.

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I’d be happy to help! Please email [email protected] with any questions, and we’ll find the right course for your writing.

[…] Sean. “Why Learn Creative Writing.” writers.com. June 7, 2020. https://writers.com/why-learn-creative-writing . Accessed November 7, […]

[…] And last of all it’s fun! I hope to live my life doing the things I love, with like-minded creative people who I love. I have many exciting things upcoming as I continue with the process of completing my first novel, Les Année Folles, such as publishing to my first magazine, journal, and working on the millions of short story ideas I have stored in my head. Stay tuned! References: Glatch, S. (2020, June 7). WHY LEARN CREATIVE WRITING? Retrieved from Writers.com: https://writers.com/why-learn-creative-writing […]

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Library Home

Elements of Creative Writing

(3 reviews)

discuss the importance of language in creative writing

J.D. Schraffenberger, University of Northern Iowa

Rachel Morgan, University of Northern Iowa

Grant Tracey, University of Northern Iowa

Copyright Year: 2023

ISBN 13: 9780915996179

Publisher: University of Northern Iowa

Language: English

Formats Available

Conditions of use.

Attribution-NonCommercial

Learn more about reviews.

Reviewed by Colin Rafferty, Professor, University of Mary Washington on 8/2/24

Fantastically thorough. By using three different authors, one for each genre of creative writing, the textbook allows for a wider diversity of thought and theory on writing as a whole, while still providing a solid grounding in the basics of each... read more

Comprehensiveness rating: 5 see less

Fantastically thorough. By using three different authors, one for each genre of creative writing, the textbook allows for a wider diversity of thought and theory on writing as a whole, while still providing a solid grounding in the basics of each genre. The included links to referred texts also builds in an automatic, OER-based anthology for students. Terms are not only defined clearly, but also their utility is explained--here's what assonance can actually do in a poem, rather than simply "it's repeated vowel sounds,"

Content Accuracy rating: 5

Calling the content "accurate" requires a suspension of the notion that art and writing aren't subjective; instead, it might be more useful to judge the content on the potential usefulness to students, in which case it' s quite accurate. Reading this, I often found myself nodding in agreement with the authors' suggestions for considering published work and discussing workshop material, and their prompts for generating creative writing feel full of potential. It's as error-free, if not more so, than most OER textbooks (which is to say: a few typos here and there) and a surprising number of trade publications. It's not unbiased, per se--after all, these are literary magazine editors writing the textbook and often explaining what it is about a given piece of writing that they find (or do not find) engaging and admirable--but unbiased isn't necessarily a quantity one looks for in creative writing textbooks.

Relevance/Longevity rating: 4

The thing about creative writing is that they keep making more of it, so eventually the anthology elements of this textbook will be less "look what's getting published these days" and more "look what was getting published back then," but the structure of the textbook should allow for substitution and replacement (that said, if UNI pulls funding for NAR, as too many universities are doing these days, then the bigger concern is about the archive vanishing). The more rhetorical elements of the textbook are solid, and should be useful to students and faculty for a long time.

Clarity rating: 5

Very clear, straightforward prose, and perhaps more importantly, there's a sense of each author that emerges in each section, demonstrating to students that writing, especially creative writing, comes from a person. As noted above, any technical jargon is not only explained, but also discussed, meaning that how and why one might use any particular literary technique are emphasized over simply rote memorization of terms.

Consistency rating: 4

It's consistent within each section, but the voice and approach change with each genre. This is a strength, not a weakness, and allows the textbook to avoid the one-size-fits-all approach of single-author creative writing textbooks. There are different "try this" exercises for each genre that strike me as calibrated to impress the facets of that particular genre on the student.

Modularity rating: 5

The three-part structure of the book allows teachers to start wherever they like, genre-wise. While the internal structure of each section does build upon and refer back to earlier chapters, that seems more like an advantage than a disadvantage. Honestly, there's probably enough flexibility built into the textbook that even the callbacks could be glossed over quickly enough in the classroom.

Organization/Structure/Flow rating: 5

Chapters within each genre section build upon each other, starting with basics and developing the complexity and different elements of that genre. The textbook's overall organization allows some flexibility in terms of starting with fiction, poetry, or nonfiction.

Interface rating: 4

Easy to navigate. I particularly like the way that links for the anthology work in the nonfiction section (clearly appearing at the side of the text in addition to within it) and would like to see that consistently applied throughout.

Grammatical Errors rating: 5

A few typos here and there, but you know what else generally has a few typos here and there? Expensive physical textbooks.

Cultural Relevance rating: 5

The anthology covers a diverse array of authors and cultural identities, and the textbook authors are not only conscious of their importance but also discuss how those identities affect decisions that the authors might have made, even on a formal level. If you find an underrepresented group missing, it should be easy enough to supplement this textbook with a poem/essay/story.

Very excited to use this in my Intro to CW classes--unlike other OERs that I've used for the field, this one feels like it could compete with the physical textbooks head-to-head. Other textbooks have felt more like a trade-off between content and cost.

Reviewed by Jeanne Cosmos, Adjunct Faculty, Massachusetts Bay Community College on 7/7/24

Direct language and concrete examples & Case Studies. read more

Direct language and concrete examples & Case Studies.

References to literature and writers- on track.

Relevance/Longevity rating: 5

On point for support to assist writers and creative process.

Direct language and easy to read.

First person to third person. Too informal in many areas of the text.

Units are readily accessible.

Process of creative writing and prompts- scaffold areas of learning for students.

Interface rating: 5

No issues found.

The book is accurate in this regard.

Cultural Relevance rating: 4

Always could be revised and better.

Yes. Textbook font is not academic and spacing - also not academic. A bit too primary. Suggest- Times New Roman 12- point font & a space plus - Some of the language and examples too informal and the tone of lst person would be more effective if - direct and not so 'chummy' as author references his personal recollections. Not effective.

Reviewed by Robert Moreira, Lecturer III, University of Texas Rio Grande Valley on 3/21/24

Unlike Starkey's CREATIVE WRITING: FOUR GENRES IN BRIEF, this textbook does not include a section on drama. read more

Comprehensiveness rating: 4 see less

Unlike Starkey's CREATIVE WRITING: FOUR GENRES IN BRIEF, this textbook does not include a section on drama.

As far as I can tell, content is accurate, error free and unbiased.

The book is relevant and up-to-date.

The text is clear and easy to understand.

Consistency rating: 5

I would agree that the text is consistent in terms of terminology and framework.

Text is modular, yes, but I would like to see the addition of a section on dramatic writing.

Topics are presented in logical, clear fashion.

Navigation is good.

No grammatical issues that I could see.

Cultural Relevance rating: 3

I'd like to see more diverse creative writing examples.

As I stated above, textbook is good except that it does not include a section on dramatic writing.

Table of Contents

  • Introduction
  • Chapter One: One Great Way to Write a Short Story
  • Chapter Two: Plotting
  • Chapter Three: Counterpointed Plotting
  • Chapter Four: Show and Tell
  • Chapter Five: Characterization and Method Writing
  • Chapter Six: Character and Dialouge
  • Chapter Seven: Setting, Stillness, and Voice
  • Chapter Eight: Point of View
  • Chapter Nine: Learning the Unwritten Rules
  • Chapter One: A Poetry State of Mind
  • Chapter Two: The Architecture of a Poem
  • Chapter Three: Sound
  • Chapter Four: Inspiration and Risk
  • Chapter Five: Endings and Beginnings
  • Chapter Six: Figurative Language
  • Chapter Seven: Forms, Forms, Forms
  • Chapter Eight: Go to the Image
  • Chapter Nine: The Difficult Simplicity of Short Poems and Killing Darlings

Creative Nonfiction

  • Chapter One: Creative Nonfiction and the Essay
  • Chapter Two: Truth and Memory, Truth in Memory
  • Chapter Three: Research and History
  • Chapter Four: Writing Environments
  • Chapter Five: Notes on Style
  • Chapter Seven: Imagery and the Senses
  • Chapter Eight: Writing the Body
  • Chapter Nine: Forms

Back Matter

  • Contributors
  • North American Review Staff

Ancillary Material

  • University of Northern Iowa

About the Book

This free and open access textbook introduces new writers to some basic elements of the craft of creative writing in the genres of fiction, poetry, and creative nonfiction. The authors—Rachel Morgan, Jeremy Schraffenberger, and Grant Tracey—are editors of the North American Review, the oldest and one of the most well-regarded literary magazines in the United States. They’ve selected nearly all of the readings and examples (more than 60) from writing that has appeared in NAR pages over the years. Because they had a hand in publishing these pieces originally, their perspective as editors permeates this book. As such, they hope that even seasoned writers might gain insight into the aesthetics of the magazine as they analyze and discuss some reasons this work is so remarkable—and therefore teachable. This project was supported by NAR staff and funded via the UNI Textbook Equity Mini-Grant Program.

About the Contributors

J.D. Schraffenberger  is a professor of English at the University of Northern Iowa. He is the author of two books of poems,  Saint Joe's Passion  and  The Waxen Poor , and co-author with Martín Espada and Lauren Schmidt of  The Necessary Poetics of Atheism . His other work has appeared in  Best of Brevity ,  Best Creative Nonfiction ,  Notre Dame Review ,  Poetry East ,  Prairie Schooner , and elsewhere.

Rachel Morgan   is an instructor of English at the University of Northern Iowa. She is the author of the chapbook  Honey & Blood , Blood & Honey . Her work is included in the anthology  Fracture: Essays, Poems, and Stories on Fracking in American  and has appeared in the  Journal of American Medical Association ,  Boulevard ,  Prairie Schooner , and elsewhere.

Grant Tracey   author of three novels in the Hayden Fuller Mysteries ; the chapbook  Winsome  featuring cab driver Eddie Sands; and the story collection  Final Stanzas , is fiction editor of the  North American Review  and an English professor at the University of Northern Iowa, where he teaches film, modern drama, and creative writing. Nominated four times for a Pushcart Prize, he has published nearly fifty short stories and three previous collections. He has acted in over forty community theater productions and has published critical work on Samuel Fuller and James Cagney. He lives in Cedar Falls, Iowa.

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Home › Study Tips › Creative Writing Resources For Secondary School Students

What Is Creative Writing? Is It Worth Studying?

  • Published October 31, 2022

An opened notebook with a handwriiten sentence on it.

As loose as the definition of Creative Writing is, it’s not always easy to understand. Sure, writing a story is Creative Writing. What about poems or personal essays?

Also, how does Creative Writing even help one succeed in university and career life? We empower our Creative Writing summer school students to grasp the power of creative writing and how to use it.

How? By giving them access to personalised tutorials with expert Creative Writing tutors from prestigious universities such as the University of Oxford and Cambridge.

Creative Writing doesn’t have to be confusing or intimidating. In this article, we’ll take you through a simple explanation of what Creative Writing is and why it’s helpful and relevant.

What is Creative Writing? 

The simplest description of Creative Writing is what it’s not: it doesn’t revolve around facts like technical writing.

Technical Writing vs Creative Writing

You encounter technical writing in your daily life. You’ll find it in newspapers, journal articles, and textbooks. Do you notice how the presentation of accurate information is necessary in each of these mediums? 

Because the goal of technical writing is to explain or relay information as it is .  

But in creative writing, such is not the case. The primary goal of Creative Writing is not to present complex information for the sake of educating the audience. 

Instead, the goal is to express yourself. Should you want to share information via Creative Writing, the objective becomes persuading your readers to think about it as you do.

Hence, if you contrast Technical Writing and Creative Writing within this context,

  • Technical Writing: share information without biases
  • Creative Writing: self-expression of how one feels or thinks about said information.

If reducing personal opinion in Technical Writing is virtuous, in creative writing, it is criminal .

Self-Expression in Creative Writing

One must express oneself in Creative Writing to entertain, captivate, or persuade readers. Since Creative Writing involves one’s imagination and self-expression, it’s common for Creative Writers to say that they “poured a part of themselves” into their work. 

What are the different ways you can express yourself in Creative Writing?

Types of Creative Writing: 2 Major Types

The two major umbrellas of Creative Writing are Creative Nonfiction and Creative Fiction.

1. Creative Nonfiction

“Nonfiction” means writing based on actual events, persons, and experiences. Some forms of creative nonfiction include:

  • Personal Essay – here, the writer shares their personal thoughts, beliefs, or experiences.
  • Memoir – captures the writer’s memories and experiences of a life-changing past event.
  • Narrative Nonfiction – a factual event written in a story format.

2. Creative Fiction

The bulk of Creative Writing literature is found under the Creative Fiction category, such as:

  • Short Story – shorter than a novel, containing only a few scenes and characters.
  • Novel – a full-blown plot line with multiple scenes, characters, and subplots.
  • Poem – uses specific rhythm and style to express ideas or feelings
  • Play – contains dialogue and stage directions for theatre performances.
  • Screenplay – script to be used for film production (e.g. movies, video games.)

In short, Creative Fiction involves stories . Do you want more specific examples of Creative Writing? Then, you may want to read this article called “Creative Writing Examples.”

Why Is It Important to Learn Creative Writing? 

It’s essential to learn Creative Writing because of the following reasons:

1. Creative Writing is a valuable skill in school and work

As a student, you know well why Creative Writing is important. You submit written work in various situations, such as writing essays for assignments and exams. Or when you have to write a Personal Statement to apply for University. 

In these situations, your chances of getting higher grades depend on your ability to write creatively. (Even your chances of getting accepted into a top ranked creative writing university of your dreams!)

What about when you graduate? Do you use Creative Writing in your career? Convincing a recruiter to hire you via cover letters is an example of creative writing.

Once you’re hired, you’ll find that you need to write something up. It depends on your line of work and how often and complex your writing should be.

But mundane tasks such as writing an email response, coming up with a newsletter, or making a PowerPoint presentation involve creative writing.

So when you’ve practised your Creative Writing skills, you’ll find these tasks manageable. Even enjoyable! If you want to study creative writing at university, we put together what a-levels you need for creative writing .

2. Creative Writing enhances several essential skills.

Do you know that writing is thinking? At least that’s what the American Historian and two-time winner of the Pulitzer Prize, David McCullough said.

Many people find Creative Writing challenging because it requires a combination of the following skills:

  • Observation
  • Critical thinking and analysis
  • Reasoning skills
  • Communication

Many of these skills make you a valuable employee in many industries. In fact, Forbes reports that:

  • Critical Thinking
  • and Emotional Intelligence

are three of the Top 10 most in-demand skills for the next decade. That’s why Creative Writing is a valuable endeavour and if you take it at university there are some great creative writing degree career prospects .

3. Creative Writing Is Therapeutic 

Do you know that Creative Writing has a significant beneficial effect on your mental and emotional health? 

A 2021 study in the Counselling & Psychotherapy Research reports that Creative Writing brought significant health benefits to nine people who worked in creative industries. Writing helped them in their cognitive processing of emotional difficulty. 

Result? Improved mood and mental well-being. 

A plethora of studies over the decades found the same results. Expressing yourself via creative writing, especially by writing in your daily journal, is beneficial for your mental and emotional health. 

4. You may want to work in a Creative Writing-related Career

Creative employment in the UK grows 2x faster than the rest of the economy. In fact, did you know that jobs in the creative industry grew by 30.6% from 2011 to 2018? 

Compare that to the average UK growth of 10.1% during the same period, and you can see the potential. 

How about in the US? The Bureau of Labor Statistics estimates a 4% increase in employment for authors and writers from 2021 to 2031. Resulting in about 15,200 job openings yearly over the next 10 years.

The median yearly salary? It was at $69,510 as of May 2021. 

So if you’re considering a Creative Writing career, now would be a great time to do so!

How To Be A Creative Writer? 

You want to be a Creative Writer but don’t know where to start. Don’t worry! The best way to start is to learn from Creative Writing experts .

That’s why we ensure our Creative Writing summer school students have access to 1:1 personalised tutorials with expert Creative Writing tutors. 

Our Creative Writing tutors come from world-renowned universities such as the University of Cambridge and Oxford. So you’re in excellent hands!

Here you’ll learn creative writing tips and techniques , such as character creation and plot mapping. But the best part is, you’ll come out of the course having experienced what a Creative Writer is like!

Because by then, you’ll have a Written Portfolio to show for your efforts. Which you presented to your tutor and peers for receiving constructive feedback.

Another surefire way to start becoming a Creative Writer is by practising. Check out this article called “ Creative Writing Exercises .” You’ll begin building a writing routine if you practice these exercises daily. 

And trust us, every great writer has a solid writing routine!

Creative Writing is a form of self-expression that allows you to use your imagination and creativity. It can be in the form of personal essays, short stories, or poems. It is often used as an outlet for emotions and experiences. Start with creative writing by reading through creative writing examples to help get you in the mood. Then, just let the words flow daily, and you’re on the road to becoming an excellent Creative Writer!

discuss the importance of language in creative writing

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Speaking, writing and reading are integral to everyday life, where language is the primary tool for expression and communication. Studying how people use language – what words and phrases they unconsciously choose and combine – can help us better understand ourselves and why we behave the way we do.

Linguistics scholars seek to determine what is unique and universal about the language we use, how it is acquired and the ways it changes over time. They consider language as a cultural, social and psychological phenomenon.

“Understanding why and how languages differ tells about the range of what is human,” said Dan Jurafsky , the Jackson Eli Reynolds Professor in Humanities and chair of the Department of Linguistics in the School of Humanities and Sciences at Stanford . “Discovering what’s universal about languages can help us understand the core of our humanity.”

The stories below represent some of the ways linguists have investigated many aspects of language, including its semantics and syntax, phonetics and phonology, and its social, psychological and computational aspects.

Understanding stereotypes

Stanford linguists and psychologists study how language is interpreted by people. Even the slightest differences in language use can correspond with biased beliefs of the speakers, according to research.

One study showed that a relatively harmless sentence, such as “girls are as good as boys at math,” can subtly perpetuate sexist stereotypes. Because of the statement’s grammatical structure, it implies that being good at math is more common or natural for boys than girls, the researchers said.

Language can play a big role in how we and others perceive the world, and linguists work to discover what words and phrases can influence us, unknowingly.

How well-meaning statements can spread stereotypes unintentionally

New Stanford research shows that sentences that frame one gender as the standard for the other can unintentionally perpetuate biases.

Algorithms reveal changes in stereotypes

New Stanford research shows that, over the past century, linguistic changes in gender and ethnic stereotypes correlated with major social movements and demographic changes in the U.S. Census data.

Exploring what an interruption is in conversation

Stanford doctoral candidate Katherine Hilton found that people perceive interruptions in conversation differently, and those perceptions differ depending on the listener’s own conversational style as well as gender.

Cops speak less respectfully to black community members

Professors Jennifer Eberhardt and Dan Jurafsky, along with other Stanford researchers, detected racial disparities in police officers’ speech after analyzing more than 100 hours of body camera footage from Oakland Police.

How other languages inform our own

People speak roughly 7,000 languages worldwide. Although there is a lot in common among languages, each one is unique, both in its structure and in the way it reflects the culture of the people who speak it.

Jurafsky said it’s important to study languages other than our own and how they develop over time because it can help scholars understand what lies at the foundation of humans’ unique way of communicating with one another.

“All this research can help us discover what it means to be human,” Jurafsky said.

Stanford PhD student documents indigenous language of Papua New Guinea

Fifth-year PhD student Kate Lindsey recently returned to the United States after a year of documenting an obscure language indigenous to the South Pacific nation.

Students explore Esperanto across Europe

In a research project spanning eight countries, two Stanford students search for Esperanto, a constructed language, against the backdrop of European populism.

Chris Manning: How computers are learning to understand language​

A computer scientist discusses the evolution of computational linguistics and where it’s headed next.

Stanford research explores novel perspectives on the evolution of Spanish

Using digital tools and literature to explore the evolution of the Spanish language, Stanford researcher Cuauhtémoc García-García reveals a new historical perspective on linguistic changes in Latin America and Spain.

Language as a lens into behavior

Linguists analyze how certain speech patterns correspond to particular behaviors, including how language can impact people’s buying decisions or influence their social media use.

For example, in one research paper, a group of Stanford researchers examined the differences in how Republicans and Democrats express themselves online to better understand how a polarization of beliefs can occur on social media.

“We live in a very polarized time,” Jurafsky said. “Understanding what different groups of people say and why is the first step in determining how we can help bring people together.”

Analyzing the tweets of Republicans and Democrats

New research by Dora Demszky and colleagues examined how Republicans and Democrats express themselves online in an attempt to understand how polarization of beliefs occurs on social media.

Examining bilingual behavior of children at Texas preschool

A Stanford senior studied a group of bilingual children at a Spanish immersion preschool in Texas to understand how they distinguished between their two languages.

Predicting sales of online products from advertising language

Stanford linguist Dan Jurafsky and colleagues have found that products in Japan sell better if their advertising includes polite language and words that invoke cultural traditions or authority.

Language can help the elderly cope with the challenges of aging, says Stanford professor

By examining conversations of elderly Japanese women, linguist Yoshiko Matsumoto uncovers language techniques that help people move past traumatic events and regain a sense of normalcy.

Have a language expert improve your writing

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  • A step-by-step guide to the writing process

The Writing Process | 5 Steps with Examples & Tips

Published on April 24, 2020 by Jack Caulfield . Revised on December 8, 2023.

The writing process steps

Good academic writing requires effective planning, drafting, and revision.

The writing process looks different for everyone, but there are five basic steps that will help you structure your time when writing any kind of text.

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discuss the importance of language in creative writing

Table of contents

Step 1: prewriting, step 2: planning and outlining, step 3: writing a first draft, step 4: redrafting and revising, step 5: editing and proofreading, other interesting articles, frequently asked questions about the writing process.

Before you start writing, you need to decide exactly what you’ll write about and do the necessary research.

Coming up with a topic

If you have to come up with your own topic for an assignment, think of what you’ve covered in class— is there a particular area that intrigued, interested, or even confused you? Topics that left you with additional questions are perfect, as these are questions you can explore in your writing.

The scope depends on what type of text you’re writing—for example, an essay or a research paper will be less in-depth than a dissertation topic . Don’t pick anything too ambitious to cover within the word count, or too limited for you to find much to say.

Narrow down your idea to a specific argument or question. For example, an appropriate topic for an essay might be narrowed down like this:

Doing the research

Once you know your topic, it’s time to search for relevant sources and gather the information you need. This process varies according to your field of study and the scope of the assignment. It might involve:

  • Searching for primary and secondary sources .
  • Reading the relevant texts closely (e.g. for literary analysis ).
  • Collecting data using relevant research methods (e.g. experiments , interviews or surveys )

From a writing perspective, the important thing is to take plenty of notes while you do the research. Keep track of the titles, authors, publication dates, and relevant quotations from your sources; the data you gathered; and your initial analysis or interpretation of the questions you’re addressing.

Check for common mistakes

Use the best grammar checker available to check for common mistakes in your text.

Fix mistakes for free

Especially in academic writing , it’s important to use a logical structure to convey information effectively. It’s far better to plan this out in advance than to try to work out your structure once you’ve already begun writing.

Creating an essay outline is a useful way to plan out your structure before you start writing. This should help you work out the main ideas you want to focus on and how you’ll organize them. The outline doesn’t have to be final—it’s okay if your structure changes throughout the writing process.

Use bullet points or numbering to make your structure clear at a glance. Even for a short text that won’t use headings, it’s useful to summarize what you’ll discuss in each paragraph.

An outline for a literary analysis essay might look something like this:

  • Describe the theatricality of Austen’s works
  • Outline the role theater plays in Mansfield Park
  • Introduce the research question: How does Austen use theater to express the characters’ morality in Mansfield Park ?
  • Discuss Austen’s depiction of the performance at the end of the first volume
  • Discuss how Sir Bertram reacts to the acting scheme
  • Introduce Austen’s use of stage direction–like details during dialogue
  • Explore how these are deployed to show the characters’ self-absorption
  • Discuss Austen’s description of Maria and Julia’s relationship as polite but affectionless
  • Compare Mrs. Norris’s self-conceit as charitable despite her idleness
  • Summarize the three themes: The acting scheme, stage directions, and the performance of morals
  • Answer the research question
  • Indicate areas for further study

Once you have a clear idea of your structure, it’s time to produce a full first draft.

This process can be quite non-linear. For example, it’s reasonable to begin writing with the main body of the text, saving the introduction for later once you have a clearer idea of the text you’re introducing.

To give structure to your writing, use your outline as a framework. Make sure that each paragraph has a clear central focus that relates to your overall argument.

Hover over the parts of the example, from a literary analysis essay on Mansfield Park , to see how a paragraph is constructed.

The character of Mrs. Norris provides another example of the performance of morals in Mansfield Park . Early in the novel, she is described in scathing terms as one who knows “how to dictate liberality to others: but her love of money was equal to her love of directing” (p. 7). This hypocrisy does not interfere with her self-conceit as “the most liberal-minded sister and aunt in the world” (p. 7). Mrs. Norris is strongly concerned with appearing charitable, but unwilling to make any personal sacrifices to accomplish this. Instead, she stage-manages the charitable actions of others, never acknowledging that her schemes do not put her own time or money on the line. In this way, Austen again shows us a character whose morally upright behavior is fundamentally a performance—for whom the goal of doing good is less important than the goal of seeming good.

When you move onto a different topic, start a new paragraph. Use appropriate transition words and phrases to show the connections between your ideas.

The goal at this stage is to get a draft completed, not to make everything perfect as you go along. Once you have a full draft in front of you, you’ll have a clearer idea of where improvement is needed.

Give yourself a first draft deadline that leaves you a reasonable length of time to revise, edit, and proofread before the final deadline. For a longer text like a dissertation, you and your supervisor might agree on deadlines for individual chapters.

Now it’s time to look critically at your first draft and find potential areas for improvement. Redrafting means substantially adding or removing content, while revising involves making changes to structure and reformulating arguments.

Evaluating the first draft

It can be difficult to look objectively at your own writing. Your perspective might be positively or negatively biased—especially if you try to assess your work shortly after finishing it.

It’s best to leave your work alone for at least a day or two after completing the first draft. Come back after a break to evaluate it with fresh eyes; you’ll spot things you wouldn’t have otherwise.

When evaluating your writing at this stage, you’re mainly looking for larger issues such as changes to your arguments or structure. Starting with bigger concerns saves you time—there’s no point perfecting the grammar of something you end up cutting out anyway.

Right now, you’re looking for:

  • Arguments that are unclear or illogical.
  • Areas where information would be better presented in a different order.
  • Passages where additional information or explanation is needed.
  • Passages that are irrelevant to your overall argument.

For example, in our paper on Mansfield Park , we might realize the argument would be stronger with more direct consideration of the protagonist Fanny Price, and decide to try to find space for this in paragraph IV.

For some assignments, you’ll receive feedback on your first draft from a supervisor or peer. Be sure to pay close attention to what they tell you, as their advice will usually give you a clearer sense of which aspects of your text need improvement.

Redrafting and revising

Once you’ve decided where changes are needed, make the big changes first, as these are likely to have knock-on effects on the rest. Depending on what your text needs, this step might involve:

  • Making changes to your overall argument.
  • Reordering the text.
  • Cutting parts of the text.
  • Adding new text.

You can go back and forth between writing, redrafting and revising several times until you have a final draft that you’re happy with.

Think about what changes you can realistically accomplish in the time you have. If you are running low on time, you don’t want to leave your text in a messy state halfway through redrafting, so make sure to prioritize the most important changes.

Editing focuses on local concerns like clarity and sentence structure. Proofreading involves reading the text closely to remove typos and ensure stylistic consistency. You can check all your drafts and texts in minutes with an AI proofreader .

Editing for grammar and clarity

When editing, you want to ensure your text is clear, concise, and grammatically correct. You’re looking out for:

  • Grammatical errors.
  • Ambiguous phrasings.
  • Redundancy and repetition .

In your initial draft, it’s common to end up with a lot of sentences that are poorly formulated. Look critically at where your meaning could be conveyed in a more effective way or in fewer words, and watch out for common sentence structure mistakes like run-on sentences and sentence fragments:

  • Austen’s style is frequently humorous, her characters are often described as “witty.” Although this is less true of Mansfield Park .
  • Austen’s style is frequently humorous. Her characters are often described as “witty,” although this is less true of Mansfield Park .

To make your sentences run smoothly, you can always use a paraphrasing tool to rewrite them in a clearer way.

Proofreading for small mistakes and typos

When proofreading, first look out for typos in your text:

  • Spelling errors.
  • Missing words.
  • Confused word choices .
  • Punctuation errors .
  • Missing or excess spaces.

Use a grammar checker , but be sure to do another manual check after. Read through your text line by line, watching out for problem areas highlighted by the software but also for any other issues it might have missed.

For example, in the following phrase we notice several errors:

  • Mary Crawfords character is a complicate one and her relationships with Fanny and Edmund undergoes several transformations through out the novel.
  • Mary Crawford’s character is a complicated one, and her relationships with both Fanny and Edmund undergo several transformations throughout the novel.

Proofreading for stylistic consistency

There are several issues in academic writing where you can choose between multiple different standards. For example:

  • Whether you use the serial comma .
  • Whether you use American or British spellings and punctuation (you can use a punctuation checker for this).
  • Where you use numerals vs. words for numbers.
  • How you capitalize your titles and headings.

Unless you’re given specific guidance on these issues, it’s your choice which standards you follow. The important thing is to consistently follow one standard for each issue. For example, don’t use a mixture of American and British spellings in your paper.

Additionally, you will probably be provided with specific guidelines for issues related to format (how your text is presented on the page) and citations (how you acknowledge your sources). Always follow these instructions carefully.

If you want to know more about AI for academic writing, AI tools, or fallacies make sure to check out some of our other articles with explanations and examples or go directly to our tools!

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Revising, proofreading, and editing are different stages of the writing process .

  • Revising is making structural and logical changes to your text—reformulating arguments and reordering information.
  • Editing refers to making more local changes to things like sentence structure and phrasing to make sure your meaning is conveyed clearly and concisely.
  • Proofreading involves looking at the text closely, line by line, to spot any typos and issues with consistency and correct them.

Whether you’re publishing a blog, submitting a research paper , or even just writing an important email, there are a few techniques you can use to make sure it’s error-free:

  • Take a break : Set your work aside for at least a few hours so that you can look at it with fresh eyes.
  • Proofread a printout : Staring at a screen for too long can cause fatigue – sit down with a pen and paper to check the final version.
  • Use digital shortcuts : Take note of any recurring mistakes (for example, misspelling a particular word, switching between US and UK English , or inconsistently capitalizing a term), and use Find and Replace to fix it throughout the document.

If you want to be confident that an important text is error-free, it might be worth choosing a professional proofreading service instead.

If you’ve gone over the word limit set for your assignment, shorten your sentences and cut repetition and redundancy during the editing process. If you use a lot of long quotes , consider shortening them to just the essentials.

If you need to remove a lot of words, you may have to cut certain passages. Remember that everything in the text should be there to support your argument; look for any information that’s not essential to your point and remove it.

To make this process easier and faster, you can use a paraphrasing tool . With this tool, you can rewrite your text to make it simpler and shorter. If that’s not enough, you can copy-paste your paraphrased text into the summarizer . This tool will distill your text to its core message.

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  • Published: 24 August 2014

Multilingualism, language policy and creative writing in Kenya

  • Esther K Mbithi 1  

Multilingual Education volume  4 , Article number:  19 ( 2014 ) Cite this article

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Language use and creative writing go hand in hand. In the process of exploring language, we also engage in the study of literature. An engagement with literature is, indeed, a continuing process of improving our capacity to use language and refining our sensibility to good language use. In Kenya, there are clearly discernible patterns of creative writing which may be linked to language policies. In this article we trace language policies in Kenya's formal education sector since 1963, drawing parallels between the prevailing policies and the patterns of creative writing. In the first instance it is an overview of literary output in Kenya since 1963. In the process, however, we shall engage in literary appreciation of selected pieces. Our discussion includes creative writing produced locally in English by writers for whom English would not be considered their mother tongue, as well as creative writing in the local languages. The issue of multilingualism and translation is central to our literary appreciation; whether translation is a subconscious activity during the writing process, or is formally undertaken by a different person after the work has been published, or is in the minds of those reading the work.

Introduction

The word literature can be used to denote:

All that is written (including instruction manuals), or

All artistic creations made up of words (including oral presentations).

For this article, we shall restrict ourselves to the point of intersection: works of art that are in writing.

In appreciating selected local literary pieces, we celebrate Kenya's linguistic and cultural diversity. It has been postulated that the writing and study of literature not only sharpens our linguistic capabilities, but also makes us more tolerant, more resilient, more flexible, and more analytic. This article anticipates that the new constitutional dispensation in Kenya will require a comprehensive and inclusive language policy. In particular, it is hoped that the various county governments will take up the challenge of investing in Kenya's local languages.

Creative writing before independence

In the political entity we know as Kenya today, there are more than forty culturally diverse groups of people, each with its own language. Kiswahili is the national language. Both English and Kiswahili are official languages, but English is the medium of instruction in Kenyan educational institutions. The natural consequence of this is that any Kenyan who has been exposed to the formal education system has also been exposed to English. It follows, therefore, that creative writers who write in English have (potentially) the whole of Kenya for an audience. Not surprisingly, most literary output in Kenya is in English (see Table 1 ).

Interestingly, some creative works were published in Kiswahili before 1963 (see Table 1 : this Table includes all the fictional works on record for the years indicated). The most probable reason for this would be that not many Kenyans had prolonged contact with the formal education system. Creative writers, therefore, expressed themselves in the language that would be understood by the majority: Kiswahili. Furthermore, as Mbaabu ([ 1987 ]) has pointed out, Kiswahili had been encouraged by the colonial administration alongside English prior to 1953. In 1953, it was banned in favour of the mother tongue languages.

Text s produced in Kiswahili in the 1950s continue to be widely read. Some are even integrated into the school curriculum as class readers or prescribed fasihi (literature) texts. The play Nakupenda Lakini ( I love you, but… ) is one such text. Nakupenda Lakini is a little book with the simple story line of a detective story. The plot is similar to the real life story of one of Kenya's most wanted criminals, Rasta. When Rasta was gunned down in Ongata Rongai, Kajiado district, Kenya, members of his family claimed he was innocent. To this day, Rasta's widow maintains that she is unable to reconcile the character of the man she lived with with that of the "most wanted" criminal the police gunned down.

In addition to Kiswahili, there were texts in the indigenous languages. The fact that these texts continued to circulate after 1963 is an indication of their instructive value. One such text is Nthũ va yek'wa tivo ĩvalũkaa ( Phlegm does not land where it has been thrown ). The literal translation may be misleading, but the little book has a profound moral lesson: jealousy hurts only the person who is jealous. The plot in Nthũ va yek'wa tivo ĩvalũkaa is similar to that of Cinderella, revolving around the misfortunes of a girl orphan who eventually succeeds and attains happiness in spite of the odds. This is a plot that recurs in numerous stories recorded in oral literature texts.

Misguided language policy at independence

Such books seem to have become scarce after independence. Kenya attained political independence from Britain in 1963. The months preceding this historic event were spent in frantic preparation. Political parties were set up. Party manifestos were produced. Policies were formulated for just about every aspect of daily life … all but for the most basic instrument of communication, language (as cited in Ochieng, [ 1989 ], pp. 202-218). The language policy did not change with change in government. Party manifestos before and after independence were not concerned with language. In Kenya, as in other newly independent African states, "the usual practice [was] to honour the foreign European languages with the exclusive status of official languages" (OAU, [ 1985 ], p. 18). The Inter Africa Bureau of Languages (BIL) was set up in 1963 under the auspices of the Organisation of African Unity (OAU), to counter this anomaly. Unfortunately, the good intentions of the BIL depended on the political will of the individual member states. For reasons best known to them, the political elite sidelined the indigenous languages in spite of the BIL's openly stated goals:

…To give support and encouragement to the languages of the majority populations as the most effective vehicles of communication to be used in effectively mobilising Africa's majority populations to solve Africa's economic and development ills (OAU, [ 1985 ], p. 2).

The end result was the "abnormality" (OAU, [ 1985 ], p. 18) of having national languages which enjoyed no privileges, and giving to foreign languages all the rights and privileges of official languages. In Kenya, the preferential treatment of English produced, in turn, an elite government which shunned the indigenous languages. In the end, the indigenous languages suffered what Ricard ([ 2004 ], p. viii) refers to as "low intellectual estimation".

The language debate

Fortunately for Kenya, this was also the time that Kenyans exposed to the modern formal education system became power brokers locally in all spheres of life. Some of them realised the danger posed to the local languages by the prevailing [lack of] a language policy. They raised the alarm and created awareness. Consequently, in the late 1970s, there was a sustained campaign from many quarters for newly independent African states to recognise formally and give logistical support to the indigenous languages. There followed heated debates in intellectual circles and acrimonious remonstrations in government offices. In Kenya, Ngugi wa Thiong'o was probably the most vocal proponent of indigenous languages.

Ngugi's language position had been congealing for some time. For ten years after writing A Grain of Wheat ([ 1984 ]), he did not publish. About this silence, Sander and Munro quote Ngugi ([ 1984 ], p. 48) as saying:

The crisis arose out of the writing of A Grain of Wheat . I felt that the people who fed the novel, that is the peasantry…, will not be in a position to read it. And this is very painful. So I really didn't see the point in writing anything at all.

It is not surprising that by the time he finished writing Petals of Blood , Ngugi finally announced he would no longer produce creative works in English. He resolved his "language issues" by choosing to write in Kikuyu. In the same year, 1977, he produced, with Ngugi wa Mirii, a play Ngaahika Ndeenda ( I will marry when I want ). At the time there was only one official language in Kenya, English. Ngugi's action was considered seditious by the political establishment. For daring to produce a creative work in Kikuyu, Ngugi was detained "on suspicion of being a communist". He lost his university teaching job and eventually he went into exile. Today, with the benefit of hindsight, the whole world sees very clearly that Ngugi's tribulations with the establishment had more to do with the uncensored political message in the work, than with the language in which the work was produced.

The tragedy of censorship

But the political establishment used him as a sacrificial lamb, and the cost to Kenya, in terms of creative output, is incalculable (see the low level of creative output before 1980 in Figure 1 ).

figure 1

Visual summary of creative writing in Kenya.

Ngugi's "angst" (Soyinka, [ 1988 ], p. 35) when using English for creative writing may be a natural consequence of the humiliating circumstances in which he acquired English language skills (Ngugi, [ 1981 ], p. 11). For this reason, he is unwilling or unable to do what Chinua Achebe, for example, does in his works:

Chinua Achebe renders the supposed Igbo discourse in English: He excels in reproducing their turns of phrase, their use of proverbs and their set formulas, and representing the world of the village in a way that is equally as acceptable to Nigerian and non-Nigerian readers (Ricard, [ 2004 ], p. 194).

This ability on Achebe's part to "choose the right words", this "keen sense of what is in character and what is not", this "instinct for appropriate metaphor and symbol", (Lindfors, [ 1973 ], p. 92) is not peculiar to Chinua Achebe. Indeed, as far back as [ 1929 ] Mikhail Bakhtin (as quoted in Lodge, [ 1990 ], p. 75) made the following observation:

The possibility of employing on the plane of a single work discourses of various types, with all their expressive capacities intact, without reducing them to a single common denominator - this is one of the most fundamental characteristics of prose.

Indeed, elsewhere in his writing, Ngugi displays the same "mastery of the English language" (Lindfors, [ 1973 ], p. 92) as do Achebe and others. Ngugi's reaction to the realities of the post-independence era in Africa, however, differed remarkably from that of others. When other writers were producing satirical masterpieces, such as Achebe's Man of the People and Ferdinand Oyono's The Old Man and the Medal , Ngugi was labouring over Petals of Blood . Williams ([ 1991 ], p. 58) rightly observes that Ngugi's language theories cannot be separated from his politics. Predictably, his aesthetics in the 1970s brought him up against the political establishment in Kenya.

The education commissions and language policy

Kenya came under British rule in 1895. English became the lingua franca in 1929. Kiswahili, which had previously been widely spoken in the East African region, was encouraged by the colonial administration alongside English until 1953 when it was banned. The 1950s were difficult years in Kenya, with emergency rule being declared in 1952. The tensions and undercurrents of those years are expertly captured in Jonathan Kariara's short story 'The Coming of Power' (Kariara [ 1994 ]).

At least five education commissions have been set up in Kenya between 1963 and 2000. All five have been thoroughly scrutinised by Mbaabu in his 1987 UNESCO/KU manuscript. It is instructive that although these commissions were established to deal with education issues, they all consistently touched on the language question in their recommendations. The first, the Ominde Commission, was set up in 1963 immediately after independence. It published its report in 1964. Although the Ominde Commission ratified the use of English as the medium of instruction, it made a case for Kiswahili so strong that Kiswahili was (re)introduced into the primary school syllabus as a compulsory subject, and a department of linguistics and African languages was set up in Kenyatta University College in 1969.

W. N. Wamalwa and his team published their report in 1972. On their recommendation, two new foreign languages, French and German, were added to the secondary school syllabus. More importantly, they managed to push for Kiswahili to be taught to adults, primarily civil servants, at the Kenya Institute of Administration (KIA) and at the Kenya Institute of Education (KIE). Four years later, in 1976, Gachathi's team expanded the language arena by recommending that Kiswahili be examinable at primary school and that the vernacular languages be used as medium of instruction during the first three years of primary school.

It was Gachathi's team that highlighted the crucial issue of instructional materials. For the foreign languages, English, French and German, there were foreign governments who were quietly expending resources in the teaching of their languages. It was noted that even though Kiswahili had become a compulsory subject in primary school in 1964, very little had been achieved in the creation of instructional materials. Gachathi's team recommended that KIE produce reading and instructional materials for Kiswahili and the African languages.

Mackay's team, set up in 1981 to consider the establishment of a second university in Kenya, made drastic changes to the Kenyan education system. This is the team that introduced what has come to be known as the 8-4-4 system of education. Among other recommendations, this team made Kiswahili compulsory and examinable at all levels of the education system. Kiswahili was to be compulsory in the second university as well. The efforts made in favour of Kiswahili have begun to bear fruit. There is a very large number of Kiswahili readers for children, and the number of adult texts is increasing. A similar campaign needs to be made for each of the mother tongue languages if creative output in these languages is to prosper.

What Ngugi, and Kenyans in general, needed was an intellectual and cultural environment which would liberate the creative force within each individual. This basic right was denied to Kenyans by the prevailing language policy. Some highly resourceful types managed to adapt and camouflage their message. For example, tucked away discreetly in Section V of Kariara and Kitonga's ([ 1976 ]) anthology is a collection of poetry, whose themes are little different from Ngugi's in Petals of Blood . One such poem is Jared Angira's 'Hospitality':

kindly persuaded

by friendly baton

The unripe rubble of them all

came back after a kind persuasion

of the yellow sheet

The first quartile

of the celebrated score

veered persuasively

to the countryside

where peasants scratch

barren grounds

But someone left to the unknown

the referee

who once blew the whistle

And the ground where once he stood

Is mined and barbed

Is mined and barbed (63)

The use of words such as "hospitality", "kindly", and "friendly" in the heading and in the first stanza of this poem may deceive a casual reader into thinking that the message of the poem is benign. In point of fact what the poem is describing is the brutal evacuation of students from the University of Nairobi in 1969. The students had been holding a demonstration to agitate for the construction of a tunnel under Uhuru Highway to provide safer crossing between the halls of residence and the lecture halls. The key word in connection with this poem is "brutal", especially in view of the fact that the students were unarmed and the request they were making made logical sense. It takes an interest in poetry and careful reading to access Jared Angira's message. Creative works which criticise an oppressive regime such as the above poem are not always easy to find. In the case of Kenya, the majority of such gems remained unwritten in the minds of the artists.

Daring writers, like Ngugi, became openly defiant and wrote in their indigenous languages, preferring perhaps (to paraphrase the words of a famous wordsmith) to die writing than to live in silence. The majority of Kenyans played it safe by not engaging in creative writing. Incidentally, the underpass the students had been agitating for was eventually constructed, as quietly as the indigenous languages were allowed into the formal education system.

African languages get recognition

With the policy paper of 1999, Kenya officially recognised the indigenous languages and provided a framework for incorporating them into the formal education system (Njoroge, [ 2008 ], p. 4). This recognition came decades after Ngugi wa Thiong'o's heated campaign for Kenyans (and other Africans) to exploit to the fullest the language and cultural resources at their disposal. We would like to pay tribute to the likes of Ngugi wa Thiong'o for the spirited fight they put up, sometimes at great personal cost, in favour of indigenous Kenyan languages.

The change in policy may have come decades after their incarceration, but it is a welcome move that has already begun to bear fruit. For example, there was a time when even Kiswahili could not be used in offices. Today, Kiswahili is an official language alongside English. African languages are used as the medium of instruction in the formal education system in the first three years of primary school. In addition, there are licensed publications and radio broadcasts in various African languages: Inooro FM broadcasts in Gĩkũyũ; Mbaitũ FM broadcasts in Kĩkamba; Ramogi FM broadcasts in Dholuo.

In the 1980s, there was a bit of creative writing in the various languages of Kenya. For instance, the renowned dramatist and professor of literature at KenyattaUniversity, Francis Imbuga, has penned Lialuka lya vaana va Magomere (translated as Kagai and her brothers ) among other titles. For the most part, what publishers are looking for are class readers for children in primary school classes one to three. Other than die-hards like Ngugi, Kenyan writers have produced only children's stories in mother tongue. This seems to be an indication that were the mother tongue languages to be incorporated in the formal education system at levels higher than primary class 3, Kenyan writers would rise to the occasion by producing more creative works in their local languages to meet the demand for "class readers".

In the meantime, the Text books for Social Studies have been re-written so that each province has its own text book which deals with local details of Geography, governance and cultural practices. This, we are convinced, is a step in the right direction. The next logical step would be to write those text books in the language of the majority in a given locality.

This change in policy has already had far-reaching consequences. As the intellectual and creative space was freed up and indigenous languages accorded official support and recognition in the education system (albeit only at the grassroots level), Kenyans began to write not only in their local languages, but also in the other languages available to them. Two titles, fictional works produced by Kenyans in French, come readily to mind: Chepsosir l'heroine and Le Destin aux mains . For the 1999 language policy which officially recognised the indigenous languages, perhapsthe saving grace lies in the fact that even the likes of NgugiwaThiong'o, while continuing to write in mother tongue, took to writing in English once more.His 2010 Dreams in a time of War: A childhood memoir , for example, was written in English and has no Gĩkũyũ version as yet.

Good policy, poor strategy

In the process of "un-censoring" the creative space in Kenya, however, something seems to have gone wrong. The fact that they could now use Kiswahili and mother tongue inside the class room was taken by teachers to mean that they no longer had to use the English language correctly. Indeed, many teachers of other subjects have been heard telling students not to pay much attention to English as it is a "foreign language". This problem of attitude among teachers and students was further compounded by the "integration" policy. Where before English language and Literature in English were considered two different subjects for purposes of allocating teaching lessons on the secondary school timetable, they are currently lumped together as simply "English". This move has been lauded by teachers of other subjects because it frees up lessons on the timetable for them. In the process, it also reduces the students' contact hours with the language that continues to serve as a medium of instruction.

The net effect of these two realities, irrespective of what the policy may be on paper, is that the quality of the English language skills of the general populace is very poor. There is plenty of evidence of poor mastery of the English language: in the local newspapers, on television, inside the class room, and predictably, in the falling standards of education. There was a time when Kenyans could apply for a visa to travel to an English-speaking country without the need for a language examination. Now all such countries insist that Kenyans take the TOEFL or a similar examination.

Worse, in a country where creation of jobs should be top on the list of priorities, the current policy in the Ministry of Education renders B.Ed. (Arts) graduates whose subject combination is English and Literature unemployable. The truth of the matter is that the private sector is profit-driven. Teachers whose subject combination is English and Literature are not economically viable. Since English Language and Literature in English are now "integrated", these teachers have only one teaching subject. In their place are hired B.A. graduates who have combined either English Language or Literature in English with another subject. Since the Teachers' Service Commission (TSC) does not hire teachers without at least four years' teaching experience, a vicious cycle ensues. The result of the poor mastery of Language (any language) in Kenya is also manifest in the level of creative output (see Figure 1 ).

The way forward

As Kenyans rejoice in their hard-earned cultural freedom and celebrate the multi-lingual nature of Kenyan society, therefore, we plead with them and the policy makers not to do anything to adulterate the cultural and creative space, but rather to streamline it. In concluding his paper, Njoroge ([ 2008 ], p.19) calls for a "workable language policy in education". We would like to suggest that the indigenous languages be accorded official language status and receive support and encouragement at all levels of the education system, but not at the expense of English. For instance, it should be made possible for students in Ukambani to take their KCPE and KCSE examination in Kikamba. The same should apply in all the other districts (or counties in the new constitutional dispensation). Alongside the structures that already existed for English, we should set up structures to teach and examine competence in the other languages used in Kenya. Such structures should include the wherewithal to produce and disseminate instructional materials. It is highly unlikely that Kenyans, having enjoyed the benefits of multilingualism, would stop using English or Kiswahili. But the linguistic capabilities in their first languageswould definitely improve. This would translate into improved linguistic capabilities in the second, third and subsequent languages. More importantly, the writing skills of the general populace would improve, and many more creative works would be published.

As a country, Kenya needs to urgently harness the positive energy inherent in multilingualism. The African languages must stop being just cultural artefacts and become the drivers of economic development. An organised system of teaching and testing competence needs to be established for the most vibrant languages. This will benefit native speakers of that language as well as non-native speakers who wish to learn the language.

Authors' information

Esther K. Mbithi is an ardent advocate of multilingualism. She reads literature in five languages (Kamba, Swahili, English, French and German) and is currently learning a sixth (Chinese). She is a lecturer, Literature Department, Kenyatta University, Kenya.

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Mbithi, E.K. Multilingualism, language policy and creative writing in Kenya. Multiling.Ed. 4 , 19 (2014). https://doi.org/10.1186/s13616-014-0019-9

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Why Is Language Important? Your Guide To The Spoken Word

discuss the importance of language in creative writing

Updated: July 10, 2024

Published: June 9, 2020

Why-Is-Language-Important-Your-Guide-To-The-Spoken-Word

Language is a vital part of human connection. Although all species have their ways of communicating, humans are the only ones that have mastered cognitive language communication. Language allows us to share our ideas, thoughts, and feelings with others. It has the power to build societies, but also tear them down. It may seem obvious, but if you’re asking yourself, why is language important? You’ll have to break it down to truly understand why.

How Does Language Affect Different Aspects of our Lives?

Language is what makes us human. It is how people communicate . By learning a language, it means you have mastered a complex system of words, structure, and grammar to effectively communicate with others.

To most people, language comes naturally. We learn how to communicate even before we can talk and as we grow older, we find ways to manipulate language to truly convey what we want to say with words and complex sentences. Of course, not all communication is through language, but mastering a language certainly helps speed up the process. This is one of the many reasons why language is important.

Language Is Important To Culture And Society

Language helps us express our feelings and thoughts — this is unique to our species because it is a way to express unique ideas and customs within different cultures and societies.

By learning a foreign language , you can understand ideas and thoughts that may be different from your own culture. You can learn customs and how people interact in a given society. Language helps preserve cultures, but it also allows us to learn about others and spread ideas quickly.

Language Is Important To Business

The importance of language in business is unmatched. Without language here, we can’t share ideas and grow them into something more. Whether this means learning a foreign language so you can share ideas with people who come from a different country, or simply learning how to use language to master an interview, demand presence in a room, or network with others, language is vital.

Language Is Important For Individuals And Development

Humans all learn to talk at slightly different times, and observing when a child starts to use language can be indicative of how well they are developing. But this does not just apply to babies. It also applies to young children learning a second language in school that’s different than the language they speak at home, adults learning a second language, or even those who may have lost language due to some type of accident, and are working on regaining it.

Language Is Important For Personal Communication

Though much of human communication is non-verbal (we can demonstrate our thoughts, feelings and ideas by our gestures, expressions, tones, and emotions) language is important for personal communication. Whether it’s being able to talk to your friends, your partner, or your family, having a shared language is necessary for these types of interactions.

Image by Sasin Tipchai from Pixabay

The basic functions of language.

The main function of language is the use of language. It gives us the ability to communicate thoughts, ideas, and feelings with others as quickly as possible. But, within that, we can understand language more by looking at its basic functions.

1. Informative Function

The informative function of language is when we use language to communicate any information. Essentially, its function is to inform others by being able to state facts clearly.

2. Expressive Function

Another basic function of language is the expressive function. As it sounds, it is used to express oneself by giving us ways to convey our feelings, emotions, and attitudes to another person (or ourselves).

3. Directive Function

The directive function of language is a basic function that helps us to direct or command. For example, it gives us the ability to tell ourselves or someone else what to do in any given situation.

Different Types Of Language

Language comes in various forms, each playing a role in how we communicate.

Oral Vs. Written Language

In general, oral communication is spoken language meant for conversing with others. Written language is about expressing ideas through writing words down.

Oral communication is usually more informal and faster, while written language is more formal and slow.

Denotative Meaning Vs. Connotative Meaning

Words have a lot of meaning to them, and the meaning depends on the context surrounding the word. This is why there is denotative meaning and connotative meaning.

Denotative meaning is the literal definition/intention of the word, whereas connotative meaning is when words carry positive or negative meanings/connotations. An example of this could be “home” versus “house.” “House” is denotative, being the literal term for this type of structure where someone may live, whereas “home” is connotative and represents a shelter, family, security, etc. Understanding the difference can help you understand the intention of language.

Six Elements Of Language

There are six elements of language:

  • Clarity: Using language in a way that ensures the intended audience fully understands your ideas; that your ideas are clear.
  • Economy: Being ‘economic’ about how you speak by avoiding any unnecessary language. This means using only the necessary and appropriate words to express yourself while avoiding using language your audience won’t understand. Essentially, this means avoiding fluff or complicated vocabulary.
  • Obscenity: This refers to ‘indecent language’, including, but not limited to, curse words and hateful remarks.
  • Obscure Language/Jargon: This is very specific language that your audience will not understand because they are not familiar with what you are talking about. This could be when your car mechanic explains to you what’s wrong with your car, but you are not a car mechanic, so you are unclear of what they’re talking about.
  • Power: This is when someone uses language to exert power over someone to manipulate them, command them, or to get them to do something they want. It could also be to demonstrate yourself as an authority in the room.
  • Variety: This is a speaker’s ability to use a combination of all the different types of language aforementioned to successfully and creatively get ideas across.

Image by Aline Dassel from Pixabay

Different language styles.

Within language, there are many different styles to fit what the speaker wants to communicate. While some are unique to a person’s personality, some speakers may adapt certain styles depending on the situation, even if it’s different from how they normally speak.

1. Direct And Indirect Styles

Direct is a way to use language to indicate to a person exactly what you want to say and/or how you’re feeling. Indirect language means using other words or types of communication to demonstrate you may be feeling a certain way, but without directly saying why or what, in other words, being indirect. If you’ve ever been in an argument with a significant other, you probably have experienced both of these language styles.

2. Personal And Contextual Styles

These two language styles are a bit more complex. In general, personal style refers to an individual’s personal way of speaking, is informal, and focuses on that individual. Contextual styles means changing language depending on the context of a situation. For instance, a professor may use their personal style of speaking with friends and colleagues, and a contextual style when lecturing their students.

3. Untranslatable Words

Untranslatable words are words or phrases that we have to adapt from other languages because we do not have a word that means the same thing in our own language. A good example is how we say “Bon Appetit!”, because we don’t have a good translation.

Using Language Effectively

Language has so many benefits to humans, but it can also be problematic if language is used ineffectively. This is why it’s important to be mindful of how you are using language in any situation.

1. Use Appropriate Language

Using appropriate language does not just mean avoiding obscene language (there may be times when that is actually appropriate for the situation!). It means using language that’s appropriate for your audience, that they can understand, relate to, and engage with.

2. Use Vivid Language

To use vivid language is to use imagery in your language, to describe something as vividly as possible. It may mean using more adjectives or onomatopoeia to illustrate what you’re saying.

3. Use Inclusive Language

Inclusive language means using language that does not exclude any person. For instance, instead of using “he or she” to address an audience, the correct term is “they” to include people who may not identify with a particular gender. It also means avoiding any language that is racist, sexist, misogynist, hateful, presumptuous, prejudiced, etc.

Language connects us and helps us express ourselves. It influences culture, society, business, and personal growth. The six main elements of language each play a role in communication.

Body language and listening skills are also key to effective interaction. As society evolves, so does language, reflecting new ways of thinking and interacting. Keep learning and adapting to stay connected and communicate effectively.

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The Importance of English Writing Skills in the International Workplace

In this paper, we discuss the multifaced role of English writing in the international workplace. Drawing upon previous research, we point out that English, as the main lingua franca, supports a variety of writing practices in the workplace, and so it presents both significant value and challenges for internationally operating individuals and organizations. In the initial sections of the paper, we review the importance and frequency of the English writing activities that facilitate communication and collaboration in the international workplace. We conclude this discussion by presenting three implications of good writing practices in the workplace for individuals and organizations.

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The Importance of Using Sentence Variety in Writing (and Mini-Lesson on How to Implement This in Your English/Language Arts Class)

discuss the importance of language in creative writing

Using sentence variety is an essential aspect of effective writing. It involves incorporating different sentence structures and lengths to create a more engaging and interesting piece of writing. Without sentence variety, writing can become monotonous and boring which causes readers to lose interest and engagement. In contrast, a writer who uses varied sentence structures can capture the reader’s attention and create a more enjoyable reading experience.

In addition to improving reader engagement, sentence variety also enhances the clarity and impact of one’s writing. By using different sentence structures, writers can emphasize key ideas, convey tone and mood, and deliver a more nuanced message. This allows writers to convey their intentions more effectively and with greater impact which makes their writing more persuasive and memorable.

Use the mini-lesson below to help your students incorporate more sentence variety in their writing:

Identify and Discuss

Have students read a piece of writing with varied sentence structures, such as an article from a news magazine or an excerpt from a novel. Then, have students identify the different sentence structures and lengths used in the piece, and discuss how they contribute to the overall impact of the writing. 

You can guide this activity with a set of highlighters and guided questions. For example, ask your students to highlight any sentence with 1-2 commas with a yellow highlighter. In partners or groups you may ask “What is the impact of this longer and more complex sentence? How does it contribute to the reader’s experience?” 

Next, students can highlight short or abrupt sentences in a different color. You  may ask a similar question – “How do these short sentences impact the article or story?” 

Lastly, have students discuss how the inclusion of multiple sentence styles create a more interesting and engaging story. “How would this article feel different if every sentence was written in the same way? Why is it important for writers to vary their sentence structures?” 

This activity can be repeated with multiple stories or articles, fiction or nonfiction, and with many different sentence styles highlighted and compared. 

Practice Your Own

After students have an understanding of different sentence styles and variety, it’s time to practice! Students can use models they have seen from articles, books, or teacher models as a starting point or they can work from a blank page without a model for a more rigorous activity. 

Creating sentences may be easier for students when provided a given topic, so consider choosing a topic for your class, or if students have a topic in which they are particularly interested, then simply let your students choose their own topic. 

Next, ask your students to produce about 2-3 written paragraphs on this topic with a goal of implementing at least 3 varieties of sentence structures. You may choose to focus on specific sentence structures, or you may request the most variation of sentence structures that students are able to generate. 

Writing can be exhausting and challenging for students, so it’s important to keep this practice chunked into timed segments and always plan for feedback at the end of practice. 

Peer Review

After about 20-30 minutes of independent student practice, it’s time for feedback! Have students peer-review each other’s writing, specifically focusing on sentence variety and offering suggestions for improvement. 

It is best practice to give students a checklist or set of criteria for success when setting up the peer feedback process. In this example, you want to focus on sentence variety, so your checklist might include something similar to the following: Two compound sentences, two complex sentences, at least one use of a short sentence, etc. 

When students give each other feedback, they should record their notes on the checklist then return it to the original student so they can then implement the feedback. 

Another tip: Give your students sentence starters for overall feedback – “Your sentences were effective when… Your sentence variety could be more effective if…” This process of peer editing not only makes students stronger writers but also prepares them to be better editors of their own work.  

By incorporating this lesson on sentence variety, students can develop a greater understanding of its importance and learn strategies for incorporating it into their own writing moving forward.

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What is a Creative Writer and What Do They Do?

Graphic treatment of a creative writer sitting at a laptop working with letters coming out of the laptop and a lightbulb behind them.

Understanding the Numbers When reviewing job growth and salary information, it’s important to remember that actual numbers can vary due to many different factors — like years of experience in the role, industry of employment, geographic location, worker skill and economic conditions. Cited projections do not guarantee actual salary or job growth.

Many of life’s great stories that are told in the form of literature, film, short stories and poetry, among many other outlets, first get their start in the minds and on the pages of creative writers.

Creative writing is a professional discipline that is unique in many ways and has the potential to take your career in a vast array of different directions.

If creative writing is a field you’re interested in pursuing, it’s important to keep in mind that while it can be a challenging and competitive profession, it also offers a number of distinctive benefits.

What Are the Different Types of Creative Writing?

“Creative writing” is a broad term that, when it comes to professional careers, encapsulates many different forms of writing.

Melissa Hart, an instructor in the online MFA program in Creative Writing at SNHU.

“There are so many genres,” said Melissa Hart , an instructor in the online Master of Fine Arts (MFA) program in Creative Writing  at Southern New Hampshire University (SNHU).

Hart, who has a Bachelor of Arts in Literature and an MFA in Creative Writing, has authored seven fiction and nonfiction books and published articles and essays in The New York Times, Smithsonian, CNN, The Washington Post, Slate and The Los Angeles Times, among others.

She said the career pathways for creative writers are virtually unlimited.

“Creative writers can be poets and screenwriters, personal essayists, novelists, short story writers,” Hart said, explaining that even within the world of creative writing , there are a number of creative avenues you can take. Some of these include:

  • Flash fiction
  • Hybrid forms
  • Researched nonfiction
  • Writing that embraces audio and video

What Are the Main Duties of a Creative Writer?

an icon of a computer's keyboard

Much like their earning potential, the daily duties of a creative writer can vary greatly depending on what projects they’re working on at any given time, Hart said.

“I think duties differ writer to writer,” she said. “In my work, I practice writing almost every day — usually rough drafts, and then revisions, of novel chapters and nonfiction book chapters, magazine and newspaper articles and essays and newsletter posts.”

According to the BLS , how you spend your days as a creative writer depends largely on what type of writer you are, some of which include:

  • Biographer – writing about the accounts of an individual’s life.
  • Copywriter – working in advertising and marketing writing persuasive ad copy.
  • Novelist – authoring books of fiction based on imaginary plots and characters.
  • Screenwriter – creating scripts for movies and television.
  • Speechwriter – developing orations for government leaders, political candidates and business leaders.

And in today’s digital world, another form of writing that continues to thrive is blogging , which is defined by global website development leader Wix as articles posted to a website focused on a specific area of interest.

Social media writing , too, continues to emerge with many large organizations like Mailchimp establishing specific standards for its social media writing.

What Credentials Do You Need to Become a Creative Writer?

Hart pointed out that creative writing is a unique profession in that it doesn’t require a degree or academic credential of any kind in order to succeed.

“You don't need any credentials," she said. "You just need an open mind and a willingness to learn your craft in the genre that most interests you.”

However, high-quality college programs in creative writing can be an excellent way for writers who have natural talent and abilities to further develop their skills, Hart said. For instance, in the SNHU online Bachelor of Arts (BA) program in Creative Writing and English, students develop and sharpen their skills in a number of areas, including:

  • Writing and editing techniques
  • Literary form, genre, structure, style, analysis and critical thinking
  • Application of storytelling elements
  • Use of genre conventions  and techniques
  • Professional portfolio building

There is also an abundance of resources you can look into on your own to better position yourself for a career as a creative writer .

“There are piles of books, for instance, on how to write children's fiction,” Hart said. “Ditto poetry, screenplays, creative nonfiction... and there are so many resources online, as well.”

Should I Get a Creative Writing Degree?

Is Creative Writing a Skill or a Talent?

A blue icon of a hand writing

Another aspect of creative writing that makes it a unique professional field, Hart said, is that it involves both natural talent and skills that can be learned.

“Perhaps a person is born with an innate talent for storytelling, but reading and practicing and studying creative writing for years will give you the skills you need to write fiction and nonfiction and poetry that appeals to readers,” she said.

Hart said that she’s had a love of language since the age of five, which is when she started writing short stories. It was her passion for writing and storytelling that inspired her to work hard developing her skills.

“All that practice gave me skills as a creative writer,” she said. “I believe I developed a talent for writing in particular genres because I studied them so deeply.”

Is it Hard to Learn Creative Writing?

While for many, learning to be a creative writer could be characterized as hard, Hart explained that “time consuming” is probably a better way of putting it.

“For instance, I just spent three years learning to cross-country ski when I’d never been on skis before,” she said. “I think it generally takes people at least three years to grow adept at creative writing in a particular genre because you’re constantly reading and deconstructing literature and thinking about it and writing and rewriting and rewriting some more.”

That said, among the many benefits of a career in creative writing is the flexibility and freedom it provides, Hart said.

“Creative writers can work anywhere they want,” she said. “I've written novel chapters in my car outside my daughter's dance studio, on airplanes, on the bank of a local river while my kid looked for newts.”

According to Hart, many of her students work in a corner of their house with noise-canceling headphones, while others write on their lunch breaks or in bed late at night.

“You can train yourself to get into a creative writing space the moment you open your laptop,” she said. “It just takes a while.”

Find Your Program

Is creative writing a good career.

What determines if writing is a “good” career will vary person to person, but there are a lot of considerations to keep in mind if it’s a path you’re interested in following, Hart said.

“It’s a good career for me, because I get to write about topics and issues which interest me,” she said. "However, it's my husband who has the great health insurance. If I didn't have health insurance, it might not be a viable career option because freelance writers and authors don't get subsidized health insurance — we must pay for our own."

While freelance writers and authors typically do find and fund their own health insurance, there is a growing number of writer unions and guilds that can assist with health insurance plans, according to Find the Plan , an online hub for freelance writers. And non-freelance copywriters, social media writers and blog writers usually get health benefits through the organization for which they work.

Does Creative Writing Pay Well?

A yellow money symbol on a blue background

Unlike other professional fields — in areas like business, engineering, education, medicine and law, among others — that typically have a salary range based on experience and the level of your degree, there is a vast disparity in what creative writers earn.

While high-profile, bestselling authors can command six-figure advances for their work, they comprise just a small fraction of those earning a living as creative writers, Hart said.*

“Most of us are midlist writers, earning modest advances and royalty checks,” she said. “It's interesting to note that I can earn as much off of two 4,000-word researched essays for magazines as I can for one of my young adult novels.”

Hart said that it’s common for creative writers to generate their income from a combination of different forms of writing for a variety of outlets, along with other professional activities where they’re paid for their professional expertise. For example, Hart said she earns her living through a combination of:

  • Fiction writing
  • Nonfiction writing
  • Private teaching and instruction through her website
  • Teaching college-level creative writing

According to the U.S. Bureau of Labor Statistics (BLS), the mean annual wage for writers and authors in 2023 was $87,590.*

“But creative writing isn't about the money, for me,” she said. “It's about getting to join the conversation and put something beautiful and inspiring out into the world.”

Discover more about SNHU's online bachelor’s in creative writing : Find out what courses you'll take, skills you'll learn and how to request information about the program.

*Cited job growth projections may not reflect local and/or short-term economic or job conditions and do not guarantee actual job growth. Actual salaries and/or earning potential may be the result of a combination of factors including, but not limited to: years of experience, industry of employment, geographic location, and worker skill.

Cary Jordan is an Iowa-based writer with more than 20 years of writing and editing experience on a wide range of issues related to higher education. Cary has held administrative and cabinet-level positions at multiple colleges and universities, and his writing has spanned topics related to undergraduate education as well as graduate education in the areas of business, law, medicine and engineering, among others.

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About southern new hampshire university.

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SNHU is a nonprofit, accredited university with a mission to make high-quality education more accessible and affordable for everyone.

Founded in 1932, and online since 1995, we’ve helped countless students reach their goals with flexible, career-focused programs . Our 300-acre campus in Manchester, NH is home to over 3,000 students, and we serve over 135,000 students online. Visit our about SNHU  page to learn more about our mission, accreditations, leadership team, national recognitions and awards.

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