opening remarks for case presentation

12+ Opening Speech Examples for Presentations & Quick Tips

Last updated on June 7th, 2024

These days, most of the audience prefers an informal approach in presentations, but at the same time, it must sound professional. When people prepare for any type of presentation, they often face this dilemma: how to start a presentation? What should be the opening speech? How much time should we take for the introduction part?

The first three minutes of your presentations are crucial to get to your audience with an engaging message and make the overall presentation effective. With the proper opening speech for your presentation, you can hook your audience, win the audience’s attention and get them audience interested in what you have to say. Check out some speech introduction examples to get familiar with this topic. Undoubtedly, if the beginning of your presentation is solid and exciting, the chances of success of your presentation increase. Opening your persuasive speech entirely depends upon your style and choice because when you are giving a presentation, you are required to be yourself and avoid putting artistic elements. So, choose something with which you are entirely comfortable.

If you are looking on how to start a speech then this article can help you to get some ideas. Here is a list of opening speech examples that you can use to prepare your presentations with a persuasive speech that convinces the audience. Find useful starting lines of speech, phrases and strategies to make your presentation a success:

1. Opening Speech with Greetings

This is the very basic, common and important step in which you need to greet your audience by wish them good morning/afternoon or evening (as per the time of session in which you are giving presentation). How to start a speech? Check out some of the examples below including a simple but effective speech introduction greeting example.

Example of Opening Greetings

Hello, everyone. I’d like, first of all, to thank the organizers of this meeting for inviting me here today.

Another example of opening Greeting speech.

Good morning, ladies and gentlemen. I am honored to have the opportunity to address such a distinguished audience.

2. Open the Speech by Giving Compliment & Show Gratitude towards your Audience

Secondly, just after wishing greeting to your audience give them compliment and choose some words which show that you are delighted to see them there.

Example: 

It’s great to see you all, Thank you for coming here today.

3. Give your introduction: Introduce Yourself

How you introduce yourself during a presentation is important. There are many ways to introduce yourself. Here we will see some examples on how to introduce yourself in a presentation. First of all, give your introduction start from telling your name. You can show some casual attitude by telling your short name or nick name, and then tell the audience more about your background and what you do.

For example, a good way to start introducing yourself could be:

My name is Louis Taylor, friends call me Lee sometimes.

Then introduce yourself professionally and give quite information about what you do and why are here today. For Example:

I am a software engineer by profession and working in ABC Corp. Today, I am here to provide you some exciting information about new technology, which is going to be very beneficial for you in future.

Another example of self-introduction speech:

For those of you who don’t know me already, my name is Louis Taylor, and I’m responsible for the software department at ABC Corp.

Using a self-introduction template and slide in your presentation, you can support your speech while presenting the information about you in the projection. You can also visit self introduction speech examples to find out some examples on how to introduce yourself and download self-introduction templates for PowerPoint & Google Slides.

4. Opening with the Topic of the Speech

Next is the part where you introduce the topic of your presentation or speech. Here are some examples of good opening speech for presentations examples on a specific topic.

What I’d like to present to you today is…

Or here is a simplified example of a good introduction for presentation in which we try to get the audience’s attention over the screen where you are presenting the content of your PowerPoint or Google Slides presentation.

As you can see on the screen, our topic today is…

5. Signpost

Put all your information in front of them and then put your proposal and its related information and key point by which you can implement and utilize that idea effectively. Now let collect these points to make a summary and concise illustration. Here is an example of presentation starting speech that you can use:

“Good afternoon every one, it’s great to see you all here, thank you for coming. My name is Louis Taylor, friends call me Lee sometimes. I am a software engineer by profession and working with ABC Ltd. Today we are here to know about new software so that we can take most of it. Firstly, we will look how it work, next we will discuss where can we use it, then we will learn what are its advantages and finally we will discuss what precautions are required to kept in mind while implementing it.”

6. Creating an Emotional Connection in Your Opening Speech

An effective opening speech is not just about presenting information or stating facts; it’s about forging an emotional connection with your audience. Building this connection can make your presentation more engaging, relatable, and memorable. Here are some strategies to achieve this:

Storytelling: One of the most powerful ways to establish an emotional connection is through storytelling. Sharing a personal anecdote or a relevant story can evoke emotions and draw your audience into your presentation. Make sure your story aligns with the overall theme of your presentation and adds value to your message.

Example of speech opening:

“Good morning, everyone. When I was a little boy, I used to watch my grandfather work tirelessly on his old typewriter. The clacking of the keys was a lullaby that lulled me into dreams of creating something impactful. Today, I am here to talk about the evolution of technology and its effect on communication, from typewriters of old to the smartphones of today.”

Relatability: Find common ground with your audience. This could be based on shared experiences, values, or aspirations. Doing so helps to humanize you, making it easier for your audience to relate to your message.

“Like many of you, I too struggle with maintaining a work-life balance in this fast-paced digital world. Today, I’ll share some strategies I’ve discovered that have significantly improved my quality of life.”

Utilizing Emotions: Use emotions like humor, surprise, curiosity, or inspiration to engage your audience. Different emotions can be used depending on the tone and purpose of your presentation.

“Did you know that the average person spends two weeks of their life waiting for traffic lights to change? That certainly puts our daily commute in a new light, doesn’t it?”

Remember, authenticity is crucial in building an emotional connection. Be yourself, share your experiences, and speak from the heart. This helps to gain your audience’s trust and keeps them engaged throughout your presentation.

7. Harnessing the Power of Visual Aids in Your Opening Speech

Visual aids are a potent tool in any presentation, particularly in your opening speech. They can grab your audience’s attention with a visually appealing cover slide, support your message, and make a lasting impression. Here are some ways you can utilize visual aids in your opening speech.

Images: An image is worth a thousand words, they say, and it’s true. An impactful or relevant image can pique the curiosity of your audience and set the tone for your presentation. Ensure the image aligns with your topic and contributes to your overall message.

“As you can see on the screen, this is an image of a barren desert. It may surprise you to learn that this was once a thriving forest. Today, I’ll be talking about climate change and its irreversible effects.”

Short Videos: A short video can be a great way to engage your audience. This could be a brief clip that illustrates your topic, a short animation, or even a quick introductory video about you or your organization.

Example of a presentation opening statement:

“Before we start, let’s watch this brief video about the incredible journey of a raindrop.”

Infographics and Charts: If you are sharing statistical data or complex information, infographic slides or charts can simplify and clarify your message. They are visually engaging and can help your audience understand and remember the information.

“Take a look at this chart. It shows the exponential increase in cybercrime over the last five years, a topic that we will delve into further today.”

Slides: A well-designed slide can provide a visual structure for your opening speech. It should be clean, easy to read, and should not distract from your speech. Avoid cluttering your slides with too much text or complex graphics.

“According to the infographic on the screen, we can see the three core areas we’ll be focusing on in today’s presentation.”

Remember, the goal of using visual slides is to enhance your message, not overshadow it. They should complement your speech and provide visual interest for your audience. Always test your visual aids beforehand to ensure they work properly during your presentation.

8. Engaging Your Audience with Rhetorical Questions

A rhetorical question is a powerful tool you can use in your opening speech to provoke thought and engage your audience. By posing a question that doesn’t require an answer, you can pique your audience’s interest, make them think, and steer their focus towards your presentation’s key points. Here’s how to use rhetorical questions effectively in your opening speech:

Spark Curiosity: Use a rhetorical question to spark curiosity about your topic. This question should be thought-provoking and relevant to your presentation.

“Have you ever stopped to wonder how much of your life is influenced by social media?”

Highlight Key Issues: A rhetorical question can help highlight the key issues or problems that your presentation aims to address. This will help your audience understand the importance of your topic.

“What would happen if our natural resources were to run out tomorrow?”

Encourage Reflection: Encourage your audience to reflect on their personal experiences or beliefs. This will make your presentation more relatable and engaging.

“How many of us truly understand the value of our mental health?”

Set the Tone: You can also use a rhetorical question to set the tone of your presentation, whether it’s serious, humorous, or contemplative.

“Is there anyone here who doesn’t love pizza?”

Remember, rhetorical questions are meant to stimulate thought, not to put anyone on the spot. Make sure your questions are relevant to your topic and are appropriate for your audience. With the right questions, you can grab your audience’s attention, keep them engaged, and guide their thinking throughout your presentation.

9. Leveraging Statistical Data in Your Opening Speech

Using statistical data in your opening speech is a powerful way to capture the audience’s attention and lend credibility to your message. Surprising or impactful statistics related to your presentation’s topic can instantly make your audience sit up and take notice. Here’s how you can incorporate statistical data effectively in your opening speech:

Relevant and Interesting Data: Choose statistics that are directly relevant to your topic and are likely to pique your audience’s interest. This data should enhance your message and provide valuable context for your presentation.

“Do you know that according to the World Health Organization, depression is the leading cause of disability worldwide, affecting over 264 million people?”

Simplify Complex Data: If you’re presenting complex or dense data, make sure to simplify it for your audience. Use percentages, comparisons, or visual aids like infographics or charts to make the data easily understandable.

“Look at this chart. It represents the staggering 80% increase in cybercrime incidents over the past five years.”

Credible Sources: Always ensure your data comes from credible and reputable sources. This not only adds legitimacy to your presentation, but it also boosts your credibility as a speaker.

“According to a recent study published in the Journal of Environmental Science, air pollution contributes to 1 in 8 deaths worldwide.”

Shocking or Surprising Data: If you have statistics that are surprising or counter-intuitive, they can be an excellent way to grab your audience’s attention and spark curiosity about your presentation.

“Can you believe that, according to the United Nations, we waste approximately 1.3 billion tons of food every year, while one in nine people worldwide go hungry?”

Using statistical data in your opening speech can help to highlight the significance of your topic, draw your audience in, and lay a solid foundation for the rest of your presentation. Remember to present your data in a clear, accessible way, and always cite your sources to maintain credibility.

10. Creating a Powerful Hook with Anecdotes and Quotations

Anecdotes and quotations can be a powerful tool in your opening speech, serving as hooks that draw your audience into your presentation. They can provide a human element to your topic, connect with your audience on an emotional level, and add depth to your message. Here’s how you can effectively incorporate anecdotes and quotations in your opening speech:

Relevant Anecdotes: Sharing a relevant anecdote, whether personal or related to your topic, can make your presentation more relatable and engaging. Your anecdote should be brief, interesting, and serve to illustrate a point related to your topic.

“When I was a teenager, my family’s home was destroyed by a fire. That experience ignited in me a passion for safety measures and awareness, which brings us to today’s topic: fire safety in residential areas.”

Inspiring Quotations: A well-chosen quote can add depth and perspective to your topic. It can inspire, provoke thought, or set the tone for your presentation. Presenting it with a visually appealing quote slide increases the chances to make a lasting impression. Make sure the quote is relevant to your topic and from a credible source.

“Albert Einstein once said, ‘The world as we have created it is a process of our thinking. It cannot be changed without changing our thinking.’ This leads us into our discussion today on the importance of mindset in personal development.”

Humorous Anecdotes or Quotations: Depending on the formality of the setting and the topic of your presentation, a funny anecdote or quote can help to relax the audience, making them more receptive to your message.

“Mark Twain once said, ‘I didn’t have time to write a short letter, so I wrote a long one instead.’ As a fellow writer, I can relate to this sentiment, which brings us to our topic today: the art of concise writing.”

Remember, your anecdote or quote should serve to enhance your message, not distract from it. It should be interesting, relevant, and appropriately timed. With the right anecdote or quote, you can create a powerful hook that engages your audience from the outset.

11. Integrating Storytelling in your Opening Speech

Storytelling is a compelling method to make your opening speech memorable and engaging. A well-told story can create a strong emotional connection with your audience, making your presentation more impactful. Here’s how to effectively weave storytelling into your opening speech:

Choosing the Right Story: The story you tell should be relevant to your topic and capable of illustrating the point you’re trying to make. It could be a personal experience, a case study, or a historical event.

“Years ago, I worked on a project that, at the outset, seemed destined for success. But due to a lack of clear communication within the team, the project failed. Today, we will be discussing the importance of effective communication within teams.”

Creating Suspense: Build suspense in your story to hold your audience’s attention. You can do this by posing a problem or a conflict at the beginning of your story, which gets resolved by the end of your presentation.

“One day, as I was walking through a remote village in Africa, I came across a scene that profoundly changed my perspective. But before I reveal what it was, let’s discuss the issue of clean drinking water in underdeveloped countries.”

Showing, Not Telling: Make your story more vivid and engaging by showing, not telling. Use descriptive language and paint a picture with your words to make your audience feel like they’re part of the story.

“As the sun rose over the bustling city of Tokyo, I found myself in a small sushi shop tucked away in a quiet alley, experiencing what would become a pivotal moment in my culinary journey.”

Relatable Characters: If your story involves characters, make them relatable. Your audience should be able to see themselves in your characters, or at least understand their motivations and challenges.

“Meet Sarah, a single mother of two, working two jobs just to make ends meet. Her struggle is the reason we’re here today, to discuss the issue of minimum wage in our country.”

Storytelling is a powerful tool that can bring your presentation to life. A well-told story can captivate your audience, making your message more memorable and impactful. Be sure to select a story that aligns with your overall message and is appropriate for your audience.

12. Incorporating Interactive Elements in Your Opening Speech

Involving your audience from the get-go can make your presentation more engaging and memorable. By integrating interactive elements into your opening speech, you can foster a sense of participation and connection among your listeners. Here’s how you can do it:

Audience Polling: Modern presentation software often includes real-time polling features. You can ask your audience a question related to your topic and display the results instantly.

“To start, I’d like to ask you all a question. (Show poll on screen) How many of you think that Artificial Intelligence will significantly change our lives in the next ten years?”

Questions for Thought: Pose a thought-provoking question to your audience at the beginning of your speech. It can stimulate curiosity and get your listeners thinking about your topic.

“Before we delve into today’s topic, I want you to ponder this: what would you do if you had only 24 hours left to live? Keep that in mind as we discuss the importance of time management.”

Physical Engagement: Depending on the formality and size of your audience, you can incorporate physical engagement. This can range from a simple show of hands to engaging activities.

“By a show of hands, how many of you have ever felt overwhelmed by the amount of information available on the internet? That’s what we’ll be discussing today: information overload in the digital age.”

Interactive Quizzes: Quizzes can be a fun and interactive way to engage your audience and test their knowledge on your topic. It can also serve as a hook to introduce your topic. You can use a free Quiz PowerPoint template to ease the job of creating a quiz for your presentation.

“I have a quick quiz for you all (show quiz on screen). Let’s see who can guess the most common fear among adults. The answer will lead us into our topic of discussion today: overcoming fear.”

Remember, the goal of incorporating interactive elements is to engage your audience, so it should be relevant and add value to your presentation. Tailor your interactive elements to suit the needs and preferences of your audience, and you’ll have a winning opening speech.

What are the Objectives of Preparing a Good Introduction and Opening Speech?

As we mentioned earlier, the first minutes of your presentation are crucial to hook the audience and let them pay attention to the message you want to convey. This will depend on the type of presentation (if it is persuasive presentation, informative presentation or a presentation for entertaining the audience), but in general terms, when presenting we need to:

• Capture the audience’s attention
• Present information, opinions, ideas to the audience.
• Present important details about a specific topic.
• Sell an idea.
• Make the information memorable so it can persist over the time.
• Get your audience to take action, a Call to Action. E.g. purchase a product, enroll to something, fundraise, etc.

Real-Life Examples of Effective Opening Speeches

Barack Obama started his speech in the White House Correspondents’ Dinner saying: “You can’t say it, but you know it’s true.”

In same cases, humour can be a great companion for your speech. If you can use humour in a positive way, then getting a laugh in the first seconds of a presentation can get your audience hooked. It is a great way to open your speech.

Final Thoughts

Try to make habit of starting your presentation this way, it will sound great. You may come across several more opening speech examples for presentation but, once you implement this you yourself will realize that this is the best one. Alternatively you can learn more on quotes for presentations & speech topics  to use during your presentation in PowerPoint, learn how to close your presentation , or find other relevant speech introduction greeting examples.

49 comments on “ 12+ Opening Speech Examples for Presentations & Quick Tips ”

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Home Blog Presentation Ideas How to Start a Presentation: 5 Strong Opening Slides and 12 Tricks To Test

How to Start a Presentation: 5 Strong Opening Slides and 12 Tricks To Test

Knowing how to start a presentation is crucial: if you fail to capture the audience’s attention right off the bat, your entire presentation will flop. Few listeners will stick with you to the end and retain what you have told.

That is mildly unpleasant when you are doing an in-house presentation in front of your colleagues. But it can become utterly embarrassing when you present in front of larger audiences (e.g., at a conference) or worse – delivering a sales presentation to prospective customers.

Here is how most of us begin a presentation: give an awkward greeting, thank everyone for coming, clear our throats, tap the mic, and humbly start to mumble about our subject. The problem with such an opening performance? It effectively kills and buries even the best messages.

Table of Contents

• The Classic Trick: Open a Presentation with an Introduction
• Open a Presentation with a Hook
• Begin with a Captivating Visual
• Ask a “What if…” Question
• Use the Word “Imagine”
• Leverage The Curiosity Gap
• The Power of Silence
• Facts as Weapons of Communication
• Fact vs. Myths
• The Power of Music
• Physical Activity
• Acknowledging a Person

How to Start a PowerPoint Presentation The Right Way

Let’s say you have all of your presentation slides polished up (in case you don’t, check our quick & effective PowerPoint presentation design tips first). Your presentation has a clear storyline and agenda. Main ideas are broken into bite-sized statements for your slides and complemented with visuals. All you have left is to figure out how you begin presenting.

The best way is to appeal to and invoke certain emotions in your audience – curiosity, surprise, fear, or good old amusements. Also, it is recommended to present your main idea in the first 30 seconds of the presentation. And here’s how it’s done.

1. The Classic Trick: Open a Presentation with an Introduction

When you don’t feel like reinventing the wheel, use a classic trick from the book – start with a quick personal introduction. Don’t want to sound as boring as everyone else with your humble “Hi, I’m John, the head of the Customer Support Department”? Great, because we are all about promoting effective presentation techniques (hint: using a dull welcome slide isn’t one of them).

Here’s how to introduce yourself in a presentation the right way.

a. Use a link-back memory formula

To ace a presentation, you need to connect with your audience. The best way to do so is by throwing in a simple story showing who you are, where you came from, and why your words matter.

The human brain loves a good story, and we are more inclined to listen and retain the information told this way. Besides, when we can relate to the narrator (or story hero), we create an emotional bond with them, and, again – become more receptive, and less skeptical of the information that is about to be delivered.

So here are your presentation introduction lines:

My name is Joanne, and I’m the Head of Marketing at company XYZ. Five years ago I was working as a waitress, earning $10/hour and collecting rejection letters from editors. About ten letters every week landed to my mailbox. You see, I love words, but decent publisher thought mine were good enough. Except for the restaurant owner. I was very good at up-selling and recommending dishes to the customers. My boss even bumped my salary to $15/hour as a token of appreciation for my skill. And this made me realize: I should ditch creative writing and focus on copywriting instead. After loads of trial and error back in the day, I learned how to write persuasive copy. I was no longer getting rejection letters. I was receiving thousands of emails saying that someone just bought another product from our company. My sales copy pages generated over $1,500,000 in revenue over last year. And I want to teach you how to do the same”

b. Test the Stereotype Formula

This one’s simple and effective as well. Introduce yourself by sharing an obvious stereotype about your profession. This cue will help you connect with your audience better, make them chuckle a bit, and set a lighter mood for the speech to follow.

Here’s how you can frame your intro:

“My name is ___, and I am a lead software engineer at our platform [Your Job Title]. And yes, I’m that nerdy type who never liked presenting in front of large groups of people. I would rather stay in my den and write code all day long. [Stereotype]. But hey, since I have mustered enough courage…let’s talk today about the new product features my team is about to release….”

After sharing a quick, self-deprecating line, you transition back to your topic, reinforcing the audience’s attention . Both of these formulas help you set the “mood” for your further presentation, so try using them interchangeably on different occasions.

2. Open a Presentation with a Hook

Wow your audience straight off the bat by sharing something they would not expect to hear. This may be one of the popular first-time presentation tips but don’t rush to discard it.

Because here’s the thing: psychologically , we are more inclined to pay attention whenever presented with an unexpected cue. When we know what will happen next – someone flips the switch, and lights turn on – we don’t really pay much attention to that action.

But when we don’t know what to expect next – e.g., someone flips the switch and a bell starts ringing – we are likely to pay more attention to what will happen next. The same goes for words: everyone loves stories with unpredictable twists. So begin your presentation with a PowerPoint introduction slide or a line that no one expects to hear.

Here are a few hook examples you can swipe:

a. Open with a provocative statement

It creates an instant jolt and makes the audience intrigued to hear what you are about to say next – pedal back, continue with the provocation, or do something else that they will not expect.

“You will live seven and a half minutes longer than you would have otherwise, just because you watched this talk.”

That’s how Jane McGonigal opens one of her TED talks . Shocking and intriguing, right?

b. Ask a rhetorical, thought-provoking question

Seasoned presenters know that one good practice is to ask a question at the beginning of a presentation to increase audience engagement. Rhetorical questions have a great persuasive effect – instead of answering aloud, your audience will silently start musing over it during your presentation. They aroused curiosity and motivated the audience to remain attentive, as they did want to learn your answer to this question.

To reinforce your message throughout the presentation, you can further use the Rhetorical Triangle Concept – a rhetorical approach to building a persuasive argument based on Aristotle’s teachings.

c. Use a bold number, factor stat

A clean slide with some mind-boggling stat makes an undeniably strong impact. Here are a few opening statement examples you can use along with your slide:

• Shock them: “We are effectively wasting over $1.2 billion per year on producing clothes no one will ever purchase”
• Create empathy: “Are you among the 20% of people with undiagnosed ADHD?”
• Call to arms: “58% of marketing budgets are wasted due to poor landing page design. Let’s change this!”
• Spark curiosity: “Did you know that companies who invested in speech recognition have seen a 13% increase in ROI within just 3 years?”

3. Begin with a Captivating Visual

Compelling visuals are the ABC of presentation design – use them strategically to make an interesting statement at the beginning and throughout your presentation. Your first presentation slide can be text-free. Communicate your idea with a visual instead – a photo, a chart, an infographic, or another graphics asset.

Visuals are a powerful medium for communication as our brain needs just 13 milliseconds to render what our eyes see, whereas text comprehension requires more cognitive effort.

Relevant images add additional aesthetic appeal to your deck, bolster the audience’s imagination, and make your key message instantly more memorable.

Here’s an intro slide example. You want to make a strong presentation introduction to global pollution.  Use the following slide to reinforce the statement you share:

“Seven of nine snow samples taken on land in Antarctica found chemicals known as PFAs, which are used in industrial products and can harm wildlife”

Source: Reuters

4. Ask a “What if…” Question

The “what if” combo carries massive power. It gives your audience a sense of what will happen if they choose to listen to you and follow your advice.  Here are a few presentations with starting sentences + slides to illustrate this option:

Alternatively, you can work your way to this point using different questions:

• Ask the audience about their “Why.” Why are they attending this event, or why do they find this topic relevant?
• Use “How” as your question hook if you plan to introduce a potential solution to a problem.
• If your presentation has a persuasion factor associated, use “When” as a question to trigger the interest of the audience on, for example, when they are planning to take action regarding the topic being presented (if we talk about an inspirational presentation).

5. Use the Word “Imagine”

“Imagine,” “Picture This,” and “Think of” are better word choices for when you plan to begin your presentation with a quick story.

Our brain loves interacting with stories. In fact, a captivating story makes us more collaborative. Scientists have discovered that stories with tension during narrative make us:

• Pay more attention,
• Share emotions with the characters and even mimic the feelings and behaviors of those characters afterward.

That’s why good action movies often feel empowering and make us want to change the world too. By incorporating a good, persuasive story with a relatable hero, you can also create that “bond” with your audience and make them more perceptive to your pitch – donate money to support the cause; explore the solution you are offering, and so on.

6. Leverage The Curiosity Gap

The curiosity gap is another psychological trick frequently used by marketers to solicit more clicks, reads, and other interactions from the audience. In essence, it’s the trick you see behind all those clickbait, Buzzfeed-style headlines:

Not everyone is a fan of such titles. But the truth is – they do the trick and instantly capture attention. The curiosity gap sparks our desire to dig deeper into the matter. We are explicitly told that we don’t know something important, and now we crave to change that. Curiosity is an incredibly strong driving force for action – think Eve, think Pandora’s Box.

So consider incorporating these attention grabbers for your presentation speech to shock the audience. You can open with one, or strategically weave them in the middle of your presentation when you feel like your audience is getting tired and may lose their focus.

Here’s how you can use the curiosity gap during your presentation:

• Start telling a story, pause in the middle, and delay the conclusion of it.
• Withhold the key information (e.g., the best solution to the problem you have described) for a bit – but not for too long, as this can reduce the initial curiosity.
• Introduce an idea or concept and link it with an unexpected outcome or subject – this is the best opening for a presentation tip.

7. The Power of Silence

What would you do if you attended a presentation in which the speaker remains silent for 30 seconds after the presentation starts? Just the presenter, standing in front of the audience, in absolute silence.

Most likely, your mind starts racing with thoughts, expecting something of vital importance to be disclosed. The surprise factor with this effect is for us to acknowledge things we tend to take for granted.

It is a powerful resource to introduce a product or to start an inspirational presentation if followed by a fact.

8. Facts as Weapons of Communication

In some niches, using statistics as the icebreaker is the best method to retain the audience’s interest.

Say your presentation is about climate change. Why not introduce a not-so-common fact, such as the amount of wool that can be produced out of oceanic plastic waste per month? And since you have to base your introduction on facts, research manufacturers that work with Oceanic fabrics from recycled plastic bottles .

Using facts helps to build a better narrative, and also gives leverage to your presentation as you are speaking not just from emotional elements but from actually recorded data backed up by research.

9. Fact vs. Myths

Related to our previous point, we make quite an interesting speech if we contrast a fact vs. a myth in a non-conventional way: using a myth to question a well-accepted fact, then introducing a new point of view or theory, backed on sufficient research, that proves the fact wrong. This technique, when used in niches related to academia, can significantly increase the audience’s interest, and it will highlight your presentation as innovative.

Another approach is to debunk a myth using a fact. This contrast immediately piques interest because it promises to overturn commonly held beliefs, and people naturally find it compelling when their existing knowledge is put to the test. An example of this is when a nutritionist wishes to speak about how to lose weight via diet, and debunks the myth that all carbohydrates are “bad”.

10. The Power of Music

Think about a presentation that discusses the benefits of using alternative therapies to treat anxiety, reducing the need to rely on benzodiazepines. Rather than going technical and introducing facts, the presenter can play a soothing tune and invite the audience to follow an exercise that teaches how to practice breathing meditation . Perhaps, in less than 2 minutes, the presenter can accomplish the goal of exposing the advantages of this practice with a live case study fueled by the proper ambiance (due to the music played in the beginning).

11. Physical Activity

Let’s picture ourselves in an in-company presentation about workspace wellness. For this company, the sedentary lifestyle their employees engage in is a worrying factor, so they brought a personal trainer to coach the employees on a basic flexibility routine they can practice in 5 minutes after a couple of hours of desk time.

“Before we dive in, let’s all stand up for a moment.” This simple instruction breaks the ice and creates a moment of shared experience among the attendees. You could then lead them through a brief stretching routine, saying something like, “Let’s reach up high, and stretch out those muscles that get so tight sitting at our desks all day.” With this action, you’re not just talking about workplace wellness, you’re giving them a direct, personal experience of it.

This approach has several advantages. Firstly, it infuses energy into the room and increases the oxygen flow to the brain, potentially boosting the audience’s concentration and retention. Secondly, it sets a precedent that your presentation is not going to be a standard lecture, but rather an interactive experience. This can raise the level of anticipation for what’s to come, and make the presentation a topic for future conversation between coworkers.

12. Acknowledging a Person

How many times have you heard the phrase: “Before we begin, I’d like to dedicate a few words to …” . The speaker could be referring to a mentor figure, a prominent person in the local community, or a group of people who performed charity work or obtained a prize for their hard work and dedication. Whichever is the reason behind this, acknowledgment is a powerful force to use as a method of starting a presentation. It builds a connection with the audience, it speaks about your values and who you admire, and it can transmit what the conversation is going to be about based on who the acknowledged person is.

Closing Thoughts

Now you know how to start your presentation – you have the opening lines, you have the slides to use, and you can browse even more attractive PowerPoint presentation slides and templates on our website. Also, we recommend you visit our article on how to make a PowerPoint Presentation to get familiarized with the best tactics for professional presentation design and delivery, or if you need to save time preparing your presentation, we highly recommend you check our AI Presentation Maker to pair these concepts with cutting-edge slide design powered by AI.

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Curiosity Gap, Opening, Public Speaking, Rhetorical Triangle, Speech, What If Filed under Presentation Ideas

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Short, sweet, and specific: Effective openings and closings in oral argument

By Kyle R. Kroll

The first impression is the last impression.” It’s a familiar phrase and one that underscores the importance of oral argument. Briefing is usually the first opportunity to make an impression, but appearing before judges in person is often more influential. The opening volley of your oral argument is crucial. But the last impression can be just as important as the first. As the saying goes, “You never win at oral argument, but you certainly can lose.” Your closing lines are therefore mission-critical as well.

What are the hallmarks of a strong opening and closing in oral argument? Most scholarship about oral advocacy focuses on the middle of the argument—the substance. And there is little advice regarding how to make a powerful and persuasive beginning and end. 

To address this information gap, this article surveys just some of the great oral advocates from Minnesota and elsewhere. A review of openings and closings from these greats reveals three key insights: keep it short, sweet, and specific. 

Openings: Theme and roadmap—briefly

Justice Ruth Bader Ginsberg led with the following piece of advice in remarking on advocacy: “Be brief, be pointed.” 1 For openings, this typically means beginning with a thematic statement and a roadmap of your main points. 2  

The thematic statement should remind the court of the nature of the case and reiterate your client’s story. And the roadmap should introduce  no more than three key points you wish to make. As one practitioner put it: “Write out an introduction that, from the very first sentence, captures the panel’s attention, frames the appeal and the issues, and presents a compelling narrative why your client should prevail….” 3 It’s important that the theme not overshadow the roadmap, however. 4 Although some scholars suggest completing the roadmap in 30 seconds—because sometimes that’s as much time as you will have before an interruption 5 —anything up to 60 seconds should suffice.  

Take, for example, this effective opener in Romag Fasteners, Inc. v. Fossil , Inc. , from one of the most prolific appellate attorneys in U.S. Supreme Court history, 6 Lisa S. Blatt:

The Lanham Act authorizes courts to remedy trademark violations by awarding infringers profits subject to the principles of equity. The question presented here is whether this phrase, “principles of equity,” requires trademark owners to prove willfulness as an absolute precondition to profit awards. The answer is no for three reasons: First, the phrase “principles of equity” signifies a multifactor analysis where no one factor is controlling. Second, the statutory text and structure supersede any settled willfulness requirement. And, third, there was no such settled background willfulness requirement. 7

To avoid an interruption and ensure you make your key points, consider former U.S. Solicitor General Paul D. Clement’s succinct opening in United States Forest Service v. Cowpasture River Preservation Association :

Respondents’ effort to convert all of the land traversed by a Park Service-administered trail into lands in the National Park Service fails for reasons of text, context, and consequences. 8

Clement’s very short roadmap identifies three key points (text, context, and consequences), while promoting the narrative that the respondent is trying to convert private into public land. 

Sometimes it is best to focus the inquiry on the single most dispositive and pressing issue, just as future Chief Judge John R. Tunheim (District of Minnesota) did in Growe v. Emison :

Redistricting is a power and responsibility that is reserved to the states in the first instance. This case presents the Court with an opportunity to illuminate that important principle and clarify the apparent confusion in the lower federal courts. I intend to direct my argument this morning to the abstention issue: Did the federal court err by refusing to abstain to an ongoing state judicial proceeding? And the case presents perhaps one of the most stark examples of what can go wrong when there are jurisdictional disputes in the redistricting process. 9

Nicole A. Saharsky (a University of Minnesota Law School graduate and also one of the most prolific attorneys to argue in front of the U.S. Supreme Court) 10 offered a shorter and sweeter opener on a key issue in DePierre v. United States :

Whether you call it freebase, coca paste or crack, it’s the same thing chemically. It is cocaine base, it is smokeable, it has the same effects on the user; and Congress did not limit the statute to one form of cocaine basis. This court should not do it, either. 11

Aaron Van Oort focused the Court in on a dispositive issue after opening with a strong thematic point and summarizing the compelling facts: 

This case tests and exceeds the very outermost limits of what a person may be insured against under Nebraska law. In 2006, Commander David Kofoed of the Douglas County CSI unit committed the reprehensible act of planting false blood evidence against two innocent men in a murder investigation. For this criminal misconduct he was both convicted of a class four felony and it resulted in the civil judgments that are underlying this proceeding. In this appeal, the plaintiffs are arguing on his behalf—Commander Kofoed—that he has insurance coverage for the damages arising out of his wrongdoing, even for the punitive damages that were awarded against him. That’s incorrect under Nebraska law because Nebraska affirmatively forbids its political subdivisions like Douglas County, his employer, from paying civil judgments that arise out of criminal wrongdoing, whether they do it through insurance or otherwise. 12

In each of these examples, the advocate’s winning opening was short, sweet, and specific. The openings usually include one or more thematic sentences. Theme appeals to ethics and morality, while the roadmap that introduces the key points appeals to logic. These advocates strive not only to show the court that their positions are right, but also that their clients are in the right .  Sometimes the advocates focus on one key issue, but where there is more than one, they often use signposts (“first,” “second,” “third”) to provide verbal organization in their roadmap. The opening roadmaps are short, even though they often paint a clear picture with salient facts or legal principles. Notice also the use of vivid and concrete language—the “sweet” part of the opening that often grabs attention. Further, the openings either implicitly or explicitly call for the court to make a certain holding (reverse, remand, etc.). Short, sweet, and specific. 

Closings: Make a compelling point, and tell the court what you want

Closings should also be short, sweet, and specific. Admittedly, advocates often have little—or no—time for a planned closing. Questions that arise during oral argument regularly fill up that space, and the lawyer runs out of time, only to offer a short “Thank you” at the end. But when time permits, the greats include closings that are short, sweet, and specific. 

For example, in Weinberger v. Wiesenfeld , future Justice Ruth Bader Ginsburg offered this concise and compelling closing: 

In sum, appellee respectfully requests that the judgment below be affirmed, thereby establishing that under this nation’s fundamental law, the woman worker’s national social insurance is no less valuable to her family than is the social insurance of the working man. 13  

Justice Ginsburg’s closing is a model of short, sweet, and specific. She concisely boils down the issue on appeal to a clear ultimatum. She asks for specific relief: that the judgment be affirmed. The Court agreed. 

Appeals to bedrock principles—a version of “sweet”—are common among the greats. Eric J. Magnuson, in Padden Law Firm, PLLC v. Bridget Trice, appealed to core principles of client autonomy and choice:

Mr. Padden got the case in the door, he got some lawyers to handle it, and then he disappeared. And at the end of the day, he wants to get his full 30 percent contract because, if you read their brief, a contract is a contract. It’s not when it comes to attorneys’ fees. Not under Minnesota law. Judge Montgomery did the right thing by honoring the client’s wishes. This was a decision by Bridgett Trice and Quincy Adams, that they wanted the lawyers who really got them their recovery to be appropriately rewarded. They have the right as clients to do that, and if you’re going to worry about public policy, the public policy should be in recognizing the client’s interests and protecting those interests. Thank you. 14

Like openings, the best closings share short, sweet, and specific qualities. Effective closings don’t belabor points, but instead reiterate the key points in simple and motivational terms. Prolific advocates inject personal style into their delivery. They include strong themes and narratives that appeal to ethics, morality, and justice. And they implicitly or explicitly ask the court to take a certain action, leaving little room for ambiguity. 

There is no one-size-fits-all approach to success in oral argument. But these winning examples provide useful guidance to practitioners. Keeping openings and closings brief, compelling, and on-point are key ingredients in making a lasting and persuasive impression. 

KYLE R. KROLL is an adjunct professor at the University of Minnesota Law School and an attorney at Winthrop & Weinstine, P.A. in Minneapolis, where he practices business litigation at both the trial and appellate levels. The views expressed in this article are those of the author alone, and not of any other person or organization.

The author expresses special thanks to Miriam Solomon for her research assistance and contributions to this article.

1 Ruth Bader Ginsburg, Remarks on Appellate Advocacy, 50 S.C.L.R. 567, 571 (1999).

2 See Stephanie A. Vaughan, Experiential Learning, Moving Forward in Teaching Oral Advocacy Skills by Looking Back at the Origins of Rhetoric, 59 S. Tex. L.R. 121 (2017); Sylvia H. Walbolt, Openings in Appellate Oral Arguments, Carlton Fields (3/22/2019). https://www.carltonfields.com/insights/publications/2019/openings-in-appellate-oral-arguments 

3 George W. Hicks, Jr. Oral Argument: A Guide to Preparation and Delivery for the First-Timer, KIRKLAND & ELLIS (8/16/2019). h ttps://www.kirkland.com/publications/article/2019/08/oral-argument_a-guide-to-preparation-and-delivery  

4 Emily R. Bodtke, Arguing at the Appellate Level, Bench & Bar of Minn., April 2017, at 35 (“[I]t is far better to use the limited time available to explain why the law supports a desired outcome, rather than pontificate about the wrongs committed against a client.”).

5 See Hicks, Jr., supra. 

6 See Marlene Trestman, Women Advocates Before the Supreme Court , The Supreme Court Historical Society (5/21/2021). https://supremecourthistory.org/women-advocates-beforethe-supreme-court/ 

7 Romag Fasteners, Inc. v. Fossil, Inc., Oyez, https://www.oyez.org/cases/2019/18-1233 (last visited 8/26/2021). For more information about this case, in which Ms. Blatt faced off against Mr. Katyal, see Kyle R. Kroll, Lanham Act Disgorgement Just Go More Complicated, Bench & Bar of Minn. (Dec. 2020), https://www.mnbar.org/resources/publications/bench-bar/columns/2020/12/01/lanham-act-disgorgement-just-got-more-complicated. 

8 United states Forest Service v. Cowpasture River Preservation Association, Oyez, https://www.oyez.org/cases/2019/18-1584 (last visited 8/26/2021).

9 Growe v. Emison, Oyez , https://www.oyez.org/cases/1992/91-1420 (last visited 8/26/2021).

10 See Tresman, supra.

11 DePierre v. United States , Oyez, https://www.oyez.org/cases/2010/09-1533 (last visited 8/26/2021).

12 Sampson v. Lambert, Nos. 17-1104, 17-1106, 17-1114, 17-1117 (8th Cir. 2018), http://media-oa.ca8.uscourts.gov/OAaudio/2018/2/171104.MP3 

13 Weinberger v. Wiesenfeld , Oyez, https://www.oyez.org/cases/1974/73-1892 (last visited 8/26/2021).

14 Padden Law Firm, PLLC v. Trice , Nos. 18-2451, 18-2576 (8th Cir. 2019) . http://media-oa.ca8.uscourts.gov/OAaudio/2019/10/182451.MP3

KYLE R. KROLL  is an adjunct professor at the University of Minnesota Law School and an attorney at Winthrop & Weinstine, P.A. in Minneapolis, where he practices business litigation at both the trial and appellate levels. The views expressed in this article are those of the author alone, and not of any other person or organization.

The author expresses special thanks to Miriam Solomon for her research assistance and contributions to this article.

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Blog Business How to Present a Case Study like a Pro (With Examples)

How to Present a Case Study like a Pro (With Examples)

Written by: Danesh Ramuthi Sep 07, 2023

Okay, let’s get real: case studies can be kinda snooze-worthy. But guess what? They don’t have to be!

In this article, I will cover every element that transforms a mere report into a compelling case study, from selecting the right metrics to using persuasive narrative techniques.

And if you’re feeling a little lost, don’t worry! There are cool tools like Venngage’s Case Study Creator to help you whip up something awesome, even if you’re short on time. Plus, the pre-designed case study templates are like instant polish because let’s be honest, everyone loves a shortcut.

Click to jump ahead: 

What is a case study presentation?

What is the purpose of presenting a case study, how to structure a case study presentation, how long should a case study presentation be, 5 case study presentation examples with templates, 6 tips for delivering an effective case study presentation, 5 common mistakes to avoid in a case study presentation, how to present a case study faqs.

A case study presentation involves a comprehensive examination of a specific subject, which could range from an individual, group, location, event, organization or phenomenon.

They’re like puzzles you get to solve with the audience, all while making you think outside the box.

Unlike a basic report or whitepaper, the purpose of a case study presentation is to stimulate critical thinking among the viewers. 

The primary objective of a case study is to provide an extensive and profound comprehension of the chosen topic. You don’t just throw numbers at your audience. You use examples and real-life cases to make you think and see things from different angles.

The primary purpose of presenting a case study is to offer a comprehensive, evidence-based argument that informs, persuades and engages your audience.

Here’s the juicy part: presenting that case study can be your secret weapon. Whether you’re pitching a groundbreaking idea to a room full of suits or trying to impress your professor with your A-game, a well-crafted case study can be the magic dust that sprinkles brilliance over your words.

Think of it like digging into a puzzle you can’t quite crack . A case study lets you explore every piece, turn it over and see how it fits together. This close-up look helps you understand the whole picture, not just a blurry snapshot.

It’s also your chance to showcase how you analyze things, step by step, until you reach a conclusion. It’s all about being open and honest about how you got there.

Besides, presenting a case study gives you an opportunity to connect data and real-world scenarios in a compelling narrative. It helps to make your argument more relatable and accessible, increasing its impact on your audience.

One of the contexts where case studies can be very helpful is during the job interview. In some job interviews, you as candidates may be asked to present a case study as part of the selection process.

Having a case study presentation prepared allows the candidate to demonstrate their ability to understand complex issues, formulate strategies and communicate their ideas effectively.

The way you present a case study can make all the difference in how it’s received. A well-structured presentation not only holds the attention of your audience but also ensures that your key points are communicated clearly and effectively.

In this section, let’s go through the key steps that’ll help you structure your case study presentation for maximum impact.

Let’s get into it. 

Open with an introductory overview 

Start by introducing the subject of your case study and its relevance. Explain why this case study is important and who would benefit from the insights gained. This is your opportunity to grab your audience’s attention.

Explain the problem in question

Dive into the problem or challenge that the case study focuses on. Provide enough background information for the audience to understand the issue. If possible, quantify the problem using data or metrics to show the magnitude or severity.

Detail the solutions to solve the problem

After outlining the problem, describe the steps taken to find a solution. This could include the methodology, any experiments or tests performed and the options that were considered. Make sure to elaborate on why the final solution was chosen over the others.

Key stakeholders Involved

Talk about the individuals, groups or organizations that were directly impacted by or involved in the problem and its solution. 

Stakeholders may experience a range of outcomes—some may benefit, while others could face setbacks.

For example, in a business transformation case study, employees could face job relocations or changes in work culture, while shareholders might be looking at potential gains or losses.

Discuss the key results & outcomes

Discuss the results of implementing the solution. Use data and metrics to back up your statements. Did the solution meet its objectives? What impact did it have on the stakeholders? Be honest about any setbacks or areas for improvement as well.

Include visuals to support your analysis

Visual aids can be incredibly effective in helping your audience grasp complex issues. Utilize charts, graphs, images or video clips to supplement your points. Make sure to explain each visual and how it contributes to your overall argument.

Pie charts illustrate the proportion of different components within a whole, useful for visualizing market share, budget allocation or user demographics.

This is particularly useful especially if you’re displaying survey results in your case study presentation.

Stacked charts on the other hand are perfect for visualizing composition and trends. This is great for analyzing things like customer demographics, product breakdowns or budget allocation in your case study.

Consider this example of a stacked bar chart template. It provides a straightforward summary of the top-selling cake flavors across various locations, offering a quick and comprehensive view of the data.

Not the chart you’re looking for? Browse Venngage’s gallery of chart templates to find the perfect one that’ll captivate your audience and level up your data storytelling.

Recommendations and next steps

Wrap up by providing recommendations based on the case study findings. Outline the next steps that stakeholders should take to either expand on the success of the project or address any remaining challenges.

Acknowledgments and references

Thank the people who contributed to the case study and helped in the problem-solving process. Cite any external resources, reports or data sets that contributed to your analysis.

Feedback & Q&A session

Open the floor for questions and feedback from your audience. This allows for further discussion and can provide additional insights that may not have been considered previously.

Closing remarks

Conclude the presentation by summarizing the key points and emphasizing the takeaways. Thank your audience for their time and participation and express your willingness to engage in further discussions or collaborations on the subject.

Well, the length of a case study presentation can vary depending on the complexity of the topic and the needs of your audience. However, a typical business or academic presentation often lasts between 15 to 30 minutes. 

This time frame usually allows for a thorough explanation of the case while maintaining audience engagement. However, always consider leaving a few minutes at the end for a Q&A session to address any questions or clarify points made during the presentation.

When it comes to presenting a compelling case study, having a well-structured template can be a game-changer. 

It helps you organize your thoughts, data and findings in a coherent and visually pleasing manner. 

Not all case studies are created equal and different scenarios require distinct approaches for maximum impact. 

To save you time and effort, I have curated a list of 5 versatile case study presentation templates, each designed for specific needs and audiences. 

Here are some best case study presentation examples that showcase effective strategies for engaging your audience and conveying complex information clearly.

1 . Lab report case study template

Ever feel like your research gets lost in a world of endless numbers and jargon? Lab case studies are your way out!

Think of it as building a bridge between your cool experiment and everyone else. It’s more than just reporting results – it’s explaining the “why” and “how” in a way that grabs attention and makes sense.

This lap report template acts as a blueprint for your report, guiding you through each essential section (introduction, methods, results, etc.) in a logical order.

Want to present your research like a pro? Browse our research presentation template gallery for creative inspiration!

2. Product case study template

It’s time you ditch those boring slideshows and bullet points because I’ve got a better way to win over clients: product case study templates.

Instead of just listing features and benefits, you get to create a clear and concise story that shows potential clients exactly what your product can do for them. It’s like painting a picture they can easily visualize, helping them understand the value your product brings to the table.

Grab the template below, fill in the details, and watch as your product’s impact comes to life!

3. Content marketing case study template

In digital marketing, showcasing your accomplishments is as vital as achieving them. 

A well-crafted case study not only acts as a testament to your successes but can also serve as an instructional tool for others. 

With this coral content marketing case study template—a perfect blend of vibrant design and structured documentation, you can narrate your marketing triumphs effectively.

4. Case study psychology template

Understanding how people tick is one of psychology’s biggest quests and case studies are like magnifying glasses for the mind. They offer in-depth looks at real-life behaviors, emotions and thought processes, revealing fascinating insights into what makes us human.

Writing a top-notch case study, though, can be a challenge. It requires careful organization, clear presentation and meticulous attention to detail. That’s where a good case study psychology template comes in handy.

Think of it as a helpful guide, taking care of formatting and structure while you focus on the juicy content. No more wrestling with layouts or margins – just pour your research magic into crafting a compelling narrative.

5. Lead generation case study template

Lead generation can be a real head-scratcher. But here’s a little help: a lead generation case study.

Think of it like a friendly handshake and a confident resume all rolled into one. It’s your chance to showcase your expertise, share real-world successes and offer valuable insights. Potential clients get to see your track record, understand your approach and decide if you’re the right fit.

No need to start from scratch, though. This lead generation case study template guides you step-by-step through crafting a clear, compelling narrative that highlights your wins and offers actionable tips for others. Fill in the gaps with your specific data and strategies, and voilà! You’ve got a powerful tool to attract new customers.

Related: 15+ Professional Case Study Examples [Design Tips + Templates]

So, you’ve spent hours crafting the perfect case study and are now tasked with presenting it. Crafting the case study is only half the battle; delivering it effectively is equally important. 

Whether you’re facing a room of executives, academics or potential clients, how you present your findings can make a significant difference in how your work is received. 

Forget boring reports and snooze-inducing presentations! Let’s make your case study sing. Here are some key pointers to turn information into an engaging and persuasive performance:

• Know your audience : Tailor your presentation to the knowledge level and interests of your audience. Remember to use language and examples that resonate with them.
• Rehearse : Rehearsing your case study presentation is the key to a smooth delivery and for ensuring that you stay within the allotted time. Practice helps you fine-tune your pacing, hone your speaking skills with good word pronunciations and become comfortable with the material, leading to a more confident, conversational and effective presentation.
• Start strong : Open with a compelling introduction that grabs your audience’s attention. You might want to use an interesting statistic, a provocative question or a brief story that sets the stage for your case study.
• Be clear and concise : Avoid jargon and overly complex sentences. Get to the point quickly and stay focused on your objectives.
• Use visual aids : Incorporate slides with graphics, charts or videos to supplement your verbal presentation. Make sure they are easy to read and understand.
• Tell a story : Use storytelling techniques to make the case study more engaging. A well-told narrative can help you make complex data more relatable and easier to digest.

Ditching the dry reports and slide decks? Venngage’s case study templates let you wow customers with your solutions and gain insights to improve your business plan. Pre-built templates, visual magic and customer captivation – all just a click away. Go tell your story and watch them say “wow!”

Nailed your case study, but want to make your presentation even stronger? Avoid these common mistakes to ensure your audience gets the most out of it:

Overloading with information

A case study is not an encyclopedia. Overloading your presentation with excessive data, text or jargon can make it cumbersome and difficult for the audience to digest the key points. Stick to what’s essential and impactful. Need help making your data clear and impactful? Our data presentation templates can help! Find clear and engaging visuals to showcase your findings.

Lack of structure

Jumping haphazardly between points or topics can confuse your audience. A well-structured presentation, with a logical flow from introduction to conclusion, is crucial for effective communication.

Ignoring the audience

Different audiences have different needs and levels of understanding. Failing to adapt your presentation to your audience can result in a disconnect and a less impactful presentation.

Poor visual elements

While content is king, poor design or lack of visual elements can make your case study dull or hard to follow. Make sure you use high-quality images, graphs and other visual aids to support your narrative.

Not focusing on results

A case study aims to showcase a problem and its solution, but what most people care about are the results. Failing to highlight or adequately explain the outcomes can make your presentation fall flat.

How to start a case study presentation?

Starting a case study presentation effectively involves a few key steps:

• Grab attention : Open with a hook—an intriguing statistic, a provocative question or a compelling visual—to engage your audience from the get-go.
• Set the stage : Briefly introduce the subject, context and relevance of the case study to give your audience an idea of what to expect.
• Outline objectives : Clearly state what the case study aims to achieve. Are you solving a problem, proving a point or showcasing a success?
• Agenda : Give a quick outline of the key sections or topics you’ll cover to help the audience follow along.
• Set expectations : Let your audience know what you want them to take away from the presentation, whether it’s knowledge, inspiration or a call to action.

How to present a case study on PowerPoint and on Google Slides?

Presenting a case study on PowerPoint and Google Slides involves a structured approach for clarity and impact using presentation slides :

• Title slide : Start with a title slide that includes the name of the case study, your name and any relevant institutional affiliations.
• Introduction : Follow with a slide that outlines the problem or situation your case study addresses. Include a hook to engage the audience.
• Objectives : Clearly state the goals of the case study in a dedicated slide.
• Findings : Use charts, graphs and bullet points to present your findings succinctly.
• Analysis : Discuss what the findings mean, drawing on supporting data or secondary research as necessary.
• Conclusion : Summarize key takeaways and results.
• Q&A : End with a slide inviting questions from the audience.

What’s the role of analysis in a case study presentation?

The role of analysis in a case study presentation is to interpret the data and findings, providing context and meaning to them. 

It helps your audience understand the implications of the case study, connects the dots between the problem and the solution and may offer recommendations for future action.

Is it important to include real data and results in the presentation?

Yes, including real data and results in a case study presentation is crucial to show experience,  credibility and impact. Authentic data lends weight to your findings and conclusions, enabling the audience to trust your analysis and take your recommendations more seriously

How do I conclude a case study presentation effectively?

To conclude a case study presentation effectively, summarize the key findings, insights and recommendations in a clear and concise manner. 

End with a strong call-to-action or a thought-provoking question to leave a lasting impression on your audience.

What’s the best way to showcase data in a case study presentation ?

The best way to showcase data in a case study presentation is through visual aids like charts, graphs and infographics which make complex information easily digestible, engaging and creative. 

Don’t just report results, visualize them! This template for example lets you transform your social media case study into a captivating infographic that sparks conversation.

Choose the type of visual that best represents the data you’re showing; for example, use bar charts for comparisons or pie charts for parts of a whole. 

Ensure that the visuals are high-quality and clearly labeled, so the audience can quickly grasp the key points. 

Keep the design consistent and simple, avoiding clutter or overly complex visuals that could distract from the message.

Choose a template that perfectly suits your case study where you can utilize different visual aids for maximum impact. 

Need more inspiration on how to turn numbers into impact with the help of infographics? Our ready-to-use infographic templates take the guesswork out of creating visual impact for your case studies with just a few clicks.

Related: 10+ Case Study Infographic Templates That Convert

Congrats on mastering the art of compelling case study presentations! This guide has equipped you with all the essentials, from structure and nuances to avoiding common pitfalls. You’re ready to impress any audience, whether in the boardroom, the classroom or beyond.

And remember, you’re not alone in this journey. Venngage’s Case Study Creator is your trusty companion, ready to elevate your presentations from ordinary to extraordinary. So, let your confidence shine, leverage your newly acquired skills and prepare to deliver presentations that truly resonate.

Go forth and make a lasting impact!

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The Throughline Blog

Practical Media Training and Public Speaking Tips

How to Open a Speech – 25 Ways & Ideas

We don’t want to break it to you, but you don’t really have all that much time. As a public speaker or presenter, you have but a scant few moments to open a speech or presentation with a powerful hook. Here, we offer 25 great ways on how to open a speech.

But first, a quick note about the two elements any speech opening should possess: it must be engaging and on message . The way you open a speech gets them in the door and your main point, or message, keeps them in their seats.

Notice that we said engaging and on message. A funny opening joke may engage the audience, but if it’s not directly related to your presentation’s main message , your audience may only remember the joke. There’s nothing funny about that.

What does it mean to be on message? First, you need one. As part of our public speaking workshops , we encourage our clients to themselves a simple question: What is the one thing, more than anything else, I want this audience to remember from my presentation six months from now? That one thing typically is your overarching message .

Some examples:

“Our nonprofit organization’s donations are surging and have more than made up for the dip in last year’s contributions.” “This program for at-risk youth is as beneficial for the overall community as it is for the actual participants. “ “My new product may look like many others, but what it delivers is unlike anything else on the shelf.”

Your messages are meaningful, but they become memorable when you frame them within the context of your open.

Understanding the Importance of the Speech Greeting and Opener

Just as a storefront business owner draws customers with their window display, or a publisher gets a sale because of an eye-catching book cover, your speech opening hooks your audience and keeps them in their seats.

The first few moments of your presentation are vital for its success.

For that reason, your presentation opening speech needs to be as engaging as possible. Niceties, such as introductions or thank-yous, or relevant (but uninteresting) logistical information are impediments to getting your audience immediately invested in your topic. We show you all about the three parts you should have in your presentation open here .

The opens that follow allow you to leap directly into the heart of your message and convey your main takeaway points quickly, creatively, and effectively. Your audience’s attention is precious. Give them an open that convinces them their investment of time will be worth it.

25 Ways to Open a Speech

These opens, from our book 101 Ways to Open a Speech , represent a mix of styles and methods. You can open your presentation speech with a third-person anecdote or share your own story. You can be persuasive or utilize the element of surprise. Some speech openers tell a story, others frame a topic, and a couple rely on modern technology. There’s a way to open a speech that is right for you, that reflects your personality, and that serves your specific goals and topics.

1. The Common Ground Open – Is there a gap between you and the audience? Perhaps you’re a 70-something speaking to some high school students, or a conservative Republican addressing a group of left-leaning advocates. If you have any chance of succeeding in sharing your message, you’ll need to close the gap quickly. Opening with a shared story, statistic, goal, or interest, and doing so with humility and grace, is an excellent way to bring the audience closer to you and to show them they have something to gain by listening to you. Imagine that a CEO of a large investment company is about to talk finances to a group of entry-level employees at one of your many locations. Here’s how she could start:

“You may not think I know what it is like to struggle, but at your age I was scraping for pennies, working two jobs, and still barely managing to pay my rent. It got easier when I learned to make my money work as hard as I was. It’s a lesson I plan to share with you today .”

2. Descriptive Open – A school administrator is talking to teachers about a new approach to student test prep. He could say:

“With your help, we are going to implement new lessons that reduce the rate of failure by increasing students’ opportunities to experience success.”

Are you still awake? Abstract concepts like “rate of failure,” “opportunities,” and “success” don’t exactly rouse an audience. When words are vivid, messages gain power and pop. Concrete and descriptive words, as opposed to abstract concepts, put the audience in the middle of the action. This version would be better:

“No one wants to see that big red ‘F’ on a test – not a student, not a teacher, and not a parent. With our new approach, and your help, we’ll be able to hand out a lot more ‘A’s’ and ‘B’s’—and the students would have worked hard to earn them.”

4. The Third-Person Anecdote Open – Stories are great ways to communicate the human condition. Therefore, choose a story or anecdote you’ve heard along the way – or pick one out of the local newspaper or online news story – and use it to reinforce your presentation’s main message. However, don’t start by saying, “I’d like to begin with a story.” Just start with the action:

“Three years ago, Walt Harris had his dream job, dream spouse, and dream home. He worked out five days a week, ate well, and mediated on weekends. Then he received a diagnosis from his doctor that changed his life. In the past three years, Walt lost his job, lost his home, and is close to facing divorce. Unfortunately, almost all of this was preventable.”

5. The Show of Hands Open – How many of you think this way to open a speech is overdone? How many of you think it could be done better? The question you pose should challenge conventional thinking, lead to a counterintuitive conclusion, or add a dose of unexpected humor. Likewise, this strategy works well if you are trying to sway the audience to reconsider previously held positions or beliefs. You must be quick on your feet to transition from the audience’s answers to the point you are trying to make:

“So, you think the sky is blue? Well, I’m going to tell you what happens on those days when it appears to be green.”

6. The Fable Open – Do you have something to preach but don’t want to sound preachy? If you lead off with a fable, or one of its literary cousins (allegories and parables), you can delve into moral lessons and insights about human behavior, all without sounding too heavy. In her book, “The Story Factor,” Annette Simmons writes that stories provide a more accessible route. A story, she says, is a “more dynamic tool of influence. Story gives people enough space to think for themselves.”

7. The Contrast Open – If speeches were boxing matches, you’d use the contrast open every time. This technique showcases the difference between diametrically opposed concepts, positions, ideas, or words. As a result, this approach is useful if you want to persuade others to change their perspective or embrace something new. Here are some of the themes that work well:

• Needs vs. Wants
• Obstacles vs. Opportunity
• Problem vs. Solution
• Possible vs. Impossible

8. The Information Gap – You know you will be facing a crowd of people who are quite knowledgeable about your subject. That’s OK. As it turns out, people who know a lot about a topic are still just as interested in learning about the parts of the topic they don’t know, according to American educator and economist George Loewenstein . If you can find a kernel of knowledge that exposes the gap or looks at the topic in a different way, you’ve given your audience ample reason to stick around to the end.

9. The Unexpected Definition Open – Dictionaries obviously do their jobs and do them well. However, there are times when a word gains more power when it is redefined. Say you are a valedictorian and you want to share how much your fellow students mean to you. Here’s a start:

“The dictionary defines classmate as a member of your class, but I define you all as so much more than that. We were each other’s friends, confidants, mentors, and guides. As worthy opponents, we challenged one other on the field and in the classroom. We were each other’s keepers and cheerleaders. And, we now can define ourselves as fellow graduates.”

10. “This Day in History” Open – This day in history you learned there were 25 ways to open a speech. That is a historical fact, but not a great citation. Fortunately, there are plenty of worthy, significant, thought-provoking, and interesting events you can find – a simple online search yields thousands – to illustrate your main point.

11. The Incorrect (or Ironic) Quote – Back in 2004, Microsoft’s Bill Gates told the world, “Two years from now, spam will be solved.” Oh yeah? Hindsight is 20/20, but that doesn’t mean you can’t benefit from the trove of ill-considered observations and incorrect assumptions about the future. Leading a presentation with an incorrect quote can help you transition to many powerful points, including the risks of false assumptions, the dangers of being slow to change, and the speed of evolution.

“We’re going to go on a dive to the deep sea. Anyone that’s had that lovely opportunity knows that for about two-and-a-half hours on the way down, it’s a perfectly, positively pitch-black world.”

When combined with a series of video images featuring bioluminescent sea creatures, the open transported the audience deep into the world of ocean exploration all from the comfort of their hotel meeting room.

13. The Bookend Open – Like the inseparable friends that they are, the Bookend Open must go with the Bookend Close, no ifs, ands or buts about it. Consequently, the theme, story, example, joke, theme, or fact that you offer in the open must return – in some fashion – for a visit in the end.

14. Rapid-Fire Statistics Open – A dietician wants to warn her audience about the dangers of gaining weight on a diet rich in fast food meals. She could start like this:

“Between 2013 and 2016, more than 1 in 3 American adults took a turn through the drive-thru or approached the counter to grab a fast food meal on any given day. For children and teens, a fast food diet has been associated with higher caloric intake and poor diet quality. That double whammy is a reality that more young people face, as studies have found caloric intake from fast food on the rise for children aged 2 to 18. The industry itself shows no signs of slowing. The fast food industry is a $198.9 billion business in the United States. It’s expected to grow by more than $20 billion by 2020.”

This data stacking is less about individual numbers and more about the broader point she is trying to convey. The main takeaway is this: Society’s propensity for fast food is growing and affecting the health of children and teens.

15. The Mystery Open – They fill bookshelves and dominate television listings. What are they? Those mysteries, psychological thrillers, and police procedurals readers and viewers can’t seem to get enough of. A mystery works fine for an open, too. Here’s one way to do it: Pose a single question at the start of your talk and then answer it piece by piece during your presentation – leaving the big reveal for the close.

16. The Multiple Choice – It’s better than the tests you remembered as a student or the online surveys you are asked to take. That’s because it’s your multiple-choice test and it’s the way you can draw your audience to your topic. This open is tailor-made for a talk with multiple perspectives about an issue or different solutions for the same problem. Here’s an example:

“As a company, we have several directions we can take in terms of growth and increased sales. We could a.) buy up smaller companies to diversify our portfolio of services, b.) cull some of our services and move resources to focus on only a few or, c.) we could opt to franchise. I’m going to spend some time on each and then offer the option that I think is the way for us to go.”

17. The Challenge Open – Challenges spur audiences to act or deliver on a goal. You could open a speech with a challenge if you are seeking legislative change, raising money for a project, looking to increase sales, or asking for volunteers. The main objective is motivation. The audience not only needs to buy-in to your message but take the actions to manifest it. Here’s one way to do that:

“Dreamers see possibilities where others see obstacles. I am here today to call upon my fellow dreamers to encourage those who are hesitant about the project to look past the stumbling blocks we face in the construction of this community playground and consider giving kids a chance to play.”

18. The Skeptical Audience Open – A doubting audience is a difficult audience – there is no getting around it. They may be untrusting of your ideas or against what you are proposing. Perhaps they have been disappointed in the past or are simply stuck in their ways. The more “hostile” the crowd, the faster you need to address the gap. While every open needs to be a blend of your goals and audience needs, this one requires careful consideration. Here’s the formula:

• Anticipate the major objections.
• Have a sense of divided loyalties – the intractable, the undecided, and the supportive. Identify which of those most needs to hear your message and adjust accordingly.
• Frame the message around their concerns, not yours.
• Avoid defensiveness.
• Acknowledge obvious truths early.

19. The Rhetorical Question Open – Do you think opening with a question engages audience members? Yes, it does. This method engages the audience from the get-go. A CEO might pose this question:

“We offer great services. We have a loyal customer base. And, we make improvements every year. So, why are we not No. 1 in our market?”

• Ask a puzzling question you promise to reveal in the end.
• Propose a riddle.
• Suggest that the audience complete a mathematical equation and promise to give the answer context during the speech.

21. The Activity Open – Of all the 25 ways to open, this one triggers the most immediate engagement. Use it during training sessions and workshops when you are trying to teach a specific skill. When an audience engages in an activity right from the start, they recognize the benefits of listening to the rest of what you have to say. Make sure the activity is challenging, however. If they breeze through it, they’ll spend the rest of the workshop twiddling their thumbs.

22. The Self-Effacing Open – Remember the speaker who offered a joke, only to have that become his message? Well, in this way to open a speech, humor also must be deftly handled. Modesty and humility are the hallmarks of people who can laugh at themselves – which are both traits that can attract an audience. If you are planning to laugh at your own expense, just make sure it’s not at a cost. Stay away from jokes that question your credibility or diminish the topic of your speech. And make sure your self-deprecating humor doesn’t sound too self-pitying (“I hope, like my receding hairline, you won’t similarly retreat for the exit before I am done.”). You don’t want the audience thinking about your weaknesses or paying undue attention to them.

• An audio testimony
• A recording of a song
• An oral account
• A snippet of a speech
• Sounds of nature

24. The PowerPoint Open – Ahh, the PowerPoint presentation … when used correctly it is a highly effective tool for the audience. When used incorrectly, it induces a snoozefest. Overly literal slides typically fall flat, while conceptual (and eye-catching) images make your words even more memorable. If you plan on using technology front and center, you should pick an image that captivates and intrigues, and forms a segue into the opening you want to tell. For instance, you are presenting a talk on how to create a stunning painting. You could begin with a slide that shows a big, bold, and colorful painting. You say:

“This painting is the manifestation of dozens of choices and decisions the artist made along the way from concept to completion. We only see the final product, but the real art is the way it all comes together.”

As you proceed, you show slides in reverse, moving from final product to blank canvas. Along the way, you bring the viewer through each step.

25. The Study Hall Open – Some presenters are faced with the dilemma of sharing data-heavy charts and graphs. To rely solely on PowerPoint is potentially ineffective – just too much data at once. So, take your audience back to school and to all those handouts. Edward Tufte , an expert in data visualization and a professor emeritus at Yale University, suggests using the “study hall” method. At the beginning of the session, distribute the handouts and ask the audience to read them. Following their review, you are off to the races. Your task is not to repeat what they have read but offer context and meaning. “

What’s Your Opening?

Back in 1973, a horse named Secretariat ran the Kentucky Derby in 1 minute and 59 seconds – breaking the two-minute mark for the first time in the then 99-year history of the race. His record still stands.

It doesn’t take a lot of time to do something great. The way you open a speech may not break any records, but it can have a long-standing effect on your audience. From the very start, you have an opportunity to influence others, establish rapport, and exhibit creativity. When done well, such effort is rewarded. Your audience not only connects with you during your talk but also remembers what you said long after your speech is done.

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How to Open a Speech or Presentation

by Matt Eventoff

The audience is seated.  The lights dim and the room quiets.  All eyes are on the dais.  All too often, this is what is heard to open the speech or presentation:

“Hi, thank you for having me.  It is an honor to be here with you today.   My name is ____ _______, and I am going to be speaking to you today about_______.”

Looking around, here is what I tend to see:

1) People reviewing a physical copy of the program, their notes, even the labeling on the sugar on the table;

2) T-U-T/T-O-T – Typing under table/typing on table. The smartphones are out in force; it is not unusual to see laptops, netbooks or tablets out and being utilized as well;

3) Eyes looking up.  Eyes looking down;

4) Eyes looking everywhere but at the speaker.

So how do you effectively open a speech or presentation?

There are a number of effective ways to open a speech or presentation.  Here are four:

1) A Quote – Name a topic, and more often than not there is a great quote or saying that suits your subject matter perfectly. An example – one that I often use to open a presentation dealing with public speaking:

“It usually takes me more than three weeks to prepare a good impromptu speech.” – Mark Twain

2) A “What If” Scenario – Drawing your audience into your presentation is important and doing it immediately works wonders.  Getting your audience thinking right away by painting a scenario is very effective.

3) An “Imagine” Scenario – Same thought process.  Putting your audience members directly into the presentation by allowing each member to visualize a scenario is a great tool

4) A Question – Rhetorical or literal; When someone is posed with a question, whether an answer is called for or not, that person intuitively answers, even if just in his or her mind, and now that person is involved.

I will be periodically adding more opening tips. Stay tuned…

13 thoughts on “ How to Open a Speech or Presentation ”

Excellent information. I would love to hear your thoughts for best strategies on closings. Thanks Matt.

Good Points, Matt.

The Law of Primacy and Recency applies here. http://www.nosweatpublicspeaking.com/the-law-of-primacy-and-recency/

The First and Last things you say will be remembered by the audience. That’s why we need a Strong Opening and Strong Closing.

Thanks for the Post!

We have been trained as children to want a type of start to a speech that is not mentioned in your list…

When I read my daughter a story, it begins always the same way.

When a teacher reads a story to her class, it always begins the same way…

“Once upon a time…”

There is a business version of this start…

Moment in time, situation, aha moment…

“Three weeks ago i was at dinner with John and Mary. Over dessert, Mary said something to me that has changed the way I look at [topic of speech]…”

Nothing gets a crowd leaning in than a simple story about everyday life.

• Pingback: Beginning a Speech or Presentation - Four More Tips | Matt Eventoff

Another way to open a speech is to just dive right in to a story. No pleasantries, no introductions, just start telling a story. This immediately commands the audience’s attention.

the advic eof starting the speech was great…..it really worked…thanks!!

Great points……they were great help for me…thanx!!

• Pingback: Closing A Speech or Presentation, Part I | Matt Eventoff

Great post. A strong start makes a strong presentation, and these are good ideas to get the show on the road

• Pingback: Public Speaking: Five Great Ways To End A Speech | Mr. Media Training

that was the best thsnk you so much!  

it was very nice and a easy one for the students.thanks  

nice information matt i like so much..

Comments are closed.

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9 Killer Speech Openers to Start a Talk or Presentation.​

Danny Riley 8 min read

What you’ll learn:

• The importance of a “killer” speech opening.
• 9 powerful speech openers and how to use them.
• Examples from great speakers you can learn from.

Great speech openers hook your audience.

“ Well begun is half done” – Mary Poppins.

A killer speech opener will make the difference between a presentation that makes you soar or your audience snore .

I’ve researched the whole web to find nine killer speech openers to make your audience lean in and listen rather than tune out and daydream.

You’ll see how masters of the craft have used them, and how you can too.

Number seven takes chutzpah to pull off. Ready for the whole list of killer speech openers?

The Shock Opener

One of the best ways to open your speech with a buzz is to startle or shock them.

You can shock an audience in many ways, but they all rest on the major senses of V.A.K.S:

•  Visual
• Kinaesthetic (touch) 

We don’t want your audience tasting your talk, but it should leave a good taste in their mouths.

Changing Minds suggests asking if the audience is awake after appearing from a flash bang and a cloud of smoke, and this might work for you if you’re a magician or playing some kind of character for your speech like a genie.

Suppose you aren’t going for the magic angle. 

In that case, you can shock them on a psychological level instead, as Conor Neill recommends, and tell your audience a surprising fact or statistic that makes them question their thinking or beliefs.

“Did you know that half the water on earth is older than the sun?”

Questions like these will shake an audience awake and turn on their critical thinking nervous-system.

Don’t take my word for it; you can see an incredible demonstration of the shock opener in Mohammed Qahtani’s speech, The Power of Words .

Qahtani opens by taking out a cigarette and placing it into his mouth before trying to light it. The audience is so shocked that they gasp and tell him to stop.

Remember, if your audience is shocked, they are listening.

Your audience doesn’t always have to be jolted to attention with a shock opener, though you can use a more subtle approach to grab their focus. 

Ready to speak with confidence ? We offer virtual & in-person coaching.

The story opener.

You can set the tone of your speech instantly with a story .

In Hollywood, filmmakers and directors use an ‘establishing shot’ to set the tone and theme of the entire film.

When creating your speech, think of a short story that sums up your talk.

Maybe you tell half the story to begin with, and then the other half at the end. 

The important thing is your tale must be relatable . If your audience can’t imagine themselves in the story, they won’t be engaged.

We all experience very similar things in life: 

• We all went to school and had a teacher we loved
• We all have parents who loved us or made mistakes in our upbringing
• We all had a first crush.

We are all cut from the same cloth, so it’s good to be reminded that others are going through what we face or think as we do.

Bryan Stevenson does a stellar job of recounting his mischievous grandmother in his TED talk, We need to talk about an injustice .

The best thing is, you can combine a story-opener with any other speech opener in this list.

It’s truly versatile.

One of my favourite speech openers is next, though.

The Intrigue Opener

I love this speech opener.

What better way to hook your audience than to intrigue them with mystery or a juicy secret?

Have a look at Daniel Pink’s TED Talk The puzzle of motivation . After he begins, Pink, looking like a guilty man sent to the gallows, tells his audience:

“I need to confess something, at the outset here. A little over 20 years ago, I did something I regret. Something I’m not particularly proud of”.

Wow. How intriguing, right?

You have to admit; you want to know what he’s about to confess.

Choose every sentence, every word, and every mark of punctuation to increase the tantalisation temperature.

Whether it’s a secret or confession, the Intrigue Opener piques just enough curiosity in your audience to keep them from checking WhatsApp.

As humans, we need closure.

We do not like open loops.

That’s why it is both enthralling and aggravating when someone plays on our need to be sure.

Just as we cannot stand an open loop, we are instantly engaged when someone gives us a puzzle to solve.

You’ll notice the best speeches, books, TV shows, and films do not spoon-feed you all the information.

I’ve always liked the way Malcolm Gladwell writes his non-fiction books, because they contain puzzles that you solve as a reader.

This puzzle needs to be related to the speech or presentation you’re delivering, of course. It cannot be a random puzzle and will ideally be impossible or extremely difficult to solve at first.

After the speech begins, and the puzzle is revealed, you should slowly drop hints on how to solve the mystery.

Up next, speech openers that use a physical object to create curiosity in the audience’s mind.

The Prop Opener

One of the most potent ways you will captivate your audience is to use a powerful prop in your opening address.

What better way to capture an audience’s imagination than to show them a mysterious or beautiful object?

If you’ve never seen the Prop Opener done well, then have a look at one of the greatest speeches of all time:

Dananjaya Hettiarachchi’s, See Something .

Danajaya enters with a simple rose in his breast pocket, takes it out, gazes at it nostalgically, smells it and then begins to speak.

This same prop appears again right at the end of his speech to end his talk with a flourish.

There are many different props you can use.

JJ Abrams used a Mystery Box to absorb the audience’s attention, and used the box as a metaphor for his entire career.

If you think the prop opener is just for TED Talks and Toastmasters Final Speeches, remember that most company product launch centre around one or more props.

Steve Jobs revealed his new products in ever-innovative ways.

Still, while the last two speeches I’ve mentioned opened with physical items, most of Jobs’s presentations built intrigue through the sight of the product.

So remember, you can use an object, or tease your audience with the absence of a prop, but make that prop integral to your talk.

You don’t always have to use a prop, of course. 

A more minimalist approach to opening your speech uses the best audience reaction a speaker can receive: laughter.

The Funny Opener

Using laughter to win over your audience is the golden ticket to immediate rapport with your audience.

Jack Schafer, PhD at Psychology Today, said that People Will Like You If You Make Them Laugh , which seems obvious, but at least you know we have scientists on the case. 

He also mentions that constructing humour requires and projects a high level of intelligence .

Of course, laughter is subjective, but it is also infectious, and if you get enough members of your audience to titter, it will spread across the whole group.

If you want to see just how quickly you can win an audience over with humour, have a look at Ken Robinson’s subtle but delightful ability to raise a chuckle in his speech Do Schools Kill Creativity? 

Ken’s ability to speak conversationally to an audience of thousands is genuinely remarkable.

If you break down his humour, it is easy to see how you could include similar content in your presentations. 

Whether you can pull it off as well as Ken is another story.

Not everyone feels like they can be a comedian, though; I get that. 

Well, that’s alright because there are other ways to open your talk that play on other strong emotions.

You can inspire your audience, too.

The Inspirational Opener

One of my favourite ways to help beginner speakers to open their presentation is with a quote.

A quote acts like a story in that it sets the tone and theme of your speech, but it takes much less effort and even less skill.

An effective quote is usually only one line long and supported by the credibility of the original author who uttered those words.

Watch the way Clint Smith opens his TED Talk  The Danger of Silence .

Using Martin Luther King’s voice to start his speech gives Clint what psychologists call the transference effect .

Just by citing someone else, especially someone admired and famous, you redirect the emotions an audience have towards that person onto yourself.

One caveat to using quotes, though:

Fact check them . I cringe whenever I see someone incorrectly quoting someone.

Have you ever heard the quote by Albert Einstein:

“Insanity is doing the same thing over and over, and expecting different results”?

A great quote, isn’t it?

But Albert Einstein never said those words .

A quick check on Reuters will help you add more credibility to your inspirational opener.

Finally, try to use a quote few people have ever heard. Inspiring words have been filling the archives of history for millennia. Seek out something that has been left dusty on the shelf, rather than the same recycled iterations.

Next, let’s look at a type of bold speech opener that take real chutzpah to land well.

The Perspective Shift Opener

A powerful speech opener that will take confidence is the perspective shift opener.

This opener will lead the audience in one direction before changing direction and setting a new pace for the speech.

Cameron Russel does a fantastic job of controlling the frame in her TED Talk, Looks aren’t everything. Believe me; I’m a model.

Russel takes to the stage dressed in a skimpy dress and begins to tell the audience about her career, but then does a rapid wardrobe change on stage in front of the entire audience. 

This change of dress sets a new tone, feel, and direction for the speech.

If you can change the audience’s perspective or frame of reality, you are in the driving seat.

One of the best things you can hope for as a speaker is moving hearts and changing minds. 

If you aren’t a confident speaker, start small.

Vanessa Van Edwards suggests never mentioning how nervous you are. 

It’s distracting and makes the audience pick up on all the subtle nervous energy and cues you give off. Control the frame instead and act cool and confident: they will buy into it.

Another great way to hold frame control over an audience is by using the power of silence .

The Silence Opener

Silence is a valuable commodity in today’s noisy and distracting digital world.

Creating silence at the beginning of your talk can profoundly affect your audience and their focus.

Did you ever have a teacher at school who used silence effectively?

When my English classmates were noisy, our teacher Mr Rylance would hold up his hand for silence. 

Slowly, we would settle down and focus on his raised hand. 

A few would giggle, but that would peter out until we all sat in a hypnotic stillness.

If you want to see an example of how to use silence, then look at Neal Glitterman’s speech The Power of Silence .

You can see how much gravity silence can have , especially as a speech opener.

The final killer opener I want to introduce you to is the big promise opener.

The Big Promise Opener

I believe that all speeches and presentations should contain a big promise, as it tells your audience why they should keep on listening.

Ideally, your big promise will be your speech title or phrase that pays, which is a recurring foundational phrase you will use throughout your presentation.

A big promise is your way of making a deal with the audience : you listen to me, and you’ll get something in return.

Creating a big promise at the beginning of your speech is like adding a teaser trailer to the beginning of a TV show. It suggests a reason you should stick around.

When Arthur Benjamin introduces his talk Faster than a calculator by announcing:

 “I am a human calculator!”

You know that proof is on the way.

Remember the essential rule of the Big Promise Opener: make it big, and keep your promise.

Impress your audience with these killer speech openers.

I hope you feel that I kept my promise of sharing nine killer speech openers to start a presentation.

Did you notice any other speech openers at the beginning of this article?

Don’t forget; these openers can be mixed and matched.

You can include a number of these speech openers in the same presentation to create more impact.

Let me know which of these killer openers was your favourite, and let me know if you have any more you’d like to share.

To your public speaking success,

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How to Open and Close a Presentation in 8 Memorable Ways

What makes an exceptional presentation? Obviously, it needs to provide plenty of data to support the presenter’s primary objective. But, believe it or not, the heart of a presentation— the gist, the meat, the essence of it— isn’t what makes audiences sit up and take notice.

It doesn’t matter how flashy or informative a presentation (even one designed with a PowerPoint alternative ) might be. It’s a strong opening and closing that will make an audience care. Without these key elements— and slides to represent each— all the research and preparation put into a presentation are for naught. An effective presentation will start out strong and end on a powerful note.

Attracting audience members’ attention from the beginning of your presentation is vital if there’s any hope of getting them to care about what you have to say. Once they’ve tuned you out, it’s all over. Therefore, make a bold statement, intrigue them and stimulate their curiosity of what will come next.

According to Darlene Price , president of Well Said Inc., and author of, “Well Said! Presentations and Conversations That Get Results,” when we speak, we only have about 60 seconds to capture an audience's attention, establish our credibility, familiarize the audience to our topic and motivate it to listen.

“You need to put the art in the start — the most important part of the work,” Price told Business Insider.

At the same time, the end of a presentation is the best chance to leave a lasting impression on an audience. Don’t just describe your final point and then let your presentation trail off, leaving audiences to guess when you’re done. A powerful presentation ending will include calls to action, visions of the future and words to live by.

Do you have plenty of content and professionally-designed slides for your presentation, but need some help opening and closing with a bang? Check out these eight memorable ways to open and close a presentation. 

1. Start with a, “Thank you,” instead of ending with one.

Instead of ending your presentation with a thank you, try starting with one. By welcoming your audience and thanking it for attending your presentation, for giving you the opportunity to speak or make a pitch to it, you start the whole thing off with a positive first impression. 

This step of public speaking not only shows your sincerity, but it also establishes a sense of respect, trust and community with your audience. Plus, by showing your appreciation in the beginning, you leave yourself room to end with a strong call to action.

2. Hook your audience with a bold statement.

Get your audience on board with listening by making a bold statement to hook its attention. A confident assertion signals confidence and peaks the audience’s interest, but don’t make a statement that is just crazy or serves no other purpose than providing shock value. 

Whatever the statement, the rest of your presentation has to back it up. Examples of strong hooks include short, yet surprising or motivational stories, thought-provoking analogies or metaphors, shocking statistics related to the presentation topic or even unique yet inspiring quotes by well-known figures from the past or present.

3. Transition between presentation points.

It’s easy for audience members to lose focus in between stages of even the most titillating presentations. Using strong linking and transitional phrases help bring them back around. These statements are the glue that holds a presentation together. 

Strategic transitions will help an audience move from one idea to the next. To bridge the gap between a hook and the rest of the presentation, try asking, for example, open-ended and rhetorical questions that push the audience to ponder about what is coming next. 

Make eye contact with your audience members and make sure they are still engaged with the information you’re presenting. Carefully-chosen transitions are powerful ways to not only introduce the next segment, but also pull in an audience’s attention all over again.

4. Tell a personal story.

Telling a brief, personal story early in a presentation is an effective way to connect with an audience . When people hear the speaker tell his or her own story, they tend to pay attention. 

Plus, telling a 60- to 90-second narrative shows the audience you’re invested in the topic and opens an opportunity to show you’re passionate about the information you’re presenting. If you don’t have any personal experience with the topic, you can substitute a historic story, a fable or an anecdote, instead. 

Be sure to follow a story arc, including a main character, a challenge or obstacle relating to the presentation topic, a tale of how that challenge was overcome and what lessons were learned by the protagonist that can also be applied to the audience.

5. Show the audience how it benefits.

Why should the audience care? You’ve grabbed its attention with a hook, and you’ve transitioned to a personal story to which it can relate. Now you want to engage audience members with how the advice or plan presented will benefit them, their business, their loved ones or their financial stability. 

Don’t assume the audience already knows. This is also an optimal opportunity to show the audience, not simply stop with telling it. Using a sense of optimism, paint a vivid picture of the future benefits with descriptive and emotional words. Once the audience envisions the positive outcome, it will start to believe in the possibility.  

6. Summarize key takeaways.

After you’ve presented the primary content, it’s important to summarize the presentation’s key takeaways before transitioning to a strong end. Let the audience know you’re starting to wrap things up, and make sure it’s on board with what it should take away from the presentation, using simple, straightforward language. 

Often, savvy presenters will break down their content to three takeaways and summarize those, but others will round off their message by referencing back to the opening hook. Doing so not only summarizes the presentation, but also completes the circle of the topic, connecting back to the start. 

If a question was posed in the opening, it can be answered in the takeaway. It can also be a prime opportunity to explain the moral of a story told earlier in the presentation.

7. End with an ask.

Any effective presentation will feature a call-to-action toward the end. What was your purpose for giving the presentation, and what do you want the audience to do after receiving your message? 

Again, don’t assume the audience automatically knows the desired next step, and don’t use overly flowery language that leaves any room for imagination. Be clear and concise. The clearer and more specific the call-to-action, the more people will take the advice. 

8. Finish with a clincher.

Many speakers will end their presentations with the call to action. But we also like to finish everything off with a clincher— one last story, compelling statistic or inspirational quote that serves as the cherry on top of an ice cream presentation. 

Don’t take this opportunity to summarize the previous content; another rehashing will just bore both the speaker and the audience. Instead, end the presentation with humor or inspiration. Find a relative and memorable yet unique quotation or story from master storytellers like Mark Twain or Steve Jobs, presenters who often left audiences with ideas to ponder long after they parted company. 

Including a statement so profound that it later turns into a soundbite or a meme can extend the presentation’s life far beyond its scheduled time frame. The clincher is also an effective ending slide to a visual presentation.

What elements do you most use when developing effective presentation openings and closings?

Samantha Pratt Lile

Samantha is an independent journalist, editor, blogger and content manager. Examples of her published work can be found at sites including the Huffington Post, Thrive Global, and Buzzfeed.

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Starting a presentation in english: methods and examples.

• By Jake Pool

If you’re going to make it in the professional world, most likely you’ll have to give a presentation in English at some point. No reason to get nervous!

Most of the work involved lies in the introduction. You may or may not need an English presentation PPT file, your topic, audience, or time limit may vary, but a strong opening is a must no matter what! Everything that follows can build from the opening outline you present to your audience.

Let’s look at some guidelines for starting a presentation in English. If you can master this part, you’ll never have to worry about the rest!

Opening in a Presentation in English

While it’s important to have your entire presentation organized and outlined, planning and organization are especially important in the introduction. This is what will guide you through a clear and concise beginning. Let’s look at how to start a presentation with well-organized thoughts .

Introduction Outline

• Introduce yourself and welcome everyone.
• State the purpose of your presentation
• Give a short overview of the presentation

As we say, it’s as easy as 1-2-3. (No need for a more detailed English presentation script!) Let’s examine the first step.

1. Introduce Yourself & Welcome Everyone

The self-introduction is your opportunity to make a good first impression. Be sure to open with a warm welcome and use language that is familiar and natural. Based on your audience, there are a few different expressions you can use to start your presentation.

If you’re presenting to coworkers who may already know you:

• Hello, [name] here. I would like to thank you all for your time. As you may know, I [describe what you do/your job title] I look forward to discussing [topic] today.
• Good morning/afternoon/evening everyone. Thank you for being here. For those who don’t know me, my name is [name], and for those who know me, hello again.

If you’re presenting to people you’ve never met:

• Hello everyone, it’s nice to meet you all. My name is [name] and I am the [job/title].
• Hello. Welcome to [event]. My name is [name] and I am the [job/title]. I’m glad you’re all here.

There are certainly more ways to make an introduction. However, it’s generally best to follow this format:

• Start with a polite welcome and state your name.
• Follow with your job title and/or the reason you’re qualified to speak on the topic being discussed.

2. State the Purpose of Your Presentation

Now that your audience knows who you are and your qualifications, you can state the purpose of your presentation. This is where you clarify to your audience what you’ll be talking about.

So, ask yourself, “ What do I want my audience to get from this presentation? ”

• Do you want your audience to be informed?
• Do you need something from your audience?
• Do you want them to purchase a product?
• Do you want them to do something for the community or your company?

With your goal in mind, you can create the next couple of lines of your presentation. Below are some examples of how to start.

• Let me share with you…
• I’d like to introduce you to [product or service]
• Today I want to discuss…
• I want to breakdown for you [topic]
• Let’s discuss…
• Today I will present the results of my research on [topic]
• By the end of this presentation, you’ll understand [topic]
• My goal is to explain…
• As you know, we’ll be talking about…

When talking about the purpose of your presentation, stick to your goals. You purpose statement should be only one to three sentences. That way, you can give your audience a clear sense of purpose that sets them up for the rest of the presentation.

3. A Short Overview of the Presentation

The final step in starting your presentation is to give a short outline of what you’ll be presenting. People like a map of what to expect from a presentation.

It helps them organize their thoughts and gives a sense of order. Also, it lets the audience know why they’re listening to you. This is what you’ll use to grab their attention, and help them stay focused throughout the presentation.

Here are some examples of how you can outline your presentation:

• Today, I’m going to cover… Then we’ll talk about… Lastly, I’ll close on…
• We’re going to be covering some key information you need to know, including…
• My aim with this presentation is to get you to… To do that we’ll be talking about…
• I’ve divided my presentation into [number] sections… [List the sections]
• Over the next [length of your presentation] I’m going to discuss…

That’s it! It’s as simple as 1-2-3. If you have a fear of public speaking or are not confident about presenting to a group of people, follow these three steps. It’s a simple structure that can get you off to a good start. With that in mind, there are other ways to bring your introduction to the next level too! Read on for bonus tips on how to really engage your audience, beyond the basics.

For a Strong Presentation in English, Engage your Audience

Presentations aren’t everyone’s strongest ability, and that’s OK. If you’re newer to presenting in English, the steps above are the basics to getting started. Once you’re more comfortable with presenting, though, you can go a step further with some extra tricks that can really wow your audience.

Mastering the skill of engaging an audience will take experience. Fortunately, there are many famous speakers out there you can model for capturing attention. Also, there are some common techniques that English-speakers use to gain an audience’s attention.

*How and when you use these techniques in your introduction is at your discretion, as long as you cover the 3 steps of the introduction outline that we discussed earlier.*

Do or say something shocking.

The purpose of shocking your audience is to immediately engage them. You can make a loud noise and somehow relate the noise to your presentation. Or, you can say, “ Did you know that… ” and follow with a shocking story or statistic. Either way, the objective is to create surprise to draw their attention.

Tell a story

Telling a story related to your presentation is a great way to get the audience listening to you.

You can start by saying, “ On my way to [location] the other day… ” or “ On my way here, I was reminded of… ” and then follow with a story. A good story can make your presentation memorable.

Ask your audience to take part

Sometimes a good introduction that captures attention will involve asking for help from the audience. You can ask the audience to play a quick game or solve a puzzle that’s related to your presentation. Also, you could engage the audience with a group exercise. This is a great way to get people involved in your presentation.

There are many more ways to engage the audience, so get creative and see what you can think up! Here are some resources that will help you get started.

Also, if you want to get better at public speaking (and help your English speaking too!), a great organization to know about is the Toastmasters . The organization is dedicated to helping you be a better speaker, and there are many local groups in America. They offer free lessons and events to help you master your English speaking, and also offer additional help to paying members.

The Takeaway

A presentation in English? No problem, as long as your introduction sets you up for success . Admittedly, this can be easier said than done. Native speakers and non-native speakers alike sometimes struggle with getting a good start on their English presentation. But the advice above can help you get the confidence you need to lay a good foundation for your next speech !

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8 Opening a Speech: Get Their Attention from the Start!

Get the audience’s attention, or the rest of your speech is a waste. I mean it!  Most people spend the majority of their speech preparation time working on the body of their speech and then they tack on an opening and a closing last minute.

The opening and closing deserve the most attention. Why?  If you don’t get the audience’s attention and get them to pay attention to you instead of…  the thoughts in their heads, their grocery lists, their neighbors, their social media…then all the rest of your brilliant content is wasted because they will never hear it. Lisa Marshall of Toastmasters International stresses the opening words are so important that “I spend 10 times more time developing and practicing the opener than any other part of the speech.”

Look at the description of Person A and Person B and tell me which person you like more.

Person A envious, stubborn, critical, impulsive, industrious, and intelligent

Person B intelligent, industrious, impulsive, critical, stubborn, and envious

If you are like most people, you have a preference for Person B.  This illustrates a study by Solomon Ashe. He had subjects rate these two people using a string of descriptive words. Now look back at the descriptions. Look closely and you will notice they are the same words in a different order. Most people put the most emphasis on the first three words in determining how they will create the person. Like Asche’s subjects, your audience will be evaluating those first three words. Let’s bring it back around to speechmaking. The first sentence out of your mouth is crucial and the first three words are especially important.

I am sure you are not surprised to know that people form opinions quickly. To prove this, researchers showed subjects either a 20-minute clip of a job applicant or a 20-30 second clip of a job applicant. They were asked to rate the person on likeability and self-assurance. People were able to form an opinion in under thirty seconds. Not only that but they were able to form the same opinions from a 30-second clip as a 20-minute exposure.

The Battle for Attention

Remember that every piece of content in our modern era is part of an attention war. It’s fighting against thousands of other claims on people’s time and energy. This is true even when you’re standing on a stage in front of a seated audience. They have deadly distracters in their pockets called smartphones, which they can use to summon to their eyes a thousand outside alternatives. Once emails and texts make their claim, your talk may be doomed. And then there’s that lurking demon of modern life, fatigue. All these are lethal enemies. You never want to provide someone with an excuse to zone out. You have to be a savvy general directing this war’s outcome. Starting strong is one of your most important weapons. Chris Anderson, TED Talks, The Official TED Guide to Public Speaking.

“People don’t pay attention to boring things,” according to John Medina, author of Brain Rules, “You’ve got 30 seconds before they start asking the question, ‘Am I going to pay attention to you or not?'” It is important to get your audience’s attention right away. In this chapter, I will share with you several ways to win the war for attention and to start your speech right. I will show you the basic opening and closing structure of speeches and give you many examples of what that looks like.  A speech, like an airplane, needs a good take-off and a good landing. Now it’s time to prepare to have a strong take-off and learn everything that goes into a speech introduction. This chapter is full of examples from a variety of talks. I included quotes from those introductions, but I also included links to each of those talks hoping you will be interested enough to want to listen.

Ways to Start a Speech

Chris Anderson likens this to battle. “First there is the 10-second war: can you do something in your first moments on stage to ensure people’s eager attention while you set up your talk topic? Second is the 1-minute war: can you then use that first minute to ensure that they’re committed to coming on the full talk journey with you?”

When thinking about your speech, spend a lot of time thinking about how to win the battle for their attention. Your introduction should make your audience want to put down their phones and listen. Your introduction should be so compelling they stop their wandering minds and turn their thoughts to you and you alone. Your introduction should start with three strong words where they form a strong opinion of you and your speech.  Let me share how to accomplish this. 

Capturing the audience through the story is one of the most powerful ways to start a speech. A story engages the brain in powerful ways and causes the audience’s brains to sync with the speakers. A well-told story will allow the audience to “see” things in their mind’s eye and to join the speaker’s emotions.

Watch this clip by Ric Elias for how he begins his speech with a powerful story. Particularly notice his first four words, “Imagine a big explosion.” 

Imagine a big explosion as you climb through 3,000 ft.   Imagine a plane full of smoke.   Imagine an engine going clack, clack, clack.   It sounds scary.   Well, I had a unique seat that day. I was sitting in 1D. I was the only one who could talk to the flight attendants. So I looked at them right away, and they said, “No problem. We probably hit some birds.” The pilot had already turned the plane around, and we weren’t that far. You could see Manhattan. Two minutes later, three things happened at the same time.

Ric Elias, Three Things I Learned While My Plane Crashed. 

Consider these other examples and notice how the speaker uses a story.

More powerful introductions using story:

I love you, I believe in you and it’s going to be OK. The three things that I needed to hear three years ago when I felt more abandoned than ever. I remember that day as if it happen this morning. It was Sunday and I had just woken up early at a brisk 12:30 in the afternoon. Ryan Brooks, Honesty, courage, and the importance of brushing your teeth.  When I was nine years old I went off to summer camp for the first time. And my mother packed me a suitcase full of books, which to me seemed like a perfectly natural thing to do. Because in my family, reading was the primary group activity. And this might sound antisocial to you, but for us, it was really just a different way of being social. You have the animal warmth of your family sitting right next to you, but you are also free to go roaming around the adventureland inside your own mind. And I had this idea that camp was going to be just like this, but better. Susan Cain. The Power of Introverts. I grew up to study the brain because I have a brother who has been diagnosed with a brain disorder: schizophrenia. Jill Bolte Taylor, My Stroke of Insight. A few years ago, I got one of those spam emails. I’m not quite sure how, but it turned up in my inbox, and it was from a guy called Solomon Odonkoh.  James Veitch This is What Happens When You Reply to Spam Email. Eleven years ago, while giving birth to my first child, I hemorrhaged and was transfused with seven pints of blood. Four years later, I found out that I had been infected with the AIDS virus and had unknowingly passed it to my daughter, Ariel, through my breast milk, and my son, Jake, in utero. Elizabeth Glaser,  Address to the 1992 Democratic National Convention.

Good stories immediately set the stage and introduce you to the place and to the people. Doing this helps your brain can form a structure where the story takes place. It helps you see the story unfold in your mind.  If you need help starting a story, Vanessa Van Edwards suggests these prompts:

• Once upon a time.
• I’m here for a reason, and it’s an interesting story.
• The best thing that ever happened to me was.

There is an entire chapter on the Power of Story that can be found here.

Humor is a rubber sword – it allows you to make a point without drawing blood. – Mary Hirsch

  When Family Guy’s Seth MacFarlane spoke at Harvard Commencemen t in the rain, he started with “There’s nowhere I would rather be on a day like this than around all this electrical equipment.” People laughed, people smiled, and the speech was off to a strong start. Humor works because it gives the audience a hit of the feel-good hormone dopamine. That is … if you are funny. If you decide to use humor, make sure you are funny. Test your humor on honest friends. In addition, the humor you use should fit your personality and your audience. Be warned, some groups would find humor inappropriate, do your research.

Watch this clip for how Tshering Tobgay begins his speech with humor. 

In case you are wondering, no, I’m not wearing a dress, and no, I’m not saying what I’m wearing underneath. (Laughter) This is a go. This is my national dress. This is how all men dress in Bhutan. That is how our women dress. Like our women, we men get to wear pretty bright colors, but unlike our women, we get to show off our legs. Our national dress is unique, but this is not the only thing that’s unique about my country. Our promise to remain carbon neutral is also unique, and this is what I’d like to speak about today, our promise to remain carbon neutral.

Tshering Tobgay, This Country Isn’t Just Carbon Neutral–Its Carbon Negative. 

More powerful introductions using humor

I didn’t rebel as a teenager.   I started late and was still going at it the summer I turned thirty. I just became an American citizen, I divorced my husband, I got a big tattoo of a bat on my arm, and I joined a New York City punk band. Danusia Trevino, Guilty I need to make a confession at the outset here. A little over 20 years ago, I did something that I regret, something that I’m not particularly proud of.   Something that, in many ways, I wish no one would ever know, but that here I feel kind of obliged to reveal. In the late 1980s, in a moment of youthful indiscretion, I went to law school. Dan Pink, The Puzzle of Motivation.  It is really interesting to be a woman and to get to 45 and to not be married yet and to not have kids, especially when you have pushed out your fifth kid on television. Tracee Ellis Ross, 2017 Glamour Woman of the Year. I am not drunk …but the doctor who delivered me was.” (reference the shake she has due to a botched medical procedure at birth causing her cerebral palsey). Maysoon Zayid, I’ve Got 99 Prolbems and Cerebral Palsey is Not One of Them .

Salutation followed by humor

Oh boy, thank you so much, thank you so much.   Thank you, President Cowan, Mrs. President Cowen; distinguished guests, undistinguished guests, you know who you are, honored faculty and creepy Spanish teacher.   And thank you to all the graduating Class of 2009, I realize most of you are hungover and have splitting headaches and haven’t slept since Fat Tuesday, but you can’t graduate ’til I finish, so listen up. When I was asked to make the commencement speech, I immediately said yes.   Then I went to look up what commencement meant which would have been easy if I had a dictionary, but most of the books in our house are Portia’s, and they’re all written in Australian.   So I had to break the word down myself, to find out the meaning. Commencement: common, and cement, common cement.   You commonly see cement on sidewalks.   Sidewalks have cracks, and if you step on a crack, you break your mother’s back.   So there’s that.   But I’m honored that you’ve asked me here to speak at your common cement Ellen DeGenres, Commencement Speech at Tulane. Well, thank you. Thank you Mr. President, First Lady, King Abdullah of Jordan, Norm, distinguished guests. Please join me in praying that I don’t say something we’ll all regret. That was for the FCC. If you’re wondering what I’m doing here, at a prayer breakfast, well so am I. I’m certainly not here as a man of the cloth, unless that cloth is — is leather. Bono at  the  54th annual National Prayer Breakfast.  

Starting your speech by sharing a little-known fact, can be powerful. For this to fully work, you need to have the audience’s attention from the very first word. Read on for how these speakers started strong.

Powerful introductions using facts

Sadly, in the next 18 minutes when I do our chat, four Americans that are alive will be dead from the food that they eat. Jamie Oliver, Teach Every Child About Food. So I want to start by offering you a free, no-tech life hack, and all it requires of you is this: that you change your posture for two minutes. Amy Cuddy, Your Body Language May Shape Who You Are. Okay, now I don’t want to alarm anybody in this room, but it’s just come to my attention that the person to your right is a liar. (Laughter) Also, the person to your left is a liar. Also the person sitting in your very seats is a liar. We’re all liars. What I’m going to do today is I’m going to show you what the research says about why we’re all liars, how you can become a lie spotter and why you might want to go the extra mile and go from lie spotting to truth seeking, and ultimately to trust building. Pamela Meyer, How to Spot a Liar. You will live 7.5 minutes longer than you would have otherwise, just because you watched this talk.  Jane McGonigal. The Game That Can Give You Ten Extra Years of Life. There are 900,000 divorces   in the United States of America every year.   Fewer than 10% of them   ever talked to anybody about their relationship.   So why would you need a science?   Well, we need a science to develop effective treatment   and understanding of how to make love work.   Why?   Why should we care about having great relationships?   Well, it turns out that in the past 50 years,   a field called social epidemiology has emerged,   and it shows that great friendships,   great love relationships between lovers and parents and children   lead to greater health – mental health as well as physical health –   greater wealth, greater resilience,   faster recovery from illness,   greater longevity –   if you want to live 10 to 15 years longer, work on your relationships,   not just your exercise –   and more successful children as well.   John Gottman. The Science of Love.  This room may appear to be holding 600 people but there is actually so many more because within each of us there is a multiple of personalities. Elizabeth Lesser,  Take the Other to Lunch.

Using a physical object can draw the audience’s attention. Make sure you plan the timing of the prop, and you practice with it. It is important that it is large enough for the audience to see and they can see it well enough that they are not frustrated. Depending on your speech, it may be appropriate to put it away, so it is not distracting.

Powerful introductions using props

Darren Tay walks onto the stage and stares at the audience. He pulls a pair of underwear out of his pocket and puts them on over his suit. “Hey loser how do you like your new school uniform. I think it looks great on you. Those were the words of my high school bully Greg Upperfield. Now if you are all wondering if the underwear that Greg used was clean, I had the same questions. Darren Tay, Outsmart, Outlast. Toastmasters 2016 World Champion of Public Speaking . Mohammed Qahtani walks onstage, puts a cigarette in his mouth … then looks up as if noticing the audience and says, “What?” As the audience laughs, he continues. “Oh, you all think smoking kills? Ha-ha, let me tell you something. Do you know that the amount of people dying from diabetes are three times as many [as the] people dying from smoking? Yet if I pulled out a Snickers bar, nobody would say anything.” He goes on to say, his facts are made up and his real topic is about how words have power. Mohammed Qahtani, Toastmasters 2015 World Champion of Public Speaking

JA Gamach blows a train whistle and then starts his speech as if he were a conductor, “All aboard! It’s a bright sunny day and you are taking a train. You are wearing a pair of sandals you proudly made yourself. As you board the train one of your sandals slips off and falls beside the track.  (J.A. loses one sandal that falls down the platform.)  You try to retrieve it. Too late. The train starts to pull away. What would you have done? I would have cursed my bad luck, mad at losing a sandal. JA Gamache, Toastmasters 2007 World Championship. 

Use a Quotation

Powerful introductions using quotes.

Rules for using quotes

• Be sure to use the quote purposefully and not just as placeholders.
• Quotes can just take up valuable space where you could put content unless they are not properly used.
• Let the quote be more important than the author. When using a quote at the opening, say the quote first and then the author. When using a quote at the end of a speech, say the author first and then the quote.
• Keep it short and sweet. Use a quote that gets to the point quickly.
• If you must use long quotes–put them on your slide.
• If you project a quote, read it to the audience. Never expect them to read it while you talk about something else. Never say stupid things like, “You can read, I’ll let you read this for yourselves” or “Your adults, I’ll let you process this.”
• Check the authorship and authenticity of the quote. There are so many quotes on the internet that are misattributed and misquoted. For example, who wrote the quote: “They may forget what you said, but they will never forget how you made them feel”?
• Do not go for the overused quote or your audience is prone to dismiss it.  Instead of quoting an overused “I have a dream quote” do as Jim Key, the 2003 Toastmasters International World Championship of Public Speaking did and pick an equally great but lesser-used Martin Luther King Quote: “The time is always right to do what is right!”

Watch Nate Stauffer at a Moth Grand Slam as he uses poetry to start and carry his story.

Watch this clip for how Andrew Solomon opens with a quote to make us think about depression. 

Andrew Solomon, Depression, The Secret We Share. 

Reference the Occasion

Ceremonial speeches often call for acknowledgment of those in attendance or a mention of the occasion. Here is how Martin Luther King Junior set up his famous speech. I am happy to join with you today in what will go down in history as the greatest demonstration for freedom in the history of our nation. Five score years ago, a great American, in whose symbolic shadow we stand today, signed the Emancipation Proclamation. Martin Luther King Junior, I Have a Dream.

Get the Audience Involved

Having the audience stand, raise their hand, or even nod in encouragement can cause them to focus on your message. This can be particularly helpful if the audience has been sitting for a while. Let me show you a few examples of how that works.

Ask a Question

You can involve the audience from the start by asking them a question.

Watch the first few minutes of Amy Purdy’s speech and how she starts with a question, “ If your life were a book   and you were the author,   how would you want your story to go?” 

More powerful introductions using a question

I’m here today to talk about a disturbing question, which has an equally disturbing answer. My topic is the secret of domestic violence and the question I’m going to tackle is the one everyone always asks. Why would she stay? Why would anyone stay with a man who beats her? Why Domestic Violence Victims Don’t Leave- Leslie Morgan Steiner Here’s a question we need to rethink together: What should be the role of money and markets in our societies? Today, there are very few things that money can’t buy. If you’re sentenced to a jail term in Santa Barbara, California, you should know that if you don’t like the standard accommodations, you can buy a prison cell upgrade. It’s true. For how much, do you think? What would you guess? Five hundred dollars? It’s not the Ritz-Carlton. It’s a jail! Eighty-two dollars a night. Eighty-two dollars a night. Michael Sandel, Why We Shouldn’t Trust Markets with Our Civic Life.

How do you explain when things don’t go as we assume? Or better, how do you explain when others are able to achieve things that seem to defy all of the assumptions? For example: Why is Apple so innovative? Year after year, after year, after year, they’re more innovative than all their competition. Simon Sinek, How Great Leaders Inspire Action.  Can you remember a moment when a brilliant idea flashed into your head? Darren LaCroix,  Ouch! World Champion of Public Speaking.

Have the Audience Participate

If you ask a question you want the audience to answer, be sure to give them time to respond. If they raise their hands, be sure to acknowledge their response. You might have the answer by standing, by raising their hands, by speaking to their neighbor. You might call on one member of the audience to answer for the group.

If you ask a question you want the audience to answer, don’t let your presentation slide give away the answer. For example, one speaker had a slide behind him that said, “Lesson 1: Don’t Worry About IQ.” He has the audience raise their hand if they want to improve their grades then he asks, “So can I get a show of hands, how many would say IQ is going to be the most important to get those marks to go up?” Very few people responded because the answer was “written on the wall” literally.

Watch this clip as Allan Pease engages the audience.

Everybody hold your right hand in front like this in a handshaking position. Uncross your legs. Relaxed position. Right hand in front. When I say the word, “Now” here’s what we’re going to do. I am going to ask you to turn to someone besides you, shake hands as if you’re meeting for the first time, and keep pumping till I ask you to stop. Then you’ll stop and freeze it and we’re going to analyze what’s happening. You got that? You don’t have time to think about this. Do it now. Pick anybody and pump. Pump, everybody. Freeze it. Hold it. Stop. Hold it. Freeze it. Keep your hands locked. Keep them locked. The person whose hand is most on top is saying “I’ll be the boss for the rest of the day.” Allan Pease, Body Language, the Power is in the Palm of Your Hands. 

More powerful introductions using audience participation

I have a confession to make. But first, I want you to make a little confession to me. In the past year, I want you to just raise your hand if you’ve experienced relatively little stress? Kelly McGonigal, How to Make Stress Your Friend. So I’d like to start, if I may, by asking you some questions. If you’ve ever lost someone you truly loved, ever had your heartbroken, ever struggled through an acrimonious divorce, or being the victim of infidelity, please stand up. If standing up isn’t accessible to you, you can put your hand up. Please stay standing and keep your hand up there. If you’ve ever lived through a natural disaster, being bullied or made redundant, stand on up. If you’ve ever had a miscarriage, if you’ve ever had an abortion or struggled through infertility, please stand up. Finally, if you or anyone you love has had to cope with mental illness, dementia, some form of physical impairment or cope with suicide, please stand up. Look around you. Adversity doesn’t discriminate. If you are alive, you are going to have to, or you’ve already had to, deal with some tough times Thank you, everyone. Take a seat. Lucy Hone: The Three Secrets of Resilient People.  Advice from Moth Storytelling Club Have a great first line that sets up the stakes and grabs attention No: “So I was thinking about climbing this mountain. But then I watched a little TV and made a snack and took a nap and my mom called and vented about her psoriasis then I did a little laundry (a whites load) (I lost another sock, darn it!) and then I thought about it again and decided I’d climb the mountain the next morning.” Yes: “The mountain loomed before me. I had my hunting knife, some trail mix and snow boots. I had to make it to the little cabin and start a fire before sundown or freeze to death for sure.”  

Arouse Suspense or Curiosity

Watch this clip for how Kathryn Schulz creates curiosity by showing us Johnny Depp’s tattoo and then talks about her tattoo of regret. We hang on to her every word wondering, “Where is all this going and how bad can her tattoo really be?”

So that’s Johnny Depp, of course.   And that’s Johnny Depp’s shoulder.   And that’s Johnny Depp’s famous shoulder tattoo.   Some of you might know that, in 1990,   Depp got engaged to Winona Ryder,   and he had tattooed on his right shoulder   “Winona forever.”   And then three years later —   which in fairness, kind of is forever by Hollywood standards —   they broke up,   and Johnny went and got a little bit of repair work done.   And now his shoulder says, “Wino forever.”

Kathryn Schulz, Don’t Regret, Regret. 

  Saying unexpected things or challenging assumptions can get a speech started off right. A herd of wildebeests, a shoal of fish, a flock of birds. Many animals gather in large groups that are among the most wonderful spectacles in the natural world. But why do these groups form? The common answers include things like seeking safety in numbers or hunting in packs or gathering to mate or breed, and all of these explanations, while often true, make a huge assumption about animal behavior, that the animals are in control of their own actions, that they are in charge of their bodies. And that is often not the case. Ed Yong. Zombie Roaches and Other Parasite Tales. TED Talk

 Keys to Success

Memorize your first sentence so you can deliver it with impact. Memorize your whole speech opening if possible. Make sure your first three words have an impact.

Typical Patterns for Speech Openings

• Get the audience’s attention–called a hook or a grabber.
• Establish rapport and tell the audience why you care about the topic of why you are credible to speak on the topic.
• Introduce the speech thesis/preview/good idea.
• Tell the audience why they should care about this topic.
• Give a transition statement to the body of the speech.

Step Two: Credibility

First, you hook the audience with your powerful grabber, then you tell them why you are credible to speak on the topic and why the topic is important. If they know your credentials, you would not need to tell them your credibility but you may still want to tell them why you are interested in the topic. Here are a few examples of how some speakers included credibility.

Tell Why You Are Credible

I’m a doctor, but I kind of slipped sideways into research, and now I’m an epidemiologist. Ben Goldacre, Battling Bad Science.  I started studying resilience research a decade ago at the University of Pennsylvania in Philadelphia. It was an amazing time to be there because the professors who trained me had just picked up the contract to train all 1.1 million American soldiers to be as mentally fit as they always have been physically fit. Lucy Hone: The Three Secrets of Resilient People.  What I’m going to do is to just give a few notes,   and this is from a book I’m preparing called   “Letters to a Young Scientist.”   I’d thought it’d be appropriate to   present it, on the basis that I have had extensive experience   in teaching, counseling scientists across a broad array of fields.   And you might like to hear some of the principles that I’ve developed in doing   that teaching and counseling. EO Wilson: Advice to a Young Scientist. 

Step Three: Tell Why it is Important

Early on in your speech, you should tell the audience why they should care. You should connect the speech to things they care about. This is where you answer, so what, who cares?

You know, I didn’t set out to be a parenting expert. In fact, I’m not very interested in parenting, per se. It’s just that there’s a certain style of parenting these days that is kind of messing up kids, impeding their chances to develop.  Julie Lythcott-Haims, How to Raise Successful Kids – Without Over-Parenting

Step Four: Tell the Purpose of the Talk (aka Preview/ Thesis)

“If you don’t know what you want to achieve in your presentation your audience never will.” – Harvey Diamond, author

Tell the audience your purpose, clearly give them an overview of the main points.  MIT professor, Patrick Winston says one of the best things to add to your speech is an empowerment promise. You want to tell people what they will know at the end of your speech that they didn’t know at the beginning. It’s their reason for being here.  His empowerment promise was, “Today you will see some examples of what you can put in your armory of speaking techniques and it will be the case that one of those examples–some heuristic, some technique, maybe only one will be the one that will get you the job. By the end of the next 60 minutes, you will have been exposed to a lot of ideas, some of which you will incorporate into your own repertoire, and they will ensure that you get the maximum opportunity to have your ideas valued and accepted by the people you speak with.” Notice that this statement told you what to expect and why it mattered.

Here are examples of how various speakers accomplished this.

For years, I’ve been telling people, stress makes you sick. It increases the risk of everything from the common cold to cardiovascular disease. Basically, I’ve turned stress into the enemy. But I have changed my mind about stress, and today, I want to change yours. Kelly McGonigal, How to Make Stress Your Friend.   We’ve been sold the lie that disability is a Bad Thing, capital B, capital T. It’s a bad thing, and to live with a disability makes you exceptional. It’s not a bad thing, and it doesn’t make you exceptional. Stella Young, I’m Not Your Inspiration, Thank You Very Much

What I’m going to show you is all of the main things, all of the main features of my discipline, evidence-based medicine. And I will talk you through all of these and demonstrate how they work, exclusively using examples of people getting stuff wrong. Ben Goldacre, Battling Bad Science.  I would like to think that we (Arab women) poor, oppressed women actually have some useful, certainly hard-earned lessons to share, lessons that might turn out useful for anyone wishing to thrive in the modern world. Here are three of mine. Leila Hoteit, Three Lessons on Success from an Arab businesswoman We are often terrified and fascinated by the power hackers now have. They scare us. But the choices they make have dramatic outcomes that influence us all. So I am here today because I think we need hackers, and in fact, they just might be the immune system for the information age. Sometimes they make us sick, but they also find those hidden threats in our world, and they make us fix it. Keren Elazari. Hackers: The Internet’s Immune System Try This — Inspired by TED Master Class After you write your thesis, send it to three people with the question, “Based on what you read here, what do you think my speech will be about?”  

Putting It All Together

At this point, you know you need to have a grabber, a preview, a credibility statement, and a so-what-who-cares statement.  Let’s take a look at one of the top TED talks of all time by Jamie Oliver. This speech is a good illustration of everything we’ve been talking about so far and how all this works together.

“Everybody close your eyes.”

I don’t want to close my eyes; it makes me feel awkward and exposed to be in a group of people with my eyes closed. Because of that, I keep my eyes open. The problem is  when I keep my eyes open, I feel like some sort of horrible nonconformist rebel. I feel awkward with my eyes closed and I feel guilty if they are open. Either way, I just feel bad. Besides, half of the time when speakers tell audience members to close their eyes, they forget to tell us when we can open them. If you are wanting me to imagine a story, just tell me to imagine it, don’t make me close my eyes (rant over).

“Can everybody hear me?”

You should plan your opening to be intentional and with power. “Can everybody hear me” is a weak and uncertain statement and this is not the first impression you want to leave. Do a microphone check before the audience members arrive and have someone stand in different corners of the room to make sure you can be heard. Don’t waste your valuable speech time with questions that you should already know the answer to.

“How long do I have to speak?”

You should know that before you begin. Even if the presentations for the day are running over and you are the last speaker, you should ask the MC before you begin. Always plan your first words with power.

“Can you read this?”

You should make your slides big, really big. Test out your slides in advance of your speech, walk all around the room and make sure you can read them. Have a friend check them out as well. You should know they are big enough because you planned for it and tested it.

“Turn off your cell phones and laptops.”

People really hate having things taken away, not to mention that your audience may want to take notes on their devices. Chances are you are speaking to adults, let them determine if it is appropriate to have out their technology.

“I’m sorry, I’m losing my voice.” “I’m stopped up.” “I’m under the weather.”

Stop apologizing! Stop making excuses!  While these lines may be true, they just come of as excuses and can make the audience either feel like you don’t want to be there, or they just feel sorry for you.

“I’m so nervous right now.”

Talking about your nervousness will make you more nervous and will make them look for signs of your nervousness. Just start your speech.

“So, Um, Ok.”

Do not start with hesitation. Plan the first words, memorize the first words, practice the first words.  Do not start with “Ok, so um, now I’d like…” Plan strong and start strong.

Do Not Discuss Your Business with People Watching…Really! I Mean It! Many of us are giving and listening to presentations in an online format.  I have attended numerous presentations this year through Zoom where I have to sit and watch while the organizers engage in personal small talk or deal with the details of the presentation. This is how the speech I recently attended began. “Donna, you are going to share your screen, right?” “Yes. I have my PowerPoint ready to go. Will you push “record” when I give the signal?” “Sure. Where did you say that button is again? Do you think we should wait five more minutes, I think we had more who were coming? Dave, what was the total we were expecting?” “Yeah, we had 116 sign up, but the reminders went out late so this may be all we have. We can give them a few more minutes to log on.” “Donna, How is your dog? Is she still struggling with her cone since her spay surgery? My dog never would wear the cone –she tore her stitches out and broke her wound open. It was terrible. Well, it looks like it is about time to begin, thank you everyone for coming.” If you are organizing an event online, hosting a speech online, giving a presentation online–please keep it professional. Most platforms will allow you to keep the audience in a waiting room until it is time to start. If you have a business to deal with, keep the audience out until you have everything ready to go. Once the audience is in the meeting, you should engage the audience in group-type small talk or you should just start the presentation. In professional settings, you should start the meeting on time. Why punish those who showed up on time to wait for those who aren’t there yet?

A Conversation Over Coffee with Bill Rogers

I asked my long-time friend, Bill Rogers, to write an excerpt to add to the book.  I met Bill when he was the Chief Development Officer for a hospital in Northwest Arkansas and I met him again when he was reinventing himself as a college student getting a Master’s Degree in the theater.  He would love to share a symbolic cup of coffee with you and give you advice about public speaking. 

Perfect morning for a walk, isn’t it? Join me for a cup of coffee? Wonderful. Find us a table and I’ll get our coffee.

There you go; just like you like it. There’s nothing like a great cup of coffee on the patio of your neighborhood coffee shop, is there?

Now that you’re settled in your favorite chair, take a sip, and let that glorious caffeine kick in and do its stuff. Okay, let’s talk.

So, you were asking me about public speaking.

Well, let’s see. Where do we begin?

One of the first pieces of advice I ever received was to imagine that every member of your audience is sitting there in their underwear! Yeah, right. That never worked for me. I tried it once with a local civic group of community leaders both male and female. If the intent of that tidbit is to make you relax, it certainly didn’t work for me. It just made me more self-conscious…and more nervous. I not only got distracted, but I also lost my train of thought, I started sweating, and, of course, imagined myself standing there without clothes. Needless to say, that speech was a disaster and I’ve never used it again. I suggest you don’t either.

In the early days, I also relied very heavily on my typed-up speech. Now, there’s nothing wrong with that unless you find yourself reading it word for word as I did. Nothing is more boring nor puts an audience to sleep quicker than a speaker with their nose down reading a speech. There’s no connection and connection with your audience is key.

As you know, I love theatre and I’ve done a bit of acting over the years. Early on, I learned that the quicker I learned my lines, the more I could play, experiment, and shape my character. It relaxed me and gave me enormous freedom. It led me to find a mantra for myself: “With discipline comes freedom.” This freedom will allow you to improvise as your audience or situation dictates while still conveying the core message of your presentation. That discipline and its resulting freedom apply to public speaking of any kind and, I think, will serve you well.

Another old adage we’ve all heard is Aristotle’s advice. You know the one. No? Well, roughly, it’s to tell your audience what you’re going to say, say it, and then tell them what you just said. That’s the basic formula for public speaking. And it works as a good place to start.

However, effective speaking is much more and, to me, it starts with a story or even a simple sentence.

You know the feeling you get when you read the first sentence of a good book and it just reaches out and grabs you? That should be your goal with every presentation. One sentence to capture your audience’s attention. Something that causes them to lean forward. Something that sparks their imagination.

It doesn’t have to be all that profound either. It can be something very simple. A personal story that relates to your topic. A relevant fact or statistic that defines or illustrates the issue or subject matter at hand.

A couple of classics come to mind. The first is Alice Walker’s, “The Color of Purple.”

“You better not tell nobody but God.”

And the second one is from my favorite novel, “To Kill A Mockingbird,” by Harper Lee.

“When he was nearly thirteen, my brother Jem got his arm broken at the elbow.”

Both sentences hook you immediately. A few simple words speak volumes. After reading or hearing those words, you naturally lean in. You want to learn more. You want to find out what happens next. Every effective speech or presentation does the same thing.

Of course, make sure that the first and last thing you say to your audience is both relevant and appropriate. I share this out of an abundance of caution. I once worked for an internationally recognized and well-respected children’s research hospital and I was given the privilege to speak at a national educational convention. The room was filled wall to wall with teachers. I thought I’d be cute and add a little levity. I opened my presentation with this line, “You know, I’ve had nightmares like this…” Instead of the roars of laughter, I was expecting, a wave of silence ensued. Not only was the line not funny, but it was also wholly inappropriate and I immediately lost my audience. Not my best day. Learn from my mistakes.

Finally, let’s touch on the importance of approaching a speech as a conversation. You and I are sitting here enjoying our coffee and having a friendly, relaxed conversation. Strive for that every chance you get. You may not always have that luxury. Some speeches and presentations simply demand formality. But even in those cases, you can usually make it somewhat conversational. I always try to write my speeches in a conversational style. Like I’m talking to a friend…or trying to make a new one.

So, to recap: tell a story, learn your lines, hook your audience with a simple sentence, close with a question or call to action, use repetition, keep it conversational, treat your audience as a friend, and give yourself permission to relax.

Above all, be yourself. Allow yourself to be as relaxed as you are with those closest to you. If you’re relaxed, if you try to think of your audience as a friend, then, in most cases, they too will relax and they will root for you. Even if they disagree with what you are telling them, they will respect you and they will listen.

How about another cup?

Key Takeaways

Remember This!

• The most important part of your speech is the introduction because if you don’t get their attention, they are not listening to the rest of what you have to say.
• To get attention, tell a story, use humor, share a quote, tell a startling fact, show a prop, ask a question, reference the occasion.
• In addition to the grabber, a good introduction should establish rapport and tell the audience why you are credible.
• An introduction often includes a “so what who cares statement” to tell the audience why this should matter to them.
• The thesis/preview should be clear enough that someone could read just that sentence or couple of sentences and know what the speech is about.

Please share your feedback, suggestions, corrections, and ideas.

I want to hear from you. 

Do you have an activity to include? Did you notice a typo that I should correct? Are you planning to use this as a resource and do you want me to know about it? Do you want to tell me something that really helped you?

Click here to share your feedback. 

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How to Write an Opening Statement

Last Updated: April 2, 2024 Fact Checked

This article was co-authored by Clinton M. Sandvick, JD, PhD . Clinton M. Sandvick worked as a civil litigator in California for over 7 years. He received his JD from the University of Wisconsin-Madison in 1998 and his PhD in American History from the University of Oregon in 2013. This article has been fact-checked, ensuring the accuracy of any cited facts and confirming the authority of its sources. This article has been viewed 800,896 times.

An opening statement is the most important points in a trial and it provides an attorney with an opportunity to engage with the jury about their case. An opening statement should always include an introduction; a body, which includes a story and a discussion of disputes and weaknesses; and a conclusion.

Preparing to Write

• Present a clear picture of the case . Your opening statement is one of the only times at trial you will be able to tell a complete, uninterrupted story. After your opening statement, the case will unfold in bits and pieces and may seem unorganized to the jurors.
• Arouse the interest of your jury . You want the jury to be engaged and interested in the case. If they are not, you may find your jury getting bored and becoming inattentive during your presentation of witnesses and evidence.
• Build rapport with your jurors . You want the jurors to like you, as you will ultimately ask them to decide the case in your favor. You want to speak to them as the intelligent people they are, and you want to be sincere in the beliefs you convey.

• Discuss the facts of your case . Your opening statement should be limited to a discussion of the anticipated evidence and what the main issues are. You must not exaggerate or misstate your evidence, you must not refer to inadmissible evidence, and you must not discuss matters that will not be a part of your own case.
• Avoid arguing during your opening statement .Because the point of your opening statement is to introduce the jury to your case, you do not want to turn your opening statement into a series of legal arguments. So long as you are assisting the jury in understanding your evidence, your comments should be permissible. However, once you begin asking the jury to make inferences, interpret facts in your favor, and/or resolve disputes, you are most likely making impermissible arguments.
• Avoid discussing the law in detail during your opening statement . Your opening statement can most likely have a brief introduction to the legal issues on which your case depends. However, you should avoid discussing how the law should be interpreted, and you should avoid applying any of the facts of your case to the law.

Writing Your Opening Statement

• Consider the following example: "On January 23, 2001, Chris McGuigan walked into Riverdale Hospital through the front door to have a minor operation to remove a growth on her arm. One week later, on January 30, she was carried out of the back door dead. What happened in that short week to turn a routine operation into a life and death struggle, and why it never should have happened, is what this case is all about."

• Consider this good example: "At 9:00, Jim McCutcheon left the steak house, and got into his car to head home. The car was in good condition, and Jim was alert, sober and not at all tired. He had drunk two beers with his dinner, but was still in full control of his faculties. He would not have driven if he had been feeling any effects from the beer. Jim won’t even drive with a cell phone on." [9] X Research source

• Look at this example to see how to effectively summarize your case and ask the jury for a verdict: "The bottom line is that the evidence will show that the defendant knew what he was doing when he killed Boyd Farnam. He killed Boyd for revenge - an eye for an eye - because he blamed Boyd for the death of his daughter. The people of this state will therefore ask you at the close of the evidence to find him guilty of murder." [11] X Research source

Practicing Your Opening Statement

• Write your opening statement exactly as you want to present it;
• Reduce it to a general outline; then
• Reduce it one last time to a key word outline that you may or may not use during your opening statement itself.

Writing Help

Expert Q&A

• Be confident and deliver the opening statement you prepared and practiced. Thanks Helpful 2 Not Helpful 0
• Keep your opening statement short and sweet. Depending on the complexity of your case, your opening statement may be longer or shorter than 15 minutes. The closer you can get to a 15 minute opening statement, the better off you will be. Thanks Helpful 0 Not Helpful 0

• State and federal law will dictate exactly what can and cannot be said during an opening statement, so be sure to conform to the necessary rules when writing and delivering your opening statement. Thanks Helpful 11 Not Helpful 5

You Might Also Like

• ↑ https://www.americanbar.org/groups/litigation/resources/newsletters/trial-evidence/five-tips-engaging-opening-statements/
• ↑ https://www.law.indiana.edu/instruction/tanford/web/reference/04open.pdf
• ↑ https://www.americanbar.org/news/abanews/publications/youraba/2017/july-2017/10-tips-for-effective-opening-and-closing-arguments/
• ↑ https://www.americanbar.org/groups/litigation/resources/newsletters/trial-evidence/tips-developing-effective-opening-statement/
• ↑ https://www.howtoseparate.ca/10-preparing-court/105-opening-statement

About This Article

To write an opening statement, start with your introductory remarks that summarize the case, state your theme, and intrigue the jurors. Then, go on to introduce your client, as well as any other witnesses involved in the case. Next, identify the main points of contention in the case and tell the jury your story of what happened from your client's point of view. You should also briefly mention any weaknesses in your case to lessen their impact when your opponent brings them up. Finally, conclude your opening statement by summarizing the theme of your case and asking the jury for a specific verdict. To learn how to rehearse and deliver your opening statement, scroll down! Did this summary help you? Yes No

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Welcome Speech for a Scientific Conference: Examples & Tips

Published on 15 Feb 2022

Having a well written welcome speech that you’re confident about goes a long way in overcoming public speaking nervousness.

A great welcome speech sets the tone for the conference. It makes everyone feel welcome and creates the appropriate environment for the exchange of knowledge. The speech should broadly outline the contents of the event and, most importantly, make everyone feel excited for what’s to come.

In this article, you will find our best tips to create a successful welcome speech and some examples with analysis for inspiration.

Quick Tips for a successful welcome speech

Formal vs. informal language.

The first thing you should decide is whether you want to use formal or informal language. For larger events that include scientists of various fields where everybody might not know each other, you may want to use formal language. For smaller yearly conferences for researchers in your field where most people know each other, it’s common to use informal language.

I find that, in general, a rather informal or casual speech is more successful. That way you set the tone and bring everyone to the same level, promoting questions, comments, and socialization during the event.

Greet and welcome everyone

Start with a warm welcome. As alluded before, this can range from very formal (“Good morning to all attendees”) to informal (“Hello and welcome, everyone!”). These will be your first words, so you need to grab everyone’s attention—use a clear, strong voice.

A smile goes a long way to make everyone feel welcome and in a good mood. Make eye contact as you start addressing the room.

It can be great to inject a bit of humor, if appropriate. It could be something as simple as, “We are lucky to be in such a beautiful location with so many beaches close by. I hope that is not the main reason you’re here!”.

Talk about the event’s history and purpose

Is it a first-time event, a yearly conference put on by a scientific organization? In any case, you’ll want to mention the motivation behind the conference, what brings you together. If the event is related to a specific organization, you can mention its history and purpose.

Mention any distinguished guests

It is common for scientific conferences to have one or more distinguished guests or speakers. Mention them and thank them for accepting the invitation to participate. Make sure you have their names, credentials and affiliations correct.  

Thank creators and/or organizers

If the event is being held for the first time, thank the creators by name. Give some words of appreciation to the organizing committee. You don’t need to mention every single person involved, but rather the essential ones.

State the main topic(s)

Mention the main topic(s) of the conference, the common interests for all attendees. For annual conferences of scientific organizations, a specific subject within the field is usually chosen for each year. For example, for an annual meeting of an immunology organization, the year's topic could be “Infectious Diseases” or “Immunotherapies.”

Touch on the agenda

Briefly outline the event’s agenda. You can mention whether there will be sessions with specific (sub)topics, poster presentations, spaces for exchange and networking. Don’t get  into too many details. You can direct people to the conference brochure, if there is one, for specifics on the schedule.

Motivate everybody

End your speech on a high note by getting everyone excited about the talks to come. Highlight all the strengths of the conference: any high-impact research that will be shown, the variety of topics that will be covered, the great number of attendees, the different countries represented.

Introduce the first speaker

If the first speaker follows your welcome speech, don’t forget to introduce him or her. Introduce them with their full name and credentials and give a brief description of their career achievements.

Rehearse a few times

Practice with colleagues and friends to get some feedback and familiarize yourself with your speech. You want to be familiar enough that you don’t need to look down at your notes constantly. However, don’t over rehearse. You don’t want to sound robotic, but rather natural and conversational.

Be sure you know how to pronounce all the names in your speech. Make eye contact with the audience and with specific attendees as you mention their names.

Keep it brief

In general, you should keep your speech short, usually around 5 minutes. Consult with the organizing committee so you know how long they expect you to talk.

In-person vs. virtual event

Virtual events are very common right now and likely will be for a while. This creates some challenges when giving a welcome speech. Making eye contact with the attendees is not possible when you’re on a video call. That being said, you can still give a great speech and get people excited virtually. Just make sure that people can clearly see and hear you before you start.    

Welcome speech examples

1. welcome and opening remarks - 2015 coast/ssew symposium.

In the above example of opening remarks for a scientific symposium , the speaker starts by welcoming everyone with a smile and lots of eye contact. It seems the attendees are in the same field of research and among familiar faces. Accordingly, her language is informal. She adds a bit of humor when she talks about collecting money in a bowl.

She follows by explaining the origin of the organization that the symposium is for, along with the main topics that will be covered. In the middle, she asks  the audience some questions to keep them engaged. Finally, she creates positive expectations by presenting a “sneak peek” of brand-new research and mentioning “leaders” in the field of microbiome.    

 2. IOP Conference Series: Materials Science and Engineering Welcome Speech

Read this welcome speech for an annual international conference.

This seems to be a scientific conference with attendees from various countries and from a broad range of fields. The formal language used is therefore appropriate. The speaker welcomes the attendees and introduces the distinguished keynote speakers.

The origins and goals of the conference are outlined. He broadly describes the topics that will be discussed. Then, he thanks the organizing committee, companies and volunteers involved. Finally, he mentions “internationally notorious speakers,” a great way to spark people’s interest.   

 3. Welcoming Address | Dale Mullennix

In this welcoming address, the speaker starts by warmly welcoming the audience. He uses rather informal language since it seems this is a regularly held event where most people know each other. He throws in some humor, directly addresses the audience, and asks them questions to grab their attention at the beginning.

By conveying the value that the attendees will find in the lectures to come, he creates anticipation. He makes lots of eye contact throughout and doesn’t even have notes! By the end, he tells a personal story and connects it to the theme of the event.

With these tips and examples, we hope that you are inspired to write a great welcome speech.  Remember to keep it brief, conversational, and not overly formal, unless necessary. Eye contact and a smile go a long way.

If you’re looking for more general conference presenting tips, you should read our 15 Best Tips for Presenting at a Conference . 

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50 Speech Opening Lines (& How to Create Your Own) l The Ultimate Guide

Hrideep barot.

• Public Speaking , Speech Writing

Ask a million people how to start a speech with a bang and you will get a million different answers.

While some prefer to start their speech with the good old charm of a quote, others prefer to put on their hats of creativity to discover new ways to capture the attention of their audience.

So, yes! There’s not just one best way to start your speech with a bang but you have a whole spectrum of ways- each unique on its own!

Sit back, grab a cup of coffee, and relax as I highlight 50 Powerful Speech Opening Lines from some of the World’s Most Influential Speeches along with guidance on how to use each of these techniques in your next speech/presentation.

Alright, let’s dive in!

How to Start your Speech/Presentation?

The attention span of your audience is at its peak at the very beginning of your speech. Shouldn’t you use this to your advantage? Of course, yes!

A strong opening remark captures the attention of your audience, sets the theme of your speech, and most importantly, instills curiosity for the remainder of your speech in the minds of your audience.

Before we analyze each of these speech opening lines, let me provide you with a quick list of techniques (all of which we are going to discuss in great depth!) for you to start your speech/presentation:

• 1. Don't just "Say!" Sing A Song

2. Uniqueness of An Unpopular Opinion

3. the power of a prop, 4. quest of a question, 5. hint of humor, 6. share a story, 7. surprise, surprise, surprise, 8. foster interest with facts.

• 9. Let's Visualize with "Visuals"

10. Capture Interest with your Clothes

11. activity for the audience, 12. element of fear, 13. invite them into your imagination, 14. quintessential quality of a quote, 100 best speech opening lines (the ultimate resource), 1. don’t just “say” sing a song.

Now, you must be thinking that I’m crazy to even suggest this but hear me out.

Doing something entirely different on stage just makes you stand out from the usual crowd. Because let’s admit it, we expect the speaker to simply start talking and when the speaker does something different, it surprises us and makes us intrigued for the remainder of the talk.

Having said that, singing is any day a safer bet since we all love to swing by the music.

But, if you are not at all confident about your singing skills, don’t go for it! Instead, you can try channeling the power of poetry, something very similar to singing but still light on your vocal cords. Don’t be confused! We’ve written an entire article on Getting Your ‘Wordsworth’: Poetry in Public Speaking , just for you! Do check it out.

How to Use A Song as your Speech Opening?

Step 1: Pick a relevant yet famous song related to the theme of your speech/presentation

Step 2: Choose how you wish to use the song to present your point. Do you wish to agree with the lyrics? Or disagree with the lyrics?

Step 3: Pick a few lines (not more than 2-3 lines) that suits your theme the best

Step 4: Craft a statement to explain the connection of the song with the topic of your speech/presentation

Step 5: What are you waiting for? Go ahead, warm up your vocal cords, and start singing

Examples of Speeches that Used Songs as Speech Openings

1. it is okay not to have a plan by mithila palkar.

(Sings the Song) “Some of you must have seen the video of this song online, and I’ll tell you the story of how I made it.” Mithila Palkar

Budding Indian Actress and Singer, Mithila Palkar started her TED Talk by singing a Marathi Song, a song that went viral on the internet and made her famous.

Instead of simply talking about how she marked the transition from a viral singing star to a renowned actress, she made her audience live her journey by singing the exact same song.

Two things happened here:

• Most of the audience members were able to recognize the song, which in turn, established her credibility as a speaker
• The song hooked the audience from the very beginning of her talk

No matter how much we deny it, humans are judgemental beings!

We have expectations for every single thing on this planet and when someone challenges these expectations, we’re left shocked.

And as a result, they’ve all our attention. That is exactly my mantra here, “Shock the audience to get their attention!”

How to Use An Unpopular Opinion as your Speech Opening?

Step 1 : Ask yourself, “Who is my audience?” Look for the basic information on their average age, level of education, pre-conceived notions, and cultural background. Still confusing, right? The Importance of Knowing Your Audience When Delivering a Speech is an article that carries the step-by-step guide, just for you.

Step 2 : Based upon this audience analysis, figure out their set expectation regarding the topic you are about to deliver your speech on.

Step 3 : Shred that expectation by challenging that set expectation in your opening remark. Remember not to be offensive and play by the rule of your moral compass

Examples of Speeches that Used Unpopular Opinions As Opening Remarks

1. grit: the power of passion and perseverance by angela lee duckworth.

“ When I was 27 years old, I left a very demanding job in management consulting for a job that was even more demanding: teaching “ Angela Lee Duckworth

When using this strategy in your speech, it’s critical that you do your research so that you can come up with an unpopular viewpoint on the subject.

Present that unpopular viewpoint as your introductory words, and then gradually (it must be a progressive process) lead your audience to the realization, which is your speech’s main goal. Just like this speaker did!

Visuals overpower our auditory senses! Why not use it to the best of our advantage?

As our immediate reflex, we first see and then, listen. Bringing a unique prop/placard onto the stage would intrigue the audience even before you “actually” start speaking.

Without any further delay, let’s discuss the steps to use props/placards the right way.

How to Use A Prop/Placard as your Opening Remark?

Step 1: Prepare a list of props/placards that resonate the best with the theme of your speech/presentation. Don’t just bring anything on the stage!

Step 2: From this list, remove the generic options. For instance, if you are delivering a speech on environmental conservation, bringing a plastic bag on stage is too generic and won’t instill curiosity in the audience’s minds

Step 3: Now, out of all the relevant props/placards, which one do you think is the most convenient and affordable to bring on the stage? And, you have your answer!

Step 4: Once you have decided on the prop, craft a statement to establish the connection between the prop and the theme of your speech

Examples of Speeches that Used Props As Opening Remarks

1. why i live a zero waste life by lauren singer.

(brings a jar filled with waste and speaks) “This is all of the trash that I’ve produced in the past 3 years!” Lauren Singer

When you witness the speaker, Lauren, showcasing a jar filled with all of the trash that she has produced in the past three years, you can’t help wonder, “Is this for real?”

Because even the packaging of all the junk food items that we consume every week can easily overflood this jar.

Taking advantage of this embedded curiosity, Lauren structured the rest of her talk talking about all of the steps that she takes to lead a zero-waste life.

2. Plus-size? More Like My Size By Ashley Graham

(stands in front of a mirror and speaks) “You are bold, you are brilliant and you are beautiful. There is no other woman like you. You are capable…” Ashley Graham

Breaking the norms of a traditional speech, Ashley Graham, instead of staring at the audience, stares at a mirror and speaks a few lines on self-affirmation.

Let’s admit it, most of us are critical of our own bodies, and standing in front of a mirror, we tend to focus upon all the possible flaws.

To set an example of positive self-affirmation, Ashley Graham takes upon herself to set an example with the help of a live exercise.

3. 25 Chemistry Experiments in 15 Minutes By Andrew Szydlo

*does chemistry experiments* Andrew Szydlo

Watch this TED Talk and I’m sure you’ll find all the presence, of all those chemical equipment on stage, fascinating!

When the audience witnesses the efforts you are taking to deliver your talk, they are impressed and trust me, you are halfway there at capturing the attention of your audience.

Now, of course, it doesn’t mean that you put all your heart and soul into getting that perfect prop on stage.

If it’s not feasible, don’t! But if you can, that’s a great way to win your audience!

4. I See Something By Dananjaya Hettiarachchi

*smells flower* Dananjaya Hettiarachchi

In the previous example, we saw how bringing a grand prop captures the attention of our audience.

But the power of a prop goes WAY beyond this!

When a simple prop is connected with a meaningful yet unique message, the impact manifolds.

In this TED Talk, the speaker uses a rose to explain how each individual is unique in terms of his personality. A powerful message is delivered with the use of a simple prop.

A tried and tested trick that psychologists swear by to awaken the distracted minds is to “shoot a question”.

You could do that too in your next speech/presentation.

How to Use A Question As An Opening Remark?

Step 1: Think of all the questions that can help you to set the theme of your speech

Step 2: Make a point to not include close-ended questions and questions that are simply TOO GENERIC

Step 3: The last element that your question must include is the element of curiosity. The purpose is to make the audience curious enough to listen to your entire speech looking for answers to that question. But while you are at it, make sure you don’t overpromise and your speech does have the answers to that question.

Examples of Speeches that used Questions as Opening Remarks

1. every argument against veganism by ed winters.

“So, when I say the word ‘Vegan’ to you, what do you think of?” Ed Winters

Just by hearing this question, our first thought is to run all the possible definitions of veganism and the audience of this speech did the same.

This question is very clever and I’ll tell you why. So, every time a definition would come into the mind of any audience member, the speaker would be presenting his arguments against veganism forcing the audience to align their thoughts with his thought process.

Without any possible digression, the speaker Ed Winters presents his thoughts on Veganism in a convincing manner with the help of the rhetoric of questions.

Now, this type of question sends the audience on a possible quest for answers but that’s not the only purpose that this technique serves. Next in order, let’s look at how questions set the theme of a speech.

2. Why Do We Ask Questions? By Michael “Vsauce” Stevens

“What is the best type of cheese to use to catch a bear?” Michael “Vsauce” Stevens

In this TED Talk, the speaker uses this technique as a rhetorical question and answers this question with the help of a cheese pun.

Moving ahead, he goes on unearthing the science behind asking questions. So, it only made sense for him to begin his speech with a question too to set the overall vibe and theme of the topic.

3. Marriage Material By Nina Donovan

“So from a glance, do I look like marriage material?” Nina Donovan

In this TED Talk, we shall discover the strength of an interrogative remark in generating curiosity regarding the theme of your speech.

Since time immemorial, society has been setting “so-called” norms to determine if an individual is a potential marriage material (mostly, in the case of women).

To fit under this category of “marriage material”, one has to behave as per the so-called expectations of the society, and anything that defies the norm fails to fit in.

With the help of her powerful voice, the speaker here challenges the notion of this concept of “Marriage Material” and highlights the importance of individuality.

And by asking if the audience perceives her as marriage material, she surprises the audience while cultivating a sense of curiosity in them.

4. After watching this, your brain will not be the same By Lara Boyd

“So how do we learn? And why do some of us learn things more easily than others?” Lara Boyd

Admit it or not- we’ve always wondered why some people learn things better than us. What exactly is their secret?

And when you throw this question at the audience, they become intrigued to know this very secret with the help of your talk.

Curiosity is what makes us stick to the remainder of any talk. So, it’s high time we channelize it!

5. The Value of Asking Questions By Karen Maeyens

“Do you know the people that are asked the most questions? Have A Guess!” Karen Maeyens

An open-ended thought-provoking question like this forces the audience to activate their minds in the search for answers.

As they become more active, they listen better and focuses better on what you have to offer.

When Karen asked her audience who are the people that are asked the most questions, different minds pondered different answers and when she herself answered the question, those who thought of different answers were intrigued to listen to her justification and as a result of this, they stuck by!

6. Two Easily Remembered Questions that Silence Negative Thoughts By Anthony Metivier

“How would you like to completely silence your mind?” Anthony Metivier

We, humans, have restless minds- always pondering over something or the other.

So, what’s likely to happen when someone asks us if we would like to silence our minds? Ironically, we’ll be restless to know the answer. That’s what the speaker did through his TED Talk.

The next time you are giving a speech, you can consider opening it with a question that would result in a similar effect of restlessness in the minds of the audience.

For this to truly happen, make sure that your question is not generic. Otherwise, all your efforts will be in vain.

Ain’t we tired of listening to the phrase, “Laughter is the best medicine”?

I’m sure we all are but the reason why it’s still so prevalent is because of its universality.

Of course, laughter is the best medicine to an opening remark too. It makes your audience laugh and who doesn’t love a good laugh? We all do!

Humor puts the minds at ease and makes you sound more human, because of which, the audience perceives you as a credible speaker.

How to Use Humor In An Opening Remark?

Step 1: Know your audience well. Your joke must resonate with them so as to make the desired impact. For instance, if you are addressing a school crowd and you make a joke about workplace communication mistakes. It won’t make the audience chuckle, would it?

Step 2: Puns? Self-deprecating humor? Or Funny Anecdotes? Identify the types of humor and figure out which one suits your personality in the best way. If you are not sure what types of humor are there and wish to seek a step-by-step guide on including humor in your presentation, make sure you read A Guide To Using Humor In Your Speech . Remember to choose the type of humor in alignment with your personality otherwise, it will look forced and won’t result in the impact you desired

Step 3: Step out and do a pilot survey! Try out the opener on a few folks who are similar to your target audience. Examine their reaction and, if required, adjust the joke

Step 4: Keep in mind that once you begin your speech with a pinch of humor, your audience will be expecting a few moments of laughter throughout the rest of your speech too. So, make sure you save 2-3 jokes (not more than that) for the remainder of your speech to meet those expectations

Examples of Speeches that used Humor in Opening Remarks

1. thoughts on humanity, fame and love by shah rukh khan.

“I’m a movie star. I’m 51 years of age. And I don’t use Botox as of yet.” Shah Rukh Khan

This TED Talk right here is the perfect case in point for you to witness all the four steps to humor (as discussed in the previous section) in action.

Known for his great performance in doing justice to a number of family roles in Bollywood films, the actor Shah Rukh Khan, in his TED Talk used the power of humor to make himself sound more human to align his talk with his perceived personality.

A humorous take on the drug, Botox, not only relates to the speaker’s professional credibility but also established the relatability quotient.

2. Ellen DeGeneres’ 86th Oscars Opening

“It’s been a tough couple of days for us. It has been raining. We’re fine. Thank you for your prayers.” Ellen DeGeneres

Two lessons on humor can be perfectly drawn from this talk:

• Make sure you include humor when the event calls for it in its truest sense.

Since Ellen DeGeneres was hosting the Oscars Opening Ceremony, nobody expected her to be all serious in terms of her talk. The audience is expecting a more relaxed and chill vibe from the speaker.

So, starting her talk with a piece of humor not only sounded like a safer bet but also the most effective one.

• Humor must align with the personality of the orator

What’s the thought that comes to your mind when you listen to the name, “Ellen DeGeneres”? I’m sure for most of us, it’s someone who’s great at presenting her opinions in a convincing manner with the help of comedy.

And that’s what you expect from her personality: Humor!

3. How Indian Parents Make You Tougher By Hasan Minhaj

“Do you know when brown kids get slapped? Every brown birthday party.” Hasan Minhaj

The element of surprise won’t work if your audience is familiar with what you are about to tell them.

So, make sure that you are addressing the right element of surprise to the right audience to make them chuckle. And Hasan Minhaj did it absolutely right!

In this TED Talk, Hasan Minhaj told a piece of surprising cultural information about Indian teens to the American Audience and not the Indian Audience (because they will be familiar with it and it won’t be a shock).

4. The Clues to A Great Story By Andrew Stanton

“A tourist is backpacking through the highlands of Scotland, and he stops at a pub to get a drink. And the only people in there is a bartender and an old man nursing a beer. And he orders a pint, and they sit in silence for a while. And suddenly, the old man turns to him and goes, “You see this bar? I built this bar with my bare hands from the finest wood in the county, gave it more care and love than my own child. But do they call me McGregor the Bar Builder? No.” Points out the window. “You see that stone wall out there? I built that stone wall with my bare hands. Found every stone, placed them just so through the rain and the cold. But do they call me McGregor the Stone Wall Builder? No” Points out the other window. “You see that pier on the lake out there? I built that pier with my bare hands, drove the pilings against the tide of the sand, plank by plank. But do they call me McGregor the pier builder? No. But you fuck one goat…” Andrew Stanton

When humor is combined with effective storytelling, a great laugh is expected from the intrigued minds sitting in the audience.

Remember how we used to tell small anecdotes as kids while telling any joke? That’s what needs to be done here.

Build up the curiosity with the help of a story and end that story by bringing in an element of surprise to make your audience chuckle. Unexpected humor is always welcome!

We’ve all grown up listening to bedtime stories.

As we approached our teenage years and adulthood, we switched to narrating anecdotes from our lives to our friends, family, and colleagues.

In a nutshell, it’s the stories that connect us and will continue to serve this very purpose.

Hence, it’s only fair for us to channel this magic of storytelling into our public speaking events as well.

How to Narrate A Story in An Opening Remark?

Step 1: Pick a story from your life or narrate something that happened to someone you know or simply form a gripping story. Whatever it might be, just make sure you are not exaggerating to come off as a relatable speaker. Most importantly, the story you choose has to be related to the theme of your speech

Step 2: Now that you have the story in mind, pick a narrative to design the structure of your story. Wait, don’t know what storytelling narrative structures are? Read 9 Storytelling Approaches For Your Next Speech or Presentation to know different ways to effectively narrate a story

Step 3: Use simple language while writing your story and be descriptive enough to help them imagine. Keep in mind that your audience should relate and it’s possible only when they can understand your story in its truest sense

Examples of Speeches that used Stories As Opening Remarks

1. life begins at the end of your comfort zone by yubing zhang.

“It’s a cold and foggy winter morning and I’m standing on the world’s tallest bungee platform. The platform I’m standing on is so tiny that I’ve to stand on my toes and balance myself against the wind…” Yubing Zhang

While highlighting how stepping out of one’s comfort zone is crucial, the speaker narrates a personal anecdote of her bungee-jumping experience.

To form a connection with the overall theme, she goes on to narrate how one bungee cord leap taught her the biggest lesson of her life.

Through the remainder of her talk, she then focuses upon sharing her lessons and guidance on how one can step out of his/her comfort zone to facilitate personal growth.

2. How to Figure Out What You Really Want By Ashley Stahl

“It was 2:45 pm on a rainy friday in Los Angeles. My dad was just brewing a cup of coffee in the kitchen when he answered a call from an unknown number…” Ashley Stahl

While the previous example on storytelling taught us to build a connection with the overall theme of our speech, this TED Talk by Ashley Stahl teaches the significance of body language and voice modulation in effective storytelling.

Observe how she narrates this story with effective pauses and uses inflection to create a sense of drama and suspense.

That’s something we all should keep in consideration while narrating any story.

Storytelling is only effective when conveyed properly with the help of facial expressions, body language, and vocal tonality. This is all done to appeal to the sentiments of the audience because eventually, it is what will make our talk all the more persuasive.

3. How “SHE” became an IAS Officer By Surabhi Gautam

“My story starts from a small, sleepy village of Madhya Pradesh with a population of barely a thousand people…” Surabhi Gautam

You don’t necessarily have to focus all your energy on writing your story with a proper build-up.

If you are using a story to build your credibility as a speaker as well as intrigue your audience, one simple way could be to just begin your speech with something as simple as, “My story starts from…”

Just like this speaker did!

Nothing fancy, nothing over the board but still manages to captivates the interest of the audience because of the following reasons:

• She communicates in the language of people by using simple words
• Starting with something like, “My story starts from…” sent an indication that she’s about to narrate the story of her life and as a matter of fact, we all are intrigued naturally to listen to different people’s life stories

4. Speaking Up Without Freaking Out By Matt Abrahams

“Panic. Embarassed. Exposed. No, that’s not how I’m feeling right now. Those are the feelings I had when I was a fourteen year old boy…” Matt Abrahams

Let’s be honest for a moment- we all have been through the feeling of “Panic, Embarrassed, Exposed” (just how Matt puts it) when asked to speak on stage.

By narrating a story that most of the audience members can relate to, Matt won the hearts of a majority of his audience members and established his credibility as a speaker.

5. The First 20 Hours: How to Learn Anything By Josh Kaufman

“Two years ago my life changed forever. My wife and I welcomed our daughter Lela in the world…” Josh Kaufman

“This has been the turning point of my life”

How do you feel when someone says something like this to you? Intrigued to know more?

This is the power that the speaker used here. He narrated a story of how being a parent changed his life and eventually, relates this experience to the topic of his speech, which to be honest, is fascinating to witness!

6. The Happy Secret to Better Work By Shawn Achor

“When I was seven years old and my sister was just five years old, we were playing on top of a bunk bed. I was two years older than my sister at the time — I mean, I’m two years older than her now — but at the time it meant she had to do everything that I wanted to do, and I wanted to play war. So we were up on top of our bunk beds. And on one side of the bunk bed, I had put out all of my G.I. Joe soldiers and weaponry. And on the other side were all my sister’s My Little Ponies ready for a cavalry charge. There are differing accounts of what actually happened that afternoon, but since my sister is not here with us today, let me tell you the true story –“ Shawn Achor

A descriptive story narrated using stylistic language has the strength to move the audience and immerse them into a fictional world.

In terms of storytelling, this technique is by far the most effective yet simplest way.

It’s commonly used while giving out persuasive speeches as it helps the speaker to align the audience’s thoughts with the speaker’s point of view. That’s what Shawn did through the help of his childhood story.

Of course, we all love surprises. Who doesn’t, right?

So, here’s a crazy idea! Why not surprise your audience with your opening remark?

Here’s how you can do so.

How to Surprise your Audience through your Opening Remark?

Option 1: Go up on that stage, say something totally unexpected and blow the minds! Now, your job doesn’t end here. Once you are done speaking your opening remark, provide your audience as to why you said what you said and what more are you going to offer through the rest of your content. Look at the first example in the next section to see its application.

Option 2: Another thing that you can do is to tell your audience something completely unknown related to the topic of your speech. Something that would make them go like, “Wait, what?” You can either present a shocking piece of information, an unknown taboo of that culture, or even a shocking habit of that cultural population.

Option 3: Tell something unknown not about the culture you are talking about but about yourself. We as humans are always attracted to gossip about other people’s lives. Of course, the audience would be interested in knowing something shocking about your life. But through the content of your speech, do remember to build that connection with your speech.

Examples of Speeches that Surprises its Audience through its Opening Remarks

1. how to start a speech by simon lancaster.

“Who wants to get high? Yeah, you up for some? Should we really get this party started?” Simon Lancaster

Who comes up on stage and asks the audience, “Who wants to get high?”

It’s purely unexpected and shocking!

But in this TED Talk, as the speaker focuses upon highlighting the steps to crafting a strong opening remark (just like we are discussing at this moment), he took it upon himself to use this very element of surprise to capture the audience’s attention.

2. Why I Don’t Use A Smart Phone By Ann Makosinski

“The last time I used a flip phone was 3 hours and 24 minutes ago.” Ann Makosinski

Now, after listening to her opening remark, do you want to know why is she still using a flip phone in the 21st Century? (At least, I do)

And that is the strength of a strong opening remark.

After generating this needed curiosity in the minds of her audience, the speaker focused the remainder of her talk telling these reasons to the audience, one by one.

So, yes! We can safely say that starting our speech with an unpopular opinion is an elegant yet simple way to kick-start our speech.

3. How to Control Emotion and Influence Behavior By Dawn Goldworm

“I can control your emotions and influence your behaviour without showing you anything, without touching you and without saying a word to you.” Dawn Goldworm

Hearing this opening remark is not just shocking but scary too!

I’m sure, just like me, you wish to unearth this secret to control and influence behavior so that you can control minds too.

It’s natural for you to listen to the remainder of the talk for this sole reason.

This way, capturing the attention of her audience was made easy for the speaker, Dawn Goldworm.

4. Get Comfortable with Being Uncomfortable By Luvvie Ajayi Jones

“I’m a professional troublemaker!” Luvvie Ajayi Jones

Listening to this opening remark, “what is your reaction?”

Are you thinking how exactly is she a troublemaker just like me? If yes, then the speaker has successfully inculcated this curiosity in us.

But what we all are also wondering is what does that have to do with the theme and the speaker does establish this connection in her follow-up statement right after her opening remark.

So, make sure the next time you are out there presenting a shocking remark, do follow it up with context, always.

5. How to Spot A Liar By Pamela Meyer

“Okay now, I don’t want to alarm anybody in this room, but it’s just come to my attention that the person to your right is a liar. Also, the person to your left is a liar.” Pamela Meyer

While delivering a TED Talk on “How to Spot A Liar”, Pamela begins by spotting a few liars from the audience itself making everyone think, “How did she do that?”

And naturally, with minimum efforts, she lured her audience in to listen to her entire talk as she unfolds different ways in which we all can spot a liar.

6. The Art of Being Yourself By Caroline McHugh

“So, the chances are you have looked in at least one mirror today. You’ve had a shave or you combed your hair or maybe you checked your teeth for spinach after lunch, but what you didn’t know is the face that you’re looking at is not the face that everyone sees.” Caroline McHugh

A shocking way to surprise your audience is to simply begin with some obvious observations and follow them up with a unique observation about the very same things- leaving them surprised by catching them completely off-guard.

To get better at this technique, draw some inspiration from this TED Talk by Caroline McHugh as she does a similar thing.

It is so far the easiest way to start your speech with a bang!

Present a fact to elicit the shock value in the minds- be it positive or negative.

But incorporating the right fact in the right way is an art in itself. Let’s dive right into it!

How to Use Facts as your Opening Remark?

First things first, make sure that your fact is not too generic. It has to be shocking in one way or the other to grip the audience’s attention.

Step 1: Present the fact using simple language. Avoid using technical terms here.

Step 2: Take a pause, give the audience a moment to ponder over it (But don’t wait for TOO LONG!). Next, present an extension of that fact, if you have any, or simply break down the fact by telling the audience how does this fact affects them. Give them the reasons.

Examples of Speeches that used Facts as its Opening Remarks

1. can we not let our breakups break us by tasha jackson.

“I want you all to know that you are loved because today we can be surrounded by so many people but feel profoundly alone. 68% of Gen Z feels like nobody knows them. An average American has only one close friend and one in four feels like no one.” Tasha Jackson

While presenting facts, it’s important that we go from covering a larger umbrella to the smaller one

This way, the audience knows the exact way in which they are getting affected by this piece of information.

That’s exactly how the speaker, Tasha, rolled her TED Talk.

Once the audience was aware of the intensity of how breakups are affecting each one of them, they were all the more intrigued to know how they can not let breakups affect them to such a drastic extent.

It is this incentive that made the listeners pay attention to her talk as she unfolded all the solutions to this, one by one.

2. How to Increase Love in Your Relationship By Jonathan Ljungqvist

“In Sweden, where I come from, we have 40 thousand marriages a year and each year we have around 20 thousand divorces.” Jonathan Ljungqvist

Create the illusion of an audience poll with your piece of fact, just like this speaker did in his TED Talk.

After highlighting the drastic extent of failed marriages in Sweden, Jonathan took a pause to let that information sink in and in his follow-up statement, he started shooting a few questions at the audience.

After waiting for a few seconds (2-3 seconds is the ideal time duration to wait), Jonathan answered and highlighted the problem at hand.

This made the audience respect and agree with his fact, all the way more.

Through the remainder of his talk, he then went on highlighting the steps to increase love in any relationship.

3. I See Dead People: Dreams and Visions of the Dying By Dr. Christopher Kerr

“I read a recent survey, and what Americans fear most is public speaking and dying.” Dr. Christopher Kerr

How do we perceive death as an individual? It’s a question that most of us have a unique answer to.

In an attempt to establish the relevance of his topic, the speaker uses a fact that highlights how feared death is.

It’s what capitalized the attention of the audience and forced them to listen to what different perspectives he had to offer on the topic from a medical standpoint.

4. Saudi Arabia: Patriot Act with Hasan Minhaj

“Saudi Arabia has been engulfed in a massive diplomatic crisis over the gruesome killing of Washingto Post Journalist Jamal Khashoggi” Hasan Minhaj

Now, stating facts doesn’t mean that you just go on telling statistical figures. It also includes different pieces of information, particularly news events!

In this talk, Hasan Minhaj recalls one such news event to set the theme of his talk.

Recalling news events makes our talk relevant while establishing the context. It signifies that as a speaker you are up-to-date with the information that you have to offer. So, the audience looks forward to hearing a talk devoid of redundancies.

5. Can We Not Let Our Breakups Break Us By Tasha Jackson

We live in a world where dating is the equivalent of buying a new pair of shoes.

Very often, with each dating experience comes the trauma of heartbreaks. As the speaker in this TED Talk rightly said, “breakups break us”.

But how to overcome it has always been a flaming question, particularly among the teens.

But to bring to light the intensity and ever-increasing prevalence of the situation, the speaker took the help of the statistics.

6. Teach Every Child About Food By Jamie Oliver

“ Sadly, in the next 18 minutes when I do our chat, four Americans that are alive will be dead from the food that they eat. “ Jamie Oliver

Here, while throwing light upon an alarming issue (hunger), the speaker considered presenting harrowing stats to get that desired ‘concerned mood’.

Similarly, when you wish to highlight an opportunity (say, the positive side of social media), present positive stats showcasing the success of people through social media.

9. Let’s Visualize with “Visuals”

Visuals are always gripping and easy on our minds.

Show respect towards your audience by giving them a needed break from the monotony of “just listening”.

Be a respite and engage them through the power of visuals for a change. Here’s exactly how you can do this.

How to Connect Visuals with your Opening Remark?

Step 1: Get in touch with the tech team of your public speaking event and see if the needed technical support is there to facilitate the screening of an image/video.

Step 2: Now, find a visual interesting enough to arise the curiosity but not too generic to make it too predictable for the audience- all related to your theme.

Step 3: Craft a short, concise, and to-the-point follow-up statement to explain the relevance of that visual using simple language.

Examples of Speeches that used Visuals as Opening Remarks

1. don’t believe everything you think by lauren weinstein.

*shows picture of an elephant.* Lauren Weinstein

In this TED Talk, Lauren draws a beautiful comparison between elephants and the nature of humans by showcasing a few visuals.

She does this through the use of storytelling. Narrating how despite all the strength an elephant has, it doesn’t attempt to break its chains of captivity.

After establishing this, she goes on to connect this act with the thesis of her speech, that is, how one should not always believe everything they think.

What we can take away from this TED Talk is, when visuals are effectively supported by storytelling and the rhetoric of drawing comparison, the impact increases manifold.

2. The History of Our World in 18 Minutes By David Christian

*plays a video about scrambled eggs* David Christian

In this unique TED Talk, David Christian explains the origin of the history of our world through the video of a scrambled egg. Unique, isn’t it?

That is exactly what we need to learn here.

We don’t necessarily need to find a visual that directly relates to the theme of our speech. Instead, we can go for a visual that we can use as an aid to explain a similar topic, that is, the theme of our speech.

3. How Breathing and Metabolism are Interconnected By Ruben Meerman

*shows image of himself in the sea* Ruben Meerman

This TED Talk right here is an example of how you can establish a direct correlation between the visual and your topic- all through the use of storytelling.

Ruben Meerman began his speech by showing a few pictures of himself to talk about his health transformation.

When the audience witnessed the transformation right in front of their eyes, they were curious to know the secret behind it so that they can apply it to their respective lives.

That’s the power of a gripping visual!

YES! You read it right.

No matter how shallow it sounds but the outfit is the first thing we notice every time a speaker walks up that stage.

And if you are dressed differently than the rest of the speakers, you naturally capture the eyes of your audience.

By this, I don’t mean that you go to a branded store and buy the most expensive outfit from there and wear it for your event. What I mean is to put serious thought into deciding what to wear for your event.

Ideally, one should go for an outfit that is unique yet related to the theme of your speech but doesn’t hurt the dress code of the event too. Here’s how.

How to Connect Clothes with your Opening Remark?

Step 1: The most basic step is to check with the admin if there is any particular dress code that the speakers need to adhere to. If not, feel free to put on your hat of creativity by following the next steps

Step 2: Pick an outfit that connects with the theme of your speech but is still unique enough for the audience to go like, “Wait, what outfit is this?”

Step 3: Go on the stage wearing that outfit, take a pause, let the audience wonder. After a meaningful silence of 2-3 seconds, start speaking. Open up by telling the audience the significance of the outfit that you are wearing

Examples of Speeches that Connect Clothes with Opening Remarks

1. we are all different- and that’s awesome by cole blakeway.

(comes on stage weaing two different pair of socks and shoes) “Hi, my name is Cole and over the next few minutes, I’m going to teach you that it’s okay to be different. Since a young age, I’ve worn different colored socks and two different shoes.” Cole Blakeway

Fascinating opening remark, isn’t it?

Something as simple as wearing different pairs of socks can instill curiosity and help the speaker make his point, “we all are different”.

Since biblical times, we as humans try to fit in different situations. Be it a workplace, college, or even a social gathering for that matter.

In this TED Talk, Cole attempts to shed light on the lesson of embracing our true selves and how there’s nothing wrong with being different.

The tone of such a powerful talk was set just by wearing different pairs of socks.

2. Looks aren’t Everything. Believe me, I’m a Model By Cameron Russell

(switches to a different outfit and speaks) “This is the first outfit change on the TED Stage, so you guys are pretty lucky to witness it, I think.” Cameron Russell

Of course, the traditional way to pull this technique off is to come on stage wearing a unique outfit.

But Cameron Russell finds her very own unique way of a live outfit change wherein she brings a wrap-around skirt and wears over her dress to make a simple point that appearance is not everything, it goes way beyond that.

Seeing a model by profession mark this unlikely outfit transition made the audience trust her thesis all the way more.

They say that communication is a two-way street.

Yet, more often than not, we forget to keep this in mind during all the public speaking events.

We tend o go on speaking and speaking. While sometimes we manage to keep the audience interested, the rest of the time we simply bore the audience to sleep.

To save you here, an easy bet is to organize an activity for your audience towards the very beginning of your speech.

How to Connect An Audience Activity with your Opening Remark?

Step 1: Familiarize with your audience. What’s the average age of your audience? What’s their educational and work background? Getting these basic details will help you structure an activity that would ensure maximum participation from them. For instance, if you are addressing a bunch of school students, your activity can involve more physical exercises and less mental exercise. Also, ask yourself, “What is the size of my audience?” This will help you decide on the extent of interactivity.

Step 2: Find an activity that is not too basic. Your activity should make the audience curious about your content. Something that makes the audience wonder, “What does this activity have to do with the theme?” But then they are left amazed as soon as you begin to connect the relevance of the activity with your speech.

Step 3: Don’t make it TOO LONG! Keep it short and sweet.

Step 4: Write a vivid description of the steps involved in the activity so that the audience is not left confused about what to do.

Examples of Speeches that Used Audience Activities as Opening Remarks

1. are you a giver or a taker by adam grant.

“I want you to look around the room for a minute and try to find the most paranoid person here and then I want you to point that person out for me. (waits and then says) Okay, don’t actually do it.” Adam Grant

Given that Adam’s audience was comprised of more adults, he made them perform a mental exercise as it’s most likely for them to participate in a mental exercise rather than expecting them to move up their seats to do something.

And that’s what happened. The audience participated! Because all they had to do was simply move their heads around to find out a paranoid person.

Most importantly, the activity wasn’t too generic for the audience for them to predict its relevance. So, it made them curious enough to listen to the remainder of Adam’s TED Talk to witness him unravel its relevance.

2. Girl Up: The Secrets to an Extraordinary Life By Courtney Ferrell

“Okay, I need a favor. I need all the girls who are between the age of 17 and 24 to stand up.” Courtney Ferrell

Audience Matters! I know, I’ve been saying this A LOT but it’s the key to a great speech opening.

Even in this TED Talk, the speaker made all the girls between the age group of 17 to 24 stand up since she knew that more than 50% of her audience would stand up.

It’s a win-win situation, I’ll tell you how.

When Courtney confessed that she’s about to tell the secret to channel the creative spirit of women and how to empower them.

Those who stood up felt directly connected to the theme and the rest were curious enough to know the secret to see if it can benefit them or someone they know.

3. What It’s Like To Grow Up Desi in 2019 By Hasan Minhaj

“Alright, real quick- say your full name and then say the way white people say your name. So, my name is Hasan Minhaj. I would get a Ha-sen Min-haj-a” Hasan Minhaj

Two important lessons here, my friends!

• Interactivity is Influential

Since Hasan was addressing a comparatively smaller crowd of around 7 teens, he could incorporate an interactive activity, giving each of his audience members an opportunity to speak.

• Lead the Activity Ladder

Before asking each of his audience members to speakers, Hasan himself initiated the act of participation from his end.

This way, the audience was all the more thrilled to speak.

Because when you participate, your audience sees it as an incentive and feels more confident to participate seeing that you as a speaker are making an effort too.

4. How to Triple your Memory By Using This Trick By Ricardo Lieuw On

“So, I have a little test for you. Don’t panic, I’m not here to judge you…” Ricardo Lieuw On

“Awaken the competitive nature of your audience members!” This should be your motto here.

But first, make sure that you are clear with the explanation of the rules so that it’s easier for everyone to follow.

Look how the speaker has introduced a competitive activity here to awaken the minds.

This serves two purposes:

• Your audience is intrigued to listen to the rest of your talk
• Even if a few members are distracted, you can win them back

Do you remember all the times when your mom used to make you eat green vegetables by instilling some sort of fear?

Be it the fear of dull skin or even poor eyesight for that matter, it eventually made you take that action.

Isn’t this aim of public speeches too? To persuade the audience to take some action after your speech ends? A hundred percent, yes!

So, let’s jump into how we can incorporate fear in our speech opening to make our audience listen to us.

How to Use Fear as your Opening Remark?

Step 1: At the fear of reiterating myself, “Begin with analyzing your audience”. The Best Guide to Audience Analysis is an article for you to help you do just that.

Step 2: Done with analyzing your audience after reading the article? Now, make a list of their potential fears related to the theme of your speech.

Step 3: Figure out that one fear that is not too triggering. Here, ask yourself, “If I were to listen to this, would I be triggered to a huge extent?” If the answer is yes, leave that fear and choose one that is slightly less triggering but

Examples of Speeches that used Fear as its Opening Remarks

1. why the secret to sucess is setting the right goals by john doerr.

“We’re at a critical moment Our leaders, some of our great institutions are failing us.” John Doerr

While highlighting how important it is to set the right goals for development, John Doerr begins his speech by pointing at how the institutions are failing their citizens by setting the wrong objectives.

When you are told that someone is failing you, you feel a sense of disappointment, and you are naturally drawn to know the reason behind it to figure out if there’s something you can do to improve the situation.

This is the exact feeling that we are going for here!

In this technique, we are looking forward to getting our audience to daydream without boring them.

This art of imagination works the best for persuasive speeches. Here’s how!

While delivering a persuasive speech, our aim is to align the audience’s thoughts with our thought process but there needs to be a bridge, right? A bridge that the audience can take to step into your thought process.

This bridge is the art of imagination.

How to Use Imagination as your Opening Remark?

Step 1: Decide the emotion that you want your audience to feel. Do you wish to go for a negative emotion or a positive one? My suggestion for you would be to go for a negative one since negative emotions overpower the positive ones, psychologically speaking.

Step 2: Once you have decided on the type of emotion, craft a descriptive outline for the piece of imagination that is related to the theme of your speech.

Step 3: Using simple yet descriptive language, write down your piece of imagination. Remember to write in a chronological order detailing each and every step otherwise your audience won’t truly immerse in that imaginary world. To explain to you in simpler terms, if a few steps are missing from the bridge, you cannot walk to reach the other side, can you?

Step 4: Focus the rest of your speech telling the audience what to do to avoid the situation (in case of a negative imagination) and what to do to reach the situation (in case of a positive imagination).

Examples of Speeches that used Imagination as Opening Remarks

1. the barrier between us by tvisha bandhu.

“Picture this. You’re in the MRT, you’re scrolling through your phone, and you take notice of this lady walking through the cabin saying ‘hello, hello.'” Tvisha Bandhu

This speech is the perfect example of how one can kick start his speech through the power of closed imagination (one wherein you provided step-by-step details on what to imagine).

Look how the speaker, Tvisha Bandhu, uses her body posture and gestures to emote every sense of feeling encompassed within that imagination.

It works perfectly in sync with her descriptive writing. It’s so descriptive that she has even written the exact dialogues for the characters involved in her imagination such as “Hello, Hello” for the lady who walked through the cabin.

Descriptive writing backed by powerful body language and vocal tonality can increase the impact manifold.

2. Why Do We Fear Speaking On Stage? By Pratik Uppal

“If I ask you to come on the stage right now & deliver a speech, think what kind of excuses would you come up with.” Pratik Uppal

The second example is of an open imagination.

You don’t necessarily need to provide step-by-step details for the audience to make them imagine a situation

One easy way is to simply tell them to ponder over their reaction to a particular situation and then, go on providing a brief of what exact situation they are put in.

In this TED Talk, the speaker asked the audience to imagine all the excuses that they can come up with to dread a public speaking event. Now, pause! Even you think! I’m sure you too can come up with many without anyone telling you what to imagine exactly.

This is what we call open imagination. Widespread usage of this technique can be seen in movies with open endings wherein the end is treated as possibly the beginning.

3. The Surprising Secret that Solves your Problems Quickly By Collins Key

“Imagine if you could take your brain and turn it inside out and then have access to the information to be able to virtually solve any problem. It sounds pretty cool, right?” Collins Key

In the previous sections, we discussed the examples for two commonly-used types of imagination- open and closed.

Here, we shall discuss an example of how you can ask the audience to imagine something out of the world.

If you are a Potter-head, you know the strength that this technique entails. The entire series is based upon fiction encompassing a world where everything goes larger than life, even life itself but you still can’t seem to snap out of it because you are that engrossed.

In this TED Talk, Collins opened up his talk with one such piece of imagination wherein he asked the audience to imagine how would they feel if they could simply take their brain out and turn it inside out to find a solution in the blink of an eye instead of spending hours overthinking for it.

Fascinating, right? This intrigued the audience to listen to the rest of his speech in the search of a secret to solve their problems in the quickest way possible.

4. How to Present to Keep your Audience’s Attention By Mark Robinson

“Imagine it’s Wednesday 28th of August, 1963 & we’re in the United States Of American, specifically Washington DC.” Mark Robinson

Imagination is only effective if you catering the right piece of imagination to the right audience.

Now, take the example of this TED Talk. Had this TED Talk been delivered to an audience who is not aware of the significance of the person being spoken about, Martin Luther King Jr, his speech would have been totally ineffective.

So, make sure that whatever piece of imagination you have to offer is within the understanding of your audience.

This technique doesn’t require any fancy introduction.

For the longest time, great orators have been starting their respective speeches with one quote or the other to persuade their audience through the art of rhythm.

But the inclusion of this technique as an opening remark is easier said than done. Make sure you follow the steps in the next section.

How to Use A Quote as an Opening Remark?

Before we begin, remember not to use a quote that is too common. Use a quote that is less heard of!

Option 1: The easiest and safest bet is to use a famous quote related to the context of your speech. If the propounder of that quote is associated with the topic of your speech in one way or the other, it’s even better since it establishes the credibility of the quote.

Option 2: The other effective way is to make a quote of your own instead of relying upon someone else’s quote. It’s simpler than it sounds. An easier hack is to use alliteration (occurrence of similar sound at the beginning of adjacent words in a phrase) in the phrase you wish to highlight as your opening remark. For instance, even the title of this section, “Quintessential Quality of A Quote” uses this technique. Read Getting Your ‘Wordsworth’: Poetry in Public Speaking to know how exactly you can write a quote using alliteration and similar techniques.

Examples of Speeches that Used Quotes as Opening Remarks

1. increase your self-awareness with one simple fix by tasha eurich.

Tennessee Williams once told us, “There comes a time when you look into the mirror and you realize that what you see is what you’ll ever be. And then you accept it. Or you kill yourself. Or you stop looking in mirrors.” Tasha Eurich

To see the application of the first alternative in action, watch this TED Talk by Tasha Eurich.

While using someone else’s quote, attribution to the speaker is necessary. You can do so by simply saying something like, “As NAME OF THE SPEAKER rightly said…” Nothing too fancy, simplicity works the best.

Talking about the credibility of the original speaker of the quote, since this TED Talk is focused upon “Self-awareness”, it made Tennessee Williams who was a great playwright in Hollywood, a credible speaker to trust.

2. Mistakes Make the Man By Mathew George

“Man makes mistakes & mistakes make the man.” Mathew George

Now, let’s talk about making a quote on our own. Shall we?

The most basic step we discussed under the “how-to” section was alliteration and that’s what the speaker, Mathew George, used in the creation of his opening remark too.

Alliteration provides a rhythm to your speech opening line and makes you sound persuasive naturally.

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If you wish to know about more such amazing speech opening lines, make sure you check out 15 Powerful Speech Opening Lines (& How to Create Your Own) .

Not just that! We’ve written a similar article on 50 Speech Closing Lines (& How to Create Your Own) l The Ultimate Guide . Make sure you read that to END YOUR SPEECH WITH A BANG!

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38 Top Opening and Closing Remarks for Meetings

By: Grace He | Updated: March 18, 2024

You found our list of opening and closing remarks for meetings .

Opening and closing remarks for meetings are statements that introduce and wrap up workplace get-togethers. The purpose of these remarks is to set the tone of the subject matter and summarize topics covered during the meeting. Examples of opening and closing remarks for meetings include quick welcomes to attendees, announcements explaining the reason for the meeting, and conclusions that wrap up the content covered.

Utilizing opening and closing remarks is among the top public speaking tips for employees . You can use conference jokes or conference quotes as your opening or closing remarks. These icebreaker jokes are a great addition to your conference agenda .

This list includes:

• short opening remarks for a meeting
• opening remarks for a virtual meeting
• chairman opening remarks in a meeting
• opening remarks for a seminar
• sample closing remarks for a meeting
• sample closing remarks for an event
• simple closing remarks

Here we go!

Short opening remarks for a meeting

• Welcome, everyone. Thank you for taking the time to attend our meeting this morning. This meeting will address some announcements we think you will find interesting. We have a lot to cover, so we will get started without further ado.
• Good morning, folks. We appreciate you blocking out your calendar so we can discuss some important topics with you. We promise to get through this as quickly as possible so you can get back to your day.
• Hey, everyone! Great to see so many shining faces in the room, especially for the early hour! Apologies for calling this meeting on such short notice. We have some significant announcements to make, so we will get right to it.
• Hi, team. Thank you for making an effort to be here today. Some serious developments occurred over the weekend, and we wanted to inform you of the details before you heard any worrisome rumors. Here is everything we can tell you so far.
• Hello, all! Glad you could make it on such short notice. We have some exciting news to share, and we just could not wait to spill the beans! Rather than wasting any time, we can get right to the good stuff.
• Good afternoon. Thanks for making time to be here today. As you know, we hit some important milestones this week. We thought sharing the success and discussing what comes next would be helpful. Away we go!
• Greetings, everybody! Here we are at another super exciting monthly meeting, our chance to share the highs and lows we all have been through since the last time we met. Would anyone like to get things started for us?
• Well, hey there! It has been a long time since our last meeting. We have all been quite busy, as you know. We have a lot to catch up on, so how about we jump right in and get started?

Opening remarks for a virtual meeting

• Good morning to everyone on our video call today. We have participants joining today from locations all over the world. Before we get started, we would like to take a moment to share our appreciation for everyone lining up their schedules across the time zones in this way. We understand how difficult it was to coordinate this meeting so all major stakeholders could attend. We promise to make it worth your while. If anyone on the call knows of a colleague who cannot attend, please feel free to share our discussion with them when you can. You should have a meeting deck in your email to help you follow along. Feel free to open it, and we will get started.
• Cyberteam: Assemble! Cheers to our remote crew, tuning in from the various workspaces around town and throughout the country. It is truly incredible that technology allows us to get together, even if only in digital form. You may have heard about some developments across several departments. We will address those topics and field any questions or concerns you may have. We will also discuss future developments in as much detail as possible. Much of what we will cover is still in the works, so we do not have as much information for you as we would like. However, we promise to do our best to get you up to speed and keep you informed as we learn more.
• Good afternoon, team. You may have seen the email announcing our new project calendar. This timeline includes tasks spanning multiple teams, so we have a coordinated effort. We wanted to get everyone on a call to brainstorm ways to approach our rollout of various tasks. Depending on the needs, you may find your name on multiple lists, or you may not appear on any lists. Our hope is to distribute the work as fairly as possible among the team to minimize potential overload. Because you are the players involved, we want you to have a say in how we assemble the list.
• Hello, everyone. Thank you for firing up your cameras and getting online this morning. We have a few special announcements to go over as well as updates on items we left in limbo during our last meeting. We also have a special guest joining us today. This guest speaker has information about making the most of your remote work experience. I know we have discussed workplace wellness in the past, and I thought we should hear from an expert on the subject. They will hop on for the last 30 minutes, which gives us the first 30 minutes to cover everything else. I will dive right in so we can have time for Q&A before our guest appears.
• Hey, crew! We have gotten away from our meeting schedule as of late, and for a good reason. Great job on catching up on the backlog! Now that we are ahead of the curve again, I would like us to pick back up on our semi-monthly schedule to stay informed in a more unified setting. I think it is also a good idea for us to see one another’s shining faces every so often so we can remember what we all look like! More sincerely, our remote team needs face-to-face interaction, which is what these meetings are all about. I will put new items on our calendars to keep us on track through the end of the year.

Chairman opening remarks in a meeting

• I am pleased to be speaking to all of you today. As the leader of this board, it is my duty to bring us together when necessary. This task can be challenging, considering our other obligations. I would like us to take this opportunity to review developments that occurred since our last meeting and cover several lingering action items.
• Good morning, fellow board members. It is a privilege to address you all this afternoon for such a fortunate occasion. It is not often that the board has the opportunity to honor the accomplishments of its own members. Today, we will celebrate the successes of a long-standing trustee who has reached the pinnacle of personal and professional achievement. Before we start, please join me in welcoming our esteemed member with a round of applause.
• Thank you all for attending. As chairman, I would like to begin this meeting by reviewing the minutes from our last session before covering our new agenda. You all know how quickly the new corporate strategy is unfolding. We have a growing list of issues to address, so we should get started.
• I would like to extend a warm welcome to all in attendance today. As your newly appointed chairman, I think it best to begin this meeting by introducing myself and explaining my background before having each member do the same. Once introductions are complete, we will review the charter and attend to any new business.

Opening remarks for a seminar

• Welcome, everyone, and thank you for being with us today. For those who may not know, this seminar is our opportunity to share our latest developments and explain how this progress will lead us into our next phase. We have laid out a roadmap that puts us on solid footing the whole way through. We are eager to share the details and get your input on what improvements we can make. As key stakeholders in the business, your viewpoints count as much as anyone on the team. We hope you feel comfortable sharing your thoughts.
• There are few moments in which our group can assemble for a subject as important as improving our culture. We feel the need is critical enough to halt operations and bring us all together. This company remains dedicated to the well-being of every employee, but dedication means nothing without action. We have created a seminar-style meeting that presents information intended to help make the most of your experience in the workplace. This is your space, after all, and we will do all we can to create an enriching culture for all of us.
• I can think of few workplace developments less stressful than learning new software. Unfortunately, we have outgrown our old platform and have no choice but to move to a bigger and better model. After a great deal of deliberation, we have chosen a package that will make your current work much easier while also accommodating future growth. To get a head start on learning, we have put together this seminar with a representative from the software company. This speaker will provide an overview of the system and its functions before going into detail about how each feature fits in with our current system. Please feel free to ask questions and share your insight as we proceed.

Sample closing remarks for a meeting

• We have covered a lot of material in a short time. If you need more details, you can schedule one-on-one time with your supervisors, who will have additional information shortly. Please write down any questions that arise so you can get answers and feel settled about our next steps.
• I hope you enjoyed our brainstorming session. We are off to a great start and should have a great second meeting. I will add an item to the calendar to continue with our planning phase. If everyone will kindly send me their notes, then I will create a master folder we can all access. I will also email today’s meeting minutes out so we can create a living document as we go. More to come!
• As you can understand, this meeting is only a first step. We will continue business as usual until we receive further word about new developments. Once we know more about the acquisition, we will put together another meeting for updates. You may have questions and concerns before then, which you may discuss with your manager, of course. To avoid creating unnecessary anxiety, we would ask that you refrain from speculating on details we have yet to disclose. I appreciate your cooperation.
• I hope you can all agree that it is important for our team to spend quality time together outside of our usual tasks. These team building meetings are a perfect forum for showing off other sides of our personalities and connecting in fun and exciting ways. This meeting is the first of many! To ensure everyone feels a sense of ownership, I would like you all to send me your ideas for events we can include in future meetings. If you know of any games or icebreaker activities we should include, please send me a note or drop by my office to chat. The more input we have, the better variety of activities we can draw from.

Sample closing remarks for an event

• We hope you enjoyed attending our event as much as we enjoyed putting it together. As always, we are ready to assist our clients in any way possible. If you have concerns after you head out, please get in touch with your account manager or a supervisor and let us know how we can help. We truly appreciate serving you and cannot wait to see where we go together next. Thank you for coming!
• Thank you for coming to our get-together. We know breaking away from your busy day can be challenging, and we do not take it for granted. That said, it is always great to see our team come together for time away from the daily grind! We would not be able to do what we do without you. You are all integral to this organization’s success, and we are grateful to have you.
• We have come a long way since the last time we were all together. The organization has grown considerably, and we know more growth will come. We hope we have clarified what comes next for this company and how we intend to achieve our goals. The agenda may seem ambitious, but we have no doubt that the people in this room are the right people to make the effort successful. Thank you, as always, for your continued support and dedication to our cause. We hope to see you again next time.
• Before we all head out, I would like to thank everyone who showed up tonight. You really came through and made this event a smashing success! I would also like to give a shout-out to our event team, who put together everything from decorations to catering without falling behind on their daily tasks. This team is phenomenal, and the credit for such a winning event goes to them. Please join me in showing our appreciation for all they have done.

Simple closing remarks

• Thank you all for coming. Enjoy the rest of your day!
• This meeting went quicker than expected, so I will give you 30 minutes back.
• Apologies for this meeting taking longer than scheduled. I appreciate you taking the extra time needed to finish up.
• If you have any questions after the meeting, please feel free to come to my office.
• Anyone needing more information can reach out to the contacts listed on the calendar item for this meeting.
• We have much more to discuss, so I will schedule a follow-up meeting for a week from now.
• As you can see, we have some serious challenges ahead of us. But I know that our usual team spirit will help us rise to the occasion.
• This topic is highly sensitive, so we ask that you treat it with the proper discretion.
• As a thank-you for your time and attention, there are treats in the breakroom. Feel free to drop by and grab a few!
• You all put the “dream” in “dream team.” Thank you for your incredible effort and amazing output during such a demanding time!

Preparing opening and closing remarks will provide definitive starting and ending points for your meetings. You can set the tone while alerting attendees to the main topic as well as sharing a list of agenda items. These remarks also create an opportunity to open your meeting with a warm welcome and close on a note of gratitude and encouragement.

Next, read about virtual workshop ideas and virtual brainstorming ideas , and team meeting tips .

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FAQ: Opening and closing remarks for meetings

Here are answers to some frequently asked questions about opening and closing remarks for meetings.

What are opening and closing remarks for meetings?

Opening and closing remarks for meetings are introductions and conclusions that bring a sense of organization to your agenda. You can use opening remarks to announce the topic of your meeting, while closing remarks will provide a wrap-up and alert attendees to any follow-up meetings or actions needed.

Why are good opening and closing remarks important?

Good opening remarks are important because they set the tone for the meeting, set goalposts, and keep listeners engaged. Similarly, good closing statements summarize essential topics, establish goals for future sessions, and provide calls to action.

What are some good opening statements for meetings?

Some options for good opening remarks include quick reasons for the meeting and brief rundowns of topics you will cover. Choosing an opener that matches the tone of the topics you want to address is essential.

How do you create good closing remarks for meetings?

Preparing good closing remarks can be as simple as reiterating information already covered and assigning the next steps. Additionally, these remarks should leave meeting attendees with a sense of understanding and accomplishment. Examples of some good closing remarks include thank yous to workers for attending, confirmations of the following steps, and reminders of follow-up items.

Author: Grace He

People & Culture Director at teambuilding.com. Grace is the Director of People & Culture at teambuilding.com. She studied Industrial and Labor Relations at Cornell University, Information Science at East China Normal University and earned an MBA at Washington State University.

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People & Culture Director at teambuilding.com.

Grace is the Director of People & Culture at teambuilding.com. She studied Industrial and Labor Relations at Cornell University, Information Science at East China Normal University and earned an MBA at Washington State University.

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30 Examples: How to Conclude a Presentation (Effective Closing Techniques)

Ending a presentation on a high note is a skill that can set you apart from the rest. It’s the final chance to leave an impact on your audience, ensuring they walk away with the key messages embedded in their minds. This moment is about driving your points home and making sure they resonate. Crafting a memorable closing isn’t just about summarizing key points, though that’s part of it, but also about providing value that sticks with your listeners long after they’ve left the room.

Crafting Your Core Message

To leave a lasting impression, your presentation’s conclusion should clearly reflect your core message. This is your chance to reinforce the takeaways and leave the audience thinking about your presentation long after it ends.

Identifying Key Points

Start by recognizing what you want your audience to remember. Think about the main ideas that shaped your talk. Make a list like this:

• The problem your presentation addresses.
• The evidence that supports your argument.
• The solution you propose or the action you want the audience to take.

These key points become the pillars of your core message.

Contextualizing the Presentation

Provide context by briefly relating back to the content of the whole presentation. For example:

• Reference a statistic you shared in the opening, and how it ties into the conclusion.
• Mention a case study that underlines the importance of your message.

Connecting these elements gives your message cohesion and makes your conclusion resonate with the framework of your presentation.

30 Example Phrases: How to Conclude a Presentation

• 1. “In summary, let’s revisit the key takeaways from today’s presentation.”
• 2. “Thank you for your attention. Let’s move forward together.”
• 3. “That brings us to the end. I’m open to any questions you may have.”
• 4. “I’ll leave you with this final thought to ponder as we conclude.”
• 5. “Let’s recap the main points before we wrap up.”
• 6. “I appreciate your engagement. Now, let’s turn these ideas into action.”
• 7. “We’ve covered a lot today. To conclude, remember these crucial points.”
• 8. “As we reach the end, I’d like to emphasize our call to action.”
• 9. “Before we close, let’s quickly review what we’ve learned.”
• 10. “Thank you for joining me on this journey. I look forward to our next steps.”
• 11. “In closing, I’d like to thank everyone for their participation.”
• 12. “Let’s conclude with a reminder of the impact we can make together.”
• 13. “To wrap up our session, here’s a brief summary of our discussion.”
• 14. “I’m grateful for the opportunity to present to you. Any final thoughts?”
• 15. “And that’s a wrap. I welcome any final questions or comments.”
• 16. “As we conclude, let’s remember the objectives we’ve set today.”
• 17. “Thank you for your time. Let’s apply these insights to achieve success.”
• 18. “In conclusion, your feedback is valuable, and I’m here to listen.”
• 19. “Before we part, let’s take a moment to reflect on our key messages.”
• 20. “I’ll end with an invitation for all of us to take the next step.”
• 21. “As we close, let’s commit to the goals we’ve outlined today.”
• 22. “Thank you for your attention. Let’s keep the conversation going.”
• 23. “In conclusion, let’s make a difference, starting now.”
• 24. “I’ll leave you with these final words to consider as we end our time together.”
• 25. “Before we conclude, remember that change starts with our actions today.”
• 26. “Thank you for the lively discussion. Let’s continue to build on these ideas.”
• 27. “As we wrap up, I encourage you to reach out with any further questions.”
• 28. “In closing, I’d like to express my gratitude for your valuable input.”
• 29. “Let’s conclude on a high note and take these learnings forward.”
• 30. “Thank you for your time today. Let’s end with a commitment to progress.”

Summarizing the Main Points

When you reach the end of your presentation, summarizing the main points helps your audience retain the important information you’ve shared. Crafting a memorable summary enables your listeners to walk away with a clear understanding of your message.

Effective Methods of Summarization

To effectively summarize your presentation, you need to distill complex information into concise, digestible pieces. Start by revisiting the overarching theme of your talk and then narrow down to the core messages. Use plain language and imagery to make the enduring ideas stick. Here are some examples of how to do this:

• Use analogies that relate to common experiences to recap complex concepts.
• Incorporate visuals or gestures that reinforce your main arguments.

The Rule of Three

The Rule of Three is a classic writing and communication principle. It means presenting ideas in a trio, which is a pattern that’s easy for people to understand and remember. For instance, you might say, “Our plan will save time, cut costs, and improve quality.” This structure has a pleasing rhythm and makes the content more memorable. Some examples include:

• “This software is fast, user-friendly, and secure.”
• Pointing out a product’s “durability, affordability, and eco-friendliness.”

Reiterating the Main Points

Finally, you want to circle back to the key takeaways of your presentation. Rephrase your main points without introducing new information. This reinforcement supports your audience’s memory and understanding of the material. You might summarize key takeaways like this:

• Mention the problem you addressed, the solution you propose, and the benefits of this solution.
• Highlighting the outcomes of adopting your strategy: higher efficiency, greater satisfaction, and increased revenue.

Creating a Strong Conclusion

The final moments of your presentation are your chance to leave your audience with a powerful lasting impression. A strong conclusion is more than just summarizing—it’s your opportunity to invoke thought, inspire action, and make your message memorable.

Incorporating a Call to Action

A call to action is your parting request to your audience. You want to inspire them to take a specific action or think differently as a result of what they’ve heard. To do this effectively:

• Be clear about what you’re asking.
• Explain why their action is needed.
• Make it as simple as possible for them to take the next steps.

Example Phrases:

• “Start making a difference today by…”
• “Join us in this effort by…”
• “Take the leap and commit to…”

Leaving a Lasting Impression

End your presentation with something memorable. This can be a powerful quote, an inspirational statement, or a compelling story that underscores your main points. The goal here is to resonate with your audience on an emotional level so that your message sticks with them long after they leave.

• “In the words of [Influential Person], ‘…'”
• “Imagine a world where…”
• “This is more than just [Topic]; it’s about…”

Enhancing Audience Engagement

To hold your audience’s attention and ensure they leave with a lasting impression of your presentation, fostering interaction is key.

Q&A Sessions

It’s important to integrate a Q&A session because it allows for direct communication between you and your audience. This interactive segment helps clarify any uncertainties and encourages active participation. Plan for this by designating a time slot towards the end of your presentation and invite questions that promote discussion.

• “I’d love to hear your thoughts; what questions do you have?”
• “Let’s dive into any questions you might have. Who would like to start?”
• “Feel free to ask any questions, whether they’re clarifications or deeper inquiries about the topic.”

Encouraging Audience Participation

Getting your audience involved can transform a good presentation into a great one. Use open-ended questions that provoke thought and allow audience members to reflect on how your content relates to them. Additionally, inviting volunteers to participate in a demonstration or share their experiences keeps everyone engaged and adds a personal touch to your talk.

• “Could someone give me an example of how you’ve encountered this in your work?”
• “I’d appreciate a volunteer to help demonstrate this concept. Who’s interested?”
• “How do you see this information impacting your daily tasks? Let’s discuss!”

Delivering a Persuasive Ending

At the end of your presentation, you have the power to leave a lasting impact on your audience. A persuasive ending can drive home your key message and encourage action.

Sales and Persuasion Tactics

When you’re concluding a presentation with the goal of selling a product or idea, employ carefully chosen sales and persuasion tactics. One method is to summarize the key benefits of your offering, reminding your audience why it’s important to act. For example, if you’ve just presented a new software tool, recap how it will save time and increase productivity. Another tactic is the ‘call to action’, which should be clear and direct, such as “Start your free trial today to experience the benefits first-hand!” Furthermore, using a touch of urgency, like “Offer expires soon!”, can nudge your audience to act promptly.

Final Impressions and Professionalism

Your closing statement is a chance to solidify your professional image and leave a positive impression. It’s important to display confidence and poise. Consider thanking your audience for their time and offering to answer any questions. Make sure to end on a high note by summarizing your message in a concise and memorable way. If your topic was on renewable energy, you might conclude by saying, “Let’s take a leap towards a greener future by adopting these solutions today.” This reinforces your main points and encourages your listeners to think or act differently when they leave.

Frequently Asked Questions

What are some creative strategies for ending a presentation memorably.

To end your presentation in a memorable way, consider incorporating a call to action that engages your audience to take the next step. Another strategy is to finish with a thought-provoking question or a surprising fact that resonates with your listeners.

Can you suggest some powerful quotes suitable for concluding a presentation?

Yes, using a quote can be very effective. For example, Maya Angelou’s “People will forget what you said, people will forget what you did, but people will never forget how you made them feel,” can reinforce the emotional impact of your presentation.

What is an effective way to write a conclusion that summarizes a presentation?

An effective conclusion should recap the main points succinctly, highlighting what you want your audience to remember. A good way to conclude is by restating your thesis and then briefly summarizing the supporting points you made.

As a student, how can I leave a strong impression with my presentation’s closing remarks?

To leave a strong impression, consider sharing a personal anecdote related to your topic that demonstrates passion and conviction. This helps humanize your content and makes the message more relatable to your audience.

How can I appropriately thank my audience at the close of my presentation?

A simple and sincere expression of gratitude is always appropriate. You might say, “Thank you for your attention and engagement today,” to convey appreciation while also acknowledging their participation.

What are some examples of a compelling closing sentence in a presentation?

A compelling closing sentence could be something like, “Together, let’s take the leap towards a greener future,” if you’re presenting on sustainability. This sentence is impactful, calls for united action, and leaves your audience with a clear message.

• How to Build Rapport: Effective Techniques
• Active Listening (Techniques, Examples, Tips)
• Effective Nonverbal Communication in the Workplace (Examples)
• What is Problem Solving? (Steps, Techniques, Examples)
• 2 Examples of an Effective and Warm Letter of Welcome
• 8 Examples of Effective Interview Confirmation Emails

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Welcome and NIST Updates

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Federal Cybersecurity & Privacy Professionals Forum Meeting - August 27, 2024

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