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Home > Programme >  Bachelor of Business Administration (Hons) in Management and Entrepreneurship

* All information is provided by CQA. * All information is correct at the time of publication. UniKL reserves the right to make changes to the programmes offered and its content without prior notice. Programmes will be offered subject to MQA approval.

Bachelor of Business Administration (Hons) in Management and Entrepreneurship

Sarjana Muda Pentadbiran Perniagaan (Kepujian) Pengurusan dan Keusahawanan

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• Fees/Entry Requirement

The programme aims to provide an internationally recognised degree in management and entrepreneurship as well as to produce graduates with functional management skills, strong entrepreneurial spirit, exemplary leadership skills, high commitment towards pursuit of knowledge and excellence, innovative, socially responsible and good team players who are nationalistic yet global in outlook and behaviour.

Programme Educational Objectives (PEOs)

• PEO 1: To produce graduates who are professional, knowledgeable, competent and innovative in management and entrepreneurship.
• PEO 2: To produce graduates who possess strong communication and leadership skills to enable them to work well in a team.
• PEO 3: To produce graduates who appreciate and are committed towards lifelong learning and continuous improvement especially, but not limited to, the fields of management and entrepreneurship.
• PEO 4: To produce graduates who have high integrity, strong ethics, high commitment and social responsibility.
• PEO 5: To produce graduates who are capable of starting, growing and sustaining entrepreneurial ventures, and those who are able to work equipped with strong entrepreneurial and intrapreneurial skills

Programme Learning Outcomes (PL O s)

• PLO 1 : Apply knowledge of principles and fundamentals of management and entrepreneurship.
• PLO 2 : Identify, analyse and solve problems using appropriate management methods, approaches, techniques, models and frameworks as well as suitable creative problem solving techniques.
• PLO 3 : Identify, describe and assess entrepreneurial opportunities to develop suitable business models and plans.
• PLO 4 : Conduct research and investigate problems and issues relating to the fields of management and entrepreneurship.
• PLO 5 : Utilise suitable ICT tools as enablers for management and entrepreneurial activities.
• PLO 6 : Function effectively and responsibly as an individual, and as a member or leader of the business community at the local, national and international levels.
• PLO 7: Communicate effectively, orally and in writing, ideas and knowledge relating to the application and theories of management and entrepreneurship.
• PLO 8 : Demonstrate understanding of the societal, ethical, political, environmental, legal, technological and cultural issues pertaining to management and entrepreneurship to achieve sustainability in practice
• PLO 9 : Demonstrate the need for and importance of independent and lifelong learning.

Career Information The following represents a sample of the internships and jobs that current students and recent graduates have reported.

• Business Owner
• Business Executive
• Business Analyst
• Business Consultant
• Business Adviser
• Sales Executive/Specialist
• Marketing Coordinator
• Product and market analyst
• HR Executive
• Administrative Officer
• Writing for Academic Purposes
• Principles of Economics
• Principles of Management
• Financial Accounting
• Business Mathematics
• Business Communication
• Creative Problem Solving
• Isu-isu Kontemporari Muslim di Malaysia/Culture and Lifestyle in Malaysia*
• Foreign Languages 1
• Co-Curriculum
• Entrepreneurship
• Marketing Management
• Organisational Behaviour
• Tamadun Islam & Tamadun Asia (TITAS) / Bahasa Melayu Komunikasi 2**
• Business Statistics
• Business Ethics and Corporate Governance
• Management Information System
• Human Resource Management
• Business Law
• Technopreneurship
• Hubungan Etnik / Pengajian Malaysia 3**
• Foreign Languages 2
• Innovation Management
• Social Entrepreneurship
• Business Plans
• E-Marketing
• Business Research Methods
• Supply Chain Management
• Strategic Management
• Franchise Business Management
• International Entrepreneurship
• Management Accounting
• Aligning Business and information technology
• Company Law
• Economics of Innovation and Entrepreneurship
• Enabling Technologies for Competitive Success
• Entrepreneurship and Digital Commerce
• Sales Management
• Small Business Management
• Technological Innovation in Entrepereneurial Ventures
• Fees: Local Student International Student
• Entry Requirement: Local Student International Student

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Quick Points

Institutes: UniKL Business School

Status Programme: Accredited

Programme Code: JPT/BPP(R/345/6/0021)01/21 (MQA/FA0203)

Specialisation: Management and Administration

Study Level: Bachelor Degree

Intake: JAN / JULY / SEPT

Duration: 3 years

For further enquiries, please contact us at:​ MARKETING, STUDENT RECRUITMENT & ADMISSION DIVISION (MeSRA) Universiti Kuala Lumpur 1016 Jalan Sultan Ismail 50250 Kuala Lumpur Tel: +603 – 2175 4422 / 4031 / 5408 Mobile: +6011-56938263 or +6011-59656805 Email: [email protected]

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1016, Jalan Sultan Ismail, 50250 Kuala Lumpur

+603 - 2175 4000

+603 - 2175 4001

[email protected]

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How to Evaluate a Business Plan

by Evangeline Marzec

Published on 16 Oct 2019

Whether you're an investor, an entrepreneur or a business skills teacher, you'll be exposed to a wide variety of business plans and should have a solid, somewhat standard approach to conducting a business plan assessment. Analyze each section individually, and then look at the plan as a whole to determine the viability of the business and the likelihood of its success in the manner proposed. Also consider the writing skills and attention to detail that went into formulating the plan.

Read and Understand the Executive Summary

The first step in a business plan assessment is reading the business' executive summary. This should be a concise "elevator pitch", not a summary of the business plan. In one or two pages, it should convey the market opportunity and the uniquely compelling features of the business that will help it meet that opportunity. The executive summary should excite you and make you want to turn to the next page. If it doesn't, the entrepreneur might lack marketing or writing skills, or it may indicate that the idea itself is not going to fly.

Analyze Opportunity in the Market

Evaluate the market opportunity. Ideally, the market should be growing at least 10% per year and have a substantial potential relative to the size of the business and investment. For example, a small company seeking an investment of $50,000 should see a potential market of $5 million.

The larger the potential market and the faster it is growing, the greater the opportunity in the market. Look to the exhibits and appendices to ensure that the business actually has done the necessary market research and can back up any claims.

Evaluate the Company's Business Strategy

Examine the company strategy for capturing its market. The plan must clearly describe the problem the company is solving or need it is meeting for customers, and then propose a solution. This is the crux of a business plan assessment.

Closely examine the alignment between problem and solution. Will the company actually address that need? This evaluation must take into account the product or service being offered, the operational capacity and efficiency with which the business actually can produce its product, and the quality of the proposed marketing efforts.

Examine the Business Environment

The business plan should describe the competitive landscape in which the company operates, preferably by referencing Porter's 5 Forces or another well-established tool. Look for detailed breakdowns and analyses of each of it competitors, and of how the company is different and better than the competition in a particular niche. This section should include the regulatory environment and mention any costs or necessary delays associated with regulations.

Porter's 5 Forces is an evaluation model that looks closely at the five competitive forces at play in the business landscape. These forces are present in every industry and by evaluating how they manifest in an individual industry, one can gauge that industry's strengths and weaknesses. Porter's 5 Forces are:

• Competition in the industry
• Potential of new entrants in the industry
• Power of suppliers
• Power of customers
• Threat of substitutes

Evaluate the Leadership Team

Look for experience, integrity and passion in the executive team. Read bios and brief highlights of each executive's strengths and expertise should accompany standard business information such as headquarters and corporate structure. The company should have experienced advisers, either formally or informally.

It is paramount that the principals involved in the business convey their passion and drive toward success with this project. If the founders haven't invested their own capital into the business, or plan on keeping their “day jobs” while running the business, they might lack faith in the project.

Crunch the Numbers and Understand the Finances

Ensure that the financial projections are both promising and realistic. Most entrepreneurs vastly overstate their company's potential, starting with the market size and market share. Financial figures should be based on historical data if available, or very conservative projections if the company is not yet profitable. Entrepreneurs that project capturing 20% market share in the first two years probably have unrealistic expectations.

Investigate the returns provided by the investment. Good business plans include exit strategies for pulling the initial investment back out of the company, and have a realistic valuation of their shares.

View the Business Plan as a Living Document

Evaluate the business plan as a whole document, and as a reflection of a real-world company. Determine whether the market need is adequate, the company's offerings are compelling, the management team experienced and committed, and the financial statements realistic. Does this company as a whole have a chance of success?

Course info

IKB31103 - BUSINESS CONTINUITY PLANNING

Having successfully completed the course, student will be able to: • use the best method to conduct a vulnerability study (risk assessment) in an ethical manner • formulate the Business Impact Analysis & appropriate strategy for the business • propose the best Business Continuity Plan set for a project/case study

Stay in touch

Universiti kuala lumpur, 1016, jalan sultan ismail, kuala lumpur, 50250.

• https://vle.unikl.edu.my/
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• [email protected]

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How Harris’ vision for the economy is a twist on Biden’s

Asma Khalid

Harris is signaling her campaign's priorities. The economy could be key for voters

Vice President Harris speaks to supporters during a campaign rally at West Allis Central High School on July 23 in West Allis, Wis. Jim Vondruska/Getty Images hide caption

For more on the 2024 race, head to the NPR Network's elections updates page.

In January 2023, Vice President Harris gave a little-known speech about the economy in Chicago. “We are building an economy, as President Biden often puts it, from the bottom up and the middle out,” she said. “And I’ll add, from the outside in.”

That last phrase was an aside, but it was also a telling glimpse into how the vice president thinks about the economy — and her focus on wealth creation, racial equity and access to capital.

Among White House officials and economic advisers NPR spoke with for this story, there was a consensus that Harris’ economic vision is largely aligned with the Biden economic agenda, focused on strengthening the middle class and trying to lower costs. But the vice president is likely to highlight different priorities to achieve that goal. And the clearest sign of that is what she’s prioritized in the past.

What Harris is saying now that she’s the nominee

On the campaign trail, Harris talks about the economy in bold, yet broad terms.

“We believe in a future where every person has the opportunity to build a business, to own a home, to build intergenerational wealth — a future with affordable health care, affordable child care, paid leave,” Harris told a crowd in Atlanta last week, when for the first time in her nascent campaign, she put out details around her economic platform. “All of this is to say: Building up the middle class will be a defining goal of my presidency.”

She pledged on “Day 1” to take on “price gouging.”

2024 Election

Abc news says harris and trump have agreed to a presidential debate on sept. 10.

In her stump speeches, she ticks through plans to lower costs that echo the administration’s existing efforts: ban hidden fees and cap unfair rent hikes and prescription drug costs.

Next Thursday, Biden and Harris are planning a joint appearance to discuss their efforts to lower costs for Americans.

Like Biden, Harris also contrasts her vision with GOP presidential nominee Donald Trump, insisting his plans would raise prices for middle-class families. Trump has multiple proposals intended to appeal to middle-class Americans, like eliminating taxes on tips and Social Security benefits. He’s also repeatedly said he would raise a variety of tariffs , which economists say would raise prices for American consumers.

Where Harris is distinguishing herself from Biden

While Harris’ economic vision is largely a continuation of the Biden agenda, there is a degree of differentiation.

In 2019, when she was in the Senate, Harris co-sponsored legislation to increase the child tax credit. And upon becoming vice president, she was particularly passionate on the issue.

“I saw with my own eyes the way that she fought for and championed the expanded child tax credit,” said Michael Pyle, Harris’ former chief economic adviser at the White House, referring to the COVID-era American Rescue Plan.

Former White House officials and advisers say Harris has specifically been a vocal supporter of policies that help working families with children.

In February 2021, amid the pandemic, she took to the pages of the Washington Post to warn that the “mass exodus of women from the workforce” was a “national emergency” and called for “affordable and accessible childcare.”

Poll: Harris jumps to a small national lead over Trump

“The vice president wanted the care agenda to be a part of their economic agenda,” said Ai-jen Poo, an advocate and organizer for caregivers. “Historically, the care agenda shows up as a child care pillar inside of a women's agenda.”

But looking at care as part of a broader economic agenda, Poo said, was novel.

The Biden administration laid out an ambitious investment to lower the cost of caregiving. But that part of Biden’s agenda didn’t have the votes in Congress.

“After it was clear it wasn't going to make it through the Senate bill, I did have a conversation with [Harris] where she said to me that she was not going to stop fighting for those investments in the care agenda and that we shouldn't stop either,” Poo said. “I really think that she is going to double down on the pieces that are still the unfinished business.”

Another key priority for Harris as vice president has been small-business creation.

“Her very first meeting when she became vice president with ordinary Americans was with small-business owners,” Pyle said. “That’s something she made clear to me, she made clear to the entire staff — ‘This matters to me.’ ”

When Harris would travel around the country, even if visiting a city for an unrelated matter, she often made a point of visiting small, women- or minority-owned businesses.

A former Harris adviser told NPR that it was important to the vice president to bring people to the table who traditionally have not had a seat — and she did that through her work with small businesses and community-development financial institutions.

What challenges are expected ahead

But policy priorities are theoretical at a moment when the most persistent concern voters have is their daily experience with the economy.

The unemployment rate is at its highest level in nearly three years. And even though inflation has cooled from its record high of 9.1% in the summer of 2022, many Americans still say prices are too high.

All Things Considered

Sticker shock: how the supermarket has become a potent symbol of inflation in america.

“People are pretty negative about the state of the economy,” said Glen Bolger, a Republican pollster with Public Opinion Strategies.

But he said voters don’t seem to blame Harris directly for their woes the way they blame Biden.

Trump has held a significant advantage among voters on the economy throughout this presidential campaign, but the latest NPR/PBS News/Marist poll found his edge shrinking. In June, Trump led Biden on who was more trusted to handle the economy by 9 points (54% to 45%). Now he leads Harris by just 3 points (51% to 48%).

Still, Harris is the sitting vice president. And negative impressions of the economy are traditionally more detrimental to the party in power.

“Since people have negative impressions of the economy, it's more of a drag on her than a positive,” Bolger said. “Keep in mind, she's relatively new as the candidate for president.”

NPR's Megan Lim and Jordan-Marie Smith contributed to this story.