Show that you understand the current state of research on your topic.
The length of a research proposal can vary quite a bit. A bachelor’s or master’s thesis proposal can be just a few pages, while proposals for PhD dissertations or research funding are usually much longer and more detailed. Your supervisor can help you determine the best length for your work.
One trick to get started is to think of your proposal’s structure as a shorter version of your thesis or dissertation , only without the results , conclusion and discussion sections.
Download our research proposal template
Writing a research proposal can be quite challenging, but a good starting point could be to look at some examples. We’ve included a few for you below.
Like your dissertation or thesis, the proposal will usually have a title page that includes:
The first part of your proposal is the initial pitch for your project. Make sure it succinctly explains what you want to do and why.
Your introduction should:
To guide your introduction , include information about:
As you get started, it’s important to demonstrate that you’re familiar with the most important research on your topic. A strong literature review shows your reader that your project has a solid foundation in existing knowledge or theory. It also shows that you’re not simply repeating what other people have already done or said, but rather using existing research as a jumping-off point for your own.
In this section, share exactly how your project will contribute to ongoing conversations in the field by:
Following the literature review, restate your main objectives . This brings the focus back to your own project. Next, your research design or methodology section will describe your overall approach, and the practical steps you will take to answer your research questions.
? or ? , , or research design? | |
, )? ? | |
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To finish your proposal on a strong note, explore the potential implications of your research for your field. Emphasise again what you aim to contribute and why it matters.
For example, your results might have implications for:
Last but not least, your research proposal must include correct citations for every source you have used, compiled in a reference list . To create citations quickly and easily, you can use our free APA citation generator .
Some institutions or funders require a detailed timeline of the project, asking you to forecast what you will do at each stage and how long it may take. While not always required, be sure to check the requirements of your project.
Here’s an example schedule to help you get started. You can also download a template at the button below.
Download our research schedule template
Research phase | Objectives | Deadline |
---|---|---|
1. Background research and literature review | 20th January | |
2. Research design planning | and data analysis methods | 13th February |
3. Data collection and preparation | with selected participants and code interviews | 24th March |
4. Data analysis | of interview transcripts | 22nd April |
5. Writing | 17th June | |
6. Revision | final work | 28th July |
If you are applying for research funding, chances are you will have to include a detailed budget. This shows your estimates of how much each part of your project will cost.
Make sure to check what type of costs the funding body will agree to cover. For each item, include:
To determine your budget, think about:
Once you’ve decided on your research objectives , you need to explain them in your paper, at the end of your problem statement.
Keep your research objectives clear and concise, and use appropriate verbs to accurately convey the work that you will carry out for each one.
I will compare …
A research aim is a broad statement indicating the general purpose of your research project. It should appear in your introduction at the end of your problem statement , before your research objectives.
Research objectives are more specific than your research aim. They indicate the specific ways you’ll address the overarching aim.
A PhD, which is short for philosophiae doctor (doctor of philosophy in Latin), is the highest university degree that can be obtained. In a PhD, students spend 3–5 years writing a dissertation , which aims to make a significant, original contribution to current knowledge.
A PhD is intended to prepare students for a career as a researcher, whether that be in academia, the public sector, or the private sector.
A master’s is a 1- or 2-year graduate degree that can prepare you for a variety of careers.
All master’s involve graduate-level coursework. Some are research-intensive and intend to prepare students for further study in a PhD; these usually require their students to write a master’s thesis . Others focus on professional training for a specific career.
Critical thinking refers to the ability to evaluate information and to be aware of biases or assumptions, including your own.
Like information literacy , it involves evaluating arguments, identifying and solving problems in an objective and systematic way, and clearly communicating your ideas.
If you want to cite this source, you can copy and paste the citation or click the ‘Cite this Scribbr article’ button to automatically add the citation to our free Reference Generator.
McCombes, S. & George, T. (2023, June 13). How to Write a Research Proposal | Examples & Templates. Scribbr. Retrieved 12 August 2024, from https://www.scribbr.co.uk/the-research-process/research-proposal-explained/
Other students also liked, what is a research methodology | steps & tips, what is a literature review | guide, template, & examples, how to write a results section | tips & examples.
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Blog Business How to Write a Research Proposal: A Step-by-Step
Written by: Danesh Ramuthi Nov 29, 2023
A research proposal is a structured outline for a planned study on a specific topic. It serves as a roadmap, guiding researchers through the process of converting their research idea into a feasible project.
The aim of a research proposal is multifold: it articulates the research problem, establishes a theoretical framework, outlines the research methodology and highlights the potential significance of the study. Importantly, it’s a critical tool for scholars seeking grant funding or approval for their research projects.
Crafting a good research proposal requires not only understanding your research topic and methodological approaches but also the ability to present your ideas clearly and persuasively. Explore Venngage’s Proposal Maker and Research Proposals Templates to begin your journey in writing a compelling research proposal.
In a research proposal, include a clear statement of your research question or problem, along with an explanation of its significance. This should be followed by a literature review that situates your proposed study within the context of existing research.
Your proposal should also outline the research methodology, detailing how you plan to conduct your study, including data collection and analysis methods.
Additionally, include a theoretical framework that guides your research approach, a timeline or research schedule, and a budget if applicable. It’s important to also address the anticipated outcomes and potential implications of your study. A well-structured research proposal will clearly communicate your research objectives, methods and significance to the readers.
Formatting a research proposal involves adhering to a structured outline to ensure clarity and coherence. While specific requirements may vary, a standard research proposal typically includes the following elements:
Writing a research proposal template in structured steps ensures a comprehensive and coherent presentation of your research project. Let’s look at the explanation for each of the steps here:
Step 1: title and abstract.
Select a concise, descriptive title and write an abstract summarizing your research question, objectives, methodology and expected outcomes. The abstract should include your research question, the objectives you aim to achieve, the methodology you plan to employ and the anticipated outcomes.
In this section, introduce the topic of your research, emphasizing its significance and relevance to the field. Articulate the research problem or question in clear terms and provide background context, which should include an overview of previous research in the field.
Here, you’ll need to outline specific, clear and achievable objectives that align with your research problem. These objectives should be well-defined, focused and measurable, serving as the guiding pillars for your study. They help in establishing what you intend to accomplish through your research and provide a clear direction for your investigation.
In this part, conduct a thorough review of existing literature related to your research topic. This involves a detailed summary of key findings and major contributions from previous research. Identify existing gaps in the literature and articulate how your research aims to fill these gaps. The literature review not only shows your grasp of the subject matter but also how your research will contribute new insights or perspectives to the field.
Describe the design of your research and the methodologies you will employ. This should include detailed information on data collection methods, instruments to be used and analysis techniques. Justify the appropriateness of these methods for your research.
Construct a detailed timeline that maps out the major milestones and activities of your research project. Break the entire research process into smaller, manageable tasks and assign realistic time frames to each. This timeline should cover everything from the initial research phase to the final submission, including periods for data collection, analysis and report writing.
It helps in ensuring your project stays on track and demonstrates to reviewers that you have a well-thought-out plan for completing your research efficiently.
Identify all the resources that will be required for your research, such as specific databases, laboratory equipment, software or funding. Provide details on how these resources will be accessed or acquired.
If your research requires funding, explain how it will be utilized effectively to support various aspects of the project.
Address any ethical issues that may arise during your research. This is particularly important for research involving human subjects. Describe the measures you will take to ensure ethical standards are maintained, such as obtaining informed consent, ensuring participant privacy, and adhering to data protection regulations.
Here, in this section you should reassure reviewers that you are committed to conducting your research responsibly and ethically.
Articulate the expected outcomes or results of your research. Explain the potential impact and significance of these outcomes, whether in advancing academic knowledge, influencing policy or addressing specific societal or practical issues.
Compile a comprehensive list of all the references cited in your proposal. Adhere to a consistent citation style (like APA or MLA) throughout your document. The reference section not only gives credit to the original authors of your sourced information but also strengthens the credibility of your proposal.
Include additional supporting materials that are pertinent to your research proposal. This can be survey questionnaires, interview guides, detailed data analysis plans or any supplementary information that supports the main text.
Appendices provide further depth to your proposal, showcasing the thoroughness of your preparation.
1. how long should a research proposal be.
The length of a research proposal can vary depending on the requirements of the academic institution, funding body or specific guidelines provided. Generally, research proposals range from 500 to 1500 words or about one to a few pages long. It’s important to provide enough detail to clearly convey your research idea, objectives and methodology, while being concise. Always check
The research plan is pivotal to a research project because it acts as a blueprint, guiding every phase of the study. It outlines the objectives, methodology, timeline and expected outcomes, providing a structured approach and ensuring that the research is systematically conducted.
A well-crafted plan helps in identifying potential challenges, allocating resources efficiently and maintaining focus on the research goals. It is also essential for communicating the project’s feasibility and importance to stakeholders, such as funding bodies or academic supervisors.
Mastering how to write a research proposal is an essential skill for any scholar, whether in social and behavioral sciences, academic writing or any field requiring scholarly research. From this article, you have learned key components, from the literature review to the research design, helping you develop a persuasive and well-structured proposal.
Remember, a good research proposal not only highlights your proposed research and methodology but also demonstrates its relevance and potential impact.
For additional support, consider utilizing Venngage’s Proposal Maker and Research Proposals Templates , valuable tools in crafting a compelling proposal that stands out.
Whether it’s for grant funding, a research paper or a dissertation proposal, these resources can assist in transforming your research idea into a successful submission.
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Learn how to write a research proposal that makes you stand out from the crowd, get the funding you need, and gain entry into your dream academic institution.
John McTale
14 minute read
You’ve put a lot of thought into that research project. You know it’s importan. The problem? Nobody else does. And no one is willing to fund it. Yet.
Research proposals are nerve-racking, notoriously difficult to write, and for good reason - they have a major impact on your academic career.
The best institutions and labs have thousands of talented researchers fighting to get in. And their most powerful weapon to get ahead of the pack is their research proposal.
So, how do you write a proposal that helps you outperform other applicants?
This guide will help you write stress-free research proposals that land the funding you deserve and launch your academic career .
A research proposal is a formal academic document that outlines your research project and requests support for that project: either by funding or agreeing to supervise your research.
The main objective of a research proposal is to explain what you’re planning to research and why it’s worth researching. Research proposals are most commonly used in academia or across non-academic scientific organizations. Of course, no two research proposals are identical—in fact, those can vary greatly depending on the level of study you’re at, your field, or the exact nature of your project.
Still, there are some general requirements that all great proposals have to meet and must-have sections to include. This article will focus particularly on writing research proposals for academic grants at postgraduate level or PhD applications. However, even if you’re writing a thesis or a dissertation proposal, most of the same rules apply—it’s just that your proposal might not have to be as detailed and comprehensive. Speaking of which...
Most research proposals in humanities and social sciences are between 10 and 25 pages long. Technical or scientific proposals might require you to include detailed specifications and more supporting documentation and can therefore be significantly longer. That said, each institution might have its own guidelines and requirements for research proposals and those often include the word count range. If that’s the case, you obviously have to play by the rules.
If you want to add some flair to your research proposal and immediately stand out from hundreds of other, identically-looking documents, take our interactive proposal maker for a spin and create a visually stunning summary of your proposal. Storydoc is 100% free to use for verified .edu email addresses.
Alright, we covered the theoretical part. Time for some practical knowledge!
1. write an introduction to present the subject of your research.
“Wow, I can’t wait to see the outcome of this study!” This is the kind of response you want your research proposal introduction to receive. How to make that happen? Outline your research proposal intro around these four key issues:
The easiest way to write a captivating intro to a research proposal is to follow a four-paragraph format, where each paragraph addresses one of these questions. Let’s see a practical example. (Yes, I made it up, but it works as a convenient point of reference.)
Sample outline for a research proposal introduction
The problem Investigating the impact of remote work on new joiners to previously in-house teams. Who it’s relevant to Human resources professionals, workspace psychologists, working population, business management specialists and scholars. What’s currently known There is existing research about the impact of remote work on team morale and productivity, but no research has been centered around people joining fully-remote teams that had previously worked in-house and the implications of such a situation for new employees' mental health and sense of belonging. Why should anyone care? In the era of COVID, many offices have switched to remote-only work yet they’re still hiring new employees. The findings of this study might suggest a need to change onboarding practices and HR management techniques in order to aid employee satisfaction which, in turn, can help improve work performance, NPS scores and overall business results.
Whether or not you’ll need this section depends on how detailed your proposal is. If a research problem at hand is particularly complicated or advanced, it’s usually best to add this section. It will usually be entitled “Background and Significance,” or “Rationale.” For shorter proposals, most of the actual background will have been already included in the introduction. How to write the “Background” section of a research proposal?
If your research project is complex and highly technical, describing the background in a separate section is particularly helpful: this way, you can make your introduction follow a free-flowing, “sexy” narrative, and let the “Background” part do the heavy lifting. That said— Don’t make this part too detailed either. Assume you’re dealing with a very busy reader who won’t have the time to get into your methodology and timeline but still wants some hard evidence behind the relevance of your project.
Arguably, the most important (and, yes, you guessed it, the most difficult) part of the whole document— One where you have to prove that you know *all* there is to know about the topic of interest and that your research will help advance the whole field of study. The Literature Review section is, in essence, a mini-dissertation. It has to follow a logical progression and put forward the argument for your study in relation to existing research: describe and summarize what has already been discussed and demonstrate that your research goes beyond that. In the digital era of easy access to information , it might be difficult to discuss all of the existing research on your subject in the Literature Review so be critical about what studies or papers you choose to include.
But there’s a handy set of rules to help you pick the right ones—the gold standard for academic Literature Review. It’s called “ the five Cs ” and refers to the following practices:
How to structure your Literature Review?
The hard part? DONE. (No, it really is). All of what comes next boils down to technicalities and formal requirements. If they’re sold on your vision by now, you just need to show how you’re planning to achieve what you set out to do.
This section can be called “Research Questions,” or just “Aims and Objectives.” Compared to the previous ones, it should be very succinct and to-the-point. Whether you need to write about your aims and objectives or formulate those as research questions usually depends on the formal requirements of the institution to which you’re applying. The key aspect of getting this part right is distinguishing between the three: an aim, an objective, and a research question. Here’s how:
Again, here’s a practical example. And again, it’s simplified and not based on actual research, just here to let you better understand the disambiguation.
Research Aim
To understand the importance of the quality of food in school canteens on the nutritional health of children aged 6–10. Objectives:
As I mentioned, if such are the formal requirements, your objectives can easily be translated into research questions. For instance: “Conduct desk-research of state policies regulating nutrition in primary schools.” Becomes: “What state-wide policies regulating nutrition in primary schools are there in place in the state of New Jersey?”
Remember the five Cs of literature review? When it comes to your research objectives and questions, there’s another handy acronym to serve as a sanity check for you: SMART . It stands for:
The grant decision makers already know what you’re trying to achieve and have a general idea about how you’re planning to achieve that. This section should prove to them that you’re well equipped (both in terms of your skills and resources) to conduct the research. The main goal is to convince the reader that your methods are adequate and appropriate for the specific topic. Any idea why “specific” is in bold? Well, this is one of those parts of a research proposal that differs the most across different documents. There’s an ideal methodology for any particular academic project and no two kinds of research design are the same. Make sure your methodology matches all of your desired outcomes.
Research type:
Population and sample:
Data collection:
Data analysis:
Operational issues:
Now, I can’t stress that enough— This part of a research proposal will vary the most from one proposal to another. The outline above will work good for sciences (both social and exact), perhaps not equally great for arts and humanities. At the end of the day, you know your project better than anyone else. You’ll need to make the judgement call as to what methods are best.
No, this part isn’t optional because you might just disregard ethics or choose to be the evil scientist. But let’s face it— There aren’t going to be many ethical issues to consider if you’re investigating the vector shapes of tree leaves’ shadows (I kid you not, it’s a legit research issue, my friend did his PhD in Physics about it and absolutely killed it). But if your research has to do with humans, especially in fields such as medicine or psychology, it might introduce ethical problems in data collection , not often encountered by other researchers. You need to take extra care to protect your participants’ rights, get their explicit consent to process the data, as well as consult the research project with the authorities of your academic institution—for that purpose, your proposal needs to contain detailed information regarding these aspects.
This is the last argument-based part of your proposal. After that, everything will be about “boring” technicalities. This also means, it’s your last chance to convince the decision makers to back your project. Think about it this way— You already explained what exactly is going to be the scope of your project. You detailed the current state of knowledge and identified the most important gaps. You told them what you’re hoping to find out and how you’re planning to do it. Now, talk about the actual, feasible difference your finding can make. How your research can influence the future of the field, or even the very narrow niche. In other words, describe the implications of your research such as:
All that while keeping one crucial thing in mind— Talking about the practical implications of your study shouldn’t sound like daydreaming. However “preliminary” or “desired” the said implications are, you need to base those on very clear evidence. In short, this section is about:
And yes, it does sound lofty, but it’s true. As a researcher, you’re expanding the scope of human comprehension! Don’t shy away from highlighting the actual change you can bring to the world (or even just your narrow field, it’s just as valuable).
If you do have a supervisor already, it’s best to consult this part with them. They’ve most likely submitted similar documents to the institution you’re reaching out to and will be able to provide invaluable insights on how much you can realistically expect to get paid. If you’re at a different stage of the application process, here are the key elements you should include in the funding requirements section:
Note: if possible, do leave yourself some wiggle room and request for conditional extra allowance for unpredictable disasters, delays, or unexpected cost rises.
Certain grant schemes come with predefined timetables (e.g. placements offered for 3, 6, or 9 months) and in such cases there’s no need for a very detailed timeline—all you need to do is convince them that the period of time for which you’ll be receiving funding is sufficient for you to complete the project. When you’re writing a proposal for a standalone project, detailing a timeline can help support your budget. The most common format is, you guessed it, a table. Divide your research into stages, list, in bullet points, what actions you’ll need to take at each stage, and list rough deadlines. I know I don’t have to tell you that but please, keep Murphy's Law in mind. Perhaps not everything that can go wrong will, but, well, expect the unexpected and be conservative with deadlines. All in all, it's easier to explain why you no longer need 3 months worth of funding than it is to ask for 6 months’ extra allowance. Don’t let delays derail your project. That’s all I have to say.
This one really is self-explanatory, isn’t it. As a scholar, you need to cite the sources you’re referring to (no matter how harshly critical you are of some of those:)). Citations in research proposals can either be included in the form of references (so only the pieces of literature you actually cited) or bibliography (everything that informed your proposal). As is the case with many other elements of the proposal, the correct format depends almost exclusively on the institution you’re applying to, so make sure to check it with them or consult with your supervisor about which one is preferred. The same goes for the style of referencing. Most US universities use APA or Chicago style but each has its own set of rules and preferences. Double-check with the list of guidelines on their website. When in doubt, reach out to the head of the department you’re wishing to work with. (No, using the wrong style won’t ruin your chances but I don’t think I need to tell you how particular certain academics are so let’s not step on any toes, shall we?)
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To sum up, this is what a typical research proposal should include:
Writing a research proposal can be hard and feel like a never-ending process. It really isn’t much different from writing an actual thesis or dissertation. Yup, this is my roundabout way of saying: don’t get disheartened. Allow yourself a few months up to half a year to complete your proposal, follow the steps outlined in this guide and, whenever in doubt, remember to reach out to senior researchers for help. Keeping my fingers crossed for your proposal!
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Advice and guidance on writing a proposal for a student research project.
A research proposal should describe what you will investigate, why it is important to the discipline and how you will conduct your research.
Simply put, it is your plan for the research you intend to conduct. All research proposals are designed to persuade someone about how and why your intended project is worthwhile.
In your proposal you will need to explain and defend your choices. Always think about the exact reasons why you are making specific choices and why they are the best options available to you and your project.
Your research proposal aims should be centred on:
301 Recommends:
Our Research Writing workshop will look at some of the main writing challenges associated with writing a large-scale research project and look at strategies to manage your writing on a day-to-day basis. It will identify ways to plan, organise and map out the structure of your writing to allow you to develop an effective writing schedule and make continuous progress on your dissertation project.
The format of a research proposal varies between fields and levels of study but most proposals should contain at least these elements: introduction, literature review, research design and reference list.
Generally, research proposals can range from 500-1500 words or one to a few pages long. Typically, proposals for larger projects such as a PhD dissertation or funding requests, are longer and much more detailed.
Remember, the goal of your research proposal is to outline clearly and concisely exactly what your research will entail and accomplish, how it will do so and why it is important. If you are writing to a strictly enforced word count, a research proposal can be a great test of your ability to express yourself concisely!
The first part of your proposal is the initial pitch for your project, so make sure it succinctly explains what you want to do and why. In other words, this is where you answer the reader’s “so what?” It should typically include: introducing the topic , outlining your problem statement and research question(s) and giving background and context. Some important questions to shape your introduction include:
If your proposal is very long, you might include separate sections with more detailed information on the background and context, problem statement, aims and objectives, and importance of the research.
It’s important to show that you’re familiar with the most important research on your topic. A strong literature review convinces the reader that your project has a solid foundation in existing knowledge or theory (i.e. how it relates to established research in the field).
Your literature review will also show that you’re not simply repeating what other people have already done or said. This is also where you explain why your research is necessary. You might want to consider some of the following prompts:
Following the literature review, it is a good idea to restate your main objectives, bringing the focus back to your own project. The research design/ methodology section should describe the overall approach and practical steps you will take to answer your research questions. You also need to demonstrate the feasibility of the project keeping in mind time and other constraints.
You should definitely include:
Make sure you are not simply compiling a list of methods. Instead, aim to make an argument for why this is the most appropriate, valid and reliable way to approach answering your question. Remember you should always be defending your choices!
To ensure you finish your proposal on a strong note, it is a good idea to explore and/or emphasise the potential implications of the research. This means: what do you intend to contribute to existing knowledge on the topic?
Although you cannot know the results of your research until you have actually done the work, you should be going into the project with a clear idea of how your work will contribute to your field. This section might even be considered the most critical to your research proposal’s argument because it expresses exactly why your research is necessary.
You should consider covering at least some of the following topics:
This part is not about stating the specific results that you expect to obtain but rather, this is the section where you explicitly state how your findings will be valuable.
This section is where you want to wrap it all up in a nice pretty bow. It is just like the concluding paragraph that you would structure and craft for a typical essay, see our essay planning template for guidance. You should briefly summarise your research proposal and reinforce your research purpose.
Your research proposal MUST include proper citations for every source you have used and full references. Please consult your departmental referencing styles to ensure you are citing and referencing in an appropriate way.
Try and avoid these common pitfalls when you are writing your research proposal:
You might also need to include a schedule and/or a budget depending on your requirements. Some tools to help include:
For guidance regarding specific research proposals (including templates), please check with your specific departments.
Dissertation planning
Writing a literature review
Research methods
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Drafting your first research proposal can be intimidating if you’ve never written (or seen) one before. Our grad students and admissions staff have some advice on making a start.
Is it a requirement for your course.
For some research courses in sciences you’ll join an existing research group so you don’t need to write a full research proposal, just a list of the groups and/or supervisors you want to work with. You might be asked to write a personal statement instead, giving your research interests and experience.
Still, for many of our research courses — especially in humanities and social sciences — your research proposal is one of the most significant parts of your application. Grades and other evidence of your academic ability and potential are important, but even if you’re academically outstanding you’ll need to show you’re a good match for the department’s staff expertise and research interests. Every course page on the University website has detailed information on what you’ll need to send with your application, so make sure that’s your first step before you continue:
There are many ways to start, I’ve heard stories about people approaching it totally differently. Yannis (DPhil in Computer Science)
There isn’t one right way to start writing a research proposal. First of all, make sure you’ve read your course page - it’ll have instructions for what to include in your research proposal (as well as anything to avoid), how your department will assess it, and the required word count.
A research degree is a big undertaking, and it’s normal to feel a bit overwhelmed at first. One way to start writing is to look back at the work you’ve already done. How does your proposed research build on this, and the other research in the area? One of the most important things you’ll be showing through your research project is that your project is achievable in the time available for your course, and that you’ve got (or know how you’ll get) the right skills and experience to pull off your plan.
They don’t expect you to be the expert, you just have to have good ideas. Be willing to challenge things and do something new. Rebecca (DPhil in Medieval and Modern Languages)
However, you don’t have to know everything - after all, you haven’t started yet! When reading your proposal, your department will be looking at the potential and originality of your research, and whether you have a solid understanding of the topic you’ve chosen.
An Admissions Officer at one of our colleges says that it’s important to explain why you’re applying to Oxford, and to your department in particular:
“Really, this is all dependent on a department. Look at the department in depth, and look at what they offer — how is it in line with your interests?”
Think about what you need to successfully execute your research plans and explain how Oxford’s academic facilities and community will support your work. Should I email a potential supervisor? Got an idea? If your course page says it’s alright to contact a supervisor (check the top of the How to apply section), it’s a good idea to get in touch with potential supervisors when you come to write your proposal.
You’re allowed to reach out to academics that you might be interested in supervising you. They can tell you if your research is something that we can support here, and how, and give you ideas. Admissions Officer
You’ll find more information about the academics working in your area on your department’s website (follow the department links on your course page ). John (DPhil in Earth Sciences) emailed a professor who had the same research interests as he did.
“Luckily enough, he replied the next day and was keen to support me in the application.”
These discussions might help you to refine your ideas and your research proposal.
Layal says, “I discussed ideas with my supervisor — what’s feasible, what would be interesting. He supported me a lot with that, and I went away and wrote it.”
It’s also an opportunity to find out more about the programme and the department:
“Getting in touch with people who are here is a really good way to ask questions.”
Not sure how to find a potential supervisor for your research? Visit our How-to guide on finding a supervisor .
My supervisors helped me with my research proposal, which is great. You don’t expect that, but they were really helpful prior to my application. Nyree (DPhil in Archaeological Science)
Don’t be afraid to ask for advice and feedback as you go. For example, you could reach out to a supervisor from your current or previous degree, or to friends who are also studying and could give you some honest feedback.
You can find instructions for the supporting documents you’ll need to include in your application on your course page and in the Application Guide.
This content was previously available through our Applicant advice hub . The hub contained links to articles hosted on our Graduate Study at Oxford Medium channel . We've moved the articles that support the application process into this new section of our website.
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Department of Anaesthesiology, Bangalore Medical College and Research Institute, Bengaluru, Karnataka, India
Writing the proposal of a research work in the present era is a challenging task due to the constantly evolving trends in the qualitative research design and the need to incorporate medical advances into the methodology. The proposal is a detailed plan or ‘blueprint’ for the intended study, and once it is completed, the research project should flow smoothly. Even today, many of the proposals at post-graduate evaluation committees and application proposals for funding are substandard. A search was conducted with keywords such as research proposal, writing proposal and qualitative using search engines, namely, PubMed and Google Scholar, and an attempt has been made to provide broad guidelines for writing a scientifically appropriate research proposal.
A clean, well-thought-out proposal forms the backbone for the research itself and hence becomes the most important step in the process of conduct of research.[ 1 ] The objective of preparing a research proposal would be to obtain approvals from various committees including ethics committee [details under ‘Research methodology II’ section [ Table 1 ] in this issue of IJA) and to request for grants. However, there are very few universally accepted guidelines for preparation of a good quality research proposal. A search was performed with keywords such as research proposal, funding, qualitative and writing proposals using search engines, namely, PubMed, Google Scholar and Scopus.
Five ‘C’s while writing a literature review
A proposal needs to show how your work fits into what is already known about the topic and what new paradigm will it add to the literature, while specifying the question that the research will answer, establishing its significance, and the implications of the answer.[ 2 ] The proposal must be capable of convincing the evaluation committee about the credibility, achievability, practicality and reproducibility (repeatability) of the research design.[ 3 ] Four categories of audience with different expectations may be present in the evaluation committees, namely academic colleagues, policy-makers, practitioners and lay audiences who evaluate the research proposal. Tips for preparation of a good research proposal include; ‘be practical, be persuasive, make broader links, aim for crystal clarity and plan before you write’. A researcher must be balanced, with a realistic understanding of what can be achieved. Being persuasive implies that researcher must be able to convince other researchers, research funding agencies, educational institutions and supervisors that the research is worth getting approval. The aim of the researcher should be clearly stated in simple language that describes the research in a way that non-specialists can comprehend, without use of jargons. The proposal must not only demonstrate that it is based on an intelligent understanding of the existing literature but also show that the writer has thought about the time needed to conduct each stage of the research.[ 4 , 5 ]
The contents or formats of a research proposal vary depending on the requirements of evaluation committee and are generally provided by the evaluation committee or the institution.
In general, a cover page should contain the (i) title of the proposal, (ii) name and affiliation of the researcher (principal investigator) and co-investigators, (iii) institutional affiliation (degree of the investigator and the name of institution where the study will be performed), details of contact such as phone numbers, E-mail id's and lines for signatures of investigators.
The main contents of the proposal may be presented under the following headings: (i) introduction, (ii) review of literature, (iii) aims and objectives, (iv) research design and methods, (v) ethical considerations, (vi) budget, (vii) appendices and (viii) citations.[ 4 ]
It is also sometimes termed as ‘need for study’ or ‘abstract’. Introduction is an initial pitch of an idea; it sets the scene and puts the research in context.[ 6 ] The introduction should be designed to create interest in the reader about the topic and proposal. It should convey to the reader, what you want to do, what necessitates the study and your passion for the topic.[ 7 ] Some questions that can be used to assess the significance of the study are: (i) Who has an interest in the domain of inquiry? (ii) What do we already know about the topic? (iii) What has not been answered adequately in previous research and practice? (iv) How will this research add to knowledge, practice and policy in this area? Some of the evaluation committees, expect the last two questions, elaborated under a separate heading of ‘background and significance’.[ 8 ] Introduction should also contain the hypothesis behind the research design. If hypothesis cannot be constructed, the line of inquiry to be used in the research must be indicated.
It refers to all sources of scientific evidence pertaining to the topic in interest. In the present era of digitalisation and easy accessibility, there is an enormous amount of relevant data available, making it a challenge for the researcher to include all of it in his/her review.[ 9 ] It is crucial to structure this section intelligently so that the reader can grasp the argument related to your study in relation to that of other researchers, while still demonstrating to your readers that your work is original and innovative. It is preferable to summarise each article in a paragraph, highlighting the details pertinent to the topic of interest. The progression of review can move from the more general to the more focused studies, or a historical progression can be used to develop the story, without making it exhaustive.[ 1 ] Literature should include supporting data, disagreements and controversies. Five ‘C's may be kept in mind while writing a literature review[ 10 ] [ Table 1 ].
The research purpose (or goal or aim) gives a broad indication of what the researcher wishes to achieve in the research. The hypothesis to be tested can be the aim of the study. The objectives related to parameters or tools used to achieve the aim are generally categorised as primary and secondary objectives.
The objective here is to convince the reader that the overall research design and methods of analysis will correctly address the research problem and to impress upon the reader that the methodology/sources chosen are appropriate for the specific topic. It should be unmistakably tied to the specific aims of your study.
In this section, the methods and sources used to conduct the research must be discussed, including specific references to sites, databases, key texts or authors that will be indispensable to the project. There should be specific mention about the methodological approaches to be undertaken to gather information, about the techniques to be used to analyse it and about the tests of external validity to which researcher is committed.[ 10 , 11 ]
The components of this section include the following:[ 4 ]
Population refers to all the elements (individuals, objects or substances) that meet certain criteria for inclusion in a given universe,[ 12 ] and sample refers to subset of population which meets the inclusion criteria for enrolment into the study. The inclusion and exclusion criteria should be clearly defined. The details pertaining to sample size are discussed in the article “Sample size calculation: Basic priniciples” published in this issue of IJA.
The researcher is expected to give a detailed account of the methodology adopted for collection of data, which include the time frame required for the research. The methodology should be tested for its validity and ensure that, in pursuit of achieving the results, the participant's life is not jeopardised. The author should anticipate and acknowledge any potential barrier and pitfall in carrying out the research design and explain plans to address them, thereby avoiding lacunae due to incomplete data collection. If the researcher is planning to acquire data through interviews or questionnaires, copy of the questions used for the same should be attached as an annexure with the proposal.
This addresses the strength of the research with respect to its neutrality, consistency and applicability. Rigor must be reflected throughout the proposal.
It refers to the robustness of a research method against bias. The author should convey the measures taken to avoid bias, viz. blinding and randomisation, in an elaborate way, thus ensuring that the result obtained from the adopted method is purely as chance and not influenced by other confounding variables.
Consistency considers whether the findings will be consistent if the inquiry was replicated with the same participants and in a similar context. This can be achieved by adopting standard and universally accepted methods and scales.
Applicability refers to the degree to which the findings can be applied to different contexts and groups.[ 13 ]
This section deals with the reduction and reconstruction of data and its analysis including sample size calculation. The researcher is expected to explain the steps adopted for coding and sorting the data obtained. Various tests to be used to analyse the data for its robustness, significance should be clearly stated. Author should also mention the names of statistician and suitable software which will be used in due course of data analysis and their contribution to data analysis and sample calculation.[ 9 ]
Medical research introduces special moral and ethical problems that are not usually encountered by other researchers during data collection, and hence, the researcher should take special care in ensuring that ethical standards are met. Ethical considerations refer to the protection of the participants' rights (right to self-determination, right to privacy, right to autonomy and confidentiality, right to fair treatment and right to protection from discomfort and harm), obtaining informed consent and the institutional review process (ethical approval). The researcher needs to provide adequate information on each of these aspects.
Informed consent needs to be obtained from the participants (details discussed in further chapters), as well as the research site and the relevant authorities.
When the researcher prepares a research budget, he/she should predict and cost all aspects of the research and then add an additional allowance for unpredictable disasters, delays and rising costs. All items in the budget should be justified.
Appendices are documents that support the proposal and application. The appendices will be specific for each proposal but documents that are usually required include informed consent form, supporting documents, questionnaires, measurement tools and patient information of the study in layman's language.
As with any scholarly research paper, you must cite the sources you used in composing your proposal. Although the words ‘references and bibliography’ are different, they are used interchangeably. It refers to all references cited in the research proposal.
Successful, qualitative research proposals should communicate the researcher's knowledge of the field and method and convey the emergent nature of the qualitative design. The proposal should follow a discernible logic from the introduction to presentation of the appendices.
Conflicts of interest.
There are no conflicts of interest.
The goal of a research proposal is to present and justify the need to study a research problem and to present the practical ways in which the proposed study should be conducted. The design elements and procedures for conducting the research are governed by standards within the predominant discipline in which the problem resides, so guidelines for research proposals are more exacting and less formal than a general project proposal. Research proposals contain extensive literature reviews. They must provide persuasive evidence that a need exists for the proposed study. In addition to providing a rationale, a proposal describes detailed methodology for conducting the research consistent with requirements of the professional or academic field and a statement on anticipated outcomes and/or benefits derived from the study's completion.
Krathwohl, David R. How to Prepare a Dissertation Proposal: Suggestions for Students in Education and the Social and Behavioral Sciences . Syracuse, NY: Syracuse University Press, 2005.
Your professor may assign the task of writing a research proposal for the following reasons:
A proposal should contain all the key elements involved in designing a completed research study, with sufficient information that allows readers to assess the validity and usefulness of your proposed study. The only elements missing from a research proposal are the findings of the study and your analysis of those results. Finally, an effective proposal is judged on the quality of your writing and, therefore, it is important that your writing is coherent, clear, and compelling.
Regardless of the research problem you are investigating and the methodology you choose, all research proposals must address the following questions:
Common Mistakes to Avoid
Procter, Margaret. The Academic Proposal . The Lab Report. University College Writing Centre. University of Toronto; Sanford, Keith. Information for Students: Writing a Research Proposal . Baylor University; Wong, Paul T. P. How to Write a Research Proposal . International Network on Personal Meaning. Trinity Western University; Writing Academic Proposals: Conferences, Articles, and Books . The Writing Lab and The OWL. Purdue University; Writing a Research Proposal . University Library. University of Illinois at Urbana-Champaign.
Beginning the Proposal Process
As with writing a regular academic paper, research proposals are generally organized the same way throughout most social science disciplines. Proposals vary between ten and twenty-five pages in length. However, before you begin, read the assignment carefully and, if anything seems unclear, ask your professor whether there are any specific requirements for organizing and writing the proposal.
A good place to begin is to ask yourself a series of questions:
In general, a compelling research proposal should document your knowledge of the topic and demonstrate your enthusiasm for conducting the study. Approach it with the intention of leaving your readers feeling like--"Wow, that's an exciting idea and I can’t wait to see how it turns out!"
In general your proposal should include the following sections:
I. Introduction
In the real world of higher education, a research proposal is most often written by scholars seeking grant funding for a research project or it's the first step in getting approval to write a doctoral dissertation. Even if this is just a course assignment, treat your introduction as the initial pitch of an idea or a thorough examination of the significance of a research problem. After reading the introduction, your readers should not only have an understanding of what you want to do, but they should also be able to gain a sense of your passion for the topic and be excited about the study's possible outcomes. Note that most proposals do not include an abstract [summary] before the introduction.
Think about your introduction as a narrative written in one to three paragraphs that succinctly answers the following four questions :
II. Background and Significance
This section can be melded into your introduction or you can create a separate section to help with the organization and narrative flow of your proposal. This is where you explain the context of your proposal and describe in detail why it's important. Approach writing this section with the thought that you can’t assume your readers will know as much about the research problem as you do. Note that this section is not an essay going over everything you have learned about the topic; instead, you must choose what is relevant to help explain the goals for your study.
To that end, while there are no hard and fast rules, you should attempt to address some or all of the following key points:
III. Literature Review
Connected to the background and significance of your study is a section of your proposal devoted to a more deliberate review and synthesis of prior studies related to the research problem under investigation . The purpose here is to place your project within the larger whole of what is currently being explored, while demonstrating to your readers that your work is original and innovative. Think about what questions other researchers have asked, what methods they have used, and what is your understanding of their findings and, where stated, their recommendations. Do not be afraid to challenge the conclusions of prior research. Assess what you believe is missing and state how previous research has failed to adequately examine the issue that your study addresses. For more information on writing literature reviews, GO HERE .
Since a literature review is information dense, it is crucial that this section is intelligently structured to enable a reader to grasp the key arguments underpinning your study in relation to that of other researchers. A good strategy is to break the literature into "conceptual categories" [themes] rather than systematically describing groups of materials one at a time. Note that conceptual categories generally reveal themselves after you have read most of the pertinent literature on your topic so adding new categories is an on-going process of discovery as you read more studies. How do you know you've covered the key conceptual categories underlying the research literature? Generally, you can have confidence that all of the significant conceptual categories have been identified if you start to see repetition in the conclusions or recommendations that are being made.
To help frame your proposal's literature review, here are the "five C’s" of writing a literature review:
IV. Research Design and Methods
This section must be well-written and logically organized because you are not actually doing the research, yet, your reader must have confidence that it is worth pursuing . The reader will never have a study outcome from which to evaluate whether your methodological choices were the correct ones. Thus, the objective here is to convince the reader that your overall research design and methods of analysis will correctly address the problem and that the methods will provide the means to effectively interpret the potential results. Your design and methods should be unmistakably tied to the specific aims of your study.
Describe the overall research design by building upon and drawing examples from your review of the literature. Consider not only methods that other researchers have used but methods of data gathering that have not been used but perhaps could be. Be specific about the methodological approaches you plan to undertake to obtain information, the techniques you would use to analyze the data, and the tests of external validity to which you commit yourself [i.e., the trustworthiness by which you can generalize from your study to other people, places, events, and/or periods of time].
When describing the methods you will use, be sure to cover the following:
Develop a Research Proposal: Writing the Proposal . Office of Library Information Services. Baltimore County Public Schools; Heath, M. Teresa Pereira and Caroline Tynan. “Crafting a Research Proposal.” The Marketing Review 10 (Summer 2010): 147-168; Jones, Mark. “Writing a Research Proposal.” In MasterClass in Geography Education: Transforming Teaching and Learning . Graham Butt, editor. (New York: Bloomsbury Academic, 2015), pp. 113-127; Juni, Muhamad Hanafiah. “Writing a Research Proposal.” International Journal of Public Health and Clinical Sciences 1 (September/October 2014): 229-240; Krathwohl, David R. How to Prepare a Dissertation Proposal: Suggestions for Students in Education and the Social and Behavioral Sciences . Syracuse, NY: Syracuse University Press, 2005; Procter, Margaret. The Academic Proposal . The Lab Report. University College Writing Centre. University of Toronto; Punch, Keith and Wayne McGowan. "Developing and Writing a Research Proposal." In From Postgraduate to Social Scientist: A Guide to Key Skills . Nigel Gilbert, ed. (Thousand Oaks, CA: Sage, 2006), 59-81; Wong, Paul T. P. How to Write a Research Proposal . International Network on Personal Meaning. Trinity Western University; Writing Academic Proposals: Conferences, Articles, and Books . The Writing Lab and The OWL. Purdue University; Writing a Research Proposal . University Library. University of Illinois at Urbana-Champaign.
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Published on October 30, 2022 by Shona McCombes . Revised on October 19, 2023.
The research question is one of the most important parts of your research paper , thesis or dissertation . It’s important to spend some time assessing and refining your question before you get started.
The exact form of your question will depend on a few things, such as the length of your project, the type of research you’re conducting, the topic , and the research problem . However, all research questions should be focused, specific, and relevant to a timely social or scholarly issue.
Once you’ve read our guide on how to write a research question , you can use these examples to craft your own.
Research question | Explanation |
---|---|
The first question is not enough. The second question is more , using . | |
Starting with “why” often means that your question is not enough: there are too many possible answers. By targeting just one aspect of the problem, the second question offers a clear path for research. | |
The first question is too broad and subjective: there’s no clear criteria for what counts as “better.” The second question is much more . It uses clearly defined terms and narrows its focus to a specific population. | |
It is generally not for academic research to answer broad normative questions. The second question is more specific, aiming to gain an understanding of possible solutions in order to make informed recommendations. | |
The first question is too simple: it can be answered with a simple yes or no. The second question is , requiring in-depth investigation and the development of an original argument. | |
The first question is too broad and not very . The second question identifies an underexplored aspect of the topic that requires investigation of various to answer. | |
The first question is not enough: it tries to address two different (the quality of sexual health services and LGBT support services). Even though the two issues are related, it’s not clear how the research will bring them together. The second integrates the two problems into one focused, specific question. | |
The first question is too simple, asking for a straightforward fact that can be easily found online. The second is a more question that requires and detailed discussion to answer. | |
? dealt with the theme of racism through casting, staging, and allusion to contemporary events? | The first question is not — it would be very difficult to contribute anything new. The second question takes a specific angle to make an original argument, and has more relevance to current social concerns and debates. |
The first question asks for a ready-made solution, and is not . The second question is a clearer comparative question, but note that it may not be practically . For a smaller research project or thesis, it could be narrowed down further to focus on the effectiveness of drunk driving laws in just one or two countries. |
Note that the design of your research question can depend on what method you are pursuing. Here are a few options for qualitative, quantitative, and statistical research questions.
Type of research | Example question |
---|---|
Qualitative research question | |
Quantitative research question | |
Statistical research question |
If you want to know more about the research process , methodology , research bias , or statistics , make sure to check out some of our other articles with explanations and examples.
Methodology
Statistics
Research bias
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Five key considerations to keep in mind.
By: Derek Jansen (MBA) | Reviewer: Eunice Rautenbach (DTech) | June 2023
W riting a high-quality research proposal that “sells” your study and wins the favour (and approval) of your university is no small task. In this post, we’ll share five critical dos and don’ts to help you navigate the proposal writing process.
This post is based on an extract from our online course , Research Proposal Bootcamp . In the course, we walk you through the process of developing an A-grade proposal, step by step, with plain-language explanations and loads of examples. If it’s your first time writing a research proposal, you definitely want to check that out.
All too often, we see students going through all the effort of finding a unique and valuable topic and drafting a meaty proposal, only to realise that they’ve missed some critical information regarding their university’s requirements.
Every university is different, but they all have some sort of requirements or expectations regarding what students can and can’t research. For example:
The key takeaway here is that you need to thoroughly read through any briefing documents provided by your university. Also, take a look at past dissertations or theses from your program to get a feel for what the norms are . Long story short, make sure you understand the rules of the game before you start playing.
As we’ve explained many times on this blog, all good research starts with a strong research problem – without a problem, you don’t have a clear justification for your research. Therefore, it’s essential that you have clarity regarding the research problem you’re going to address before you start drafting your proposal. From the research problem , the research gap emerges and from the research gap, your research aims , objectives and research questions emerge. These then guide your entire dissertation from start to end.
Needless to say, all of this starts with the literature – in other words, you have to spend time reading the existing literature to understand the current state of knowledge. You can’t skip this all-important step. All too often, we see students make the mistake of trying to write up a proposal without having a clear understanding of the current state of the literature, which is just a recipe for disaster. You’ve got to take the time to understand what’s already been done before you can propose doing something new.
One of the key concerns that reviewers or assessors have when deciding to approve or reject a research proposal is the practicality/feasibility of the proposed research , given the student’s resources (which are usually pretty limited). You can have a brilliant research topic that’s super original and valuable, but if there is any question about whether the project is something that you can realistically pull off, you’re going to run into issues when it comes to getting your proposal accepted.
So, what does this mean for you?
First, you need to make sure that the research topic you’ve chosen and the methodology you’re planning to use is 100% safe in terms of feasibility . In other words, you need to be super certain that you can actually pull off this study. Of greatest importance here is the data collection and analysis aspect – in other words, will you be able to get access to the data you need, and will you be able to analyse it?
Second, assuming you’re 100% confident that you can pull the research off, you need to clearly communicate that in your research proposal. To do this, you need to proactively think about all the concerns the reviewer or supervisor might have and ensure that you clearly address these in your proposal. Remember, the proposal is a one-way communication – you get one shot (per submission) to make your case, and there’s generally no Q&A opportunity . So, make it clear what you’ll be doing, what the potential risks are and how you’ll manage those risks to ensure that your study goes according to plan.
If you have the word count available, it’s a good idea to present a project plan , ideally using something like a Gantt chart. You can also consider presenting a risk register , where you detail the potential risks, their likelihood and impact, and your mitigation and response actions – this will show the assessor that you’ve really thought through the practicalities of your proposed project. If you want to learn more about project plans and risk registers, we cover these in detail in our proposal writing course, Research Proposal Bootcamp , and we also provide templates that you can use.
This one’s a biggy – and it can often be a dream crusher for students with lofty research ideas. If there’s one thing that will sink your research proposal faster than anything else, it’s non-compliance with your university’s research ethics policy . This is simply a non-negotiable, so don’t waste your time thinking you can convince your institution otherwise. If your proposed research runs against any aspect of your institution’s ethics policies, it’s a no-go.
The ethics requirements for dissertations can vary depending on the field of study, institution, and country, so we can’t give you a list of things you need to do, but some common requirements that you should be aware of include things like:
One more thing to keep in mind is that certain types of research may be acceptable from an ethics perspective, but will require additional levels of approval . For example, if you’re planning to study any sort of vulnerable population (e.g., children, the elderly, people with mental health conditions, etc.), this may be allowed in principle but requires additional ethical scrutiny. This often involves some sort of review board or committee, which slows things down quite a bit. Situations like this aren’t proposal killers, but they can create a much more rigid environment , so you need to consider whether that works for you, given your timeline.
The final item on the list is more generic but just as important to the success of your research proposal – that is, writing critically and concisely .
All too often, students fall short in terms of critical writing and end up writing in a very descriptive manner instead. We’ve got a detailed blog post and video explaining the difference between these two types of writing, so we won’t go into detail here. However, the simplest way to distinguish between the two types of writing is that descriptive writing focuses on the what , while analytical writing draws out the “so what” – in other words, what’s the impact and relevance of each point that you’re making to the bigger issue at hand.
In the case of a research proposal, the core task at hand is to convince the reader that your planned research deserves a chance . To do this, you need to show the reviewer that your research will (amongst other things) be original , valuable and practical . So, when you’re writing, you need to keep this core objective front of mind and write with purpose, taking every opportunity to link what you’re writing about to that core purpose of the proposal.
The second aspect in relation to writing is to write concisely . All too often, students ramble on and use far more word count than is necessary. Part of the problem here is that their writing is just too descriptive (the previous point) and part of the issue is just a lack of editing .
The keyword here is editing – in other words, you don’t need to write the most concise version possible on your first try – if anything, we encourage you to just thought vomit as much as you can in the initial stages of writing. Once you’ve got everything down on paper, then you can get down to editing and trimming down your writing . You need to get comfortable with this process of iteration and revision with everything you write – don’t try to write the perfect first draft. First, get the thoughts out of your head and onto the paper , then edit. This is a habit that will serve you well beyond your proposal, into your actual dissertation or thesis.
To recap, the five essentials to keep in mind when writing up your research proposal include:
If you want to learn more about how to craft a top-notch research proposal, be sure to check out our online course for a comprehensive, step-by-step guide. Alternatively, if you’d like to get hands-on help developing your proposal, be sure to check out our private coaching service , where we hold your hand through the research journey, step by step.
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I know that there is a very long and boring set of instructions for writing NIH grants, called the SF424: https://grants.nih.gov/grants/how-to-apply-application-guide.html This page is particularly helpful in listing what the review criteria are, and some tips about writing the proposal. https://grants.nih.gov/grants/how-to-apply-application-guide/format-and-write/write-your-application.htm
For example, under Writing Tip #3:
I can’t find it in the current online version of the guidelines, but the prior PDF version of the SF424 has some very salient questions that you should make sure the various sections of your proposal address.
I f you cannot easily find a single topic (first) sentence of a paragraph that is followed by evidence to address the point below, then you probably haven’t focused your writing enough to what the reviewers want to know. As a reviewer, I scan the document, read the first sentences of each paragraph to see if I can catch the answers to these questions before diving in.
And, as a rule, the first sentence of each paragraph should be coordinated so that they form the logical underpinnings of your research proposal, with the stuff in the paragraphs supplying the necessary evidence for each point. So one paragraph, one topic, and if I agree with your assertion, then I won’t read further into the paragraph in much detail, but if I disagree then I’ll be scrutinizing the data and literature that you present.
Here they are:
State concisely the goals of the proposed research and summarize the expected outcome(s), including the impact that the results of the proposed research will exert on the research field(s) involved.
List succinctly the specific objectives of the research proposed, e.g., to test a stated hypothesis, create a novel design, solve a specific problem, challenge an existing paradigm or clinical practice, address a critical barrier to progress in the field, or develop new technology.
Explain the importance of the problem or critical barrier to progress in the field that the proposed project addresses.
Explain how the proposed project will improve scientific knowledge, technical capability, and/or clinical practice in one or more broad fields.
Describe how the concepts, methods, technologies, treatments, services, or preventative interventions that drive this field will be changed if the proposed aims are achieved
Explain how the application challenges and seeks to shift current research or clinical practice paradigms.
Describe any novel theoretical concepts, approaches or methodologies, instrumentation or interventions to be developed or used, and any advantage over existing methodologies, instrumentation, or interventions.
Explain any refinements, improvements, or new applications of theoretical concepts, approaches
Describe the overall strategy, methodology, and analyses to be used to accomplish the specific aims of the project. Unless addressed separately in the Resource Sharing Plan attachment below, include how the data will be collected, analyzed, and interpreted.
Discuss potential problems, alternative strategies, and benchmarks for success anticipated to achieve the aims. • _If the project is in the early stages of development, describe any strategy to establish feasibility, and address the management of any high risk aspects of the proposed work.
Writing a research grant application, as with most things, is an acquired skill. But, with practice and by applying a few successful techniques, you can increase your odds of receiving a research grant. As an academic and behavioral scientist, I have realized the importance of developing the skills necessary for writing a good grant proposal. When I wrote my first grant application, I did not have any idea what I was doing! It took me at least five or six grant applications before I wrote a successful one. Here are some tips I recommend based on my experience writing grant applications.
The key to improving your writing for any grant is to revise your drafts as much as you can. Just start to write and take a break. I have noticed that after taking a day off from the draft I wrote, I can look at it with fresh eyes and spot improvements.
Many graduate students wait to be inspired to write. Do not let that happen to you! Set aside 30 minutes every morning or every night to write. Once you have a draft ready, have it reviewed by your colleagues, advisor, or friends. It is even better if you can have it reviewed by someone who is not in your field. They will be able to point out confusing parts or suggest ways to improve your drafts. Often, the grant committee comprises individuals who are not familiar with the specifics of your field. Therefore, it is best to write as simply as you can and use as little jargon as possible.
Last year, I took a grant writing course at Indiana University that was heavily focused on how to write for the National Institutes of Health (NIH) research grants. Although I have not applied for an NIH grant yet, I was able to understand the process and writing style needed for a research grant. Additionally, I was able to get feedback on my papers from other colleagues and review others’ work. At the end of the semester, everyone in the class had at least one full research grant written. Although our work was not perfect, we were certainly more confident in writing similar grants.
Be less flowery and more direct! Do not use words that are unnecessary and avoid using jargon or overly technical words. If you find that a word in a sentence is not needed, then it is best to leave that word out. When you write, think of how you would describe your research to an audience who is not familiar with your topic. Practice an elevator speech about your research project in terms of what it is and why it is needed. This will help you think out loud and refine the concepts of your project in your mind.
The timeline for many research grants is quite short, lasting only a couple of weeks. Do not wait until the last minute to prepare your application! Many grants occur on a yearly basis. If you have set your mind on a particular grant and you know when the application window will open, prepare your application materials in advance. For example, you should:
It is critical to follow all the instructions stipulated in the grant. Grants are highly competitive and many applications get rejected because the requested font, line spacing, or length of paper has not been followed. Follow all the instructions and make it easy for the reviewer to read your grant application.
If you have never applied for any grant before, my advice to you is to go for smaller grants. Try to apply for internal grants available within your department or school. Grants beget grants. Once you get confident writing small grants, you will be able to tackle the much more competitive ones.
My last piece advice to you is to remember that grant writing is a process. Do not be harsh on yourself if you do not succeed in your first applications!
Are you interested in sharing your tips and advice with our readers? Then consider joining the WES Ambassador Program, which is open to international students and immigrants in the U.S. and Canada. Learn more about the program and how to contribute to the WES Advisor Blog here .
WES Advisor | August 13, 2024
Navigating the job market with an international degree can be challenging. Employers in the United States and Canada might not understand the value of your education. The most objective thing to do this is to obtain a credential evaluation from a reputable credential evaluation provider, like WES. This article discusses how a credential evaluation can […]
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In most cases, translation is not necessary for a WES credential evaluation. However, if you have been requested to provide translated documents, you might be an exception. Keep reading to learn more about document translation requirements for a WES credential evaluation. Why does WES require translated documents? Translations support required documents and facilitate the evaluation process, ensuring the accuracy […]
WES Advisor | August 1, 2024
Asare is a teacher in Ghana, but his ambitions to pursue advanced degrees and deepen his professional connections in education may soon be taking him to the United States. As a child, Asare had hoped to follow his father’s path and become a pastor and address important community issues. He recalls his father’s collaborative efforts […]
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Planning to order a WES credential evaluation? If you’re looking to pursue the next chapter in your life in the United States or Canada, a WES credential evaluation report will support your post-secondary school and job applications. Keep reading to get answers to frequently asked questions about WES credential evaluations: What is a WES reference number? How do I obtain one? A WES reference number is generated once you submit your application along with full […]
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A proposal writer is a skilled professional responsible for creating detailed, persuasive documents that outline a company’s offerings, solutions, or plans for potential clients or partners.
These documents, known as proposals or RFP responses , are crucial in securing new business opportunities, and partnerships. Professional proposal writers play a vital role in translating complex information into clear, compelling narratives that resonate with the target audience.
However, it’s not an easy job, and it requires various types of writer characteristics and proposal writer traits to become successful at proposal writing. Here are the top 18 proposal writing skills you need to succeed:
A skilled proposal writer should carefully analyze the RFP document they will respond to, noting every requirement and preference, no matter how small. This thorough approach ensures that the proposal matches the client’s expectations and meets all specified criteria.
Moreover, attention to detail in successful proposal writing involves careful proofreading and editing to ensure consistency and accuracy and manage deadlines and deliverables.
Thorough proofreading and editing includes checking for grammatical errors, spelling mistakes, and formatting issues. It also involves ensuring that the proposal is submitted on time, highlighting the importance of attention to detail at this stage.
“ Not all RFPs are easy to follow. Attention to detail is crucial to making sure we pick up on all client requirements scattered throughout an RFP (including the “hidden” ones that aren’t neatly spelled out in the evaluation criteria!) “ —Rachelle Ray, Proposal Management Consultant, RMR Consulting
Successful proposal writers are masters of time management, balancing the need for quality with the urgency of deadlines. They know exactly how long it takes to write each section, allow time for team reviews, and incorporate a buffer for unforeseen issues. This careful planning helps ensure comprehensive, high-quality proposals are delivered on time.
Here are some strategies for effective time management:
These time management techniques allow you to produce high-quality proposals within tight timelines, making them invaluable assets in the fast-paced world of proposal writing.
As you may know, RFP responses involve a lot of writing. Therefore, strong writing skills are fundamental to successful proposal writing. A love for writing often goes hand-in-hand with crafting compelling proposals.
A genuine enthusiasm for writing not only improves the quality of the proposals but also makes the writing process more enjoyable. This passion is reflected in the final product, creating proposals that are not just informative but also engaging and memorable.
Here are three essential writing skills every professional proposal writer should master:
Clear and concise writing is crucial in proposal writing, as it helps convey your message efficiently and keeps the reader’s attention. This style involves choosing words deliberately, constructing precise sentences, and using proper grammar.
Moreover, maintaining a consistent tone and style throughout the proposal is vital for professionalism and coherence. Proposal writers should use consistent terminology and avoid unnecessary variations that could confuse the reader. It’s also crucial to eliminate jargon and acronyms unfamiliar to the client.
Here are some more tips for achieving clarity and brevity:
“ My favorite way to check for active voice is to use the “by zombies” approach. If you can add “by zombies” to the end of a sentence and it still makes sense, you’re using passive voice. It’s silly, but it’s easy for SMEs to remember and use it to check their own writing. ” —Rachelle Ray, Proposal Management Consultant, RMR Consulting
Successful proposal writers can craft persuasive proposals that resonate with the client’s needs. Top writers leverage customer insights to create focused and relevant proposals, avoiding unnecessary content that could distract or overwhelm the reader.
Persuasion in proposal writing involves building trust and respect with the potential client. A persuasive proposal addresses all potential concerns, minimizes perceived risks, and leaves the client feeling confident in their decision. The key is to communicate how your solution meets their needs and benefits their business.
Mastering persuasive writing can significantly increase the likelihood of converting proposals into closed deals. This skill allows you to not only win more work but also build a reputation for delivering compelling and client-focused proposals.
Adapting your writing style to match the client’s tone and language is necessary in proposal writing. Mirroring the client’s style and tone creates a sense of familiarity and trust, making it easier for the readers to connect with your proposal.
This ability demonstrates a deep understanding of the client’s preferences and helps create a proposal that resonates with them.
One effective strategy is to identify and use keywords and phrases from the RFP, aligning your language with the client’s expectations and terminology.
For example, if the RFP consistently uses terms like “innovative solutions” or “cost-effective strategies,” incorporating these phrases into your proposal can signal that you are in tune with the client’s priorities.
This technique not only aligns your proposal with the client’s language but also shows that you have thoroughly reviewed and understood their requirements.
Collaboration in proposal writing brings together diverse perspectives, helping create a comprehensive understanding of the project’s needs. Working with a team allows for the inclusion of various skills, knowledge, and experiences. This diversity can lead to innovative solutions, thorough research, and stronger arguments, ultimately producing a more robust proposal.
Additionally, involving stakeholders, such as partner organizations, ensures that the proposal accurately addresses the problem it aims to solve. Engaging key stakeholders and partners in the proposal development process demonstrates strong relationships and collaboration. This can enhance the proposal’s credibility and appeal to clients.
To collaborate effectively, establish open, regular communication. Ensure all team members understand the proposal’s objectives, their roles, and how their input contributes to the final document.
Moreover, clearly define deadlines, tasks, and responsibilities to ensure a smooth and efficient process. Additionally, implement strategies for resolving disagreements constructively to keep the process on track.
Research and analytical skills are integral to successful proposal writing, as they work hand-in-hand to create well-informed and compelling proposals. To begin, research skills involve gathering relevant information, while analytical skills are used to evaluate and synthesize that information.
Professional RFP writers often act as research experts, diving deep into data to substantiate their proposals. For example, when proposing a new technology solution, they don’t just list features; they also provide data-driven evidence of its efficiency, such as improved processing times or cost savings. This evidence-based approach makes proposals more persuasive and competitive.
Additionally, analytical skills are crucial for evaluating the quality and relevance of research sources. They help in interpreting data, identifying key insights, and synthesizing information into a coherent narrative. This process involves assessing the credibility of evidence and ensuring that all claims are supported by reliable data.
Thorough research helps proposal writers understand the client’s requirements, objectives, and desired outcomes. This understanding allows them to tailor their proposals to meet specific needs and expectations. Additionally, researching the project helps identify potential challenges and competition, enabling writers to address these factors strategically.
Creativity in proposal writing often means thinking outside the box to make your proposal stand out. While the primary goal is to communicate information clearly, a touch of imagination and originality can set your proposal apart from competitors. Just because it’s writing and not art, creativity shouldn’t be overlooked.
“ People love stories. It’s how we connect on an emotional level with the client and differentiate from the competition. Remember that your people have stories, like the unique paths that led them to their current roles, and your projects have stories, like the challenges your team faced and overcame or the inspiration behind a design element. ” —Rachelle Ray, Proposal Management Consultant, RMR Consulting
Creativity can manifest in various ways, such as presenting data from a unique angle, using a compelling narrative, or incorporating storytelling elements. A catchy title, a relevant quote, a story, or even a well-placed joke can add flair and originality. These elements not only make your proposal more engaging but also help build rapport with the client.
Moreover, a narrative-driven approach can enhance the effectiveness of your proposal. Crafting a story that aligns with the client’s goals and needs demonstrates that you have a deep understanding of their project.
But, how can you craft a story? Use a friendly, conversational tone, address the reader by name, and show enthusiasm for both your work and the client’s vision. Be honest and transparent, avoiding unrealistic promises or exaggerations.
We’ve already discussed why adaptability is necessary when it comes to adjusting the proposal’s language, style, and tone. However, we didn’t discuss the importance of being flexible and adaptable when it comes to effectively shifting and pivoting as circumstances change.
The proposal writing process often involves navigating unexpected developments, such as last-minute client requests, adjustments to project scope, or alterations in deadlines. A flexible writer can quickly adapt their approach to accommodate these changes, ensuring that the proposal remains relevant and aligned with the client’s needs.
For example, if new information surfaces that alter the project’s focus, an adaptable writer can seamlessly integrate this information into the proposal, highlighting new benefits or addressing emerging concerns.
Among all forms of professional writing, proposal writing demands some of the strongest project management skills. When working on an RFP, the customer sets the deadline, questions, scoring criteria, and sometimes the maximum page length.
Proposal managers must juggle these elements, coordinate team members and external partners, develop strategies, and ensure the proposal is complete and accurate. This complex process requires excellent organization and attention to detail.
To improve project management, it’s crucial to start by mapping out all requirements and developing a clear project schedule. Following this schedule without deviation helps identify potential issues early on, allowing for proactive solutions rather than last-minute fixes.
In some companies, roles like proposal writers, managers, and designers are separate, while in others, one person may handle all aspects. Each setup has its pros and cons, but versatility in managing various tasks is often necessary in this field.
Project management software, like Deltek or Procore , can be invaluable in managing proposal projects. Here are some key benefits:
We’ve already discussed time management skills in proposal writing, and meeting deadlines is part of being able to manage your time. A well-organized timeline ensures that all aspects of the proposal are completed on time, from initial drafts to final edits.
Effective deadline management involves setting clear milestones, allocating sufficient time for reviews and revisions, and allowing for unexpected delays. Utilizing project management systems and maintaining open communication with team members can help track progress and address any issues promptly.
Prioritizing tasks and adhering to deadlines means you can deliver high-quality submissions that meet client expectations and stand out in a competitive market.
If you’re looking for continuous improvement and efficiency, technology is your answer. Utilize software tools built to help you create more proposals, like OpenAsset .
OpenAsset is a digital asset management (DAM) solution that streamlines the proposal development process by organizing and managing digital assets, making it easier to access relevant images, documents, and templates. This not only saves time but also ensures consistency and quality across proposals.
In addition to using technology for organizational purposes, successful proposal writers stay up to date with the latest trends and best practices in the industry. This includes keeping up with new software developments, proposal writing methodologies, and market trends.
For example, understanding the latest digital marketing strategies or data security standards can help writers tailor their proposals to reflect current best practices, making their submissions more relevant and appealing to clients.
Continuous learning and adaptation are key to maintaining a competitive edge. Proposal writers can attend webinars, participate in industry conferences, and read up-to-date resources (like you’re doing now) to stay informed.
now. |
Listening and interviewing skills are crucial, especially when working with Subject Matter Experts (SMEs) for proposals. These skills help gather essential information needed to create effective material. Here are some tips that can help you improve your listening and interviewing skills:
Remember to always thank the SMEs for their time and contributions, acknowledging their role in the success of the project.
Effective interviewing and active listening lead to richer content and a better understanding of the subject matter. These skills are essential for creating accurate and engaging instructional materials that meet learners’ needs.
An effective project proposal begins with a clear understanding of the client’s challenges and objectives. Focusing on the client’s point of view and offering a customized solution makes your proposal stand out as a thoughtful and well-prepared response to their needs. This, in turn, enhances the likelihood of engaging the client and securing the project.
Rather than starting with your qualifications, focus on how your services can benefit the client. This client-centered approach demonstrates that you’re not just offering a service but a tailored solution to their specific needs.
To create an impactful proposal, tailor the content and tone to the client’s unique situation. Clearly outline how your services will help achieve the project goals and address the client’s concerns. Be specific in aligning your proposed solutions with the objectives discussed or outlined in the project brief.
Start with a personalized proposal introduction that reflects your understanding of the client’s business, industry, and recent achievements. This personalized approach captures their attention and shows that you’ve done your homework.
Following this, present a solution-oriented narrative that highlights how your products or services can resolve their specific challenges and help them achieve their goals.
Furthermore, include concrete examples or case studies to illustrate how you’ve successfully addressed similar issues for other clients. This not only builds credibility but also provides tangible evidence of your ability to deliver results.
Strategic thinking involves understanding the client’s needs and aligning the proposal’s strategy to meet them effectively. It also requires analyzing the competition and crafting high-scoring proposals that improve the organization’s chances of winning.
Successful proposal writers excel at strategically highlighting their company’s unique strengths. This goes beyond simple self-promotion; it’s about positioning the company in a way that directly resonates with the client’s specific needs.
Deeply understanding these needs means you can craft a tailored response that showcases the company’s specific advantages and capabilities.
A strategically crafted proposal not only meets the basic criteria but also captures the client’s imagination, leaving a lasting impression. It positions the company as a strategic partner capable of delivering exceptional results and exceeding expectations.
As we’ve discussed, writing a client-centric proposal involves identifying the client’s needs and addressing them. However, to stand out in today’s competitive environment, proposals must also appeal to the client’s core buying emotions.
“It’s important to remember that people have challenges, problems, and goals – projects on their own don’t. Dig deeper than “schedule is an issue” – what happens if the project isn’t completed on schedule? How will that impact the people behind the project, or the end users?” —Rachelle Ray, Proposal Management Consultant, RMR Consulting
People buy with emotion and rationalize with logic. Empathetic proposals connect emotionally with the reader by understanding not just what the client needs but why they need it. This understanding helps articulate how the proposed solution aligns with the client’s goals, easing their concerns and building trust.
Moreover, empathy should be integrated throughout the proposal process, from initial client interactions to final submission. This involves using the client’s language and terminology, demonstrating a deep understanding of their company culture and preferences.
Lastly, an empathetic approach shows that you prioritize the client’s best interests, creating a strong foundation for a long-term partnership.
This goes beyond just selling a product or service; it demonstrates a commitment to the client’s success and builds a connection that can influence their buying decision. This level of understanding and dedication can set your proposal apart and foster lasting client relationships.
While teamwork is essential in proposal writing, the ability to work independently is equally important. Proposal writers often need to manage their tasks, meet deadlines, and produce high-quality work without constant oversight. This independence allows them to focus deeply on their writing, research, and analysis, ensuring a polished and coherent final product.
For example, working independently allows proposal writers to dive deeply into their tasks without the distractions that can come from frequent meetings or team discussions. They can concentrate on writing, research, and analysis, giving each component the attention it requires.
A professional proposal writer recognizes the importance of seeking help when needed. Whether it’s asking for clarification on client requirements or double-checking complex information, reaching out for assistance ensures accuracy and completeness.
This proactive approach helps avoid misunderstandings and ensures the proposal aligns with the client’s expectations.
To maintain productivity and avoid burnout, skilled proposal writers understand the importance of taking breaks. With the constant tight deadlines of RFPs, taking regular breaks is crucial to prevent burnout.
The most successful proposal writers understand this and schedule downtime between major projects to recover and recharge their creative energy before tackling the next RFP. This allows them to return to work with a fresh perspective. This balance helps sustain creativity and focus throughout the proposal writing process.
Similarly, the most effective proposal teams recognize the importance of rest, with leadership encouraging their members to leave early, take time off, or focus on lighter tasks between major RFPs.
Successful proposal writers are not only competitive and driven but also committed to continuous improvement.
When a proposal is not accepted, they don’t merely move on to the next opportunity; instead, they take a proactive approach to understanding the reasons behind the loss. This introspection involves a thorough analysis of the feedback received, if available, or a careful review of the proposal and the competitive landscape.
The insights gained from this analysis are invaluable for refining future strategies. Professional RFP writers can adjust their approach, whether by enhancing their understanding of client needs, improving the clarity and persuasiveness of their writing, or developing more competitive pricing strategies. They may also identify the need for additional training or knowledge in specific areas.
Moreover, this process of reflection and learning is essential for professional growth. It helps proposal writers develop a deeper understanding of the proposal landscape, sharpen their skills, and build resilience.
Embracing a mindset of continuous improvement increases your chances of success in future proposals, ensuring they are better prepared to meet client expectations and stand out from the competition.
Combining these characteristics of a good writer with OpenAsset means you can further improve your workflow and grow your AEC firm. The idea is simple: centralize AEC assets, create more proposals, and win more business . OpenAsset’s Digital Asset Management (DAM) platform makes AEC proposals simpler, faster, and more successful. That’s why 99% of customers renew.
Integrating OpenAsset into your proposal writing process, along with a commitment to ongoing professional development, can help you create more effective and impactful proposals.
This approach not only increases the likelihood of winning contracts but also contributes to building stronger client relationships and a more robust proposal development process. Embrace the power of technology and continuous improvement to elevate your proposal writing to the next level.
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Presenting your proposal to a stakeholder is a crucial opportunity to gain the confidence and support needed to begin realizing your academic dream. Your project proposal is the key to making this happen, so it's essential to ensure it is both professional and persuasive. This will increase your chances of getting the support you need. In this guide, I will show you how to write a compelling proposal, enabling you to successfully achieve your goals.
Understanding when to write a proposal and how to structure it effectively is crucial for success in many professional and academic contexts. Let's explore the scenarios that call for proposals and break down their typical structure.
Proposals are essential documents in various situations where you need to present an idea, plan, or solution to decision-makers or potential collaborators. Here are some common scenarios where proposals are necessary:
Business Projects:
When pitching a new product or service to potential clients
When seeking approval for an internal project from management
When responding to a Request for Proposal (RFP) from a potential client
Funding Requests:
When applying for grants from government agencies or private foundations
When seeking investment from venture capitalists or angel investors
When requesting an increased budget for a department or project
Academic and Research Contexts:
When proposing a research project or study
When applying for research funding or scholarships
When suggesting changes to academic curricula or programs
Community and Non-Profit Initiatives:
When proposing a community development project
When seeking partnerships with other organizations
When requesting support or resources from local government
Policy Changes:
When suggesting new policies or amendments to existing ones in an organization
When proposing legislative changes to government bodies
Event Planning:
When pitching an idea for a conference or large-scale event
When proposing a new company-wide initiative or program
Consulting Services:
When offering solutions to a client's specific problem
When proposing a long-term consulting arrangement
In essence, any situation where you need to persuade others to support your idea, provide resources, or take a specific action may call for a well-crafted proposal.
When crafting a proposal, understanding the function and importance of each structural element is crucial. Let's break down the most critical components:
1. Executive Summary: The executive summary is arguably the most crucial part of your proposal. It's often the first (and sometimes only) section that decision-makers read thoroughly.
2. Introduction (Problem Statement): The introduction sets the stage for your proposal by clearly defining the problem or need you're addressing.
3. Proposed Solution / Project Description: This section is the heart of your proposal. It's where you present your ideas and plans in detail.
4. Qualifications: In this section, you establish why you or your team are the right choice for this project.
5. Timeline: A clear timeline is crucial for setting expectations and demonstrating your planning abilities.
6. Budget: The budget section is critical, especially for proposals seeking funding.
7. Expected Outcomes / Benefits: This section ties everything together by clearly stating what will be achieved.
Remember, this structure is flexible and can be adapted to suit your specific needs and the expectations of your audience. Some proposals might combine or omit certain sections, while others might require additional components.
Understanding the different types of project proposals can help you create your document to best fit your audience and objectives. Here are six common types of project proposals with examples to illustrate each one:
1.Solicited Proposals
A solicited proposal is submitted in response to a Request for Proposal (RFP), where a project opportunity is announced, and you’re asked to submit a bid. For example, the city government issues an RFP seeking innovative solutions for sustainable urban development. Your proposal on the topic "Green Infrastructure Development for Urban Sustainability" will need to include thorough research on sustainable practices, detailed design plans, a well-thought-out budget, and a clear demonstration of your team’s expertise. The goal is to stand out among other competitors and convince the city that your plan is the best choice.
2.Unsolicited Proposals
An unsolicited proposal is when you propose a project idea without any prior request. For example, you notice a growing need for a new educational app that can enhance remote learning, and you pitch this idea to a tech company. Your proposal on the topic "Innovative Educational App for Remote Learning Enhancement" must be particularly compelling, showcasing the app’s unique features, explaining its market potential, and demonstrating how it aligns with the tech company’s goals. Persuading them to invest in your idea will require a strong, persuasive argument.
3.Informal Proposals
An informal proposal is submitted when a client shows interest in your services but hasn’t issued a formal RFP. For example, a potential client inquires about your web design services. Your proposal on the topic "Revamping XYZ Company's Online Presence with Modern Web Design" should be tailored to the client’s needs. Include examples of past work, timelines, and cost estimates to highlight your expertise and the benefits of your services. The aim is to convince the client that your approach will effectively enhance their online presence.
4.Renewal Proposals
A renewal proposal is used when you want to extend an existing contract with a client. For example, your marketing firm’s contract with a client is about to expire, and you wish to renew it. Your proposal on the topic "Extending Digital Marketing Services for Continued Growth" emphasizes the successes achieved during the current contract period, such as increased web traffic and lead generation. It also outlines future plans to demonstrate ongoing value, persuading the client that renewing the contract will continue to benefit their business.
5.Continuation Proposals
A continuation proposal is needed to update stakeholders on the progress of an ongoing project. For example, your research project on climate change impacts is progressing, and you need to inform the funding organization. Your proposal on the topic "Progress Update on Climate Change Impact Research" provides a detailed update on completed milestones, current activities, and upcoming steps. It keeps stakeholders informed and engaged by showing how the project is advancing towards its goals, without needing to persuade them of its value again.
6.Supplemental Proposals
A supplemental proposal is used when you need additional resources for an ongoing project. For example, halfway through developing a new AI product, you realize you need more funding. Your proposal on the topic "Request for Additional Resources for Advanced AI Product Development" explains the progress made so far, identifies why additional resources are necessary (such as encountering unforeseen technical challenges), and persuasively argues for the extra investment. The objective is to ensure stakeholders understand the need for more support to successfully complete the project.
Learning how to write a proposal for a project or research paper is a vital skill that can open doors to new opportunities, secure funding, or attract clients. However, many students find themselves overwhelmed and confused after browsing various online tutorials and guides. To address this, I’ve created a straightforward guide that outlines how to write a proposal step by step, with examples to ensure that your next proposal achieves the desired results.
The first step in writing a stellar proposal is to set the stage with a strong introduction. This is your chance to make a lasting first impression, so make it count!
Begin by clearly stating who you are and why you're uniquely qualified to address the issue at hand. Provide relevant background information about yourself or your organization that establishes credibility.
For example:
As the lead researcher at Green Solutions Inc., with over a decade of experience in sustainable urban planning, I'm writing to propose an innovative solution to our city's growing traffic congestion problem. |
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Next, delve into defining the problem. Paint a vivid picture of the issue you're addressing, using data and real-world examples to illustrate its significance. This helps your reader understand the urgency and importance of finding a solution. For instance:
Our city has seen a 40% increase in traffic congestion over the past five years, resulting in an average commute time of 45 minutes for a mere 10-mile journey. This not only impacts productivity but also contributes to increased carbon emissions and decreased quality of life for our residents. |
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By clearly defining the problem, you're setting the stage for your proposed solution and demonstrating your thorough understanding of the situation.
With the problem clearly defined, it's time to articulate the purpose of your proposal and present your solution. This is where you transition from the problem to the possibility of positive change.
Start by explicitly stating the purpose of your proposal. Are you seeking funding? Approval for a new project? Or perhaps you're offering services to solve a specific issue? Be clear and direct.
The purpose of this proposal is to secure funding and approval for implementing a smart traffic management system that will revolutionize our city's traffic flow. |
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Now, it's time to shine the spotlight on your solution. Present it with confidence, highlighting how it directly addresses the problem you've outlined. Be sure to:
Explain your solution in clear, jargon-free language
Highlight the key features and benefits
Demonstrate how it solves the problem more effectively than existing solutions
For instance:
Our proposed smart traffic management system utilizes AI-powered sensors and adaptive traffic lights to optimize traffic flow in real-time. By analyzing traffic patterns and adjusting signal timings accordingly, we can reduce average commute times by up to 30% and decrease idle time at intersections by 40%. This not only improves efficiency but also significantly reduces carbon emissions from idling vehicles. |
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Always strive to make this part as clear as possible, and ensure your solution is both innovative and feasible. It’s crucial to balance ambition with practicality to maintain credibility. If you need help improving your writing, use the WPS AI 'Improve Writing' feature. This will enable you to present your purpose and solution most effectively, helping your readers understand the proposal better.
With your solution presented, it's crucial to outline clear goals, objectives, and deliverables. This step transforms your idea from a concept into an actionable plan, giving your proposal structure and measurability.
Start by defining your overarching goals. These are the big-picture outcomes you aim to achieve.
Our primary goal is to reduce overall traffic congestion in the city by 35% within the first year of implementation, leading to improved quality of life for residents and a significant reduction in carbon emissions. |
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Next, break down these goals into specific, measurable objectives. These should be SMART: Specific, Measurable, Achievable, Relevant, and Time-bound. For instance:
"Decrease average commute times by 30% within six months of system implementation."
"Reduce traffic-related carbon emissions by 25% within the first year."
"Improve emergency vehicle response times by 40% within three months of launch."
Finally, outline the concrete deliverables of your project. These are the tangible outcomes or products that you'll provide. Be specific about what will be delivered, when, and in what form.
Installation of AI-powered traffic sensors at 100 key intersections across the city, completed within the first three months. Development and launch of a user-friendly mobile app for real-time traffic updates and optimal route suggestions, available to the public by month four. Monthly progress reports detailing traffic flow improvements, emission reductions, and system performance metrics. |
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By clearly defining your goals, objectives, and deliverables, you provide a roadmap for success and offer decision-makers concrete metrics to evaluate your proposal's potential impact. To enhance the impact of your objectives, consider presenting them in a bullet list or table format . While this may require some effort in formatting, you can streamline the process by using the WPS AI 'Change Layout' feature to quickly adjust the layout.
In a sea of proposals, it's crucial to make yours stand out. This step is all about showcasing your unique qualifications, innovative approaches, or any other factors that make your proposal the best choice.
Start by identifying your unique selling points (USPs). These could be:
Specialized expertise or experience
Innovative technology or methodologies
Proven track record of success in similar projects
Strong partnerships or collaborations
Cost-effectiveness or efficiency of your approach
What sets our proposal apart is our team's unique blend of expertise in AI, urban planning, and environmental science. We've successfully implemented similar systems in three major cities, resulting in an average 40% reduction in traffic congestion. Our proprietary AI algorithms, developed in partnership with leading computer science researchers at XYZ University, offer unparalleled accuracy in predicting and managing traffic patterns. |
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Don't be afraid to draw comparisons with alternative solutions, highlighting why yours is superior. However, maintain a professional tone and avoid disparaging competitors. Instead, focus on the strengths of your approach:
While traditional traffic management systems rely on fixed timing patterns, our adaptive AI-driven approach continuously learns and adjusts in real-time. This flexibility allows our system to handle unexpected traffic surges or road closures more effectively, providing a level of responsiveness that static systems simply can't match. |
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Remember to back up your claims with evidence whenever possible. This might include data from previous projects, testimonials from satisfied clients, endorsements from industry experts, or findings from research projects. For assistance in quickly gathering such evidence, consider asking the WPS AI chatbot for help.
Now that you've convinced your reader why your proposal is the best choice, it's time to get down to the nitty-gritty details of how you'll make it happen. This step is all about demonstrating that you have a well-thought-out plan for implementation.
Start by outlining your plan of action. Break down the project into clear phases or steps, explaining what will be done in each.
Next, present a detailed project schedule. A Gantt chart or timeline can be an effective visual aid here. Be sure to include key milestones and deadlines. To make it professional, consider using Gantt chart templates available on WPS. These professionally designed templates can save you time, and you can edit and format them directly in WPS Spreadsheet to personalize them as needed.
Finally, provide a comprehensive budget breakdown. Be transparent about costs and how funds will be allocated.
Total project budget: $5,000,000 Breakdown: Hardware (sensors, adaptive traffic lights): $2,500,000 Software development and AI implementation: $1,000,000 Installation and infrastructure upgrades: $750,000 Staff training and capacity building: $250,000 Ongoing maintenance and support (Year 1): $500,000 |
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Explain how this budget offers value for money, perhaps by comparing it to the potential savings or benefits the project will bring:
While the initial investment is significant, our projections show that the system will result in annual savings of $7,000,000 through reduced fuel consumption, increased productivity, and decreased road maintenance costs. This means the project will pay for itself within the first year of operation. |
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By providing a clear plan, schedule, and budget, you're demonstrating that you've thought through all aspects of the project and are ready to hit the ground running.
As we approach the conclusion of your proposal, it's time to bring all the elements together and leave a lasting impression. This step is about reinforcing the key points of your proposal and compelling your reader to take action.
Start by summarizing the main points of your proposal. Remind the reader of:
The problem you're addressing and its significance
Your innovative solution and how it solves the problem
Your unique qualifications and what sets you apart
The clear goals, objectives, and deliverables you've outlined
Your well-structured plan, timeline, and budget
In summary, our city faces a critical challenge with traffic congestion that impacts productivity, quality of life, and our environment. Our proposed AI-driven smart traffic management system offers a cutting-edge solution that can reduce commute times by 30%, decrease emissions by 25%, and pay for itself within the first year. With our team's unique expertise and proven track record, we're confident in our ability to deliver this transformative project on time and within budget. |
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Next, reinforce the benefits of your solution. Paint a picture of the positive outcomes that will result from implementing your proposal. This helps the reader envision the future you're proposing:
Imagine a city where traffic flows smoothly, where emergency vehicles reach their destinations in record time, where air quality improves as emissions decrease, and where citizens gain back precious hours of their day. This is the future our proposal offers – not just a solution to a problem, but a pathway to a more efficient, sustainable, and livable city. |
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Finally, end with a clear and compelling call to action. Be specific about what you want the reader to do next. This could be scheduling a meeting, approving the proposal, or taking the next step in the decision-making process. Make it easy for them to say yes:
I invite you to take the next step towards transforming our city's traffic management. Let's schedule a meeting next week to discuss the proposal in detail and address any questions you may have. I'm available at your convenience and look forward to the opportunity to elaborate on how we can bring this vision to life. Together, we can pave the way for a smarter, more efficient future for our city. |
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By tying everything together and providing a clear next step, you're making it as easy as possible for the decision-maker to move forward with your proposal. But don’t get carried away; make sure you’re not just talking for the sake of it. Keep it concise and to the point—if it’s too long, the reader might not read it thoroughly. To avoid such situations, try using WPS AI’s 'Make Shorter' feature to condense your content a bit.
The final step in crafting your proposal is to close it professionally and ensure that you're easily reachable for any follow-up questions or discussions. This step, while often overlooked, is crucial in maintaining the professional tone of your proposal and facilitating further communication.
Start with a brief closing paragraph that expresses your enthusiasm for the project and your appreciation for the reader's time and consideration.
"Thank you for taking the time to review this proposal. I'm excited about the potential of this project to revolutionize our city's traffic management and improve the daily lives of our citizens. I look forward to the opportunity to discuss this further and answer any questions you may have." |
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Next, provide your full contact details. This should include:
Your full name and title Company name (if applicable) Phone number (preferably both office and mobile) Email address Physical address (if relevant) |
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You might also consider including your availability for follow-up discussions:
I'm available for a call or meeting at your convenience. My usual office hours are Monday to Friday, 9 AM to 5 PM, but I'm happy to accommodate your schedule for this important discussion. |
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If there are any supporting documents or appendices that accompany your proposal, mention them here and explain how to access them:
For more detailed information, please refer to the attached appendices, which include our full technical specifications, case studies from our previous projects, and letters of recommendation from city planners we've worked with. |
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Finally, end with a courteous and forward-looking statement:
Once again, thank you for your consideration. I'm looking forward to the possibility of working together to bring this innovative solution to our city. |
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By closing your proposal professionally and providing comprehensive contact information, you're ensuring that the lines of communication remain open. You're making it easy for the decision-maker to reach out, ask questions, and take the next steps toward bringing your proposal to life.
Before sending out your proposal, make sure to use the WPS AI spell check to ensure your proposal is error-free. You don’t want a perfectly structured proposal with a great idea to be communicated with any grammatical errors, as it leaves a bad impression.
Here are some examples of proposal formats to help illustrate how well-structured proposals can look:
1.Research Proposal
2.Project Proposal
3.Business Proposal
Your proposal should convey the message in the clearest way possible, avoiding unnecessary tangents and ensuring your message is simple yet persuasive. This approach helps prevent your proposal from coming across as immature or impulsive. WPS Office ensures your project proposal is well-written, allowing you to clearly state your objectives while leaving the rest to its robust features.
WPS Office can assist you with various proposal-related tasks, including:
Outline Your Proposal:
WPS Office helps you create a structured outline for your proposal, ensuring all key components are covered. This includes sections for the executive summary, project background, proposed solution, deliverables, required resources, and conclusion. A clear outline guides your writing, making sure you don't miss any important points and that your proposal flows logically.
Summarize Key Points:
WPS Office assists in summarizing the key points of your proposal effectively. With its AI capabilities, it can highlight the most important aspects of your project, ensuring that the summary is concise and compelling. This feature helps in capturing the essence of your proposal in a way that grabs the attention of stakeholders and makes them want to read more.
Grammar and Style Check:
To ensure your proposal is professional and polished, WPS Office offers comprehensive grammar and style checks. It corrects grammatical errors, suggests better word choices, and enhances the overall readability of your document. This ensures that your proposal is free of mistakes and written in a clear, professional tone.
Formatting Assistance:
Proper formatting is crucial for making your proposal look professional and easy to read. WPS Office provides formatting assistance, helping you with the layout, font styles, headings, bullet points, and other formatting elements. This ensures your proposal is visually appealing and organized in a way that highlights the most important information.
1. why are proposals important.
Proposals are crucial as they provide a clear presentation of an idea and outline your needs in writing, aiding supervisors in making informed decisions. They enable you to make a structured, logical argument, reflecting your commitment and careful consideration. A well-prepared proposal demonstrates that your idea is well thought out rather than a spontaneous suggestion. To maximize its impact, ensure that you thoroughly review and refine the proposal before submission.
A project proposal is a comprehensive document that outlines the details of a project. It explains the project's purpose, importance, implementation plan, and estimated costs. It also specifies the team involved and how success will be measured. This proposal is designed to convince stakeholders, including managers, investors, or potential partners, of the project's worth and to obtain the resources needed for its successful implementation.
The length of a proposal depends on how detailed the project is and what the recipient requires. It can be as short as a few pages for straightforward proposals or as long as numerous pages, such as 20, for more in-depth plans.
When writing a proposal, remember to be confident in what you present because your display of confidence is crucial in impacting your success in getting approval. Research thoroughly and gather all the necessary support to strengthen your proposal. As you build your confidence, don't forget to utilize WPS Office while figuring out how to write a proposal because there is no better tool to help you write your proposal better. Download WPS Office now and create a phenomenal proposal that will astound your audience.
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A research proposal aims to show why your project is worthwhile. It should explain the context, objectives, and methods of your research.
How To Write a Research Proposal. Writing a Research proposal involves several steps to ensure a well-structured and comprehensive document. Here is an explanation of each step: 1. Title and Abstract. Choose a concise and descriptive title that reflects the essence of your research. Write an abstract summarizing your research question ...
Learn the essential steps to write a proposal effectively, including key techniques and a template guide.
Before you conduct your research, learn how to write an effective proposal for your project with our helpful guide on what to include and tips for writing.
A good research proposal is one of the keys to academic success. For bachelor's and master's students, the quality of a research proposal often determines whether the master's program= can be completed or not. For PhD students, a research proposal is often the first step to securing a university position. This step-by-step manual guides you through the main stages of proposal writing.
Learn how to write a research proposal for a dissertation or thesis. Includes loads of examples plus our free research proposal template.
Research Proposal Example/Sample. Detailed Walkthrough + Free Proposal Template. If you're getting started crafting your research proposal and are looking for a few examples of research proposals, you've come to the right place. In this video, we walk you through two successful (approved) research proposals, one for a Master's-level ...
What is a research proposal and what should you use it for? This step-by-step guide teaches you how to structure and write a research proposal.
Research proposal purpose Academics often have to write research proposals to get funding for their projects. As a student, you might have to write a research proposal as part of a grad school application, or prior to starting your thesis or dissertation.
Learn what a research proposal is and how to write a high-quality proposal. Includes clear examples and a free proposal template.
A quality example of a research proposal shows one's above-average analytical skills, including the ability to coherently synthesize ideas and integrate lateral and vertical thinking. Communication skills. The proposal also demonstrates your proficiency to communicate your thoughts in concise and precise language.
What to include in a research proposal? In a research proposal, include a clear statement of your research question or problem, along with an explanation of its significance. This should be followed by a literature review that situates your proposed study within the context of existing research.
Learn how to write a research proposal that makes you stand out from the crowd, get the funding you need, and gain entry into your dream academic institution.
Are you writing a research proposal to get funding or approval for your project? In this video, you'll learn the four aims of a research proposal, and how to...
Writing your proposal Whether you are limited to one page (as part of a University application form or an enquiry form) or are required to produce something more substantial for an external funder, the rules about writing a good research proposal are the same. You want to stand out from the crowd and have the best chance of being selected. This guide highlights the "Golden Rules" and ...
A research proposal should describe what you will investigate, why it is important to the discipline and how you will conduct your research. Simply put, it is your plan for the research you intend to conduct. All research proposals are designed to persuade someone about how and why your intended ...
For some research courses in sciences you'll join an existing research group so you don't need to write a full research proposal, just a list of the groups and/or supervisors you want to work with. You might be asked to write a personal statement instead, giving your research interests and experience. Still, for many of our research courses ...
A proposal needs to show how your work fits into what is already known about the topic and what new paradigm will it add to the literature, while specifying the question that the research will answer, establishing its significance, and the implications of the answer. [ 2] The proposal must be capable of convincing the evaluation committee about ...
A proposal should contain all the key elements involved in designing a completed research study, with sufficient information that allows readers to assess the validity and usefulness of your proposed study. The only elements missing from a research proposal are the findings of the study and your analysis of those results. Finally, an effective proposal is judged on the quality of your writing ...
Learn how to turn a weak research question into a strong one with examples suitable for a research paper, thesis or dissertation.
Learn about 5 critically important things that you need to do (or avoid doing) when writing a research proposal for a dissertation or thesis.
Generally, a research proposal should contain all the key elements involved in the research process and include sufficient information for the readers to evaluate the proposed study.
Before writing a proposal, students are strongly advised to speak with a prospective supervisor in order to discuss potential topics. Once a general topic has been identified, it is necessary to do some preliminary research on the existing scholarship before beginning to write. A good proposal then goes through several drafts and re-writings. Give an advanced draft to friends, colleagues, and ...
Information on the different components of a research proposal and how to write a research proposal.
And, as a rule, the first sentence of each paragraph should be coordinated so that they form the logical underpinnings of your research proposal, with the stuff in the paragraphs supplying the necessary evidence for each point.
Writing a research grant application, as with most things, is an acquired skill. But, with practice and by applying a few successful techniques, you can increase your odds of receiving a research grant. As an academic and behavioral scientist, I have realized the importance of developing the skills necessary for writing a good grant proposal.
Research and analytical skills are integral to successful proposal writing, as they work hand-in-hand to create well-informed and compelling proposals. To begin, research skills involve gathering relevant information, while analytical skills are used to evaluate and synthesize that information.
Notice of Filing and Immediate Effectiveness of a Proposed Rule Change to Make a Cleanup Change to the Fee Schedule National Securities Exchanges, MIAX Emerald, LLC (EMERALD) Public Comments
Learn how to write an effective proposal with our 2024 guide. Discover 7 steps, examples, and tips to craft a compelling proposal for success.
Learn how to write a consulting proposal for maximum impact with top tips from Melisa Liberman. Get started with a FREE template examples, and more.