Case Study Telecom industry and competitive landscape in India: will MTNL and BSNL successfully recover?

IIM Ranchi Journal of Management Studies

ISSN : 2754-0138

Article publication date: 27 January 2022

Issue publication date: 1 March 2022

This case study aims to analyse the different factors that cause a decline in an organisation's performance. It projects data for the prospective case readers to explore the possible approaches for the Chairman-cum-Managing Director (CMD) of Mahanagar Telephone Nigam Limited (MTNL) and Bharat Sanchar Nigam Limited (BSNL) to turnaround both the organisations. Furthermore, the case compels the readers to study the Indian Telecom industry to analyse the competitive behaviour and the consequent actions necessary to survive and thrive amongst their peers. From the theoretical perspective, the case emphasises the recent change observed in the Telecom industry regarding the transition from value-chain to value-network.

Design/methodology/approach

The authors collected the case facts and data for the case study from secondary sources like the latest news articles, the CRISIL database, company annual statements, company press releases and government regulatory body web portals.

The case study has identified the issues pertinent in the public sector companies in India, especially in the telecom sector, concerning leadership, pending government financial commitments and a slow-moving attitude towards taking action.

Originality/value

The case study highlights the management problems faced by the CMD of the two public sector telecom companies i.e. BSNL and MTNL.

  • Indian telecom industry
  • Competitive landscape
  • Turnaround strategy
  • Value chain
  • Value network

Kumar, R. and Bose, P. (2022), "Case Study Telecom industry and competitive landscape in India: will MTNL and BSNL successfully recover?", IIM Ranchi Journal of Management Studies , Vol. 1 No. 1, pp. 82-98. https://doi.org/10.1108/IRJMS-12-2021-0179

Emerald Publishing Limited

Copyright © 2022, Rohit Kumar and Pallav Bose

Published in IIM Ranchi Journal of Management Studies . Published by Emerald Publishing Limited. This article is published under the Creative Commons Attribution (CC BY 4.0) licence. Anyone may reproduce, distribute, translate and create derivative works of this article (for both commercial and non-commercial purposes), subject to full attribution to the original publication and authors. The full terms of this licence may be seen at http://creativecommons.org/licences/by/4.0/legalcode .

Introduction

On March 18, 2021, the Government of India (GoI) extended PK Purwar's additional charge for 6 months as the Chairman-cum-Managing Director (CMD) of Mahanagar Telephone Nigam Limited (MTNL) ( Economic Times, 2021b ). MTNL has its roots in Bombay Telephone, founded in 1882 ( MTNL, 2022 ) and now in 2021, is on the verge of closure ( Tripathi, 2019 ). Purwar, a 1990-batch of “Indian Post & Telecommunication Accounts and Finance Service” (IP&TAFS) with over 30 years of experience, also manages Bharat Sanchar Nigam Limited (BSNL) as CMD. He now has an uphill task to design and develop the revival strategy for both the telecom companies in the wake of high competition from private players like Reliance Jio and Bharti Airtel.

In 2021, India is gearing up for the adoption of 5G technology, with the government announcing the technology spectrum auction ( Ahmed, 2021a ), and Purwar has to oversee both companies' smooth transition to 5G technology. But before getting into the 5G space, Purwar has to address multiple challenges, from the crunch of skilled staff due to recent voluntary retirement adopted by 90,000 employees ( Jain, 2020a ) to losing customers to the competition, fund shortage ( Abbas, 2019 ), wage delays, dragged vendor payments and similar strategic issues. In October 2019, GoI announced to back up MTNL and BSNL with an INR 70,000 crore ( Doval, 2019 ) (960 million USD) revival strategy and to merge ( The Hindu BusinessLine, 2019 ) both the telecoms. However, in March 2021, the decision on the merger was kept on hold ( The Hindu, 2021 ). With this uncertainty, Purwar is expected to devise a revival strategy to survive both the telecom companies in India. Also, will the transition from a value chain to a value network work in the case of MTNL and BSNL? What should Purwar do to achieve this strategic transition?

About BSNL and MTNL

BSNL and MTNL are the oldest telecom service provider in the country and had seen it all, from the introduction of landlines to the present-day 4G hi-tech services. Starting 2021, they are expected to see through a significant transition in the telecom industry to launch 5G technology-enabled services.

The history of MTNL dates back to the pre-independence era of 1882 when Bombay Telephone started its operations. It was only on April 1, 1986, when the GoI set up MTNL to upgrade telecom services quality, introduce newer services and expand the network in the country's major metropolises – Delhi and Mumbai. MTNL is headquartered in New Delhi and without any listing in any of the country's major stock exchanges. MTNL currently holds 14.48% of the wireline market share and 0.28% of the wireless market share in India. The cumulative subscriber base of MTNL stands at 6.23 million as of February 2021 ( Telecom Regulatory Authority of India, 2021a ). The revenue of MTNL dropped from 300 million USD in FY19 to 270 million USD in FY20. Currently, customers choose from various services provided by MTNL, including basic telephone, 2G & 3G GSM, FTTH, ISDN, Broadband, leased circuits, IN service, Wi-Fi hot spots and data centres.

Since MTNL is a public sector enterprise, the organisation is awarded “Navaratna” ( Department of Public Enterprises, 2020 ) status by the GoI. MTNL took the first significant step after its setup was the large-scale introduction of the push-button telephone to make dialling easier. Subsequently, before the liberalisation of the telecom sector, MTNL had already introduced Phone Plus service in 1988 and Voice Mail service in 1992. The decade post-liberalisation saw MTNL introducing Internet services in 1995, ISDN service in 1996 and Wireless in Local Loop service in 1997. In 2000, MTNL endorsed a new wholly owned subsidiary, Millennium Telecom Limited (MTL). 2001 was critical for MTNL since it was jumping on to the business of mobile telecommunication. It launched GSM cellular service in India. The same year saw MTNL progressing with a joint venture in Nepal under the name United Telecom Ltd. Year 2003 saw MTNL introducing CDMA technology and a pilot project for providing broadband Internet services. In the same year, a wholly owned subsidiary of MTNL, under Mahanagar Telephone Mauritius Ltd, was launched in Mauritius. By 2004, MTNL had expanded its GSM and CDMA capacity by a total of 1.6 million lines. It also slashed its costly STD/ISD service rates by 60%. In 2005 MTNL officially launched its broadband Internet services and in 2006, launched IPTV services. In the same year, it started procuring WCDMA 3G service equipment. Subsequently, in 2008 and 2011, MTNL successfully launched 3G mobile services and FTTH services in India (see Table 1 ).

MTNL has two wholly owned subsidiaries, one in India, incorporated in 2000 as MTL, another one in Mauritius, incorporated in 2004 as Mahanagar Telephone Mauritius Limited (MTML). MTNL has two joint ventures, one with STPI (Software Technology Parks of India), incorporated in 2006 as MTNL STPI IT Services Ltd. (MSITS), with MTNL having 50% equity. The second one with Videsh Sanchar Nigam Limited (VSNL), Telecom Consultants India Limited (TCIL) and NVPL (Nepal Ventures Private Limited, a Nepalese Company) incorporated in 2001, as United Telecom Limited (UTL), with MTNL having 26.68% equity.

The history of BSNL dates back to the British era and is the country's oldest communication provider. It started the first telegraph line back in 1851 as part of the Postal and Telegraph Department in the British Period ( BSNLTeleServices, 2021 ). BSNL was incorporated in the year 2000 as an Indian telecommunications service provider owned by the Department of Telecommunications (DoT), Ministry of Communications, GoI, headquartered in New Delhi. BSNL offered landline services, and by 2002, it launched GSM-based mobile services popularly known as “CellOne” across all its telecom circles in India ( The Times of India, 2002 ). In 2005, BSNL launched its broadband Internet services under the name “Data One” in over 200 cities in India ( The Financial Express, 2015 ). Furthermore, in 2009 it launched 3G mobile services across 11 cities ( The Economic Times, 2009 ). In 2013, BSNL launched multi-protocol label switching (MPLS) technology to provide IP VPN services, thus providing corporate networking services ( Pandey, 2004 ). It claimed that this service would reduce 50% cost in comparison to the conventional leased line network. In 2018, BSNL launched a VOIP based phone service through an app under the name of “BSNL WINGS”, offering free audio/video calling services ( Dinakaran, 2018 ). BSNL launched fibre-to-the-home (FTTH) broadband service in 2020 to compete with JioFiber, Airtel and Tata Sky broadband services ( BSNL Launches New Bharat Fiber, 2020 ). In 2019, BSNL launched its 4G LTE services with the plans of expanding them to all the telecom circles ( India Today, 2019 ). BSNL introduced first in the world satellite-based IoT network in India in a partnership with Skylo ( Press Information Bureau, 2020 ). The motive was to connect with machines, industrial IoT devices and sensors in a single network (see Table 2 ).

As of February 2021, it is the largest provider of wireline telecommunication in the country, with a 33.75% market share and the fourth-largest wireless service provider with 10.14% ( Telecom Regulatory Authority of India, 2021b ). The cumulative subscriber base of BSNL stands at 125 million as of February 2021. The revenue of BSNL dropped from 2.36 billion USD in FY19 to 2.3 billion USD in FY20 ( BSNL, 2020 ).

The telecom industry in India

India has the world's second-largest telecom network in terms of telephone subscriber base, with a total of 1,187.90 million users registered by the end of February 2021 ( Telecom Regulatory Authority of India, 2021b ). The number of active wireless telephone connections in India rose from 584.32 million in 2010 to 1157.75 million in 2020 (see Figure 1 ). The Gross Domestic Product (GDP) contribution of the telecom industry is substantial and is steadily growing. Due to the booming telecom industry, India is witnessing an explosion in digital activities, which has aided the government to rely heavily on digital solutions to long-standing problems ( GSMA, 2017 ). The gross revenue from the telecom sector has touched Rs. 691.1 billion (USD 9.35 billion) in FY21, the 3rd quarter ( IBEF, 2021 ). The industry is anticipating the addition of 500 million Internet users due to the declining cost of data and mobile phone penetration over the next five years.

Indian Telecom sector – pre-liberalisation and post-liberalisation

The liberalisation policies embraced by the GoI in 1991 brought a paradigm shift in the Indian telecom sector. The sector saw a transition from a governmental monopolistic regime to that of an openly competitive environment. Before liberalisation, the telecom sector exhibited poor teledensity, high tariffs, low quality of services and poor customer satisfaction ( Gupta, 2015 ). Three crucial policy initiatives were introduced to curb these challenges, which paved the way for exponential growth in the telecom sector. The first policy was the National Telecom Policy, 1994 (NTP94). It highlighted the poor teledensity of the country at 0.8 per hundred people contrasting to the average world teledensity of 10 per hundred people ( National Telecom Policy, 1994 ). The policy introduced the establishment of a duopoly regime concerning two operators in the four metropolitan cities and each of the 18 telecom circles Government of India (2021) . Although the duopoly regime ensured the continuance of the government dominance in the telecom sector, this policy ensured protecting consumer interest and fair competition. It emphasised establishing a regulatory body and compelled the government to enact the Telecom Regulatory Authority of India (TRAI) Act 1997. The third policy implementation was the implementation of the New Telecom Policy 1999 (NTP99) ( Department of Telecommunications, 1999 ). It was brought in to handle the inadequacies of NTP94 and further liberalise the scope of the telecom services. Furthermore, it approved interconnection, shared resources among operators and replaced duopoly by the free entry of private players in the telecom sector.

Telecom customers and their increasing demands

The ever-increasing customer base has been attributed to the inflow of enormous investment in the form of FDI in this sector. The FDI in the telecom sector has been recorded to a total of USD 37.62 billion, which is the third-highest in terms of percentage of total FDI inflows Government of India (2020) . The number of mobile phones sold in India rose from 150.33 million in 2010 to 241.95 million in 2020 (see Figure 2 ). Also, the first quarter of FY21 saw a 16.6% y-o-y increase in customer spending on telecom services, of which 75% was on data services despite a lack of offline recharges during the COVID-19 restrictions. Scholars have identified that network and sales service quality is amongst the primary attributes of the existing and new prospective customers ( Ranaweera and Neely, 2003 ). With the advent of 4G technologies, the last decade has changed the perspective of a typical telecom customer demanding simple voice-based service to that of content-driven services like video calling, OTT platforms, mobile banking, to name a few.

A recent study suggests that the customer is now more informed and invested in gathering the service and product details ( Devadatta, 2017 ). The customers are more impressed by service providers, which empower them with exposure to maximum promotions and information, giving them the flexibility and ease to customise their services. Thus, the telecom sector is looking into the phenomenon of “customer-managed services”. This way of empowering the customers is taking the customers' experience to a new level of satisfaction while helping the telecom sector grow further by increased consumption of services, resource utilisation and improved profit margin.

Telecom value chain (upstream and downstream activities)

The telecom value chain can be divided into two broad categories – first, the services and applications related to the content and second, network architecture and access devices ( Sabat, 2002 ) (see Figure 3 ). There are several crucial players involved in the value chain with specific roles. Content providers primarily create content that is to be accessed by the subscribers through their devices. Then there are service providers who provide the necessary network, facilitating the subscribers to access the content. Next, the network infrastructure vendors are facilitating the required equipment to the network service providers. Finally, the mobile device vendors are providing necessary equipment to the final subscriber to access the content.

The first segment of the value chain related to content is divided into two categories. First, the content providers or content sources focus on the activities occurring in the upstream part of the telecom value chain. The second category constitutes the content enablers, i.e. OTT platforms, portals, system integrators, browsers and middleware solutions. These activities in this category mark the beginning of the downstream part of the telecom value chain.

Similarly, the second segment of the value chain is related to the network is further divided into two categories. First, the network infrastructure enables the secure transmission of the contents reliably to the subscribers to download and consume in their devices. This category of network infrastructure is further divided into core network equipment (router, node, servers and storage), radio access components (base stations, wireless modems, radios and circuits), hosting services, wireless LAN hardware, network operators and wireless service providers, and towers. The network operators and wireless service providers provision and manage the wireless network. The second category in the network segment is related to the user interfaces or access devices. The primary function of these devices is to provide access to the content consumable in audio-visual form. The basic access devices are handsets and personal computers. These devices need a basic display – a screen or audio output device – speaker and a browser. This segment signifies the core downstream activities involved in the telecom value chain.

From value chain to value network

The value chain perspective has limitations in terms of restricting the value creation to a single end product profiting a single organisation with a restriction on utilising the full potential of the connected players in the chain ( Peppard and Rylander, 2006 ). It was suitable for a physical product-based system like the wireline telephony. However, with the evolution of the end products, i.e. digitisation from the suppliers end to the final consumer deliverables, there is a need to shift from the value chain to the value network. Value network mainly deals with creating maximum value by combining values from the different economic actors in the system, i.e. suppliers, competitors and customers. The value networks consist of autonomous elements linked by service level agreement (SLA). Also, the position of the firm in these networks decides its performance and competitive advantage.

This can be seen in the case of the private telecom operators like Reliance Jio's collaboration with “Disney + Hostar VIP”, Vodafone-Idea's collaboration with “Zee5” and Airtel's collaboration with the “Amazon Prime”, “Disney + Hostar VIP” and “Zee5”, with the telecom operators' prepaid mobile recharge plans. In contrast, until July 2021, neither BSNL nor MTNL have collaborated with the OTT platforms for their prepaid mobile recharge plans, although OTT platforms are assessable through the broadband plan subscriptions of BSNL.

Competitors to watch

Currently, BSNL stands at the number one position for having the highest market share (subscriber base) in the wireline telecommunication services, whereas it has fourth in the wireless telecommunication sector. In the wireless sector, BSNL is behind Reliance Jio, Bharti Airtel and Vodafone-Idea (see Tables 3 and 4 ).

Reliance Jio

The services of Jio went public in September 2016, is currently India's most prominent and world's third-largest mobile network provider, with a total customer base of 426.2 million as of March 31, 2021 ( Reliance Industries Limit, 2021 ). It operates only on a 4G network in the 22 telecom circles and does not offer 2G or 3G services as fellow incumbent telecom service providers do. The company registered a 28.9% growth in data traffic in FY21, which stood at 62.5 billion GB (gigabyte). Jio introduced JioFiber, a fiber-to-the-home service, on its third anniversary in September 2019, offering a bundled set of services, ranging from television, telephone to broadband services ( Mukherjee, 2019 ).

Jio has a highly engaged 426 million customer base and remains committed to enhancing digital experiences not only for our existing customers but for all individuals, households, and enterprises across the country. With its path defining partnerships over the last couple of years, Jio will continue to strive towards making India a premier digital society. ( The Statesman, 2021 )

Bharti Airtel

Airtel is an Indian MNC telecom service provider with service stretching to 18 countries, providing 2G and 4G services. It is the second-largest mobile network operator in India and the world, with a worldwide customer base standing at 471 million, of which 350 million customers are from India, as reported till March 31, 2021 ( Airtel, 2021 ). In Q4 of FY21, Airtel witnessed the highest number (2,74,000) of customer addition. Furthermore, Airtel had successfully strengthened its network by adding a 355.45 MHz spectrum in its bandwidth. In 2020, Airtel was named as the most valuable Indian telecom brand and the fourth most valuable Indian brand by BrandZ Top 75 most valuable Indian brands ( Best Media Info, 2020 ).

We have one and only one guiding principle – customer obsession, and it is gratifying to see customers reward Airtel for constantly listening to them and innovating to serve them even better, especially at a time when the pandemic has redefined the normal. Today, Airtel has the highest number of active mobile subscribers in India, and more importantly, we believe we are leading in the hearts of customer ( Economic Times, 2021a )

Vodafone-Idea (VI)

VI is an Indian telecom service company providing 2G and 4G services with a consolidated subscriber base of 269.8 million as reported till Q3 of FY21 ( Vodafone-Idea, 2021a ). It has the third-largest mobile telecommunication network in India and the seventh-largest in the world. VI was formed in August 2018 from the merger of Vodafone India and Idea Cellular. It got its brand identity from the integration of the separate brands of Vodafone and Idea into a unified brand in September 2020 ( The Indian Express, 2020 ). Furthermore, VI became the fastest Indian telecom after passing the speed test certified by Ookla, with a continued streak for three consecutive quarters till March 2021.

With the introduction of VI Managed SIP service, VI is now in a position to be a single point facilitator of comprehensive fixed telephony solutions that enable businesses to gain better control of their overall voice infrastructure and the ability to garner meaningful insights on voice performance for their clients/ internal stakeholders. I am confident that this significant addition to our basket of best in class, holistic communications solutions for Enterprises, will help our customer organisations transform the way they communicate with their customers ( Ahmed, 2021b )

Telecom player's death due to competition

Over the last three years, the competition in the Indian telecom industry has forced some of the players to shut their shops. Companies forced to either file for bankruptcy, or sell their businesses, were Reliance Communication, Tata Teleservices – Tata Docomo and Aircel.

Reliance communication

Reliance Communication, also known as RCOM, founded in July 2002 (Reliance Infocomm Limited), was an Indian Telecom service provider that offered 2G and 3G services. It was the pioneer of nationwide CDMA2000 service introduced in 2002 ( Ganapati, 2002 ). The company was forced to shut down in 2019, and it filed for bankruptcy due to its failure to repay debt ( Thomson Reuters, 2019 ).

We have decided we will not proceed in this sector. Many other companies have taken a similar call. This is very much the writing on the wall ( Arun, 2019 )

Ultimately in 2019, after many unsuccessful attempts of revival, RCOM filed for bankruptcy.

Tata Teleservices – Tata Docomo

A subsidiary of Tata Group, Tata Teleservices Limited (TTSL) was the mobile network division of the group founded in 1996. Tata Docomo was the wholly owned subsidiary of TTSL. These companies were burdened by a load of debt and consistent losses. In November 2017, the companies were sold to Bharti Airtel with the transition of the existing customers to the Airtel mobile network by July 2019 ( Airtel, 2017 ).

They (Tatas) chose a costlier and better-optimised technology and made it a poor man's technology in India. So, they had to pay out bigger subsidies, leading to poor financials. That was a strategic mistake in the market, ( Airtel, 2017 )
They were not the fastest moving or decision-making company in the sector. The culture of long-drawn processes that work for older industry companies in the group spilled over to TTSL. When the industry was moving with faster decision making, they did not react that much. ( Airtel, 2017 )
Intense competition following the disruptive entry of a new player, legal and regulatory challenges, high level of unsustainable debt and increased losses had together caused significant negative business and reputational impact on the company ( India Today, 2018 )
Post detailed discussions with the financial lenders and shareholders; the company could not reach consensus regarding restructuring its debt and funding. Despite these discussions and the invoking of a strategic debt restructuring scheme in January 2018 … no agreement could be reached ( India Today, 2018 )

MTNL-BSNL merger: decision pending

Rationale and government support.

At present, both BSNL and MTNL are ailing due to their cash crunch, declining customer base, fierce cost-cutting competition from private players rolling out superior 4G services PAN India ( Tripathi, 2019 ). To revive BSNL and MTNL, the government approved a four-step process in November 2019, covering a capital investment of INR 70,000 crores (USD 960 million), merging the two telecoms. It was the third attempt to merge the companies. The first attempt was made in 2002 when the Telecom Ministry proposed that the merger would bring synergy between the companies. However, the attempt was unsuccessful due to large-scale opposition by the employee union. The second attempt was made in 2015 by the government. It commissioned IIM Bangalore to carry out a feasibility study of the merger and suggest a strategy to merge. However, it never got materialised either. As per the latest revival plan approved by the government, the four steps include – adjustment towards GST, voluntary retirement service (VRS) for employees, capital infusion towards 4G spectrum purchase and raising capital through sovereign bonds ( Lok Sabha, 2021 ).

However, in the latest turn of events, in January 2021, the government deferred the merger of the two companies citing both companies' high debts as a primary reason. The telecom ministry further noted the merger to be unfeasible and non-beneficial. The telecom ministry has implemented close cooperation and integration between the two companies ( Economic Times, 2021c ). The situation is indeed food for thought – can two mules make a racehorse? The revival plan lacks any comprehensive plan for the merged entity integrating the organisation's people and works culture. Whereas deferring the merger has posed some serious challenges for Purwar. The revival plan was planning a capital investment of INR 70,000 crores (USD 960 million). Without any such investment for an indefinite period, Purwar needs a plan to manage the enormous debt for both MTNL and BSNL. Furthermore, the 4G spectrum allocation as part of the revival plan has also been stalled for an unspecified period.

Current challenges

Leadership challenges.

Both BSNL and MTNL have been criticised in the past for their inefficient leadership succession plans. In 2014, Kapil Sibal, the then telecom minister, pointed out the need for mandatory evaluation of the extension of service for the outgoing CMDs ( Parbat, 2014 ). Furthermore, the employee union of BSNL had charged the organisation with failed HR policies due to its inability to pay its salaries ( Abbas, 2021 ). There had also been a case when the image of MTNL got tarnished due to corruption charges against CMD R S P Sinha ( The Indian Express, 2009 ). Sinha was relinquished from the position due to an allegation of fraud in a 2004 tender case. Both the PSU telecom companies are continually witnessing management related challenges in the tenure of Purwar as well. With the implementation of VRS for employees, the organisation is facing issues related to staff shortage at work, leading to a surge in customer complaints and more time in their resolution ( Johari, 2020 ). It further adds up to the list of challenges Purwar is currently facing. Purwar needs to think about whether young employees should be hired at this stage. If new recruitments are made, how will it impact the revival plan of both the telecom companies?

Entry of new players – satellite communication

Groundbreaking innovators are taking up the level of competition in the recommunication industry to the next level. Recently Elon Musk has ventured into the field of satellite communication. Musk's company SpaceX plans to launch 40,000 satellites under the name of Starlink ( News18, 2020 ). The project shall increase the Internet speed and provide extensive coverage of broadband Internet in remote locations.

The transition from value chain to value network

Both BSNL and MTNL are deeply invested in the wireline telephony business from the start of their journey. They are acutely embedded in the value chain system of running the business due to a lack of digitisation of their services. Furthermore, both the telecom players are predominantly vertically integrated with minimal third-party involvement as a public sector company. This is evident from the fact that none of the prepaid mobile recharge plans of the telecoms allows the customers to opt for an OTT platform. Now, this is a severe challenge for Purwar. All these drawbacks lead to less usage of data by the customers and hence fewer chances of enhancing the revenue for the companies. Purwar faces the challenge of shifting the organisation's focus from a value chain-based system to a value network-based system and collaborating with third party firms with an SLA system in place.

The silver lining – 5G spectrum auction

The Telecom Ministry had announced that both BSNL and MTNL would be allocated 5G spectrum on an administrative basis without any need for the companies to participate in the spectrum auction ( The Financial Express, 2021b ). The 5G spectrum allocation would be similar to the 4G spectrum allocation for BSNL in 2021-22. The formal telecom auction for the private players is supposed to occur by the end of 2021 or the beginning of 2022. Furthermore, the government sees 5G technologies as a catalyst for bringing in socio-economic reforms in the country ( Deloitte India, 2018 ). This new development can be a game-changer for Purwar since MTNL and BSNL see this opportunity and aspires to penetrate and proliferate into the country's remotest corners. The telecoms believe that the government should give them the best quality of spectrum available, i.e. the 700MHz frequency band, so that the socio-economic fabric of the country could be transformed ( TRAI, 2019 ). Now Purwar needs to figure out how to bank on this opportunity which shall be causing substantial financial commitments to other private telecom operators but not to BSNL and MTNL as they are public undertakings. The 5G spectrum shall be provided administratively (free of cost) to BSNL and MTNL by the GOI.

Way forward and closing remarks

With the set of challenges of the dwindling government telecoms and the opportunity of free 5G spectrum allocation, it is the task of Purwar to analyse the situation and come up with strategic steps to revive MTNL and BSNL. Would Purwar be successful in turnaround the declining phase of MTNL and BSNL, or, for the better sake, the once strategic asset of the government needs to be shut down? What should Purwar do? Should he make a transition attempt of the telecom value chain to a telecom value network? He contemplated the strategies he needed to adopt.

Wireless Telephone connections in India from 2010 to 2020

Mobile phone sales in India from 2010 to 2020

The mobile wireless value chain

Important milestones of MTNL

1986Mahanagar Telephones Nigam Limited was established
1987Push-button telephones were introduced and it made dialling more convenient
1988Phone Plus services increased benefits for telephone customers
1992Introduction of Voice Mail Service
1995Introduction of Internet in India (Delhi)
1996Launch of ISDN services
1997Launch of Wireless in Local loop
1999Introduction of Internet based services
2000Millennium Telecom Limited is established as a fully owned subsidiary of MTNL
2001Dolphin, a GSM cellular phone service that was launched. WLL mobile services were launched under the Garuda brand. United telecom ltd., which is a MTNL Joint venture in Nepal, started providing WLL-based services in Nepal. MTNL got listed on the New York Stock Exchange (NYSE). Internet express services based on the CLI (command-line interface) were now available
2002Under the Trump brand, pre-paid GSM mobile services were launched. MTNL Mail, a brand of email on PSTN lines, was introduced
2003Garuda 1-x was the first CDMA 1x 2000 technology to be introduced. A pilot project for ADSL-based Broadband services was launched. Virtual Phone services were introduced. Mahanagar Telephone Mauritius Ltd. In Mauritius was awarded the second operator licence
2004GSM and CDMA capacity increased by 800,000 lines each (for a total of 1.6 million lines) while STD/ISD prices were reduced by nearly 60%. In Mauritius, MTNL subsidiary MTML has been granted a licence to operate fixed, mobile and ILD services. Wi-Fi and digital certification services were launched. CETTM, a cutting-edge training facility, was inaugurated
2005In terms of GSM subscriber additions, became the market leader. TRI BAND, a broadband service brand, was launched. A tender for one million 3G GSM lines was issued
2006In November 2006, the IPTV service was launched. The deployment of WiMAX begun. The purchase of equipment for the WCDMA 3G service started, and the pilot launch of the Wi MAX service begun
2008For the first time in India, 3G mobile service was launched
2011FTTH services were launched
Compiled by the authors from company website (history)

1990sBSNL landline launched
2000BSNL was incorporated by the Government of India
2002Launched mobile services (Cellone) across all BSNL circles
2005Launched broadband services
2009Launched 3G services
2013Launched multi-protocol label switching (MPLS) technology to offer IP VPN services
2018BSNL Wing Services in 22 telecom circles launched
2020Bharat Fiber (FTT) launched
2019Launched 4G services
2020Launched satellite-based Internet of things (IoT) device service
Compiled by the author from the company website and news articles

TotalBSNLMTNLReliance JioBharti AirtelVodafone-Idea
Market Share – Wireless1,167.71 million customers10.140.2835.5429.8324.2
Market Share – Wireline20.19 million customers33.7514.4815.623.32.58
Employee Strength65,2963,89917,5009,95811,486
ARPU6969164177141
Compiled by the authors from Company's Annual Reports

In Rs millionVodafone-IdeaBharti AirtelReliance JioMTNLBSNL
Mar-18Mar-19Mar-18Mar-19Mar-18Mar-19Mar-18Mar-19Mar-18Mar-19
Net sales2,78,0003,67,6685,36,6304,96,080 22,71819,7172,14,3761,72,687
Other operating income88341 1,55063012,3029,377
Raw material consumed1,3571,335277141 595,247
Power and fuel29,76657,59445,64746,847 2,4412,37027,10725,868
Labour cost14,19221,22117,20914,710 26,40524,3811,48,3721,51,125
Selling and distribution36,15239,33939,29248,845 5043162,07614,040
Other cost1,40,3992,09,6112,55,5602,75,389 7,8307,6501,01,69586,885
Expenditure capitalised (1,943)(1,655)(9,243)
Interest and finance charges49,72995,51058,28578,364 15,05517,0325197,857
Depreciation83,1611,44,0981,30,4861,50,876 10,2879,83758,31657,829
Non-operating income3,13010,8199,32023,772 5,0654,8018,8632,714
Cash/non-cash adjustment4225912,23314,743 1,81790923,2054,098
Extra-ordinary income/(Expenses)(196)12,284(6,006)28,525 (243)(28)
Tax(25,159)(36,362)(5,371)(33,762) 590

Source(s): Compiled by the authors from company annual reports and “CRISIL Research” Database

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Corresponding author

About the authors.

Prof. (Dr) Rohit Kumar is currently working as an Assistant Professor at the Indian Institute of Management, Ranchi, in the Strategic Management area. He has more than 15 years of teaching experience and has published more than 30 research papers and case studies in journals of repute. He is a Fellow of the Insurance Institute of India (FIII), Associate of Chartered Insurance Institute (ACII), UK and Certified- Risk and Insurance Manager (C-RIM). He is also an Accredited Management Teacher (AMT).

Pallav Bose is pursuing her Ph.D. from Indian Institute of Management, Ranchi, in the Strategic Management area. His research interest includes strategic leadership and competitive strategies.

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The Impact of Policy and Regulatory Decisions on Telecom Growth in India

Government and Institutions

This paper analyzes the transition of the Indian telecom sector from a monopolistic to a competitive environment. Though similar transitions have occurred in other countries, India’s shift is particularly striking due to the short period within which changes occurred. The National Telecom Policy of 1994 and the New Telecom Policy of 1999 established a strong and independent regulatory mechanism with well-defined powers and responsibilities. This regulatory mechanism sustains a competitive environment in the services sector by establishing guidelines for service providers, monitoring compliance, and providing a framework for dispute settlement. Additional reforms clearly separated regulatory and adjudicatory functions and created a specialized tribunal, which operates independently of the regulator, to settle disputes.

Reforms have allowed the telecom sector to address a wide range of issues, including quality of service, protection of consumer interest, and the growth of telecom services in rural areas. In addition, both the regulatory mechanism and the tribunal are key factors in attracting investments and their success has sparked phenomenal growth in wireline and wireless telephones and value-added services. India must ensure it remains on the current path of reform so that the telecom sector and its customers can continue to benefit from new technologies.

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Education, hiv, and early fertility: experimental evidence from kenya, gendered spheres of learning and household decision making over fertility, dispute resolution mechanisms in the telecom sector: relating international practices to indian experience.

Competition in Telecom Sector: The Jurisdictional Tussle between Competition Commission of India and Telecom Regulatory Authority of India

9 Pages Posted: 4 May 2020

Keyur Tripathi

Galgotias University, School of Law

Date Written: March 27, 2020

From enjoying natural monopolies to witnessing tough competition for services, the telecom sector in India has come a long way. It is now characterized by one of the fastest-growing sectors of deploying the latest technology and driving the economic growth in India. With the rapid intervention of innovation and competition redefining the sector dynamics, there are new emerging challenges that force the telecom and competition authorities to rethink their role and function and adopt a collaborative approach in deciding intersecting issues. In 2017, Reliance Jio Infocomm Limited (RJIL), a new entrant in the telecommunications market approached Competition Commission of India (CCI) against the incumbents for forming a cartel to deny market entry. Prior to that, it approached the Telecom Regulatory Authority of India (TRAI) against the incumbents for denying adequate points of interconnection. CCI passed an order in favour of the informant, which was challenged in the Bombay High Court and later appeared in the Supreme Court of India. The case that breathed fresh air at every level of Court in the country is a landmark decision in settling the role of CCI with respect to telecom sectoral regulators, particularly in issues that simultaneously fall within the jurisdiction of both the bodies. The objectives of both legislation, when reading together, intend to create an environment that may facilitate fair competition. In fulfilling the concerned objective, the jurisdiction of TRAI and the CCI overlap. Although the watchdogs (CCI and TRAI) share a common goal, they differ in their mandate and approach. The difference in the approach adopted by the CCI and TRAI towards a similar objective leads to cases of jurisdictional conflicts. The Researcher aims to analyze the decision of the Supreme Court of India in terms of its far-reaching effects on CCI while touching base on developments in the case at every level of proceedings through the lens of optimal regulation and competition.

Keywords: Telecommunications; Competition Commission; Telecom Service Providers; Jurisdiction; Penetrative Pricing; Sector Regulators

Suggested Citation: Suggested Citation

Keyur Tripathi (Contact Author)

Galgotias university, school of law ( email ).

India 0120 437 0000 (Phone)

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Indian telecom industry analysis, india plans to manufacture mobile phones worth us$ 126 billion by 2025-26., advantage india, robust demand.

* In India, the total telephone subscriber base stood at 1,199.28 million in March 2024. Tele-density of rural subscribers reached 59.19% in March 2024.

* Total volume of wireless data usage increased by more than 10 folds from 4,206 petabytes in Q1, FY18 to 47,629 petabytes in Q2, FY24.

* Also, India is one of the biggest consumer of data worldwide. As per TRAI, average wireless data usage per wireless data subscriber was 19.47 GB per month in December 2023 from 61.66 MB in March 2014.​

research paper on telecom sector in india

Attractive Opportunities

* India's 5G subscriptions to have 350 million by 2026, accounting for 27% of all mobile subscriptions.​

* The value of export of mobile phones in FY24 increased by 42% reaching at US$ 15.6 billion.

* By 2025, India will need ~22 million skilled workers in 5G-centric technologies such as Internet of Things (IoT), Artificial Intelligence (AI), robotics and cloud computing.

* India ranks 2nd in "international mobile broadband internet traffic" and "international Internet bandwidth."

research paper on telecom sector in india

Policy support

* The Union Cabinet approved Rs. 12,195 crore (US$ 1.65 billion) production-linked incentive (PLI) scheme for telecom & networking products under the Department of Telecom. On December 2022, 42 companies have committed an investment Rs. 4,115 crore (US$ 502.95 million) comprising 28 MSMEs and 14 Non-MSMEs (eight domestic and seven global companies) approved under the PLI Scheme. To drive the development of 6G technology, the Department of Telecommunications (DoT) has developed a sixth-generation (6G) innovation group.

research paper on telecom sector in india

Increasing Investments

* In Union Budget 2023-24 the Department of Telecommunications was allocated Rs. 97,579.05 crore (US$ 11.92 billion). Of this, Rs. 400 crore (US$ 48.88 million) is for Research and Development, Rs. 5,000 crore (US$ 611.1 million) is for Bharatnet.

* FDI inflow in the telecom sector stood at US$ 39.32 billion between April 2000- March 2024.​

* The PLI plan for Large Scale Electronics Manufacturing received about Rs. 4,700 crore (US$ 569.49 million) in investment as of September 2022.

research paper on telecom sector in india

Telecommunications Industry Report

India is the world's second-largest telecommunications market. As of December 2023, tele-density stood at 85.23%. In India, the total telephone subscriber base stood at 1,190.33 million in December 2023.

As of December 2023, the wireless subscribers base stood at 1,158.49 million. As of December 2023, the wireless subscriber base of Jio stood at 459.81 million, followed by Bharti Airtel (257.37 million), Vodafone Idea 127.28 million, and BSNL (21.28 million).

Total broadband subscriptions in the country grew from 149.75 million in FY16 to 904.54 million in FY23 (April-December). The number of wired broadband subscriptions stood at 38.35 million in FY24 (April-December). Wireless broadband subscribers stood at 866.19 million in FY24 (April-December). As of December 2023, the top five service providers were as follows: Reliance Jio Infocom Ltd stood at 470.19 million, followed by Bharti Airtel (264.76 million), Vodafone Idea 127.29 million, and BSNL (25.12 million).

In April-September 2023 India’s Internet subscribers reached 918.19 million of which 37.11 million were wired subscribers and 881.08 million were wireless internet subscribers.

India is also the second-largest country in terms of internet subscribers. India is one of the biggest consumers of data worldwide. India was the second-largest market for Google Play in 2019 and was estimated to grow at a compound annual growth rate (CAGR) of 11% between 2018 to 2022. In 2020, India accounted for 14% of the global app installs. Indians downloaded over 28 billion apps on their mobiles in 2022 and accounted for 5% of the 625 billion downloads globally. App downloads in the country increased from 12.07 billion in 2017 to 19 billion in 2019. The Government of India intends to establish one hundred labs for creating applications using 5G services in engineering universities as part of the Union Budget 2023, in order to realize a new range of possibilities, business models, and job potential.

The aggregated data consumed as of September 2023, was 73,23,038 GB. The total wireless data usage in India grew at a rate of 5.9% from 44,967 PB in June 2023 to 47,629 PB in September 2023. Out of total data wireless usage, 2G data usage was 46 PB, 3G data usage was 353 PB, 4G data usage was 42,505 and 5G data usage was 2,063 PB during the (April 2023- June 2023) quarter. The contribution of 2G, 3G, 4G and 5G data usage to the total volume of wireless data usage was at 0.10%, 0.78%, 94.53% and 4.59%.

Gross revenue of the telecom sector stood at Rs. 82,741 crore (US$ 9.99 billion) in the second quarter of FY24. Strong policy support from the Government has been crucial to the sector’s development. Foreign Direct Investment (FDI) cap in the telecom sector increased to 100% from 74%. In October 2021, the government notified 100% foreign direct investment (FDI) via the automatic route from the previous 49% in the telecommunications sector.

FDI inflow in the telecom sector stood at US$ 39.31 billion between April 2000-December 2023.

To make India 5G-ready, there's a push for fiberisation of telecom towers. Currently, 36% of towers are fiberized, and plans involve deploying 12 lakh towers.

In May 2023, STT GDC invested Rs. 2,000 crore (US$ 242.33 million) in two more data centres in Pune.

As of March 2023, Jio partnered with EESL to provide 1 million smart prepaid meters in Bihar.

In February 2022, Bharti Airtel acquired 10% strategic stake in a Singapore-based start-up, Aqilliz.

In January 2022, Google made a US$ 1 billion investment in Airtel through the India Digitization Fund.

According to a Zenith Media survey, India is expected to become the fastest-growing telecom advertisement market, with an annual growth rate of 11% between 2020 and 2023.

The Government of India, through its National Digital Communications Policy, foresee investment worth US$ 100 billion in the telecommunications sector by 2022. The government is encouraging global telecom network manufacturers such as Ericsson, Nokia, Samsung, and Huawei to manufacture all their equipment in India with 100% local products. The Rs. 12,195 crore (US$ 1.65 billion) production-linked incentive (PLI) scheme already triggered the entry of several global players manufacturing mobile devices and components. European telecom gear vendors like Ericsson and Nokia are eager to expand their existing operations in India for a global supply chain under the PLI scheme. Similarly, global vendors like Samsung, Cisco, Ciena, Jabil, Foxconn, Sanmina, and Flex have shown interest in setting up manufacturing in India for telecom and networking products under the newly announced PLI scheme.

As of March 2023, the PLI scheme for Large-Scale Electronics Manufacturing (LSEM) attracted investment of Rs. 5,998 crore (US$ 726.77 million) and led to a total production of Rs. 2,76,903 crore (US$ 33.55 billion), including exports of Rs. 1,28,886 crore (US$ 15.61 billion).

In March 2021, TEPC (Telecom Equipment Export Promotion Council) organised India Telecom 2021—a platform for convergence of technologies and business exchange.

In July 2021, Bharat Broadband Network Limited (BBNL), on behalf of the Department of Telecommunication, invited global tender for the development of BharatNet through the Public-private Partnership model in 9 separate packages across 16 states for a concession period of 30 years. Under this project, the government provided a maximum grant of Rs. 19,041 crore (US$ 2.56 billion) as viability gap funding.

In August 2021, the Department of Telecommunications (DoT) officials stated that it is working on a package, which includes reducing the revenue share licence fee to 6% of the adjusted gross revenue (AGR) of the operators from the current 8%. This would be done by reducing the 5% universal service obligation levy by two percentage points and providing relief of about Rs. 3,000 crore (US$ 403.63 million) annually to the operators.

In October 2021, Telecom Secretary Mr. K. Rajaraman inaugurated the Quantum Communication Lab at the Centre for Development of Telematics (C-DOT), Delhi, and unveiled the indigenously developed Quantum Key Distribution (QKD) solution by C-DOT. QKD can support a distance of >100 kms on standard optical fibre.

The Union Cabinet approved Rs. 12,195 crore (US$ 1.65 billion) production-linked incentive (PLI) scheme for telecom & networking products under the Department of Telecom.

Note: F- Forecast, PB - Petabytes

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The government plans to invest US$ 7.15 billion (Rs. 60,000 crore) over 5 years to upgrade ITIs, focusing on industry collaboration and outcome-driven skill development.

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Industry Scenario

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The Telecom industry in India is the second largest in the world with a subscriber base of 1.096 Bn as of Jun 2024 (wireless + wireline subscribers). India has an overall tele-density of 85.95%, of which, the tele-density of the rural market, which is largely untapped, stands at 59.65% while the tele-density of the urban market is 133.46%.

By the end of Mar 2024, the total number of internet subscribers increased to over 954 Mn (narrowband + broadband subscribers), out of which 41.73% of the internet subscribers belonged to the rural areas. The average monthly data consumption per wireless data subscriber has also increased to 17.36 GB GB in Mar 2023 from 61.66 MB in Mar 2014.

The industry’s exponential growth over the last few years is primarily driven by affordable tariffs, wider availability, roll-out of Mobile Number Portability (MNP), expanding 3G and 4G coverage, evolving consumption patterns of subscribers, Government’s initiatives towards bolstering India’s domestic telecom manufacturing capacity, and a conducive regulatory environment.

To further expedite digital connectivity, the Government has approved the auction of IMT/5G spectrum for deployment of 5G services within the country. This auction was successfully held by the end of Jul 2022 and grossed $18.77 Bn.

The Telecom sector is the 4th largest sector in terms of FDI inflows, contributing 6% of total FDI inflow, and contributes directly to 2.2 Mn employment and indirectly to 1.8 Mn jobs. Between 2014 and 2021, the FDI inflows in the Telecom sector rose by 150% to $20.72 Bn from $8.32 Bn during 2002-2014. 100% Foreign Direct Investment (FDI) has now been allowed in the Telecom

For further FDI details, please refer to FDI Policy read with Press Note. 4 . 

Broadband Connections (as on 30th Jun 2024)

Total employment

User Base of 5G

No. of smart cities

India currently has the world’s second-largest subscriber base of 1.09 Bn.

Active internet users in India are more than 950 Mn.

India is aiming to manufacture mobile phones worth $126 Bn by 2025-26.

Tele-density, which denotes the number of telephones per 100 population, is an important indicator of telecom penetration.

The Telecommunications industry is divided into following subsectors: Infrastructure, Equipment, Mobile Virtual Network Operators (MNVO), White Space Spectrum, 5G, Telephone service providers and Broadband.

As per GSMA, India is on its way to becoming the second-largest smartphone market globally by 2025 with around 1 Bn installed devices and is expected to have 920 Mn unique mobile subscribers by 2025 which will include 88 Mn 5G connections. It is also estimated that 5G technology will contribute approximately $450 Bn to the Indian Economy in the period of 2023-2040. 

India added over 500 Mn new smartphone users over the last decade. We are expected to have 850 Mn smartphone users by 2026, representing ~55% of the total population.  

Under the Union Budget 2023, The Government of India plans to set up one hundred labs for developing applications using 5G services in engineering institutions to realize a new range of opportunities, business models, and employment potential.

The DoT is targeting a combination of 100% broadband connectivity in the villages, 70% fiberisation of towers, average broadband speeds of 50 Mbps and 50 Lakh kms of optic fibre rollouts at a pan-India level by Dec 2024. Broadband connections rose to 924.07 Mn in Mar 2024 from 61 Mn in Mar 2014, growing by 1414%. 

GROWTH DRIVERS

Pli schemes under atmanirbhar bharat abhiyan.

Production Linked Incentive (PLI) Scheme worth INR 12,195 Cr for manufacturing of telecom and networking products. Incentives worth more than INR 4,000 Cr have been earmarked for the Design Led Manufacturing Scheme of the existing PLI Scheme.

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India is one of the highest consumers of data per day with approximately 5 hours of daily time spend on smartphones.

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The Union Cabinet chaired by the Prime Minister, Shri Narendra Modi had given its approval to introduce the Production-Linked Incentive (PLI) Scheme in Telecom & Networking Products sector for Enhancing India’s Manufacturing Capabilities and Enhancing Exports – Atmanirbhar Bharat. In June 2022, the Department of Telecommunications (DoT) amended the guidelines for PLI Scheme to introduce Design-led Manufacturing Scheme as part of the PLI Scheme with additional incentives worth more than INR $533.33 Mn. Applications closed on 20th July 2022. Achievements: • Total 31 applicants have been approved under the Scheme, out of which 16 are MSME, 8 Non- MSME (Domestic) and 7 Non-MSME (Global). These companies are expected to invest $450 Mn, generate 40,000 jobs and incremental production of over $24.4 Bn throughout the tenure of the PLI Scheme. • INR 1330 Cr investments has been generated till Feb 2023.

INR 12,195 Cr

Scheme Outlay

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Frequently Asked Questions

100% FDI is allowed in the telecom sector under automatic route.

Was it helpful?

Some key incentives for investors in the telecom sector are:

100% FDI is allowed in the telecom sector under the automatic route.

For more information, click here [1]   [2]

Deductions claimed on account of PSTN related call charges and roaming charges (Pass through charges/Interconnect Usage Charges) actually paid to eligible Telecom Service Providers and Sales Tax & Service Tax (if included in the Gross Revenue) actually paid to Government are admissible.'

For more information, click here .

Inter-Company/Group Company transactions are those which occur between two separate legal entities e.g. transactions occurred between RCOM and RTL or transactions occurred between Vodafone Ltd and Vodafone South Ltd. are example of Inter-Company/Group Company transactions. Pass through charges between two legal entities may be routed through the bank only and not through mere ledger adjustment.

Whereas, Intra-Company/Group Company transactions are those which occur within same legal entity e.g. transactions occurred between RCOM, Delhi and RCOM UP (East) or transactions occurred between Vodafone South Ltd, AP and Vodafone South Ltd., Karnataka are example of intra-Company/Group Company transactions.

Please Note: Names of Companies used are for reference/illustration only.

Market Research

Economic survey 2023-24, annual report 2022-23 | department of telecommunication, union budget 2023-24: analysis report, economic survey 2022-23, the indian telecom services performance indicators april – june, 2022, government ministry/ department.

Industry Association

telecom sector Recently Published Documents

Total documents.

IMPORT AND TELECOM SECTOR REVENUE IN EXPLAINING THE MOTIVES TO INVEST IN INNOVATIVE TECHNOLOGY BY ARMENIAN OPERATORS

By estimating the impact of real imports of innovative technologies and non-innovative equipment on the real revenue of the telecommunications operators; and the impact of real imports of non-innovative equipment and the real revenue of the telecommunications operators on the real revenue of the telecommunications operators in Armenia from the second half of 2014 till the end of 2020, we have identified which factors will mainly lead to the growth of the sector and force them to invest in innovative technology. According to the analysis of the econometric model #1, it can be said that companies increase the cost of importing innovative technologies and equipment by 6.11%, on average, as soon as revenue decreases by 1%. Secondly, import of non-innovative equipment, like phones, once every 24 months, could lead to an increase in import of innovative equipment. According to the model #2 the costs of importing non-innovative equipment have a statistically significant impact on the revenue of telecom companies, however, the import of new generation phones does not lead to a huge increase in the use of services offered by operators. 11 months after the introduction of innovative technologies, their impact on the revenue of the telecom companies becomes statistically significant and negative. We conclude that the decrease of telecoms revenue leads to the growth of real imports of innovative technologies. The model results will enable telecoms to overcome the situations that would decrease companies’ revenue, to revise the periods set for importing equipment and innovative technology.  

Does Demographics Matter in Measuring Customer Satisfaction: Hypothetical Evidence from Indian Telecom Sector

Virtually all the sectors of economy such as finance, banking, hospitality and other businesses have grown up substantially in the past few years due to the growth of mobile service sector. From the inception of Reliance Jio in Madhya Pradesh, It has occupied a large number of customers in terms of no. of subscribers. This creates unrest among the telecom service operators operating in Madhya Pradesh. As the market moves forward, customer satisfaction becomes imperative for service firms to remain combative at marketplace. To study customer satisfaction, it is mandatory to study socio demographics of customers. Hence efforts have been made in this research paper to study the satisfaction level of customers from several demographic variables. This is a hypothetical research study in which primary data is collected from 500 active mobile users of Bhopal (MP), India. One way ANOVA and T-test were used to analyze the data through SPSS 21.0 software. Specific variables of American customer satisfaction index (ACSI) and European customer satisfaction index (ECSI) were being studied with different socio demographic variable of customers to move ahead in present research study. Significant difference was found in level of customer satisfaction with the age group and type of connection in telecom sector.

A Multi-Criteria Approach to Decision Making in Broadband Technology Selection

AbstractA new European Union regulatory framework for the telecom sector has been under a process of transposition to national laws by its member states that should have been completed by the end of 2020, notwithstanding some delays. A core purpose of the regulatory framework is to guarantee that most citizens will have access to very fast Internet connections, capable of 100 Mbps download link speed, regardless of where they live. According to this new framework, in areas where the market does not deliver, governments are to launch public tenders for the deployment, maintenance, and operations of network infrastructure as well as services, and public funds should be used to support the deployment of these broadband networks in less densely populated areas. Needless to say, public tenders of this nature are subject to different criteria when it comes to candidate evaluation. In this paper, we present a decision model for the selection of operators to deploy and maintain broadband networks in scarcely populated areas, taking into consideration infrastructure costs, the technical quality offered by the solutions, and the credibility of the candidates. We suggest an integrated multi-stakeholder multi-criteria approach and demonstrate how it can be used in this complex area and find that in the example provided, taking a relevant set of criteria into the analysis, optical fibre networks hold much higher chances to be used in these public tenders compared to networks based on the broadly favoured 5G technology.

Telecom sector – BSNL and MTNL

A neural network based customer churn prediction algorithm for telecom sector, the impact of corporate entrepreneurship on the performance of jordanian telecom corporates.

The Telecom sector in Jordan is highly competitive in a way that affects the performance of firms working in this sector, many solutions were provided to enhance performance, but corporate entrepreneurship as a solution to significantly improve performance still not have fully adopted, that is why this research was carried to highlight the importance of such concept to improve performance. This research was aimed at determining the impact of corporate entrepreneurship dimensions (innovation, risk-taking, proactiveness, competitive aggressiveness, and autonomy) on the performance of Jordanian telecom corporates in Jordan. Data were collected from 39 telecom corporates in Jordan. The questionnaires entail assessing the degree of corporate entrepreneurship in relation to the performance of telecom corporates in Jordan. SmartPLS 2.0 Statistical program was used to conduct descriptive and inferential statistics. The findings of the research indicated that corporate entrepreneurship dimensions (innovation, risk-taking, proactiveness, and competitive aggressiveness) positively affect the performance of Jordanian telecom corporates except for the autonomy dimension.

The role of telecom industry towards a new vision to make India Digitally powerful in the age of globalization

The Telecom Sector of India has grown over the years and emerged as the second largest today. The reliance Jio has planned to launch 5G in the second half of the 2021. since the launch of Jio we have seen a rapid penetration of Internet services in India. India has the 2nd largest telecom industry in India and the cheapest net provider to its people. There are 500 million active data users and by 2024 it is estimated to have more than 800 million active users and manufacture of 1 billion smart phones in the upcoming years. India is also working towards its objective to empower people digitally. We have seen a rise in the use of digital platform during the pandemic period and also India is taking it steps ahead towards digital economy. The sad reality behind this is even where India is about to launch 5G service in India 90% of the population in India are digitally illiterate with only 8% of the population have access to a laptop or a computer. India also has a poor cyber security system and the data is vulnerable of every user. We also have poor tower connection in many areas with only 25 % of the net is connected by fiber. India needs to upgrade its telecom industry and provide net facilitates to all its people as the Internet is going to dominate the future. India’s Telecom industry contributes to 6.5% of the GDP.

Impact of Mobile Phone Services on the Traditional Telecommunication Services in India

Background/Purpose: Telecommunication is a principal element in the current technology-driven world. The impact of mobile phone services over traditional services is the key to India witnessing the Digital revolution. This paper highlights the mobile phone services that have impacted the traditional services and the digital penetration that has been observed in almost every sector. Design/Methodology/Approach: This study is mainly based on the data collected from secondary sources of information. The secondary data sources are from annual reports of the telecom sector and websites. It is an explorative research case study that shows the emergence of mobile phone services over traditional telephone services and performs PESTLE analysis. Findings/Result: Based on the study, India has moved into a digital population to a great extent through the advancements in technology and internet services through data packs and broadband connections. The mobile phone services along with the Telecom sector in India have played a crucial role in this transformation with connectivity, affordability, and technological change. Originality/Value: This paper analyzes and interprets the data collected from the past 10 years with respect to telecommunications services and mobile services in India. Based on the findings and their interpretation, new knowledge in the form of recommendations/suggestions is presented. Paper Type: Industry Analysis as a Research Case Study.

CORPORATE GOVERNANCE DISCLOSURE PRACTICES OF TELECOM INDUSTRY: EVIDENCE FROM INDIA

In the corporate world, the importance of corporate governance is gearing up day by day. As per the new regulations in India every company has the responsibility to disclose required information to the stakeholders whenever they want. The seven pillars of good corporate governance include Accountability, fairness, transparency, assurance, leadership, and stakeholder management. Among the seven pillars, disclosure practices are related to corporate transparency. Governance disclosure practices are one of the important pillars of good corporate governance which add value to the governance. Since the fiscal deficit faced by the Indian economy in 1991 Indian companies also urge good corporate governance. This paper aims to study the corporate governance disclosure practices in the top five companies in the Indian telecom sector. For the study, five year’s annual reports of the selected five companies have been analyzed and for evaluating the corporate governance disclosure practices an assessment model has been adopted. The company having the highest average score of corporate governance disclosure is considered as the company has good corporate governance and vice versa.

Customer Churn Prediction in Telecom Sector with Machine Learning and Information Gain Filter Feature Selection Algorithms

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research paper on telecom sector in india

Telecom sector AGR rose 8.24% to Rs.2.7 trillion in FY24, shows Trai data

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Teledensity Rises in India, Internet Subscribers Cross 954 Million: 2023-24 TRAI Report

The Indian telecom sector made significant strides during the financial year 2023-24. Between March 2023 and March 2024, the total number of internet subscribers in India increased by 8.3 percent, rising from 881.25 million to 954.4 million. India’s overall teledensity increased from 84.51 percent in March 2023 to 85.69 percent in March 2024, at an annual growth rate of 1.39 percent.

On August 14, 2024, the Telecom Regulatory Authority of India (TRAI) released its report titled “The Indian Telecom Services Yearly Performance Indicators 2023-24.” The report highlights that the sector’s gross revenue experienced an annual growth of 0.71 percent, rising from INR 3.33 trillion (US$39.6 billion) in 2022-23 to INR 3.36 trillion (US$40 billion) in 2023-24.

The Applicable Gross Revenue (ApGR) also rose by 6.38 percent, climbing to INR 3.23 trillion (US$38.4 billion) in 2023-24 from INR 3.03 trillion (US$36.1 billion) the previous year. This growth was primarily driven by heightened data consumption and consumer upgrades, resulting in an 8.24 percent increase in telecom providers’ Adjusted Gross Revenue (AGR), which surged from INR 2.49 trillion (US$29.6 billion) in 2022-23 to INR 2.7 trillion (US$32.1 billion) in 2023-24.

AGR refers to the revenue earned by telecom operators from their core services, such as the provision of mobile and internet services, after excluding certain deductions. In October 2021, the Department of Telecom (DoT) introduced the concept of the applicable gross revenue (ApGR), which is arrived at by removing all non-telecom revenues earned by telecom companies from their gross revenue.

India’s leading telecom service providers in FY 2023-24

Reliance Jio led the Indian telecom sector with 9.62 percent year-on-year AGR growth, rising from INR 892.79 billion (US$10.6 billion) in 2022-23 to INR 978.68 billion (US$11.6 billion) in 2023-24. Bharti Airtel followed with a 12.12 percent increase, reaching INR 805.29 billion (US$9.5 billion).

However, government-owned telecom service providers, Bharat Sanchar Nigam Ltd (BSNL) and Mahanagar Telephone Nigam Ltd (MTNL) faced declines of 1.92 percent and 22.34 percent, respectively, with MTNL’s AGR falling from INR 7.85 billion (US$93.5 million) in 2022-23 to INR 6.10 billion (US$72.6 million) in 2023-24.

In terms of the increase in telecom subscribers, the report notes that Reliance Jio Infocomm Ltd. added 42.42 million (net addition) telephone subscribers as of the end of March 2024.

 

 

 

 

Reliance Jio

439.35

481.77

42.42

9.66 percent

37.48 percent

40.17 percent

Bharti Airtel

378.06

394.54

16.48

4.36 percent

32.25 percent

32.90 percent

Vodafone Idea

237.45

220.60

-16.85

-7.10 percent

20.25 percent

18.39 percent

BSNL

110.79

94.75

-16.04

-14.48 percent

9.45 percent

7.90 percent

MTNL

4.66

4.10

-0.56

-12.00 percent

0.40 percent

0.34 percent

Tata Tele.

1.54

2.29

0.74

48.33 percent

0.13 percent

0.19 percent

Quadrant

0.34

0.41

0.07

21.77 percent

0.03 percent

0.03 percent

Reliance Com.

0.15

0.13

-0.02

-14.20 percent

0.01 percent

0.01 percent

VMIPL

0.05

0.05

0.00 percent

0.00 percent

APSFL

0.64

0.64

0.00 percent

0.05 percent

Source: The Indian Telecom Services Yearly Performance Indicators 2023-2024 

Meanwhile, the telecom license fees in India saw an 8.45 percent rise, growing from INR 199.54 billion (US$2.3 billion) in 2022-23 to INR 216.42 billion (US$2.5 billion) in 2023-24.

However, spectrum usage charges (SUC) decreased significantly by 32.20 percent, dropping from INR 49.68 billion (US$592 million) in 2022-23 to INR 33.69 billion (US$401.5 million) in 2023-24.

Private players dominate India’s telecom market

As of March 31, 2024, private telecom service providers dominate the Indian wireless telephone subscription market, holding a 92.26 percent share. In contrast, public sector undertakings (PSUs), specifically BSNL and MTNL, account for only 7.74 percent of the market share. The Adjusted Gross Revenue share for PSUs declined to 6.64 percent in 2023-24, down from 7.04 percent the previous year. However, their AGR contribution slightly increased to INR 179.73 billion (US$2.14 billion) in 2023-24, up from INR 176.05 billion (US$2.09 billion) in 2022-23.

Regarding broadband subscriptions, mobile devices (including dongles and telephones) remain the predominant mode of access, making up 95.58 percent of total broadband subscribers as of March 2024. In contrast, wired internet subscribers represented only 4.33 percent of the total during the same period.

Surge in India’s telephone and internet subscribers in FY 2023-24

Total internet subscribers

954.40 million

% change over previous quarter

1.95%

Narrowband subscribers

30.34 million

Broadband subscribers

924.07 million

Wired internet subscribers

40.27 million

Wireless internet subscribers

914.13 million

Urban internet subscribers

556.05 million

Rural internet subscribers

398.35 million

Total internet subscribers per 100 population

68.19

Urban internet subscribers per 100 population

111.75

Rural internet subscribers per 100 population

44.16

Total outgoing minutes of usage for internet telephony

93.47 million

No. of public Wi-Fi hotspots

165,147

Aggregate data consumed (GB)

4,111,451

Source: TRAI

The number of telephone subscribers in India has increased from 1.17 billion in March 2023 to 1.19 billion in March 2024, with a growth rate of 2.30 percent.

Broadband subscribers increased from 846 million in March 2023 to 924 million in March 2024, showing a robust 9.15 percent growth, with 78 million new subscribers.

From March 2023 to March 2024, the total number of internet subscribers in India grew by 8.3 percent, increasing from 881.25 million to 954.4 million.

Wireless data subscribers grew from 846 million in March 2023 to 913 million in March 2024, with a 7.93 percent growth rate.

Data usage surged 21.69 percent, from 1,60,054 PB (Petabyte) in 2022-23 to 1,94,774 PB (Petabyte) in 2023-24.

(US$1 = INR 83.91)

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TRAI annual report: Internet subscribers surge, growth in telecom sector and more

TRAI annual report: Internet subscribers surge, growth in telecom sector and more

Broadband subscribers dominate

Exponential data consumption by wireless intenet subscribers, overall tele-density increases.

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Trai recommends terahertz spectrum for research and trials: all you need to know, "communications in the terahertz band are expected to play a pivotal role in the upcoming 6th generation (6g) of wireless mobile communications,” the recommendations said..

TRAI recommends TeraHertz spectrum for research and trials: all you need to know

The Telecom Regulatory Authority of India (TRAI) has recommended the creation of a TeraHertz Experimental Authorisation (THEA) for the 95 GHz to 3 THz spectrum. This proposal aims to drive innovation by facilitating research, testing, and trials and enabling the sale of experimental devices within this high-frequency range.

The authorisation, costing Rs. 1,000, should be available to Indian entities such as academic institutions, government bodies, TSPs, and tech parks. It should be valid for five years with an option for extension, the regulator proposed.

“THEA would help experimenters to evaluate the performance of products in the TeraHertz band in the conception, development and design stages which would, in turn, pave a path to ascertain the technical viability of technologies and services built on the TeraHertz spectrum,” the TRAI statement released on Wednesday said.

In December 2022, the Department of Telecommunications (DoT) requested the telecom regulator to provide recommendations on its proposal for opening and de-licensing the use of certain unused or limitedly used TeraHertz Spectrum for demand generation and experimentation.

The proposal included new "Spectrum-Terahertz Applications Licenses" and the delicensing of specific bands for unlicensed use, including the 77-81 GHz band for automotive radar. TRAI then issued a consultation paper in September 2023, gathered feedback from 17 stakeholders, held discussions, and released its final recommendations on August 21.

Additionally, the regulator recommended exempting certain frequency bands (116-123 GHz, 174.8-182 GHz, 185-190 GHz, and 244-246 GHz) from authorisation and assignment requirements.

TRAI also proposed opening the 77-81 GHz frequency range for automotive radar systems in India, enhancing vehicle safety. These radars, including long-range and short-range types, help detect obstacles, monitor blind spots, and provide collision warnings, significantly improving driver awareness and safety. Internationally, similar radar systems are already used to enhance road safety through various applications like lane departure and parking aids.

What is the TeraHertz spectrum and what are its use cases?

The radio spectrum spans from 3 Hz to 3,000 GHz. Lower frequencies travel long distances but carry less data, while higher frequencies carry more data over shorter distances. Mid-range frequencies (300 MHz to 6 GHz) balance distance and capacity, making them ideal for mobile and wireless communication services. The TeraHertz band, ranging from 100 GHz to 3,000 GHz, extends beyond the frequencies currently used by mobile phones and Wi-Fi.

Effective radiation could be produced with high-speed transistors at lower microwave frequencies and with semiconductor lasers at higher visible frequencies. Thus the ‘Tremendously high frequency’ band was once considered too high for electronics and too low for photonics, creating what is known as the TeraHertz gap for which very few practical technologies could be seen.

However, ongoing research into the TeraHertz band has revealed promising potential and future applications.

“Communications in the TeraHertz band are expected to play a pivotal role in the upcoming 6th generation (6G) of wireless mobile communications, enabling ultra-high bandwidth communication,” the recommendations said.

The recommendations paper also outlined that other potential uses for the spectrum include high-capacity applications such as high-resolution 3D imaging holography, sensing applications for health screening and product inspection, high-precision tasks like robotic assembly and accurate stocktaking, and short-range applications for closely spaced devices in factories and offices.

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