market sizing consulting case study

Estimating 70 guests at each wedding, you estimate an average spend of £30. 70 x 30 = £2.1k per wedding, rounding it to £2k. So, total direct costs of the average wedding comes to 22k. Calculation step 5: Multiply total spend per wedding by the total number of weddings = market size. 22k x 750k = 16.5 billion.

Therefore, we need to divide 12,000 hours by 30 seconds to get the total number of ads run in a day. 12,000 hours is the equivalent of 60 * 12,000 = 720,000 minutes. 30 seconds is equivalent to 0.5 minutes. So, 720,000 minutes divided by 0.5 minutes gives us 1.44M TV ads that are shown in the US each day.

Market sizing questions often come up in case interviews. We teach you how to answer them using a step-by-step approach and also list a few examples with answers you can use to train. ... Market entry strategy frameworks can be used to crack consulting case interviews. We step through a market entry case study and provide an example solution ...

Trick #2: Use top-down Structures. Trick #3: Provide at least two approaches to your interviewer. Trick #1: Separate structuring from assumptions from calculations. A market sizing interview is designed to be outside of your "intuitive" range, and require methodical problem-solving techniques.

A market sizing question, or a guesstimate, is a specific case study where you must estimate the size of something with no (or little) data available. For instance, here is a list of market sizing questions that McKinsey , Deloitte , or even companies outside the consulting industry like Google can ask you during your interviews:

The length of the case depends on whether the market-sizing question is given as a standalone question (20-25 minutes) or one part of a full-length case (5-10 minutes). Market-sizing questions are the most popular type in consulting case interviews. There is a high chance of 70% that you see ONE market-sizing question in 1 interview.

Here is a list of 20 diverse market sizing practice problems, spanning various products, services, and countries, to help you prepare for consulting case interviews: Estimate the annual market size for electric vehicles in Germany. Calculate the total number of coffee cups sold in cafés across the United States daily.

In consulting, market sizing questions are a common component within case interviews, often serving as the first type of question a candidate is asked. These questions might include: "How many golf balls can fit into a Boeing 747?". "How many coffees does Starbucks sell each day?".

Market Sizing Questions in Consulting Interviews - The Three Golden Rules. Market sizing questions (sometimes known as guesstimates) are often used in interviews because they require a mix of logic, maths and common sense. They can be asked as a standalone question or as part of a larger case interview.Candidates that are competent with market sizing questions can find them extremely easy to ...

1. Clarify the problem. The first thing to do is to clarify both the question and the scope of the answer. After all, you don't want to start sizing the wrong market. Make sure that you confirm the key parameters of the question, such as: whether the answer needs to be in units or currency. what the relevant time frame is.

As with any case, take a moment to plan your approach to the market sizing question. Start the math only after you're confident about your approach and have walked your interviewer through it step-by-step. Estimate using round numbers. 10%, 25%, and 50% are easier to calculate than 12.7%. Ground your estimations with facts.

Memorize relevant data - Obviously, guesstimates are a core aspect of market sizing case questions, and thankfully, they will often bring you within the 50-200% range of the actual answer (i.e., if the answer is, say, $500 million, there's a good chance your estimate will be in the range of $250 million to $1 billion).

In the real world (and in the case interview) you want to get to the answer directly and efficiently. As a reminder, the 4 core "starter" frameworks are: Market Sizing. Profitability. Market Study. Mergers and Acquisitions. Your goal should not be to regurgitate these in your interview. Rather, keep these in your back pocket and draw from ...

Introduction to Market Sizing in Case InterviewsIn the world of consulting interviews, market sizing questions are like a litmus test, challenging folks to figure out the scale of a market with just a handful of clues. ... That's what market sizing case study questions, or 'guesstimates,' are all about in consulting interviews. It's not about ...

Our selection of case studies mirror the wide variety in real case interviews. Thus, you can solve challenging problems around market sizing, market-entry, pricing, or operations strategy. Moreover, all provided cases are marked with a level of difficulty and the respective case style.

In the case study interview, the interviewer is bound to ask you to make an estimate of a market size. Don't be intimidated by market sizing. The numbers are big, but the logic can be simple! Market sizing questions literally ask a candidate or consultant to estimate the volume or the value of a market for something.

Our selection of case studies mirrors the wide variety of real case interviews. Thus, you can solve challenging problems around market sizing, market entry, pricing, or operations strategy. Moreover, all provided cases are marked with a level of difficulty and the respective case style.

For this scenario, you can take the paragraph below as a sample dialogue. "To resolve this case, we have to add the number of new houses built and the number of houses renovated each week in a state. Then we'll multiply the sum by 10, the assumed average number of rods bought for each house. The product will be multiplied by 52 weeks to get ...

Non-Profitability Cases. 2.1 Lives Affected. 2.2 Retention. 2.3 Industry Landscape and Competitive Dynamics. Market Sizing Questions (also called dinner conversation cases) Case Interview Math (also known as consulting math) 4.1 Consulting Math Example. 4.2 Summary of Key Things to Remember on Consulting Math Questions.

Step 2. Time out and break down the problem. After clarifying the question, always ask for some time out. Even if you know the goal number (e.g. you performed market research for smartphones in Germany before), you still need time to organize your thoughts into a presentation.

In this comprehensive video, Deniz, a former BCG consultant, demystifies solving market sizing questions in consulting case interviews. We focus on the only ...

Follow these 4 steps for solving Market Sizing cases: Structure your approach (at least 5 steps is ideal) Make assumptions. Do the calculations. Get to an insight. Bain Interview Tips. Bain looks for practicality in its case interview candidates. Build a structure that includes work-streams you, as a potential Manager, would assign out to the ...

Case Interview Course: https://www.hackingthecaseinterview.com/courses/consultingBehavioral Interview Course: https://www.hackingthecaseinterview.com/courses...

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Hindenburg-Adani Case Live: Hindenburg-Adani Case Live Updates: In a late-night series of posts on X on Sunday, Hindenburg Research called on SEBI chief Madhabi Buch to disclose the client list of ...