video review essay

How to Make a Video Essay (with 5 Inspiring Examples)

• Serra Ardem

In the world of digital media, video essays are a canvas where creativity meets critical thinking. From pre-production planning to post-production editing, these videos require a careful balance of visual elements, narrative structure, and technical skills to effectively communicate your ideas.

In this blog, we will:

• Explore different types of video essays
• Guide you on how to make a video essay step-by-step
• List 10 best practices for creating compelling video essays
• Share 5 great video essay examples for further inspiration

Let’s get started.

What is a video essay?

A video essay is essentially a written essay brought to life through the use of video footage, narration, music, and other multimedia elements. As a form of creative nonfiction, it blends the depth of written essays with the power of visual storytelling.

Best video essays are:

• Personal and reflective; often explore the author’s personal experiences, feelings, and thoughts.
• Multifaceted and creative; combine various forms of media to keep viewers engaged.
• Argumentative or analytical; present a thesis and support it with evidence, or break down and analyze a particular subject.
• Thought-provoking; aim to stimulate viewers’ critical thinking and intellectual curiosity.

Before we delve into the steps on how to make a video essay, let’s take a look at its different types:

How to Make a Video Essay Step-by-Step

Whether you’re exploring a personal story or making a strong argument about a current issue, video essays offer a powerful format for self-expression and analysis. Here is how to make a video essay in 3 stages:

Pre-production

• Choose your topic and define your thesis statement. Select a topic that interests you and that you understand well. Then develop a clear and concise thesis statement that outlines the main argument or claim of your essay. For example, if you’re creating a personal college application video, your thesis might focus on how a specific experience shaped your worldview or contributed to your personal growth.
• Gather research materials. Conduct thorough research to gather information that supports your thesis. Make sure to organize your sources so you can reference them accurately during the production and editing phases.
• Develop an outline and craft a script. Break down your outline into introduction, body, and conclusion. List the main points you will cover in each section. This will ensure that your essay flows logically and smoothly. Then write a script that expands on your outline.
• Create a storyboard. You don’t have to be a professional artist; just sketch out a basic visual plan of how your video will unfold. Map out the key scenes, shots, and visual elements that correspond to your outline. Include captions and notes to describe each shot.
• Prepare your equipment and software. Gather the video equipment for your video production, such as camera, microphone, tripod, and lighting. If you’re going to use AI tools, familiarize yourself with the software and test it with sample footage to ensure it works as expected.

• Set up your equipment. Position your camera, lighting, and microphone according to your script. Make sure that the camera is stable, the microphone is properly set up for clear audio, and the lighting is adjusted to enhance visibility and create the desired mood.
• Record or generate your video. Follow your script and storyboard to shoot the necessary footage. Pay specific attention to framing, focus, and audio quality during recording.

If you’re using an AI video generator, provide the tool with your script, and select the desired style or aesthetic for your video. The AI will then process your input and generate the video essay. You may need to provide additional details or make adjustments during the generation process.

10 AI Video Generators for Beginners (with Best Practices)

Post-production.

• Edit your footage. Import it into your chosen video editing software. (Popular options include Adobe Premiere Pro , Final Cut Pro , and DaVinci Resolve .) Arrange clips according to your script and storyboard, trim unnecessary parts, and correct any visual or audio errors for a polished final look. In case of AI video generators, review the generated content carefully and utilize the tool’s editing features as you need.
• Incorporate music, sound effects, and text overlays. Make sure that auditory elements complement the mood and do not overshadow narration. Integrate text overlays to introduce sections, highlight key points, or provide additional context. All these elements must be seamlessly integrated and add value to your video essay.
• Add subtitles and a transcript . Subtitles will make your video essay accessible to a broader audience and facilitate comprehension for those who prefer or require visual text. Always check if captions are synchronized with the audio and accurately represent the spoken content. Meanwhile, generate a transcript of the video to provide a textual version of the content, which can also aid in SEO and accessibility.
• Do a final review and make necessary adjustments. Watch your video essay in its entirety to ensure that all elements are cohesive and effective. Consider seeking feedback from others to confirm that your video conveys your message clearly.
• Export and upload your video essay. Choose the appropriate format and resolution for your intended platform. When uploading your video, write a compelling title and add an eye-catching thumbnail to attract viewers. Include relevant keywords and tags to increase discoverability.

10 Best Practices for Making Video Essays

In addition to the instructions mentioned above, these 10 best practices on how to make a video essay can make your content even more impactful:

• Rehearse your script. Practice makes perfect, so rehearse your timing, intonation, and pacing to reduce the likelihood of errors and improve overall presentation.
• Have a strong opening and closing. Start the video essay with an intriguing introduction to grab your audience’s attention, and end with a strong conclusion to reinforce your main points and leave a lasting impression.
• Avoid rambling or going off on targets. Stay focused on your main points and do not include unnecessary elaboration or unrelated anecdotes, as every segment must contribute to your thesis.
• Incorporate data or statistics. Present them in a clear and understandable way, utilizing visuals like charts or graphs to make it more relatable for viewers.
• Use B-roll footage, graphics, and animations to enrich your main content. These elements can help you illustrate complex ideas, reinforce your arguments, and make your video essay more memorable.
• Provide high-quality audio. Minimize background noise during recording, and adjust audio levels and eliminate any distracting sounds during post-production.
• Prioritize accessibility. Include subtitles and closed captions to aid deaf and hard of hearing viewers while maintaining high contrast between text and background for better readability.
• Encourage audience interaction. Add calls-to-action (CTAs) for viewers to comment, like, share, or subscribe, and ask them to share their opinions and experiences related to the topic.
• Track and optimize. Regularly check view counts, watch times, and engagement rates to understand how well your content is performing and analyze the data to refine your approach.
• Experiment and have fun. Try different approaches, such as using various editing styles or narrative techniques, and stay open-minded along your creative journey.

Add AI Subtitles to Your Video Essay

This will not only improve the accessibility of your video essay but also boost its SEO performance and multiply your viewership.

5 Powerful Video Essay Examples

Featuring an example from each category, these 5 videos can inspire you with various approaches on how to make a video essay.

Personal Video Essay

This college application video is a great example of a personal video essay. With a clear structure, it demonstrates why the person is a good candidate and utilizes editing features smoothly. The effective use of graphics, background music, subtitles, and transitions all contribute to the success of the video.

Argumentative Video Essay

This argumentative video essay named “How Discounts Keep You Poor” shows the importance of well-done research for this kind of content. The main argument is supported by solid reasons and examples, which are highlighted with eye-catching text overlays. The call to action at the end of the video invites viewers to share their own thoughts on the subject and subscribe to the channel.

Analysis Video Essay

Titled “Why Do Movies Feel So Different Now?” , this analysis video essay focuses on how movies have evolved since modernism. Based on movements like postmodernism and metamodernism, the content is organized into chapters to create a logical flow. A professional voiceover accompanies high-quality footage from movies, all creating a final harmonious piece.

How to Add Chapters to Youtube Videos

Experimental video essay.

Going beyond traditional video game reviews, this experimental video essay explores gaming as a perfectionist . It adopts unique audiovisual techniques to blend in-depth analysis with unconventional storytelling. The clever use of humor and game footage also adds an experimental flair to the typical video essay format.

Hybrid Video Essay

This hybrid video essay titled “drowning in entertainment: the age of distraction” combines personal, argumentative, analysis, and even experimental formats to delve deep into how we interact with information today. It uses attention-grabbing B-roll footage, still images, and text overlays to enhance the narrative. The talking head sections further personalize the content, allowing the creator to build a direct and engaging connection with the audience.

Frequently Asked Questions

How long is a video essay.

This can vary depending on the complexity of the topic, the target audience, and the platform on which the video essay is shared. Typically, video essays last from a few minutes to over an hour. It’s important to keep the length aligned with the content’s depth and engage the viewers without overwhelming them.

How do you get ideas for a video essay?

For personal video essays, consider experiences that have shaped your perspective or lifestyle. For argumentative and analytical video essays, pressing social issues or cultural trends are excellent sources of inspiration. Meanwhile, hypothetical scenarios (e.g., future possibilities) or artistic interpretations can fuel ideas for hybrid and experimental video essays.

What to wear for a video essay?

Students shooting an application video essay can opt for business casual attire.  YouTubers and content creators might choose outfits that align with their personal brand and content style. Business professionals can wear a collared shirt or blouse to convey a polished and professional look. Each outfit choice should reflect the context of the video and enhance the overall presentation.

How to make a video essay for YouTube?

You can follow the steps above to make a video essay for YouTube. For this specific platform, it is especially important to use relevant keywords and design an eye-catching thumbnail to draw viewers in. Take advantage of YouTube’s end screens or cards to promote related video essays.

How to make a video essay for class?

When making a video essay for your class, make sure you understand the topic, length, and any other guidelines correctly. Organize your thoughts in a logical sequence, plan the footage you’ll use to support your points, and rehearse your script beforehand. Ensure audio and visual quality while recording and editing the video, and don’t forget to have fun!

Featuring actionable tips, this blog covered the steps on how to make a video essay and listed 10 best practices for making this kind of content even more polished and memorable. It also shared 5 inspiring video essay examples in different types.

Here are our 3 golden rules for creating an impactful video essay:

• Define and stick to your thesis statement. This will be the core of your video essay and help you stay focused during the production phase.
• Have a strong beginning and end. Both should be carefully crafted to hook your audience from the start and provide a satisfying conclusion that ties everything together.
• Utilize various multimedia elements. Incorporate video footage, images, text overlays, and music to express complex ideas and maintain viewer interest.

Follow the tips in this blog to refine your video essay creation process, and feel free to experiment with different formats along the way.

About Serra Ardem

Serra Ardem is a freelance writer and editor based in Istanbul. For the last 8 years, she has been collaborating with brands and businesses to tell their unique story and develop their verbal identity.

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• Scriptwriting

What is a Video Essay? The Art of the Video Analysis Essay

I n the era of the internet and Youtube, the video essay has become an increasingly popular means of expressing ideas and concepts. However, there is a bit of an enigma behind the construction of the video essay largely due to the vagueness of the term.

What defines a video analysis essay? What is a video essay supposed to be about? In this article, we’ll take a look at the foundation of these videos and the various ways writers and editors use them creatively. Let’s dive in.

Watch: Our Best Film Video Essays of the Year

Subscribe for more filmmaking videos like this.

What is a video essay?

First, let’s define video essay.

There is narrative film, documentary film, short films, and then there is the video essay. What is its role within the realm of visual media? Let’s begin with the video essay definition. 

VIDEO ESSAY DEFINITION

A video essay is a video that analyzes a specific topic, theme, person or thesis. Because video essays are a rather new form, they can be difficult to define, but recognizable nonetheless. To put it simply, they are essays in video form that aim to persuade, educate, or critique. 

These essays have become increasingly popular within the era of Youtube and with many creatives writing video essays on topics such as politics, music, film, and pop culture. 

What is a video essay used for?

• To persuade an audience of a thesis
• To educate on a specific subject
• To analyze and/or critique 

What is a video essay based on?

Establish a thesis.

Video analysis essays lack distinguished boundaries since there are countless topics a video essayist can tackle. Most essays, however, begin with a thesis. 

How Christopher Nolan Elevates the Movie Montage  •  Video Analysis Essays

Good essays often have a point to make. This point, or thesis, should be at the heart of every video analysis essay and is what binds the video together. 

Related Posts

• Stanley Kubrick Directing Style Explained →
• A Filmmaker’s Guide to Nolan’s Directing Style →
• How to Write a Voice Over Montage in a Script →

interviews in video essay

Utilize interviews.

A key determinant for the structure of an essay is the source of the ideas. A common source for this are interviews from experts in the field. These interviews can be cut and rearranged to support a thesis. 

Roger Deakins on "Learning to Light"  •  Video Analysis Essays

Utilizing first hand interviews is a great way to utilize ethos into the rhetoric of a video. However, it can be limiting since you are given a limited amount to work with. Voice over scripts, however, can give you the room to say anything. 

How to create the best video essays on Youtube

Write voice over scripts.

Voice over (VO) scripts allow video essayists to write out exactly what they want to say. This is one of the most common ways to structure a video analysis essay since it gives more freedom to the writer. It is also a great technique to use when taking on large topics.

In this video, it would have been difficult to explain every type of camera lens by cutting sound bites from interviews of filmmakers. A voice over script, on the other hand, allowed us to communicate information directly when and where we wanted to.

Ultimate Guide to Camera Lenses  •  Video essay examples

Some of the most famous video essayists like Every Frame a Painting and Nerdwriter1 utilize voice over to capitalize on their strength in writing video analysis essays. However, if you’re more of an editor than a writer, the next type of essay will be more up your alley. 

Video analysis essay without a script

Edit a supercut.

Rather than leaning on interview sound bites or voice over, the supercut video depends more on editing. You might be thinking “What is a video essay without writing?” The beauty of the video essay is that the writing can be done throughout the editing. Supercuts create arguments or themes visually through specific sequences. 

Another one of the great video essay channels, Screen Junkies, put together a supercut of the last decade in cinema. The video could be called a portrait of the last decade in cinema.

2010 - 2019: A Decade In Film  •  Best videos on Youtube

This video is rather general as it visually establishes the theme of art during a general time period. Other essays can be much more specific. 

Critical essays

Video essays are a uniquely effective means of creating an argument. This is especially true in critical essays. This type of video critiques the facets of a specific topic. 

In this video, by one of the best video essay channels, Every Frame a Painting, the topic of the film score is analyzed and critiqued — specifically temp film score.

Every Frame a Painting Marvel Symphonic Universe  •  Essay examples

Of course, not all essays critique the work of artists. Persuasion of an opinion is only one way to use the video form. Another popular use is to educate. 

• The Different Types of Camera Lenses →
• Write and Create Professionally Formatted Screenplays →
• How to Create Unforgettable Film Moments with Music →

Video analysis essay

Visual analysis.

One of the biggest advantages that video analysis essays have over traditional, written essays is the use of visuals. The use of visuals has allowed video essayists to display the subject or work that they are analyzing. It has also allowed them to be more specific with what they are analyzing. Writing video essays entails structuring both words and visuals. 

Take this video on There Will Be Blood for example. In a traditional, written essay, the writer would have had to first explain what occurs in the film then make their analysis and repeat.

This can be extremely inefficient and redundant. By analyzing the scene through a video, the points and lessons are much more clear and efficient. 

There Will Be Blood  •   Subscribe on YouTube

Through these video analysis essays, the scene of a film becomes support for a claim rather than the topic of the essay. 

Dissect an artist

Essays that focus on analysis do not always focus on a work of art. Oftentimes, they focus on the artist themself. In this type of essay, a thesis is typically made about an artist’s style or approach. The work of that artist is then used to support this thesis.

Nerdwriter1, one of the best video essays on Youtube, creates this type to analyze filmmakers, actors, photographers or in this case, iconic painters. 

Caravaggio: Master Of Light  •  Best video essays on YouTube

In the world of film, the artist video analysis essay tends to cover auteur filmmakers. Auteur filmmakers tend to have distinct styles and repetitive techniques that many filmmakers learn from and use in their own work. 

Stanley Kubrick is perhaps the most notable example. In this video, we analyze Kubrick’s best films and the techniques he uses that make so many of us drawn to his films. 

Why We're Obsessed with Stanley Kubrick Movies  •  Video essay examples

Critical essays and analytical essays choose to focus on a piece of work or an artist. Essays that aim to educate, however, draw on various sources to teach technique and the purpose behind those techniques. 

What is a video essay written about?

Historical analysis.

Another popular type of essay is historical analysis. Video analysis essays are a great medium to analyze the history of a specific topic. They are an opportunity for essayists to share their research as well as their opinion on history. 

Our video on aspect ratio , for example, analyzes how aspect ratios began in cinema and how they continue to evolve. We also make and support the claim that the 2:1 aspect ratio is becoming increasingly popular among filmmakers. 

Why More Directors are Switching to 18:9  •  Video analysis essay

Analyzing the work of great artists inherently yields a lesson to be learned. Some essays teach more directly.

• Types of Camera Movements in Film Explained →
• What is Aspect Ratio? A Formula for Framing Success →
• Visualize your scenes with intuitive online shotlist software →

Writing video essays about technique

Teach technique.

Educational essays designed to teach are typically more direct. They tend to be more valuable for those looking to create art rather than solely analyze it.

In this video, we explain every type of camera movement and the storytelling value of each. Educational essays must be based on research, evidence, and facts rather than opinion.

Ultimate Guide to Camera Movement  •  Best video essays on YouTube

As you can see, there are many reasons why the video essay has become an increasingly popular means of communicating information. Its ability to use both sound and picture makes it efficient and effective. It also draws on the language of filmmaking to express ideas through editing. But it also gives writers the creative freedom they love. 

Writing video essays is a new art form that many channels have set high standards for. What is a video essay supposed to be about? That’s up to you. 

Organize Post Production Workflow

The quality of an essay largely depends on the quality of the edit. If editing is not your strong suit, check out our next article. We dive into tips and techniques that will help you organize your Post-Production workflow to edit like a pro. 

Up Next: Post Production →

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Kicking things off, let’s define what a video essay actually is . Just like a regular essay, you need to develop a clear argument, support it with evidence, and present your ideas logically. But instead of just using text, you combine visuals, narration, and sometimes music to help get your point across.

So, how does a video essay stand out from other types of visual content? Unlike a regular YouTube vlog or a documentary, video essays are structured around a central thesis or argument. The creator needs to put together footage, graphics, and voice-overs not just to entertain but mostly to inform or persuade their audience. Usually, this type of work goes well for analyzing a film, discussing a social issue, or exploring a personal topic. 

One great example of this format is the YouTube channel Every Frame a Painting . Though, some might say they are more of a documentary-type channel. Still, if you look into them, you’ll that they analyze elements of the film like camera work or sound design and use clips from movies to illustrate their points, creating something that’s not only informative but a treat to watch too.

Video Essay Definition: Structure

Now that you know what a video essay is, let’s break down how to structure one. The structure of a video essay is similar to a traditional essay in many ways. You still need an introduction, body, and conclusion. However, since video essays combine different media, there are some extra elements to keep in mind.

📌 Introduction → Set the Scene

Just like any good essay, your video essay should start with an introduction that grabs the viewer’s attention. This is where you lay out your thesis, explain what your video will cover, and maybe even show a sneak peek of the visuals or ideas you’ll dive into later. Keep it short but compelling.

📌 Body → Dive Into Your Argument

In the body of your video essay, you’ll present your argument in depth, supporting it with visuals (images, graphs, parts of other videos), interviews, or other footage. You can organize the body into sections, each one focusing on a different aspect of your topic.

If you’re analyzing a movie, for example, you could have one section on the cinematography, another on the soundtrack, and a third on character development. Use only relevant cases—like movie clips, screenshots, or quotes—to support each point.

📌 Visuals → Make it Pop

Visual storytelling is key here. While you write your script, think about what visuals will work best with each point you’re making. This could be film clips, images, charts, or even animations. Make sure your visuals match what you’re talking about so your audience can follow along easily.

📌 Conclusion → Wrap It Up

End your video essay with a conclusion that summarizes your main points and restates your thesis. Just like in a traditional essay, you want to leave your audience with something to think about. This is the part where you can reflect on your argument and tie everything together.

Step-by-Step Guide to Writing a Video Essay

As you understand the structure, let’s walk through the steps of actually creating a video essay. You don’t need a fancy camera or editing software to get started—all you need is a solid plan and some creativity (and, of course, your phone).

Step 1: Choose a Topic

Pick a topic that excites you. Your video essay could be about anything from a movie analysis to a dissection of a historical event. Whatever you choose, make sure it’s something you can discuss passionately and support with plenty of evidence. Remember, the more interested you are in the topic, the easier the process will be (both for you and later on – for your viewers).

Step 2: Research Like a Pro

A well-crafted video essay relies on representative research. Look for clips from documentaries, read articles, or watch other videos on your topic. In general, try to gather all the information you need to back up your argument. Be sure to keep track of your sources and take notes so you can refer back to them later. Don’t just rely on your memory—bookmark those important moments or quotes that will help bring everything together.

Step 3: Write the Script

Once you have your research, it’s time to start scripting your video. Outline your main argument and decide how to present it. Keep your script clear and concise—remember, viewers are watching, not reading. You’ll also want to think about how the visuals will align with your words. While writing, imagine what will be happening on the screen. Are you showing a movie clip? Adding text to emphasize a point? Write down those notes in your script.

Step 4: Create an Outline for the Video

Before jumping into editing, create a rough outline of your video. You can map it out as a storyboard where you plan what visuals will go where. This will help you stay organized and make sure everything flows smoothly from start to finish.

Step 5: Editing is Key

Editing your video essay allows you to put together visuals and audio so that they form a cohesive whole. Use editing software like Adobe Premiere or even free tools like iMovie to start piecing together the clips, narration, and other content (like images). Make sure your visuals complement your narration and help support your argument rather than distract from it.

Step 6: Narration & Sound

Good audio is just as important as what happens on your screen. Record your voice-over using a decent microphone and make sure the audio is clear and well-paced. You don’t have to sound like a professional voice actor—just be yourself and keep it natural. Consider adding background music to set the tone, but don’t let it overpower your narration.

Step 7: Review and Revise

Once your video essay is fully edited, give it a review. Watch it all the way through to make sure everything is clear and coherent. Ask yourself these questions: 

• Does the video flow well? 
• Are your points backed up by strong visuals? 
• Are there any awkward transitions? 

Make adjustments as needed, and don’t be afraid to cut things that aren’t working.

And there you have it—your ultimate guide to writing a video essay! It may seem like a lot at first, but, with time, you’ll find it’s actually a fun and creative process. Just remember, the key to a great video essay is combining strong research, thoughtful writing, and engaging visuals. So, grab your camera, open up your editing software, and get started—your audience is waiting!

What is in a video essay?

A video essay is basically an essay brought to life with visuals. It’s a mix of a traditional essay’s argument or idea, combined with things like video clips, images, and sound to make it more engaging. Instead of just reading words, you get to see and hear the points being made. It can cover all sorts of topics—movies, social issues, personal reflections—while using visuals to back up the arguments. 

How long is a typical video essay?

There’s no strict rule for how long a video essay should be, but most tend to fall between 5 and 20 minutes. It really depends on your topic and how deep you want to dive into it. Some quick analysis might only need a few minutes, while more detailed or complex arguments could take longer. Just keep in mind that the longer it is, the more important it is to keep things interesting for your viewers—no one likes boring, drawn-out narratives.

Why is video essay important?

A video essay is important because it lets you communicate ideas more dynamically. By combining visuals, audio, and text, you can make your points clearer and more engaging than a traditional essay. This is especially helpful for topics where showing is better than telling, like analyzing a film scene or explaining a historical event. Plus, in the age of YouTube and TikTok, it’s a great way to reach a wider audience and share your ideas in a format that’s both informative and easy to digest.

What are the elements of a good video essay?

A good video essay has a few key ingredients:

• Clear Thesis – You need a central argument or point that drives the entire video.
• Strong Visuals – Whether it’s film clips, images, or animations, your visuals should support and drive your argument.
• Good Narration – Your voice-over should be clear, engaging, and match the tone of your topic.
• Seamless Editing – Smooth transitions, well-timed visuals, and good pacing keep viewers hooked.
• Research – Like any type of writing, a good video essay is built on solid research to back up your points.

Combine all of these, and you’ve got a recipe for a video essay that’s keeps people watching.

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How to make a video essay: A guide for beginners

What type of content do you primarily create?

Video essays are an incredibly popular genre on YouTube, and many new creators are eager to have their views heard on topics in culture and politics. But making a video essay involves a lot more than just sitting in front of a camera and pressing record. This guide is intended for beginners who don’t quite know where to start. 

What is a video essay?

A video essay’s primary defining feature is that it sets out to make an argument. It is, to put it simply, like an essay you wrote in school. Video essays often cover politics, popular media, or science.

But unlike the essays you wrote in school, video essays need extensive visual accompaniment, whether that’s footage (or B-roll ), still images, or animation.

Here’s how you can get started:

Step 1: Craft a thesis

Good video essays will have a central thesis explored throughout the piece. If you can’t summarize your thesis in a sentence (sometimes two), you’ve still got work to do. The best theses immediately leave the viewer wanting to know more. Test it on friends: If you state your thesis to friends and get reactions of curiosity or excitement you’re on to something.

Consider one of my favorite video essays, whose thesis is right in the title: "Why Snowpiercer is a sequel to Willy Wonka and the Chocolate Factory."

‎ Sometimes, a thesis is a little more subtle, but nonetheless important. In Yhara Zayd’s video on horror movies, she argues that horror has always been a genre for social criticism.

‎ The rest of your video isn’t just proving that thesis, though that’s important. You'll want to explore the twists and turns of the idea. What questions does your thesis raise? What are the big doubts about your thesis, and how do you address them? How can we zoom out from your thesis and ask even bigger questions? 

Step 2: Determine your audience  

Your audience will dictate what level of complexity and detail you should cover in your video. If you’re an engineering channel, maybe you want to appeal to working engineers who understand the jargon of the profession. But if you’d like a broader audience, you’ll need to take the time to define terms and give background information. The best video essays usually appeal to both—their topics are unique enough to be interesting to people with prior knowledge of the topic, while accessible enough to be understood to a casual viewer.

Step 3: Organize your research early

Your video essay should have lots of supporting evidence. Aside from the usual list of articles and books, video essays can also use visual evidence.

If you’re commenting on media, that means hyper-specific shots and lines of dialogue. If you’re commenting on history, that means old news clips. Filmed interviews are a great resource regardless of the topic.

Whenever I'm trying to cover a show, I’ll watch the show (sometimes twice), take extensive notes, pause to write out lines of dialogue, and mark where specific moments supported various themes, motifs, or ideas. 

I've always regretted telling myself I’d remember a specific line or shot because I'd find myself spending an hour to hunt it down later in the process.

Whether you’re commenting on news footage, video games, or film and TV, I cannot stress enough how much extensive notetaking will improve your video essay later in the process.

The same advice goes for any books or news articles you might cite: annotate extensively and cite them in your piece.

Step 4: Familiarize yourself with "fair use"

Many video essays source footage from the news, TV, and film without licensing them. I'm not here to give advice on the legality of that, but I do think any video essayist should familiarize themselves with fair use .

Fair use is a set of criteria that a creator can use to defend their use of copyrighted work. It's not a license to freely use copyrighted work if you think you fit those standards; it’s a series of tests a judge should weigh in court. 

Usually, it doesn’t come to that. Most copyright issues go through YouTube’s copyright claim system , which you should also read up on. A film studio may claim your content, or block it altogether, for using their copyrighted material. YouTube allows you to appeal these claims , but if both parties won’t give up, the question can only be settled by a judge (in the US, at least).

Step 5: Start your script

Be sure to use a two-column script, rather than just writing out everything as if it were a traditional essay.

In one column, you’re writing what you’re saying, or what the footage is saying. In the other, write what you plan to show. Your notes here should be specific enough to help you later in the editing process. You may want to add a third column for notes, or sources to cite later.

Writing a video essay follows some different rules than what your English teacher might have expected. Most video essays use a conversational style, and include words, phrases, and grammar that would never fly with the written word. Sometimes that includes filler words, like starting a sentence with “so” or putting an “um” for effect. Just don’t overdo it.

Other writing rules still apply. Be concise, use active verbs, and otherwise just make sure you sound like a human.

Step 6: Film (or record)

You don’t need a $10,000 filming setup to make good video essays. Plenty of  people start with just a microphone, completely avoiding the camera altogether in what's known as a faceless YouTube video .

The two most important things to recommend: get good sound, and be natural. People can tolerate a lot of visual sins, but usually won’t put up with bad audio quality. Similarly, you don’t need to have the charisma of a talk show host, but people have no tolerance for on-screen performances that seem forced or fake.

That is all to say, get a decent microphone and be yourself. If you’re on-screen, buy a cheap teleprompter setup for your phone or camera.

Step 7: Start editing

There are many options for video editing software out there (and Descript is a great one), even for people with limited video editing experience. This article isn’t long enough to be an editing guide , but a few quick tips for a true novice:

• Don’t linger on any one visual for too long. Instead, mix up the visual interest of your video.
• Emphasize important concepts with text on screen.
• Take the time to learn a little about color grading .
• Clean up any noticeable background noise .

Step 8: Figure out your title and thumbnail

This may be the last step of this article, but it should often begin while you’re brainstorming. Your title and thumbnail should generate intrigue without giving it all away. Video essays often lean on titles with “How” and “Why.” Lessons from the Screenplay is a good example:

But video essays can also make provocative statements that make the viewer curious about how you’ll back it up. Consider Kurzgesagt – In a Nutshell’s “ Smoking is Awesome ,” which I promise is not pro-tobacco.

Step 9: Publish

Finally, it's time to put your video out into the world and see how it fares. Your first video essay won't be perfect. It's important to put your work in public, take in feedback, and move on to your next project. Like all things, skill comes with time.

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How to do a Video Essay: The Video Essay Process

• Plan, Prepare & Create

Storyboarding

• Finding, Filming & Editing
• References & Credits
• The Video Essay Process

This section will give an introductory overview of the stages required to create a video essay.  Video essayers advice is to start simple and work through each stage of the video production process. Visit the Resources page of this guide for more.

Identify what is your argument? What is it that you want to communicate to the viewer? Write this down in a few sentences, refer and modify it as required.

Watch Video Essays

Watch a selection of video essays, read blogs and web pages from video essayers and decide what type of video essay you would like to create. Start simple.

A storyboard is a detailed outline (similar to an outline in a written essay) that helps you to organise and visualise the video essay as to what is on the screen, text, media, message and transitions between shots.

Storyboards assist in determining the length, message and meaning of the video essay and help save time with editing and post production processes.

• Free Storyboard Templates

Collect & Edit

Collect video material as downloads, ripping DVDs, screen grabs, mobile phone footage and create voice-overs. Use research skills to find information and statements to support your argument. Maintain a standard of quality and manage your videos by naming conventions and storage.

Use editing software and experiment with available functionality to enhance and support your argument. Add a voice-over, sound effects, music and other aspects of multimodality. Be sure to include references and credits to all sources used in creating the video essay.

Revisit elements of your video essay and modify as required.

Visit the Resources page of this guide for more.

• Where to find video and how to capture it
• Video Editing Basics - iMovie
• Software Guides

References & Credits

References to cite sources used in the Video Essay. Referencing is a formal, systematic way of acknowledging sources that you have used in your video essay. It is imperative that you reference all sources used (including videos, stills, music, sfx) and apply the correct formatting so that references cited can be easily traced. The referencing style used at ECU is the APA style, 6th ed. 2010. Refer to the ECU Referencing Library Guide for accurate citation in APA style.

Production credits Individuals: acknowledgement of individuals and their role in the production. Purpose: A statement for internal use, e.g. “This video was produced for [course name] at [institution’s name] in [semester, year]”

• Referencing Library Guide
• << Previous: What is a Video Essay?
• Next: Modes, MultiModality & Multiliteracies >>
• What is a Video Essay?
• Modes, MultiModality & Multiliteracies
• A Pedagogy of Multiliteracies
• Modes Of Multimodality
• Video Essay Journals
• Video Essay Channels
• Weblinks to Video Essay Resources
• Weblinks to Creative Commons Resources
• Titles in the Library
• Referencing & Copyright
• Marking Rubric
• Last Updated: Aug 28, 2023 2:57 PM
• URL: https://ecu.au.libguides.com/video-essay

Edith Cowan University acknowledges and respects the Noongar people, who are the traditional custodians of the land upon which its campuses stand and its programs operate. In particular ECU pays its respects to the Elders, past and present, of the Noongar people, and embrace their culture, wisdom and knowledge.

• Learning Tips
• Exam Guides
• School Life

Complete Guide How to Write a Video Essay: Steps and Tips

• by Joseph Kenas
• September 11, 2024
• Writing Tips

Making a video essay has become an increasingly popular way of presenting ideas and concepts in the age of the internet and YouTube.

Video essays are an engaging way to express ideas, arguments, or critiques using both visual and auditory elements.

In this guide, we present a step-by-step guide on how to write a video essay and tips on how to make it.

While it is easy to write a normal essay, the structure of the video essay is a bit of a mystery, owing to the newness of the term.

However, in this article, we will define what is a video essay, how to write a video essay, and how to present a video essay well in class.

What is a Video Essay?

A video essay is a video that delves into a certain subject, concept, person, or thesis. Video essays are difficult to characterize because they are a relatively new form, yet they are recognized regardless. Simply, video essays are visual compilations that try to persuade, educate, or criticize.

These days, there are many creatives making video essays on topics like politics, music, movies, and pop culture.

With these, essays have become increasingly popular in the era of video media such as YouTube, Vimeo, and others.

Video essays, like photo and traditional essays, tell a story or make a point.

The distinction is that video essays provide information through visuals.

When creating a video essay, you can incorporate video, images, text, music, and/or narration to make it dynamic and successful.

When you consider it, many music videos are video essays. 

Since making videos for YouTube and other video sites has grown so popular, many professors are now assigning video essays instead of regular essays to their students. So the question is, how do you write a video essay script?

How to Write a Video Essay Script

Unscripted videos cost time, and effort, and are unpleasant to watch. The first thing you should do before making a video is write a script, even if it’s only a few lines long. Don’t be intimidated by the prospect of writing a script. All you need is a starting point.

A video script is important for anyone who wants to film a video with more confidence and clarity. They all contain comparable forms of information, such as who is speaking, what is said, where, and other important details.

While there are no precise criteria that a video essay must follow, it appears that most renowned video essayists are adhering to some steps as the form gets more popular and acknowledged online. 

1. Write a Thesis

Because a video essayist can handle a wide range of themes, video analysis essays lack defined bounds. The majority of essays, on the other hand, begin with a thesis.

A thesis is a statement, claim, theme, or concept that the rest of the essay is built around. A thesis might be broad, including a variety of art forms. Other theses can be quite detailed.

A good essay will almost always have a point to express. Every video analysis essay should have a central idea, or thesis, that ties the film together.

2. Write a Summary

Starting with a brief allows you and your team to document the answers to the most pressing project concerns. It ensures that everyone participating in the video production is on the same page.

This will avoid problems of mixing ideas or getting stuck when you are almost completing the project.

3. Choose appropriate Writing Tools

When it comes to writing your script, use any tool you’re familiar with, such as pen and paper. Also, find a writing atmosphere that is relaxing for you, where you can concentrate and be creative.

Consider what you don’t have to express out loud when you’re writing. Visual elements will be used to communicate a large portion of your content.

4. Use a Template

When you don’t have to reinvent the process every time you sit down, you get speed and consistency.

It’s using your cumulative knowledge of what works and doing it over and over again. Don’t start with a blank page when I sit down to create a script- try to use an already made template. 

5. Be Conversational

You want scripts that use language that is specific and targeted. Always avoid buzzwords, cliches, and generalizations. You want your audience to comprehend you clearly without rolling their eyes.

6. Be Narrative

Make careful to use a strong story structure when you’re trying to explain anything clearly. Ensure your script has a beginning, middle, and end, no matter how short it is. This will provide a familiar path for the viewers of your video script.

7. Edit Your Script

Make each word work for a certain position on the page when you choose your words.

They must serve a purpose.

After you’ve completed your first draft, go over your script and review it.

Then begin editing, reordering, and trimming. Remove as much as possible.

Consider cutting it if it isn’t helping you achieve your goal.

 8. Read your Script Loudly

Before recording or going on in your process, it’s recommended to read your script aloud at least once. Even if you won’t be the one reading it, this is a good method to ensure that your message is clear.

It’s a good idea to be away from people so you may practice in peace. Words that flow well on paper don’t always flow well when spoken aloud.

You might need to make some adjustments based on how tough certain phrases are to pronounce- it’s a lot easier to change it now than when recording.

9. Get Feedback

Sometimes it is very difficult to point out your mistakes in any piece of writing. Therefore, if you want a perfect video essay script, it is advisable to seek feedback from people who are not involved in the project.

Keep in mind that many will try to tear your work apart and make you feel incompetent. However, it can also be an opportunity to make your video better.

The best way to gather feedback is to assemble a group of people and read your script to them. Watch their facial reaction and jot your own comments as you read. Make sure not to defend your decisions.

Only listen to comments and ask questions to clarify.

After gathering feedback, decide on what points to include in your video essay. Also, you can ask someone else to read it to you so that you can listen to its follow.

A video essay can be a good mode to present all types of essays, especially compare and contrast essays as you can visually contrast the two subjects of your content.

How to make a Good Video from an Essay Script

You can make a good video from your script if you ask yourself the following questions;

• What is the video’s purpose? What is the purpose of the video in the first place?
• Who is this video’s intended audience?
• What is the subject of our video? (The more precise you can be, the better.) 
• What are the most important points to remember from the video?- What should viewers take away from it?

If the context had multiple characters, present their dialogues well in the essay to bring originality. If there is a need to involve another person, feel free to incorporate them.

How to Present a Video Essay Well in Class

• Write down keywords or main ideas in a notecard; do not write details- writing main ideas will help you remember your points when presenting. This helps you scan through your notecard for information.
• Practice- in presentations it is easy to tell who has practiced and who hasn’t. For your video essay to grab your class and professor’s attention, practice is the key.
• Practice in front of your friends and family asking for feedback and try to improve.
• Smile at your audience- this is one of the most important points when presenting anything in front of an audience.
• A smiley face draws the attention of the audience making them smile in return thus giving you confidence.
• Walk to your seat with a smile- try not to be disappointed even if you are not applauded. Be confident that you have aced your video presentation.

Other video presentation tips include;

• Making eye contact
• Have a good posture
• Do not argue with the audience 
• Look at everyone around the room, not just one audience or one spot
• Remember to use your hand and facial expressions to make a point.

Joseph is a freelance journalist and a part-time writer with a particular interest in the gig economy. He writes about schooling, college life, and changing trends in education. When not writing, Joseph is hiking or playing chess.

Visual Rhetoric

Video essay resource guide.

PAR 102 (M-Th, 9 AM- 5 PM) Fine Arts Library Media Lab (same hours as FAL) PCL Media Lab (same hours as PCL)

About video essays

What are they.

“The video essay is often described as a form of new media, but the basic principles are as old as rhetoric: the author makes an assertion, then presents evidence to back up his claim. Of course it was always possible for film critics to do this in print, and they’ve been doing it for over 100 years, following more or less the same template that one would use while writing about any art form: state your thesis or opinion, then back it with examples. In college, I was assured that in its heart, all written criticism was essentially the same – that in terms of rhetorical construction, book reviews, music reviews, dance reviews and film reviews were cut from the same cloth, but tailored to suit the specific properties of the medium being described, with greater emphasis given to form or content depending on the author’s goals and the reader’s presumed interest.”

Matt Zoller Seitz on the video essay .

what makes a good video essay? 

Tony Zhou on how to structure a video essay

Kevin B. Lee on what makes a video essay “ great “

why should we use them? what are their limits?

Kevin B. Lee’s  experimental/artistic pitch for video essays

Kevin B. Lee’s mainstream pitch for video essay

“Of all the many developments in the short history of film criticism and scholarship, the video essay has the greatest potential to challenge the now historically located text-based dominance of the appraisal and interpretation of film and its contextual cultures…”

Andrew McWhirter argues that t he video essay has significant academic potential in the Fall 2015 issue of  Screen

“Importantly, the [new] media stylo does not replace traditional scholarship. This is a new practice beyond traditional scholarship. So how does critical media differ from traditional scholarship and what advantages does it offer? First, as you will see with the works in this issue, critical media demonstrates a shift in rhetorical mode. The traditional essay is argumentative-thesis, evidence, conclusion. Traditional scholarship aspires to exhaustion, to be the definitive, end-all-be-all, last word on a particular subject. The media stylo, by contrast, suggests possibilities-it is not the end of scholarly inquiry; it is the beginning. It explores and experiments and is designed just as much to inspire as to convince…”

Eric Fadden’s “ A Manifesto for Critical Media “

Adam Westbrook’s “ The Web-Video Problem: Why It’s Time to Rethinking Visual Storytelling from the Bottom Up “

Video essayists and venues

Matt Zoller Seitz (various venues) A writer and director by trade, Zoller Seitz is nonetheless probably best known as a prominent American cultural critic.  He’s made over 1000 hours of video essays and is generally recognized as a founder of the video essay movement in high-brow periodicals.  A recognized expert on Wes Anderson, Zoller Seitz is also notable because he often mixes other cinematic media (especially television) into his analysis, as in the above example, which doubles as an experiment in the absence of voiceover.

Various contributors, Press Play Co-founded by Matt Zoller Seitz and Ken Cancelosi,  Press Play  (published by Indiewire)   is one of the oldest high-brow venues for video essays about television, cinema, and other aspects of popular culture.

Various contributors, Keyframe   (A Fandor online publication) Fandor’s video essay department publishes work from many editors (what many video essayists call themselves) on and in a range of topics and styles.  Check it out to get an idea of all that things a video essay can do!

Various contributors, Moving Image Source A high-brow publication for video essays.

Tony Zhou, Every Frame a Painting The master of video essays on filmic form, Tony’s arguments are clean, simple, and well-evidenced.  Look to Tony as an example of aggressive and precise editing and arrangement.  He’s also an excellent sound editor–pay attention to his choices and try out some of his sound-mixing techniques in your essay.

Adam Johnston, Your Movie Sucks (YMS) Although an excellent example of epideictic film rhetoric, this channel is a great example of what  not  to do in this assignment (write a movie review, gush about how good/bad you think a movie is, focus on motifs or narrative content instead of  film form  as the center of your argument).  What you  can  learn from Adam is a lot about style.  Adam’s delivery, pacing, and editing all work together to promote a mildly-disinterested-and-therefore-credible ethos through a near-monotone, which I’ll affectionately dub the “Daria” narratorial ethos.

Adam Westbrook, delve.tv Adam Westbrook is part of an emerging group of professional video essayists and delve.tv is his version of a visual podcast.  Using the video essay form, Adam has developed a professional public intellectual ethos for himself through skillful overlay of explanation/interpretation and concept.  Check out Westbrook’s work as a really good example of presenting and representing visual concepts crucial to an argument.  He’s a master at making an argument in the form of storytelling, and he uses the video essay as a vehicle for that enterprise.

:: kogonada (various venues) If you found yourself wondering what the auteur video essay might look like, :: kogonada is it.  I like to call this “expressionist” video essay style.  Kogonada is the ultimate minimalist when it comes to voiceover/text over–its message impossibly and almost excessively efficient.  Half of the videos in his library are simple, expertly-executed supercuts , highlighting how heavily video essays rely on the “supercut” technique to make an argument.  Crafting an essay in this style really limits your audience and may not be a very good fit for the constraints of assignment (very “cutting edge,” as we talked about it in class), but you will probably draw inspiration from ::kogonada’s distinct, recognizable style, as well as an idea of what a video essay can do at the outer limits of its form.

Lewis Bond,  Channel Criswell Narrating in brogue-y Northern English, Bond takes his time, releasing a very carefully-edited, high-production video essay once every couple of months.  He’s a decent editor, but I feel his essays tend to run long, and I feel rushed by his narration at times.  Bond also makes a useful distinction between video essays and analysis/reviews on his channel–and while most of his analysis/reviews focus on film content (what you don’t want to imitate), his video essays stay pretty focused on film technique (what you do).  Hearing the same author consciously engage in two different modes of analysis might help you better understand the distinction between the two, as well.

Jack Nugent,  Now You See It Nugent’s brisk, formal analysis is both insightful and accessible–a good example of what it takes to secure a significant following in the highly-competitive Youtube marketplace.  [That’s my way of slyly calling him commercial.] Nugent is especially good at pairing his narration with his images.  Concentrate and reflect upon his simple pairings as you watch–how does Nugent help you process both sets of information at the pacing he sets?

Evan Puschak, The Nerdwriter Nerdwriter  is a great example the diversity of topics a video essay can be used to craft an argument about.  Every week, Puschak publishes an episode on science, art, and culture.  Look at all the different things Puschak considers visual rhetoric and think about how he’s using the video essay form to make honed, precisely-executed arguments about popular culture.

Dennis Hartwig and John P. Hess,  FilmmakerIQ Hartwig and Hess use video essays to explain filmmaking technique to aspiring filmmakers.  I’ve included the channel here as another example of what  not  to do in your argument, although perhaps some of the technical explanations that Hartwig and Hess have produced might help you as secondary sources.  Your target audience (someone familiar on basic film theory trying to better understand film form) is likely to find the highly technical, prescriptive arguments on FilmIQ boring or alienating. Don’t focus on technical production in your essay (how the film accomplishes a particular visual technique using a camera); rather, focus on how the audience interprets the end result in the film itself; in other words, focus on choices the audience can notice and interpret–how is the audience interpreting the product of production?  How often is the audience thinking about/noticing production in that process?

Kevin B. Lee (various venues) A good example of the older, high-brow generation of video essayists, Kevin’s collection of work hosted on his Vimeo channel offers slow, deliberate, lecture-inspired readings of film techniques and form.  Note the distinct stylistic difference between Kevin’s pacing and someone like Zhou or Lewis.  How does delivery affect reception?

Software Guides

How to access Lynda tutorials (these will change your life)

Handbrake and MakeMKV  (file converters)

Adobe Premiere  (video editing)

Camtasia  (screen capture)

File management

Use your free UTBox account to upload and manage your files.  Make sure you’ve got some sort of system for tracking and assembling everything into your video editing software.   UTBox has a 2 terabyte limit (much higher than Google Drive) and is an excellent file management resource for all sorts of academic work.

Adobe Premiere saves versions with links to your video files, so it’s imperative that you keep your video files folder in the same place on every machine you open it up on.  That’s why I keep all my video files in a big folder on box that I drop on the desktop of any machine I’m working on before I open my premiere files.  The Adobe Premiere project walkthrough  has more details on this.

Where to find video and how to capture it

About fair use . Make sure your composition complies with the Fair Use doctrine and familiarize yourself with the four criteria.

The best place to capture images is always from a high-resolution DVD or video file .  The first place you should go to get the film is the library– see instructions for searching here .

To import the video and audio from your DVD or video file into your video editing software (like Premiere), you will first need to use a software to convert it to an .mkv.  See instructions on how to do that here .

Camtasia tutorials .  Camtasia is a program that allows you to capture anything that’s going on on your screen .  This is a critical tool for this assignment as you decide what kind of interface you want to present to your reader in your video essay.  Camtasia also allows you to capture any high-quality video playing on your desktop without licensing restrictions.

You can also use Clip Converter to capture images and sound from pre-existing YouTube videos , and it may be a little faster and easier than Camtasia.   I suggest converting things into .mkv before putting them into your video editor, regardless of where you get the material from.

Film theory and criticism

• /r/truefilm’s reading and viewing guide

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WGS Prof. George The World of Zines, Zine Making and Self-Publishing

• Defining Zines Plus Zine Histories and Futures
• Find Zines at Pace or Online
• Making a Paper Zine
• Making a "Born-Digital" Zine
• About Creative Commons
• Print or Publish your Zines
• Add Your Zine to Pace Collections
• Find a Distro (Distributor) to Sell Your Zine
• Help with your Zines
• The Video Essay

Additional Resources

Academic Journals

• in[Transition] : The first open access, peer-reviewed journal on videographic criticism
• AUDIOVISUALCY: Videographic Film and Moving Image Studies : An online forum for video essays or works of audovisual screen studies that have an analytical, critical, reflexive or scholarly purpose; fully attribute all sources used; are made according to Fair Use principles; are non-commercial in nature.

Video Essay Channels

• Every Frame a Painting  
• Indietrix Film Reviews
• 100 Years of Cinema  
• Channel Criswell  
• Lindsay Ellis

Library Guides

• Tufts University Library: Multimedia Production
• Edith Cowan University Library: The Video Essay
• Pace University Library: Film Criticism

So you want to make a video essay...

What is a video essay ?

Christian Keathley, a Professor of Film & Media Culture at Middlebury College & co-founder of in[Transition], defines video essays as

“short critical essays on a given film or filmmaker, typically read in voice-over by the author and supplemented with carefully chosen and organized film clips”

Video essays have found incresased popularity in recent years on digital content sharing platforms like YouTube & Vimeo. Despite their scholarly-focused and argument-driven nature, video essays have since been associated with (and mistaken for) other popular forms of commentary (e.g. movie commentaries, reaction videos, online fan-edits, etc.) shared on the same platforms. The two do have similarities in their accessibility and utilize the same set of creative tools and texhniques. However, the video essay in its academic form does follow certain conventions (a written critical component from the author, scholarly research, and peer review), as opposed to popular commentaries. 

Video essays as a medium are an important audivisual form of scholarship, particularly in terms of expression, creation, and accessibility. Traditional essays may not always lend themselves to the fullest expression of film and how we interpret/analyze visual images. As students of film and media studies, it is important to both understand the medium from a critical point of view, as well as from a creative point of view. 

The Video Essay: How-To

• Planning & Preparation
• Gathering Materials & Filming
• Editing & Sharing
• Understanding File Formats

So you've been assigned a video essay for class, or you want to make one on your own...

Where do you start? Like any other form of traditional essay, you will begin by Developing A Topic , whether it's a persuasive argument, a narrative story, or a research question. If you’re telling a story, think about good elements of narrative. If you’re making an argument in your video essay, think about the elements of making an effective argument. If you're drafting a research question, make sure to be specific and answer the following: who?, what?, where?, when?, why?, and how?

For more information about developing a topic or researcj question, please check out the following resources: 

• Pace Library Guide: The Research Process, Step-By-Step
• Pace Library Guide: Getting Started with Research

Once you have a well-developed topic and/or research question, then you can Create an Outline and Write a Script for your video essay. Utilizing your background research, evidence from whichever piece(s) of media you are analyzing/discussing, and your own arguments/interpretations of that media, you can build an outline and write a basic script to refer to when filmming and/or recording your video essay. This script will especially be important if you plan to record a voiceover. 

For more information about how to write a script/create an outline, please check out the following resources: 

• Excelsior Online Writing Lab: Video Essays
• How To Make A Video Essay: Writing   by  Indietrix Film Reviews

Now, you've got your script and you're ready to start gathering materials (scenes, images, audio, etc.) to edit into your video essay.  The best place to capture images is always  from a high-resolution DVD, Blue-ray, or video file. 

There are a couple of different places you can acquire these files. Of course, you can always invest in your own copies of the physical media. This is the best (and most ethical ) way to get high quality images, video, and footage.

Should you wish to do a screen capture, you can use platforms like Camtasia or Clip Converter to record images or footage directly from your screen. These aren't always the most ethical means to record footage, so if you choose to do so, be sure to consult Fair Use Guidelines before doing so. For this process, you will also likely need a DVD Drive, whether external or internal. Having one that can read DVDs and Blu-rays is a plus! Resoruces for how to do these technical processes are included below. 

Before you actually aquire any footage or media for your video essay, it's important to weigh the ethical considerations (i.e. Fair Use & Copyright Law) no matter what the media is or your intention to use it. 

Resources: 

• How To Make A Video Essay: Footage and Voiceover   from  Indietrix Film Reviews  
• How To Make Video Essays:  This video is especially helpful in terms of the technology of filming and recording voiceovers for video essays, less so the other aspects of video essay production. 
• Camtasia: Screen Capture & Recording Tutorials

As for finding stock photos or images to use that are in the Public Domain , check out this well-curated list of public domain image libraries, websites, and archives at the Tufts University Library Multimedia Production Resource Guide . 

Use editing software and experiment with available functionality to enhance and support your argument. Add a voice-over, sound effects, music and other aspects of multimodality. Be sure to include references and credits to all sources used in creating the video essay. 

There are many different kinds of publications and media platforms through which to share your completed video essay. For the widest distribution, most choose to share on  YouTube . However, this may not necessarily be the most scholarly platform to utilize for your scholarly pursuits.  Vimeo  is a good choice, as many scholarly video essays published for academic journals, such as  MAI: Feminism & Visual Culture  and  in[Transition]   are hosted there. 

For more information on editing video essays, please check out the following resources: 

• How to Make a Video Essay: Editing by  Indietrix Film Reviews
• Vimeo: Editing Basics

When creating, saving, uploading, and sharing video essays, it's important to have a basic understanding of digitail file formats, for videos, audio, and images.  Linked below are some resources (websites, videos, & infographics) to help you learn how to navigate each file format and learn their best uses. 

Books: 

• Portable Moving Images: A Media History of Storage  Formats  by Ricardo Cedeño Montaña
• Images on the Move: Materiality - Networks -  Formats   Editor: Olga Moskatova

Blog Posts: 

• Understanding Video File Formats, Codecs and Containers by Andy Owen at TechSmith
• Video Formats – Meaning, types and everything you should know   by  Akeem Okunola at InEvent
• Image file formats: When to Use Each File Type   by Samual Lundquist at 99Designs

Other Resources: 

• Introduction to Digital Format Preservation, The Library of Congress

Image Credit: WonderShare, "Top 9 Video Formats You May Want to Know In 2023." 

Featured Video Essays

Below is a list of well-researched and well-crafted video essays on a variety of topics

• Dos Hermanos: Uncanny Femininity, Grief, and Childhood in Carillo's Animations by Krista Calvo
• Revenge of a Cool Girl by Agnieszka Piotrowska  

I Feel, Therefore I Can Be Free from Nzingha Kendall on Vimeo .

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• Last Updated: Sep 30, 2024 6:40 PM
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