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• How to Write a Research Proposal | Examples & Templates

How to Write a Research Proposal | Examples & Templates

Published on October 12, 2022 by Shona McCombes and Tegan George. Revised on November 21, 2023.

A research proposal describes what you will investigate, why it’s important, and how you will conduct your research.

The format of a research proposal varies between fields, but most proposals will contain at least these elements:

Introduction

Literature review.

• Research design

Reference list

While the sections may vary, the overall objective is always the same. A research proposal serves as a blueprint and guide for your research plan, helping you get organized and feel confident in the path forward you choose to take.

Table of contents

Research proposal purpose, research proposal examples, research design and methods, contribution to knowledge, research schedule, other interesting articles, frequently asked questions about research proposals.

Academics often have to write research proposals to get funding for their projects. As a student, you might have to write a research proposal as part of a grad school application , or prior to starting your thesis or dissertation .

In addition to helping you figure out what your research can look like, a proposal can also serve to demonstrate why your project is worth pursuing to a funder, educational institution, or supervisor.

Research proposal length

The length of a research proposal can vary quite a bit. A bachelor’s or master’s thesis proposal can be just a few pages, while proposals for PhD dissertations or research funding are usually much longer and more detailed. Your supervisor can help you determine the best length for your work.

One trick to get started is to think of your proposal’s structure as a shorter version of your thesis or dissertation , only without the results , conclusion and discussion sections.

Download our research proposal template

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Writing a research proposal can be quite challenging, but a good starting point could be to look at some examples. We’ve included a few for you below.

• Example research proposal #1: “A Conceptual Framework for Scheduling Constraint Management”
• Example research proposal #2: “Medical Students as Mediators of Change in Tobacco Use”

Like your dissertation or thesis, the proposal will usually have a title page that includes:

• The proposed title of your project
• Your supervisor’s name
• Your institution and department

The first part of your proposal is the initial pitch for your project. Make sure it succinctly explains what you want to do and why.

Your introduction should:

• Introduce your topic
• Give necessary background and context
• Outline your  problem statement  and research questions

To guide your introduction , include information about:

• Who could have an interest in the topic (e.g., scientists, policymakers)
• How much is already known about the topic
• What is missing from this current knowledge
• What new insights your research will contribute
• Why you believe this research is worth doing

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As you get started, it’s important to demonstrate that you’re familiar with the most important research on your topic. A strong literature review  shows your reader that your project has a solid foundation in existing knowledge or theory. It also shows that you’re not simply repeating what other people have already done or said, but rather using existing research as a jumping-off point for your own.

In this section, share exactly how your project will contribute to ongoing conversations in the field by:

• Comparing and contrasting the main theories, methods, and debates
• Examining the strengths and weaknesses of different approaches
• Explaining how will you build on, challenge, or synthesize prior scholarship

Following the literature review, restate your main  objectives . This brings the focus back to your own project. Next, your research design or methodology section will describe your overall approach, and the practical steps you will take to answer your research questions.

To finish your proposal on a strong note, explore the potential implications of your research for your field. Emphasize again what you aim to contribute and why it matters.

For example, your results might have implications for:

• Improving best practices
• Informing policymaking decisions
• Strengthening a theory or model
• Challenging popular or scientific beliefs
• Creating a basis for future research

Last but not least, your research proposal must include correct citations for every source you have used, compiled in a reference list . To create citations quickly and easily, you can use our free APA citation generator .

Some institutions or funders require a detailed timeline of the project, asking you to forecast what you will do at each stage and how long it may take. While not always required, be sure to check the requirements of your project.

Here’s an example schedule to help you get started. You can also download a template at the button below.

Download our research schedule template

If you are applying for research funding, chances are you will have to include a detailed budget. This shows your estimates of how much each part of your project will cost.

Make sure to check what type of costs the funding body will agree to cover. For each item, include:

• Cost : exactly how much money do you need?
• Justification : why is this cost necessary to complete the research?
• Source : how did you calculate the amount?

To determine your budget, think about:

• Travel costs : do you need to go somewhere to collect your data? How will you get there, and how much time will you need? What will you do there (e.g., interviews, archival research)?
• Materials : do you need access to any tools or technologies?
• Help : do you need to hire any research assistants for the project? What will they do, and how much will you pay them?

If you want to know more about the research process , methodology , research bias , or statistics , make sure to check out some of our other articles with explanations and examples.

Methodology

• Sampling methods
• Simple random sampling
• Stratified sampling
• Cluster sampling
• Likert scales
• Reproducibility

 Statistics

• Null hypothesis
• Statistical power
• Probability distribution
• Effect size
• Poisson distribution

Research bias

• Optimism bias
• Cognitive bias
• Implicit bias
• Hawthorne effect
• Anchoring bias
• Explicit bias

Once you’ve decided on your research objectives , you need to explain them in your paper, at the end of your problem statement .

Keep your research objectives clear and concise, and use appropriate verbs to accurately convey the work that you will carry out for each one.

I will compare …

A research aim is a broad statement indicating the general purpose of your research project. It should appear in your introduction at the end of your problem statement , before your research objectives.

Research objectives are more specific than your research aim. They indicate the specific ways you’ll address the overarching aim.

A PhD, which is short for philosophiae doctor (doctor of philosophy in Latin), is the highest university degree that can be obtained. In a PhD, students spend 3–5 years writing a dissertation , which aims to make a significant, original contribution to current knowledge.

A PhD is intended to prepare students for a career as a researcher, whether that be in academia, the public sector, or the private sector.

A master’s is a 1- or 2-year graduate degree that can prepare you for a variety of careers.

All master’s involve graduate-level coursework. Some are research-intensive and intend to prepare students for further study in a PhD; these usually require their students to write a master’s thesis . Others focus on professional training for a specific career.

Critical thinking refers to the ability to evaluate information and to be aware of biases or assumptions, including your own.

Like information literacy , it involves evaluating arguments, identifying and solving problems in an objective and systematic way, and clearly communicating your ideas.

The best way to remember the difference between a research plan and a research proposal is that they have fundamentally different audiences. A research plan helps you, the researcher, organize your thoughts. On the other hand, a dissertation proposal or research proposal aims to convince others (e.g., a supervisor, a funding body, or a dissertation committee) that your research topic is relevant and worthy of being conducted.

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How to Write a Research Proposal: (with Examples & Templates)

Table of Contents

Before conducting a study, a research proposal should be created that outlines researchers’ plans and methodology and is submitted to the concerned evaluating organization or person. Creating a research proposal is an important step to ensure that researchers are on track and are moving forward as intended. A research proposal can be defined as a detailed plan or blueprint for the proposed research that you intend to undertake. It provides readers with a snapshot of your project by describing what you will investigate, why it is needed, and how you will conduct the research.  

Your research proposal should aim to explain to the readers why your research is relevant and original, that you understand the context and current scenario in the field, have the appropriate resources to conduct the research, and that the research is feasible given the usual constraints.  

This article will describe in detail the purpose and typical structure of a research proposal , along with examples and templates to help you ace this step in your research journey.  

What is a Research Proposal ?  

A research proposal¹ ,²  can be defined as a formal report that describes your proposed research, its objectives, methodology, implications, and other important details. Research proposals are the framework of your research and are used to obtain approvals or grants to conduct the study from various committees or organizations. Consequently, research proposals should convince readers of your study’s credibility, accuracy, achievability, practicality, and reproducibility.   

With research proposals , researchers usually aim to persuade the readers, funding agencies, educational institutions, and supervisors to approve the proposal. To achieve this, the report should be well structured with the objectives written in clear, understandable language devoid of jargon. A well-organized research proposal conveys to the readers or evaluators that the writer has thought out the research plan meticulously and has the resources to ensure timely completion.  

Purpose of Research Proposals  

A research proposal is a sales pitch and therefore should be detailed enough to convince your readers, who could be supervisors, ethics committees, universities, etc., that what you’re proposing has merit and is feasible . Research proposals can help students discuss their dissertation with their faculty or fulfill course requirements and also help researchers obtain funding. A well-structured proposal instills confidence among readers about your ability to conduct and complete the study as proposed.  

Research proposals can be written for several reasons:³  

• To describe the importance of research in the specific topic  
• Address any potential challenges you may encounter  
• Showcase knowledge in the field and your ability to conduct a study  
• Apply for a role at a research institute  
• Convince a research supervisor or university that your research can satisfy the requirements of a degree program  
• Highlight the importance of your research to organizations that may sponsor your project  
• Identify implications of your project and how it can benefit the audience  

What Goes in a Research Proposal?    

Research proposals should aim to answer the three basic questions—what, why, and how.  

The What question should be answered by describing the specific subject being researched. It should typically include the objectives, the cohort details, and the location or setting.  

The Why question should be answered by describing the existing scenario of the subject, listing unanswered questions, identifying gaps in the existing research, and describing how your study can address these gaps, along with the implications and significance.  

The How question should be answered by describing the proposed research methodology, data analysis tools expected to be used, and other details to describe your proposed methodology.   

Research Proposal Example  

Here is a research proposal sample template (with examples) from the University of Rochester Medical Center. 4 The sections in all research proposals are essentially the same although different terminology and other specific sections may be used depending on the subject.  

Structure of a Research Proposal  

If you want to know how to make a research proposal impactful, include the following components:¹  

1. Introduction  

This section provides a background of the study, including the research topic, what is already known about it and the gaps, and the significance of the proposed research.  

2. Literature review  

This section contains descriptions of all the previous relevant studies pertaining to the research topic. Every study cited should be described in a few sentences, starting with the general studies to the more specific ones. This section builds on the understanding gained by readers in the Introduction section and supports it by citing relevant prior literature, indicating to readers that you have thoroughly researched your subject.  

3. Objectives  

Once the background and gaps in the research topic have been established, authors must now state the aims of the research clearly. Hypotheses should be mentioned here. This section further helps readers understand what your study’s specific goals are.  

4. Research design and methodology  

Here, authors should clearly describe the methods they intend to use to achieve their proposed objectives. Important components of this section include the population and sample size, data collection and analysis methods and duration, statistical analysis software, measures to avoid bias (randomization, blinding), etc.  

5. Ethical considerations  

This refers to the protection of participants’ rights, such as the right to privacy, right to confidentiality, etc. Researchers need to obtain informed consent and institutional review approval by the required authorities and mention this clearly for transparency.  

6. Budget/funding  

Researchers should prepare their budget and include all expected expenditures. An additional allowance for contingencies such as delays should also be factored in.  

7. Appendices  

This section typically includes information that supports the research proposal and may include informed consent forms, questionnaires, participant information, measurement tools, etc.  

8. Citations  

Important Tips for Writing a Research Proposal  

Writing a research proposal begins much before the actual task of writing. Planning the research proposal structure and content is an important stage, which if done efficiently, can help you seamlessly transition into the writing stage. 3,5  

The Planning Stage  

• Manage your time efficiently. Plan to have the draft version ready at least two weeks before your deadline and the final version at least two to three days before the deadline.
• What is the primary objective of your research?  
• Will your research address any existing gap?  
• What is the impact of your proposed research?  
• Do people outside your field find your research applicable in other areas?  
• If your research is unsuccessful, would there still be other useful research outcomes?  

  The Writing Stage  

• Create an outline with main section headings that are typically used.  
• Focus only on writing and getting your points across without worrying about the format of the research proposal , grammar, punctuation, etc. These can be fixed during the subsequent passes. Add details to each section heading you created in the beginning.   
• Ensure your sentences are concise and use plain language. A research proposal usually contains about 2,000 to 4,000 words or four to seven pages.  
• Don’t use too many technical terms and abbreviations assuming that the readers would know them. Define the abbreviations and technical terms.  
• Ensure that the entire content is readable. Avoid using long paragraphs because they affect the continuity in reading. Break them into shorter paragraphs and introduce some white space for readability.  
• Focus on only the major research issues and cite sources accordingly. Don’t include generic information or their sources in the literature review.  
• Proofread your final document to ensure there are no grammatical errors so readers can enjoy a seamless, uninterrupted read.  
• Use academic, scholarly language because it brings formality into a document.  
• Ensure that your title is created using the keywords in the document and is neither too long and specific nor too short and general.  
• Cite all sources appropriately to avoid plagiarism.  
• Make sure that you follow guidelines, if provided. This includes rules as simple as using a specific font or a hyphen or en dash between numerical ranges.  
• Ensure that you’ve answered all questions requested by the evaluating authority.  

Key Takeaways   

Here’s a summary of the main points about research proposals discussed in the previous sections:  

• A research proposal is a document that outlines the details of a proposed study and is created by researchers to submit to evaluators who could be research institutions, universities, faculty, etc.  
• Research proposals are usually about 2,000-4,000 words long, but this depends on the evaluating authority’s guidelines.  
• A good research proposal ensures that you’ve done your background research and assessed the feasibility of the research.  
• Research proposals have the following main sections—introduction, literature review, objectives, methodology, ethical considerations, and budget.  

Frequently Asked Questions  

Q1. How is a research proposal evaluated?  

A1. In general, most evaluators, including universities, broadly use the following criteria to evaluate research proposals . 6  

• Significance —Does the research address any important subject or issue, which may or may not be specific to the evaluator or university?  
• Content and design —Is the proposed methodology appropriate to answer the research question? Are the objectives clear and well aligned with the proposed methodology?  
• Sample size and selection —Is the target population or cohort size clearly mentioned? Is the sampling process used to select participants randomized, appropriate, and free of bias?  
• Timing —Are the proposed data collection dates mentioned clearly? Is the project feasible given the specified resources and timeline?  
• Data management and dissemination —Who will have access to the data? What is the plan for data analysis?  

Q2. What is the difference between the Introduction and Literature Review sections in a research proposal ?  

A2. The Introduction or Background section in a research proposal sets the context of the study by describing the current scenario of the subject and identifying the gaps and need for the research. A Literature Review, on the other hand, provides references to all prior relevant literature to help corroborate the gaps identified and the research need.  

Q3. How long should a research proposal be?  

A3. Research proposal lengths vary with the evaluating authority like universities or committees and also the subject. Here’s a table that lists the typical research proposal lengths for a few universities.  

Q4. What are the common mistakes to avoid in a research proposal ?  

A4. Here are a few common mistakes that you must avoid while writing a research proposal . 7  

• No clear objectives: Objectives should be clear, specific, and measurable for the easy understanding among readers.  
• Incomplete or unconvincing background research: Background research usually includes a review of the current scenario of the particular industry and also a review of the previous literature on the subject. This helps readers understand your reasons for undertaking this research because you identified gaps in the existing research.  
• Overlooking project feasibility: The project scope and estimates should be realistic considering the resources and time available.   
• Neglecting the impact and significance of the study: In a research proposal , readers and evaluators look for the implications or significance of your research and how it contributes to the existing research. This information should always be included.  
• Unstructured format of a research proposal : A well-structured document gives confidence to evaluators that you have read the guidelines carefully and are well organized in your approach, consequently affirming that you will be able to undertake the research as mentioned in your proposal.  
• Ineffective writing style: The language used should be formal and grammatically correct. If required, editors could be consulted, including AI-based tools such as Paperpal , to refine the research proposal structure and language.  

Thus, a research proposal is an essential document that can help you promote your research and secure funds and grants for conducting your research. Consequently, it should be well written in clear language and include all essential details to convince the evaluators of your ability to conduct the research as proposed.  

This article has described all the important components of a research proposal and has also provided tips to improve your writing style. We hope all these tips will help you write a well-structured research proposal to ensure receipt of grants or any other purpose.  

References  

• Sudheesh K, Duggappa DR, Nethra SS. How to write a research proposal? Indian J Anaesth. 2016;60(9):631-634. Accessed July 15, 2024. https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5037942/  
• Writing research proposals. Harvard College Office of Undergraduate Research and Fellowships. Harvard University. Accessed July 14, 2024. https://uraf.harvard.edu/apply-opportunities/app-components/essays/research-proposals  
• What is a research proposal? Plus how to write one. Indeed website. Accessed July 17, 2024. https://www.indeed.com/career-advice/career-development/research-proposal  
• Research proposal template. University of Rochester Medical Center. Accessed July 16, 2024. https://www.urmc.rochester.edu/MediaLibraries/URMCMedia/pediatrics/research/documents/Research-proposal-Template.pdf  
• Tips for successful proposal writing. Johns Hopkins University. Accessed July 17, 2024. https://research.jhu.edu/wp-content/uploads/2018/09/Tips-for-Successful-Proposal-Writing.pdf  
• Formal review of research proposals. Cornell University. Accessed July 18, 2024. https://irp.dpb.cornell.edu/surveys/survey-assessment-review-group/research-proposals  
• 7 Mistakes you must avoid in your research proposal. Aveksana (via LinkedIn). Accessed July 17, 2024. https://www.linkedin.com/pulse/7-mistakes-you-must-avoid-your-research-proposal-aveksana-cmtwf/  

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Get accurate academic translations, rewriting support, grammar checks, vocabulary suggestions, and generative AI assistance that delivers human precision at machine speed. Try for free or upgrade to Paperpal Prime starting at US$19 a month to access premium features, including consistency, plagiarism, and 30+ submission readiness checks to help you succeed.  

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Research Paper Guide

Writing Research Proposal

Last updated on: Nov 20, 2023

Writing a Research Proposal - Outline, Format, and Examples

By: Nathan D.

13 min read

Reviewed By: Rylee W.

Published on: Mar 24, 2023

Ready to take on the world of research, but feeling a bit intimidated by the proposal-writing process? You're not alone! Writing a research proposal can seem like a daunting task, especially if you're new to the game. 

But don't worry – we're here to help make the process as easy and exciting as possible!

Think of your research proposal as a sales pitch for your ideas. It's your chance to convince others that your project is worth their time and investment. And just like with any great sales pitch, the key is to show passion and enthusiasm for your work.

In this guide, we'll demystify the proposal-writing process. We'll cover everything from defining your research question to outlining your methodology to presenting your budget. 

So get ready to rock this proposal writing journey!

On this Page

What is a Research Proposal?

As per the research proposal definition, it is a concise summary of your research paper. It introduces the general idea of your research by highlighting the questions and issues you are going to address in your paper.

For writing a good and ‘acceptance worthy’ proposal, demonstrating the uniqueness and worthiness of your research paper is important.

Below is a detailed definition that will help you understand it better.

‘A research proposal is a document that is written to present and justify your interest and need for researching a particular topic.’

Similarly, a good proposal must highlight the benefits and o utcomes of the proposed study, supported by persuasive evidence.

Purpose of Research Proposal 

Knowing what the goal of writing a research proposal is can make the process easier and help you get your project approved by faculty. 

Let’s break down what makes up a good research proposal. 

Filling Gaps in Existing Knowledge 

Crafting a research proposal is an opportunity to explore the depths of your topic and uncover unturned stones. 

By identifying areas previously unexamined, you can open up new perspectives which could provide substantial value to your project. This demonstrates your contribution to knowledge. 

With such insights in hand, faculty will quickly recognize that there's something special about this study – setting it apart from others on the same subject!

Underscoring Existing Knowledge 

A research proposal is a chance for you to show how good you are at analyzing things and understanding past studies. 

With evidence-based data, you can demonstrate how these studies relate to each other - which agrees or disagrees with current theories about the topic. 

Whether it's presenting meaningful insights or uncovering new ones, this exercise will challenge your ability to think critically!

Adding New Original Knowledge 

To create a compelling research proposal, you must demonstrate your understanding of the existing body of knowledge on your topic. 

You should also bring something new to the table. You can explore primary sources like interviews or surveys with experts or members involved in this study. 

Showcase how this proposed project adds value and moves conversations forward; make sure that it is relevant to today's context!

In conclusion, the purpose of a research proposal is to identify gaps in existing knowledge and provide new, original perspectives on the topic. By doing this, you'll be able to craft an impactful study that faculty will find hard to ignore! 

How to Create a Research Proposal Outline?

Sometimes students don’t realize how important a research paper proposal is and end up putting all the information together without following the basic outline or thinking this through.

Before starting with the outline, you need to understand the basic components. A clear outline is important when it comes to presenting the literature review and writing the entire paper.

Here is a basic format you can follow while writing your proposal.

• Introduction
• Literature Review
• Research Methodology

It might seem like a dreadful task and especially for the students who are new to this. It requires good writing as well as research skills.

Here is a sample template to further explain the outline.

Research Proposal Template

RESEARCH PROPOSAL TEMPLATE

Need help with creating an outline for your research paper? Check out this in-depth read on how to create an effective research paper outline !

How to Start a Research Proposal?

Many students think that starting a research proposal is the same as creating an outline. No, it is not, and knowing how to start with your research proposal on the right track is like getting done with half of it.

Below are the important steps to start a research proposal.

• Begin working on it as soon as possible.
• Conduct thorough and in-depth research.
• Instead of forming the title first, find the main theme or problem that you would like to discuss in your research.
• Collect and save the research information with proper and complete citation and reference information.
• Divide the collected details into the sections of the proposal and stick to them.

Writing a research proposal is tricky, but when you start it beforehand then you will have enough time to understand your main topic’s different aspects.

Procrastinating and leaving it for the last few days before submission will only land you in trouble.

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How to Write a Research Proposal

Now you have the basic outline you can follow. Let’s discuss how to write it by following the format mentioned above.

1. Choose the Title Carefully

Your proposal title should be concise and clear to indicate your research question. Your readers should know what to expect in the paper after reading the title. Avoid writing titles in a general perspective or phrases like “An investigation of …” or “A review of …” etc. Make it concise and well-defined.

2. Add a Concise Abstract

‘How to write an abstract for a research proposal?’

The abstract is a short summary that is around 100-250 words. The abstract should include the research question, the hypothesis of your research (if there is any), the research methodology, and the findings.

If the proposal is detailed, it will require a section of the contents after the abstract. It, knowing how to write an abstract  will be helpful and can save you from making any blunders.

3. Add a Strong Introduction

You need to start with a strong introduction. The introduction is written to provide a background or context related to your research problem. It is important to frame the research question while writing the proposal.

Start the introduction with a general statement related to the problem area you are focusing on and justify your study.

The introduction usually covers the following elements.

• What is the purpose of your research or study?
• Mention the background information and significance before you introduce your research question.
• Introduce your research question in a way that its significance is highlighted by setting the stage for it.
• Briefly mention the issues that you are going to discuss and highlight in your study.
• Make sure that you identify the independent and dependent variables in the title of your study.
• If there is a hypothesis or a theory related to your research, state it in the introduction.

Have a very clear and concise idea about your research, and make sure that you do not deviate from the main research question. A clear idea will help you craft a perfect thesis. Here is how you can create a crisp and interesting  thesis introduction  along with a basic guideline.

4. Clarify the Research Objectives

Your research objectives will explain what the writer is trying to achieve. Moreover, these aims and objectives must be achievable. It means that it must be framed according to the:

• Available time
• Infrastructure
• Other important resources.

However, it is beneficial to read all the developments in the field and find research gaps before deciding your objective. It will help you come up with suitable aims for your projects.

5. Add Relevant Literature Review

A separate section dedicated to the literature review will allow you to conduct extensive background research and support your research question with credible sources and research.

The following are the basic purposes of the literature review.

• To give reference to the researchers whose study has been a part of your research.
• To help you construct a precise and clear research question.
• To critically evaluate previous literature information related to your research.
• To understand research issues relevant to the topic of your research.
• To convince the reader that your research is an important contribution to the relevant niche.

A literature review is an important component. Learning  how to write a literature review  will help you compose an engaging and impressive literature review easily.

Keep your literature review organized by adding a subheading to maintain a smooth flow in the content. Try not to bore your readers and your instructor or the committee. Write it in an engaging manner.

6. Mention the Significance of the Research

The significance of your research will identify the importance of your work. It should be mainly stated in the introductory paragraph.

You must highlight how your research is beneficial for the respective field of study. Similarly, you can also state its contribution to the field in both the broader and narrow sense.

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7. Explain the Research Methodology

‘How to write a methods section of a research proposal?’

This section explains how you are going to conduct your research. Explain why the specific method is suitable for your research and how it will help you attain your research goals. Your research methodology will give you an organized plan for the research.

Mention sufficient information regarding your research methodology for readers to understand how you are conducting your research. It must contain enough information regarding the study for another researcher to implement it.

i.) Types of Research Methodology

Choose the type of research methodology that is suitable for your research.

a.) Qualitative type is used in a theoretical type of research like that in literature.

Some research involves both; if your research topic also involves analyzing both the statistical data and theory, then make sure that you use them appropriately.   For a qualitative approach, the method section of your proposal needs to be more detailed and elaborate compared to the one in the quantitative approach. How you will collect your data and analyze it according to the qualitative approach should be described with great care.

b.) Quantitative research is suitable for projects involving collecting and analyzing statistical data like that in social sciences, medicine, and psychology.    When you choose a quantitative approach for your research, the method section should contain answers to the following elements.

• Design – Is it a laboratory experiment or a survey?
• What are the sample size and the subject of your study?
• What is the procedure of your study, and how will you carry out the activities involved in it?
• Describe your questionnaire or the instruments you will be using in the experiment.

Have detailed knowledge of all the research methodologies to justify your approach toward the research problem.

8. Present the Hypothesis or the Expected Research Results

In the research proposal, this section will contain the results of the research, but since this is a research proposal, you do not have the results yet. This is why you will add the expected research results here. These results are those that you aim to obtain from the research.

Sometimes the researcher gets the same kind of results, but sometimes, the results could differ from the expected ones.

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9. Mention the Ethical Considerations

It is an essential part of your outline. Researchers need to consider ethical values while conducting research work. Furthermore, you also have to be very careful in the data collection process and need to respect the rights of the participants.

They should not harm them in any way, and full consent should be obtained from them prior to the study.

Lastly, the writer’s moral duty is to promise complete confidentiality to feel comfortable while sharing information.

10. Discuss the Research Limitations

The research limitations indicate the flaws and shortcomings of your research. These may include:

• Unavailability of resources
• Small sample size
• Wrong methodology

Listing the limitations shows your honesty and complete understanding of the topic.

11. Add Proper References and Citation

Don’t forget the references section. You don’t want to get blamed for plagiarism. Always give references to the authors and the literature you have studied for your research.

There are two ways to cite your sources.

• Reference –  List the literature that you have used in your proposal.
• Bibliography –  List everything that you have studied, cited, or not while doing your study or while writing.

Follow a specific format for the citation section as instructed by your supervisor. It can be written in APA, MLA, Chicago, or Harvard style. Both references and a bibliography are included in it.

12. Edit and Proofread

Many students prefer not to proofread the proposal after completion, which is a grave mistake. If you proofread the paper on your own, you may fail to identify the mistakes. Use online tools or have a helping hand from your friend to give it a good read.

In the end, edit the document as per the needs.

Why Do Research Proposals Get Rejected?

An analysis of 500 rejected proposals allowed us to identify the common blunders made in them. These blunders caused the rejection of otherwise promising research. Therefore, to maximize the chances of acceptance, you must avoid these mistakes.

Here are some of those mistakes.

• The proposal stated a flawed hypothesis.
• The professor doubts the research will not bring new or useful results.
• The plan mentioned in the proposal lacks details and is unrealistic.
• It lacks coherence.
• The results obtained, or the hypothesis from the chosen method will be inaccurate.
• The review of the literature is not done correctly.
• Sufficient time was not devoted to writing the proposal.
• The proposal is copied or has been used by many other students in the past.

These are the common mistakes that result in rejection.

If you desire to make it shine, stick to your instructor’s guidelines and stay away from committing these mistakes. 

Research Proposal Examples

Looking for some helpful and detailed research proposal examples to get you started? Examples are great for a quick understanding of how something works or is written, in our case.

Here are some complete research paper proposal samples to help you write your own.

RESEARCH PROPOSAL SAMPLE

RESEARCH PROPOSAL EXAMPLE - APA

HOW TO WRITE A RESEARCH GRANT PROPOSAL

NSF RESEARCH PROPOSAL SAMPLE

MARKET RESEARCH PROPOSAL SAMPLE

PH.D. RESEARCH PROPOSAL SAMPLE

Research Proposal Topics

You can take ideas for your topic from books, journals, previously done research, and dissertations.

Here are a few topics you can choose from.

• How has technology evolved the English language over the last ten years?
• What are the effects of individualism on British literature?
• How has Feminism helped women get their rights over the last decade?
• What caused the fall of the Roman empire, and what are its effects?
• What factors caused World War II?
• What are the effects of World War II on diplomacy?
• Can cultural differences affect social interactions?
• How have violent video games affected brain development among children?
• How does alcohol affect aggression among a few people?
• How effective is the death penalty?

If you want to know more about finding a topic for your research paper and research paper topic examples, here is a list of interesting  research paper topics .

Research proposals can be critical because they require great attention. If you are inexperienced, you are likely to suffer. In a worst-case scenario, your proposal may get rejected.

Your dedicated professional and experienced essay writer at  5StarEssays.com is always here to help you. Being a professional essay writing service , we know how to craft a compelling research proposal and help you get it accepted.

Or, try using our AI powered paper writer to get quick writing help and sample citations. 

Frequently Asked Questions

What makes a strong research proposal.

Your proposal must explain why your research is important in addition to explaining the methods that you will use. You should also position yourself within your field of study and give an overview of why this specific topic could be significant.

How many pages a research proposal should be?

Research proposals typically range between three and five pages in length. Research proposal formats vary across disciplines.

You should follow the format that is standard within your field, with special attention to what your faculty mentor prefers.

What tense should a research proposal be written in?

In a research proposal, use future tense for actions to be undertaken in the study. For example: A survey method will be employed , and a close-ended questionnaire will be used .

How long is a research proposal?

When writing a research proposal, it is best, to begin with, what you want to know more about. There is no set length for these proposals so they can be anywhere from 2,500 words up or down depending on the topic and scope of your study.

Does a research proposal have chapters?

Like a research paper, the introduction and conclusion of your proposal should be brief. In every chapter you include in your proposal, begin with an informative intro paragraph that captures what will follow in each section.

Similarly, for chapters near their end, conclusions summarize points discussed throughout the sections but also highlight what is most important about them overall.

What are the 7 parts of the research proposal?

The 7 parts of a research proposal include 

• Problem statement
• Literature review 
• Methodology

Each of these sections is key in order to craft an effective research proposal that will be approved by faculty members! 

PhD Essay, Literature

Nathan completed his Ph.D. in journalism and has been writing articles for well-respected publications for many years now. His work is carefully researched and insightful, showing a true passion for the written word. Nathan's clients appreciate his expertise, deep understanding of the process, and ability to communicate difficult concepts clearly.

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Home » How To Write A Proposal – Step By Step Guide [With Template]

How To Write A Proposal – Step By Step Guide [With Template]

Table of Contents

How To Write A Proposal

Writing a Proposal involves several key steps to effectively communicate your ideas and intentions to a target audience. Here’s a detailed breakdown of each step:

Identify the Purpose and Audience

• Clearly define the purpose of your proposal: What problem are you addressing, what solution are you proposing, or what goal are you aiming to achieve?
• Identify your target audience: Who will be reading your proposal? Consider their background, interests, and any specific requirements they may have.

Conduct Research

• Gather relevant information: Conduct thorough research to support your proposal. This may involve studying existing literature, analyzing data, or conducting surveys/interviews to gather necessary facts and evidence.
• Understand the context: Familiarize yourself with the current situation or problem you’re addressing. Identify any relevant trends, challenges, or opportunities that may impact your proposal.

Develop an Outline

• Create a clear and logical structure: Divide your proposal into sections or headings that will guide your readers through the content.
• Introduction: Provide a concise overview of the problem, its significance, and the proposed solution.
• Background/Context: Offer relevant background information and context to help the readers understand the situation.
• Objectives/Goals: Clearly state the objectives or goals of your proposal.
• Methodology/Approach: Describe the approach or methodology you will use to address the problem.
• Timeline/Schedule: Present a detailed timeline or schedule outlining the key milestones or activities.
• Budget/Resources: Specify the financial and other resources required to implement your proposal.
• Evaluation/Success Metrics: Explain how you will measure the success or effectiveness of your proposal.
• Conclusion: Summarize the main points and restate the benefits of your proposal.

Write the Proposal

• Grab attention: Start with a compelling opening statement or a brief story that hooks the reader.
• Clearly state the problem: Clearly define the problem or issue you are addressing and explain its significance.
• Present your proposal: Introduce your proposed solution, project, or idea and explain why it is the best approach.
• State the objectives/goals: Clearly articulate the specific objectives or goals your proposal aims to achieve.
• Provide supporting information: Present evidence, data, or examples to support your claims and justify your proposal.
• Explain the methodology: Describe in detail the approach, methods, or strategies you will use to implement your proposal.
• Address potential concerns: Anticipate and address any potential objections or challenges the readers may have and provide counterarguments or mitigation strategies.
• Recap the main points: Summarize the key points you’ve discussed in the proposal.
• Reinforce the benefits: Emphasize the positive outcomes, benefits, or impact your proposal will have.
• Call to action: Clearly state what action you want the readers to take, such as approving the proposal, providing funding, or collaborating with you.

Review and Revise

• Proofread for clarity and coherence: Check for grammar, spelling, and punctuation errors.
• Ensure a logical flow: Read through your proposal to ensure the ideas are presented in a logical order and are easy to follow.
• Revise and refine: Fine-tune your proposal to make it concise, persuasive, and compelling.

Add Supplementary Materials

• Attach relevant documents: Include any supporting materials that strengthen your proposal, such as research findings, charts, graphs, or testimonials.
• Appendices: Add any additional information that might be useful but not essential to the main body of the proposal.

Formatting and Presentation

• Follow the guidelines: Adhere to any specific formatting guidelines provided by the organization or institution to which you are submitting the proposal.
• Use a professional tone and language: Ensure that your proposal is written in a clear, concise, and professional manner.
• Use headings and subheadings: Organize your proposal with clear headings and subheadings to improve readability.
• Pay attention to design: Use appropriate fonts, font sizes, and formatting styles to make your proposal visually appealing.
• Include a cover page: Create a cover page that includes the title of your proposal, your name or organization, the date, and any other required information.

Seek Feedback

• Share your proposal with trusted colleagues or mentors and ask for their feedback. Consider their suggestions for improvement and incorporate them into your proposal if necessary.

Finalize and Submit

• Make any final revisions based on the feedback received.
• Ensure that all required sections, attachments, and documentation are included.
• Double-check for any formatting, grammar, or spelling errors.
• Submit your proposal within the designated deadline and according to the submission guidelines provided.

Proposal Format

The format of a proposal can vary depending on the specific requirements of the organization or institution you are submitting it to. However, here is a general proposal format that you can follow:

1. Title Page:

• Include the title of your proposal, your name or organization’s name, the date, and any other relevant information specified by the guidelines.

2. Executive Summary:

•  Provide a concise overview of your proposal, highlighting the key points and objectives.
• Summarize the problem, proposed solution, and anticipated benefits.
• Keep it brief and engaging, as this section is often read first and should capture the reader’s attention.

3. Introduction:

• State the problem or issue you are addressing and its significance.
• Provide background information to help the reader understand the context and importance of the problem.
• Clearly state the purpose and objectives of your proposal.

4. Problem Statement:

• Describe the problem in detail, highlighting its impact and consequences.
• Use data, statistics, or examples to support your claims and demonstrate the need for a solution.

5. Proposed Solution or Project Description:

• Explain your proposed solution or project in a clear and detailed manner.
• Describe how your solution addresses the problem and why it is the most effective approach.
• Include information on the methods, strategies, or activities you will undertake to implement your solution.
• Highlight any unique features, innovations, or advantages of your proposal.

6. Methodology:

• Provide a step-by-step explanation of the methodology or approach you will use to implement your proposal.
• Include a timeline or schedule that outlines the key milestones, tasks, and deliverables.
• Clearly describe the resources, personnel, or expertise required for each phase of the project.

7. Evaluation and Success Metrics:

• Explain how you will measure the success or effectiveness of your proposal.
• Identify specific metrics, indicators, or evaluation methods that will be used.
• Describe how you will track progress, gather feedback, and make adjustments as needed.
• Present a detailed budget that outlines the financial resources required for your proposal.
• Include all relevant costs, such as personnel, materials, equipment, and any other expenses.
• Provide a justification for each item in the budget.

9. Conclusion:

•  Summarize the main points of your proposal.
•  Reiterate the benefits and positive outcomes of implementing your proposal.
• Emphasize the value and impact it will have on the organization or community.

10. Appendices:

• Include any additional supporting materials, such as research findings, charts, graphs, or testimonials.
•  Attach any relevant documents that provide further information but are not essential to the main body of the proposal.

Proposal Template

Here’s a basic proposal template that you can use as a starting point for creating your own proposal:

Dear [Recipient’s Name],

I am writing to submit a proposal for [briefly state the purpose of the proposal and its significance]. This proposal outlines a comprehensive solution to address [describe the problem or issue] and presents an actionable plan to achieve the desired objectives.

Thank you for considering this proposal. I believe that implementing this solution will significantly contribute to [organization’s or community’s goals]. I am available to discuss the proposal in more detail at your convenience. Please feel free to contact me at [your email address or phone number].

Yours sincerely,

Note: This template is a starting point and should be customized to meet the specific requirements and guidelines provided by the organization or institution to which you are submitting the proposal.

Proposal Sample

Here’s a sample proposal to give you an idea of how it could be structured and written:

Subject : Proposal for Implementation of Environmental Education Program

I am pleased to submit this proposal for your consideration, outlining a comprehensive plan for the implementation of an Environmental Education Program. This program aims to address the critical need for environmental awareness and education among the community, with the objective of fostering a sense of responsibility and sustainability.

Executive Summary: Our proposed Environmental Education Program is designed to provide engaging and interactive educational opportunities for individuals of all ages. By combining classroom learning, hands-on activities, and community engagement, we aim to create a long-lasting impact on environmental conservation practices and attitudes.

Introduction: The state of our environment is facing significant challenges, including climate change, habitat loss, and pollution. It is essential to equip individuals with the knowledge and skills to understand these issues and take action. This proposal seeks to bridge the gap in environmental education and inspire a sense of environmental stewardship among the community.

Problem Statement: The lack of environmental education programs has resulted in limited awareness and understanding of environmental issues. As a result, individuals are less likely to adopt sustainable practices or actively contribute to conservation efforts. Our program aims to address this gap and empower individuals to become environmentally conscious and responsible citizens.

Proposed Solution or Project Description: Our Environmental Education Program will comprise a range of activities, including workshops, field trips, and community initiatives. We will collaborate with local schools, community centers, and environmental organizations to ensure broad participation and maximum impact. By incorporating interactive learning experiences, such as nature walks, recycling drives, and eco-craft sessions, we aim to make environmental education engaging and enjoyable.

Methodology: Our program will be structured into modules that cover key environmental themes, such as biodiversity, climate change, waste management, and sustainable living. Each module will include a mix of classroom sessions, hands-on activities, and practical field experiences. We will also leverage technology, such as educational apps and online resources, to enhance learning outcomes.

Evaluation and Success Metrics: We will employ a combination of quantitative and qualitative measures to evaluate the effectiveness of the program. Pre- and post-assessments will gauge knowledge gain, while surveys and feedback forms will assess participant satisfaction and behavior change. We will also track the number of community engagement activities and the adoption of sustainable practices as indicators of success.

Budget: Please find attached a detailed budget breakdown for the implementation of the Environmental Education Program. The budget covers personnel costs, materials and supplies, transportation, and outreach expenses. We have ensured cost-effectiveness while maintaining the quality and impact of the program.

Conclusion: By implementing this Environmental Education Program, we have the opportunity to make a significant difference in our community’s environmental consciousness and practices. We are confident that this program will foster a generation of individuals who are passionate about protecting our environment and taking sustainable actions. We look forward to discussing the proposal further and working together to make a positive impact.

Thank you for your time and consideration. Should you have any questions or require additional information, please do not hesitate to contact me at [your email address or phone number].

About the author

Muhammad Hassan

Researcher, Academic Writer, Web developer

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Research Proposal Example/Sample

Detailed Walkthrough + Free Proposal Template

If you’re getting started crafting your research proposal and are looking for a few examples of research proposals , you’ve come to the right place.

In this video, we walk you through two successful (approved) research proposals , one for a Master’s-level project, and one for a PhD-level dissertation. We also start off by unpacking our free research proposal template and discussing the four core sections of a research proposal, so that you have a clear understanding of the basics before diving into the actual proposals.

• Research proposal example/sample – Master’s-level (PDF/Word)
• Research proposal example/sample – PhD-level (PDF/Word)
• Proposal template (Fully editable) 

If you’re working on a research proposal for a dissertation or thesis, you may also find the following useful:

• Research Proposal Bootcamp : Learn how to write a research proposal as efficiently and effectively as possible
• 1:1 Proposal Coaching : Get hands-on help with your research proposal

PS – If you’re working on a dissertation, be sure to also check out our collection of dissertation and thesis examples here .

FAQ: Research Proposal Example

Research proposal example: frequently asked questions, are the sample proposals real.

Yes. The proposals are real and were approved by the respective universities.

Can I copy one of these proposals for my own research?

As we discuss in the video, every research proposal will be slightly different, depending on the university’s unique requirements, as well as the nature of the research itself. Therefore, you’ll need to tailor your research proposal to suit your specific context.

You can learn more about the basics of writing a research proposal here .

How do I get the research proposal template?

You can access our free proposal template here .

Is the proposal template really free?

Yes. There is no cost for the proposal template and you are free to use it as a foundation for your research proposal.

Where can I learn more about proposal writing?

For self-directed learners, our Research Proposal Bootcamp is a great starting point.

For students that want hands-on guidance, our private coaching service is recommended.

Psst… there’s more!

This post is an extract from our bestselling short course, Research Proposal Bootcamp . If you want to work smart, you don't want to miss this .

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Writing a Scientific Research Project Proposal

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Table of Contents

The importance of a well-written research proposal cannot be underestimated. Your research really is only as good as your proposal. A poorly written, or poorly conceived research proposal will doom even an otherwise worthy project. On the other hand, a well-written, high-quality proposal will increase your chances for success.

In this article, we’ll outline the basics of writing an effective scientific research proposal, including the differences between research proposals, grants and cover letters. We’ll also touch on common mistakes made when submitting research proposals, as well as a simple example or template that you can follow.

What is a scientific research proposal?

The main purpose of a scientific research proposal is to convince your audience that your project is worthwhile, and that you have the expertise and wherewithal to complete it. The elements of an effective research proposal mirror those of the research process itself, which we’ll outline below. Essentially, the research proposal should include enough information for the reader to determine if your proposed study is worth pursuing.

It is not an uncommon misunderstanding to think that a research proposal and a cover letter are the same things. However, they are different. The main difference between a research proposal vs cover letter content is distinct. Whereas the research proposal summarizes the proposal for future research, the cover letter connects you to the research, and how you are the right person to complete the proposed research.

There is also sometimes confusion around a research proposal vs grant application. Whereas a research proposal is a statement of intent, related to answering a research question, a grant application is a specific request for funding to complete the research proposed. Of course, there are elements of overlap between the two documents; it’s the purpose of the document that defines one or the other.

Scientific Research Proposal Format

Although there is no one way to write a scientific research proposal, there are specific guidelines. A lot depends on which journal you’re submitting your research proposal to, so you may need to follow their scientific research proposal template.

In general, however, there are fairly universal sections to every scientific research proposal. These include:

• Title: Make sure the title of your proposal is descriptive and concise. Make it catch and informative at the same time, avoiding dry phrases like, “An investigation…” Your title should pique the interest of the reader.
• Abstract: This is a brief (300-500 words) summary that includes the research question, your rationale for the study, and any applicable hypothesis. You should also include a brief description of your methodology, including procedures, samples, instruments, etc.
• Introduction: The opening paragraph of your research proposal is, perhaps, the most important. Here you want to introduce the research problem in a creative way, and demonstrate your understanding of the need for the research. You want the reader to think that your proposed research is current, important and relevant.
• Background: Include a brief history of the topic and link it to a contemporary context to show its relevance for today. Identify key researchers and institutions also looking at the problem
• Literature Review: This is the section that may take the longest amount of time to assemble. Here you want to synthesize prior research, and place your proposed research into the larger picture of what’s been studied in the past. You want to show your reader that your work is original, and adds to the current knowledge.
• Research Design and Methodology: This section should be very clearly and logically written and organized. You are letting your reader know that you know what you are going to do, and how. The reader should feel confident that you have the skills and knowledge needed to get the project done.
• Preliminary Implications: Here you’ll be outlining how you anticipate your research will extend current knowledge in your field. You might also want to discuss how your findings will impact future research needs.
• Conclusion: This section reinforces the significance and importance of your proposed research, and summarizes the entire proposal.
• References/Citations: Of course, you need to include a full and accurate list of any and all sources you used to write your research proposal.

Common Mistakes in Writing a Scientific Research Project Proposal

Remember, the best research proposal can be rejected if it’s not well written or is ill-conceived. The most common mistakes made include:

• Not providing the proper context for your research question or the problem
• Failing to reference landmark/key studies
• Losing focus of the research question or problem
• Not accurately presenting contributions by other researchers and institutions
• Incompletely developing a persuasive argument for the research that is being proposed
• Misplaced attention on minor points and/or not enough detail on major issues
• Sloppy, low-quality writing without effective logic and flow
• Incorrect or lapses in references and citations, and/or references not in proper format
• The proposal is too long – or too short

Scientific Research Proposal Example

There are countless examples that you can find for successful research proposals. In addition, you can also find examples of unsuccessful research proposals. Search for successful research proposals in your field, and even for your target journal, to get a good idea on what specifically your audience may be looking for.

While there’s no one example that will show you everything you need to know, looking at a few will give you a good idea of what you need to include in your own research proposal. Talk, also, to colleagues in your field, especially if you are a student or a new researcher. We can often learn from the mistakes of others. The more prepared and knowledgeable you are prior to writing your research proposal, the more likely you are to succeed.

One of the top reasons scientific research proposals are rejected is due to poor logic and flow. Check out our Language Editing Services to ensure a great proposal , that’s clear and concise, and properly referenced. Check our video for more information, and get started today.

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Write A Research Proposal: Follow Our Step-by-Step Guide

A research project begins with a compelling proposal, a document that not only outlines your plan but also persuades its readers of its merit.

Whether you’re aiming for a Ph.D or securing funding, our step-by-step guide provides you with the essential tools and insights to craft a persuasive research proposal.

From formulating a clear hypothesis to detailing your methodology, follow along to ensure your proposal is both thorough and convincing. 

Research Proposal Writing Process

Why Write A Research Proposal?

A research proposal for postgraduate studies is a detailed plan that outlines your research question, methodology, and objectives. A well written research proposal:

• sets the scope of your study,
• demonstrates your knowledge of existing research, and
• shows how your work will contribute to your field.

Writing a research proposal for your postgraduate studies might seem daunting, but there are many reasons you should spend time to produce one:

Allows You To Define Your Research Question Clearly

A well-thought-out research proposal allows you to define your research question clearly. This means you pinpoint exactly what you want to explore, avoiding broad or vague topics.

Your research question acts as the guiding star throughout your entire research process, keeping your thesis, research paper, or dissertation focused and on track.

Develop Literature Familiarity & Identify Research Gap

Delving into a literature review as part of your proposal helps you understand the existing research and identify any gaps.

This isn’t just about summarising what others have done; it’s your chance to demonstrate that you’re familiar with the field and to build on the foundation others have laid. You get to show how your research will add new insights or challenge established beliefs.

Refine Your Methodology

Your proposal must outline your research methodology, detailing how you plan to collect and analyze data.

This isn’t just about stating what tools and procedures you will use; it’s about convincing the reader that your project is feasible and your methods are sound.

If you’re conducting research involving human subjects, you’ll need to describe how you will ensure ethical standards are met.

Supports Your Funding Application

Creating a concise and coherent proposal with a clear problem statement and defined research objectives also positions you well for securing research funding.

Funding bodies want to support projects with clearly defined aims and potential implications that contribute significantly to their field.

Initial Pitch To Interested Parties

Your proposal acts as an initial pitch of your research idea. It helps you clarify the purpose of your research and align your goals with academic expectations.

This is where you get to argue the significance of your study and outline practical steps you will take to answer your research questions. You can then take your research proposal and shop it around for:

• university placement,
• supervisors,
• funding, or
• other potential supports you may need.

Steps To Write A Research Proposal

Writing a research proposal can seem overwhelming, but breaking it down into structured steps can demystify the process.

Here’s a detailed guide to help you craft an effective proposal that communicates your research idea compellingly and clearly.

Step 1: Create a Captivating Title Page

The title page serves as the introduction to your proposal. It should feature a title that succinctly conveys the essence of your research project.

The title must grab attention while accurately reflecting the content of your study. This page should also include your:

• institutional affiliation, and

These details need to be presented in a professional format that adheres to the specific requirements of your academic or funding institution.

Step 2: Summarize with a Strong Abstract

Following the title page, the abstract should succinctly summarize the critical aspects of your proposal in about 100 to 150 words. It should outline:

• the research problem,
• main objectives,
• proposed methodology, and
• potential implications of your research.

Although brief, the abstract is powerful, providing a snapshot that encourages further reading. See it as a movie trailer – it should be able to attract the attention of those that are interested in your research, and repel those that dont.

Step 3: Conduct a Thorough Literature Review

The literature review is where you show you are well-versed in the field. This section demonstrates your understanding of the existing research and highlights the gap your study will address.

It involves a critical analysis of the key literature and situates your research question in the context of what has already been explored, establishing the foundation for your research.

Literature review used to be a nightmare, but with the power of AI tools, you can easily find relevant papers easily and quickly. Here’s a few to help you get started:

Step 4: Define Clear Research Questions and Objectives

From the literature review, distill your research questions. These should be clear, focused, and directly related to the gaps you’ve identified in the literature.

The research aims and objectives should be specific outcomes that your study aims to achieve, guiding the direction of your research.

This step transforms the general interest of your study into a precise plan of inquiry, worthy of an academic or researcher’s time to study and understand. Get this right, and you will have an easier time on the later process of your research.

Step 5: Argue Your Research Design, Detail Your Research Methodology

The methodology section is crucial as it lays out the blueprint for how you will conduct your research. This should detail the research design and methods, including how data will be collected and analysed.

Explain the choice of qualitative, quantitative, or mixed methods, and justify these choices based on the nature of your research question.

Argue strongly and with passion here, as you need to show confidence that your research method of choice is the best way to answer the research question.

Once you have proposed a research approach, discuss how you intend to conduct data analysis. List out the potential software or tools you plan to use for the process, and how you would ensure your research is:

• valid and reliable (quantitative)
• credible (qualitative)

This section should also discuss any potential challenges and how you plan to address them, showcasing your preparedness and realistic approach to the research process.

Step 6: Articulate the Significance of Your Research

In this part of the proposal, you need to articulate why your proposed research is important.

Discuss the potential implications of your research topic and how it will contribute to existing knowledge or theory. 

Highlighting the significance can engage your reader and justify the need for your study, often influencing the decision of funding bodies or academic committees.

Step 7: Include a Realistic Timeline

Project management is key in research, and outlining a timeline demonstrates your organisational skills and realistic understanding of the research process.

Break down your research into phases, from initial data collection to analysis and reporting results. A Gantt chart may be useful here, as it is a good visual representation of your research timeline.

This schedule not only helps gauge the project’s feasibility but also shows that you can efficiently manage time, a critical aspect of conducting successful research.

Step 8: Compile a Comprehensive Bibliography

Finally, a detailed bibliography is essential. It should list every source that has informed your research proposal, demonstrating a thorough and rigorous approach to your preparatory work.

This section underlines your scholarly diligence and ensures that all intellectual debts are acknowledged, reinforcing the academic integrity of your proposal.

Look at research papers within your field, and see the citation style common with the field for an idea how to approach this.

There are formats such as APA, MLA, Chicago and more, which means you want to be sure to follow the conventions in your field of research. 

You can also use a wide range of software to help manage and write out your bibliography. Here’s a few free citation tools you can use. 

By following these steps, you craft a proposal that not only presents your research plan but also persuasively argues its worth.

Your proposal becomes not just a plan for a study, but a convincing argument for why it should be undertaken and how it will contribute to the field.

Common Mistakes When Writing A Research Proposal

To ensure your proposal stands out for the right reasons, be aware of common pitfalls and how to avoid them. Here are five typical mistakes and how to correct them:

Mistake 1: Vague Objectives

A common issue is unclear aims and objectives. Your proposal needs to specify exactly what you intend to investigate and what you hope to achieve. 

Vague objectives can make your proposal seem unfocused and unrealistic.

Be specific here: instead of saying you aim to “explore the effects of social media,” say you will “quantify the impact of targeted social media advertising on consumer purchasing decisions among 18-24 year-olds.”

Mistake 2: Inadequate Literature Review

Skipping the thorough review of existing literature is a serious oversight. Your research proposal can be easily rejected, without a proper literature review.

A good literature review not only shows you’re familiar with the field but also justifies the necessity of your research. It highlights the gap in existing knowledge that your project will address.

To fix this, dedicate time to summarising previous research and discuss how your work will build on or challenge the existing knowledge.

Mistake 3: Poorly Defined Methodology

Another frequent error is a methodology section that lacks clarity and detail. This part of your proposal outlines how you will answer your research questions.

A common mistake is not specifying data collection tools and procedures. Make sure you explain the methodology clearly:

• what methods will you use,
• why are they best suited to your research question, and
• how will you handle data analysis?

If you are planning to conduct a survey, describe the demographic, how samples will be selected, and the type of analysis you’ll use, like regression analysis.

Mistake 4: Ignoring Potential Pitfalls

Often, proposals fail to discuss potential limitations and risks associated with the research design.

Addressing these issues proactively shows that you are prepared and realistic about your research capabilities. Outline potential challenges and your strategies for mitigating them.

If there’s a possibility of low participant turnout, explain how you will recruit participants and ensure sufficient sample size.

Mistake 5: Overlooking the Significance and Impact

Many proposals do not adequately convey the significance of the study or its potential implications. Your proposal should make it clear why your research is important and how it will contribute to the field.

This means explicitly stating the potential implications of your findings. Say, if your research could influence policy, describe how it could lead to changes in legislation or practice within the relevant field.

By addressing these common mistakes, you ensure your research proposal is not only comprehensive but also compelling.

Research Proposal – Get It Right For A Smoother Dissertation

Writing a research proposal requires a clear and methodical approach, from crafting an eye-catching title to compiling a comprehensive bibliography.

By following the steps outlined in our guide, you ensure that each component of your proposal is thoughtfully considered and well-presented.

This not only boosts the persuasiveness of your proposal but also significantly enhances the likelihood of gaining approval or funding for your research project.

Remember, a well-structured proposal is your first step towards a successful research endeavour.

Dr Andrew Stapleton has a Masters and PhD in Chemistry from the UK and Australia. He has many years of research experience and has worked as a Postdoctoral Fellow and Associate at a number of Universities. Although having secured funding for his own research, he left academia to help others with his YouTube channel all about the inner workings of academia and how to make it work for you.

Thank you for visiting Academia Insider.

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8 Research Proposal Examples & Template to Use

Written by: Raja Mandal

So you have a groundbreaking research idea you've spent months or even years developing, and now you're ready to take the next step.

How do you get funding for your research, and how should you approach potential funders? The answer is to create a convincing research proposal.

Unfortunately, most research proposals often get rejected. According to the European Research Council, the success rate for repeat proposal applications was only 14.8% in 2023 .

Pitching a novel research concept isn’t enough. To increase your chances of securing funding, your research proposal must check the right boxes in terms of clarity, feasibility, aesthetic appeal and other factors.

If you’re looking for inspiration to create a persuasive and feasible proposal, you’re in the right place. In this article, we have compiled a list of research proposal examples to help you create yours.

These examples will help you understand how to organize your proposal, what information to include and how to present it in a way that encourages others to support your project.

Let's dive in!

Table of Contents

What is a research proposal, what to include in a research proposal, 8 research proposal examples & templates, research proposal faqs.

• A research proposal is a document that outlines your proposed research project, explaining what you plan to study, why it's important and how you will conduct your research.
• A well-structured research proposal includes a title page, abstract and table of contents, introduction, literature review, research design and methodology, contribution to knowledge, research schedule, timeline and budget.
• Visme's research proposal examples and templates offer a great starting point for creating engaging and well-structured proposals.
• Choose a template from Visme's research proposal examples and customize it to fit your needs.
• With Visme’s proposal maker , you can create a research proposal that stands out. Access a drag-and-drop editor and advanced features like AI tools , collaboration features, brand wizard and more.

A research proposal is a structured document that outlines the core idea of your research, the methods you intend to use, the required resources and the expected results.

Think of it as a sales pitch for your research. It answers some big questions: What are you planning to explore? Why is it important to conduct the research? What are your research objectives and the methods you’ll use to achieve them? What are the potential outcomes or contributions of this research to the field?

A research proposal serves two primary purposes. First, it convinces funding bodies or academic committees to support your research project expected to bring new ideas and insights. Second, it provides a roadmap for your research journey, helping you stay focused, organized and on track.

Now, we'll discuss what to include in a research proposal. You'll learn about the important parts of a research proposal template and how they help present your research idea clearly.

Here’s an infographic that you can use to understand the elements of a research proposal quickly.

1. Title Page

Start your research proposal with a title page that clearly states your research. The title page is like a book cover, giving the first impression of your project. Therefore, you must ensure the design is engaging enough to attract your audience at first glance.

Include the following details on your title page:

• Title of your research
• Contact Details
• Name of the department or organization
• Date of submission

2. Abstract and Table of Contents

After the title page comes the abstract and the table of contents.

The abstract is a concise summary of your project that briefly outlines your research question, the reasons behind the study and the methods you intend to use. It is a quick way for readers to understand your proposal without reading the entire document.

The table of contents is a detailed list of the sections and subsections in your proposal, with page numbers. It helps readers navigate through your document and quickly locate different parts they're interested in.

3. Introduction

The introduction of your research proposal sets the tone for the rest of the document. It should grab the reader's attention and make them want to learn more. It's your chance to make a strong case for why your research is worth investigating and how it can fill a gap in current knowledge or solve a specific problem.

Make sure that your introduction covers the following:

• Background Information: Set the stage with a brief snapshot of existing research and why your topic is relevant.
• Research Problem: Identify the specific problem or knowledge gap that your study will address.
• Research Questions or Hypotheses: Present the central question or hypothesis that guides your research focus.
• Aims and Objectives: Outline your research's main goal and the steps you'll take to achieve it.
• Significance and Contribution: Explain how your research will add value to the field and what impact it could have.

4. Literature Review

A literature review is a list of the scholarly works you used to conduct your research. It helps you demonstrate your current knowledge about the topic.

Here's how this part works:

• Summary of Sources: Talk about the main ideas or findings from your research materials and explain how they connect to your research questions.
• Finding Gaps: Show where the current research falls short or doesn't give the full picture—this is where your research comes in!
• Key Theories: Tell the readers about any theories or ways of thinking that help shape your research.
• Learning from Methods: Discuss what previous researchers worked on and how their methods might guide your research.
• Recognizing Authors and Studies: Honor the pioneers whose work has had a major influence on your topic.

5. Research Design and Methodology

This section outlines your plan for answering your research question. It explains how you intend to gather and analyze information, providing a clear roadmap of the investigation process.

Here are the key components:

Population and Sample

Describe the entire group you're interested in (the population). This could be all teachers in a specific state or all social media platform users. After that, you will need to explain how you will choose a smaller group, known as a sample, to study directly. This sample should be selected to accurately represent the larger population you are interested in studying.

To choose the right sampling method, you need to assess your population properly. For instance, to obtain general insights, you can use random sampling to select individuals without bias. If the population consists of different categories, such as professionals and students, you can use stratified sampling to ensure that each category is represented in the sample.

Other popular sampling methods include systematic, convenience, purposive, cluster, and probability sampling techniques.

Research Approach

There are three main approaches for the research: qualitative (focusing on experiences and themes), quantitative (using numbers and statistics), or mixed methods (combining both). Your choice will depend on your research question and the kind of data you need.

Data Collection

This section details the specific methods you'll use to gather information. Will you distribute surveys online or in person? Conduct interviews? Perhaps you'll use existing data sets. Here, you'll also explain how you'll ensure the data collection process is reliable and ethical.

Data Analysis

Once you have collected your data, the next step is to analyze it to obtain meaningful insights. The method you choose depends on the available data type.

If you have quantitative data, you can employ statistical tests to analyze it. And if you're dealing with qualitative data, coding techniques can help you spot patterns and themes in your collected data.

6. Contribution to Knowledge

In this section, you need to explain how your research will contribute to the existing knowledge in your field. You should describe whether your study will fill a knowledge gap, challenge conventional ideas or beliefs or offer a fresh perspective on a topic.

Clearly outline how your work will advance your field of study and why this new knowledge is essential.

7. Research Schedule and Timeline

Create a timeline with important milestones, such as finishing your literature review, completing data collection and finalizing your analysis.

This shows that you've carefully considered the scope of your project and can manage your time effectively. Furthermore, account for possible delays and be prepared to adapt your schedule accordingly.

To create this timeline, consider using a visual tool like a Gantt chart or a simple spreadsheet. These tools will help you organize individual tasks, assign deadlines, and visualize the project's overall progress.

Choose a Gantt chart template from Visme's library and customize it to create your timeline quickly. Here's an example template:

The budget section is your opportunity to show them that you've carefully considered all necessary expenses and that your funding request is justified.

Here's how you can approach this part:

• Understand the Rules: Before making calculations, thoroughly review the funding agency's guidelines. Pay attention to what types of expenses are allowed or excluded and whether there are any budget caps.
• Personnel: Salaries and benefits for yourself, research assistants, or collaborators.
• Equipment: Specialized tools, software, or lab supplies.
• Travel: Transportation, lodging and meals if data collection requires travel.
• Dissemination: Costs for publishing results or presenting at conferences.
• Provide Justifications: Don't just list a cost. Briefly explain why each expense is crucial for completing your research.
• Be Thorough and Realistic: Research prices for specific items using quotes or online comparisons. Don't underestimate expenses, as this can raise troubles about the project's feasibility.
• Don't Forget Contingencies: Include a small buffer (around 5% of your total budget) for unexpected costs that might arise.

Using these research proposal examples and templates, you can create a winning proposal in no time. You will find templates for various topics and customize every aspect of them to make them your own.

Visme’s drag-and-drop editor, advanced features and a vast library of templates help organizations and individuals worldwide create engaging documents.

Here’s what a research student who uses Visme to create award-winning presentations has to say about the tool:

Chantelle Clarke

Research Student

Now, let’s dive into the research proposal examples.

1. Research Proposal Presentation Template

This research proposal presentation template is a powerful tool for presenting your research plan to stakeholders. The slides include specific sections to help you outline your research, including the research background, questions, objectives, methodology and expected results.

The slides create a coherent narrative, highlighting the importance and significance of your research. Overall, the template has a calming and professional blue color scheme with text that enables your audience to grasp the key points.

If you need help creating your presentation slides in a fraction of the time, check out Visme's AI presentation maker . Enter your requirements using text prompts, and the AI tool will generate a complete presentation with engaging visuals, text and clear structure. You can further customize the template completely to your needs.

2. Sales Research Proposal Template

Sales research gives you a deeper understanding of their target audience. It also helps you identify gaps in the market and develop effective sales strategies that drive revenue growth. With this research proposal template, you can secure funding for your next research project.

It features a sleek and professional grayscale color palette with a classic and modern vibe. The high-quality images in the template are strategically placed to reinforce the message without overwhelming the reader. Furthermore, the template includes a vertical bar graph that effectively represents budget allocations, enabling the reader to quickly grasp the information.

Use Visme's interactive elements and animations to add a dynamic layer to your research proposals. You can animate any object and add pop-ups or link pages for a more immersive experience. Use these functionalities to highlight key findings, demonstrate trends or guide readers through your proposal, making the content engaging and interactive.

3. General Funding Research Proposal Template

This proposal template is a great tool for securing funding for any type of research project. It begins with a captivating title page that grabs attention. The beautiful design elements and vector icons enhance the aesthetic and aid visual communication.

This template revolves around how a specific user group adopts cryptocurrencies like Bitcoin and Ethereum. The goal is to assess awareness, gauge interest and understand key factors affecting cryptocurrency adoption.

The project methodology includes survey design, data collection, and market research. The expected impact is to enhance customer engagement and position the company as a customer-centric brand.

Do you need additional help crafting the perfect text for your proposal? Visme's AI writer can quickly generate content outlines, summaries and even entire sections. Just explain your requirements to the tool using a text prompt, and the tool will generate it for you.

4. Product Research Proposal Template

Creating a product that delights users begins with detailed product research. With this modern proposal template, you can secure buy-in and funding for your next research.

It starts with a background that explains why the research is important. Next, it highlights what the research is set to achieve, how the research will be conducted, how much it will cost, the timeline and the expected outcomes. With a striking color scheme combining black, yellow, and gray, the template grabs attention and maintains it until the last page.

What we love about this template is the smart use of visuals. You'll find a flowchart explaining the methodology, a bar graph for the budget, and a timeline for the project. But that’s just the tip of the iceberg regarding the visual elements you’ll find in Visme.

Visme offers data visualization tools with 30+ data widgets, such as radial gauges, population arrays, progress bars and more. These tools can help you turn complex data into engaging visuals for your research proposal or any other document.

For larger data sets, you can choose from 20+ types of charts and graphs , including bar graphs , bubble charts , Venn diagrams and more.

5. Tech Research Proposal Template

If you’re a tech researcher, we’ve got the perfect template for you. This research proposal example is about predictive analytics in e-commerce. However, you can customize it for any other type of research proposal.

It highlights the project's objectives, including the effectiveness of predictive analysis, the impact of product recommendations and supply chain optimization. The methods proposed for achieving these objectives involve A/B testing and data analysis, a comprehensive budget and a 12-month timeline for clear project planning.

The title page has a unique triptych-style layout that immediately catches the reader's attention. It has plenty of white space that enhances readability, allowing your audience to focus on the critical points.

Submitting to different funding agencies? You don’t have to manually make changes to your document. Visme's dynamic fields can help save time and eliminate repetitive data entry.

Create custom fields like project names, addresses, contact information and more. Any changes made to these fields will automatically populate throughout the document.

6. Marketing Research Proposal Template

Artificial intelligence (AI) is taking the world by storm and the marketing niche isn’t left out. With this eye-catching template, you can attract attention to your proposed marketing research project for an AI-driven platform.

The main goal of the research is to evaluate the platform's feasibility and marketing potential. To achieve this goal, the scope of work includes a comprehensive analysis of the market and competitors and pilot testing. The proposal also contains a budget overview that clearly outlines the allocation of funds, ensuring a well-planned and transparent approach.

Using Visme's Brand Design Tool , you can easily customize this template to suit your branding with just one click. Simply enter your URL into the brand wizard, and the tool will automatically extract your company logo, brand colors, and brand fonts . Once saved, you or your team members can apply the branding elements to any document. It's that simple!

7. Environmental Research Proposal Template

The environmental research proposal example focuses on carbon emissions, identifies their contributing factors, and suggests sustainable practices to address them. It uses an appropriate sample size and data collection techniques to gather and evaluate data and provide sustainable recommendations to reduce industrial carbon footprints and waste.

From a design standpoint, the green and white color combination matches the theme of nature and environmental friendliness. In addition to its aesthetic appeal, the proposal includes relevant images that support ecological advocacy, making it informative and visually aligned with its purpose.

A key feature of this template is its detailed breakdown of the project's timeline. It uses a Gantt chart to clearly present stages, milestones and deadlines.

Collaborate with your team members to customize these research proposal templates using Visme’s collaborative design features . These features allow you to leave feedback, draw annotations and even make live edits. Invite your teammates via email or a shareable link and allow them to work together on projects.

8. General Approval Research Proposal Template

This research proposal template is a total game-changer - you can use it for any research proposal and customize it however you want. It features a modern and refreshing color scheme that immediately makes it stand out, providing a contemporary look that can adapt to any project's needs.

The template's layout is thoughtfully designed with primary fields that users can easily personalize by changing text, adjusting colors, or swapping images. No matter the research topic, you can tailor the template to fit your specific needs.

Once you're done customizing your research proposal template on Visme, you can download, share and publish it in different ways. For offline usage, you may download the proposal in PDF, PNG, or JPG format. To share it online, you can use a private or public link or generate a code snippet that you can embed anywhere on the web.

Want to create other types of proposals? Here are 29 proposal templates that you can easily customize in Visme.

Q. What Are the Five Steps of Writing a Research Proposal?

Follow these steps to write a solid research proposal:

• Choose a topic within your field of study that can be explored and investigated.
• Research existing literature and studies to build a foundational understanding and prepare your research question.
• Outline your research proposal: introduction, literature review, proposed methodology, budget and timeline.
• Conduct more detailed studies to strengthen your proposition, refine your research question and justify your methodology.
• Follow your outline to write a clear and organized proposal, then review and edit for accuracy before submitting.

If you want to learn more about creating an expert research proposal , we highly recommend checking out our in-depth guide.

Q. How Long Is a Research Proposal?

Research proposals can range from 1,000 to 5,000 words. For smaller projects or when specific requirements aren't provided, aim for a concise and informative proposal that effectively outlines your research plan.

However, the ideal length depends on these factors:

• Projects with complex methodologies or multiple phases may require longer proposals to explain the scope and procedures in detail.
• Universities, academic institutions and funding agencies often have guidelines of a specific length. Always check their requirements beforehand.
• When writing a proposal, adjust the level of study based on the audience. Academic proposals may require comprehensive explanations, while business or non-profit proposals require a more streamlined approach.

Q. How Long Does It Take to Write a Research Proposal?

The time it takes to write a research proposal depends on a few factors:

• Complex research with extensive data collection or analysis will naturally take longer to plan and write about.
• If you're new to writing research proposals, expect to spend more time learning the format and best practices.
• If you've already conducted some research or a thorough literature review, the writing process might go faster.
• Funding applications often have strict deadlines that will dictate your timeline.

Set aside several weeks to a couple of months for researching, writing, and revising your proposal. Start early to avoid stress and produce your best work.

Q. What Not to Do for a Research Proposal?

There are several factors that can make a research proposal weak. Here are some of the most common errors that you should avoid while preparing your research proposal:

• Don’t choose a topic that’s too broad. Focus on a specific area you can thoroughly explore within your proposal’s limits.
• Don’t ignore the rules for formatting and submitting your proposal. Always adhere to the requirements set by your institution or funding body.
• Don’t forget to conduct a thorough literature review. It's crucial to show your grasp of existing research related to your topic.
• Don't be vague about your methods. Ensure they're clearly defined and suitable for answering your research question.
• Don't overlook errors in grammar, typos or structure. A well-proofread proposal reflects professionalism, so review it carefully before submitting it.

Craft Professional & Engaging Proposals with Visme

Writing a compelling research proposal takes effort, but with the right tools, the process becomes a breeze. Use the research proposal examples and templates in this article as a launching point to write your own proposal.

The best part? Visme provides easy-to-use tools with a vast collection of customizable templates, design elements and powerful features.

Whether you're a seasoned researcher or a student, Visme has the resources to help you create visually appealing and well-structured research proposals. In addition to research proposals, Visme helps you create many other document types, such as presentations , infographics , reports and more.

Ready to create your own research proposal? Check out Visme's proposal maker and start crafting professional and engaging proposals in minutes!

Create professional research proposals with Visme

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17 Research Proposal Examples

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Dr. Chris Drew is the founder of the Helpful Professor. He holds a PhD in education and has published over 20 articles in scholarly journals. He is the former editor of the Journal of Learning Development in Higher Education. [Image Descriptor: Photo of Chris]

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A research proposal systematically and transparently outlines a proposed research project.

The purpose of a research proposal is to demonstrate a project’s viability and the researcher’s preparedness to conduct an academic study. It serves as a roadmap for the researcher.

The process holds value both externally (for accountability purposes and often as a requirement for a grant application) and intrinsic value (for helping the researcher to clarify the mechanics, purpose, and potential signficance of the study).

Key sections of a research proposal include: the title, abstract, introduction, literature review, research design and methods, timeline, budget, outcomes and implications, references, and appendix. Each is briefly explained below.

Watch my Guide: How to Write a Research Proposal

Get your Template for Writing your Research Proposal Here (With AI Prompts!)

Research Proposal Sample Structure

Title: The title should present a concise and descriptive statement that clearly conveys the core idea of the research projects. Make it as specific as possible. The reader should immediately be able to grasp the core idea of the intended research project. Often, the title is left too vague and does not help give an understanding of what exactly the study looks at.

Abstract: Abstracts are usually around 250-300 words and provide an overview of what is to follow – including the research problem , objectives, methods, expected outcomes, and significance of the study. Use it as a roadmap and ensure that, if the abstract is the only thing someone reads, they’ll get a good fly-by of what will be discussed in the peice.

Introduction: Introductions are all about contextualization. They often set the background information with a statement of the problem. At the end of the introduction, the reader should understand what the rationale for the study truly is. I like to see the research questions or hypotheses included in the introduction and I like to get a good understanding of what the significance of the research will be. It’s often easiest to write the introduction last

Literature Review: The literature review dives deep into the existing literature on the topic, demosntrating your thorough understanding of the existing literature including themes, strengths, weaknesses, and gaps in the literature. It serves both to demonstrate your knowledge of the field and, to demonstrate how the proposed study will fit alongside the literature on the topic. A good literature review concludes by clearly demonstrating how your research will contribute something new and innovative to the conversation in the literature.

Research Design and Methods: This section needs to clearly demonstrate how the data will be gathered and analyzed in a systematic and academically sound manner. Here, you need to demonstrate that the conclusions of your research will be both valid and reliable. Common points discussed in the research design and methods section include highlighting the research paradigm, methodologies, intended population or sample to be studied, data collection techniques, and data analysis procedures . Toward the end of this section, you are encouraged to also address ethical considerations and limitations of the research process , but also to explain why you chose your research design and how you are mitigating the identified risks and limitations.

Timeline: Provide an outline of the anticipated timeline for the study. Break it down into its various stages (including data collection, data analysis, and report writing). The goal of this section is firstly to establish a reasonable breakdown of steps for you to follow and secondly to demonstrate to the assessors that your project is practicable and feasible.

Budget: Estimate the costs associated with the research project and include evidence for your estimations. Typical costs include staffing costs, equipment, travel, and data collection tools. When applying for a scholarship, the budget should demonstrate that you are being responsible with your expensive and that your funding application is reasonable.

Expected Outcomes and Implications: A discussion of the anticipated findings or results of the research, as well as the potential contributions to the existing knowledge, theory, or practice in the field. This section should also address the potential impact of the research on relevant stakeholders and any broader implications for policy or practice.

References: A complete list of all the sources cited in the research proposal, formatted according to the required citation style. This demonstrates the researcher’s familiarity with the relevant literature and ensures proper attribution of ideas and information.

Appendices (if applicable): Any additional materials, such as questionnaires, interview guides, or consent forms, that provide further information or support for the research proposal. These materials should be included as appendices at the end of the document.

Research Proposal Examples

Research proposals often extend anywhere between 2,000 and 15,000 words in length. The following snippets are samples designed to briefly demonstrate what might be discussed in each section.

1. Education Studies Research Proposals

See some real sample pieces:

• Assessment of the perceptions of teachers towards a new grading system
• Does ICT use in secondary classrooms help or hinder student learning?
• Digital technologies in focus project
• Urban Middle School Teachers’ Experiences of the Implementation of
• Restorative Justice Practices
• Experiences of students of color in service learning

Consider this hypothetical education research proposal:

The Impact of Game-Based Learning on Student Engagement and Academic Performance in Middle School Mathematics

Abstract: The proposed study will explore multiplayer game-based learning techniques in middle school mathematics curricula and their effects on student engagement. The study aims to contribute to the current literature on game-based learning by examining the effects of multiplayer gaming in learning.

Introduction: Digital game-based learning has long been shunned within mathematics education for fears that it may distract students or lower the academic integrity of the classrooms. However, there is emerging evidence that digital games in math have emerging benefits not only for engagement but also academic skill development. Contributing to this discourse, this study seeks to explore the potential benefits of multiplayer digital game-based learning by examining its impact on middle school students’ engagement and academic performance in a mathematics class.

Literature Review: The literature review has identified gaps in the current knowledge, namely, while game-based learning has been extensively explored, the role of multiplayer games in supporting learning has not been studied.

Research Design and Methods: This study will employ a mixed-methods research design based upon action research in the classroom. A quasi-experimental pre-test/post-test control group design will first be used to compare the academic performance and engagement of middle school students exposed to game-based learning techniques with those in a control group receiving instruction without the aid of technology. Students will also be observed and interviewed in regard to the effect of communication and collaboration during gameplay on their learning.

Timeline: The study will take place across the second term of the school year with a pre-test taking place on the first day of the term and the post-test taking place on Wednesday in Week 10.

Budget: The key budgetary requirements will be the technologies required, including the subscription cost for the identified games and computers.

Expected Outcomes and Implications: It is expected that the findings will contribute to the current literature on game-based learning and inform educational practices, providing educators and policymakers with insights into how to better support student achievement in mathematics.

2. Psychology Research Proposals

See some real examples:

• A situational analysis of shared leadership in a self-managing team
• The effect of musical preference on running performance
• Relationship between self-esteem and disordered eating amongst adolescent females

Consider this hypothetical psychology research proposal:

The Effects of Mindfulness-Based Interventions on Stress Reduction in College Students

Abstract: This research proposal examines the impact of mindfulness-based interventions on stress reduction among college students, using a pre-test/post-test experimental design with both quantitative and qualitative data collection methods .

Introduction: College students face heightened stress levels during exam weeks. This can affect both mental health and test performance. This study explores the potential benefits of mindfulness-based interventions such as meditation as a way to mediate stress levels in the weeks leading up to exam time.

Literature Review: Existing research on mindfulness-based meditation has shown the ability for mindfulness to increase metacognition, decrease anxiety levels, and decrease stress. Existing literature has looked at workplace, high school and general college-level applications. This study will contribute to the corpus of literature by exploring the effects of mindfulness directly in the context of exam weeks.

Research Design and Methods: Participants ( n= 234 ) will be randomly assigned to either an experimental group, receiving 5 days per week of 10-minute mindfulness-based interventions, or a control group, receiving no intervention. Data will be collected through self-report questionnaires, measuring stress levels, semi-structured interviews exploring participants’ experiences, and students’ test scores.

Timeline: The study will begin three weeks before the students’ exam week and conclude after each student’s final exam. Data collection will occur at the beginning (pre-test of self-reported stress levels) and end (post-test) of the three weeks.

Expected Outcomes and Implications: The study aims to provide evidence supporting the effectiveness of mindfulness-based interventions in reducing stress among college students in the lead up to exams, with potential implications for mental health support and stress management programs on college campuses.

3. Sociology Research Proposals

• Understanding emerging social movements: A case study of ‘Jersey in Transition’
• The interaction of health, education and employment in Western China
• Can we preserve lower-income affordable neighbourhoods in the face of rising costs?

Consider this hypothetical sociology research proposal:

The Impact of Social Media Usage on Interpersonal Relationships among Young Adults

Abstract: This research proposal investigates the effects of social media usage on interpersonal relationships among young adults, using a longitudinal mixed-methods approach with ongoing semi-structured interviews to collect qualitative data.

Introduction: Social media platforms have become a key medium for the development of interpersonal relationships, particularly for young adults. This study examines the potential positive and negative effects of social media usage on young adults’ relationships and development over time.

Literature Review: A preliminary review of relevant literature has demonstrated that social media usage is central to development of a personal identity and relationships with others with similar subcultural interests. However, it has also been accompanied by data on mental health deline and deteriorating off-screen relationships. The literature is to-date lacking important longitudinal data on these topics.

Research Design and Methods: Participants ( n = 454 ) will be young adults aged 18-24. Ongoing self-report surveys will assess participants’ social media usage, relationship satisfaction, and communication patterns. A subset of participants will be selected for longitudinal in-depth interviews starting at age 18 and continuing for 5 years.

Timeline: The study will be conducted over a period of five years, including recruitment, data collection, analysis, and report writing.

Expected Outcomes and Implications: This study aims to provide insights into the complex relationship between social media usage and interpersonal relationships among young adults, potentially informing social policies and mental health support related to social media use.

4. Nursing Research Proposals

• Does Orthopaedic Pre-assessment clinic prepare the patient for admission to hospital?
• Nurses’ perceptions and experiences of providing psychological care to burns patients
• Registered psychiatric nurse’s practice with mentally ill parents and their children

Consider this hypothetical nursing research proposal:

The Influence of Nurse-Patient Communication on Patient Satisfaction and Health Outcomes following Emergency Cesarians

Abstract: This research will examines the impact of effective nurse-patient communication on patient satisfaction and health outcomes for women following c-sections, utilizing a mixed-methods approach with patient surveys and semi-structured interviews.

Introduction: It has long been known that effective communication between nurses and patients is crucial for quality care. However, additional complications arise following emergency c-sections due to the interaction between new mother’s changing roles and recovery from surgery.

Literature Review: A review of the literature demonstrates the importance of nurse-patient communication, its impact on patient satisfaction, and potential links to health outcomes. However, communication between nurses and new mothers is less examined, and the specific experiences of those who have given birth via emergency c-section are to date unexamined.

Research Design and Methods: Participants will be patients in a hospital setting who have recently had an emergency c-section. A self-report survey will assess their satisfaction with nurse-patient communication and perceived health outcomes. A subset of participants will be selected for in-depth interviews to explore their experiences and perceptions of the communication with their nurses.

Timeline: The study will be conducted over a period of six months, including rolling recruitment, data collection, analysis, and report writing within the hospital.

Expected Outcomes and Implications: This study aims to provide evidence for the significance of nurse-patient communication in supporting new mothers who have had an emergency c-section. Recommendations will be presented for supporting nurses and midwives in improving outcomes for new mothers who had complications during birth.

5. Social Work Research Proposals

• Experiences of negotiating employment and caring responsibilities of fathers post-divorce
• Exploring kinship care in the north region of British Columbia

Consider this hypothetical social work research proposal:

The Role of a Family-Centered Intervention in Preventing Homelessness Among At-Risk Youthin a working-class town in Northern England

Abstract: This research proposal investigates the effectiveness of a family-centered intervention provided by a local council area in preventing homelessness among at-risk youth. This case study will use a mixed-methods approach with program evaluation data and semi-structured interviews to collect quantitative and qualitative data .

Introduction: Homelessness among youth remains a significant social issue. This study aims to assess the effectiveness of family-centered interventions in addressing this problem and identify factors that contribute to successful prevention strategies.

Literature Review: A review of the literature has demonstrated several key factors contributing to youth homelessness including lack of parental support, lack of social support, and low levels of family involvement. It also demonstrates the important role of family-centered interventions in addressing this issue. Drawing on current evidence, this study explores the effectiveness of one such intervention in preventing homelessness among at-risk youth in a working-class town in Northern England.

Research Design and Methods: The study will evaluate a new family-centered intervention program targeting at-risk youth and their families. Quantitative data on program outcomes, including housing stability and family functioning, will be collected through program records and evaluation reports. Semi-structured interviews with program staff, participants, and relevant stakeholders will provide qualitative insights into the factors contributing to program success or failure.

Timeline: The study will be conducted over a period of six months, including recruitment, data collection, analysis, and report writing.

Budget: Expenses include access to program evaluation data, interview materials, data analysis software, and any related travel costs for in-person interviews.

Expected Outcomes and Implications: This study aims to provide evidence for the effectiveness of family-centered interventions in preventing youth homelessness, potentially informing the expansion of or necessary changes to social work practices in Northern England.

Research Proposal Template

Get your Detailed Template for Writing your Research Proposal Here (With AI Prompts!)

This is a template for a 2500-word research proposal. You may find it difficult to squeeze everything into this wordcount, but it’s a common wordcount for Honors and MA-level dissertations.

Your research proposal is where you really get going with your study. I’d strongly recommend working closely with your teacher in developing a research proposal that’s consistent with the requirements and culture of your institution, as in my experience it varies considerably. The above template is from my own courses that walk students through research proposals in a British School of Education.

• Chris Drew (PhD) https://helpfulprofessor.com/author/chris-drew-phd-2/ 25 Number Games for Kids (Free and Easy)
• Chris Drew (PhD) https://helpfulprofessor.com/author/chris-drew-phd-2/ 25 Word Games for Kids (Free and Easy)
• Chris Drew (PhD) https://helpfulprofessor.com/author/chris-drew-phd-2/ 25 Outdoor Games for Kids
• Chris Drew (PhD) https://helpfulprofessor.com/author/chris-drew-phd-2/ 50 Incentives to Give to Students

8 thoughts on “17 Research Proposal Examples”

Very excellent research proposals

very helpful

Very helpful

Dear Sir, I need some help to write an educational research proposal. Thank you.

Hi Levi, use the site search bar to ask a question and I’ll likely have a guide already written for your specific question. Thanks for reading!

very good research proposal

Thank you so much sir! ❤️

Very helpful 👌

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How to write a research proposal?

Department of Anaesthesiology, Bangalore Medical College and Research Institute, Bengaluru, Karnataka, India

Devika Rani Duggappa

Writing the proposal of a research work in the present era is a challenging task due to the constantly evolving trends in the qualitative research design and the need to incorporate medical advances into the methodology. The proposal is a detailed plan or ‘blueprint’ for the intended study, and once it is completed, the research project should flow smoothly. Even today, many of the proposals at post-graduate evaluation committees and application proposals for funding are substandard. A search was conducted with keywords such as research proposal, writing proposal and qualitative using search engines, namely, PubMed and Google Scholar, and an attempt has been made to provide broad guidelines for writing a scientifically appropriate research proposal.

INTRODUCTION

A clean, well-thought-out proposal forms the backbone for the research itself and hence becomes the most important step in the process of conduct of research.[ 1 ] The objective of preparing a research proposal would be to obtain approvals from various committees including ethics committee [details under ‘Research methodology II’ section [ Table 1 ] in this issue of IJA) and to request for grants. However, there are very few universally accepted guidelines for preparation of a good quality research proposal. A search was performed with keywords such as research proposal, funding, qualitative and writing proposals using search engines, namely, PubMed, Google Scholar and Scopus.

Five ‘C’s while writing a literature review

BASIC REQUIREMENTS OF A RESEARCH PROPOSAL

A proposal needs to show how your work fits into what is already known about the topic and what new paradigm will it add to the literature, while specifying the question that the research will answer, establishing its significance, and the implications of the answer.[ 2 ] The proposal must be capable of convincing the evaluation committee about the credibility, achievability, practicality and reproducibility (repeatability) of the research design.[ 3 ] Four categories of audience with different expectations may be present in the evaluation committees, namely academic colleagues, policy-makers, practitioners and lay audiences who evaluate the research proposal. Tips for preparation of a good research proposal include; ‘be practical, be persuasive, make broader links, aim for crystal clarity and plan before you write’. A researcher must be balanced, with a realistic understanding of what can be achieved. Being persuasive implies that researcher must be able to convince other researchers, research funding agencies, educational institutions and supervisors that the research is worth getting approval. The aim of the researcher should be clearly stated in simple language that describes the research in a way that non-specialists can comprehend, without use of jargons. The proposal must not only demonstrate that it is based on an intelligent understanding of the existing literature but also show that the writer has thought about the time needed to conduct each stage of the research.[ 4 , 5 ]

CONTENTS OF A RESEARCH PROPOSAL

The contents or formats of a research proposal vary depending on the requirements of evaluation committee and are generally provided by the evaluation committee or the institution.

In general, a cover page should contain the (i) title of the proposal, (ii) name and affiliation of the researcher (principal investigator) and co-investigators, (iii) institutional affiliation (degree of the investigator and the name of institution where the study will be performed), details of contact such as phone numbers, E-mail id's and lines for signatures of investigators.

The main contents of the proposal may be presented under the following headings: (i) introduction, (ii) review of literature, (iii) aims and objectives, (iv) research design and methods, (v) ethical considerations, (vi) budget, (vii) appendices and (viii) citations.[ 4 ]

Introduction

It is also sometimes termed as ‘need for study’ or ‘abstract’. Introduction is an initial pitch of an idea; it sets the scene and puts the research in context.[ 6 ] The introduction should be designed to create interest in the reader about the topic and proposal. It should convey to the reader, what you want to do, what necessitates the study and your passion for the topic.[ 7 ] Some questions that can be used to assess the significance of the study are: (i) Who has an interest in the domain of inquiry? (ii) What do we already know about the topic? (iii) What has not been answered adequately in previous research and practice? (iv) How will this research add to knowledge, practice and policy in this area? Some of the evaluation committees, expect the last two questions, elaborated under a separate heading of ‘background and significance’.[ 8 ] Introduction should also contain the hypothesis behind the research design. If hypothesis cannot be constructed, the line of inquiry to be used in the research must be indicated.

Review of literature

It refers to all sources of scientific evidence pertaining to the topic in interest. In the present era of digitalisation and easy accessibility, there is an enormous amount of relevant data available, making it a challenge for the researcher to include all of it in his/her review.[ 9 ] It is crucial to structure this section intelligently so that the reader can grasp the argument related to your study in relation to that of other researchers, while still demonstrating to your readers that your work is original and innovative. It is preferable to summarise each article in a paragraph, highlighting the details pertinent to the topic of interest. The progression of review can move from the more general to the more focused studies, or a historical progression can be used to develop the story, without making it exhaustive.[ 1 ] Literature should include supporting data, disagreements and controversies. Five ‘C's may be kept in mind while writing a literature review[ 10 ] [ Table 1 ].

Aims and objectives

The research purpose (or goal or aim) gives a broad indication of what the researcher wishes to achieve in the research. The hypothesis to be tested can be the aim of the study. The objectives related to parameters or tools used to achieve the aim are generally categorised as primary and secondary objectives.

Research design and method

The objective here is to convince the reader that the overall research design and methods of analysis will correctly address the research problem and to impress upon the reader that the methodology/sources chosen are appropriate for the specific topic. It should be unmistakably tied to the specific aims of your study.

In this section, the methods and sources used to conduct the research must be discussed, including specific references to sites, databases, key texts or authors that will be indispensable to the project. There should be specific mention about the methodological approaches to be undertaken to gather information, about the techniques to be used to analyse it and about the tests of external validity to which researcher is committed.[ 10 , 11 ]

The components of this section include the following:[ 4 ]

Population and sample

Population refers to all the elements (individuals, objects or substances) that meet certain criteria for inclusion in a given universe,[ 12 ] and sample refers to subset of population which meets the inclusion criteria for enrolment into the study. The inclusion and exclusion criteria should be clearly defined. The details pertaining to sample size are discussed in the article “Sample size calculation: Basic priniciples” published in this issue of IJA.

Data collection

The researcher is expected to give a detailed account of the methodology adopted for collection of data, which include the time frame required for the research. The methodology should be tested for its validity and ensure that, in pursuit of achieving the results, the participant's life is not jeopardised. The author should anticipate and acknowledge any potential barrier and pitfall in carrying out the research design and explain plans to address them, thereby avoiding lacunae due to incomplete data collection. If the researcher is planning to acquire data through interviews or questionnaires, copy of the questions used for the same should be attached as an annexure with the proposal.

Rigor (soundness of the research)

This addresses the strength of the research with respect to its neutrality, consistency and applicability. Rigor must be reflected throughout the proposal.

It refers to the robustness of a research method against bias. The author should convey the measures taken to avoid bias, viz. blinding and randomisation, in an elaborate way, thus ensuring that the result obtained from the adopted method is purely as chance and not influenced by other confounding variables.

Consistency

Consistency considers whether the findings will be consistent if the inquiry was replicated with the same participants and in a similar context. This can be achieved by adopting standard and universally accepted methods and scales.

Applicability

Applicability refers to the degree to which the findings can be applied to different contexts and groups.[ 13 ]

Data analysis

This section deals with the reduction and reconstruction of data and its analysis including sample size calculation. The researcher is expected to explain the steps adopted for coding and sorting the data obtained. Various tests to be used to analyse the data for its robustness, significance should be clearly stated. Author should also mention the names of statistician and suitable software which will be used in due course of data analysis and their contribution to data analysis and sample calculation.[ 9 ]

Ethical considerations

Medical research introduces special moral and ethical problems that are not usually encountered by other researchers during data collection, and hence, the researcher should take special care in ensuring that ethical standards are met. Ethical considerations refer to the protection of the participants' rights (right to self-determination, right to privacy, right to autonomy and confidentiality, right to fair treatment and right to protection from discomfort and harm), obtaining informed consent and the institutional review process (ethical approval). The researcher needs to provide adequate information on each of these aspects.

Informed consent needs to be obtained from the participants (details discussed in further chapters), as well as the research site and the relevant authorities.

When the researcher prepares a research budget, he/she should predict and cost all aspects of the research and then add an additional allowance for unpredictable disasters, delays and rising costs. All items in the budget should be justified.

Appendices are documents that support the proposal and application. The appendices will be specific for each proposal but documents that are usually required include informed consent form, supporting documents, questionnaires, measurement tools and patient information of the study in layman's language.

As with any scholarly research paper, you must cite the sources you used in composing your proposal. Although the words ‘references and bibliography’ are different, they are used interchangeably. It refers to all references cited in the research proposal.

Successful, qualitative research proposals should communicate the researcher's knowledge of the field and method and convey the emergent nature of the qualitative design. The proposal should follow a discernible logic from the introduction to presentation of the appendices.

Financial support and sponsorship

Conflicts of interest.

There are no conflicts of interest.

How to write a Research Proposal: Components of a research proposal

Components of a research proposal.

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Research proposals differ in terms of their presentation depending on what each University department requires. In other words, there is no set template  for a research proposal. Please contact your lecturer regarding the format you are expected to use for your research proposal.Thus, the components of a research proposal include, but are not limited to those mentioned in this guide.

1. The title

Try to come up with a title that is unique and at the same time easy to remember. It should also make a lasting impression to the reader and make them want to come back and read your proposal.  The title must also capture the main concepts of the study . As the research process is lengthy, it is   important that you choose a topic that you are   so curious about  that you remain motivated for the duration of the research process.  Select a topic that you will be able to complete within the time frame that you have for your research. 

3. The background

The background to the topic of your intended research must be clear and precise. It must not only include an in-depth explanation of the key points of your subject but also all the developments in the field as well as their timelines . The researcher must also explain the compelling interest in the research issue as well as the personal interest (if any) in the topic. This section must also indicate the specific area within which the topic falls in your particular field of study or subject . Aslo, how will the proposed study contribute to a particular field? In other words, the impact and the significance in a subject area must be clearly outlined. The target audience must also be clearly described.

5. Objectives of the research

It is important that the objectives are in alignment with the research questions. The objectives must indicate what the aim of the research study is.  In fact, objectives give you a clear indication of the steps that you will take to achieve the aim of the research. The objectives must be specific, measurable, achievable, relevant and time-bound.

7. Literature review

Collect and present relevant literature on your topic of choice. It is important to include all the main authors or experts in a particular field.  Depending on your field of study or topic, ensure that you include recent literature as well as literature that presents counterarguments to the topic. The justification for the study needs to based on existing literature. Click here for more information on how to write a literature review.

8. Limitations and delimitations of the study

The researcher must indicate the limitations of the study which are what the researcher cannot do or factors that are beyond the researcher's control, as well as delimitations that the researcher chooses not to address for the purposes of the study. Delimitations are boundaries that the researcher has set for the study. The r easons  both for limitations and delimitations must be discussed in this section.

10. Work plan

Your schedule for the research must be stated clearly including the projected timelines for the various stages of your study.

11. Bibliography

All the sources that you have used for your proposal must be listed in alphabetical order using a referencing style that your lecturer has prescribed for your subject field.

Click here for more information on the various reference styles.

2. Introduction to the research

This section of the proposal must provide a broad overview of the topic. The jargon and key terms used in the particular topic must also be thoroughly explained in order to avoid confusion. The interest of the researcher in the particular topic must also be clearly outlined while at the same time mentioning, albeit briefly at this point, a critical review of the main literature that covers the topic.  The researcher must also provide the aim of the research by clearly and concisely stating the problem,  as well as the research questions to be dealt with.  This section must also indicate what the research study will not be covering .

4. The research questions

The research questions must state clearly what your proposed study is meant to address or answer. Ensure that you use simple language that is easy to understand, while being cognisant of the level of  your intended audience . 

6. Research methodology / research methods

This section outlines the approach which the researcher will follow in order to address the research problem and to answer all the research questions from the researcher. The research design must be clearly defined, e.g., is the research  Descriptive, Correlational, Causal-Comparative/Quasi-Experimental, Experimental, Diagnostic or Explanatory.

State clearly

• how the research will be conducted in terms of the theoretical resources that will be used
• the theoretical framework for conducting the research, which is the theoretical approach drawn from your literature review to support your research study
• proposed research method(s)
• a comparison of the advantages, limitations and suitability of the available approaches and methods for conducting your research
• participants, instruments, procedure, analysis, etc.

Research design

Selecting the approach to use

Research approach

Research design and methodology

Importance of research

Attributes of a good research scholar

Summary of different research methodologies

9. Significance of the research

The researcher must provide justification for the need to conduct the study. What is the gap that the study will fill, and what is its contribution to the  existing body of knowledge? The originality and importance of the research which will be  level appropriate, must be clearly described, for instance, the required level of originality for a fourth year research project is different to that of a doctoral candidate. 

The impact of the study for the subject field must be indicated. In other words, how will the research improve the field, who will it impact, how will it make changes in your industy or field etc.? Lastly, the proposed resaerch must be relatable , interesting and engaging .

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• How to Write a Great PhD Research Proposal | FindAPhD.com

How to Write a Great PhD Research Proposal

Written by Mark Bennett

You'll need to write a research proposal if you're submitting your own project plan as part of a PhD application. A good PhD proposal outlines the scope and significance of your topic and explains how you plan to research it.

It's helpful to think about the proposal like this: if the rest of your application explains your ability to do a PhD, the proposal demonstrates the actual PhD you plan to do. Of course, being able to effectively plan and explain a research project is one of the key qualifications for being able to complete one, which is why the proposal is such an important part of the PhD application process.

Thankfully, the secret to writing a good research proposal isn't complicated. It's simply a case of understanding what the proposal is for, what it needs to do and how it needs to be put together.

On this page

What is a phd research proposal.

First things first, do you need a research proposal for your PhD? It depends on the kind of project you want to do:

• If your PhD is advertised by a university, you probably won't need to submit a research proposal for it. The broad aims and objectives for your PhD will already be defined: you just need to prove you're the right person to do it.
• But, if you're proposing your own research topic to research within a university's PhD programme, you will need to write a proposal for it (the clue is in the word "proposing")

As a rule, advertised PhDs are very common in STEM subjects, whereas Arts, Humanities and Social Science students are more likely to propose their own PhDs.

Some PhD programmes actually wait and ask students to develop their research proposal during the degree (usually after they've completed some initial training). This is normal in the USA , but it's becoming more common for some UKRI-funded UK PhDs.

For the purposes of this guide we're going to assume that you do need to write a good research proposal for your PhD application. So let's explore what's involved in that.

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What should a research proposal for PhD admission include?

It's natural to be a little intimidated at the thought of structuring a PhD proposal, particularly if you've never written anything like this before.

But here's the thing: a research proposal isn't a fiendish test designed to catch you out and stop you ever doing a PhD. It's actually much more boring than that.

All a research proposal really is is a document that demonstrates three things:

• Your PhD is worthwhile
• Your PhD is feasible
• You are capable of completing it at this university

Or to put it even more simply: the PhD is worth doing, it's doable and you can do it.

Demonstrate your PhD is worthwhile (the what and the why)

A successful PhD project has to make a significant original contribution to knowledge. If it doesn't, it won't meet the criteria for a doctoral degree and will probably fail the viva exam .

Your PhD proposal itself doesn't have to meet those criteria (or pass a viva!) but it does need to indicate that your PhD project eventually will.

It does that by first demonstrating that your research topic is original. That means nobody else has studied this same topic (or one very similar) before.

There are all sorts of ways a PhD can be original. You might examine new data or primary sources, to look at existing material from a fresh perspective, or deal with the impact of new events. It doesn't matter how your project is original, so long as your proposal is really specific about what makes it original.

You also need to explain why your proposed research will be academically significant. To do this properly, you'll need to acknowledge relevant existing scholarship and explain how your research will relate to it. You don't need to be exhaustive at this point, but you should be able to show how your PhD will contribute to its field and – ideally – indicate some of the gaps in knowledge it will aim to fill.

The final step in demonstrating your PhD is worthwhile is to suggest what will become possible as a result of your research. How could other researchers use or build upon your results? What might closing those gaps in academic knowledge mean for audiences outside the unviversity?

Demonstrate your PhD is feasible (the how)

It isn't enough just to show that your research is worth doing; it also needs to actually be doable.

The length of a full-time PhD is around three to four years in most countries (it's longer in for a PhD in the USA , but you don't spend all that time doing research).

Three years may seem like a long time, but researching a PhD is a lot of work and you'll probably spend at least some of your time on other activities like teaching, conference presentations or even publication.

So, one of the things your proposal needs to do is demonstrate that your project is feasible: that it fits within the scope of a PhD.

The most important criteria for this is to be clear about what you plan to do. It should be obvious from your proposal what the scope of your project is – what is and isn't included within it.

You also need to outline how you plan to go about your research. Where will you start and what order do you expect to proceed in? Is the logic for that obvious? If not, it's probably a good idea to explain it.

Finally, you need to explain the methodology you plan to use. This could include techniques for collecting data and sources, theoretical perspectives for analysing them – or both. You may also need to detail specific equipment you expect to use or fieldwork you'll need to undertake (including trips to archives or other external resources).

None of this needs to be exact or completely final. The key word here is 'plan' – but you do need to have one.

Demonstrate that you can complete it at this university (the who and the where)

So far we've thought about the project itself: what makes it worth doing and how it's going to get done. But your proposal also needs to address the who and the where: why are you the right person to carry out this research, and why do you want to do it at this particular university?

The first part of this is easier than it probably looks. Writing a good research proposal demonstrates enthusiasm for your project much more convincingly than simply saying you're very interested in it (a classic case of 'show, don't tell').

You also don't need to repeat your grades and academic achievements (other parts of your PhD application will cover those). Instead, try to underline experiences that relate to this project. Has a particular module or Masters dissertation topic prepared you with useful subject knowledge or methodological skills? If so, highlight it.

It's also fine, within reason, to be honest about the skills you don't have and to identify your training needs. This shows you're being practical about your project and thinking seriously about what it will require. Just make sure you can realistically acquire the skills and training you need within the time available (this goes back to the feasibility).

Showing your project is a good fit for the university is also relatively simple. There should already be some reasons why you've chosen this university for your PhD so make sure you explain what they are. Perhaps there's a particular supervisor you'd like to work with , or facilities and resources your research could use. The key is to emphasise the fit between the project and the university – so don't just say you want to research there because it's highly ranked .

PhD research proposal structure

Hopefully the above sections have given you a few ideas for the things your proposal needs to include. Let's be honest though, the scariest thing about a proposal isn't deciding what to include: it's actually writing it.

But, if we flip that on its head, we remember that all a research proposal really is is a piece of writing that follows a pretty standard format. And that's a lot less scary.

Research proposal structure

Because proposals for PhD all have to do the same things, they mostly follow a similar structure. Yours will probably go something like this:

• Title – Keep it simple and descriptive: the clever alliteration and quotes can come later when you write up your thesis. For now, you just want the person reading this to know exactly what your research is about and, perhaps, which prospective supervisor to send it to.
• Overview – Start by defining your research question (the what) and explaining how it contributes to current work in your field (the why). This is also a good place to reference one or two pieces of scholarship: the full literature review can wait until your PhD begins, but you should show that you have some understanding of relevant academic research.
• Methodology – Make sure the reader understands the practical and / or theoretical approaches you'll take to your research. What data will you collect, how will you collect it and how will you analyse it? Ideally refer to relevant research methods and models. It's also a good idea to provide some sort of roadmap for how you'll go about things. Don't worry, you can change it later (and you will).
• Outcomes and impact – What will exist as a result of your research (other than just another PhD on a library shelf) and what will it make possible? You don't need to identify every specific outcome from your project (blue sky research is fine) but you should think about what some potential outcomes might be.

You probably won't need to include a specific conclusion - it should be obvious, by now, what your project is doing, how you're going to do it and why that matters. A quick summary sentence is fine though, if you think it will help.

Writing tips

Being able to effectively communicate academic concepts, ideas and results is a key skill for PhD research in all subjects . Think of your proposal as a chance to demonstrate this.

The good news is that the key principles of good proposal writing aren't that different from other work you've probably done as a Bachelors or Masters student:

• Be clear – The person reading your research proposal should know exactly what it is you're proposing to research, with no room for ambiguity and confusion. This is important on a practical level (they need to know where to send it) but it's also important to the success of your application: a confusing proposal suggests a confused project. Try having a friend read it and ask them "do you know what it is I'm proposing to do here?" (even if they don't understand the details).
• Be concise – You will have more ideas than you can include in your proposal. That's fine. Choose the best ones and leave the others for your interview .
• be coherent – Follow something like the structure above. Don't start with your methodology, then say what it is you want to research.

How long should a PhD research proposal be?

Honestly? As long as the university asks for it to be. Most will have guidelines and you should follow them closely if so.

If you honestly can't find a suggested word count for your proposal, then consider asking a prospective supervisor . If you still aren't sure, aim for somewhere between 1,000-2,000 words .

As a very general rule, Arts, Humanities and Social Sciences are a bit longer than STEM proposals (and a lot of STEM students don't have to write one anyway, as we've explained).

Research proposal for PhD admission - dos and don'ts

Research proposals are a popular topic over on the FindAPhD blog , where we've shared stories of how students wrote theirs , along with mistakes to avoid and a counter-intuitive look at the things a PhD proposal doesn't actually need to do .

Here are a few general tips and mistakes to avoid:

#1 Give yourself enough time to do a good job

Preparing to write a PhD proposal takes time and effort. None of this is wasted as the process of evaluating and framing your ideas for a proposal will improve your project plan immensely. So will the need to decide which ideas to include.

But you need time and space to do that, so make sure you get it. How long it will take to write your PhD proposal is heavily dependent on your personal working style, but you'll likely need to give yourself at least a few weeks to do a good job.

#2 Set out to impress

A good proposal isn't a begging letter. You're approaching the university with a great idea that's going to contribute to and enhance their research. Be honest, be realistic, but don't be unnecessarily humble. They should want you and your project.

#3 Demonstrate original thinking!

You may not need to present original research findings yet, but your proposal does need to present original ideas – and it should be clear why and how those ideas are original.

Make sure you indicate how your project is going to expand, enhance or even correct existing work in your field. Remember that making an "original contribution to knowledge" is a key part of what a PhD is .

#1 Send the same proposal to several universities

A good proposal needs to explain why you want to do your research at a particular university. That's a big part of the feasibility (the fit between project, person and place) and methodology (how are you going to use this university's equipment and archives; when and where will you need to travel).

It's OK to apply to more than one university in parallel, but, in that case, you're writing research proposals .

#2 Use online proposal templates (without evaluating them first!)

It can be tempting to search for PhD proposal samples on the internet, but make sure you evaluate what you find. Some websites may host old proposals from previous PhD students, but there's no way of knowing how relevant these are to your subject and university – or if they were even successful! More 'generic' research proposal examples can offer guidance, but they won't be tailored to your specific project.

The best place to look for a PhD proposal sample is your university. Consider asking your supervisor if they can share a good proposal from a previous student in your subject – or put you in touch with a current student you can ask.

#3 Confuse the proposal with the PhD

We've covered this on the blog , but it's simple enough to include here too.

You're setting out to do a PhD, but you (probably!) haven't done one yet. So you don't need to include research findings, in-depth analysis or a comprehesive literature review. You need to make a case for the research and analysis you want to do.

#4 Ignore your university's help and guidance

The advice on this page is necessarily quite general. We're considering adding guides to writing PhD proposals in specific subjects in future but, for now, the best place to get specific advice for your academic field is probably the university you're applying to.

See if you can get some subject-specific tips by contacting a supervisor , or just checking with the admissions team for your department.

And remember: if they give you a structure and a word count, stick to it.

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We've answered some of the most frequently asked questions about PhDs, covering course types, applications, funding and the benefits of further study.

Getting ready to apply for a PhD? Our guides explain research proposals, references and entry tests for doctoral programmes.

Our guide explains how to contact a potential PhD supervisor to discuss your proposal or ideas with them before applying.

A checklist of the things you'll need to do when making an international PhD application, from meeting the entry requirements to sorting out your visa.

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How to Write a Project Proposal (Examples & Template Included)

Table of Contents

Types of project proposals, project proposal vs. project charter, project proposal vs. business case, project proposal vs. project plan, project proposal outline, how to write a project proposal, project proposal example, project proposal tips, what is a project proposal.

A project proposal is a project management document that’s used to define the objectives and requirements of a project. It helps organizations and external project stakeholders agree on an initial project planning framework.

The main purpose of a project proposal is to get buy-in from decision-makers. That’s why a project proposal outlines your project’s core value proposition; it sells value to both internal and external project stakeholders. The intent of the proposal is to grab the attention of stakeholders and project sponsors. Then, the next step is getting them excited about the project summary.

Getting into the heads of the audience for which you’re writing the project proposal is vital: you need to think like the project’s stakeholders to deliver a proposal that meets their needs.

We’ve created a free project proposal template for Word to help structure documents, so you don’t have to remember the process each time.

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Project Proposal Template

Use this free Project Proposal Template for Word to manage your projects better.

In terms of types of project proposals, you can have one that’s formally solicited, informally solicited or a combination. There can also be renewal and supplemental proposals. Here’s a brief description of each of them.

• Solicited project proposal: This is sent as a response to a request for proposal (RFP) . Here, you’ll need to adhere to the RFP guidelines of the project owner.
• Unsolicited project proposal: You can send project proposals without having received a request for a proposal. This can happen in open bids for construction projects , where a project owner receives unsolicited project proposals from many contractors.
• Informal project proposal: This type of project proposal is created when a client asks for an informal proposal without an RFP.
• Renewal project proposal: You can use a renewal project proposal when you’re reaching out to past customers. The advantage is that you can highlight past positive results and future benefits.
• Continuation project proposal: A continuation project proposal is sent to investors and stakeholders to communicate project progress.
• Supplemental project proposal: This proposal is sent to investors to ask for additional resources during the project execution phase.

All the elements in the above project proposal outline are present in our template. This free project proposal template for Word will provide you with everything you need to write an excellent project proposal. It will help you with the executive summary, project process, deliverables, costs—even terms and conditions. Download your free template today.

A project proposal is a detailed project document that’s used to convince the project sponsor that the project being proposed is worth the time, money and effort to deliver it. This is done by showing how the project will address a business problem or opportunity. It also outlines the work that will be done and how it will be done.

A project charter can seem like the same thing as a project proposal as it also defines the project in a document. It identifies the project objectives, scope, goals, stakeholders and team. But it’s done after the project has been agreed upon by all stakeholders and the project has been accepted. The project charter authorizes the project and documents its requirements to meet stakeholders’ needs.

A business case is used to explain why the proposed project is justified. It shows that the project is worth the investment of time and money. It’s more commonly used in larger companies in the decision-making process when prioritizing one project over another.

The business case answers the questions: what is the project, why should it be taken up, who will be involved and how much will it cost? It’s therefore related to a project proposal, but the project proposal comes before the business case and is usually part of the larger proposal.

Again, the project proposal and the project plan in this case are very similar documents. It’s understandable that there would be some confusion between these two project terms. They both show how the project will be run and what the results will be. However, they’re not the same.

The project proposal is a document that aims to get a project approved and funded. It’s used to convince stakeholders of the viability of the project and their investment. The project plan, on the other hand, is made during the planning phase of the project, once it’s been approved. It’s a detailed outline of how the project will be implemented, including schedule, budget, resources and more.

There are several key operational and strategic questions to consider, including:

• Executive summary: This is the elevator pitch that outlines the project being proposed and why it makes business sense. While it also touches on the information that’ll follow in the project proposal, the executive summary should be brief and to the point.
• Project background: This is another short part of the proposal, usually only one page, which explains the problem you’ll solve or the opportunity you’re taking advantage of with the proposed project. Also, provide a short history of the business to put the company in context to the project and why it’s a good fit.
• Project vision & success criteria: State the goal of the project and how it aligns with the goals of the company. Be specific. Also, note the metrics used to measure the success of the project.
• Potential risks and mitigation strategies: There are always risks. Detail them here and what strategies you’ll employ to mitigate any negative impact as well as take advantage of any positive risk.
• Project scope & deliverables: Define the project scope, which is all the work that has to be done and how it will be done. Also, detail the various deliverables that the project will have.
• Set SMART goals: When setting goals, be SMART. That’s an acronym for specific, measurable, achievable, relevant and time-bound. All your goals would be defined by those five things.
• Project approach: Define the approach you’ll use for the contract. There are several different types of contracts used in construction , for example, such as lump sum, cost plus, time and materials, etc. This is also a good place to describe the delivery method you’ll use.
• Expected benefits: Outline the benefits that will come from the successful completion of the project.
• Project resource requirements: List the resources, such as labor, materials, equipment, etc., that you’ll need to execute the project if approved.
• Project costs & budget: Detail all the costs, including resources, that’ll be required to complete the project and set up a budget to show how those costs will be spent over the course of the project.
• Project timeline: Lay out the project timeline , which shows the project from start to finish, including the duration of each phase and the tasks within it, milestones, etc.

In addition to these elements, it’s advisable to use a cover letter, which is a one-page document that helps you introduce your project proposal and grab the attention of potential clients and stakeholders.

To make the best proposal possible, you’ll want to be thorough and hit on all the points we’ve listed above. Here’s a step-by-step guide to writing a persuasive priority proposal.

1. Write an Executive Summary

The executive summary provides a quick overview of the main elements of your project proposal, such as your project background, project objectives and project deliverables, among other things. The goal is to capture the attention of your audience and get them excited about the project you’re proposing. It’s essentially the “elevator pitch” for the project life cycle. It should be short and to the point.

The executive summary should be descriptive and paint a picture of what project success looks like for the client. Most importantly, it should motivate the project client; after all, the goal is getting them to sign on the dotted line to get the project moving!

2. Provide a Project Background

The project background is a one-page section of your project proposal that explains the problem that your project will solve. You should explain when this issue started, its current state and how your project will be the ideal solution.

• Historic data: The history section outlines previously successful projects and those that could have run more smoothly. By doing so, this section establishes precedents and how the next project can be more effective using information from previous projects.
• Solution: The solution section addresses how your project will solve the client’s problem. Accordingly, this section includes any project management techniques , skills and procedures your team will use to work efficiently.

3. Establish a Project Vision & Success Criteria

You’ll need to define your project vision. This is best done with a vision statement, which acts as the north star for your project. It’s not specific as much as it’s a way to describe the impact your company plans to make with the project.

It’s also important to set up success criteria to show that the project is in fact doing what it’s proposed to do. Three obvious project success criteria are the triple constraint of cost, scope and time. But you’ll need to set up a way to measure these metrics and respond to them if they’re not meeting your plan.

4. Identify Potential Risks and Mitigation Strategies

To reduce the impact of risk in your project, you need to identify what those risks might be and develop a plan to mitigate them . List all the risks, prioritize them, describe what you’ll do to mitigate or take advantage of them and who on the team is responsible for keeping an eye out for them and resolving them.

5. Define Your Project Scope and Project Deliverables

The project scope refers to all the work that’ll be executed. It defines the work items, work packages and deliverables that’ll be delivered during the execution phase of your project life cycle. It’s important to use a work breakdown structure (WBS) to define your tasks and subtasks and prioritize them.

6. Set SMART Goals for Your Project Proposal

The best mindset when developing goals and objectives for your project proposal is to use the SMART system :

• Specific – Make sure your goals and objectives are clear, concise and specific to the task at hand.
• Measurable – Ensure your goals and objectives are measurable so it’s obvious to see when things are on track and going well, and conversely, when things are off track and issues need to be addressed. Measurable goals make it easy to develop the milestones you’ll use to track the progress of the project and identify a reasonable date for completion and/or closure.
• Attainable – It’s important every project has a “reach” goal. Hitting this goal would mean an outstanding project that extends above and beyond expectations. However, it’s important that the project’s core goal is attainable, so morale stays high and the job gets done with time and resources to spare.
• Relevant – Make sure all of your goals are directly relevant to the project and address the scope within which you’re working.
• Time-Based – Timelines and specific dates should be at the core of all goals and objectives. This helps keep the project on track and ensures all project team members can manage the work that’s ahead of them.

7. Explain What’s Your Project Approach

Your project approach defines the project management methodology , tools and governance for your project. In simple terms, it allows project managers to explain to stakeholders how the project will be planned, executed and controlled successfully.

8. Outline The Expected Benefits of Your Project Proposal

If you want to convince internal stakeholders and external investors, you’ll need to show them the financial benefits that your project could bring to their organization. You can use cost-benefit analysis and projected financial statements to demonstrate why your project is profitable.

9. Identify Project Resource Requirements

Project resources are critical for the execution of your project. The project proposal briefly describes what resources are needed and how they’ll be used. Later, during the planning phase, you’ll need to create a resource management plan that’ll be an important element of your project plan. Project requirements are the items, materials and resources needed for the project. This section should cover both internal and external needs.

10. Estimate Project Costs and Project Budget

All the resources that you’ll need for your project have a price tag. That’s why you need to estimate those costs and create a project budget . The project budget needs to cover all your project expenses, and as a project manager, you’ll need to make sure that you adhere to the budget.

11. Define a Project Timeline

Once you’ve defined your project scope, you’ll need to estimate the duration of each task to create a project timeline. Later during the project planning phase , you’ll need to create a schedule baseline, which estimates the total length of your project. Once the project starts, you’ll compare your actual project schedule to the schedule baseline to monitor progress.

Now let’s explore some project proposal examples to get a better understanding of how a project proposal would work in the real world. For this example, let’s imagine a city that’s about to build a rapid transit system. The city government has the funds to invest but lacks the technical expertise and resources that are needed to build it, so it issues a request for proposal (RFP) document and sends it to potential builders.

Then, the construction companies that are interested in executing this rapid transit project will prepare a project proposal for the city government. Here are some of the key elements they should include.

• Project background: The construction firm will provide an explanation of the challenges that the project presents from a technical perspective, along with historical data from similar projects that have been completed successfully by the company.
• Project vision & success criteria: Write a vision statement and explain how you’ll track the triple constraint to ensure the successful delivery of the project.
• Potential risks and mitigation strategies: List all risks and how they’ll be mitigated, and be sure to prioritize them.
• Project scope & deliverables: The work that’ll be done is outlined in the scope, including all the deliverables that’ll be completed over the life cycle of the project.
• Set SMART goals: Use the SMART technique to define your project goals by whether they’re specific, measurable, achievable, relevant and time-bound.
• Project approach: Define the methodology that the project manager will employ to manage the project. Also, figure out what type of contract will be used to define the project.
• Expected benefits: Show how the project will deliver advantages to the company and define what these benefits are in a quantifiable way.
• Project resource requirements: List all the resources, such as labor, materials, equipment, etc., needed to execute the project.
• Project costs & budget: Estimate the cost of the project and lay that out in a project budget that covers everything from start to finish.
• Project timeline: Outline the project schedule, including phases, milestones and task duration on a visual timeline.

Whatever project proposal you’re working on, there are a few tips that apply as best practices for all. While above we suggested a project proposal template that would have a table of contents, meaning it would be many pages long, the best-case scenario is keeping the proposal to one or two pages max. Remember, you’re trying to win over stakeholders, not bore them.

Speaking of project stakeholders , do the research. You want to address the right ones. There’s no point in doing all the work necessary to write a great proposal only to have it directed to the wrong target audience. Whoever is going to read it, though, should be able to comprehend the proposal. Keep the language simple and direct.

When it comes to writing, get a professional. Even a business document like a project proposal, business case or executive summary will suffer if it’s poorly constructed or has typos. If you don’t want to hire a professional business writer, make sure you get someone on your project team to copy, edit and proof the document. The more eyes on it, the less likely mistakes will make it to the final edition.

While you want to keep the proposal short and sweet, it helps to sweeten the pot by adding customer testimonials to the attachments. Nothing sells a project plan better than a customer base looking for your product or service.

ProjectManager & Project Proposals

ProjectManager allows you to plan proposals within our software. You can update tasks for the project proposal to signify where things stand and what’s left to be done. The columns allow you to organize your proposal by section, creating a work breakdown structure (WBS) of sorts.

When building a project proposal, it’s vital to remember your target audience. Your audience includes those who are excited about the project, and see completion as a gain for their organization. Conversely, others in your audience will see the project as a pain and something to which they aren’t looking forward. To keep both parties satisfied, it’s essential to keep language factual and concise.

Our online kanban boards help you think through that language and collaborate on it effectively with other team members, if necessary. Each card shows the percentage completed so everyone in the project management team is aware of the work done and what’s left to be done.

As you can see from the kanban board above, work has begun on tasks such as product documentation and design. Tasks regarding stakeholder feedback, ideation, market research and more have been completed, and there’s a good start on the engineering drawings, 3D rendering, supply chain sourcing and translation services.

A PDF is then attached to the card, and everyone added to the task receives an email notifying them of the change. This same process can be used throughout the life-cycle of the project to keep the team updated, collaborating, and producing a first-class project proposal. In addition to kanban boards, you can also use other project management tools such as Gantt charts , project dashboards, task lists and project calendars to plan, schedule and track your projects.

Project proposals are just the first step in the project planning process. Once your project is approved, you’ll have to solidify the plan, allocate and manage resources, monitor the project, and finally hand in your deliverables. This process requires a flexible, dynamic and robust project management software package. ProjectManager is online project management software that helps all your team members collaborate and manage this process in real-time. Try our award-winning software with this free 30-day trial .

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Detailed Proposal Outlining: How to Write the Perfect Proposal

For almost any business goal, initiative, or project, a written project proposal will be an indispensable tool for achieving the desired outcome..

Whether your team is proposing a new marketing plan, an addition to an existing product line, a new joint venture with another organization, or a nonprofit organization’s next fundraising campaign, a well-written, persuasive project proposal helps you convince others you’re on the right track and that helping you reach the stated destination is in their best interest.

A successful, persuasive proposal begins with a detailed project proposal outline. This comprehensive guide shows you how to do just that, starting with a deeper explanation of the project proposal itself: its purpose, its components, and its hallmarks of success. 

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What Is a Detailed Project Proposal?

A project proposal is a structured document that outlines a plan for a specific project. It serves as a persuasive tool that communicates your project’s objectives, methods, and required resources to a target audience. 

There are various different types of project proposals. Some are detailed high-level proposals made upon request, others aren’t solicited at all, and many are simply plans to renew an existing project.

Proposals may serve a number of different purposes in various fields, such as business development, marketing campaigns, nonprofit fundraising, academic initiatives, and even political advocacy. This guide is concerned with the business- or organization-related project proposal that seeks to present new ideas, achieve buy-in from key internal stakeholders, or secure specific resources to achieve a stated objective. 

The Importance of a Detailed Project Proposal Outline

In today’s business world, time and other valuable resources are finite commodities. Leveraging all of your resources efficiently helps ensure your project proposal’s success. Starting with a detailed proposal outline improves the finished proposal in a number of ways: 

Provides a sturdy framework: Any strong, well-built structure requires a solid foundation. The outline serves as the foundation for your proposal. When you craft it carefully, it serves as a framework that you can then build on, with an eye towards a fully polished draft adhering to your organizational style guide .

Builds consensus: Complex projects require teamwork and collaboration among diverse teams or departments. A preliminary outline for your proposal provides a central point around which you can build that consensus, even before you write the proposal itself. It fosters a sense of common purpose, which in turn helps achieve the desired outcome.

Maximizes efficiency : By enabling a more judicious use of your time, energy, and other resources , the process of outlining helps conserve your effort and maximize the efficiency of the proposal-writing project. Outlining keeps you tightly focused on the desired outcome, so you can avoid wandering digressions and nonproductive inquiries.

In the world of business proposals, outlining isn’t an optional preliminary step that can be skipped if you don’t have time. It is a fundamental practice that lays the foundation for a well-structured and persuasive proposal, aligns objectives and strategies, and ultimately maximizes your chances of success. 

Essential Elements of a Detailed Project Proposal Outline

When crafting a project proposal outline, think of certain essential elements as the bricks with which you construct the final draft. Including these critical sections in your project proposal will help ensure a coherent structure. 

1. The Project Proposal Title

The title is part of that all-important “first impression” on your reader. Spend some time brainstorming several options, and consider using a placeholder until you’ve completed your full draft. That way, you can ensure a better fit between the title and the content. Above all, be clear and concise.

2. Executive Summary

The executive summary is a short, high-level snapshot of the proposal that’s designed to convey a brief description of the project. The project summary section should be carefully reviewed after the proposal’s body and structure have been finalized. That way you can ensure that it adequately conveys the key top-level information. 

3. Problem Statement

The next section should concisely state the problem or challenge your proposed project is meant to address or resolve. Explain why your project is necessary in one or two succinct sentences in order to prepare your reader for the meat of the proposal in subsequent sections. 

4. Objectives

Restate the goals you’re attempting to meet in this section. Frame them as measurable, specific outcomes . The stated objective should imply the metric by which you’ll measure success. For example, if the objective is to raise revenue by 8%, you’ll have to track revenue-related metrics. 

5. Methods and Approach

This section builds on the prior statement of the problem and the objectives by specifying how you intend to solve the problem and reach those objectives during the planning phase. Outline the methods and the specific project tasks and steps you’ll need to take here in order to execute the proposal successfully. 

6. Budget and Funding

In both business and the nonprofit sector, money may not be everything, but it’s definitely crucial. Specify how the project budget and associated project costs are expected to be broken down. Include any fiscal projections that may be available in order to give the reader a clearer financial picture of the proposal and all the costs that may be associated with it. 

7. Timeline

While you don’t necessarily have to provide firm deadlines for each discrete task or subproject in your proposal, you should give the reader a general idea of the project timeline and project schedule. Key milestones and any dependencies should also be noted, as well as the project’s expected length, duration, and progress points along the way. 

8. Evaluation and Measurement

Remembering the objectives section, here’s where you’ll explain the metrics and evaluation criteria that will tell your team when it’s reached those stated goals. 

9. Conclusion

The final section should include a brief summary of the content of your proposal and why it’s an important project for your company or organization to undertake now. 

You may wish to include a list of project deliverables as well as a section elaborating on the project background, but these are not always necessary. Consult with a supervisor or mentor in your organization if you aren’t sure.

A Step-By-Step Guide to Detailed Proposal Outlining

Remember that the purpose of the outline is to build your structure, internal logic, and content first, much as a contractor would build the frame of the house before filling it in with walls, windows, and doors. Follow these steps to create a strong foundation for your proposal and convince stakeholders to embrace your idea. 

Step 1: Define Your Project

A well-defined project proposal outline serves as your map to the destination (i.e., the finished proposal). The outline helps both you and your proposal stay focused on the overall goal. 

To define your project, think about the following questions:

What is the main purpose of your project, as you conceive of it right now? 

What is the scope of the project ? What is excluded, and what needs to be addressed in your proposal? 

Which specific and measurable outcomes do you want to achieve with this project? 

Try to boil these answers down to a single sentence, and keep it front of mind as you work to ensure your outline stays laser-focused on the right outcome. You may wish to include it in your executive summary.  

Step 2: Describe Your Targeted Audience

For any type of writing to be successful, be it fiction or a business project proposal, it’s crucial to understand your intended audience . Who will be reading your proposal and making a decision about the proposed project? Consider as many aspects of your reader’s persona as you can discover.

Step 3: Create a Top-Level Outline of Major Sections

Next, tackle the top-level structure of your proposal. Outlining the key sections will help you target your research and writing tasks later, and will also enhance its readability. You can use the essential elements noted above as the major section headings. 

Step 4: Gather Supporting Data & Stories

Before you can begin to expand your outline into a full draft, you’ll need to gather data and factual information that will help achieve buy-in and convince your targeted reader to support your request. Additionally, spend some time collecting compelling stories and narratives that will provide the gentle emotional push your readers may need to move off indecision and take action. 

Step 5: Expand Each Section Into Greater Detail

Now you’re ready to begin filling in the blanks by expanding your top-level outline into a more detailed one. This helps provide your readers with a greater degree of comprehension of your project. Support each assertion with factual evidence wherever possible. 

Step 6: Revise and Edit Your Proposal Outline

Before you dive into writing your proposal based on your outline, take a moment to proof and edit it . Better yet, get someone else to do that for you. It’s a great way to double-check your work and catch any errors while it’s relatively easy to correct them. Also, review your outline for the clarity and coherence of your structure.

9 Helpful Tips for Outlining Project Proposals

As with most business tasks, crafting a comprehensive project proposal outline is a skill that can be developed and honed with practice. To help you get there faster, consider the following nine tips for efficiently creating detailed outlines for your project proposals.

By incorporating these tips into your project proposal outlining process, you’ll be better equipped to create a persuasive, well-structured document that captures the essence of your project and increases your chances of achieving your objectives. 

Tip #1: Start With the End in Mind

As one of Steven Covey’s famous “habits of highly effective people” suggests , beginning your process with a clear notion of your desired outcomes helps you create a better outline and draft. That’s why defining your project’s scope and desired outcome is the first step in the process outlined above. Clarifying and defining your purpose and project objectives creates a guiding principle to keep you on track throughout the entire proposal process. 

Tip #2: Tailor Your Proposal to the Audience 

Tailoring your proposal to your specific audience is paramount. Whether it’s a potential investor, a board of directors, or a team of experts, understanding your audience’s expectations, interests, and level of familiarity with the subject matter will enable you to structure your proposal in a way that resonates with them.

Tip #3: Keep Your Language Clear and Concise

In the world of proposals, clarity and brevity are your allies. Succinctly convey your ideas, avoiding jargon and unnecessary technical details. Clearly explain the problem you are addressing, the proposed solutions, and the anticipated outcomes.

Tip #4: Craft a Logical Structure

Proposals should follow an inherently logical structure, which means your outline should do likewise. Consider the natural order of events in your project and arrange your sections accordingly. This makes it easier for your readers to follow your thought process and understand the significance of each section.

Tip #5: Don’t Reinvent the Wheel 

You can find a number of proposal templates and tools for outlining and creating project timelines with a simple online search. Your organization may also have templates you can use to build outlines and proposals so that there’s no need to create this document from scratch. 

Tip #6: Stay Flexible 

Your proposal outline is simply that: an outline. It’s a snapshot of your proposal’s structure and key points at any given point in time. Treat it as the living document it is, and don’t be reluctant to change things as needs dictate and the situation evolves in order to accommodate new data or previously unconsidered counterarguments. 

Tip #7: Get Input From Others 

The more you work with a document you’ve created, the harder you have to hunt to find errors of all kinds. That’s why professional editors are so valuable, and why most writers strongly prefer to have someone else review their work. Don’t be afraid to ask for feedback from your colleagues. 

Tip #8: Leave Time to Review and Revise

Allocate sufficient time for thorough reviews and revisions. Check for grammatical errors, redundancies, and ambiguities. A polished proposal outline reflects attention to detail and commitment to the project.

Tip #9: Maintain Consistency

Professional writing, whether in proposals or other kinds of documents, isn’t just free of typographical and grammatical errors. It’s also consistent in tone, vocabulary, reading comprehension level, fonts, and style throughout the entire document, which enhances its professionalism and trustworthiness. 

If you still aren’t sure exactly what to include in your project proposal, make sure to check out Adrianna Girdler’s helpful guide below.

Don’t Underestimate the Importance of Detailed Proposal Outlining

An effective project proposal is a strategic tool that conveys your vision and goals to others. The process doesn’t start with the eloquent wording or the stylish presentation. Rather, project success begins with the outline. Use our tips and simple step-by-step approach to craft your own winning project proposal outline. 

John Boitnott is a journalist and digital consultant who has worked at media companies for 25 years. He writes about startups, marketing and leadership at Entrepreneur , the Motley Fool , Readwrite.com , Jotform.com , and his blog .

This post appeared on B2C.com.

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Project Proposal Outline Writing Guide

August 10, 2021 - 10 min read

A project proposal outline can be dynamic, interesting, and — dare we say it — exciting! As long as you know what to include, how to get the most out of each section, and the secret sauce most people forget to layer in, your next project proposal outline can impress stakeholders or even the toughest clients. 

What is a project proposal, really? 

A project proposal is a document that includes the who, what, when, where, why, and how much of any given plan. If you've ever wanted to win over a new client, offer up your services to an organization, or share your ingenious idea with a fellow collaborator, then chances are you've had to make a project proposal (and an outline for it) at least once in your life. 

A great project proposal is informative and persuasive. It relies on data and tells a compelling story. It lays out a vision for the project in question.

Why are project proposals important? 

Not only is this type of documentation widely useful, but it's also often a pre-project requirement for work across all industries. The structure provided in a project proposal outline is what sets a new goal up for success. 

Are there different kinds of project proposals? 

Yes, there are different types of project outlines. Although your approach to writing a business project proposal outline might vary slightly from your strategy for writing a research project proposal outline, the basics are still the same. In the following sections, we'll cover all the major elements you need in order to conquer any kind of project proposal. 

Ready to get started? These seven tips will help you create a solid foundation for your project proposal and stand out from the competition. 

How to create a winning project proposal 

Apply one or more of these tips to your next project proposal draft, and you'll start to see a real difference in reader response. 

• Understand that a proposal is the first step of any project. Use project management software like Wrike to draft your project concepts and present more detailed visual tools along with your written document to make a more significant impact. 
• Brainstorm questions you think the person or team you're going to pitch will ask. This includes questions about possible obstacles down the line, how you plan to deliver your project management status update , etc. If you're using Wrike to help with your proposal, you can reassure them with details on how you plan to respond to anticipated challenges and build trust with features like real-time work visibility.  
• Find your unique hook and boil it down to its essence. Even if the solution or methods aren't new, offering a higher- quality service (like breaking complex projects down into bite-size phases in your proposal) can make all the difference. 
• Provide relevant big-picture context to the problem you're going to solve. Defining project scope and dependencies from the outset is huge, which is why you should definitely include what resources you plan to track and how you plan to monitor them in your proposal outline. By the way, quality project management software makes this a whole lot easier to accomplish consistently at every stage of the project. 
• Practice answering questions about your pitch — especially ones that don't seem relevant. You never know what curveballs you'll field during a presentation , but you can bet they'll have something to do with the potential curveballs you'll be thrown during the project itself. Hint: If you make use of visual project management tools , you'll always maintain control of flow no matter what happens. 
• Go straight to the point in every section of your project outline. Use precise language and avoid jargon.
• Depending on who you are pitching to, emphasize the project outcomes that will have the most significant impact on the decision-maker. Keep in mind that sometimes the motivations of two decision-makers in one company may differ, e.g., pitching to the Head of Engineering versus pitching to the Head of Marketing will require tweaking your project proposal outline to highlight technical advantages over marketing ROI.

To start writing your killer project proposal outline, follow the rest of this guide, and you'll be all set. 

The 6 most common project proposal outline items

Need a project proposal outline template? We've got you covered with the essentials as well as advice on how to maximize the effectiveness of each section. 

1. The introduction

What it is: Also known as the summary, overview, or abstract (and because of how difficult it is to write, it also goes by a few other, not-so-polite pseudonyms).

How to do it well: Open with a shocking piece of data, your unique problem-solving angle, or a thoughtful hook that specifically addresses your target audience's needs.   

2. The problem

What it is: What you plan to solve, why it's important, and any additional information that provides greater context to the conversation.

How to do it well: Focus on empathizing with your potential client or partner's situation. If you can, do additional research on the industry or interview them ahead of time. Include things like comparisons to other solutions that haven't worked for them in the past or identifying value that they need but might not expect from your solution at first glance. 

3. The solution

What it is: A brilliant idea for how you'd like to crush the problem, along with details on what your goals are, the steps you'd take to accomplish them, and what the proposal reviewer would have to do.

How to do it well: Project proposal ideas are most successful when they include things like a simple yet specific result you actively benchmark, measure, and update stakeholders on every step of the way. 

4. The money

What it is: Your definitive answer to "what's this all going to cost me?" as well as the nitty-gritty on how project finances will be budgeted.

How to do it well: Every budget line should include a clear description of what it is, along with a compelling sentence or two about why it is needed to achieve the desired outcome. 

5. The management

What it is: How will you monitor progress along the way? Are there any success markers you'll use to keep the project on the right path? How long is this whole thing going to take anyway?

How to do it well: Flowcharts and infographics make great supplementary materials (which, by the way, can be planned out in Wrike and serve as a little preview for things to come). 

6. The conclusion

What it is: A summary of all the preceding sections along with an inspiring, time-sensitive call to action that provides a next step for the reader. 

How to do it well: Make sure that you plan for your conclusion ahead of time by discussing an approval date before including it here. 

Think you've got everything you need to start writing a stunning project proposal outline? You're close but not quite there. 

Project proposal outline templates for an efficient project management experience

To help you create the best project proposal outline, Wrike has put together a collection of customizable templates you can use for your specific project proposal outline needs. Your intended project outline will determine which template you choose to make your project successful. 

Writing your best project proposal outline ever 

No matter who you're trying to impress, help out, or persuade, a solid project proposal outline is the first (and most important) step to accomplishing your goal. In addition to being detailed, succinct, and organized, make sure you keep these key ideas in mind when writing your next one: 

• Know the difference between an average proposal and a successful one. Most proposals are ambiguous and use inflated language to sound impressive. Instead, try to cut to the chase , provide highly valuable information, and find an angle that will interest your audience.
• Maximize every section of your project proposal outline. You can do it, but can you do it well? Just like your actual project, a proposal outline can be made even more efficient if you review the main objective of each part and make the most out of the space you have available.
• Comb through your proposal for fluff. Most proposals sound good, but will they pass an executive's sniff test? It's easy to describe a great idea. However, if you want to prove that your great idea is actually going to work, you'll need a little help from project management tools like Wrike to seal the deal.
• Apply project management best practices from the onset of planning and writing your project outline. How can you make sure that you get every detail right and still meet your deadlines? Simple — you treat the project proposal outline development as a small project itself. While an elaborate project proposal might take longer and have to go through several stakeholders before it is approved, a smaller one is easy to create by just one project manager. 

Ready to get started? Start drafting your project proposal outline in Wrike today with a free two-week trial.

Kelechi Udoagwu

Kelechi is a freelance writer and founder of Week of Saturdays, a platform for digital freelancers and remote workers living in Africa.

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Proposal Outlining: A Guide for Getting Started

Have you ever felt the sting of presenting a project proposal only to watch it fall flat? Despite pouring your heart and soul into it, all you get back are crickets and cleared throats. The reality is that crafting a proposal that captivates and convinces isn't a matter of effort alone—it's about strategy. And that strategy starts with a well-structured outline.

In this article, we'll unlock the secrets of an effective proposal outline and explore the elements that make a proposal not just good but remarkable. This first step will help you to align your ideas with your client's needs.

Key takeaways

• A good proposal outline can help you organize your ideas and the key points you need to make to persuade your prospect.
• Each part of the proposal outline should serve a specific purpose
• You might want to share your proposal outline with a peer or even your prospect to ensure it covers all of the critical information your proposal will need

What is a proposal outline?

A proposal outline is a framework that organizes your ideas and pitches into a coherent structure, ensuring every crucial element of your proposal is considered and clearly presented. It’s the backbone of your proposal, guiding you from the introduction to the conclusion, ensuring a logical flow and that no key points are missed.

A well-crafted proposal outline consists of several parts, each serving a specific purpose:

• Introduction : Sets the stage, introduces the problem or need, and captures interest.
• Problem Statement : Clearly defines the issue that your proposal aims to solve.
• Solution Overview : Outlines your proposed solution and its benefits.
• Deliverables and Timelines : Specifies what will be delivered and when .
• Cost Estimate : Provides a clear and detailed breakdown of costs associated with the proposal.
• Conclusion : Summarizes the proposal, reinforcing the value and feasibility of your solution.

By using a proposal outline, you ensure your proposal is not only complete but also tailored to directly address the needs and concerns of your clients. There is also a good selection of proposal software (and even proposal templates ) to help you futher speed up and scale the process here. In fact, we might know a few people ourselves…

Importance of outlining

Why spend extra time on a proposal outline? Well, outlining isn't just about organizing your thoughts—it's about setting a strategic foundation for your proposal. Here’s why it’s absolutely crucial:

• Enhances clarity and focus : An outline keeps your proposal focused on the client’s needs and your solution. It prevents you from veering off-topic and ensures every part of the proposal pushes toward the end goal—securing approval.
• Saves time in the long run : It might seem like extra work at the start, but having a clear outline actually speeds up the writing process. You know exactly what to write about in each section, cutting down on revisions and rewrites.
• Improves persuasiveness : A structured proposal is a persuasive proposal. With all points logically flowing from one to the next, your argument builds momentum- and with it, a compelling case to your client.
• Facilitates collaboration : When working in a team, an outline acts as a shared plan. Everyone knows their part, reducing overlap and ensuring all necessary points are covered.
• Makes a professional impression : A well-organized proposal reflects professionalism and attention to detail. It shows potential clients that you are thorough and capable, boosting their confidence in your abilities.

In short, an outline isn’t just a planning tool—it’s a critical element that elevates the quality and effectiveness of your proposal. By taking the time to outline, you're paving the way for a smoother, more impactful presentation that aligns perfectly with your client's expectations.

Key elements of a detailed project proposal outline

Crafting a project proposal is like telling a story where you're the hero who can solve the client's problem. To tell this story effectively, you need several key elements, communicating your understanding, plan, and commitment to the project's success. These elements are:

• Introduction

Kick off your proposal by grabbing attention. Introduce the problem and hint at the solution, making sure to connect emotionally (and logically) with your potential client.

• Problem statement

Dive deep into the problem. Demonstrate your understanding of the client's needs and challenges. Show empathy and expertise, making it clear why this issue needs resolution.

• Solution overview

This is where you shine. Outline your proposed solution and the unique benefits it offers. Be clear and concise , using simple terms that convey value and feasibility.

• Objectives and goals

Define what success looks like. Detail the objectives your solution aims to achieve, aligning them closely with the client’s requirements.

• Methodology and approach

Explain how you plan to achieve the outlined objectives. This section should reassure the client of your method's effectiveness and your team's capability.

• Deliverables

Specify what you will deliver, including tangible products, reports, and results. This sets clear expectations and helps avoid scope creep.

Map out the project timeline. Include key milestones and deadlines to demonstrate your project management skills and realistic approach.

• Cost estimate

Provide a detailed breakdown of the project cost. Transparency here builds trust and helps the client understand the value they are getting.

Wrap up with a strong conclusion that reiterates the benefits of your proposal. Encourage the client to take action, and make it easy for them to say Yes.

By including these elements, your proposal will not only be comprehensive but also tailored to clearly communicate how you are the best choice for the project.

How to create the perfect proposal outline (then fill it in)

Creating the perfect proposal outline is like preparing a recipe that’s tailored to taste—it needs the right ingredients, a pinch of creativity, and a good understanding of who's going to enjoy it! Here’s a simple, effective way to put it all together:

Step 1: Understand the client’s needs

Begin by thoroughly researching your client’s industry, challenges, and specific needs. The more you know, the better you can tailor your proposal to speak directly to them. Dive into their company reports, read relevant industry news, and analyze their competitors. This groundwork enables you to address their unique pain points with precision.

Step 2: Define the project scope

Clearly define what the proposal will cover and- importantly- what it won’t. Setting these boundaries early prevents misunderstandings and keeps your proposal laser-focused.

Step 3: Gather your data

Collect all the necessary information, data, and resources that will support your solution. This could include case studies, testimonials, or relevant statistics that reinforce your points. Solid data not only backs up your claims but also builds credibility, showing that your solution is grounded in proven results and sound research.

Step 4: Draft the structure

Using the key elements outlined above, start drafting your proposal. Arrange the sections in a logical order that tells a compelling story, from problem to solution. Each section should naturally lead into the next, creating a seamless narrative that keeps the reader engaged and makes your argument compelling.

Step 5: Write the details

Fill in each section with detailed information. Ensure your writing is clear, persuasive, and directly addresses how you will solve the client’s problem. Use active language, avoid jargon, and be specific about the benefits of your solution. Remember, the goal here is to make it easy for the client to understand and see the value in your proposal.

Step 6: Review and refine

Step back and review your proposal as a whole. Does it flow logically? Is it persuasive? Ask a colleague to proofread it for clarity and coherence. A fresh set of eyes can catch errors you might have missed and provide valuable feedback to improve the overall quality of the proposal.

Step 7: Customize your presentation

Tailor the final document to the client’s preferences. Consider their company culture and the decision-maker’s personal style when finalizing the format and tone. Customization shows you’ve taken the time to understand their business and care about their unique context, making your proposal stand out from more generic submissions.

Step 8: Include a Call To Action

End with a clear, compelling call to action. What do you want the client to do next? Make it easy for them to take the next step, whether it’s scheduling a meeting, signing a contract, or simply getting in touch. A strong CTA helps to turn interest into action, guiding the client towards a positive decision.

By following these steps, you’ll create a proposal outline that not only meets the client’s needs but also highlights your capabilities and understanding of their challenges.

6 Top tips for outlining proposals

Here are some top tips to ensure your proposal outlines set you up for success:

Tip 1: Start with a strong hook

Capture your reader's attention from the outset. Use a compelling fact, question, or statement that speaks directly to the reader's interests or pain points.

Tip 2: Keep the client central

Always tailor your proposal outline with the client in mind. Every section should reflect an understanding of their needs, goals, and preferences.

Tip 3: Use clear, concise language

Avoid jargon and complex language. Your proposal should be easy to understand, making the client feel confident about what you’re offering. Simple language helps to ensure your message is clear.

Tip 4: Visualize the flow

Before writing detailed content, visualize how each section flows into the next. A logical, intuitive flow keeps the reader engaged and makes your arguments more persuasive.

Tip 5: Highlight key benefits

While detailing the features of your solution is important, focusing on the benefits for the client can be even more persuasive. Make it clear how your proposal will solve their problems or improve their situation.

Tip 6: Be realistic and honest

Set realistic expectations about what you can deliver and when. Honesty builds trust and reduces the chance of client dissatisfaction down the line.

By implementing these tips, your outlines will lay the foundations for a proposal that is hard to resist.

SaaS Proposal Template

Propel your business forward with our SaaS Proposal Template – present a persuasive case for adopting your solution to prospects.

Final thoughts

We've delved into the nitty-gritty of creating a persuasive proposal outline, focusing on clarity , structure , and a client-centered approach. Your proposal's true power lies in how effectively it addresses your client's needs and highlights your unique solution.

But why stop there? With Qwilr's innovative tools and templates , you can transform your outlines into visually stunning, interactive documents that captivate and convince. If you’re ready to gain a competitive edge and make your proposals irresistible, check out what Qwilr can do for you.

About the author

Marissa Taffer | Founder & President of M. Taffer Consulting

Marissa Taffer is the Founder & President of M. Taffer Consulting. She brings over 15 years of sales and marketing experience across various industries to a broad range of clients.

Frequently asked questions

What's the ideal length for a proposal.

The length of your proposal should be determined by the complexity of the project and the client’s requirements. Generally, aim for clarity and concision.

How much detail should I include about costs?

Provide a detailed breakdown of costs, including all relevant expenses. Transparency here is crucial—clients appreciate knowing exactly what they are paying for and why.

Can I reuse parts of an old proposal for a new client?

While you can reuse generic sections like your company overview, always tailor the proposal to each client’s specific needs and circumstances to show that you’ve crafted a solution just for them. Proposal automation software can help speed up the more generic aspects.

What if the client asks for changes to the proposal?

Be open to feedback and willing to make adjustments. This flexibility can often strengthen the client relationship and lead to a more successful partnership.

How often should I follow up after submitting a proposal?

Follow up within a week of submission to show your enthusiasm and commitment. If you haven’t received a response, a gentle reminder every few weeks can keep your proposal top of mind.

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